HighLevel

By HighLevel

4.6 out of 5 stars

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HighLevel Reviews & Product Details

Pricing

Pricing provided by HighLevel.

Starter

$97.00
Per Month

HighLevel Media

HighLevel Demo - Unified Conversations Inbox
Manage conversations across phone, SMS, Google Chat, Facebook Messenger, Instagram DM, and Whatsapp all in one place. It even pulls in Google & Facebook Reviews so you can read and reply right from within Conversations!
HighLevel Demo - Pipelines & Opportunities
Build customized pipelines to track and manage opportunities!
HighLevel Demo - Funnel & Website Builder
Create beautiful funnels & websites in our lightning fast drag-and-drop builder!
HighLevel Demo - Workflow Automations
Build powerful workflows to automate virtually anything!
HighLevel Demo - Reputation Management
Automate review requests, receive & reply to reviews, monitor overall reputation health - it's Reputation Management made easy!
HighLevel Demo - Online Scheduling
Create basic calendars, round-robin team calendars, service calendars, and more!
When it comes to AI tools for SMBs, HighLevel is leading the way!
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When it comes to AI tools for SMBs, HighLevel is leading the way!
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HighLevel Reviews (632)

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Reviews

HighLevel Reviews (632)

View 2 Video Reviews
4.6
632 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the product for its all-in-one capabilities that streamline marketing, sales, and client management, making it easier to manage multiple tasks from a single platform. The powerful automation features are highlighted as a significant time-saver, allowing for efficient follow-ups and campaign management. However, many note a common limitation: the steep learning curve, which can make initial setup and navigation challenging for new users.

Pros & Cons

Generated from real user reviews
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Orlando M.
OM
Web Developer
Small-Business (50 or fewer emp.)
"High Level Streamlined Our Marketing with Powerful Automation Workflows"
What do you like best about HighLevel?

Before adopting High Level in my organization, I was using so many different tools for each client. Time spent learning and setting up marketing systems has been drastically reduced by using High Level. My favorite part of High Level is building out automation workflows. I also love that it is a white label platform because this adds value to my organization when pitching clients. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

The website and landing page builders are not as robust as I need for most of my projects so I usually build these outside of High Level and integrate with High Level through embedding High Level forms into my websites. Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks so much for the review Orlando! Glad to see you've been able to consolidate tools and speed up your client onboarding. Definitely check out the new AI Studio builder - the feedback has been insane!

Chandan M.
CM
Senior Product Manager
Small-Business (50 or fewer emp.)
"HighLevel: All-in-One Platform with Smooth UI, Powerful AI, and Great Support"
What do you like best about HighLevel?

HighLevel is an all in one solution that saves time, effort and money spent of several different tools. It has funnel and website builder, smart automations, email marketing, tagging, calling and most of all AI implemented in everything. The UI is also very user friendly and smooth. You can integrate as many 3rd party tools you want. The pricing is affordable and can easily put cap to get more ROI. Their support is also very good and quick. Overall performance is 100/100. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

Sometimes the software takes a while to load, and it can feel a bit laggy at times. Review collected by and hosted on G2.com.

Response from Jonathan Evans of HighLevel

Hi there, thank you so much for the detailed and thoughtful review—we truly appreciate it!

We’re thrilled to hear that HighLevel has been helping you streamline your tools, save time, and improve your overall workflow. It’s great to know the UI, automations, AI features, and support team are making a positive impact for you.

We also appreciate your feedback regarding performance and occasional lag. That’s something we’re continuously working to improve, and insights like yours help us get better.

Thanks again for your support—we’re excited to be part of your growth!

Haley M.
HM
O
Mid-Market (51-1000 emp.)
Guest users or non-business users of the software, not included in G2 scores.
"HighLevel: Top-Tier CRM for Marketing with Powerful Integrations and ROI"
What do you like best about HighLevel?

HighLevel is the platform for CRM that I recommend to EVERYONE! It easily integrates with most softwares that you use on a day-to-day basis, especially for marketing needs. The UI/UX can be as simple or complex as needed. Performance is absolutely TOP TIER especially considering the pricing of the platform - it provides a substantial ROI when leveraged right, especially with the capability of creating sub accounts. Easily create landing pages, forms, automations, sms blasts... literally anything you could possibly need for marketing. The high level team is constantly innovating to provide more and stay competitive, so that you can remain competitive. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

The random glitches where it will remove leads or add leads in bulk. This is an absolute NIGHTMARE to go through and manually correct. The support is okay, but most times it feels like they know just as much as you and don't help to troubleshoot as quickly. Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for the awesome review Haley! We’re glad you’re getting strong ROI and making the most of features like sub-accounts, automations, and integrations. We also hear you on the glitches and support experience. Those are areas we’re actively improving. Appreciate you being part of the HighLevel community!

Janko J.
JJ
Founder and CEO
Small-Business (50 or fewer emp.)
"All-in-One Marketing and CRM Powerhouse"
What do you like best about HighLevel?

I like that HighLevel is an all-in-one tool. It includes everything you need like email marketing software, automations, workflows, and communities. It's really all-inclusive and handles everything a CRM should do and more, including forms, quizzes, and funnels. I find it really convenient to have all these tools in one place. When I get a new client at my digital marketing agency, creating a sub-account for them is easy, giving them automatic access to all the automations and workflows, which helps to enhance their digital presence. Switching from other tools like Mailchimp to HighLevel also allowed us to save money. The setup was pretty easy, and the support team was very helpful. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

Definitely, the API side of things is challenging. I tried creating a scraper to send data to HighLevel. While it's possible through Zapier to connect certain platforms, building something yourself for HighLevel is really challenging. Sometimes there are conflicts and issues because of old, outdated data. It's really helpful to have up-to-date information and guidelines and remove the old guidelines. Review collected by and hosted on G2.com.

Response from Jonathan Evans of HighLevel

Hi there, thank you for the detailed and thoughtful review—we really appreciate it!

We’re glad to hear HighLevel has been a valuable all-in-one solution for your agency and that it’s helping streamline client onboarding, automations, and overall operations while saving costs. It’s great to know our support team has been helpful along the way as well.

We also appreciate your feedback on the API and documentation experience. That’s an area we’re continuously working to improve, especially around clarity and keeping resources up to date.

Thanks again for your support—we’re excited to continue growing with you!

Whitney B.
WB
Small-Business (50 or fewer emp.)
"Comprehensive Marketing Tool with a Steep Learning Curve"
What do you like best about HighLevel?

I like that HighLevel is an all-in-one solution. The processes are easy to understand, which makes it user-friendly. They offer on-the-spot training sessions that are great for figuring out how to streamline processes. Many applications we use are synced up with HighLevel, which is convenient. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

I honestly feel like, because it is all in one, it can be a little overwhelming. But, also, I think that a lot of other applications can do similar features. And so it's not so, cutting edge where I feel like I have to pay of per month for something that I could easily get for free as part of another subscription that I'm currently using. Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for the review Whitney! Glad to hear you're enjoying the all-in-one tool kit. Have you tested Voice and Conversation AI yet? They're both changing the game for local businesses!

Jim B.
JB
Firm Administrator
Small-Business (50 or fewer emp.)
"All-in-One Solution with Automation, Needs Better Support"
What do you like best about HighLevel?

I appreciate HighLevel being a one-stop source for all our follow-up and marketing needs, offering a far better value than others. The software makes it really easy to set up campaigns and provides all the tools to automate follow-up and track results. Having everything in one dashboard along with the AI assistant for automation is a tremendous help. HighLevel also offers a lot of integrations with other tools like email providers and SMS. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

It's a huge tool, so that makes a quality knowledge base important. I think they could improve their training. Some of the people available by phone are tough to work with, mostly just difficulty in communicating. Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for the review Jim! Glad to hear you're enjoying the all-in-one tool kit! Hopefully you've checked out some of the new AI tools like Voice AI and Conversation AI. We're seeing huge wins for business owners in those areas!

Christopher H.
CH
Founder
Small-Business (50 or fewer emp.)
"HighLevel: Comprehensive, Easy, But a Pricing Puzzle"
What do you like best about HighLevel?

I like that HighLevel does everything well. For every service that you pay for, you get all of it. Writing the emails is very easy, connecting with customers is also easy, and fulfilling your service is easy as well. The integrations are incredible, and using HighLevel is so good that you don't really need other tools anymore. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

The pricing can be a bit of a pain sometimes because so many different people sell it in so many different ways. Sometimes the subscription ask could be a little confusing. It was very complicated. It is a process, and it does take a long time, but it's worth it. Review collected by and hosted on G2.com.

Response from Jonathan Evans of HighLevel

Thank you for the thoughtful review and for taking the time to share such detailed feedback.

We’re really glad to hear you’re finding HighLevel easy to use and valuable for running your business end-to-end—from emails and customer communication to funnels, integrations, and fulfillment. It’s great to know the “all-in-one” approach is making things simpler for you.

We also appreciate your honest note on pricing. We understand that the different ways HighLevel can be purchased and resold can sometimes feel confusing, and we’re actively working on improving clarity around that.

Thanks again for being part of the community and sharing your experience—it truly helps us improve.

Christian K.
CK
Company Owner
Marketing and Advertising
Small-Business (50 or fewer emp.)
"HighLevel Streamlines Email Campaigns, Automations, and Client Communication at Scale"
What do you like best about HighLevel?

HighLevel provides an all-in-one platform for managing email campaigns, automations, and client communication at scale. As a marketing agency, we use it to run email outreach, nurture sequences, and automated workflows for artists, record labels, and business clients. The ability to manage campaigns, track performance, and automate follow-ups in one system helps streamline operations and maintain consistency across multiple clients. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

Because HighLevel offers a wide range of features, there can be a learning curve when setting up more advanced automations and workflows. Some areas of the interface require time to configure properly, especially when managing multiple campaigns or clients. However, once set up, the platform is stable and effective for ongoing marketing operations. Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for the review Christian! Glad to hear the all-in-one toolkit is helping you scale. Rest assured we're constantly at work making the user experience more intuitive to combat the learning curve 👍

SATYAM S.
SS
Performance Marketing, PPC, SEO & Lead Generation Specialist
Small-Business (50 or fewer emp.)
"Seamless Dashboard, Effortless Automation"
What do you like best about HighLevel?

I find HighLevel to be really great for managing everything from one dashboard, which includes my payments and outreach setup. The ease of building websites, stores, or funnels, and having numerous funnels working is something I really appreciate. Hosting is very easy, making organization simple. I mainly use HighLevel for my funnel, and having it live there is fantastic. The automation capabilities, like WhatsApp, SMS, or email automations, are extremely easy to set up and use. The billing process is straightforward too. I enjoy the very easy dashboard and clean navigation; it makes finding settings straightforward. Additionally, setup with HighLevel was flawless, as everything is accessible once you have access to the account. I can start creating funnels, automations, and have everything in the same dashboard. Pricing is also flawless. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

Nothing really Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for your feedback Satyam! Love the term "the all-rounder"! We've got some great updates rolling out to Website builder soon that you're going to love. We're also rolling out the ability for third-party developers to build plugins for the website builder similar to Wordpress. Stay tuned!

Sebastian P.
SP
General Manager
Small-Business (50 or fewer emp.)
""
Response from Jonathan Evans of HighLevel

Thank you for your review Sebastian! We really appreciate it!

Questions about HighLevel? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

GU
Guest User
Last activity about 1 year ago

Is HighLevel a CRM?

GU
Guest User

Do you recommend HighLevel for marketing automation, and what features do you find most effective?

Pricing Options

Pricing provided by HighLevel.

Starter

$97.00
Per Month

Agency Unlimited

$297.00
Per Month
HighLevel Comparisons
HighLevel Features
Customization
Workflow Capability
User, Role, and Access Management
Contact & Account Management
Opportunity & Pipeline Mgmt.
Task / Activity Management
Email Marketing
Campaign Management
Lead Management
Social Network Integration
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HighLevel