What I like best about Mailerlite is how user-friendly it is.
It is incredibly easy to create emails with their drag and drop editor.
Creating email sequences is pretty straight forward, as well.
Plus there are plenty of tutorials available to walk you through anything you might need help with.
I like that it's free for your first 1,000 subscribers so it gives you plenty of time to give it a good test run for yourself.
I find that the pricing model for more subscribers is pretty fair.
I also really like that landing pages are included at no additional fee. The landing pages are also very simple and easy to create. I've gained 90% of email subscribers with landing pages for free stuff.
What I dislike about Mailerlite is that in the past setting up emails has been kind of glitchy. I would have to save my work, leave the editor area and then go back into it to fix the error.
So it was annoying.
But, they upgraded their editor recently and it's been better. No glitches that I've run across yet.
I highly recommend giving Mailerlite a try if you need to send emails/collect emails for your business. It's free for your first 1k subscribers after all and you have access to all the features to toy around with.
I'm using Mailerlite for email marketing for my business.
I use it to send newsletter emails, for email automation when a new subscribers sign up and for creating landing pages for freebies.