Evernote certainly increases productivity in your creative or technical tasks at work because it allows you to save in the cloud as you generate ideas, with the ease of sharing this with your team. With a paid membership at professional level I think you can take advantage of Evernote for its advanced features such as a powerful text editor with Microsoft Office and a cloud service that saves you the need to hire additional space. Anyway the program requires a simplification so you do not lose its mission which is to save notes.
Some of Evernote's highlights include its ability to adapt to multiple devices, which saves us time in trying to move notes using more expensive programs. Evernote's ease of use guarantees that it can be applied correctly by our employees as it does not require training. With respect to Evernote's internal search engine we can say that it is well implemented and we can find even the oldest multimedia files and this facilitates the organization of extensive and complex information such as large project notes. With its powerful editor and self saved tool I have been able to give myself the luxury of saving the articles of an extensive blog in Evernote and then publish it on the web.
Among the things we do not like about Evernote we have its high cost to access more advanced services such as greater storage in the cloud, for that price we can hire more GB in similar services such as Google Drive, in fact the free version of Google Drive provides me more storage than the paid version of Evernote. You can not fail to highlight the positive aspects of Evernote with respect to its robust platform with good text editor and the ability to add any exchangeable multimedia file but this becomes tedious when you just want to save simple notes, at that time Evernote loses the direction and utility.
Another negative criticism would be the great weight of your desktop program, the downloadable version in Microsoft Windows weighs more than 120 MB, this weight is a rudeness for a simple program of notes, in that case I can use Microsoft Word or Windows Notes. Evernote needs to simplify its application and make it lighter so that it can be used by more people, but without deviating from the main objective of the program which is to offer quick notes and good support.
I recommend leaving these issues to the user's choice and launching a Lite version of Evernote where saving notes can be done offline without internet connection or adding multimedia files, and with a simpler text editor for those who just want to save text.
For now Evernote needs a segmentation between users who only want to keep notes and other users who need advanced notes with powerful text editor and inclusion of multimedia in an environment where Internet connection is required, if these two objectives are not separated, it is very difficult for Evernote to continue growing with respect to its loyal users. Of rest I recommend it to keep notes that need to be saved with multimedia files.