# Best Online Form Builder Software *By [Gauri Pawsey](https://research.g2.com/insights/author/gauri-pawsey)* Online form builder software allows users to create fillable forms, including surveys, quizzes, and questionnaires, using a drag-and-drop interface, collect responses, and store submission data within the application itself. ### Core Capabilities of Online Form Builder Software To qualify for inclusion in the Online Form Builder category, a product must: - Offer a drag-and-drop or simplified interface for building fillable forms - Provide native form building features without relying on integrations - Allow users to share forms or embed them on websites for data collection - Provide analytics on form submission data - Offer multiple templates for distinct types of fillable forms ### Common Use Cases for Online Form Builder Software Online form builders are used by teams across functions to quickly gather structured information from internal or external audiences. Common use cases include: - Collecting lead information from potential customers or clients - Running internal surveys and feedback forms - Embedding registration or intake forms on web pages ### How Online Form Builder Software Differs from Other Tools Some online form builders operate as standalone solutions, while tools like [CRM software](https://www.g2.com/categories/crm), [lead capture software](https://www.g2.com/categories/lead-capture), and [survey software](https://www.g2.com/categories/survey) may include form building as a secondary feature. Dedicated online form builders distinguish themselves through native form creation, robust templating, and broad integration support for sharing and exporting data. ### Insights from G2 on Online Form Builder Software Based on category trends on G2, ease of use and the variety of available templates stand out as primary strengths. The ability to embed forms directly on websites and quickly analyze submission data is frequently noted as a major productivity benefit. ## Best Online Form Builder Software At A Glance - **Leader:** [Jotform](https://www.g2.com/products/jotform/reviews) - **Highest Performer:** [Paperform](https://www.g2.com/products/paperform/reviews) - **Easiest to Use:** [PandaDoc](https://www.g2.com/products/pandadoc/reviews) - **Top Trending:** [Tally](https://www.g2.com/products/tally-forms-tally/reviews) - **Best Free Software:** [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) --- **Sponsored** ### altaFlow altaFlow generates custom docs with a click, integrates eSignatures, creates webforms, and more without coding. It’s the ultimate tool to simplify, automate, and elevate your workflows. [Book a Demo](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1253&secure%5Bdisplayable_resource_id%5D=1253&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1253&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=116146&secure%5Bresource_id%5D=1253&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fonline-form-builder&secure%5Btoken%5D=9cda342a7cf56d3054fa50eac6940673549455282f6e7b81f9f43daa2ca42b7e&secure%5Burl%5D=https%3A%2F%2Faltaflow.com%2Fg2-demo%2F%3Futm_source%3Dg2%26utm_medium%3Dppc%26utm_campaign%3Dg2clicks&secure%5Burl_type%5D=book_demo) --- ## Top-Rated Products (Ranked by G2 Score) ### 1. [Jotform](https://www.g2.com/products/jotform/reviews) Trusted by more than 35 million users worldwide, Jotform is an AI-powered online form builder designed to help individuals and organizations create, customize, and publish forms in minutes, from any device. With an intuitive drag-and-drop interface, Jotform makes it simple for anyone to build professional, mobile-responsive forms without writing a single line of code. As a fully no-code platform, Jotform empowers users to automate workflows, streamline data collection, and digitize processes. Jotform offers one of the largest template libraries in the industry, featuring 10,000+ ready-made form templates tailored to every use case. Popular categories include payment forms, lead generation forms, event registration forms, application forms, surveys, order forms, onboarding forms, consent forms, and feedback forms. Each template is fully customizable, allowing users to adjust layouts, add conditional logic, collect e-signatures, upload files, apply branding, and incorporate advanced field types. This level of flexibility ensures every form is optimized for user experience and aligned with organizational goals. To streamline workflows, Jotform integrates seamlessly with over 200 popular third-party apps, including Google Sheets, Slack, Zoom, HubSpot, Salesforce, PayPal, Stripe, and numerous other business tools. These integrations automate data collection, payment processing, CRM updates, and team notifications. By connecting forms directly to the tools your team already uses, Jotform helps eliminate data silos and supports end-to-end process automation—all within a no-code environment. Security and compliance are at the core of Jotform’s platform. Features such as HIPAA compliance options, 256-bit SSL encryption, CAPTCHA, form access controls, and audit logs help organizations protect sensitive data and meet industry standards. Whether you're collecting healthcare information, financial data, or internal employee records, Jotform provides the reliability and safeguards needed to operate with confidence. With powerful features like automated emails, approval workflows, analytics dashboards, and embeddable widgets, Jotform delivers an all-in-one solution for organizations looking to simplify data collection and improve productivity. From small businesses to enterprises, educational institutions, healthcare providers, and nonprofits, millions of teams rely on Jotform to capture information efficiently and turn submissions into actionable results. **Average Rating:** 4.7/5.0 **Total Reviews:** 4,757 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10) - **CMS Support:** 8.0/10 (Category avg: 8.5/10) - **Design:** 8.7/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.8/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Jotform](https://www.g2.com/sellers/jotform) - **Company Website:** https://www.jotform.com/ - **Year Founded:** 2006 - **HQ Location:** San Francisco, California - **Twitter:** @Jotform (39,323 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3541463/ (900 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, CEO - **Top Industries:** Non-Profit Organization Management, Marketing and Advertising - **Company Size:** 70% Small-Business, 21% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (1139 reviews) - Simple (740 reviews) - Ease of Creation (497 reviews) - Features (485 reviews) - User-Friendly (484 reviews) **Cons:** - Expensive (287 reviews) - Missing Features (250 reviews) - Form Issues (241 reviews) - Limited Customization (230 reviews) - Form Design (215 reviews) ### 2. [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) SurveyMonkey is the world’s most popular platform for surveys and forms, built for business and loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-assisted technology, it’s like having a team of expert researchers right at your fingertips. Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at http://surveymonkey.com. **Average Rating:** 4.4/5.0 **Total Reviews:** 23,129 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10) - **CMS Support:** 7.8/10 (Category avg: 8.5/10) - **Design:** 8.6/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.3/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [SurveyMonkey](https://www.g2.com/sellers/surveymonkey) - **Company Website:** https://www.surveymonkey.com/? - **Year Founded:** 1999 - **HQ Location:** San Mateo, CA - **Twitter:** @SurveyMonkey (42,897 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/surveymonkey/ (1,412 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Teacher, Owner - **Top Industries:** Education Management, Hospital & Health Care - **Company Size:** 36% Small-Business, 34% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (376 reviews) - Ease of Creation (171 reviews) - Intuitive (121 reviews) - Simple (114 reviews) - Helpful (96 reviews) **Cons:** - Expensive (116 reviews) - Limitations (91 reviews) - Survey Issues (79 reviews) - Limited Features (70 reviews) - Limited Customization (62 reviews) ### 3. [Typeform](https://www.g2.com/products/typeform/reviews) Typeform is a refreshingly different form builder. We help over 150,000 businesses collect the data they need with forms, surveys, and quizzes people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 million responses every year and integrates with essential tools like Slack, Zapier, and HubSpot. **Average Rating:** 4.5/5.0 **Total Reviews:** 949 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10) - **CMS Support:** 8.1/10 (Category avg: 8.5/10) - **Design:** 9.0/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.8/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Typeform](https://www.g2.com/sellers/typeform) - **Company Website:** https://www.typeform.com/ - **Year Founded:** 2012 - **HQ Location:** Barcelona - **Twitter:** @typeform (28,392 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/3226972/ (870 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** CEO, Founder - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 65% Small-Business, 28% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (138 reviews) - Intuitive (87 reviews) - Simple (64 reviews) - Integrations (53 reviews) - Ease of Creation (51 reviews) **Cons:** - Expensive (47 reviews) - Limited Customization (21 reviews) - Limited Features (21 reviews) - Missing Features (17 reviews) - Integration Issues (14 reviews) ### 4. [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) Microsoft Forms is a, cloud-based application that enables users to create custom surveys, quizzes, polls, and questionnaires with ease. Integrated within the Microsoft 365 suite, it allows for seamless data collection and analysis, making it an ideal tool for educational institutions, businesses, and individual users. With its user-friendly interface, Microsoft Forms simplifies the process of gathering feedback, assessing knowledge, and organizing events. Key Features and Functionality: - Survey and Quiz Creation: Design engaging surveys and quizzes with various question types, including multiple-choice, text, rating, and more. - Real-Time Collaboration: Share forms with others to collaborate on content creation and editing in real time. - Response Collection: Distribute forms via email, a direct link, or embed them into web pages to collect responses from participants across different platforms. - Data Analysis: Utilize built-in analytics to evaluate responses, view automatic charts, and export data to Excel for further analysis. - Integration with Microsoft 365: Seamlessly integrate with other Microsoft 365 applications, enhancing productivity and data management. Primary Value and User Solutions: Microsoft Forms addresses the need for efficient and straightforward data collection and analysis. By providing a platform to create and distribute forms quickly, it enables users to gather valuable insights, assess performance, and make informed decisions. Its integration with Microsoft 365 ensures a cohesive experience, allowing users to leverage familiar tools and workflows. Whether for educational assessments, customer feedback, or event planning, Microsoft Forms streamlines the process, saving time and enhancing productivity. **Average Rating:** 4.4/5.0 **Total Reviews:** 445 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10) - **CMS Support:** 7.9/10 (Category avg: 8.5/10) - **Design:** 8.2/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.5/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Microsoft](https://www.g2.com/sellers/microsoft) - **Year Founded:** 1975 - **HQ Location:** Redmond, Washington - **Twitter:** @microsoft (13,090,464 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/microsoft/ (227,697 employees on LinkedIn®) - **Ownership:** MSFT **Reviewer Demographics:** - **Who Uses This:** Software Engineer, Project Manager - **Top Industries:** Information Technology and Services, Education Management - **Company Size:** 43% Mid-Market, 38% Enterprise #### Pros & Cons **Pros:** - Ease of Use (32 reviews) - Ease of Creation (17 reviews) - Integrations (13 reviews) - Intuitive (13 reviews) - Helpful (12 reviews) **Cons:** - Limited Customization (14 reviews) - Missing Features (12 reviews) - Limited Features (10 reviews) - Poor Design (9 reviews) - Limited Integrations (7 reviews) ### 5. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) ActiveCampaign is the autonomous marketing platform built to transform how marketers, agencies, and business owners work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp. Effortlessly integrate with 1000+ apps, uncover deep performance insights, and optimize your workflows so you win every day. - Autonomous marketing Built on the foundation of marketing automation, fuel your marketing strategy and customer journeys with AI-driven execution, optimization, and insight at every step. - AI agents Run entire marketing campaigns through simple prompts, backed by Active Intelligence. - Cross-channel marketing Reach prospects and customers wherever they are, with email, SMS, WhatsApp, and more. - On-brand, personalized content Creative tools that deliver professional, conversion-ready designs for email and landing pages. - CRM Track, manage, and automate your sales process. - 1000+ apps & integrations Connect ActiveCampaign to your favorite tools. **Average Rating:** 4.4/5.0 **Total Reviews:** 14,076 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10) - **CMS Support:** 7.0/10 (Category avg: 8.5/10) - **Design:** 7.4/10 (Category avg: 8.7/10) - **Embedded Forms:** 7.9/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [ActiveCampaign](https://www.g2.com/sellers/activecampaign) - **Company Website:** https://www.activecampaign.com - **Year Founded:** 2003 - **HQ Location:** Chicago, IL - **Twitter:** @ActiveCampaign (13,214 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/221390/ (857 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, CEO - **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness - **Company Size:** 92% Small-Business, 7% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (848 reviews) - Automation (787 reviews) - Automation Features (654 reviews) - Automations (621 reviews) - Features (574 reviews) **Cons:** - Learning Curve (419 reviews) - Expensive (403 reviews) - Missing Features (388 reviews) - Limited Features (294 reviews) - Not Intuitive (280 reviews) ### 6. [ClickUp](https://www.g2.com/products/clickup/reviews) ClickUp is the world’s first Converged AI Workspace, bringing together all work apps, data, and workflows. ClickUp eliminates all forms of work sprawl to provide 100% context and a single place for humans and agents to work, together. Trusted by more than 20 million users worldwide, ClickUp is on a mission to maximize human productivity. **Average Rating:** 4.7/5.0 **Total Reviews:** 11,242 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10) - **CMS Support:** 7.8/10 (Category avg: 8.5/10) - **Design:** 8.5/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.6/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [ClickUp](https://www.g2.com/sellers/clickup) - **Company Website:** https://ClickUp.com - **Year Founded:** 2017 - **HQ Location:** San Diego, California - **Twitter:** @clickup (68,705 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/12949663/ (1,525 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** CEO, Project Manager - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 77% Small-Business, 18% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (4222 reviews) - Task Management (3221 reviews) - Features (3118 reviews) - Project Management (2788 reviews) - Organization (2589 reviews) **Cons:** - Missing Features (2040 reviews) - Learning Curve (1753 reviews) - Limited Features (1335 reviews) - Not Intuitive (1183 reviews) - Slow Loading (1155 reviews) ### 7. [Adobe Acrobat Sign](https://www.g2.com/products/adobe-acrobat-sign/reviews) At Adobe, we believe that documents are more than just a collection of information and proof. They are foundational to connecting people and ideas, pushing business forward. Adobe Acrobat Sign helps your business move faster. Acrobat Sign is the only intuitive e-signature solution that combines simple and secure e-signatures with the power of Adobe Acrobat. With Acrobat Sign, you can create, sign, send for signature, manage, and track documents – all from one Adobe platform. You can create delightful signing experiences for your customers and teams by enabling them to sign documents on any device or browser – anytime, anywhere. No additional software download or accounts are needed. As Microsoft’s preferred e-signature solution, Acrobat Sign seamlessly integrates with your favorite Microsoft apps. Save time by signing and requesting signatures – all right from Microsoft 365, Teams, Outlook, and more. Plus, you can access smart integrations for Salesforce, Workday, and many more apps you use every day. Minimize legal and compliance risks by choosing Acrobat Sign, designed to be globally compliant and legally-binding in nearly every country in the world. **Average Rating:** 4.4/5.0 **Total Reviews:** 1,011 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 9.1/10) - **CMS Support:** 9.0/10 (Category avg: 8.5/10) - **Design:** 8.8/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.2/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Adobe](https://www.g2.com/sellers/adobe) - **Year Founded:** 1982 - **HQ Location:** San Jose, CA - **Twitter:** @Adobe (955,605 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1480/ (41,539 employees on LinkedIn®) - **Ownership:** NASDAQ:ADBE **Reviewer Demographics:** - **Who Uses This:** Owner, President - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 40% Small-Business, 38% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (82 reviews) - E-Signatures (75 reviews) - Easy Setup (46 reviews) - Document Management (45 reviews) - Signatures (43 reviews) **Cons:** - Expensive (24 reviews) - Learning Curve (16 reviews) - Signature Issues (16 reviews) - Not Intuitive (14 reviews) - Not User-Friendly (13 reviews) ### 8. [PandaDoc](https://www.g2.com/products/pandadoc/reviews) PandaDoc is a comprehensive document management solution designed to assist users in creating, managing, e-signing, and notarizing documents efficiently. This platform serves as a centralized workflow tool, streamlining the document lifecycle from inception to final approval. By digitizing traditional document processes, PandaDoc aims to reduce inefficiencies and enhance productivity for businesses of all sizes. Targeted primarily at professionals and organizations that rely heavily on documentation, PandaDoc is particularly beneficial for sales teams, legal departments, and project managers. These users often face the challenge of managing numerous documents, contracts, and agreements, which can be time-consuming and prone to errors when handled manually. With PandaDoc, users can automate repetitive tasks, ensuring that they can allocate more time to strategic activities that drive business growth. Key features of PandaDoc include customizable templates, an intuitive drag-and-drop editor, and robust e-signature capabilities. Users can create visually appealing documents quickly, using pre-built templates tailored for various industries. The platform also supports real-time collaboration, allowing multiple stakeholders to review and edit documents simultaneously. This feature is particularly valuable in fast-paced environments where timely feedback is crucial. Additionally, PandaDoc's e-signature functionality ensures that documents can be signed securely and legally, eliminating the need for physical signatures and expediting the approval process. Another significant advantage of PandaDoc is its integration capabilities. The platform seamlessly connects with popular CRM systems, payment processors, and other business tools, enabling users to manage their documents within their existing workflows. This integration reduces the friction often associated with switching between different applications, allowing for a more cohesive user experience. Furthermore, PandaDoc provides analytics and reporting features that help users track document performance, offering insights into how recipients interact with their documents, which can inform future strategies. Overall, PandaDoc stands out in the document management category by providing a user-friendly interface, powerful automation features, and extensive integration options. By addressing common pain points associated with document handling, PandaDoc empowers organizations to enhance their operational efficiency, reduce turnaround times, and ultimately focus on what matters most: achieving their business objectives. **Average Rating:** 4.7/5.0 **Total Reviews:** 3,262 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10) - **CMS Support:** 8.5/10 (Category avg: 8.5/10) - **Design:** 9.2/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.9/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [PandaDoc](https://www.g2.com/sellers/pandadoc) - **Company Website:** https://www.pandadoc.com - **Year Founded:** 2011 - **HQ Location:** San Francisco, CA - **Twitter:** @pandadoc (18,454 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/2211704/ (880 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** CEO, Owner - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 69% Small-Business, 25% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (665 reviews) - Document Management (333 reviews) - Simple (329 reviews) - E-Signatures (299 reviews) - Intuitive (294 reviews) **Cons:** - Signature Issues (107 reviews) - Missing Features (105 reviews) - Expensive (99 reviews) - Difficult Editing (91 reviews) - Document Management (81 reviews) ### 9. [Tally](https://www.g2.com/products/tally-forms-tally/reviews) Say Goodbye to Boring Forms Tally is the simplest way to create online forms for free. No coding required — just type your questions like you would in a doc, and you’re ready to go. The best part? You get unlimited forms and submissions for free. 💨 As simple as it gets: Tally is the intuitive form builder you’ve been searching for. Just type and build any type of form in seconds.
 🆓 Unlimited submissions for free: Say goodbye to paywalls. With Tally, you can create unlimited forms and collect unlimited submissions at no cost, as long as you follow our fair usage guidelines.
 💬 Exceptional customer support: At Tally, our users come first. As an independent company, we build in public with a roadmap shaped by your feedback and provide fast, responsive support. **Average Rating:** 4.8/5.0 **Total Reviews:** 113 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.1/10) - **CMS Support:** 8.6/10 (Category avg: 8.5/10) - **Design:** 9.3/10 (Category avg: 8.7/10) - **Embedded Forms:** 9.2/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Tally Forms](https://www.g2.com/sellers/tally-forms) - **Year Founded:** 2020 - **HQ Location:** Ghent, BE - **Twitter:** @TallyForms (14,061 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/tallyforms/ (403 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Founder - **Top Industries:** Computer Software, Consulting - **Company Size:** 83% Small-Business, 10% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (33 reviews) - Easy Setup (15 reviews) - Integrations (15 reviews) - Simple (13 reviews) - Customer Support (11 reviews) **Cons:** - Learning Curve (6 reviews) - Missing Features (6 reviews) - Limited Customization (5 reviews) - Form Issues (4 reviews) - Layout Issues (3 reviews) ### 10. [Laserfiche](https://www.g2.com/products/laserfiche/reviews) Get work done faster with Laserfiche, the leading SaaS provider of AI-powered document management and process automation. Through powerful workflows, electronic forms, document management and analytics, Laserfiche accelerates processes across the enterprise. ✓ Organize Your Content with AI-Powered Document Management Optimize your operations and increase team productivity with AI-powered document management. Centralize your content, improve collaboration and maintain audit trails to support compliance needs. ✓ Boost Your Productivity with Intelligent Automation Increase efficiency by automating tasks with low-code process automation and prebuilt solution templates. Work smarter and shift your team’s focus to higher priority strategic goals. ✓ Unify Your Systems with Powerful Integrations Laserfiche is the backbone connecting hundreds of mission-critical applications. Users can access relevant documents from a single location, eliminating the need to search across multiple platforms. ✓ Elevate Your Work with Laserfiche AI Laserfiche AI enables organizations to simplify their work, take control of processes and supercharge productivity — all without losing sight of critical data privacy and security standards. **Average Rating:** 4.7/5.0 **Total Reviews:** 1,120 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10) - **CMS Support:** 8.2/10 (Category avg: 8.5/10) - **Design:** 9.0/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.8/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Laserfiche](https://www.g2.com/sellers/laserfiche) - **Company Website:** https://www.laserfiche.com/ - **Year Founded:** 1976 - **HQ Location:** Long Beach, California - **Twitter:** @laserfiche (4,772 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/19414/ (413 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Business Systems Analyst, Deputy City Clerk - **Top Industries:** Government Administration, Education Management - **Company Size:** 60% Mid-Market, 26% Enterprise #### Pros & Cons **Pros:** - Ease of Use (118 reviews) - Process Automation (88 reviews) - Automation (83 reviews) - Workflow Management (69 reviews) - Document Management (65 reviews) **Cons:** - Learning Curve (39 reviews) - Learning Difficulty (33 reviews) - Missing Features (28 reviews) - Update Issues (23 reviews) - Performance Issues (22 reviews) ### 11. [pdfFiller](https://www.g2.com/products/pdffiller/reviews) pdfFiller is a cloud-based platform with a comprehensive digital toolkit that makes handling PDFs easy. Edit, sign, store, manage, and collaborate on documents all in one place — no downloads, switching apps, or paying for multiple subscriptions needed. All your documents are safely stored in the cloud, so you can access them anytime, anywhere, without worrying about losing your data. **Average Rating:** 4.6/5.0 **Total Reviews:** 752 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10) - **CMS Support:** 8.3/10 (Category avg: 8.5/10) - **Design:** 10.0/10 (Category avg: 8.7/10) - **Embedded Forms:** 10.0/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [airSlate](https://www.g2.com/sellers/airslate) - **Company Website:** https://www.airslate.com/ - **Year Founded:** 2006 - **HQ Location:** Brookline, Massachusetts - **Twitter:** @airSlate (1,233 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/airslate/ (816 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, President - **Top Industries:** Real Estate, Insurance - **Company Size:** 82% Small-Business, 13% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (44 reviews) - Easy Editing (31 reviews) - Form Filling (25 reviews) - Editing (21 reviews) - E-Signing Features (21 reviews) **Cons:** - Missing Features (9 reviews) - Expensive (8 reviews) - Not-User Friendly (6 reviews) - Feature Limitations (5 reviews) - PDF Issues (5 reviews) ### 12. [Klaviyo](https://www.g2.com/products/klaviyo/reviews) Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowers B2C businesses: - Orchestrate your email marketing, SMS marketing, RCS, push, WhatsApp, reviews, forms, and ads in one platform - Sync with 400+ tools to capture and unify behavior data - AI-optimized messages, segments, timing, and creative to scale conversions - Unlock analytics like RFM, funnel reporting, and catalog insights By capturing every click, purchase, and conversation into a unified profile, Klaviyo powers marketing automation that drives personalized, trigger-based journeys across every channel - no extra tools or complex setup required. Join more than 170,000 businesses using Klaviyo to create a true omnichannel experience for your customers. To learn more about Klaviyo or to request a demo, visit www.klaviyo.com. **Average Rating:** 4.6/5.0 **Total Reviews:** 1,275 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10) - **CMS Support:** 7.7/10 (Category avg: 8.5/10) - **Design:** 6.7/10 (Category avg: 8.7/10) - **Embedded Forms:** 7.0/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Klaviyo](https://www.g2.com/sellers/klaviyo) - **Company Website:** https://www.klaviyo.com/ - **Year Founded:** 2012 - **HQ Location:** Boston, Massachusetts - **Twitter:** @klaviyo (21,814 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/2908815/ (2,837 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, CEO - **Top Industries:** Retail, Marketing and Advertising - **Company Size:** 81% Small-Business, 16% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (160 reviews) - Email Marketing (123 reviews) - Easy Integration (81 reviews) - Integrations (81 reviews) - Automation (79 reviews) **Cons:** - Expensive (69 reviews) - Missing Features (56 reviews) - Learning Curve (55 reviews) - Poor Customer Support (40 reviews) - Limited Features (37 reviews) ### 13. [Paperform](https://www.g2.com/products/paperform/reviews) Paperform is a modern online form builder designed for small and growing businesses that want their forms to run the business, not just collect data. Start on a generous free plan and use a familiar doc‑style editor to build anything from simple contact forms to full landing‑page‑style experiences—no code, no designer and no clunky drag‑and‑drop required. Where some tools optimize for “quick and basic” and others focus on sheer feature breadth, Paperform is optimized for SMB workflows. Marketing, eCommerce, agency, education, healthcare and professional services teams use Paperform to power everyday forms: lead capture for campaigns and social ads, client onboarding and briefs, event registrations, bookings, internal requests, surveys and feedback. In one place, you can: - Build any form layout Single page, multi‑page or one‑question‑at‑a‑time—with rich text, images and video so forms look like part of your brand, not a bolted‑on widget. -Take payments and subscriptions Via Stripe, PayPal, Square and more, with live price calculations, discounts and currencies handled directly in the form. -Handle bookings and eSignatures With built‑in scheduling fields and Papersign, turn submissions into contracts and signed documents in a few clicks. - Automate workflows Using conditional logic, on‑form calculations and Stepper, routing approvals, updating CRMs, pinging Slack and creating tasks automatically. Ask Native AI to build In-app AI accelerates everything without taking control away from you: generate full forms from a prompt, ask AI to write complex calculation rules and use AI Insights to summarize survey responses into clear, shareable reports. Forms plug into the tools you already use—like HubSpot, Google Sheets, Notion, Slack and thousands more—via native integrations, Stepper, webhooks and Zapier/Make. Under the hood, Paperform is built for business: trusted by over 500K teams worldwide, SOC 2 Type II & GDPR compliant, with SSO, roles and permissions, data residency controls and a dedicated Trust Center backed by fast, human support. Featuring 30,000+ designer form templates, the result is an “all‑rounder” form builder that lets SMBs design, automate and scale their most important workflows from one simple platform. **Average Rating:** 4.8/5.0 **Total Reviews:** 80 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10) - **CMS Support:** 8.3/10 (Category avg: 8.5/10) - **Design:** 9.2/10 (Category avg: 8.7/10) - **Embedded Forms:** 9.3/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Paperform](https://www.g2.com/sellers/paperform) - **Company Website:** https://paperform.co/ - **Year Founded:** 2016 - **HQ Location:** Sydney, AU - **Twitter:** @PaperformCo (1,421 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/paperformco/ (18 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Founder - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 83% Small-Business, 6% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (14 reviews) - Customer Support (13 reviews) - Helpful (11 reviews) - Intuitive (11 reviews) - Flexibility (7 reviews) **Cons:** - Limited Customization (3 reviews) - Expensive (2 reviews) - Missing Features (2 reviews) - Restrictions (2 reviews) - Dependency Issues (1 reviews) ### 14. [DocuWare](https://www.g2.com/products/docuware/reviews) DocuWare is a type of digital document management and automated workflow solution designed to help organizations streamline their document processes and enhance operational efficiency. This versatile platform caters to businesses of all sizes and spans various industries, including but not limited to manufacturing, finance, education, and government. By offering a comprehensive suite of tools for managing documents and automating workflows, DocuWare enables users to reduce manual tasks, improve collaboration, and ensure compliance with regulatory requirements. The target audience for DocuWare includes organizations seeking to optimize their document management practices and automate repetitive processes. This solution is particularly beneficial for businesses that handle large volumes of paperwork or require secure access to sensitive information. With its capabilities, DocuWare serves a diverse clientele, from small businesses to large enterprises, making it a flexible choice for any organization looking to enhance its document handling capabilities. DocuWare's key features include robust document storage, intelligent document processing, advanced search functionalities, and customizable workflow automation. Users can easily store and retrieve documents in a secure digital environment, ensuring that critical information is always accessible. The platform's advanced search capabilities allow users to locate documents quickly, saving time and improving productivity. Additionally, the customizable workflow automation tools enable organizations to design processes tailored to their specific needs, facilitating smoother operations and reducing the likelihood of errors. One of the standout aspects of DocuWare is its adaptability to various deployment options. Organizations can choose between cloud-based or on-premises solutions, allowing them to select the deployment method that best fits their infrastructure and security requirements. With support for 24 languages, DocuWare is accessible to a global audience, making it a suitable choice for multinational organizations. The platform currently serves over 20,000 customers and 930,000 users across more than 100 countries, backed by a network of over 800 partners, which highlights its widespread acceptance and reliability in the market. Overall, DocuWare provides a comprehensive solution for organizations looking to modernize their document management and workflow processes. By leveraging its advanced features and flexible deployment options, businesses can enhance efficiency, improve collaboration, and ensure that they remain compliant with industry regulations. **Average Rating:** 4.4/5.0 **Total Reviews:** 232 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.1/10) - **CMS Support:** 8.5/10 (Category avg: 8.5/10) - **Design:** 9.0/10 (Category avg: 8.7/10) - **Embedded Forms:** 9.0/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [DocuWare](https://www.g2.com/sellers/docuware) - **Company Website:** https://docuware.com - **Year Founded:** 1988 - **HQ Location:** Beacon, NY - **Twitter:** @DocuWare (2,284 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/101401/ (617 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Software Analyst - **Top Industries:** Information Technology and Services, Pharmaceuticals - **Company Size:** 47% Mid-Market, 30% Enterprise #### Pros & Cons **Pros:** - Ease of Use (16 reviews) - Integrations (13 reviews) - Automation (12 reviews) - Document Management (12 reviews) - Easy Integrations (12 reviews) **Cons:** - Learning Curve (7 reviews) - Complexity (5 reviews) - Missing Features (5 reviews) - Limited Customization (4 reviews) - Training Required (4 reviews) ### 15. [HoneyBook](https://www.g2.com/products/honeybook/reviews) HoneyBook is the centralized clientflow management platform that empowers independent businesses to deliver remarkable client experiences and operate with confidence. Capture Leads: - Lead Forms - Scheduling - Questionnaires Get Paid: - Online Payments - Online Invoices - Online Contracts - Online Proposals Manage Clients: - Pipeline - CRM - Client portal - Task Automations All plans start with a 30-day free trial. **Average Rating:** 4.4/5.0 **Total Reviews:** 186 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10) - **CMS Support:** 8.9/10 (Category avg: 8.5/10) - **Design:** 9.1/10 (Category avg: 8.7/10) - **Embedded Forms:** 9.2/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [HoneyBook](https://www.g2.com/sellers/honeybook) - **Company Website:** https://www.honeybook.com - **Year Founded:** 2013 - **HQ Location:** San Francisco, CA - **Twitter:** @honeybook (4,474 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/2527444/ (316 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, Photographer - **Top Industries:** Photography, Events Services - **Company Size:** 98% Small-Business, 2% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (6 reviews) - All-in-one Solutions (5 reviews) - Customer Support (5 reviews) - Features (5 reviews) - Integrations (4 reviews) **Cons:** - Expensive (4 reviews) - Lack of Integration (4 reviews) - Integration Issues (3 reviews) - Missing Features (3 reviews) - Complex Processes (2 reviews) ### 16. [WPForms](https://www.g2.com/products/wpforms/reviews) WPForms is a user-friendly WordPress plugin designed to simplify the creation of various forms, including contact forms, payment forms, surveys, and more. Its intuitive drag-and-drop interface allows users to build professional, mobile-responsive forms without any coding knowledge. With a wide array of pre-built templates and advanced features, WPForms caters to both beginners and experienced developers, enhancing website interactivity and user engagement. Key Features and Functionality: - Drag & Drop Form Builder: Create custom forms effortlessly with a simple drag-and-drop interface. - Pre-Built Form Templates: Access a variety of templates to quickly set up forms for different purposes. - Responsive Design: Ensure forms look great and function seamlessly on all devices. - Smart Conditional Logic: Show or hide fields based on user input to create dynamic forms. - Multi-Page Forms: Break long forms into multiple pages to improve user experience. - File Uploads: Allow users to submit files through your forms. - Instant Notifications: Receive immediate email alerts upon form submissions. - Spam Protection: Utilize CAPTCHA and Honeypot methods to prevent spam entries. - Payment Integrations: Seamlessly integrate with payment gateways like PayPal and Stripe for online transactions. - Marketing Integrations: Connect with email marketing services such as Mailchimp, AWeber, and Constant Contact. Primary Value and Solutions: WPForms addresses the need for an efficient and accessible form-building solution within WordPress. By eliminating the requirement for coding skills, it empowers users to create customized forms that enhance user interaction and data collection. Its comprehensive features, including conditional logic and payment integrations, streamline processes like lead generation, customer feedback, and online payments. Ultimately, WPForms simplifies form creation, saving time and resources while improving website functionality and user engagement. **Average Rating:** 4.7/5.0 **Total Reviews:** 910 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10) - **CMS Support:** 9.0/10 (Category avg: 8.5/10) - **Design:** 8.5/10 (Category avg: 8.7/10) - **Embedded Forms:** 9.3/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [WPForms](https://www.g2.com/sellers/wpforms) - **Year Founded:** 2016 - **HQ Location:** West Palm Beach, US - **Twitter:** @easywpforms (6,273 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/10556031/ (24 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, CEO - **Top Industries:** Marketing and Advertising, Non-Profit Organization Management - **Company Size:** 88% Small-Business, 9% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (18 reviews) - Features (10 reviews) - Integrations (9 reviews) - Ease of Creation (7 reviews) - Intuitive (7 reviews) **Cons:** - Expensive (7 reviews) - Limited Customization (4 reviews) - Missing Features (3 reviews) - Poor Design (2 reviews) - Formatting Issues (1 reviews) ### 17. [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) Mailchimp is a marketing automation platform trusted by 11 million+ users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses connect with their customers, foster repeat business, and build lasting brand loyalty while seamlessly fitting into their existing workflows. Our platform puts data-backed recommendations at the heart of your marketing so you can find and engage customers with multichannel campaigns. In 2021, Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. Since then, we’ve released 100+ new features to help our customers continue to grow. Find out why more than 11+ million businesses trust Intuit Mailchimp to help them turn insights into action and their emails into revenue. Visit Mailchimp.com to get started today. **Average Rating:** 4.4/5.0 **Total Reviews:** 5,178 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10) - **CMS Support:** 7.5/10 (Category avg: 8.5/10) - **Design:** 8.8/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.0/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Intuit Mailchimp](https://www.g2.com/sellers/intuit-mailchimp) - **Company Website:** https://mailchimp.com - **Year Founded:** 2001 - **HQ Location:** Atlanta, GA - **Twitter:** @MailChimp (238,952 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/969871/ (1,591 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, Marketing Manager - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 72% Small-Business, 20% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (250 reviews) - Email Marketing (199 reviews) - Email Management (131 reviews) - Features (125 reviews) - Easy Creation (119 reviews) **Cons:** - Expensive (81 reviews) - Limited Features (58 reviews) - Missing Features (55 reviews) - Learning Curve (46 reviews) - Limited Customization (40 reviews) ### 18. [Wrike](https://www.g2.com/products/wrike/reviews) Wrike is a comprehensive work management platform designed to help teams and organizations streamline their collaboration, project planning, and task execution. By centralizing all work-related activities in one accessible location, Wrike aims to simplify complex workflows, enhance productivity, and empower users to focus on their most impactful tasks. This platform caters to a diverse range of industries and team sizes, making it a versatile solution for any organization looking to improve its operational efficiency. The target audience for Wrike includes project managers, team leaders, and organizations of all sizes seeking to optimize their workflows. Whether in marketing, IT, or product development, teams can leverage Wrike's features to manage projects more effectively. Specific use cases encompass tracking project progress, assigning tasks, setting deadlines, and facilitating communication among team members. By providing a unified space for collaboration, Wrike helps eliminate silos and fosters a culture of transparency and accountability, which is crucial for successful project execution. Key features of Wrike include customizable dashboards, real-time collaboration tools, and advanced reporting capabilities. Users can create tailored workflows that align with their specific processes, ensuring that the platform adapts to their unique needs. The ability to visualize project timelines through Gantt charts and Kanban boards allows teams to monitor progress at a glance, making it easier to identify bottlenecks and adjust plans accordingly. Furthermore, Wrike's integration with popular tools such as Slack, Google Drive, and Microsoft Teams enhances its functionality, allowing users to work seamlessly across different applications and improving overall efficiency. The benefits of using Wrike extend beyond mere task management. By centralizing communication and documentation, teams can reduce the time spent on administrative tasks and focus on delivering results. The platform's scalability means that it can grow alongside an organization, accommodating increasing workloads and team expansions without compromising performance. With over 20,000 customers, including well-known brands like Estée Lauder and Siemens, Wrike has established itself as a reliable partner for organizations aiming to thrive in a competitive landscape, ensuring that teams can work smarter and achieve their goals more effectively. **Average Rating:** 4.2/5.0 **Total Reviews:** 4,443 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10) - **CMS Support:** 7.1/10 (Category avg: 8.5/10) - **Design:** 7.9/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.5/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Wrike, Inc.](https://www.g2.com/sellers/wrike-inc) - **Company Website:** https://www.wrike.com - **Year Founded:** 2006 - **HQ Location:** San Diego, CA - **Twitter:** @wrike (13,591 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/612239/ (1,291 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Project Manager, Marketing Manager - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 43% Mid-Market, 35% Small-Business #### Pros & Cons **Pros:** - Project Management (477 reviews) - Team Collaboration (456 reviews) - Task Management (450 reviews) - Organization (383 reviews) - Ease of Use (331 reviews) **Cons:** - Learning Curve (305 reviews) - Not Intuitive (239 reviews) - Missing Features (203 reviews) - Limited Features (190 reviews) - Complex Usability (171 reviews) ### 19. [EngageBay All-in-One Suite](https://www.g2.com/products/engagebay-all-in-one-suite/reviews) EngageBay is an all-in-one customer engagement platform designed for small and mid-sized businesses that want to manage marketing, sales, and support from a unified system. Positioned as a cost-conscious alternative to platforms like HubSpot and ActiveCampaign, it focuses on delivering essential CRM and automation capabilities without the overhead typically associated with enterprise software. The platform combines contact and deal management, marketing automation, email marketing, landing pages, forms, live chat, and help desk functionality within a single interface. By consolidating these functions, EngageBay provides teams with a centralized view of customer interactions across the lifecycle and reduces the need for multiple disconnected tools. EngageBay also incorporates AI-assisted features to streamline common tasks and improve productivity. These capabilities include AI-powered email and content generation, subject line suggestions, and workflow assistance that help teams create campaigns and communications more efficiently. The AI tools are designed to support everyday execution rather than replace core strategy, making them accessible to smaller teams that may not have dedicated automation specialists. On the marketing side, users can build email campaigns, design automation workflows, capture leads through forms and landing pages, and run A/B tests. The CRM module supports pipeline tracking, contact management, task automation, and appointment scheduling to help sales teams manage opportunities in a structured way. For post-purchase engagement, the service suite includes ticketing, knowledge base tools, and live chat to manage customer support conversations from one place. A key design principle of EngageBay is accessibility for growing businesses. The platform offers a free tier with core functionality and scales through bundled paid plans rather than numerous add-ons, helping teams adopt automation without significant upfront investment. EngageBay integrates with a range of third-party tools and provides reporting dashboards to monitor campaign performance, deal progress, and support activity. While it is not positioned as a deep enterprise platform, it is built to meet the day-to-day operational needs of SMB revenue teams looking for an integrated, AI-assisted, and budget-aware solution. The platform is built with a focus on simplicity and performance, integrating advanced marketing automation, sales CRM, and customer support software into one cohesive system. EngageBay leverages cutting-edge AI intelligence to enhance productivity and decision-making across various teams. This integration allows businesses to streamline their operations and improve customer interactions, making it an ideal choice for organizations that require a robust yet user-friendly solution. EngageBay's AI capabilities are particularly noteworthy, providing users with tools that help create content quickly, predict outcomes intelligently, and deliver personalized experiences at scale. The AI Email & Content Generator allows users to craft engaging emails and campaigns in seconds, while the AI Lead & Deal Scoring feature helps identify and prioritize leads most likely to convert. Additionally, AI Insights & Recommendations offer actionable suggestions to enhance engagement and productivity, making it easier for businesses to navigate their customer journeys effectively. The platform also boasts a suite of key features that add significant value to its users. EngageBay's marketing automation capabilities include email marketing workflows, landing page and form builders, and social media integration, which collectively enhance outreach efforts. The sales CRM component provides tools for contact and deal management, visual sales pipelines, and team collaboration, ensuring that sales processes are efficient and transparent. Furthermore, the customer support features, such as a helpdesk and ticketing system, live chat, and a unified customer view, facilitate seamless communication and service delivery. EngageBay is particularly well-suited for small to mid-sized businesses, startups, and growing teams that seek an affordable yet powerful alternative to fragmented tools. It is designed for organizations aiming to automate customer interactions, align marketing and sales efforts, and improve support efficiency through the use of AI. This comprehensive approach not only enhances operational efficiency but also positions businesses to compete effectively in their respective markets. What is this product? EngageBay is an all-in-one CRM software platform built for small and mid-sized businesses to manage marketing automation, sales pipelines, and customer support in a single system. It combines email marketing, marketing automation, landing pages, contact management, deal tracking, helpdesk, and live chat—eliminating the need for multiple disconnected tools. Designed as an affordable alternative to HubSpot and ActiveCampaign, EngageBay helps growing businesses attract leads, convert deals, and support customers without enterprise-level costs or complexity. It centralizes customer data, automates workflows, and improves visibility across the entire customer lifecycle. **Average Rating:** 4.7/5.0 **Total Reviews:** 642 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10) - **CMS Support:** 9.1/10 (Category avg: 8.5/10) - **Design:** 8.6/10 (Category avg: 8.7/10) - **Embedded Forms:** 9.0/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [EngageBay Inc](https://www.g2.com/sellers/engagebay-inc) - **Company Website:** https://www.engagebay.com/ - **Year Founded:** 2018 - **HQ Location:** Wilmington, Delaware - **Twitter:** @engagebay (16,895 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/13655085/ (55 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Marketing Manager, Founder - **Top Industries:** Information Technology and Services, Staffing and Recruiting - **Company Size:** 70% Small-Business, 31% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (244 reviews) - Automation (170 reviews) - Customer Support (167 reviews) - Features (167 reviews) - Automations (141 reviews) **Cons:** - Missing Features (108 reviews) - Limited Features (85 reviews) - Reporting Issues (74 reviews) - Limited Customization (69 reviews) - Poor Reporting (64 reviews) ### 20. [Pipedrive](https://www.g2.com/products/pipedrive/reviews) Pipedrive is an easy-to-use sales CRM (customer relationship management) tool that empowers teams of all sizes to close more deals. With its customizable sales pipelines, real-time insights and powerful AI features, it’s no wonder 100,000 companies worldwide use Pipedrive for smarter, faster sales. **Average Rating:** 4.3/5.0 **Total Reviews:** 2,947 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10) - **CMS Support:** 7.6/10 (Category avg: 8.5/10) - **Design:** 7.7/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.2/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Pipedrive](https://www.g2.com/sellers/pipedrive) - **Company Website:** https://www.pipedrive.com - **Year Founded:** 2010 - **HQ Location:** New York - **Twitter:** @pipedrive (14,366 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1876917/ (1,045 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** CEO, Sales Manager - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 70% Small-Business, 23% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (574 reviews) - Intuitive (274 reviews) - Simple (243 reviews) - Helpful (231 reviews) - Integrations (210 reviews) **Cons:** - Missing Features (230 reviews) - Limited Features (151 reviews) - Learning Curve (118 reviews) - Integration Issues (108 reviews) - Expensive (102 reviews) ### 21. [forms.app](https://www.g2.com/products/forms-app/reviews) forms.app is an all-around online form builder that enables businesses to create online forms, surveys, and quizzes effortlessly. forms.app is an obvious choice for businesses of all sizes, from start-ups, small businesses, agencies, to government organizations and large enterprises who are looking for a reliable form building tool. **Average Rating:** 4.5/5.0 **Total Reviews:** 485 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10) - **CMS Support:** 9.1/10 (Category avg: 8.5/10) - **Design:** 8.8/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.7/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [forms.app](https://www.g2.com/sellers/forms-app) - **Company Website:** https://forms.app/ - **Year Founded:** 2018 - **HQ Location:** London, UK - **Twitter:** @formsapp (1,211 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/formsapp/ (22 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** CEO, Student - **Top Industries:** Education Management, Information Technology and Services - **Company Size:** 78% Small-Business, 18% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (2 reviews) - Customer Support (1 reviews) - Ease of Creation (1 reviews) - Helpful (1 reviews) - Intuitive (1 reviews) **Cons:** - Form Complexity (1 reviews) ### 22. [Constant Contact Advanced Automation](https://www.g2.com/products/constant-contact-advanced-automation/reviews) Constant Contact Advanced Automation helps you send the right message at the right time. From Social to SMS and email to ecommerce, we deliver tools to help you build deeper relationships with your audience. Our powerful digital marketing platform helps you be more efficient with your marketing so you can focus on your building your business. Engage Your Audience where They are with Multi-Channel Campaigns - Create comprehensive marketing campaigns with just a few clicks. Our Campaign Builder tool will help you launch a multi-channel campaign across email, social, and SMS to help you achieve your goals. Get Started Fast With Pre-Built Automation Templates - Setup your automations quickly with pre-built automation templates to help you send timely SMS and email messages. Easily Manage Your Contacts - Manage customer segments automatically using customer tags. Then, trigger automations based on how customers engage with your businesses. Automate Your Messaging - Deliver timely, relevant content with SMS and email marketing automation using our drag-and-drop Automation Path Builder. Make sure that your audience receives the right message, at the right time: automatically. Learn more at www.constantcontact.com **Average Rating:** 4.4/5.0 **Total Reviews:** 932 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10) - **CMS Support:** 7.9/10 (Category avg: 8.5/10) - **Design:** 8.0/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.0/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Constant Contact](https://www.g2.com/sellers/constant-contact-5aaee82b-8325-4eeb-b7b7-15fada778076) - **Company Website:** https://www.constantcontact.com/home - **Year Founded:** 1995 - **HQ Location:** Waltham, US - **Twitter:** @ConstantContact (67,239 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/constant-contact/ (1,147 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, Marketing Manager - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 81% Small-Business, 17% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (56 reviews) - Email Marketing (42 reviews) - Automation (35 reviews) - Automation Features (28 reviews) - Easy Creation (28 reviews) **Cons:** - Limited Customization (24 reviews) - Missing Features (24 reviews) - Limited Features (22 reviews) - Editing Issues (13 reviews) - Email Management (13 reviews) ### 23. [Outgrow](https://www.g2.com/products/outgrow/reviews) Outgrow allows you to better acquire, qualify and engage leads by making it easy to build personalized quizzes, calculators, assessments, contests, forms/surveys, recommendations, polls & chatbots. No developers or designers required! Outgrow has a host of design templates which are fully optimized for mobile, desktop, and tablet, and are easily embeddable into your advertising, websites, mobile apps, social media, SMS and email communication. In addition, there are over 1000 pre-made content pieces and funnels that are optimized to improve conversion so you can change the questions, make a few tweaks so it's consistent with your brand and have your own interactive content ready in minutes. **Average Rating:** 4.7/5.0 **Total Reviews:** 314 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10) - **CMS Support:** 8.9/10 (Category avg: 8.5/10) - **Design:** 9.4/10 (Category avg: 8.7/10) - **Embedded Forms:** 9.4/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [Outgrow](https://www.g2.com/sellers/outgrow) - **Company Website:** https://www.outgrow.co - **Year Founded:** 2012 - **HQ Location:** New York, NY - **Twitter:** @OutgrowCo (3,639 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/7966190/ (63 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Founder, CEO - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 79% Small-Business, 17% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (46 reviews) - Customer Support (30 reviews) - Helpful (28 reviews) - Features (27 reviews) - Easy Setup (23 reviews) **Cons:** - Learning Curve (11 reviews) - Limited Features (11 reviews) - Missing Features (11 reviews) - Expensive (10 reviews) - Limited Customization (8 reviews) ### 24. [FormAssembly](https://www.g2.com/products/formassembly/reviews) FormAssembly is an enterprise data collection and automation platform that enables organizations to capture clean, compliant data from the start. With FormAssembly and its AI assistant Fai, forms and workflows practically build themselves. You can connect to Salesforce and other systems in just a few clicks, ensuring every record is structured, secure, and ready for automation or AI. In short, FormAssembly eliminates the manual work of form building and data cleanup so your team can move faster and make better decisions with trusted data. **Average Rating:** 4.5/5.0 **Total Reviews:** 385 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10) - **CMS Support:** 8.4/10 (Category avg: 8.5/10) - **Design:** 8.1/10 (Category avg: 8.7/10) - **Embedded Forms:** 8.5/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [FormAssembly Inc.](https://www.g2.com/sellers/formassembly-inc) - **Company Website:** https://www.formassembly.com/ - **Year Founded:** 2006 - **HQ Location:** Bloomington, IN - **Twitter:** @formassembly (1,474 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/2316013/ (156 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Salesforce Administrator, Salesforce Consultant - **Top Industries:** Non-Profit Organization Management, Higher Education - **Company Size:** 58% Small-Business, 33% Mid-Market #### Pros & Cons **Pros:** - Ease of Use (11 reviews) - Customer Support (8 reviews) - Integrations (8 reviews) - Salesforce Integration (8 reviews) - Easy Integrations (7 reviews) **Cons:** - Limited Customization (6 reviews) - Missing Features (5 reviews) - Expensive (4 reviews) - Limitations (3 reviews) - Pricing Issues (3 reviews) ### 25. [Wufoo](https://www.g2.com/products/wufoo/reviews) Wufoo is a web application that helps anybody build and customize amazing online forms. You can use Wufoo to collect contact information, RSVPs, applications, files, online payments and just about anything else. Wufoo integrates with hundreds of other tools so you can streamline and automate workflows, saving you precious time. And because we host everything, all you need is your web browser and a few short minutes to build a form and start using it right away. Sign up free and start building forms today. **Average Rating:** 4.2/5.0 **Total Reviews:** 292 **User Satisfaction Scores:** - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10) - **CMS Support:** 9.4/10 (Category avg: 8.5/10) - **Design:** 8.1/10 (Category avg: 8.7/10) - **Embedded Forms:** 9.6/10 (Category avg: 8.8/10) **Seller Details:** - **Seller:** [SurveyMonkey](https://www.g2.com/sellers/surveymonkey) - **Year Founded:** 1999 - **HQ Location:** San Mateo, CA - **Twitter:** @SurveyMonkey (42,897 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/surveymonkey/ (1,412 employees on LinkedIn®) **Reviewer Demographics:** - **Who Uses This:** Owner, Marketing Manager - **Top Industries:** Non-Profit Organization Management, Higher Education - **Company Size:** 52% Small-Business, 34% Mid-Market #### Pros & Cons **Pros:** - Automation (1 reviews) - Automations (1 reviews) - Easy Integrations (1 reviews) - Integrations (1 reviews) **Cons:** - Reliability Issues (1 reviews) - Submission Limitations (1 reviews) ## Parent Category [Content Management Systems](https://www.g2.com/categories/content-management) ## Related Categories - [Survey Software](https://www.g2.com/categories/survey) - [CRM Software](https://www.g2.com/categories/crm) - [Lead Capture Software](https://www.g2.com/categories/lead-capture) --- ## Buyer Guide ### What You Should Know About Online Form Builder Software ### Online form builder software buying insights at a glance  [Online form builder software](https://www.g2.com/categories/online-form-builder) helps teams capture requests and collect structured information by turning questions into shareable, mobile-friendly forms that feed directly into the systems where work happens. These platforms typically support templates, drag-and-drop form creation, conditional logic, and routing so submissions can trigger workflows across [CRMs](https://www.g2.com/categories/crm), [service desks,](https://www.g2.com/categories/service-desk) [onboarding processes](https://www.g2.com/categories/onboarding-software), approvals, and analytics. In practice, online form builder software bridges intake and execution—helping organizations move from “what do we need to collect?” to “where should this go next?” with less manual follow-up. As more customer and internal workflows shift to self-serve experiences, expectations have risen around both polish and speed: forms need to look clean on any device and deliver data that’s immediately usable. That’s why the best online form builder software and modern online form builder platforms aren’t limited to simple surveys; they function as lightweight workflow engines that reduce back-and-forth and keep teams moving. Based on G2 review data, buyers consistently reward form builder software that’s easy to learn and quick to deploy: the average star rating is 4.62/5, and the average “likely to recommend” score is 9.23/10. Ease scores are especially strong (average 6.46/7 for ease of use; 6.42/7 for ease of setup), reinforcing that the category delivers the most value when it removes friction for both form creators and respondents. While most reviewers didn’t switch tools, 21% did, signaling teams outgrowing basic online form builder tools and moving toward deeper logic, controls, and integrations that better align with how they operate. **Common use cases (and how businesses benefit)** - **Lead capture and qualification:** Route form submissions into sales pipelines automatically for faster follow-up. - **Customer intake, onboarding, and documentation:** Standardize required details upfront to reduce rework and delays. - **Internal request workflows (IT, HR, facilities, procurement):** Centralize requests with approvals and SLAs to keep work moving. - **Event registration, payments, and waivers:** Collect attendee data cleanly while minimizing manual errors and reconciliation time. - **Feedback loops and surveys:** Capture structured responses that can be tied back to teams, accounts, and outcomes. Most online form builder software vendors offer a free plan or free trial, then tier pricing based on submissions, features (logic, branding, permissions), and integrations. On G2 listings, entry-level pricing for prominent tools often starts at roughly $15-$30/user/month, with higher tiers unlocking advanced logic, admin controls, and reporting. ### Top 5 FAQs from software buyers: - What platform supports payment collection through forms? - What tool provides real-time analytics for form submissions? - Which platform supports multi-language form creation? - Which vendor offers advanced conditional logic for form fields? - Which vendor provides the most customizable form templates? G2’s top-rated **Online Form Builder** software, based on verified reviews, includes [Jotform](https://www.g2.com/products/jotform/reviews) **,** [ActiveCampaign](https://www.g2.com/sellers/activecampaign) **,** [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) **, and** [Microsoft Forms.](https://www.g2.com/products/microsoft-forms/reviews) ### What are the top-reviewed Online Form Builder on G2? [Jotform](https://www.g2.com/products/jotform/reviews) - Number of Reviews: 3445 - Satisfaction: 99  - Market Score: 88 - G2 Score: 94 [ActiveCampaign](https://www.g2.com/sellers/activecampaign) - Number of Reviews: 2830 - Satisfaction: 89 - Market Score: 84 - G2 Score: 87 [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) - Number of Reviews: 5326 - Satisfaction: 75 - Market Score: 94 - G2 Score: 84 [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) - Number of Reviews: 335 - Satisfaction: 67 - Market Score: 99 - G2 Score: 83 [Click Up](https://www.g2.com/products/clickup/reviews) - Number of Reviews: 1093 - Satisfaction: 75 - Market Score: 89 - G2 Score: 82 **Satisfaction score** reflects how positively users rate and feel about a product based on review-driven signals (beyond just a star average). ([Source 2](https://www.g2.com/reports))  **Market Presence score** reflects a product’s reach and strength in the market using signals like market share, seller size, and broader visibility/impact indicators. ([Source 2](https://www.g2.com/reports)) **G2 Score** is calculated as a proprietary composite that (in simplified terms) averages Satisfaction and Market Presence to rank products within a category. ([Source 2](https://www.g2.com/reports)) Learn how G2 scores products. ([Source 1](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*5vlk6s*_gcl_au*MTAwMzU5MzUxLjE3NjM0MTg0NzYuNjY0NTIxMTY0LjE3NjQ2MTc0NzcuMTc2NDYxNzQ3Nw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NjYwODk1MTMkbzY3JGcxJHQxNzY2MDkyMjQyJGo1NyRsMCRoMA..)) ### What I Often See in Online Form Builder Tools #### Feedback Pros: What Users Consistently Appreciate - **Drag-and-drop templates accelerate building branded multi-step forms** _"What I like best about Jotform is how intuitive and flexible it is. The platform makes it incredibly easy to build forms, collect responses, and streamline workflows without needing any technical background. The drag-and-drop builder is clean and user-friendly, and I love how quickly I can customize designs, add conditional logic, and automate follow-up emails. Jotform also integrates seamlessly with the tools I use every day, which saves me time and keeps everything organized in one place. Whether I need to create a simple sign-off form or a more complex registration workflow, Jotform makes the entire process smooth and efficient.”_ _-_ [_Allison C._](https://www.g2.com/products/jotform/reviews/jotform-review-12077608)_, Jotform Review_ - **Native integrations push submissions into spreadsheets, CRMs, and workflows** _"What is most helpful about ActiveCampaign is how automation-friendly and integration-ready the platform is. It is built in a way that doesn't fight me; it actually supports my mindset. The automation builder is honestly one of the cleanest I have used. The webhooks are reliable, the API documentation is solid, and syncing between systems doesn't feel fragile. The reporting dashboards provide the right level of details.”_ _-_ [_Sathya G._](https://www.g2.com/products/activecampaign/reviews/activecampaign-review-12373182)_,_ _ActiveCampaign Review_ - **Conditional logic and routing reduce manual follow-up and errors** _“What I don’t like about SurveyMonkey is that many advanced features—such as deeper analytics, logic controls, and export options—are locked behind higher-priced plans. Because of this, the free and lower-tier versions can feel quite limiting if you need more detailed insights. Also, while the interface is easy to use, the design and branding customization options are fairly limited, which can be a downside for teams that want surveys to look more tailored or visually distinctive.”_ _-_ [_Tiwari S_](https://www.g2.com/products/surveymonkey/reviews/surveymonkey-review-12293707)_._ **_,_** _Survey Monkey Review_ #### Cons: Where Many Platforms Fall Short - **Advanced logic, reporting, and design controls gated by tiers** _“Many essential features are only available on higher-tier plans, which can become pretty spendy fast. It would also be helpful if the customization options were more flexible without requiring coding knowledge. You can apply some branding to your surveys, but achieving complete design control is difficult unless you upgrade or work directly with CSS. Finally, mastering some of the advanced logic features takes a fair amount of trial and error.”_ _-_ [_Julie K_](https://www.g2.com/products/surveymonkey/reviews/surveymonkey-review-11764117)_._ **_,_** _Survey Monkey Review_ - **Complex forms become clunky; learning curve for new admins** _“While excellent for basic to intermediate surveys, it lacks the deep analytical and branding features of a dedicated platform like Qualtrics. The customisation options for fonts and themes are limited, which can be a minor drawback for customer-facing surveys that require a fully branded experience. It's a tool for gathering data efficiently, not for complex customer experience (CX) program management.”_ _-_ [_Krisztián T.,_](https://www.g2.com/products/microsoft-forms/reviews/microsoft-forms-review-11996308)_Microsoft Forms Review_ - **Integration setup can be inconsistent, especially for real-time syncing** _“The API is great and solid, but the rate limits at times feel tight for high-volume operations when syncing large datasets. This requires batching strategies sometimes.”_ _-_ [_Ramesh K._](https://www.g2.com/products/activecampaign/reviews/activecampaign-review-12313091)_, ActiveCampaign Review_ ### My Expert Takeaway on Online Form Builder in 2026 Based on G2 reviews, Online form builder tools score strongly on the signals that typically drive adoption: a 4.62/5 average star rating, 9.23/10 likelihood to recommend, 6.46/7 ease of use, and 6.42/7 ease of setup. That profile suggests the category works well for fast rollouts and quick launches, especially when the workflow is straightforward: collect a submission, route it, and notify the right person. The differences show up after teams move past the first few forms. For basic intake, templates and drag-and-drop builders are usually enough. As usage expands across departments, requirements become more operational. Teams start needing multi-step flows, conditional logic, dependable data syncing, shared assets, and consistent branding. At that point, the question shifts from “How fast can we build?” to “How well can we run this at scale?” In reviews, friction tends to concentrate in two areas: advanced features are often tied to higher tiers, and administration effort increases as more teams share the same environment. Teams that get the best long-term outcomes treat form builders as workflow infrastructure. They define where submissions land and who owns downstream systems, standardize repeatable patterns like intake, approvals, and handoffs, and enforce guardrails through permissions, templates, and brand controls. They also validate early with the people building the most complex forms, since platforms that feel simple for basic use cases can strain under heavier logic, reporting needs, and sync expectations. If you’re choosing an Online form builder for a scaling organization, validate four things up front: conditional logic depth, admin controls and permissions, integration reliability, and pricing that stays predictable as volume and governance needs increase. Teams that confirm these early tend to land on a platform that supports both rapid launches and standardized intake across the business. ### Online Form Builder FAQs #### **What is the best software to create forms? ** [Jotform](https://www.g2.com/products/jotform/reviews) is known for its large template library, drag-and-drop builder, and support for payments and integrations, making it useful for registrations, intake workflows, and business forms. [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) is often chosen for surveys and feedback programs where analytics and reporting are important. Microsoft Forms is a strong option for teams already using Microsoft 365 that need quick internal surveys or simple forms. #### **What is the easiest way to make a fillable form? ** The easiest way to create a fillable form is to use a drag-and-drop online form builder that lets you add fields and publish forms without coding. [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) is often considered one of the simplest tools because of its streamlined interface and quick setup for surveys or quizzes. [Jotform](https://www.g2.com/products/jotform/reviews) also makes it easy to build forms with a drag-and-drop editor and prebuilt templates, which helps teams launch forms quickly. #### **What is the best free online form builder?** [Jotform](https://www.g2.com/products/jotform/reviews) provides a free plan with templates, integrations, and the ability to create forms for registrations or data collection. [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) is commonly used for free surveys and feedback collection with built-in reporting. Microsoft Forms is another free option included with Microsoft 365 and widely used for internal [surveys](https://www.g2.com/categories/survey) and quizzes. #### **What is the best form builder for integrating with CRM systems?** [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) includes built-in forms that connect directly to its [CRM](https://www.g2.com/categories/crm) and marketing automation platform, allowing teams to capture leads and trigger campaigns automatically. [Jotform](https://www.g2.com/products/jotform/reviews) integrates with many CRM systems, making it useful for collecting leads that sync into sales pipelines. #### **What is the most affordable online form builder for small businesses?** [Jotform](https://www.g2.com/products/jotform/reviews) is commonly used by small businesses because it offers a free plan and flexible paid options while still supporting features like payments and integrations. [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) can also be cost-effective for organizations already using Microsoft 365 since it’s included in the subscription. [Survey Monkey](https://www.g2.com/products/surveymonkey/reviews) provides entry-level plans that work well for teams focused on surveys and feedback collection. #### Sources - [G2 Research Hub](https://research.g2.com/insights/demo-automation) - [G2 Research Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies) - [G2 Market Presence Score Overview](https://www.g2.com/reports) Researched and written by[Gauri Pawsey](https://research.g2.com/insights/author/gauri-pawsey)[ ](https://research.g2.com/insights/author/gauri-pawsey) Date published: March 16, 2026