Best Online Form Builder Software

How Many Online Form Builder Software Products Does G2 Track?

Total Products under this Category: 479

Category Stats (Sep 2026)

  • Average Rating: 4.48/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Rizer (+6.25%) - Among all products in this category, Rizer recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Online Form Builder Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 110,300+ Authentic Reviews
  • 479+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Online Form Builder Software

G2 Grid® for Online Form Builder Software plotting products by satisfaction and market presence

Highlighted products: SurveyMonkey, Jotform, ClickUp, Typeform, Microsoft Forms, Tally, ActiveCampaign, and Adobe Acrobat Sign.

Underlying data: [Grid® JSON](https://www.g2.com/categories/online-form-builder/grids.json?focus%5B%5D=surveymonkey&focus%5B%5D=jotform&focus%5B%5D=clickup&focus%5B%5D=typeform&focus%5B%5D=microsoft-forms&focus%5B%5D=tally-forms-tally&focus%5B%5D=activecampaign&focus%5B%5D=adobe-acrobat-sign)

SurveyMonkey

SurveyMonkey is the world’s most popular platform for surveys and forms, built for business and loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-assisted technology, it’s like having a team of expert researchers right at your fingertips. Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at http://surveymonkey.com.

Average Rating: 4.4/5.0

Total Reviews: 23,564

How Do G2 Users Rate SurveyMonkey?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.1/10)
  • CMS Support: 7.8/10 (Category avg: 8.5/10)
  • Design: 8.5/10 (Category avg: 8.7/10)
  • Embedded Forms: 8.3/10 (Category avg: 8.9/10)

Who Is the Company Behind SurveyMonkey?

  • Seller: SurveyMonkey
  • Company Website:
  • Year Founded: 1999
  • HQ Location: San Mateo, CA
  • Twitter: @SurveyMonkey
    42,887 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,363 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Teacher, Owner
  • Top Industries: Education Management, Hospital & Health Care
  • Company Size: 37% Small, 34% Medium

What Do G2 Reviewers Say About SurveyMonkey?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of SurveyMonkey, finding it quick and intuitive for creating surveys and gathering feedback.
  • Users find SurveyMonkey's ease of creation exceptional, allowing quick and user-friendly survey development without technical skills.
  • Users find SurveyMonkey intuitive, with its user-friendly design simplifying question creation and data analysis.
  • Users love the simplicity of SurveyMonkey, enabling quick survey creation and analysis without technical skills.
  • Users find SurveyMonkey extremely easy to use, making it a valuable tool for gathering and analyzing feedback.
Cons
  • Users find SurveyMonkey to be expensive, particularly regarding limited features and costly customizations.
  • Users find limitations in the free plan of SurveyMonkey, requiring payment for essential features and access to more responses.
  • Users report survey issues such as limited logic, awkward mobile editing, and outdated templates affecting usability.
  • Users find that many advanced features are restricted to higher-priced plans, limiting the functionality of free versions.
  • Users express frustration with limited customization options in SurveyMonkey, affecting design and dataset manipulation capabilities.

What Are Recent G2 Reviews of SurveyMonkey?

What Are G2 Users Discussing About SurveyMonkey?

Jotform

Trusted by more than 35 million users worldwide, Jotform is an AI-powered online form builder designed to help individuals and organizations create, customize, and publish forms in minutes, from any device. With an intuitive drag-and-drop interface, Jotform makes it simple for anyone to build professional, mobile-responsive forms without writing a single line of code. As a fully no-code platform, Jotform empowers users to automate workflows, streamline data collection, and digitize processes. Jotform offers one of the largest template libraries in the industry, featuring 10,000+ ready-made form templates tailored to every use case. Popular categories include payment forms, lead generation forms, event registration forms, application forms, surveys, order forms, onboarding forms, consent forms, and feedback forms. Each template is fully customizable, allowing users to adjust layouts, add conditional logic, collect e-signatures, upload files, apply branding, and incorporate advanced field types. This level of flexibility ensures every form is optimized for user experience and aligned with organizational goals. To streamline workflows, Jotform integrates seamlessly with over 200 popular third-party apps, including Google Sheets, Slack, Zoom, HubSpot, Salesforce, PayPal, Stripe, and numerous other business tools. These integrations automate data collection, payment processing, CRM updates, and team notifications. By connecting forms directly to the tools your team already uses, Jotform helps eliminate data silos and supports end-to-end process automation—all within a no-code environment. Security and compliance are at the core of Jotform’s platform. Features such as HIPAA compliance options, 256-bit SSL encryption, CAPTCHA, form access controls, and audit logs help organizations protect sensitive data and meet industry standards. Whether you're collecting healthcare information, financial data, or internal employee records, Jotform provides the reliability and safeguards needed to operate with confidence. With powerful features like automated emails, approval workflows, analytics dashboards, and embeddable widgets, Jotform delivers an all-in-one solution for organizations looking to simplify data collection and improve productivity. From small businesses to enterprises, educational institutions, healthcare providers, and nonprofits, millions of teams rely on Jotform to capture information efficiently and turn submissions into actionable results.

Average Rating: 4.7/5.0

Total Reviews: 5,244

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How Do G2 Users Rate Jotform?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.1/10)
  • CMS Support: 8.0/10 (Category avg: 8.5/10)
  • Design: 8.7/10 (Category avg: 8.7/10)
  • Embedded Forms: 8.8/10 (Category avg: 8.9/10)

Who Is the Company Behind Jotform?

  • Seller: Jotform
  • Company Website:
  • Year Founded: 2006
  • HQ Location: San Francisco, California
  • Twitter: @Jotform
    39,289 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    925 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, CEO
  • Top Industries: Non-Profit Organization Management, Education Management
  • Company Size: 71% Small, 20% Medium

What Do G2 Reviewers Say About Jotform?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Jotform, enabling quick navigation and efficient form management for clients.
  • Users appreciate the ease of use of Jotform, finding it simplifies event management and form creation significantly.
  • Users commend the intuitive setup process of Jotform, which simplifies form creation and customization significantly.
  • Users love the user-friendly design of Jotform, making navigation and form creation a breeze.
  • Users love the ease of building powerful forms with Jotform's user-friendly interface and flexible integrations.
Cons
  • Users find Jotform too expensive compared to other survey sites, especially given the misleading advertising of free options.
  • Users find some missing features in Jotform, particularly in font customization and payment integration difficulties.
  • Users face form issues with navigation, integration, and functionality, making the experience less user-friendly.
  • Users find limited customization options for Jotform, making design adjustments more challenging than expected.
  • Users find the form design confusing with unclear navigation and limitations in customization options and features.

What Are Recent G2 Reviews of Jotform?

What Are G2 Users Discussing About Jotform?

ClickUp

ClickUp is the world’s first Converged AI Workspace, bringing together all work apps, data, and workflows. ClickUp eliminates all forms of work sprawl to provide 100% context and a single place for humans and agents to work, together. Trusted by more than 20 million users worldwide, ClickUp is on a mission to maximize human productivity.

Average Rating: 4.6/5.0

Total Reviews: 13,484

How Do G2 Users Rate ClickUp?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.1/10)
  • CMS Support: 7.8/10 (Category avg: 8.5/10)
  • Design: 8.5/10 (Category avg: 8.7/10)
  • Embedded Forms: 8.6/10 (Category avg: 8.9/10)

Who Is the Company Behind ClickUp?

  • Seller: ClickUp
  • Company Website:
  • Year Founded: 2017
  • HQ Location: San Diego, California
  • Twitter: @clickup
    69,539 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    7,082 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Project Manager
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 77% Small, 19% Medium

What Do G2 Reviewers Say About ClickUp?

AI-generated summary from verified user reviews

Pros
  • Users find ClickUp to be incredibly easy and simple to use, streamlining tasks and enhancing productivity effortlessly.
  • Users value the flexibility in task management, enabling customized workflows for personal, team, and project tasks.
  • Users appreciate the abundance of features in ClickUp, making task management seamless and efficient.
  • Users appreciate ClickUp for its streamlined management tasks, enabling better organization and efficiency in project handling.
  • Users appreciate ClickUp for its streamlined organization, making team management and project tracking efficient and effortless.
Cons
  • Users find the missing features in ClickUp frustrating, particularly the lack of basic tools like subfolders.
  • Users experience a learning curve with ClickUp, finding the plethora of features daunting at first.
  • Users note limited features in ClickUp, with missing basic options and a complex setup process hindering ease of use.
  • Users find ClickUp not intuitive, feeling overwhelmed by its many features and struggling with initial setup and performance.
  • Users experience slow loading times in ClickUp, which affects their productivity when managing multiple tasks and fields.

What Are Recent G2 Reviews of ClickUp?

What Are G2 Users Discussing About ClickUp?

Typeform

Typeform is a refreshingly different form builder. We help over 150,000 businesses collect the data they need with forms, surveys, and quizzes people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 million responses every year and integrates with essential tools like Slack, Zapier, and HubSpot.

Average Rating: 4.5/5.0

Total Reviews: 990

How Do G2 Users Rate Typeform?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.1/10)
  • CMS Support: 8.1/10 (Category avg: 8.5/10)
  • Design: 9.0/10 (Category avg: 8.7/10)
  • Embedded Forms: 8.8/10 (Category avg: 8.9/10)

Who Is the Company Behind Typeform?

  • Seller: Typeform
  • Company Website:
  • Year Founded: 2012
  • HQ Location: Barcelona
  • Twitter: @typeform
    28,375 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    907 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Founder
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 65% Small, 28% Medium

What Do G2 Reviewers Say About Typeform?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Typeform, effortlessly creating engaging, brand-aligned forms for various purposes.
  • Users value the intuitive design of Typeform, making surveys feel conversational and engaging for respondents.
  • Users enjoy Typeform's intuitive design, which simplifies the survey process and enhances data collection efficiency.
  • Users value the multiple integrations of Typeform, enhancing workflow efficiency and connectivity with other tools.
  • Users appreciate the ease of creation in Typeform, enabling them to quickly generate and qualify leads effortlessly.
Cons
  • Users find the high cost of Typeform concerning, especially as their needs for advanced features grow.
  • Users find Typeform's limited customization options restrictive, compromising their ability to create engaging forms tailored to their needs.
  • Users feel the limited features of Typeform restricts customization and can lead to expensive upgrades as needs grow.
  • Users find the missing features frustrating, particularly lacking advanced insights and compliance options without additional costs.
  • Users face integration issues with Typeform, particularly with limited native support for essential analytics and CRM tools.

What Are Recent G2 Reviews of Typeform?

What Are G2 Users Discussing About Typeform?

Microsoft Forms

Microsoft Forms is a, cloud-based application that enables users to create custom surveys, quizzes, polls, and questionnaires with ease. Integrated within the Microsoft 365 suite, it allows for seamless data collection and analysis, making it an ideal tool for educational institutions, businesses, and individual users. With its user-friendly interface, Microsoft Forms simplifies the process of gathering feedback, assessing knowledge, and organizing events. Key Features and Functionality: - Survey and Quiz Creation: Design engaging surveys and quizzes with various question types, including multiple-choice, text, rating, and more. - Real-Time Collaboration: Share forms with others to collaborate on content creation and editing in real time. - Response Collection: Distribute forms via email, a direct link, or embed them into web pages to collect responses from participants across different platforms. - Data Analysis: Utilize built-in analytics to evaluate responses, view automatic charts, and export data to Excel for further analysis. - Integration with Microsoft 365: Seamlessly integrate with other Microsoft 365 applications, enhancing productivity and data management. Primary Value and User Solutions: Microsoft Forms addresses the need for efficient and straightforward data collection and analysis. By providing a platform to create and distribute forms quickly, it enables users to gather valuable insights, assess performance, and make informed decisions. Its integration with Microsoft 365 ensures a cohesive experience, allowing users to leverage familiar tools and workflows. Whether for educational assessments, customer feedback, or event planning, Microsoft Forms streamlines the process, saving time and enhancing productivity.

Average Rating: 4.4/5.0

Total Reviews: 462

How Do G2 Users Rate Microsoft Forms?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.1/10)
  • CMS Support: 7.9/10 (Category avg: 8.5/10)
  • Design: 8.2/10 (Category avg: 8.7/10)
  • Embedded Forms: 8.5/10 (Category avg: 8.9/10)

Who Is the Company Behind Microsoft Forms?

  • Seller: Microsoft
  • Year Founded: 1975
  • HQ Location: Redmond, Washington
  • Twitter: @microsoft
    13,091,739 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    232,750 employees on LinkedIn®
  • Ownership: MSFT

Who Uses This Product?

  • Who Uses This: Software Engineer, Project Manager
  • Top Industries: Information Technology and Services, Education Management
  • Company Size: 44% Medium, 39% Large

What Do G2 Reviewers Say About Microsoft Forms?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the intuitive interface of Microsoft Forms, making it easy for anyone to create surveys quickly.
  • Users find the ease of creation in Microsoft Forms invaluable for quickly designing and analyzing surveys and quizzes.
  • Users appreciate the easy integration with Microsoft 365, making form creation and response analysis seamless and efficient.
  • Users appreciate the intuitive interface of Microsoft Forms, allowing quick and easy form creation for everyone.
  • Users find Microsoft Forms to be a simple and effective tool for surveys and gathering insights efficiently.
Cons
  • Users find the limited customization options frustrating, as forms end up looking generic and ununique.
  • Users note missing features in Microsoft Forms, like advanced logic and customization, limiting its effectiveness for complex needs.
  • Users note the limited features of Microsoft Forms, hindering customization and advanced functionality compared to competitors.
  • Users find the poor design of Microsoft Forms limits customization and complicates the creation of complex forms.
  • Users express frustration with the limited integrations of Microsoft Forms, especially concerning compatibility with Google tools.

What Are Recent G2 Reviews of Microsoft Forms?

What Are G2 Users Discussing About Microsoft Forms?

ActiveCampaign

ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step. - AI agents Run entire marketing campaigns through simple prompts, backed by Active Intelligence. - Cross-channel marketing Reach prospects and customers wherever they are, with email, SMS, WhatsApp, and more. - On-brand, personalized content Creative tools that deliver professional, conversion-ready designs for email and landing pages. - CRM Track, manage, and automate your sales process. - 1000+ apps & integrations Connect ActiveCampaign to your favorite tools.

Average Rating: 4.4/5.0

Total Reviews: 14,255

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How Do G2 Users Rate ActiveCampaign?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.1/10)
  • CMS Support: 7.0/10 (Category avg: 8.5/10)
  • Design: 7.4/10 (Category avg: 8.7/10)
  • Embedded Forms: 7.9/10 (Category avg: 8.9/10)

Who Is the Company Behind ActiveCampaign?

  • Seller: ActiveCampaign
  • Company Website:
  • Year Founded: 2003
  • HQ Location: Chicago, IL
  • Twitter: @ActiveCampaign
    13,203 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    854 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, CEO
  • Top Industries: Marketing and Advertising, Health, Wellness and Fitness
  • Company Size: 92% Small, 7% Medium

What Do G2 Reviewers Say About ActiveCampaign?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use in ActiveCampaign, appreciating seamless automation and straightforward features for personal tasks.
  • Users love the easy automation programming of ActiveCampaign, streamlining their workflow and enhancing customer communication.
  • Users praise the powerful and easy automation features of ActiveCampaign, enhancing their workflow efficiency and organization.
  • Users love the phenomenal automation features of ActiveCampaign, enhancing email campaigns with effective segmentation and tailored messaging.
  • Users value ActiveCampaign for its all-in-one platform, offering effective segmentation and personalized email marketing capabilities.
Cons
  • Users experience a steep learning curve with ActiveCampaign, requiring additional support to navigate its features effectively.
  • Users express concerns about the missing features such as easy form building and custom date triggers.
  • Users find the pricing steep, especially for newer plans, which may be a barrier for some businesses.
  • Users find the limited features of ActiveCampaign frustrating, particularly in reporting, automation testing, and design flexibility.
  • Users find ActiveCampaign not intuitive, struggling with complicated automations and email creation processes that hinder efficiency.

What Are Recent G2 Reviews of ActiveCampaign?

What Are G2 Users Discussing About ActiveCampaign?

Tally

Say Goodbye to Boring Forms Tally is the simplest way to create online forms for free. No coding required — just type your questions like you would in a doc, and you’re ready to go. The best part? You get unlimited forms and submissions for free. 💨 As simple as it gets: Tally is the intuitive form builder you’ve been searching for. Just type and build any type of form in seconds.
 🆓 Unlimited submissions for free: Say goodbye to paywalls. With Tally, you can create unlimited forms and collect unlimited submissions at no cost, as long as you follow our fair usage guidelines.
 💬 Exceptional customer support: At Tally, our users come first. As an independent company, we build in public with a roadmap shaped by your feedback and provide fast, responsive support.

Average Rating: 4.9/5.0

Total Reviews: 150

How Do G2 Users Rate Tally?

  • Has the product been a good partner in doing business?: 9.5/10 (Category avg: 9.1/10)
  • CMS Support: 8.6/10 (Category avg: 8.5/10)
  • Design: 9.3/10 (Category avg: 8.7/10)
  • Embedded Forms: 9.2/10 (Category avg: 8.9/10)

Who Is the Company Behind Tally?

  • Seller: Tally Forms
  • Year Founded: 2020
  • HQ Location: Ghent, BE
  • Twitter: @TallyForms
    14,165 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    605 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder, CEO
  • Top Industries: Computer Software, Consulting
  • Company Size: 84% Small, 10% Medium

What Do G2 Reviewers Say About Tally?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Tally, enjoying seamless setup and straightforward integration with other tools.
  • Users find Tally's easy setup highly beneficial, allowing seamless integration into workflows without complications.
  • Users love the seamless integrations with Notion, Google Sheets, and Airtable, enhancing their workflow effortlessly.
  • Users appreciate the simplicity and versatility of Tally, enabling them to create powerful forms effortlessly.
  • Users praise Tally's responsive customer support, highlighting the team's clarity and helpfulness in resolving queries.
Cons
  • Users experience a steep learning curve with Tally, needing time to refresh their memory for effective use.
  • Users desire a statistics graph and additional features like version history and polling in Tally.
  • Users feel the limited customization options in Tally restrict design flexibility and usability for their needs.
  • Users report form issues such as clunky field transitions and lost integrations when duplicating forms.
  • Users experience layout issues with Tally, especially regarding mobile scaling and visual organization of elements.

What Are Recent G2 Reviews of Tally?

Adobe Acrobat Sign

At Adobe, we believe that documents are more than just a collection of information and proof. They are foundational to connecting people and ideas, pushing business forward. Adobe Acrobat Sign helps your business move faster. Acrobat Sign is the only intuitive e-signature solution that combines simple and secure e-signatures with the power of Adobe Acrobat. With Acrobat Sign, you can create, sign, send for signature, manage, and track documents – all from one Adobe platform. You can create delightful signing experiences for your customers and teams by enabling them to sign documents on any device or browser – anytime, anywhere. No additional software download or accounts are needed. As Microsoft’s preferred e-signature solution, Acrobat Sign seamlessly integrates with your favorite Microsoft apps. Save time by signing and requesting signatures – all right from Microsoft 365, Teams, Outlook, and more. Plus, you can access smart integrations for Salesforce, Workday, and many more apps you use every day. Minimize legal and compliance risks by choosing Acrobat Sign, designed to be globally compliant and legally-binding in nearly every country in the world.

Average Rating: 4.4/5.0

Total Reviews: 1,016

How Do G2 Users Rate Adobe Acrobat Sign?

  • Has the product been a good partner in doing business?: 8.1/10 (Category avg: 9.1/10)
  • CMS Support: 9.0/10 (Category avg: 8.5/10)
  • Design: 8.8/10 (Category avg: 8.7/10)
  • Embedded Forms: 8.2/10 (Category avg: 8.9/10)

Who Is the Company Behind Adobe Acrobat Sign?

  • Seller: Adobe
  • Year Founded: 1982
  • HQ Location: San Jose, CA
  • Twitter: @Adobe
    956,842 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    42,975 employees on LinkedIn®
  • Ownership: NASDAQ:ADBE

Who Uses This Product?

  • Who Uses This: Owner, President
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 40% Small, 38% Medium

What Do G2 Reviewers Say About Adobe Acrobat Sign?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Adobe Acrobat Sign, enabling quick and organized document signing from anywhere.
  • Users value the integration with other Adobe software, enabling a seamless document workflow and efficient signature management.
  • Users rave about the easy setup of Adobe Acrobat Sign, which allows for quick document signing and tracking.
  • Users appreciate the easy document tracking and streamlined signing process with Adobe Acrobat Sign, enhancing workflow efficiency.
  • Users appreciate the ease of tracking signatures with Adobe Acrobat Sign, streamlining the signing process significantly.
Cons
  • Users find the pricing for Adobe Acrobat Sign to be too high, especially for smaller teams needing more features.
  • Users report a steep learning curve for advanced features and complex setup, affecting usability and productivity.
  • Users face signature process challenges, including difficulties in reaccessing documents and confusion with the 'Continue' step.
  • Users find the Adobe Acrobat Sign's interface to be not intuitive, leading to a cumbersome experience, especially on mobile.
  • Users find Adobe Acrobat Sign not user-friendly, leading to confusion and complications during the signing process.

What Are Recent G2 Reviews of Adobe Acrobat Sign?

What Are G2 Users Discussing About Adobe Acrobat Sign?

PandaDoc

PandaDoc is an all-in-one document management platform trusted by 68,000+ sales, legal, and operations teams to create, send, e-sign, and manage documents faster and with less manual work. Teams using PandaDoc close deals 30% faster and cut document turnaround time by up to 50%. Customers like Autodesk, Rakuten, and Sysco use PandaDoc to streamline their entire document process, from proposal to signed contract, and everything in between. PandaDoc helps your team: - Build and send professional proposals, contracts, and agreements using customizable templates and a drag-and-drop editor - Collect legally binding e-signatures from any device, anywhere, with no printing, scanning, or delays - Collaborate in real time with internal stakeholders and external signers simultaneously - Automate repetitive document tasks so reps and ops teams spend less time on admin and more time closing - Track document performance with analytics that show how recipients engage with every page PandaDoc integrates natively with the tools your team already uses, including Salesforce, HubSpot, Pipedrive, Stripe, and 30+ other CRM and payment platforms — keeping document processes inside your existing stack without adding friction or extra logins. Whether you're in sales, legal, HR, or finance, PandaDoc is especially popular with growing businesses that need enterprise-grade document processes without the added complexity or price tag. From first draft to final approval, PandaDoc centralizes the full document lifecycle with the compliance, security, and audit trail your team needs to operate with confidence. PandaDoc also supports notarization, payment collection, and document analytics in a single platform, reducing the need to manage multiple tools across your document process.

Average Rating: 4.7/5.0

Total Reviews: 3,576

How Do G2 Users Rate PandaDoc?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.1/10)
  • CMS Support: 8.5/10 (Category avg: 8.5/10)
  • Design: 9.2/10 (Category avg: 8.7/10)
  • Embedded Forms: 8.9/10 (Category avg: 8.9/10)

Who Is the Company Behind PandaDoc?

  • Seller: PandaDoc
  • Company Website:
  • Year Founded: 2011
  • HQ Location: San Francisco, CA
  • Twitter: @pandadoc
    18,428 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    883 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Owner
  • Top Industries: Computer Software, Marketing and Advertising
  • Company Size: 68% Small, 26% Medium

What Do G2 Reviewers Say About PandaDoc?

AI-generated summary from verified user reviews

Pros
  • Users praise the ease of use in PandaDoc, highlighting its navigation and seamless signing process.
  • Users value the intuitive document management of PandaDoc, enhancing workflow efficiency with secure and seamless approvals.
  • Users appreciate PandaDoc's intuitive editing tools that enhance workflow efficiency and streamline document management.
  • Users find PandaDoc to be extremely user-friendly, enhancing efficiency in managing documents and obtaining signatures.
  • Users love the simplicity of E-Signatures in PandaDoc, making document signing straightforward for both parties.
Cons
  • Users find the missing features like document expiration control and cell merging limitations frustrating in PandaDoc.
  • Users find PandaDoc expensive, particularly regarding costs for online form submissions, limiting its practicality for small teams.
  • Users find the signature issues challenging, highlighting difficulties with personal signatures and other formatting limitations.
  • Users struggle with difficult editing, facing issues like skipping sections and limitations on real-time changes during collaboration.
  • Users find editing difficulty in PandaDoc, with challenges in table formatting and live document adjustments.

What Are Recent G2 Reviews of PandaDoc?

What Are G2 Users Discussing About PandaDoc?

Laserfiche

Get work done faster with Laserfiche, the leading SaaS provider of AI-powered document management and process automation. Through powerful workflows, electronic forms, document management and analytics, Laserfiche accelerates processes across the enterprise. ✓ Organize Your Content with AI-Powered Document Management Optimize your operations and increase team productivity with AI-powered document management. Centralize your content, improve collaboration and maintain audit trails to support compliance needs. ✓ Boost Your Productivity with Intelligent Automation Increase efficiency by automating tasks with low-code process automation and prebuilt solution templates. Work smarter and shift your team’s focus to higher priority strategic goals. ✓ Unify Your Systems with Powerful Integrations Laserfiche is the backbone connecting hundreds of mission-critical applications. Users can access relevant documents from a single location, eliminating the need to search across multiple platforms. ✓ Elevate Your Work with Laserfiche AI Laserfiche AI enables organizations to simplify their work, take control of processes and supercharge productivity — all without losing sight of critical data privacy and security standards.

Average Rating: 4.7/5.0

Total Reviews: 1,207

How Do G2 Users Rate Laserfiche?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.1/10)
  • CMS Support: 8.2/10 (Category avg: 8.5/10)
  • Design: 9.0/10 (Category avg: 8.7/10)
  • Embedded Forms: 8.8/10 (Category avg: 8.9/10)

Who Is the Company Behind Laserfiche?

  • Seller: Laserfiche
  • Company Website:
  • Year Founded: 1976
  • HQ Location: Long Beach, California
  • Twitter: @laserfiche
    4,770 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    400 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Deputy City Clerk, Business Systems Analyst
  • Top Industries: Government Administration, Education Management
  • Company Size: 60% Medium, 25% Large

What Do G2 Reviewers Say About Laserfiche?

AI-generated summary from verified user reviews

Pros
  • Users find Laserfiche's ease of use empowering, enabling self-service implementation and efficient process management.
  • Users value the easy process automation with Laserfiche, enhancing efficiency and reducing errors across departments.
  • Users appreciate the automation of form processes with Laserfiche, enhancing efficiency and document management.
  • Users value the robust and flexible workflow automation in Laserfiche, enhancing efficiency and integration with other systems.
  • Users commend the easy training and onboarding capabilities of Laserfiche, enhancing team efficiency and document management.
Cons
  • Users experience a challenging learning curve with Laserfiche, making initial navigation and feature usage difficult.
  • Users experience a small learning difficulty with Laserfiche, particularly when adapting to metadata fields and workflows.
  • Users find the missing features in Laserfiche hinder their experience and highlight the need for better resources.
  • Users express concern over update issues, highlighting difficulty in keeping up with the rapid growth of Laserfiche.
  • Users feel the limited functionality of Laserfiche restricts basic process structuring and complicates user experiences.

What Are Recent G2 Reviews of Laserfiche?

What Are G2 Users Discussing About Laserfiche?

pdfFiller

pdfFiller is a cloud-native document management platform that unifies editing, e-signing, storage, and collaboration. Purpose-built for small and mid-sized businesses, it eliminates the need for multiple subscriptions and constant app-switching, delivering enterprise-grade functionality without enterprise-grade complexity. pdfFiller is engineered for value-driven small businesses, enabling teams to work confidently from wherever they choose. Documents are securely stored in the cloud, giving teams reliable anytime-anywhere access with zero risk of data loss. Recognized internationally as a leading PDF solution across industries and sectors of various sizes, pdfFiller is trusted by organizations seeking to modernize their document workflows and scale operational efficiency. Across sectors, pdfFiller has become a go-to solution for a wide range of business-critical workflows. Real estate professionals rely on the platform for fast, secure contract signing, while healthcare providers and patients use its HIPAA-compliant e-signature capabilities to manage medical forms with confidence. Insurance professionals turn to pdfFiller for editable, fillable application forms, and HR teams — from lean startups to large enterprises — use it to streamline employee onboarding. Educators leverage the platform to quickly create worksheets and instructional materials, nonprofit organizations and researchers apply it for scalable online data collection. Finance professionals, bookkeepers, and accountants value its intuitive, low-friction approach to everyday document handling. Beyond its core editing and signing capabilities, pdfFiller offers a robust set of value-added tools designed to support evolving business needs, including document resizing and cropping, AI-powered summarization and translation, and AI-assisted document generation and template creation. Together, these capabilities position pdfFiller as more than a document tool — it's a platform built to keep pace with the demands of modern, fast-moving organizations. Integrating pdfFiller into daily operations delivers measurable business impact, strengthening cross-departmental collaboration, boosting organizational productivity, and elevating the overall customer experience. The results speak for themselves: businesses using pdfFiller report saving over 40 hours of employee work time per week, achieving a 70% reduction in document preparation errors, and realizing contract turnaround times up to 24 times faster than traditional methods, a clear testament to the platform's impact on operational excellence.

Average Rating: 4.6/5.0

Total Reviews: 878

How Do G2 Users Rate pdfFiller?

  • Has the product been a good partner in doing business?: 9.5/10 (Category avg: 9.1/10)
  • CMS Support: 8.3/10 (Category avg: 8.5/10)
  • Design: 9.8/10 (Category avg: 8.7/10)
  • Embedded Forms: 10.0/10 (Category avg: 8.9/10)

Who Is the Company Behind pdfFiller?

  • Seller: airSlate
  • Company Website:
  • Year Founded: 2006
  • HQ Location: Brookline, Massachusetts
  • Twitter: @airSlate
    1,234 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    816 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, President
  • Top Industries: Real Estate, Insurance
  • Company Size: 82% Small, 13% Medium

What Do G2 Reviewers Say About pdfFiller?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of pdfFiller, enjoying its user-friendly interface and quick accessibility.
  • Users value the easy editing capabilities of pdfFiller, enabling fast modifications and seamless document management from anywhere.
  • Users value the cloud-based access of pdfFiller, enabling work flexibility and efficient document management from anywhere.
  • Users value the easy editing of PDF files with pdfFiller, enhancing productivity and streamlining document management.
  • Users value the e-signing features of pdfFiller, enhancing document approvals and boosting workplace efficiency.
Cons
  • Users note the missing features in pdfFiller, including limitations with signatures and template customization.
  • Users find the high pricing of pdfFiller to be a barrier, especially with limited free features available.
  • Users find pdfFiller not user friendly, particularly for newcomers struggling with its overwhelming interface and complex features.
  • Users find feature limitations frustrating, particularly with customization and slow loading for complex documents.
  • Users face PDF issues like slow performance with large documents and limited copy-paste functions, causing frustration.

What Are Recent G2 Reviews of pdfFiller?

What Are G2 Users Discussing About pdfFiller?

Zapier

Zapier is the #1 workflow automation platform for businesses that want to grow faster by maximizing the efficiency of their teams, tools, and processes without relying on development teams. With our new visual editor, free Filter and Formatter tasks for more control, and reduced task-based pricing, you're going love automating with Zapier. It's free to sign up — no credit card required — and creating your first workflow, what we call a "Zap," is just a few clicks away. Since 2011, over 2 million business have turned to Zapier for their automation needs, including: lead management, sales pipeline, marketing campaigns, customer support, data management, project management, and tickets and incidents.

Average Rating: 4.5/5.0

Total Reviews: 2,064

How Do G2 Users Rate Zapier?

  • Has the product been a good partner in doing business?: 8.8/10 (Category avg: 9.1/10)
  • CMS Support: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind Zapier?

  • Seller: Zapier
  • Company Website:
  • Year Founded: 2011
  • HQ Location: San Francisco, CA
  • Twitter: @zapier
    95,859 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,521 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, CEO
  • Top Industries: Marketing and Advertising, Information Technology and Services
  • Company Size: 70% Small, 24% Medium

What Do G2 Reviewers Say About Zapier?

AI-generated summary from verified user reviews

Pros
  • Users find Zapier's ease of use remarkable, simplifying automation and app integrations without the need for technical skills.
  • Users value Zapier's seamless automation, effectively connecting apps and streamlining workflows for increased efficiency.
  • Users value the extensive integrations Zapier offers, streamlining tasks across their essential tools effortlessly.
  • Users love the easy integrations of Zapier, allowing seamless connections between tools for efficient automation.
  • Users enjoy time-saving automation with Zapier, seamlessly connecting apps and streamlining repetitive tasks efficiently.
Cons
  • Users find the cost of Zapier to be high, especially for accessing advanced features and integrations.
  • Users find the complexity of setup and feature navigation challenging, complicating their ability to test effectively.
  • Users find pricing issues with Zapier, as premium features come at a much higher cost than expected for small projects.
  • Users find the learning curve overwhelming due to the extensive integrations, making it challenging to build efficient zaps.
  • Users express frustration with Zapier's limited features, making it challenging for smaller teams and specific use cases.

What Are Recent G2 Reviews of Zapier?

What Are G2 Users Discussing About Zapier?

Klaviyo

Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowers B2C businesses: - Orchestrate your email marketing, SMS marketing, RCS, push, WhatsApp, reviews, forms, and ads in one platform - Sync with 400+ tools to capture and unify behavior data - AI-optimized messages, segments, timing, and creative to scale conversions - Unlock analytics like RFM, funnel reporting, and catalog insights By capturing every click, purchase, and conversation into a unified profile, Klaviyo powers marketing automation that drives personalized, trigger-based journeys across every channel - no extra tools or complex setup required. Join more than 170,000 businesses using Klaviyo to create a true omnichannel experience for your customers. To learn more about Klaviyo or to request a demo, visit www.klaviyo.com.

Average Rating: 4.6/5.0

Total Reviews: 1,315

How Do G2 Users Rate Klaviyo?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.1/10)
  • CMS Support: 7.7/10 (Category avg: 8.5/10)
  • Design: 6.7/10 (Category avg: 8.7/10)
  • Embedded Forms: 7.0/10 (Category avg: 8.9/10)

Who Is the Company Behind Klaviyo?

  • Seller: Klaviyo
  • Company Website:
  • Year Founded: 2012
  • HQ Location: Boston, Massachusetts
  • Twitter: @klaviyo
    22,042 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2,983 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Owner, Marketing Manager
  • Top Industries: Retail, Marketing and Advertising
  • Company Size: 81% Small, 16% Medium

What Do G2 Reviewers Say About Klaviyo?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Klaviyo, enabling intuitive navigation and efficient email and SMS distribution.
  • Users value the powerful automation of Klaviyo, facilitating tailored campaigns that drive engagement and revenue effectively.
  • Users find Klaviyo's powerful automation invaluable for creating tailored campaigns that enhance engagement and boost revenue.
  • Users appreciate the seamless integrations of Klaviyo, enhancing campaign scheduling and connectivity with platforms like Zapier.
  • Users appreciate the easy integration of Klaviyo with various platforms, streamlining their marketing efforts effectively.
Cons
  • Users find Klaviyo to be expensive, which can be a barrier, especially for beginners.
  • Users face a steep learning curve with Klaviyo, requiring considerable time to understand its platform effectively.
  • Users find missing features in Klaviyo, particularly with SMS and search functions that limit functionality.
  • Users find limited features in Klaviyo, with superficial updates and basic design options proving to be a drawback.
  • Users face limited and slow customer support, especially on the free plan, impacting their experience significantly.

What Are Recent G2 Reviews of Klaviyo?

What Are G2 Users Discussing About Klaviyo?

Paperform

Paperform is a modern online form builder designed for small and growing businesses that want their forms to run the business, not just collect data. Start on a generous free plan and use a familiar doc‑style editor to build anything from simple contact forms to full landing‑page‑style experiences—no code, no designer and no clunky drag‑and‑drop required. Where some tools optimize for “quick and basic” and others focus on sheer feature breadth, Paperform is optimized for SMB workflows. Marketing, eCommerce, agency, education, healthcare and professional services teams use Paperform to power everyday forms: lead capture for campaigns and social ads, client onboarding and briefs, event registrations, bookings, internal requests, surveys and feedback. In one place, you can: - Build any form layout Single page, multi‑page or one‑question‑at‑a‑time—with rich text, images and video so forms look like part of your brand, not a bolted‑on widget. -Take payments and subscriptions Via Stripe, PayPal, Square and more, with live price calculations, discounts and currencies handled directly in the form. -Handle bookings and eSignatures With built‑in scheduling fields and Papersign, turn submissions into contracts and signed documents in a few clicks. - Automate workflows Using conditional logic, on‑form calculations and Stepper, routing approvals, updating CRMs, pinging Slack and creating tasks automatically. Ask Native AI to build In-app AI accelerates everything without taking control away from you: generate full forms from a prompt, ask AI to write complex calculation rules and use AI Insights to summarize survey responses into clear, shareable reports. Forms plug into the tools you already use—like HubSpot, Google Sheets, Notion, Slack and thousands more—via native integrations, Stepper, webhooks and Zapier/Make. Under the hood, Paperform is built for business: trusted by over 500K teams worldwide, SOC 2 Type II & GDPR compliant, with SSO, roles and permissions, data residency controls and a dedicated Trust Center backed by fast, human support. Featuring 30,000+ designer form templates, the result is an “all‑rounder” form builder that lets SMBs design, automate and scale their most important workflows from one simple platform.

Average Rating: 4.8/5.0

Total Reviews: 86

How Do G2 Users Rate Paperform?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 9.1/10)
  • CMS Support: 8.3/10 (Category avg: 8.5/10)
  • Design: 9.2/10 (Category avg: 8.7/10)
  • Embedded Forms: 9.3/10 (Category avg: 8.9/10)

Who Is the Company Behind Paperform?

  • Seller: Paperform
  • Year Founded: 2016
  • HQ Location: Sydney, AU
  • Twitter: @PaperformCo
    1,420 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    17 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder
  • Top Industries: Marketing and Advertising, Education Management
  • Company Size: 83% Small, 7% Medium

What Do G2 Reviewers Say About Paperform?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Paperform, praising its intuitive interface and robust capabilities.
  • Users commend Paperform for its exceptional customer support, highlighting quick responses and solutions from dedicated agents.
  • Users appreciate the exceptional support from Paperform, highlighting the team's responsiveness and genuine helpfulness.
  • Users find Paperform's intuitive interface strikingly designed and easy to use, enhancing their form-building experience.
  • Users rave about Paperform's remarkable flexibility, enabling them to create tailored solutions seamlessly and effectively.
Cons
  • Users find the limited customization options of Paperform restrictive, impacting their ability to tailor solutions effectively.
  • Users find Paperform's pricing to be expensive, particularly for small businesses needing advanced customization features.
  • Users note a lack of niche features in Paperform, though updates and support are commendable.
  • Users face optional white label limits and only one calendar integration, potentially hindering customization and convenience.
  • Users wish for improved customization of webhook outputs to eliminate dependency on third-party applications for integration.

What Are Recent G2 Reviews of Paperform?

What Are G2 Users Discussing About Paperform?

DocuWare

DocuWare is a type of digital document management and automated workflow solution designed to help organizations streamline their document processes and enhance operational efficiency. This versatile platform caters to businesses of all sizes and spans various industries, including but not limited to manufacturing, finance, education, and government. By offering a comprehensive suite of tools for managing documents and automating workflows, DocuWare enables users to reduce manual tasks, improve collaboration, and ensure compliance with regulatory requirements. The target audience for DocuWare includes organizations seeking to optimize their document management practices and automate repetitive processes. This solution is particularly beneficial for businesses that handle large volumes of paperwork or require secure access to sensitive information. With its capabilities, DocuWare serves a diverse clientele, from small businesses to large enterprises, making it a flexible choice for any organization looking to enhance its document handling capabilities. DocuWare's key features include robust document storage, intelligent document processing, advanced search functionalities, and customizable workflow automation. Users can easily store and retrieve documents in a secure digital environment, ensuring that critical information is always accessible. The platform's advanced search capabilities allow users to locate documents quickly, saving time and improving productivity. Additionally, the customizable workflow automation tools enable organizations to design processes tailored to their specific needs, facilitating smoother operations and reducing the likelihood of errors. One of the standout aspects of DocuWare is its adaptability to various deployment options. Organizations can choose between cloud-based or on-premises solutions, allowing them to select the deployment method that best fits their infrastructure and security requirements. With support for 24 languages, DocuWare is accessible to a global audience, making it a suitable choice for multinational organizations. The platform currently serves over 20,000 customers and 930,000 users across more than 100 countries, backed by a network of over 800 partners, which highlights its widespread acceptance and reliability in the market. Overall, DocuWare provides a comprehensive solution for organizations looking to modernize their document management and workflow processes. By leveraging its advanced features and flexible deployment options, businesses can enhance efficiency, improve collaboration, and ensure that they remain compliant with industry regulations.

Average Rating: 4.4/5.0

Total Reviews: 238

How Do G2 Users Rate DocuWare?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.1/10)
  • CMS Support: 8.5/10 (Category avg: 8.5/10)
  • Design: 9.0/10 (Category avg: 8.7/10)
  • Embedded Forms: 9.0/10 (Category avg: 8.9/10)

Who Is the Company Behind DocuWare?

  • Seller: DocuWare
  • Company Website:
  • Year Founded: 1988
  • HQ Location: Beacon, NY
  • Twitter: @DocuWare
    2,283 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    653 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Software Analyst
  • Top Industries: Information Technology and Services, Pharmaceuticals
  • Company Size: 47% Medium, 30% Large

What Do G2 Reviewers Say About DocuWare?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of DocuWare, finding its intuitive interface and efficient workflows highly beneficial.
  • Users appreciate the seamless integration capabilities of DocuWare, enhancing productivity and simplifying document management effortlessly.
  • Users value the streamlined document management of DocuWare, enabling efficient workflows and quick access to files.
  • Users value the robust automation in DocuWare, which simplifies repetitive tasks and enhances workflow efficiency.
  • Users value the easy integrations of DocuWare, enhancing efficiency through seamless connections with various applications.
Cons
  • Users notice missing features, including inadequate OCR and limited system integration, affecting overall efficiency.
  • Users face a challenging learning curve with DocuWare, especially those new to document management systems.
  • Users find limited features in DocuWare, especially regarding built-in actions, rules, and compatibility concerns.
  • Users find the complex setup and steep learning curve frustrating, hindering efficient initial use of DocuWare.
  • Users face a challenging learning curve with DocuWare due to complex setup and insufficient tutorials available.

What Are Recent G2 Reviews of DocuWare?

What Are G2 Users Discussing About DocuWare?

Neeraja Prakash
NP
Researched and written by Neeraja Prakash
Updated April 9, 2026

Online Form Builder Topics

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Learn More About Online Form Builder Software

Online form builder software buying insights at a glance 

Online form builder software helps teams capture requests and collect structured information by turning questions into shareable, mobile-friendly forms that feed directly into the systems where work happens. These platforms typically support templates, drag-and-drop form creation, conditional logic, and routing so submissions can trigger workflows across CRMs, service desks, onboarding processes, approvals, and analytics. In practice, online form builder software bridges intake and execution—helping organizations move from “what do we need to collect?” to “where should this go next?” with less manual follow-up.

As more customer and internal workflows shift to self-serve experiences, expectations have risen around both polish and speed: forms need to look clean on any device and deliver data that’s immediately usable. That’s why the best online form builder software and modern online form builder platforms aren’t limited to simple surveys; they function as lightweight workflow engines that reduce back-and-forth and keep teams moving.

Based on G2 review data, buyers consistently reward form builder software that’s easy to learn and quick to deploy: the average star rating is 4.62/5, and the average “likely to recommend” score is 9.23/10. Ease scores are especially strong (average 6.46/7 for ease of use; 6.42/7 for ease of setup), reinforcing that the category delivers the most value when it removes friction for both form creators and respondents. While most reviewers didn’t switch tools, 21% did, signaling teams outgrowing basic online form builder tools and moving toward deeper logic, controls, and integrations that better align with how they operate.

Common use cases (and how businesses benefit)

  • Lead capture and qualification: Route form submissions into sales pipelines automatically for faster follow-up.
  • Customer intake, onboarding, and documentation: Standardize required details upfront to reduce rework and delays.
  • Internal request workflows (IT, HR, facilities, procurement): Centralize requests with approvals and SLAs to keep work moving.
  • Event registration, payments, and waivers: Collect attendee data cleanly while minimizing manual errors and reconciliation time.
  • Feedback loops and surveys: Capture structured responses that can be tied back to teams, accounts, and outcomes.

Most online form builder software vendors offer a free plan or free trial, then tier pricing based on submissions, features (logic, branding, permissions), and integrations. On G2 listings, entry-level pricing for prominent tools often starts at roughly $15-$30/user/month, with higher tiers unlocking advanced logic, admin controls, and reporting.

Top 5 FAQs from software buyers:

  • What platform supports payment collection through forms?
  • What tool provides real-time analytics for form submissions?
  • Which platform supports multi-language form creation?
  • Which vendor offers advanced conditional logic for form fields?
  • Which vendor provides the most customizable form templates?

G2’s top-rated Online Form Builder software, based on verified reviews, includes Jotform, ActiveCampaign, Survey Monkey, and Microsoft Forms.

What are the top-reviewed Online Form Builder on G2?

Jotform

  • Number of Reviews: 3445
  • Satisfaction: 99 
  • Market Score: 88
  • G2 Score: 94

ActiveCampaign

  • Number of Reviews: 2830
  • Satisfaction: 89
  • Market Score: 84
  • G2 Score: 87

Survey Monkey

  • Number of Reviews: 5326
  • Satisfaction: 75
  • Market Score: 94
  • G2 Score: 84

Microsoft Forms

  • Number of Reviews: 335
  • Satisfaction: 67
  • Market Score: 99
  • G2 Score: 83

Click Up

  • Number of Reviews: 1093
  • Satisfaction: 75
  • Market Score: 89
  • G2 Score: 82

Satisfaction score reflects how positively users rate and feel about a product based on review-driven signals (beyond just a star average). (Source 2) 

Market Presence score reflects a product’s reach and strength in the market using signals like market share, seller size, and broader visibility/impact indicators. (Source 2)

G2 Score is calculated as a proprietary composite that (in simplified terms) averages Satisfaction and Market Presence to rank products within a category. (Source 2)

Learn how G2 scores products. (Source 1)

What I Often See in Online Form Builder Tools

Feedback Pros: What Users Consistently Appreciate

  • Drag-and-drop templates accelerate building branded multi-step forms

"What I like best about Jotform is how intuitive and flexible it is. The platform makes it incredibly easy to build forms, collect responses, and streamline workflows without needing any technical background. The drag-and-drop builder is clean and user-friendly, and I love how quickly I can customize designs, add conditional logic, and automate follow-up emails. Jotform also integrates seamlessly with the tools I use every day, which saves me time and keeps everything organized in one place. Whether I need to create a simple sign-off form or a more complex registration workflow, Jotform makes the entire process smooth and efficient.”

- Allison C., Jotform Review

  • Native integrations push submissions into spreadsheets, CRMs, and workflows

"What is most helpful about ActiveCampaign is how automation-friendly and integration-ready the platform is. It is built in a way that doesn't fight me; it actually supports my mindset. The automation builder is honestly one of the cleanest I have used. The webhooks are reliable, the API documentation is solid, and syncing between systems doesn't feel fragile. The reporting dashboards provide the right level of details.”

- Sathya G., ActiveCampaign Review

  • Conditional logic and routing reduce manual follow-up and errors

“What I don’t like about SurveyMonkey is that many advanced features—such as deeper analytics, logic controls, and export options—are locked behind higher-priced plans. Because of this, the free and lower-tier versions can feel quite limiting if you need more detailed insights. Also, while the interface is easy to use, the design and branding customization options are fairly limited, which can be a downside for teams that want surveys to look more tailored or visually distinctive.”

- Tiwari S., Survey Monkey Review

Cons: Where Many Platforms Fall Short

  • Advanced logic, reporting, and design controls gated by tiers

“Many essential features are only available on higher-tier plans, which can become pretty spendy fast. It would also be helpful if the customization options were more flexible without requiring coding knowledge. You can apply some branding to your surveys, but achieving complete design control is difficult unless you upgrade or work directly with CSS. Finally, mastering some of the advanced logic features takes a fair amount of trial and error.”

- Julie K., Survey Monkey Review

  • Complex forms become clunky; learning curve for new admins

“While excellent for basic to intermediate surveys, it lacks the deep analytical and branding features of a dedicated platform like Qualtrics. The customisation options for fonts and themes are limited, which can be a minor drawback for customer-facing surveys that require a fully branded experience. It's a tool for gathering data efficiently, not for complex customer experience (CX) program management.”

- Krisztián T., Microsoft Forms Review

  • Integration setup can be inconsistent, especially for real-time syncing

“The API is great and solid, but the rate limits at times feel tight for high-volume operations when syncing large datasets. This requires batching strategies sometimes.”

- Ramesh K., ActiveCampaign Review

My Expert Takeaway on Online Form Builder in 2026

Based on G2 reviews, Online form builder tools score strongly on the signals that typically drive adoption: a 4.62/5 average star rating, 9.23/10 likelihood to recommend, 6.46/7 ease of use, and 6.42/7 ease of setup. That profile suggests the category works well for fast rollouts and quick launches, especially when the workflow is straightforward: collect a submission, route it, and notify the right person.

The differences show up after teams move past the first few forms. For basic intake, templates and drag-and-drop builders are usually enough. As usage expands across departments, requirements become more operational. Teams start needing multi-step flows, conditional logic, dependable data syncing, shared assets, and consistent branding. At that point, the question shifts from “How fast can we build?” to “How well can we run this at scale?” In reviews, friction tends to concentrate in two areas: advanced features are often tied to higher tiers, and administration effort increases as more teams share the same environment.

Teams that get the best long-term outcomes treat form builders as workflow infrastructure. They define where submissions land and who owns downstream systems, standardize repeatable patterns like intake, approvals, and handoffs, and enforce guardrails through permissions, templates, and brand controls. They also validate early with the people building the most complex forms, since platforms that feel simple for basic use cases can strain under heavier logic, reporting needs, and sync expectations.

If you’re choosing an Online form builder for a scaling organization, validate four things up front: conditional logic depth, admin controls and permissions, integration reliability, and pricing that stays predictable as volume and governance needs increase. Teams that confirm these early tend to land on a platform that supports both rapid launches and standardized intake across the business.

Online Form Builder FAQs

What is the best software to create forms? 

Jotform is known for its large template library, drag-and-drop builder, and support for payments and integrations, making it useful for registrations, intake workflows, and business forms. Survey Monkey is often chosen for surveys and feedback programs where analytics and reporting are important. Microsoft Forms is a strong option for teams already using Microsoft 365 that need quick internal surveys or simple forms.

What is the easiest way to make a fillable form? 

The easiest way to create a fillable form is to use a drag-and-drop online form builder that lets you add fields and publish forms without coding. Microsoft Forms is often considered one of the simplest tools because of its streamlined interface and quick setup for surveys or quizzes. Jotform also makes it easy to build forms with a drag-and-drop editor and prebuilt templates, which helps teams launch forms quickly.

What is the best free online form builder?

Jotform provides a free plan with templates, integrations, and the ability to create forms for registrations or data collection. Survey Monkey is commonly used for free surveys and feedback collection with built-in reporting. Microsoft Forms is another free option included with Microsoft 365 and widely used for internal surveys and quizzes.

What is the best form builder for integrating with CRM systems?

ActiveCampaign includes built-in forms that connect directly to its CRM and marketing automation platform, allowing teams to capture leads and trigger campaigns automatically. Jotform integrates with many CRM systems, making it useful for collecting leads that sync into sales pipelines.

What is the most affordable online form builder for small businesses?

Jotform is commonly used by small businesses because it offers a free plan and flexible paid options while still supporting features like payments and integrations. Microsoft Forms can also be cost-effective for organizations already using Microsoft 365 since it’s included in the subscription. Survey Monkey provides entry-level plans that work well for teams focused on surveys and feedback collection.

Sources

Researched and written by Gauri Pawsey 

Date published: March 16, 2026