Paperform Reviews & Product Details

I can’t say enough good things about Paperform—not only is their platform intuitive, elegant, and deeply customizable (perfect for anyone wanting to create a complex quiz, form, or survey without tech headaches), but their customer support is truly next-level.

Recently, I reached out for help with a scoring issue on a custom personality quiz and was immediately connected with an expert support team—one after the other, I had a stream of tech help, each person picking up where the last left off. Instead of endless bot loops, insightful and efficient humans jumped right in, did the calculations for me, clarified every step, and made sure I actually understood the logic. They even brought good humor! The whole process took less than an hour, and they made it feel easy—and dare I say, fun. I’ve never experienced such responsive, human-centered support from a SaaS company.

If you need a flexible online form builder with stellar support, Paperform is it. I only wish they were around to solve my other problems. Review collected by and hosted on G2.com.

Well, the bot I was originally using to help me with the scoring calculations (GPT 4.1) didn't seem to understand how to communicate with the platform. This isn’t really a Paperform problem, but it did slow me down at first until I reached out for human support (who were amazing). Review collected by and hosted on G2.com.

I find Paperform incredibly valuable for my work in lead generation, client requirements collection, support, and agreements. I love how simple it is to create forms and its excellent integration capabilities with platforms like MailerLite, WordPress, and Zapier. The simplicity of use stands out, making the creation of forms straightforward while ensuring they are visually appealing and professional-looking. I particularly appreciate the ease with which I can embed these forms, streamlining my workflow and enhancing efficiency. The initial setup is a breeze, which has greatly reduced the time and effort typically required, making it accessible and user-friendly. The overall smooth experience with Paperform, from setup to integration, has impressed me, and everything works seamlessly, which is reflected in my high likelihood of recommending it to others, rating it a solid 10 out of 10. Review collected by and hosted on G2.com.

Nothing Review collected by and hosted on G2.com.

I've used Paperform for the past decade. They are the workhorse of form services and are the very best in my experience. They have the right interface, a huge amount of features, and lots of customizability—plus super well designed embeds. I've used Typeform hundreds (if not thousands) of times and continue to come back to it due to its ease of use, ease of installation, and the fact that it integrates with just about everything. Their customer support is amazing as well. Whenever I have a question, they answer. Review collected by and hosted on G2.com.

I'd like a way to design forms with white font on a dark background - - right now I can create such forms, but editing them inside the editor is difficult because the editor's default background is white, which makes the text impossible to see in the editor. I've found a workaround, but it would be nice to have a way to have the editor display a darker background. Review collected by and hosted on G2.com.

Very easy to make, lots of possibilities and the helpdesk is awesome. They help you out if you get stuck.

I'm never going back to google forms. Paperform has everything I need and more.

For my event I have made a signup form with products and all the questions I need to ask, to create a full image. I had a hard task of giving a product for free with another product, but client could order more. Helpdesk helped out with that. I have a payment method attached, but also pay at a later date, which is awesome.

Also I made it so it goes straight to an Airtable en added to my Mailerlite account which is a simple function in Paperform.

Paperform helped me automate a lot of work for me, so it really helped me make my job a lot easier. Review collected by and hosted on G2.com.

Nothing so far I can think of. I only have good things to say. Review collected by and hosted on G2.com.

I love how flexible their forms are, how easy they are to create and how friendly they are for our users. They allow pre-filling, conditional display, answer piping, etc.

It integrates with anything you can think of. Direct integration with Notion, Google Sheets, Trello, Slack, Monday, multiple ESPs, can output PDFs, collect signatures, collect payment (stripe and paypal), manage bookings, and if that was not enough it can also output webhooks.

The few times I've contacted support they've been quick, friendly, and decisive.

We have an agency account and collect thousands of submissions daily on behalf of our clients.

I've been a very happy customer for several years and love how quickly they innovate and how reliable the product is. Review collected by and hosted on G2.com.

This is kinda nitpicking but I'd love to be able to customize the webhook output so I didn't have to rely on an in-between app (n8n in my case) before piping answers to other platforms like Ontraport. Review collected by and hosted on G2.com.

My business and many of my clients depend on Paperform. I have used this product nearly every day for years now, and have never once considered going elsewhere.

It is very easy to create a new form, and their built-in AI tool has made this even easier, at times.

But all of this is not the reason I took 10 minutes out of my day to leave this review.

Here's why: their company culture truly cares about me as a customer.

Let me explain -

Whenever I reach out to Paperform's customer service team via chat, I get a live human quickly. And that person is the ONLY person I ever have to speak to, to get a solution (unless it's some very technical bug, but even then, they take care of it behind the scenes).

I've come to their support with simple questions and gotten quick answers.

I've also come to their support bringing long assessments with back-end calculations needed . If the solution was simple, they would share the steps I needed to take, then stay with me to ensure it all worked as described.

But there have been multiple times that the calculation I needed for a form was complex and custom. Instead of sending me to documentation or listing steps to take, their team has literally BUILT the calculations for us, then walked me through implementation and testing to make sure it worked as desired.

In other words, they have done (free) development work to help us get the solution that we needed.

I don't wear branded t-shirts as a general rule. But when Paperform opened its swag store, I bought two shirts. Now all my kids know the name.

I would recommend Paperform, both the product and the company, to everyone. Their company culture of going the extra mile for customers SHINES through. In other words, I would recommend Paperform to people who just want to know how to run a good company. Review collected by and hosted on G2.com.

It might be nice if it was easier to change how forms are laid out on the page (a WYSIWYG type builder). Sometimes the appearance can take up more space on a page than desired, especially when embedded. Review collected by and hosted on G2.com.

I enjoy building forms that are easy to create and meet the unique needs of each one of my clients. I can easily set custom confirmation messages, set email notifications, and copy embed codes all from the same easy to follow dashboard. Customizing the look and feel of each form to match a site is quick using their theme tab where I set everything from the fonts used to button shape and color. Recently Paperform has also leveraged Ai to make form building even faster while still allowing you to customize it to your liking. One of the most critical offerings in my use case is the ability to connect Stripe and PayPal integrations for processing sales. That feature alone is enough to justify the monthly payment. Review collected by and hosted on G2.com.

Two quick downsides to Paperform is the margin on embed codes (both inline and full screen) and the limit to two columns on form fields. First, when you embed the form code into your site, either inline or full screen, there's a little too much padding/margin on the form. I wish there was a way to either remove that completely or have the freedom to adjust it as necessary. Second, though its nice to have the ability to make a form field "two column" the limitation sometimes isn't the best fit. For example, zip code input fields or state dropdowns. Wish there was a way to set narrower fields as needed. Maybe both of these will be updated someday, and at that point, I would be updating this post! Review collected by and hosted on G2.com.

I love how versatile it is to accommodate various business needs. I can create assessments, quizzes, polls, forms, and surveys. The most impactful thing Paperform did for me was to create a full sales page for an 8-week coaching program I launched. I was able to design the whole page, collect payment, automatically send confirmation emails, and gather user info in a Google sheet that triggered Zapier to register them in the LMS. The support is also stellar. Review collected by and hosted on G2.com.

They continue to make product updates and add features, but I haven't found anything I dislike about it. I use it daily in my business. Review collected by and hosted on G2.com.

The full array of tools, payments, signatures for contracts helps digitise our whole flow and place it anywhere in our website landing pages. And the support is awesome. Not much you cannot do with this form system. Review collected by and hosted on G2.com.

There are several features you may be missing, so don't delay asking their support chat for help. The leap to customise the templates is a big jump in price if you are just a small business. Review collected by and hosted on G2.com.

We’ve tried Typeform, Jotform, and even built forms manually—but Paperform is in a league of its own. It’s the only form builder that feels like a true design tool and a powerful backend platform. The interface is incredibly clean and intuitive, which means we can spin up client intake forms, surveys, and even full landing page-style forms in minutes without needing a developer. They also have the best customer service ever!

What sets Paperform apart is how flexible and elegant it is. You’re not stuck in rigid templates—you can create beautiful, branded forms that look and feel like your business. Conditional logic, custom pricing fields, and integrations with Zapier and Webflow have helped us automate entire workflows without writing a single line of code.

Their support is also top-notch. Every time we’ve had a question or needed help with a more advanced setup, the Paperform team responded quickly and helpfully.

We use it for lead capture, event registrations, onboarding questionnaires—you name it. It’s become an essential part of our marketing and ops stack. Perfect for any Agency like ours. Review collected by and hosted on G2.com.

They're perfect. Nothing to scoff at at all! Review collected by and hosted on G2.com.