--- title: OptinMonster Reviews meta_title: 'OptinMonster Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 107 reviews by the users' company size, role or industry to find out how OptinMonster works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 107 scale: '5' date_modified: '2026-06-24' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # OptinMonster Reviews **Vendor:** Retyp **Category:** [Pop-Up Builder Software](https://www.g2.com/categories/pop-up-builder) **Average Rating:** 4.3/5.0 **Total Reviews:** 107 ## About OptinMonster OptinMonster is lead generation software that helps you get more email subscribers, increase sales, and grow your business. Create popups, floating bars, slide-ins, fullscreens, inlines, coupon wheels and more without needing a coder or graphic designer! WHY YOU SHOULD CHOOSE OPTINMONSTER… \* Proof You Can Count On... \* Used by over 1.2 websites! \* Over 4 billion visitor sessions optimized every month! \* 500+ Five Star Reviews on WordPress.org (and Helpscout ranked our Support in the Top 15 of all their B2B SaaS companies)! \* Over 100 real-customer case studies you can copy and implement! \* No questions asked, 14-day money back guarantee on every purchase! HOW TO USE OPTINMONSTER TO GROW YOUR BUSINESS \* Rapidly grow your email list by converting abandoning visitors into subscribers. \* Reduce cart abandonment and boost sales conversions with intelligent targeting such as Exit-Intent, OnSite Retargeting, Geo-Location, and more. \* Easily A/B test to make data-driven decisions. \* Connect with 500+ marketing integrations including MailChimp, Klaviyo, Infusionsoft, Constant Contact, HubSpot, Active Campaign, AWeber, and more. And if we don’t natively support your integration, you can use our Webhooks, Zapier, or our API to connect for maximum flexibility. \* Reduce the cost of your email marketing platform with our patented TruLead™ filter and catch the spam and low-quality leads even your email platform misses. OptinMonster equips you with everything you need to make more money from your existing website traffic, and MAXIMIZE THE VALUE OF EVERY PAGE on your website. HOW DOES OPTINMONSTER WORK? OptinMonster’s easy to use campaign builder allows you to create beautiful popup campaigns, email subscription forms, sticky announcement bars like hello bar, gamified spin-a-wheel opt-in forms, and other types of interactive popups for your site in minutes, not hours! Your visitor’s experience is our #1 priority. OptinMonster’s campaigns won’t annoy your visitors like other popup software does. Our smart targeting and personalization features let you show the right message, to the right user, at the right time…no unwanted interruptions necessary. We also offer mobile popups and inline campaigns so your marketing messages will always look great on all devices (mobile, tablet, laptop, and desktop). And we understand the importance of speed when it comes to SEO, marketing, and conversion optimization. This is why we made sure that the OptinMonster popup builder is optimized for both web and server performance. It won’t slow down your site or bog down your analytics. Our API doesn’t even show up in Core Web Vitals reports! On top of offering the absolute best lead gen solution, our Customer Success team is here to ensure you WIN, and win MORE OFTEN. “Truly amazing. The number of options is great and allows you to make campaigns that have the right balance between efficiency and not being too annoying. OptinMonster is constantly evolving and adding useful features, really well integrated with a lot of tools (especially a lot of autoresponders and Google Analytics to measure conversions), and customer support is great. What more to ask ?” @giantjack, OptinMonster for WordPress customer DOES IT WORK WITH MY WEBSITE? OptinMonster integrates with any HTML website including every major CMS, Squarespace, Wix, BigCommerce, Woocommerce, Magento, and more. As long as you can add our embed code to your website, you can use OptinMonster! USING WORDPRESS? And if you're using WordPress, the OptinMonster for WordPress plugin extends the functionality of OptinMonster just for you! Install our WordPress popup plugin and connect your OptinMonster campaigns to other WordPress plugins like WooCommerce, WPForms, Easy Digital Downloads, MemberPress and many others. SELLING ON SHOPIFY? Grab the OptinMonster Shopify app and open a new world of targeting your customer's carts with laser-focused OptinMonster campaigns. Offer coupons, cross-sells and upsells, grow your email list and more... Your imagination is the only limit. OptinMonster is a powerful conversion optimization tool that allows you to grow your email list, generate leads, and increase revenue by showing personalized messages based on user's behavior to maximize engagement, conversions, and sales. All without any coding or development skills needed. HOW DO I GET STARTED? \* Start with one of our 500+ high-converting templates. You can choose from exit-intent popups, welcome mats, floating announcement bars, slide-in scroll boxes, inline campaigns or coupon wheels. Or, create your own using our Canvas templates for any campaign type. \* Not sure which template to use or what targeting to use? We've prepared over a dozen plug-n-play Playbooks that are entirely preconfigured to match your business goals. Just pick one and go! \* Show your campaigns at the right time to the right person with our powerful Display Rules. \* Easily create unlimited A/B split tests to see which campaign performs the best. \* Target your campaigns to all devices, or just mobile, tablet or desktop. \* See detailed conversions analytics to let you know which pages are converting the best. EASY LEAD GENERATION FROM OPTINMONSTER INCREASE CONVERSIONS \* \*Lightbox Popups\* \* Easily create popups to grow your email list, show coupons, make a cross-sell or upsell campaign, and more using our popup maker. \* \*Floating Bar Popups\* \* Create sticky header bars (also known as hello bar or floating footer bar) to show free shipping notices, website alerts, sale countdown timer, and more using our popup builder. \* \*Slide-ins\* \* Create scroll box popups that slide out from bottom of the screen to highlight related products, related posts, and coupon codes to reduce cart abandonment. \* \*Fullscreen Welcome Mats\* \* Create full screen popups (also known as interstitials or welcome mats) to get maximum conversions with our popup builder. Great for getting new subscribers and marketing new products. \* \*Gamified Spin a Wheel Popup\* \* Create coupon wheel optins to increase conversions with gamification. This adds an interactive element that’s proven to increase sales and lead generation. \* \*Inline Signup Forms\* \* Unlike a popup, inline newsletter signup forms can be embedded inside your blog posts / page content. You can also use it to add an email opt-in form or custom call-to-action button (CTA) after your blog posts. \* \*Sidebar Subscribe Forms\* \* Similar to Inline Signup Forms, sidebar opt-in forms lets you add an email newsletter signup form in your blog’s sidebar to get more subscribers. \* \*Content Lockers\* \* Content lockers turn any popular blog post into gated content, so you can get more email subscribers and boost marketing conversions. Turn any inline campaign into a content locker with our easy to use popup maker. \* \*Countdown Timers\* \* Boost urgency and scarcity for limited time offers with countdown timers (great for sales promotion, live events, webinars, and product launches). You can even create evergreen countdown timers to increase sales conversion. \* \*Yes / No Popups\* \* Allows you to create multi-step campaigns and opt-in forms that result in better list segmentation and higher marketing conversions. \* \*Mobile Popups\* \* Unlike the other WordPress popup maker plugins, OptinMonster also lets you create mobile-specific popups that are only shown to users on smartphones and tablets. Great for mobile app downloads or making specific offers to your mobile visitors. \* \*Canvas Custom Popup\* \* Our blank Canvas popup template allows you to create completely custom campaigns using our drag & drop popup builder for any use case. SMART PAGE TARGETING AND BEHAVIOR BASED PERSONALIZATION All OptinMonster pop ups come with advanced page targeting and behavior based personalization. This means you can show a custom popup for a specific page or section of your site, show a custom popup based on users’ geolocation, show a custom popup when users click a specific link, and more. You can even show unique popups based on the user's past behavior such as: have they clicked on an existing marketing popup, seen another popup campaign, closed a marketing popup, viewed X number of pages, etc. These personalization features of OptinMonster popups make them highly effective in improving your lead generation, increasing subscribers, and growing sales. “Using OptinMonster, I was able to increase sales $55,000 after capturing nearly 7% more leads with a single optin!” Cole Joseph, Owner of Cole’s Classroom, OptinMonster customer POWERFUL DISPLAY RULES \* \*Popup Page Level Targeting\* \* Allows you to customize popups based on specific pages, category sections, and URL query / anchor tags. \* \*Referrer Detection\* \* Show custom marketing popups based on where the user is coming from (google, facebook, twitter, etc). \* \*Geolocation Targeting\* \* Personalize and translate popups based on visitors’ physical location (geolocation). \* \*OnSite Retargeting®\* \* Show different marketing popups to new vs returning visitors. \* \*OnSite Follow Up Campaigns®\* \* Create popup drip campaigns based on visitors’ past interactions with other campaigns. \* \*Device Based Targeting\* \* Create custom popups for desktop, tablet, and mobile users. \* \*Popup Cookie Retargeting\* \* Customize popup experience based on browser cookies. \* \*AdBlock Detection\* \* Recover adblock revenue with targeted popups only shown to users with adblock enabled. \* \*Smart Tags\* \* Personalize your marketing popups with users’ location, name, email, and add other dynamic content with popup smart tags. Choose from our premade tags or create your own. \* \*Smart Success\* \* Our subscriber recognition lets you show new sales popup offer to those who have already opted-in. \* \*Behavior Automation\* \* Customize campaigns based on # of pages viewed by users, how they interacted with other marketing popups, and more with real-time popup behavior automation. \* \*HTML and JS Variable Targeting\* \* Get super personal and launch campaigns based on the HTML and JS variables present on the page your visitor is viewing. “Using OptinMonster we got a 300% improvement on our email conversion rates which translated into significant revenue. We have tried many similar lead generation plugins and nothing can compete with OptinMonster.” Ian Cleary, Founder RazorSocial, OptinMonster customer Popup Triggers and Behavior Detection: \* Exit-Intent® Popups – Shows popup only when the user is about to leave a page. \* Scroll Trigger – Shows popup only after the user has scrolled X% of the page. \* Click to Load– Shows popup when user clicks on a link or image. \* Website Inactivity Sensor – Shows popup only when the user has been inactive for X seconds. \* Time on Site – Shows popup only after the user has viewed your site or page for X seconds. \* Scheduled Campaigns – Shows popup only on certain date / time (great for holiday popups or promotion / sales popup). “Simply put, OptinMonster is my absolute favorite tool for digital marketers. Exit intent is genius and OptinMonster has helped us DOUBLE our clickthrough rates when we switched from their competitors (who were 5-10x more expensive!).” Justin Atlan, Co-Founder Clickbank, OptinMonster customer Other Powerful Popup Features: \* Animations – Add animation effects to capture users’ attention. \* Sound Effects – Add sound effects to grab users’ attention. \* Smart A/B Testing – A/B test popup ideas to increase conversions. \* Reliable Conversion Analytics – See how your OptinMonster campaigns are converting with reliable analytics. \* Advanced Google Analytics – Connect with Google Analytics 4 to see event tracking, enhanced eCommerce tracking, and more. \* Lead Sharing – Easily share leads with joint venture / co-marketing partners while using the same optin form. \* Email Newsletter Segmentation – Group email subscribers based on their interests and the unique optin form they subscribed through for improved marketing automation. \* Lead Backup / Storage – Always backup your subscribers with MonsterLeads. \* Share on Social Media – Create shareable campaign links for social media using MonsterLinks. \* Success Tracking Scripts – Setup advertising conversion and retargeting pixels based on popup interaction to improve your PPC results. Within 1 month of setting up OptinMonster, our conversion rate of visitors to email subscribers shot up from 2.1% to 6.5% – I just wish we had signed up sooner! Ben Philbaum, Founder Biddyco, OptinMonster customer It's hard to go wrong by choosing OptinMonster as your primary email list growth tool! Not convinced? Let us take all the risk. When you subscribe to OptinMonster, our Customer Success team will offer to build your first campaign for you, for FREE! We’ll listen to your business goals and the offer you have to make, then build and target your first campaign from scratch to help you get started on the right foot. What do you have to lose besides more customers? Get started today! ## OptinMonster Pros & Cons **What users like:** - Users appreciate the **ease of use** of OptinMonster, allowing for efficient campaign management without hassle. (5 reviews) - Users appreciate the **user-friendly interface and versatile features** of OptinMonster, enabling efficient campaign management. (3 reviews) - Users value the **easy implementation** of OptinMonster, finding it straightforward and beneficial for small projects. (2 reviews) - Users find the **easy setup** of OptinMonster significantly reduces time spent on configuring their campaigns. (2 reviews) - Users find OptinMonster to be a **highly effective tool** for engaging new website visitors easily and efficiently. (2 reviews) - Implementation Ease (2 reviews) - Affordable (1 reviews) - Analytics Tools (1 reviews) - Users appreciate the **flexible campaign management** of OptinMonster, empowering them to create tailored pop-up solutions easily. (1 reviews) - Users value the **excellent customer support** from OptinMonster, appreciating quick replies and helpful guidance. (1 reviews) **What users dislike:** - Users find the **complexity** of OptinMonster confusing, impacting its value for organizations with diverse needs. (2 reviews) - Users find the **upgrade costs expensive** for small businesses, despite the additional features offered. (2 reviews) - Users find the **campaign management interface confusing** , particularly regarding live campaign visibility and tabbed navigation. (1 reviews) - Users find **complex features** confusing, questioning live campaigns and worrying about user visibility during setup. (1 reviews) - Users find the **complex navigation** of OptinMonster confusing, particularly regarding campaign statuses and user visibility. (1 reviews) - Limitations (1 reviews) - Limited Features (1 reviews) - Slow Loading (1 reviews) - Technical Issues (1 reviews) ## OptinMonster Reviews ### 1. Low Cost, Highly Agile **Rating:** 5.0/5.0 stars **Reviewed by:** Maxwell P. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** June 17, 2026 **What do you like best about OptinMonster?** It's more agile than any other pop up or form builder under the sun. If you have a fringe case for when you need to deliver a message on your site to the right person at the right time, this is your tool. **What do you dislike about OptinMonster?** It hasn't hopped on the AI train as much as one would hope. Being able to create banners, campaigns via prompt would be great. **What problems is OptinMonster solving and how is that benefiting you?** Promo banners, exit intent pop ups, Klaviyo integrations, etc. It helps us to be more agile in our marketing. Ultimately it helps us get compelling messages in front of the right people at the right time. ### 2. Only Three Questions—Not Valuable for Complex Lead Capture **Rating:** 1.5/5.0 stars **Reviewed by:** Bailey J. | Senior Content and Marketing Specialist, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** February 18, 2026 **What do you like best about OptinMonster?** It collected names and emails of sales leads, technically **What do you dislike about OptinMonster?** Basically everything. It could ONLY ask 3 questions when I used it? Just not valuable to an organization of any level of complexity at all. I guess if you want to like... collect email addresses for a newsletter it's fine. **What problems is OptinMonster solving and how is that benefiting you?** It was solving the problem of collecting leads, but we switched off of it ### 3. Growing our audience **Rating:** 4.0/5.0 stars **Reviewed by:** Charles F. | Sales manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 03, 2025 **What do you like best about OptinMonster?** We have been using OptinMonster for nearly a decade, and it ensures we are always engaging with new visitors to our website. The product is super easy to use and it has been an effective tool for us. **What do you dislike about OptinMonster?** We tend to leave the software to do its thing. I could make more tweaks but fundamentally we get good engagement using it. **What problems is OptinMonster solving and how is that benefiting you?** Growing our newsletter lists. ### 4. Trusted for Audience Growth with Effortless Setup **Rating:** 4.5/5.0 stars **Reviewed by:** Younis Y. **Reviewed Date:** December 05, 2025 **What do you like best about OptinMonster?** I like OptinMonster's style of the website as it decreases the time I spend. Also, the initial setup was very easy. **What do you dislike about OptinMonster?** nothing **What problems is OptinMonster solving and how is that benefiting you?** I use OptinMonster for growing my audience. It solves everything for me. I like their style of website as it decreases the time I spend. ### 5. After extensive research, OptinMonster turned out to be the tool that best met our needs. **Rating:** 5.0/5.0 stars **Reviewed by:** Ronaldo R. | Media Performance / Growth / CRO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 31, 2025 **What do you like best about OptinMonster?** We really liked the ability to track events, customize triggers, and set display rules. It has been very useful for one of our internal audience qualification initiatives on the website. **What do you dislike about OptinMonster?** The promotional pricing is a big plus. Outside of that, the regular pricing is too high, making it unfeasible to continue using the tool. **What problems is OptinMonster solving and how is that benefiting you?** Banner display triggers and pop-up customization ### 6. Great product **Rating:** 5.0/5.0 stars **Reviewed by:** Jordi T. | Global Head of Ecommerce, Enterprise (> 1000 emp.) **Reviewed Date:** August 29, 2025 **What do you like best about OptinMonster?** Easy to implement and a lot of features. **What do you dislike about OptinMonster?** Nothing! The product does what expected! **What problems is OptinMonster solving and how is that benefiting you?** Helps me to show info to our customers in the right moment and in the right place. ### 7. Great Product Overall but a bit Costly **Rating:** 5.0/5.0 stars **Reviewed by:** Richard M. | Independent Contractor - Health Insurance Advisor, Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2025 **What do you like best about OptinMonster?** I love how it comes with the ability to create forms on the fly easily. The interface is very user friendly. Many different features that can cater to your specific niche. **What do you dislike about OptinMonster?** The cost is a bit much for monthly usage of a premier account but they do offer a FREE limited version of the app as well. **What problems is OptinMonster solving and how is that benefiting you?** The ability to create user-friendly opt in forms and ease of integrating it into any website. ### 8. It is an essential tool to boost one's online performance. **Rating:** 5.0/5.0 stars **Reviewed by:** Jawad D. | IT manager and senior digital marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** December 12, 2024 **What do you like best about OptinMonster?** I have been using OptinMonster for several years now and I am extremely satisfied with the results. The platform is intuitive and easy to use, which allowed me to create targeted email capture forms and pop-ups for my site in no time. The customization options are excellent, and audience segmentation has allowed me to effectively increase my conversion rate. Customer support is responsive and very helpful, always ready to quickly resolve issues. The advanced features, such as A/B testing and detailed reports, are also a plus. I highly recommend OptinMonster to any business looking to improve its lead generation and customer engagement strategies. It is an essential tool for boosting online performance. **What do you dislike about OptinMonster?** Although OptinMonster is an excellent tool, there are a few points I would like to improve. First of all, the interface can be a bit complex for beginners, and the learning curve can be a bit steep at the beginning. Additionally, some advanced features, like campaign customization, may require a bit more time to master. Furthermore, although the prices are justified by the wealth of features, the subscriptions can seem a bit high, especially for small businesses or users with more basic needs. Finally, it would be interesting to have more integration options with other marketing tools. **What problems is OptinMonster solving and how is that benefiting you?** A/B tests and targeted pop-ups ### 9. Good, simple, inexpensive tool for campaigns **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** September 10, 2025 **What do you like best about OptinMonster?** In a world of complex, expensive campaign tools, Optinmonster stands out. We love their pricing and the no frills features. Allows us to get the job done and move on. **What do you dislike about OptinMonster?** Some of the interactions can be confusing, like the sort controls on the campaigns page leaves me wondering which campaigns are actually live. and the tabbed approach while building campaigns always leaves me just a little worried about what users are actually seeing. **What problems is OptinMonster solving and how is that benefiting you?** Campaign management. Works well. ### 10. Good for small users. **Rating:** 3.0/5.0 stars **Reviewed by:** Andy F. | Holiday Let owner, Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2025 **What do you like best about OptinMonster?** Its fairly easy to use and good for small users. Customer Support is good, Ease of Implementation excellent. **What do you dislike about OptinMonster?** Upgrade to full member expensive for small users though you do get way more features. **What problems is OptinMonster solving and how is that benefiting you?** I get to see traffic and who signs up. ### 11. Excellent Customer Support! **Rating:** 4.5/5.0 stars **Reviewed by:** Tayela P. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 05, 2024 **What do you like best about OptinMonster?** As a first time user trying different campaigns I had a lot of questions to ask the support team and every time they reply quickly and are so helpful. They even go in and edit it for me or send me video tutorials so I can easily understand what to do next. I love all the different features we able to use on our websites and it has really helped us get more monthly leads. **What do you dislike about OptinMonster?** If you don't know exactly what you're doing your campaign won't perform how you want it to so it just takes experimenting and a bit of time to understand what everything does. **What problems is OptinMonster solving and how is that benefiting you?** It is creating an urgency for our customers to book with us and the popups provide specials that are limited offer. It also has been helping us gather more leads. ### 12. Flexible Pop-Up / Data capture solution - with outstanding SUPPORT **Rating:** 5.0/5.0 stars **Reviewed by:** Mark K. | Ecommerce Manager, Enterprise (> 1000 emp.) **Reviewed Date:** June 20, 2024 **What do you like best about OptinMonster?** OptinMonster is a versatile platform - you can build solutions to meet your specific data capture / pop-up requirements. Be that a simple pop-up to countdown to your annual conference, or a pop-up on exit intent with an offer code / include data capture forms - all of which can be integrated to your MarTech stack. Further, we recently implemented a legal disclaimer pop-up for first time visitors who clicked a link on our page, saw the pop-up and could then choose to accept the legal terms (convert) or not. If converted then any subsequent clicks on that page were able to pass through to the target URL without the pop-up showing again - This was a complex solution - BUT the SUPPORT i received and hand-holding from their support agents, creating demo videos, going into my campaign to bug fix for me - enabled me to deliver on the campaign intent, when it felt like i would not be able to meet my objectives. Outstanding support. **What do you dislike about OptinMonster?** Sometimes feels a bit 'low-level' / for hobbyists - the template examples dont convey the professional possiblities the platform is able to deliver. **What problems is OptinMonster solving and how is that benefiting you?** We needed a legal disclaimer to pop-up upon selection of a button within our website. Conversion (acceptance of the legal terms) to then allow pass throw to a third-party site. We then wanted that conversion to be cookied and allow subsequent visits to pass through upon click from our site direct to the third-party site without invoking the pop-up again. Also allowed for countdown pop-up to appear on our home page to promote annual conference, linking through to conference website - and then not show for a period of subsequent visits once the user had converted, or show everytime if they have not converted. ### 13. Great tool for popup notifications and banners **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Human Resources | Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2024 **What do you like best about OptinMonster?** Popups are really easy to set up and run using this tool. I find it very straightforward and the anlaytics update very fast. **What do you dislike about OptinMonster?** Sometimes I've had issues with the pop up banner not loading properly on the top of my website. Support has been helpful but it seems a regular issue with the top banner bar. **What problems is OptinMonster solving and how is that benefiting you?** Notifying visitors about new ebooks, webinars or encouraging them to sign up for a demo. ### 14. Works amazingly well **Rating:** 5.0/5.0 stars **Reviewed by:** Carlos A. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** May 08, 2024 **What do you like best about OptinMonster?** If you are not using Optinmonster, you are losing the opportunity to convert a bigger percentage of your visitors. It just does exactly what is advertised, it means tht you will make more sales without investing more money. **What do you dislike about OptinMonster?** Nothing to complain about Optinmonster, it does exactly what is advertised. **What problems is OptinMonster solving and how is that benefiting you?** We combine Optinmonster with evergreen email sequences, we have some organic and social media traffic, OM captures those leads and a lot of customers complete the purchase just by the connected automated sequececes, ### 15. It's a great program, and it has increased our newsletters and leads exponentially. **Rating:** 5.0/5.0 stars **Reviewed by:** David C. | Digital Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** July 10, 2024 **What do you like best about OptinMonster?** It's user-friendly, and you can easily replicate campaigns. **What do you dislike about OptinMonster?** Nothin, everything is intuitive and once you get hold of it, it's like riding a bike. **What problems is OptinMonster solving and how is that benefiting you?** I can easily target first time visitors to our store, and to our content, to ask them to subscribe/get a discount, or keep in touch. ### 16. Exceptional Service **Rating:** 5.0/5.0 stars **Reviewed by:** mariana G. | Marketing Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** July 26, 2024 **What do you like best about OptinMonster?** Optin monster allows us to easily customize our campaigns and reach our audience. They are always so helpful, love the support we recieve. **What do you dislike about OptinMonster?** having difficulty integrating gravity forms to collect analytics **What problems is OptinMonster solving and how is that benefiting you?** Helping us promote our product to customers ### 17. Great experience! **Rating:** 5.0/5.0 stars **Reviewed by:** Brianna D. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 21, 2024 **What do you like best about OptinMonster?** The American Immigration Council has had a great experience working with OptinMonster for our fundraising campaigns. The platform has allowed us to reach new audiences through our website integration. **What do you dislike about OptinMonster?** A knowledge of coding is useful in the some of the formatting. Could be more user friendly. **What problems is OptinMonster solving and how is that benefiting you?** Helping us capture data when people visit our website, so that we can better serve their needs. ### 18. The quality of the product is exceptional **Rating:** 5.0/5.0 stars **Reviewed by:** John M. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 19, 2023 **What do you like best about OptinMonster?** The quality of the product is exceptional, and it exceeded my expectations in every way. **What do you dislike about OptinMonster?** Not easy to navigate some of the sections **What problems is OptinMonster solving and how is that benefiting you?** The features are easy to use and the design is sleek and modern. I have used it every day since I got it and it has quickly become an essential part of my daily routine. I also appreciate the excellent customer service I received when I had a question about the product. The quality of the product is exceptional, and it exceeded my expectations in every way. The features are easy to use and the design is sleek and modern. I have used it every day since I got it and it has quickly become an essential part of my daily routine. I also appreciate the excellent customer service I received when I had a question about the product. **Official Response from Customer Support:** > Thank you for sharing your positive experience with us, John! We're thrilled to know that our features are easy to use and that we've become an essential part of your marketing routine. We're also delighted to that our customer service team was able to assist you with your questions and provide excellent service. We strive to put people first and fight for our customer's success, and it's wonderful to see that we have exceeded your expectations. Thanks again for your kind words and for being the best part of OptinMonster! ### 19. Efficient Pop Ups **Rating:** 4.5/5.0 stars **Reviewed by:** Michelle K. | Corporate Graphic Designer, Mid-Market (51-1000 emp.) **Reviewed Date:** May 16, 2023 **What do you like best about OptinMonster?** OptinMonster allows us to place different types of popups on our websites. I love how we can place subtle pop ups or something more flashy depending on our needs. You can set it to appear on only certain pages or the entire website, create from scratch or build from a template, and schedule them to appear at certain times and disappear at others. It does everything that we need it to do. **What do you dislike about OptinMonster?** Sometimes a popup looks great on the web version but doesnt always translate into the mobile version, usually regarding size. I believe there is a way to do web only popups, but an automatic translation to mobile version or size would be nice. Ive had popups that are square that ended up getting cut off on mobile because of the original size. Not a huge dislike, just an annoyance. **What problems is OptinMonster solving and how is that benefiting you?** OptinMonster allows us to communicate limited time events to the public and give information directly to residents who use our website. Keeping all our pop ups in one place is a much better option than keeping them directly on each individual website, which would become cumbersome with multiple properties and sites. **Official Response from Customer Support:** > Thank you for taking the time to share your feedback, Michelle. We're delighted to know that you're finding our customization and flexibility so beneficial for your needs! We completely agree our scheduling feature and the others you mentioned are some standout features. And thanks so much for sharing your feedback about how we can improve! You're right that we do provide options for mobile-only pop-ups. We've also included a mobile preview within the builder to see how your designs might look to mobile visitors: https://a.supportally.com/v/E4diWT. We hope that tip helps, and thank you again for sharing your thoughts; we appreciate your support. If you have any further suggestions or questions, please don't hesitate to reach out to our customer support team. We're committed to continuously enhancing your experience with OptinMonster. ### 20. Opt into this Monster! **Rating:** 4.5/5.0 stars **Reviewed by:** Tina G. | Small-Business (50 or fewer emp.) **Reviewed Date:** December 19, 2023 **What do you like best about OptinMonster?** The most helpful thing about OptinMonster is the ease of use. Setting up a campaign is simple with OptinMonster! **What do you dislike about OptinMonster?** The downside of OptinMonster is the limited availability for the free version. **What problems is OptinMonster solving and how is that benefiting you?** OptinMonster help grow my conversions as well as my subscriber list. ### 21. Great platform, yet support needs improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Rebecca F. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2023 **What do you like best about OptinMonster?** I believe that OptinMonster is of the best in how many products it offers in one platform. There are a ton of ways you can use this platform to effectively gain customers and create the most conversions. You do all the hard work to get people to your website, let OptinMonster make do the work to get conversions to the people that do come to your website **What do you dislike about OptinMonster?** I wish their customer support was more available, responsive and able. I had an issue and it felt like I was asking a rock for help over and over again. I have been apologized to and have been contacted again, but it felt terrible knowing I couldn't get someone to help me when I needed it. I actually couldn't get OptinMonster to work at all during the trial period and had to cancel it completely and unplug it from my website as a result of terrible customer service. I, however, recognize the asset that OptinMonster can be to my business and have decided to give this platform another chance. **What problems is OptinMonster solving and how is that benefiting you?** I need to create campaigns to grow my contact list. I need a platform to give away prizes. I also need to successfully track users who abandon their carts. I want to make sure I'm capturing every sale I can. ### 22. Easy to use and flexible **Rating:** 4.5/5.0 stars **Reviewed by:** Ellen C. | Sr Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2023 **What do you like best about OptinMonster?** It's a straightforward platform to jump in and start using. The targeting rules are flexible to allow your campaigns to show only when you want. Multiple design options range from in-your-face pop-ups to subtle banners, depending on how you want to integrate your pop-up into the customer journey. **What do you dislike about OptinMonster?** We have to create separate campaigns for mobile and desktop so I would like to see more responsive design options. I also would like a tool that would show what pages have campaigns showing on them so we can ensure that we do not have overlap of campaigns **What problems is OptinMonster solving and how is that benefiting you?** Our most common use of optinmonster is to alert users to information that we want them to act on. we have also found OIM helpful to quickly add new information to pages without going through our page developers for a site update. **Official Response from Customer Support:** > Thank you so much for sharing your experience, Ellen! We're thrilled you're finding the platform and our Targeting Rules so flexible and easy to use! We find them to be a hit with many of our customers, especially MonsterChains. This set of rules allows you to show or hide campaigns based on how the visitor interacted with other campaigns on your site. If you have yet to try MonsterChains, you can learn more about it here: https://optinmonster.com/docs/how-to-use-monsterchains-to-display-your-campaigns-based-on-visitor-interaction/. And I appreciate your feedback about our Mobile Templates and campaign organization — you've made some excellent points. Our team is always looking for advancements to make our builder the best it can be, so I'll be sure to share your ideas with our team. Thanks again for your kind words and for being the best part of OptinMonster! ### 23. Just like the parent company, this is an awesome product **Rating:** 4.5/5.0 stars **Reviewed by:** Ajayi A. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 04, 2023 **What do you like best about OptinMonster?** The fact that I can retarget and also set Geo location targeting is what I love most about OptinMoster. They are the best. No lies **What do you dislike about OptinMonster?** It can be a little pricey for a budget person. But given its features, it's worth it **What problems is OptinMonster solving and how is that benefiting you?** Collecting leads easily and creating awesome pattern has never been easier **Official Response from Customer Support:** > Thank you so much for sharing your experience, Ajayi! We're thrilled to know you're liking our Geolocation feature! We find it to be a hit with many of our customers. And we really appreciate your feedback on our pricing. For those looking for a lower cost, we do offer monthly subscription plans here -- https://optinmonster.com/pricing/monthly/. (Although there are more savings when you purchase yearly). Last but not least, if you haven't already, we'd like to invite you to join our Beta Program, which will allow you to use new features before they are officially released! You can learn more about our Beta Program and how to join here: https://optinmonster.com/docs/how-to-enable-optinmonster-beta-program. Thanks again for your kind words and for being the best part of OptinMonster! ### 24. Great tool, super explanation, installation easy and the results are gorgeous **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Law Practice | Small-Business (50 or fewer emp.) **Reviewed Date:** November 11, 2023 **What do you like best about OptinMonster?** Easy to use - great results; support is super friendly **What do you dislike about OptinMonster?** that i didn't find it earlier and wasted my time with other apps **What problems is OptinMonster solving and how is that benefiting you?** Making advertising easily. Showing where costumers come from and improve so the strategy to gain more visitors. ### 25. Useful software for lead capture **Rating:** 4.0/5.0 stars **Reviewed by:** André R. | Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** March 21, 2023 **What do you like best about OptinMonster?** Their new custom fields feature was much needed and works nicely. Quite happy with it and styling fields is also much easier and intuitive now. Support is quick to answer and helpful too. **What do you dislike about OptinMonster?** I haven't had much success with location targeting display rules to be honest. It would be nice to show a different form to users depending on their location, but we couldn't get it to work reliably. Editing forms can also be quite annoying, with the text editor box getting in the way quite often. Wish they would fix that. **What problems is OptinMonster solving and how is that benefiting you?** We use OptinMonster for lead capture, specifically to create fixed forms and exit pop-ups. We also experimented with HubSpot forms, but OptinMonster's look and feel better. **Official Response from Angie Meeker:** > Thank you for sharing your feedback on OptinMonster! We're thrilled to hear that you've found our new fields mapping feature helpful and that styling fields is now easier and more intuitive for you. That's exactly what we were hoping for! We are sorry to hear that you've experienced issues with location targeting display rules. While we strive to make our platform as reliable as possible, the database we use for this is: 99.8% accurate on a country level 80% accurate on a state level in the US 68% accurate for cities in the US within a 50-kilometer radius so there may be occasional hiccups. We're constantly working to improve this feature along with the user experience and appreciate your feedback. Thank you for choosing OptinMonster and for taking the time to share your thoughts. We appreciate your business and look forward to continuing to serve you in the future! ### 26. Tried other products. This one is the best **Rating:** 4.5/5.0 stars **Reviewed by:** Linda D. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 22, 2023 **What do you like best about OptinMonster?** OptinMonster is easier than other products I tried. I set up a campaign the first time and it was easy to do. The staff is really helpful if you need assistance. **What do you dislike about OptinMonster?** I really can't think of anything I would change. **What problems is OptinMonster solving and how is that benefiting you?** I needed to create an easy way to add mailing list subscribers **Official Response from Customer Support:** > Thanks for such a glowing review, Linda! I'm so glad you found our team so helpful, and you've been able to grow your email list quickly and easily! That's precisely what we're striving for, and can't wait to see what you do next. If you haven't already, we'd like to invite you to join our Beta Program which will allow you to use new features before they are officially released! You can learn more about our Beta Program and how to join here: https://optinmonster.com/docs/how-to-enable-optinmonster-beta-program. Thanks again for your kind words and for being the best part of OptinMonster! And cheers to your continued success! ### 27. Great Product + Great Support **Rating:** 5.0/5.0 stars **Reviewed by:** Joshua S. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 19, 2023 **What do you like best about OptinMonster?** It’s a great product with tons of customizability and features. Literally more options than you can try out. Diverse triggering abilities and easy integration with other platforms or webhooks. In addition, the customer support is top notch! (literally never had better, shoutout to Mustafa who has helped me countless times) Couldn’t be happier! **What do you dislike about OptinMonster?** So much customizability that it can be difficult to understand what to do at times. But after the initial learning curve and great customer support, you are able to do anything you want within the platform. **What problems is OptinMonster solving and how is that benefiting you?** Lead generation **Official Response from Customer Support:** > Thank you for sharing your positive experience with us, Joshua! We're so glad to know that you're enjoying OptinMonster and find our features, triggering abilities, and easy integration with other platforms top-notch! We're also delighted to know that our customer support team, especially Mustafa, was able to assist you with any questions or concerns you had. We strive to put people first and fight for our customer's success, and we're thrilled we've exceeded your expectations. Thanks again for your kind words and for being the best part of OptinMonster! We look forward to continuing to provide you with great features and top-notch customer support in the future. ### 28. Excellent functionality, easy to use, and the help from their team is exceptional **Rating:** 5.0/5.0 stars **Reviewed by:** Robert R. | Executive Director, Small-Business (50 or fewer emp.) **Reviewed Date:** July 20, 2023 **What do you like best about OptinMonster?** The graphics of the pop ups, the ease of design of campaigns, and the integration with MailChimp. **What do you dislike about OptinMonster?** I have yet to come across a dislike about OptinMonster. **What problems is OptinMonster solving and how is that benefiting you?** OptinMonster is helping us establish identification and direct communication with our 93k global website users. **Official Response from Customer Support:** > Thank you for sharing your positive experience with us, Robert! We're thrilled to know that you're finding it so easy to create a well-designed popup, and our team has been so helpful along the way. It's wonderful to know that we have exceeded your expectations. Thanks again for your kind words and for being the best part of OptinMonster! ### 29. Great features with awesome support **Rating:** 5.0/5.0 stars **Reviewed by:** Jonathan B. | A, Small-Business (50 or fewer emp.) **Reviewed Date:** March 27, 2023 **What do you like best about OptinMonster?** OptinMonster has all the features needed to implement pop-ups simply and effectively. Their support team is also super accessible and helpful! **What do you dislike about OptinMonster?** It would be nice to integrate some AI into it and give suggestions to reduce the length of a headline, create compelling copy, etc. **What problems is OptinMonster solving and how is that benefiting you?** I work in the email marketing department of a digital marketing agency. We use OptinMonster to collect leads for some of our clients. It has help them and us a lot in that way. **Official Response from Customer Support:** > Thank you so much for sharing your positive experience with OptinMonster, Jonathan! We're thrilled to know we offer all the features you AND your clients need to create popups effectively. And it's fantastic to know you've been so successful collecting leads for you and your agency's clients! That's exactly what we're here for! I'll be sure to share your suggestion about integrating AI to suggest headlines and compelling copy. It certainly could be a valuable addition to the platform! Thank you again for your review, and please let us know if there's anything else we can do to assist you in your work. We are always here for you and look forward to helping you in every way we can! ### 30. Reactive and proactive **Rating:** 5.0/5.0 stars **Reviewed by:** Olivier R. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 04, 2023 **What do you like best about OptinMonster?** Quick answer, accurate, and great follow up **What do you dislike about OptinMonster?** Nothing. Great customr care service. Happy to use it daily **What problems is OptinMonster solving and how is that benefiting you?** Pop up windows management **Official Response from Customer Support:** > Thank you for sharing your positive experience with us, Olivier! We're thrilled to know that you love OptinMonster We're also delighted that our customer service team was able to assist you with your questions and provide excellent service. We strive to put people first and fight for our customer's success, and its great to see that in your review. Thanks again for your kind words and for being the best part of OptinMonster! ### 31. Became a core piece to our success right from the get go! **Rating:** 5.0/5.0 stars **Reviewed by:** Brandon L. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 22, 2022 **What do you like best about OptinMonster?** If you're an e-commerce brand, Optinmonster is a must-have! It allows you to customize your website not just to your liking but based on what your users have or have not done. We use it to collect emails, offer discount codes, and fully tailor our buyer's journeys. It integrates so easily into Klaviyo and allows you to build campaigns that continue to generate leads and sales. It doesn't slow your site down and is backed by its huge library of training materials to ensure success. Plus, if you have any questions, their support team is always there! **What do you dislike about OptinMonster?** One of the downsides of using Optinmonster is their editor can be a tad difficult to use. It's not a big deal, but it's now flawless. It might take some getting used to but it is relatively easy to use. **What problems is OptinMonster solving and how is that benefiting you?** Generating leads and sales ### 32. An excellent tool with amazing support **Rating:** 5.0/5.0 stars **Reviewed by:** Panos G. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2023 **What do you like best about OptinMonster?** It helps us experiment with lots of different CTA and lead gen campaigns without writing the code ourselves. **What do you dislike about OptinMonster?** Can't think fo anything. They've got everything we need covered. **What problems is OptinMonster solving and how is that benefiting you?** With OptinMonster we can quickly prototype and deploy lead gen campaigns without designing and coding campaigns ourselves. **Official Response from Customer Support:** > Thank you for taking the time to share your experience with us, Panos! We're thrilled to know we offer all the features you need to test your different CTAs for your lead generation campaigns effectively. I shared your kind words with our team today, and they were delighted to know they've been so helpful. Thank you again for choosing OptinMonster! We look forward to continuing to provide you with the best service possible for years to come. ### 33. High conversion tool - a MUST for all websites **Rating:** 5.0/5.0 stars **Reviewed by:** Simac K. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** January 31, 2023 **What do you like best about OptinMonster?** The ease at which you can create a campaign and follow up through. We have secured a number of leads on the entry and exit intent. **What do you dislike about OptinMonster?** None, that I have come across as I keep things simple **What problems is OptinMonster solving and how is that benefiting you?** Conversion for visitors as well as providing key information on targeted pages for a better and deeper experience. Other products will charge an arm and a leg for it. So a good use case for us. ### 34. Optinmonster makes conversion become simple, easy to make with real data. **Rating:** 5.0/5.0 stars **Reviewed by:** sansern k. | Managing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** November 29, 2022 **What do you like best about OptinMonster?** The idea from the real use success case makes a lot of sense to understand and test with your adapted idea. All in all, it's easier than it looks to make visitors become actual customers. **What do you dislike about OptinMonster?** The response still needs to improve as it's still can see that the compatible idea still stuck and need to redo it every time, especially when comparing desktop to mobile. **What problems is OptinMonster solving and how is that benefiting you?** Create a whole new level of excitement for my real customer and also a competitor. This gains more excellent user experience along turn customer to become royalty to our brand. ### 35. Great interface, connects easily and great support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** January 30, 2023 **What do you like best about OptinMonster?** Really easy to use and some great templates to get you started - support gets back to you quickly and sorts out any issues with comprehensive replies. Connects to shopify easily. **What do you dislike about OptinMonster?** You need a high cost subscription to use it with Shopify, I didn't initially realise this so had to upgrade and spend more than I initially wanted but I feel it's worth the extra cost **What problems is OptinMonster solving and how is that benefiting you?** We needed a good way to create popups and signup forms that gave us the option of what pages/where we wanted to show them, optinmonster does this with ease and integrates with Shopify and Klaviyo ### 36. So easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Music | Small-Business (50 or fewer emp.) **Reviewed Date:** August 18, 2023 **What do you like best about OptinMonster?** Was amazingly easy to setup and implement. Highly recommended for small businesses establishing a website using wordpress. **What do you dislike about OptinMonster?** Implementing somesort of logic on exit like do this if... and then do this ... **What problems is OptinMonster solving and how is that benefiting you?** Giving a professional engagement opportunity with visitors **Official Response from Customer Support:** > Thank you so much for sharing your experience! We're thrilled to know you were able to get set up so quickly and easily! We find our ease of use to be a hit with many of our customers. If you haven't already, we'd like to invite you to join our Beta Program, which will allow you to use new features before they are officially released! You can learn more about our Beta Program and how to join here: https://optinmonster.com/docs/how-to-enable-optinmonster-beta-program. Thanks again for your kind words and for being the best part of OptinMonster! ### 37. Great CS experience from Optin Monster team **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2023 **What do you like best about OptinMonster?** Customer support is very responsive! Always responds quickly to questions. **What do you dislike about OptinMonster?** Dislike is a strong word - perhaps improvement on the integrations, like direct integration to SendGrid. **What problems is OptinMonster solving and how is that benefiting you?** We use it for display banners on the site. **Official Response from Customer Support:** > Thank you so much for sharing your experience! We're thrilled to know our team has always been there to help along the way, and you're finding success with the banners on your site. Many other customers find them to be a hit on their site too! If you haven't already, we'd like to invite you to join our Beta Program, which will allow you to use new features before they are officially released! You can learn more about our Beta Program and how to join here: https://optinmonster.com/docs/how-to-enable-optinmonster-beta-program. Thanks again for your kind words and for being the best part of OptinMonster! ### 38. An Excellent tool for business **Rating:** 4.5/5.0 stars **Reviewed by:** Luke L. | Agency Director, Small-Business (50 or fewer emp.) **Reviewed Date:** September 22, 2022 **What do you like best about OptinMonster?** OptinMonster is an excellent tool for collecting lead information. With a robust backend that provides functionality and the flexibility my business needs, I am easily able to collect lead data and integrate it seamlessly with my CRM. **What do you dislike about OptinMonster?** I got a free shirt when I signed up. I wish it was a sweater. :) **What problems is OptinMonster solving and how is that benefiting you?** It helps me keep track of all of my leads in one place. I can also easily see which of my many campaigns are working and can easily A/B split test the ones that are not. ### 39. OptinMonster is so easy to use & increases conversions **Rating:** 5.0/5.0 stars **Reviewed by:** Frances B. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** February 26, 2023 **What do you like best about OptinMonster?** It's ease of use. I've never had a problem doing anything I want to do & they are always communicating & releasing new features. **What do you dislike about OptinMonster?** I honestly haven't found any. Everything is straightforward and intuitive **What problems is OptinMonster solving and how is that benefiting you?** Exit intents, growing our lead list. Helping to capture more site traffic visitor info. ### 40. So much flexibility and their team is amazing! **Rating:** 5.0/5.0 stars **Reviewed by:** Laura M. | Director of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** April 08, 2022 **What do you like best about OptinMonster?** There are so many different ways to use the campaigns. It seems like they've thought of pretty much everything. They are always coming up with new features and new ways to support clients. They have excellent support documents and their team is some of the best I've ever worked with. Everyone is always so friendly and helpful. The chat support is super convenient if I run into a quick question while trying to set something up. **What do you dislike about OptinMonster?** Really nothing! I just wish I had more time or a bigger team to help with creating, optimizing, and managing our campaigns. There is just so much potential and I want to make sure we're taking advantage of it all. **What problems is OptinMonster solving and how is that benefiting you?** We're using OptinMonster to help increase a variety of conversions on our website. We've created email optins with free downloadable resources for our blog articles, we have popups for our weekly demos, and we market our live educational webinars with popups, as well. ### 41. OptinMonster the Marketing Tool every Business should have **Rating:** 4.5/5.0 stars **Reviewed by:** Matthew O. | Director **Reviewed Date:** October 12, 2022 **What do you like best about OptinMonster?** OptinMonester is easy to use. It provides step by step instructions to develop a unique marketing campaign from scratch, even if you have no experience with this type of task. **What do you dislike about OptinMonster?** So far, I have struggled to find a downside to using OptinMonster. If I have anything to say, I wish I had heard of OptinMonster sooner so my business could have been experiencing positive results much earlier. **What problems is OptinMonster solving and how is that benefiting you?** OptinMonster solves the problems around developing and launching a bespoke campaign that is specifically targeted for my business without having to spend hundreds or even thousands of dollars. **Official Response from Customer Support:** > Thank you for taking the time to share your experience with us, Matthew! We're thrilled that we offer all the features you need to create your campaigns effectively and easily. That's exactly what our goal is! I shared your kind words with our team today, and they were delighted to know they've been so helpful. Thank you again for choosing OptinMonster! We look forward to continuing to provide you with the best service possible for years to come. ### 42. Would recommend this 10/10 times **Rating:** 5.0/5.0 stars **Reviewed by:** Brian K. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 22, 2022 **What do you like best about OptinMonster?** Functional and easy to use. You can teach this product to a person who has never used any sort of form creator ever before! **What do you dislike about OptinMonster?** You cannot create a form where people can upload files to. There are often times I want to create a form where users need to submit a file **What problems is OptinMonster solving and how is that benefiting you?** Generating email signups through pop up forms. This is our biggest use. ### 43. Great customer service at a decent price **Rating:** 4.5/5.0 stars **Reviewed by:** Erin P. | Director of marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** September 22, 2022 **What do you like best about OptinMonster?** Optin Monster has some of the best customer service I've experienced. They will send me a video and show me exactly how to do something. The price is a bit steep for a small business like ours but the customer service makes up for it. **What do you dislike about OptinMonster?** A little prices and it doesnt have some of the cooler features that OptiMonk has. **What problems is OptinMonster solving and how is that benefiting you?** website pop ups ### 44. Optinmonster is practical and easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2023 **What do you like best about OptinMonster?** I like the fact that it integrates well with many other platforms **What do you dislike about OptinMonster?** there is nothing I can think of that I dislike about optinmonster **What problems is OptinMonster solving and how is that benefiting you?** It's helping drive traffic and collect email and conversions through popups. **Official Response from Customer Support:** > Thank you for sharing your review of OptinMonster! We're thrilled to hear that our platform has been practical and easy for you to use. And it's fantastic to know our seamless integration with various platforms made it easier for you to drive traffic, collect email addresses, and increase conversions. Thank you again for choosing OptinMonster! ### 45. Great Integration for WordPress!! **Rating:** 5.0/5.0 stars **Reviewed by:** John D. | Director of Information Technology, Small-Business (50 or fewer emp.) **Reviewed Date:** September 22, 2022 **What do you like best about OptinMonster?** Pop-ups work great and are not too intrusive. **What do you dislike about OptinMonster?** Nothing so far,it has worked great for us. **What problems is OptinMonster solving and how is that benefiting you?** We have had a ton of new engagements since we deployed. This was recommended by our lead developer, and we are very satisfied. ### 46. Great Marketing Solution **Rating:** 5.0/5.0 stars **Reviewed by:** Jake R. | Director of Marketing & Strategy, Religious Institutions, Small-Business (50 or fewer emp.) **Reviewed Date:** June 16, 2022 **What do you like best about OptinMonster?** The flexibility and ease of use are outstanding. I've used it for years and it is an essential part of our tech stack now as we continue to grow our business and serve our customers. **What do you dislike about OptinMonster?** Nothing really at all. The support team is outstanding and they continually update their products to keep it relevant. **What problems is OptinMonster solving and how is that benefiting you?** It help us keep qualified traffic on our site and allows for us to easily capture lead information. This information then gets to the right areas in our business, quickly. ### 47. Lot of tools! **Rating:** 5.0/5.0 stars **Reviewed by:** Federico B. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** September 22, 2022 **What do you like best about OptinMonster?** Lot of tools! Im using many forms to engage clients **What do you dislike about OptinMonster?** Excessive mails in a week, I cant process so much info **What problems is OptinMonster solving and how is that benefiting you?** Im using OptinMonster recently, my first step was a perfect pop-up to newsletter suscriptions ### 48. Helpful Service **Rating:** 5.0/5.0 stars **Reviewed by:** Ben H. | Director of Markteing, Mid-Market (51-1000 emp.) **Reviewed Date:** September 22, 2022 **What do you like best about OptinMonster?** They do a great job helping you get your campaigns set up correctly. **What do you dislike about OptinMonster?** There isnt anything we dislike about Opt In Monster **What problems is OptinMonster solving and how is that benefiting you?** We use optin monster to help drive us leads through targeted pop ups ### 49. Great **Rating:** 4.5/5.0 stars **Reviewed by:** Kirise B. | Gerente, Small-Business (50 or fewer emp.) **Reviewed Date:** September 23, 2022 **What do you like best about OptinMonster?** Easy to set up and use. Even the free version works great. **What do you dislike about OptinMonster?** The truth is that there is nothing I don't like. **What problems is OptinMonster solving and how is that benefiting you?** It is getting more people to sign up for the newsletter. ### 50. Get OptinMonster for your website! **Rating:** 4.0/5.0 stars **Reviewed by:** Rosana S. | Redactor de contenidos web, Small-Business (50 or fewer emp.) **Reviewed Date:** January 11, 2022 **What do you like best about OptinMonster?** I found OptinMonster by chance, it turns out it can be used for free when you get the plugin directly from WordPress and I didn't know that when I was looking for an option for getting subscribers from my website. It turns out to be a great choice for building great subscriber boxes. What I love about this plugin is the easy way to install and set up on WordPress, besides the fact that can be used for free with a lot of things offered inside. If you use the pro version you can get the most out of it, especially when comes to data and analytics which is extremely useful in any online business. **What do you dislike about OptinMonster?** I didn't like how to customize the pop-up, turns out to be not too friendly for someone who hasn't used this tool before. But it's all about learning the tricks and finding a way to make it cool for you. **Recommendations to others considering OptinMonster:** I believe using OptinMonster can save you time when making choices about what do you want, besides it has great integrations with many email marketing companies like Mailerlite, Mailchimp, and Sendinblue. **What problems is OptinMonster solving and how is that benefiting you?** I like that I can see how the pop-up looks on mobile and on the website because it allows me to change anything that I need based on how it looks for the customer. ## OptinMonster Discussions - [What is OptinMonster used for?](https://www.g2.com/discussions/optinmonster-what-is-optinmonster-used-for) - 1 comment - [Is OptinMonster free?](https://www.g2.com/discussions/is-optinmonster-free) - 1 comment - [How much does OptinMonster cost?](https://www.g2.com/discussions/how-much-does-optinmonster-cost) - 1 comment - [What is OptinMonster used for?](https://www.g2.com/discussions/what-is-optinmonster-used-for) - 1 comment - [View OptinMonster pricing details and edition comparison](https://www.g2.com/products/optinmonster/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-26+14%3A54%3A49+-0500&secure%5Bsession_id%5D=f738e492-e473-4bec-aa86-b746ccc7fbb1&secure%5Btoken%5D=ea4e16b84e641da35a6d650536a700b9108b5a0fd978f8d74f44460068ded83a&format=llm_user) ## OptinMonster Integrations - [Facebook](https://www.g2.com/products/facebook/reviews) - [Google Ads](https://www.g2.com/products/google-ads/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [WhatsApp Business Platform](https://www.g2.com/products/whatsapp-business-platform/reviews) ## OptinMonster Features **Design and Customization** - Pre-Designed Templates - Pop-Up Types - No-Code Customization - Mobile Optimized **Agentic AI - Personalization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Campaigns** - Targeting - Triggered Campaigns - A/B Testing - Analytics **Integrations** - CRM/Email Integrations - WCM Integrations - E-Commerce Integrations - Social Media Integrations **Generative AI** - AI Text Generation **Agentic AI - Vulnerability Scanner** - Autonomous Task Execution - Proactive Assistance ## Top OptinMonster Alternatives - [Poptin](https://www.g2.com/products/poptin/reviews) - 4.8/5.0 (89 reviews) - [Elementor](https://www.g2.com/products/elementor/reviews) - 4.4/5.0 (408 reviews) - [OptiMonk](https://www.g2.com/products/optimonk/reviews) - 4.8/5.0 (155 reviews)