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Wati Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Wati Media

Wati Demo - Click to WhatsApp Ads
Send customers to WhatsApp and watch your ROI skyrocket.
Wati Demo - WhatsApp Catalog
Showcase your products on WhatsApp for better shopping experience.
Wati Demo - Shared Team Inbox
Centralize message management and team
Wati Demo - No Code Chatbots
Efficiently respond to basic inquiries at scale
Wati Demo - Broadcast Messages
Design and manage your campaigns to get better
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Wati Reviews (476)

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Reviews

Wati Reviews (476)

View 1 Video Reviews
4.6
476 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Wati for its ease of use and seamless integration with WhatsApp and other social media platforms, which simplifies customer communication and enhances team productivity. The intuitive interface and quick setup process are frequently highlighted as major benefits, allowing teams to manage chats and automate responses effectively. However, some users note that the pricing can be high, particularly for smaller businesses.

Pros & Cons

Generated from real user reviews
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Diandra S.
DS
Marketing
Mid-Market (51-1000 emp.)
"WATI Streamlines Customer Communication with Intuitive WhatsApp Automation"
What do you like best about Wati?

WATI has been a game-changer for streamlining our customer communication, especially with its intuitive WhatsApp automation and shared team inbox. The ability to manage high volumes of queries efficiently while maintaining a personalised touch has significantly improved our response times and customer satisfaction. Features like broadcast messaging and easy integration into our existing workflows have made it a valuable tool for both marketing campaigns and day-to-day engagement. Review collected by and hosted on G2.com.

What do you dislike about Wati?

One minor drawback is that some of the more advanced features; like deeper customisation or reporting can feel a bit limited unless you move to higher-tier plans, which may not suit every budget. Review collected by and hosted on G2.com.

Farai M.
FM
Managing Director
Small-Business (50 or fewer emp.)
"WATI Fits Our Budget and Expands WhatsApp Business Capabilities"
What do you like best about Wati?

I chose WATI as a solution after reviewing a few contendors for the task. We are a small association and we needed an automated Whatsapp Business solution that would suit our price point. WATI managed to meet our requirements and indeed appears to have additional features which we did not have on our specs, but which will certainly enhance our capabilities. Review collected by and hosted on G2.com.

What do you dislike about Wati?

What I did not like was the native WATI AI Agent, but their support staff quickly redirected me to the more advanced Astra agent which is brilliant. However it adds another hundred bucks to your cost. Review collected by and hosted on G2.com.

Abdelrahmen M.
AM
digital marketer
Small-Business (50 or fewer emp.)
"Powerful Marketing Tool with a Cost Barrier"
What do you like best about Wati?

I like how Wati transforms WhatsApp into a complete marketing and sales engine, not just a messaging tool. The new Instagram feature is a great addition as it allows us to manage conversations from both WhatsApp and Instagram in one place, making it easier to handle leads from different channels without switching platforms. Wati is great for broadcast campaigns and solves the problem of slow response to leads, resulting in instant engagement. The initial setup of Wati was very easy. Review collected by and hosted on G2.com.

What do you dislike about Wati?

The message price can get expensive, especially in Egypt. One of the main challenges is the cost structure, which includes a monthly subscription, WhatsApp (Meta) message fees, and add-ons like users and chatbots. In Egypt specifically, WhatsApp API messages typically cost around 0.10 cent, which converts to about 53 Egyptian pounds, and it's too expensive. Review collected by and hosted on G2.com.

Nakshatra G.
NG
Mid-Market (51-1000 emp.)
"Effortless Broadcasting, Improved Team Productivity"
What do you like best about Wati?

I primarily use Wati for broadcasting promotional offers to our customers, and it has simplified reaching a large audience quickly via WhatsApp. The Instagram integration features are a big time-saver, significantly improving our team's productivity, reducing response times, and minimizing the risk of missing potential engagement opportunities. I find the platform's ease of use and quick setup very appealing, with an intuitive interface that enables the team to onboard easily without needing extensive training. The initial setup was smooth and straightforward, supported by a well-guided onboarding process that made adaptation easy. I rate Wati a solid 9 out of 10 for its reliability in WhatsApp broadcasting and its considerable help in improving communication efficiency and internal collaboration within our team. Review collected by and hosted on G2.com.

What do you dislike about Wati?

While Wati works well for broadcasting and basic automation, it can feel slightly limited when it comes to advanced CRM functionalities. It's not as strong in deeper lead tracking and pipeline management, and its analytics could be better. Review collected by and hosted on G2.com.

Parth P.
PP
Functional Head
Mid-Market (51-1000 emp.)
"User-Friendly Messaging Tool with Seamless Integrations"
What do you like best about Wati?

I use Wati for WhatsApp messaging and social media connections like Instagram, facebook, and I love how it easily allows me to send WhatsApp messages in audio, video, and doc format. The Google Sheet integration really eases the work for me. The ease of the app, coupled with a good user interface, makes it easy to use and manage. I'm very impressed with the Google Sheet automation, integrations like Zapier, and variables; they are amazing. I've never faced any issues with Wati. Also, it saves time as I can send messages in bulk directly from the sheet without having to upload a CSV or anything, which makes things better. The initial setup was the easiest, and it only required a little experience with Meta Dashboard, which is common for all platforms. Review collected by and hosted on G2.com.

What do you dislike about Wati?

Pricing can be improved, currently it is costly. Either monthly subscription charge or markup to messages, any one instead of both. Review collected by and hosted on G2.com.

Response from Cheuk Kwan (Poko) Lam of Wati

It sounds like you've really dialed in your workflow with the Google Sheets automation, Parth. We’re glad that skipping the manual CSV uploads and using multimedia messaging has made your outreach more efficient—that’s exactly the kind of time-saving setup we aim for.

We also appreciate the honest take on the pricing. We know the combination of subscription fees and message markups is a major consideration, and we're constantly looking at how we can keep our plans competitive as we expand our features.

Thanks for being such a power user. We're looking forward to seeing how you continue to use those integrations!

Cheers,

Team Wati

Carlos C.
CC
Desenvolvedor Wordpress
Mid-Market (51-1000 emp.)
""
AS
Mid-Market (51-1000 emp.)
"Automates Instagram Ads with Reliable Support"
What do you like best about Wati?

I like Wati's new functionality of automating Instagram ads, as it lets me set up automations for new comments on my ads, which eases my previously manually done work. I used to manually reply to every comment on my Instagram ads, but now I can build chatbots with Wati for this. I like the fast cycles of new features coming out and the response of the support team. They are up to date with all the new Meta developments, which helps me further automate my system. I appreciate the speed of the support responses because it's truly 24/7, and honestly, getting good human support nowadays is hard. Review collected by and hosted on G2.com.

What do you dislike about Wati?

None so far. Review collected by and hosted on G2.com.

Response from Cheuk Kwan (Poko) Lam of Wati

Akshay, it’s awesome to hear that the Instagram comment automation has taken that manual workload off your plate. Building chatbots for those ad interactions is exactly the kind of efficiency we want to provide, especially when it saves you from having to reply to every individual comment yourself.

Our support team will also be thrilled to hear your shout-out. Staying on top of Meta’s frequent updates is a major priority for us, and we're glad our 24/7 team has been able to help you keep your systems running smoothly.

Thanks for being such an active part of our community.

Cheers,

Soporte C.
SC
Soporte Tecnico
Mid-Market (51-1000 emp.)
"Agile Management and Effective Automation with WATI"
What do you like best about Wati?

What I value most about WATI is the speed with which I can manage chats and the automation it offers. I also highlight the ease of implementation and, above all, the agility to connect with users, which allows me to respond quickly and find conversations easily. I consider that, given the frequency with which we use the platform, the customer service we receive is adequate and does not neglect the users. Finally, I want to emphasize that the simple integration with our company was a great help since the frequency of use is daily. Review collected by and hosted on G2.com.

What do you dislike about Wati?

What I don't like is that sometimes it can take a while to update the messages. However, I want to think that this is due to the browser or even the device from which the service is accessed. I also don't rule out that the internet connection might influence this behavior. Review collected by and hosted on G2.com.

Ishan D.
ID
Founder’s Office
Mid-Market (51-1000 emp.)
"Effortless WhatsApp CRM with Intuitive Automation and Stellar Support"
What do you like best about Wati?

I have been using Wati for over two years, and it has consistently been our preferred WhatsApp CRM tool for all our needs. The interface is straightforward and user-friendly, which has helped us minimize training time. The automation builder and AI features are intuitive, allowing us to automate our workflows according to our requirements without needing extra assistance. Additionally, the support from the Wati team has always been prompt. Review collected by and hosted on G2.com.

What do you dislike about Wati?

I haven't encountered any significant drawbacks with the platform. If I had to mention something, I would appreciate having more integrations with various CRMs. Review collected by and hosted on G2.com.

Angel B.
AB
CTO
Small-Business (50 or fewer emp.)
"Excellent tool to centralize sales and support on WhatsApp."
What do you like best about Wati?

What I value most is the native integration it has with Shopify and the ease of creating "Broadcasts" (mass messages). The flow builder is very visual and allows us to automate basic responses without knowing how to program, which saves the team a lot of time. Review collected by and hosted on G2.com.

What do you dislike about Wati?

Sometimes the mobile application is not as fast or complete as the desktop version; it has some limitations if you are out of the office. Also, the template approval process is sometimes confusing, although I understand that this partly depends on Meta and not just on Wati. Review collected by and hosted on G2.com.

Questions about Wati? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Evercare O.
EO
Evercare Onboarding
Last activity 4 months ago

How to include pictures as a button option?

Aiman N.
AN
Aiman Nai
Last activity 4 months ago

Can i send custom pdf by template by providing custom link tomy customer?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

9 months

Average Discount

8%

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Communications Strategy Development
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Personalization
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Wati