ActiveCampaign's user-friendly system, from the campaign builder to drag-and-drop automation building, is such an upgrade from larger B2B email marketing platforms! The ease-of-use is helping us future-proof our systems and save valuable time in training when we pass the torch.
We have been able to teach team members how to build and send a campaign on ActiveCampaign within a few hours' time at most. Automations can be built within minutes, wildly increasing our ability to get stuff done without actually doing it! Their forms are easy and simple, working great with their form app for iOS.
Their customer service is also some of the best! We had an amazing sales rep, Erin, at the beginning of our journey. Our team was moving over from an email marketing system that was already integrated with our CRM, so changing email marketing platforms was a bit of a leap of faith for us, and we had a LOT of questions to get answered before we committed. and Erin was extremely kind and patient in getting us those answers!
However, possibly the best part of our move to ActiveCampaign was our dedicated account rep. Initially, just the idea of having the same dedicated rep was an upgrade for us! We were paying more than half of what we are with AC for our previous email marketing system, and support was hard to get ahold of and usually pushed us to user forums. Our AC account rep Chelsea has been such a blessing to our company's marketing efforts (we consider her part of the team, practically!) and has rarely given us a "no" with any our questions. She's always eager to help us with the harder questions/scenarios, doing so with a joyful attitude! Review collected by and hosted on G2.com.