MailerLite Reviews & Product Details

I really like Mailerlite’s MCP server because it lets me use it with my internal team’s AI agent. With that setup, I can create campaigns and send them instantly through my AI agent, which is why I’m such a fan of their MCP server. Review collected by and hosted on G2.com.

I think the UI is not properly designed in terms of user experience sometimes I get confused initially when I was using it I was confused whether the subscriber I'm watching is my oral subscriber or subscribers in the group So the UI is not user friendly it can be improved there should be better labeling of the things that we are watching Review collected by and hosted on G2.com.

I really like the HTML version in MailerLite where I can design the email right inside it. I also appreciate the feature where I can extract the open list and create a new email campaign without having to export and reload data, which makes it quick and easy. I find the segment section very useful because I don't need to export data for the people who opened my last email; it's automatically built in. Additionally, I like the ability to do multi bulk emailing, which is quite feasible. I appreciate the segment feature where I can unsubscribe inactive users, making management easier. It was also quite easy to set up MailerLite; logging in with my credentials was straightforward, and once I received a verification code via email, setting it up was no trouble at all. Review collected by and hosted on G2.com.

MailerLite is quite slow when switching between different tasks. The user interface is also slow and could be more intuitive, as it's sometimes hard to operate due to different buttons and features that are a bit confusing. Improvements in making the user interface clearer and simpler would help. Review collected by and hosted on G2.com.

Since I started using MailerLite to manage newsletters and email campaigns at work, I've been amazed at how much it simplifies marketing tasks that used to take hours. The platform is quite comprehensive for sending emails, capturing subscribers, and automating communications without any hassle. Email automation has been invaluable for scheduling automatic sends based on my subscribers' behavior (for example, welcoming them or sending promotions after a specific action). Their customer support team is efficient and helpful, providing clear explanations in a short amount of time. Review collected by and hosted on G2.com.

One frustrating aspect is that when creating an account or changing domain details, MailerLite requires a verification process that can sometimes be lengthy and complicate my first emails or quick campaign tests. Review collected by and hosted on G2.com.

Legacy (Classic) MailerLite has been a solid, affordable fit for us for years.

Pricing was based on subscribers we actually emailed in a 30-day window, which made sense for a business like ours that sends maybe 1 or 2 campaigns a year (Black Friday, annual update).

The editor is simple, deliverability has been fine, and the SSO between apps is convenient. Review collected by and hosted on G2.com.

Two issues.

First, the new MailerLite pricing model bills on stored active subscribers, not on who you send to.

For infrequent senders, that's a hidden price hike. We'd pay the same as someone sending daily.

A loyalty discount doesn't fix a fundamentally mismatched billing model for seasonal or low-volume customers.

Second, Legacy itself is showing signs of neglect. Today the subscribers view wouldn't load: the UI said "This list contains 7 Subscribers" but the table just spun indefinitely.

Combined with the non-dismissible "Level up" banner pushing migration, it feels like the classic product is being left to rot to force the move.

Support was also frustrating. The AI bot (LiteBot) looped the same pricing answer multiple times before a human stepped in, and there was no clear path to escalate product feedback. Review collected by and hosted on G2.com.

I use MailerLite for sending out email marketing campaigns and appreciate its affordability compared to other platforms. It has useful features like creating landing pages and forms, which help in setting up email campaigns with ease. I also like how easy it is to integrate with Shopify, making the integration process seamless. The platform is straightforward and user-friendly. The initial setup was straightforward with its clean UI, taking only fifteen to twenty minutes, which was impressive. Review collected by and hosted on G2.com.

There are a couple of things I think MailerLite could improve on. It doesn't have deep segmentation or reporting, which is really important in email marketing. Sometimes, while the integrations are good, I feel like there could be more integration tools available. We've also occasionally run into authentication issues for some of our clients. Review collected by and hosted on G2.com.

I like MailerLite for our company email sales campaigns because sales campaigns can be easily and professionally created without having special skills. I like the most the email campaign builder, it's a life saver for us. The drag and drop feature and having the personalization fields add more value to our campaigns. The setup isn't complicated at all, and we were able to get our email campaigns running from day one. Review collected by and hosted on G2.com.

I would love to see a deep CRM integration to make it a lot better. For example, I need a deeper sales pipeline management and an improvement in deal tracking. Review collected by and hosted on G2.com.

We liked MailerLite for it's ease of use and ability to integrate cleanly with website builds we have completed for clients. It has been easy for clients to take the reins and understand how to operate once we complete the project. Review collected by and hosted on G2.com.

It is not quite as robust for an agency to use as MailChimp. We prefer having partnership perks, as we have found that generally most email platforms are similar in their delivery and reporting, but where we excel as an agency is in developing creative. We do not use the email builder as much as we use other tools, and then bring the creative in and send it using the platform. Review collected by and hosted on G2.com.

I primarily use MailerLite for email marketing for my blog and online business. It's one of the most affordable and easy-to-use email marketing tools. It solves the problem of communicating with my email audience very efficiently. I can quickly set up newsletters, organize subscribers, and track open and click rates without needing complicated tools. I really like the interface - it's very easy to use. It's very easy to create forms, organize, and track performance. I love the customer support as well - those guys are fast and help with anything and everything. The initial setup was very easy; on a scale of 1 to 10, I would rate it an 8.5. Review collected by and hosted on G2.com.

I would say it is not as advanced as ActiveCampaign when it comes to automation and tracking. So I think that could be improved for sure. Review collected by and hosted on G2.com.

I love using MailerLite for its easy-to-use interface, which makes designing clean, crisp-looking newsletters a breeze. It gives me solid data on who has opened my emails and interacted with them through links. I appreciate that I can set universal colors and fonts yet change them on the fly when needed, which makes maintaining a consistent brand look much easier. Review collected by and hosted on G2.com.

Sometimes, the way it handles subscribers can be a bit awkward. When I try to sort my lists or change what group someone is in it doesn't update immediately, you have to refresh everything. Getting DKIM set up was cumbersome, I'm still not sure it's 100% right. I guess that's another concern. Review collected by and hosted on G2.com.