Phrase is an enterprise-grade AI-powered language technology platform that helps organizations manage global content operations and scale products, marketing, and customer experiences across markets.
Phrase powers multilingual content operations for thousands of global teams across hundreds of languages.
Global organizations rely on Phrase to automate multilingual content delivery, reduce time to market, and maintain consistent brand experiences worldwide.
The Phrase Platform brings together translation management, software localization, multimedia localization, machine translation, workflow automation, and language AI in a single integrated environment. From marketing campaigns and product interfaces to apps, audio and video, customer support, and technical documentation, teams manage multilingual content in a single platform.
Phrase enables organizations to operationalize AI across multilingual content workflows while maintaining governance, quality control, and brand consistency.
Built for complex and fast-moving organizations, Phrase connects directly to the systems where content is created and published. Marketing teams launch global campaigns faster, product teams deliver localized software continuously within development workflows, and customer experience teams provide consistent multilingual support across channels. This open ecosystem architecture allows localization to operate as part of broader content, product, and customer experience workflows.
Core capabilities of the Phrase Platform include:
- AI-powered translation workflows with secure large language model integrations and adaptive machine translation
- A broad integration ecosystem connecting CMS platforms, marketing automation systems, customer support platforms, developer tools, and design environments
- Native integrations with repositories including GitHub, GitLab, Bitbucket, and Azure DevOps
- Over-the-air localization and SDKs for iOS and Android applications
- Translation Memory and terminology management to maintain linguistic and brand consistency
- Automated quality evaluation and quality performance scoring
- In-context preview and visual review tools for faster review cycles
- Advanced workflow automation and customizable approval processes
- Vendor management for in-house teams, language service providers, and marketplace partners
- Open API, CLI, and webhooks for extensibility and automation
- Reporting and analytics to monitor quality, cost efficiency, and performance
- Scalable architecture designed for enterprise content volumes
Phrase supports global organizations across industries including technology, gaming, retail, manufacturing, automotive, travel, and life sciences. These organizations use Phrase to accelerate global product launches, scale international marketing, and deliver consistent multilingual customer experiences across every market.
Enterprise readiness sits at the core of the Phrase Platform. Phrase is ISO 27001 certified and provides robust security, governance, and compliance capabilities including SSO, role-based permissions, granular access controls, and secure cloud infrastructure designed for global organizations.
Trusted by leading global brands including Uber, AWS, Volkswagen, and Zendesk, Phrase ensures multilingual content is delivered at scale while maintaining quality, consistency, and control.
Learn more at phrase.com.
Product Website
Seller
PhraseDiscussions
Phrase Localization Platform CommunityLanguages Supported
Afrikaans, Amharic, Arabic, Assamese, Azerbaijani, Bashkir, Belarusian, Bengali, Bosnian, Bulgarian, Catalan, Cebuano, Czech, Chuvash, Welsh, Danish, German, Greek, English, Esperanto, Estonian, Basque, Persian, Finnish, French, Scottish Gaelic, Irish, Galician, Gujarati, Haitian, Hebrew, Hindi, Croatian, Hungarian, Armenian, Iloko, Indonesian, Icelandic, Italian, Javanese, Japanese, Kannada, Georgian, Kazakh, Central Khmer, Korean, Kurdish, Latin, Latvian, Lithuanian, Luxembourgish, Malayalam, Marathi, Macedonian, Malagasy, Mongolian, Malay, Burmese, Nepali, Newari, Dutch, Norwegian, Oriya, Punjabi, Polish, Portuguese, Quechua, Romanian, Russian, Sanskrit, Sinhala, Slovak, Slovenian, Sindhi, Somali, Spanish, Albanian, Serbian, Swahili, Swedish, Tamil, Tatar, Telugu, Tajik, Tagalog, Thai, Turkmen, Turkish, Uighur, Ukrainian, Urdu, Uzbek, Vietnamese, Yiddish, Yoruba, Chinese (Simplified), Chinese (Traditional), Tibetan, Fijian, Maltese, Maori, Samoan, Tonga (Tonga Islands), Xhosa
Overview by
Brittany Nelson