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Zapier Reviews (1,850)

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Reviews

Zapier Reviews (1,850)

View 6 Video Reviews
4.5
1,850 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the product for its ease of use and wide range of integrations, allowing them to automate repetitive tasks without coding. The intuitive interface and straightforward setup process enable users to quickly create effective workflows, significantly saving time. However, some users note that pricing can become a concern as automation needs grow.

Pros & Cons

Generated from real user reviews
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GB
Founder
Small-Business (50 or fewer emp.)
"Effortless Tool Connections That Boost Automation Efficiency"
What do you like best about Zapier?

What I like most about Zapier is how easily it connects different tools without requiring advanced technical skills. At Taout, we use it to automate workflows between multiple applications, especially for handling user data, notifications, and internal processes.The setup process is straightforward, and once you understand how triggers and actions work, creating automations becomes very efficient. It has helped us significantly reduce manual tasks and improve our operational efficiency as we scale. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

One challenge we’ve experienced is that the pricing and task limits can become restrictive as usage grows, especially when running multiple workflows at scale.Also, troubleshooting more complex Zaps can sometimes take time, particularly when something breaks in a multi-step automation. Review collected by and hosted on G2.com.

Sydney v.
SV
Owner
Small-Business (50 or fewer emp.)
"Zapier Automates Day-to-Day Tasks and Elevates Customer Care"
What do you like best about Zapier?

Zapier does the day to day tasks that I don’t have the capacity to do myself, allowing me to offer a high standard of customer care. This includes communication with my customers before, during, and after their stay. It’s resulted in more happy customers and more 5 star reviews for my company. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

I think I could use the tool to do more workflows, but I’m not very tech savvy and don’t know how to use all the functions. Review collected by and hosted on G2.com.

JM
Founder
Small-Business (50 or fewer emp.)
"Effortless Automation That Streamlined Our Fitness Lead Management"
What do you like best about Zapier?

What I like most about Zapier is how easy it is to automate repetitive tasks without needing any technical background. In our fitness business, we use it to connect our website forms with tools like Google Sheets and email notifications.Whenever a potential client fills out a form for our free trial session, the data is automatically captured and shared with our team. This has saved us a lot of time and made our lead management much more organized. It also helps ensure we don’t miss any inquiries, which is very important for our business. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

One downside is that there can be a bit of a learning curve when setting up more advanced workflows. While simple automations are easy, more complex ones take some time to understand.Also, some useful features are only available on higher-tier plans, which might not be ideal for smaller businesses or those just getting started. Review collected by and hosted on G2.com.

AG
CTO, Estima Scientific
Small-Business (50 or fewer emp.)
"Extremely Valuable Workflow Automation with Flexible, Intuitive Zaps"
What do you like best about Zapier?

Zapier has been extremely valuable in helping us automate repetitive workflows across our HEOR operations. At Estima Scientific, we work with complex data processes involving multiple tools, and Zapier allows us to connect platforms without needing heavy engineering resources.What stands out most is the flexibility of creating “Zaps” that automate tasks such as data transfer, notifications, and workflow triggers between tools we already use. This has significantly reduced manual intervention, especially when handling updates across different systems used in Network Meta-Analysis (NMA) and MAIC-related processes.The user interface is also intuitive, making it easy for non-developers in our team to build and manage automations. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

While Zapier is powerful, there are some limitations when dealing with highly complex or data-heavy workflows typical in HEOR projects. Certain advanced logic or conditional flows can become difficult to manage, especially as automations scale.Additionally, pricing can increase quickly as task volume grows, which is something to consider for teams running large numbers of automated processes. Review collected by and hosted on G2.com.

Rehan A.
RA
Salesforce Developer
Information Technology and Services
Small-Business (50 or fewer emp.)
"Top-Notch No-Code Automation Across Slack, Gmail, Sheets, and HubSpot"
What do you like best about Zapier?

we can easily connect different apps (like Slack, Gmail, Google Sheets, HubSpot) and automate repetitive tasks between them, without needing to write any code

I used Zapier by replacing Workato and its worth it . its automation work is top notch.

my company asked me to automate our internal mail task assignemnt to redirect to slack as employee job and its working great. Now we mostly use Zapier for app collection and automation Review collected by and hosted on G2.com.

What do you dislike about Zapier?

complex to learn for a beginner , not much resource avaialable to learn about zapier . I think one commuity event in 6 month can bring awareness about Zapier . also it is costly as compared to other automation tools Review collected by and hosted on G2.com.

JG
Founder, Systems Saved Me
Small-Business (50 or fewer emp.)
"Automates Tedious Tasks for Solopreneurs Seamlessly"
What do you like best about Zapier?

What I love most about Zapier is how widespread it is. Almost every tool I use has a Zapier integration or the ability to do webhooks, which Zapier allows for. This widespread integration capability means I can automate anything across all my tools, which really helps me as a solopreneur. It keeps me from getting overwhelmed by the small minutiae in my business. Additionally, setting up Zapier was extremely easy, further enhancing its usability. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

Sometimes the AI can really help with troubleshooting, but it's hit or miss. I haven't found that it's reliable all the time. So then I have to go into my own chat with you or cloud account and ask the questions that I wish Zapier's AI Copilot could just help with itself. Review collected by and hosted on G2.com.

John-Thomas B.
JB
Director of Client Services
Mid-Market (51-1000 emp.)
"Zapier Makes APIs Feel Simple for Everyone"
What do you like best about Zapier?

The ease of use. The term "API" is intimidating to a lot of people who do not have experience with them at all, but I've taught many people within my company to use Zapier. They are all shocked at how simple it is. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

This is not the worst but at times there could be a little more information and guidance as to what is making a zap fail. It would be helpful if there was more insight as to what each error code may mean. Review collected by and hosted on G2.com.

Amie L.
AL
Core Member
Small-Business (50 or fewer emp.)
"Seamless App Integration, But Needs UX Tweaks"
What do you like best about Zapier?

I really like Zapier's ability to seamlessly connect different apps that typically don't integrate with each other, turning disconnected tools into one cohesive and efficient ecosystem. This capability has streamlined workflows for me by eliminating repetitive manual tasks and allowing automation of lead routing, form submissions, CRM updates, and email notifications. It's improved response time and data accuracy, giving me more time for high-impact work rather than administrative tasks. It feels like having an operations assistant running quietly in the background 24/7, removing friction between the tools I rely on daily and ensuring information flows automatically and accurately. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

While Zapier is powerful, the learning curve can be steep, especially when building more complex, multi-step workflows. The interface isn’t always intuitive, and navigating between Zaps, folders, and task histories can feel cluttered at times. Improving the user experience, simplifying advanced setup explanations, and making troubleshooting more visually guided would make it significantly more user-friendly. The initial setup wasn’t overly difficult, but it wasn’t completely intuitive either. I had to spend some time exploring their site and help resources to understand how to properly structure workflows and triggers. Once I understood the logic behind it, it became much smoother, but there was definitely a learning period upfront. Review collected by and hosted on G2.com.

Tarun K.
TK
Founder and CEO
Information Technology and Services
Small-Business (50 or fewer emp.)
"Keeps my team updated with Google Form submissions"
What do you like best about Zapier?

I use Zapier free plan to integrate Google Forms with Slack, so whenever someone submits a form, a message appears in a channel my team uses. It saves me the hassle of checking the form manually and makes sure I see new submissions right away. Setting up the Zap was straightforward. I integrated Google Forms and Slack in Zapier, selected the form and channel and ran a test to make sure the messages appeared in the Slack channel correctly. Once it was set up, the automation worked reliably and I usually check the Slack channel once or twice a day to stay updated. I haven’t needed support often, but when I did, the documentation and community resources were clear and helpful.

The free plan keeps each Zap simple, which makes it predictable and easy to maintain. For my small internal forms, it does exactly what I need without adding extra tools or steps. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

The free plan has some limitations that become noticeable as workflows grow. Each Zap is limited to two steps, so I can’t add extra actions or conditional logic in a single workflow. The monthly task limit also requires me to monitor how many submissions I process. For my current small internal forms, these limits aren’t an issue, but they could become restrictive if the volume of submissions increases. Review collected by and hosted on G2.com.

SP
Analyst
Marketing and Advertising
Small-Business (50 or fewer emp.)
"easy to automate repetitive tasks"
What do you like best about Zapier?

Zapier’s biggest strength is how easy it is to connect thousands of apps and automate workflows with minimal setup. The no-code interface, step-by-step Zap builder, and clear testing process make implementation fast, even for non-technical users. It supports a wide range of triggers and actions, advanced multi-step workflows, and reliable integrations, which makes it useful for daily automation across teams. The platform is stable, frequently updated, and integrates seamlessly with popular tools. Review collected by and hosted on G2.com.

What do you dislike about Zapier?

The main downside is pricing, especially as automation needs scale and task usage increases. Some advanced features are locked behind higher-tier plans, which may not be ideal for small businesses. Debugging complex Zaps can also be time-consuming, and real-time automations may occasionally experience delays depending on the integration. Review collected by and hosted on G2.com.

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