--- title: Make Reviews meta_title: 'Make Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 475 reviews by the users' company size, role or industry to find out how Make works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 475 scale: '5' date_modified: '2026-11-08' parent_category: name: Cloud Data Integration url: https://www.g2.com/categories/cloud-data-integration ---

Make Reviews & Product Details

Pricing

Pricing provided by Make.

Free

Free

Make Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Make, and what problem is it built to solve?

Make is a visual workflow automation platform that connects different applications and helps automate repetitive work across them. Users build workflows to move information between tools and coordinate multi-step processes without handling every step manually.

What languages does Make support?

Make supports 1 language: English.

What company sizes and industries is Make the best fit for?

Make’s strongest reviewer-reported fit is among small businesses, with mid-market companies also represented. The industries with the clearest presence span marketing, software and IT, consulting, and retail.
  • Company size: Small businesses are the most represented segment, with mid-market teams also appearing.
  • Industries: Marketing and advertising, computer software and IT services, consulting, and retail are recurring areas of use.

How long does it take to implement Make across a team?

Make can be quick to put into use for straightforward workflows, while more involved scenarios may take longer to configure and refine. Reported go-live times most often fall within the first month, with other timelines also appearing.
Time to go live Relative frequency
Under 1 month Most common
Under 1 day Also frequently reported
1–3 months Also reported
3–6 months Less commonly reported

What customer support options does Make provide, and how do users find the overall support experience?

Make’s support experience is mixed: users describe helpful, responsive assistance, but others encounter slow replies or difficulty getting an issue resolved. Support-channel details are not specified here.

What is the experience like for teams switching to Make from another tool?

Switching to Make is often driven by a need for more flexible, complex workflows, broader connections between tools, or lower costs. Zapier is the most commonly named prior platform, alongside other automation tools; users describe gaining more control over multi-step scenarios and integrations, though Make can take time to learn and configure.

What tools and platforms does Make integrate with, and how do these integrations help users get more value from the product?

Make offers 101 integrations, giving teams ways to connect common business applications and bring their data into automated workflows.
  • AI and language models: Claude, ChatGPT, and OpenAI.
  • Productivity and collaboration: Google Workspace, Google Sheets, and Slack.
  • E-commerce and websites: Shopify, WooCommerce, and WordPress.
  • Messaging and social platforms: WhatsApp Business Platform, Telegram Bot, and Facebook.
  • CRM and sales: HubSpot Sales Hub, Pipedrive, and Zoho CRM.
In day-to-day use, these connections let teams pass information between systems, automate handoffs and follow-ups, and add AI steps to existing workflows instead of moving data manually.

What features or capabilities could make Make even more useful?

Make could be more useful with clearer guidance for building and troubleshooting workflows, better ways to test scenarios, and more visibility into usage costs.
  • Make error messages more actionable, with clearer explanations of what failed and how to fix it.
  • Add testing tools that let users replay runs or use sample data without repeatedly consuming credits.
  • Show projected credit use and provide clearer warnings when usage is rising quickly.
  • Improve scenario organization and reuse, including easier ways to manage complex workflows and versions.
  • Provide more guided, dependable AI assistance for creating and debugging scenarios.

How useful do Make users find its AI features in everyday use?

AI is useful in Make when it helps users create workflows or adds classification, summarization, and content-generation steps to an existing process. Users describe AI assistance as a time-saver for scenario building and everyday automation, while experiences with Make’s own assistant are mixed: it can help, but may produce unreliable results or require adjustments and checking.

Make Reviews (475)

View 2 Video Reviews
Reviews

Make Reviews (475)

View 2 Video Reviews
4.6
475 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

Generated from real user reviews
View All Pros and Cons
Search reviews
Filter Reviews
Clear Results
G2 reviews are authentic and verified.
Kiril H.
KH
Kiril H.
Freelance Automation Developer
Small-Business (50 or fewer emp.)
"Make Helps Me Build Automations That Save Clients Time and Money"
5/5
What do you like best about Make?

I like the visual workflow builder and the ability of connecting different apps without code. I also liked that price is flexible and isn't too high for small projects. And it's cool that I can make my own 'custom app' when there isn't an existing one. Review collected by and hosted on G2.com.

What do you dislike about Make?

I don't like that I can't "disable route" without unlinking on a single route (with router I can but it would be much easier to make this feature). I wish Make had a feature that shows the estimated credit usage for the next 24 hours when enabling a scheduled scenario. For example, if a scenario runs every 20 minutes, it would be really helpful to see how many credits it might consume per day. I've accidentally left scenarios running overnight before and ended up wasting around 2,000 credits without even realizing it. A simple cost estimate or warning before enabling a scenario would be a great improvement. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hi Kiril

Thanks for sharing how Make helps you build valuable automations for your clients. We’re glad you enjoy the visual builder, app connections, custom apps, and flexible pricing. Your suggestions for disabling individual routes and previewing estimated credit usage are thoughtful, especially given the impact unexpected runs can have. Feel free to share your feedback on our Idea Exchange board.

Thank you for choosing Make,

Vendy from the Make Team

Joel M.
JM
Joel M.
Ceo de mi propia empresa
Small-Business (50 or fewer emp.)
"Intuitive and easy to integrate with other applications, and improving"
5/5
What do you like best about Make?

I like how intuitive it is, and the easy way it integrates with other applications Review collected by and hosted on G2.com.

What do you dislike about Make?

What I like least about Make is that some configurations can be complicated, especially when working with webhooks, APIs, and multiple connected applications. When a scenario presents errors, identifying the cause and solving it can take quite some time. I also think that credit consumption during testing is an aspect that could be improved. I would like it to offer more intuitive diagnostic tools and automatic solutions for errors. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Thank you for sharing such thoughtful feedback! We’re glad Make’s intuitive interface and integrations help you centralize marketing and lead management while reducing repetitive work. We also appreciate your comments about troubleshooting, complex configurations, and credit use during testing. We’re continually working to make building and managing scenarios easier, and your input helps us understand where we can improve.

If you haven't, please feel free to test out Maia, your AI co-worker, who will help you with troubleshooting, building, and explaining errors.

Thank you,

Vendy from the Make Team

Dovier R.
DR
Dovier R.
Manager
Small-Business (50 or fewer emp.)
"Automated 90% of CPC's Processes: A True Lifesaver"
5/5
What do you like best about Make?

What I appreciate the most is how much time it actually saves me every single week. The visual interface makes setting up automations very straightforward, but the biggest upside for me is the peace of mind. I can finally sleep peacefully at night knowing that my most time-consuming daily processes are just running automatically in the background without me having to babysit them. Review collected by and hosted on G2.com.

What do you dislike about Make?

While the visual interface is great, the learning curve can be quite steep once you start building more complex scenarios. Understanding how to properly use iterators, aggregators, and mapping complex data structures took me quite a bit of trial and error. Also, sometimes the error messages aren't very intuitive, which makes troubleshooting a bit frustrating. Adding more plain-English explanations or beginner-friendly tooltips for those advanced modules would be a huge improvement. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hey Dovier,

What a fantastic result! Thank you for choosing Make to automate CPC’s registrations, cancellations, billing, and more. We’re glad it’s made such a difference to your team’s efficiency. We also appreciate your candid feedback on advanced modules and troubleshooting; it helps us understand where we can improve. Two recommendations I have: explore our Make Academy if you want to understand more complex scenarios and concepts, and also try out our Error Explanation with AI feature, which translates errors into plain language.

Thanks again!

Vendy from the Make Team

Andrés Felipe T.
AT
Andrés Felipe T.
Editor assistant
Small-Business (50 or fewer emp.)
"Maia Makes Building Tailored Flows Fast and Easy—even Without AI Expertise"
5/5
What do you like best about Make?

Maia has enabled me to create flows that would otherwise have taken a lot of time to build. I’m not a technology or AI expert, but I can still put together tailored flows for my everyday work. It’s also very easy to interact with the agent. I can see the flow as it’s being constructed, which helps me understand what’s happening and get a clear sense of the architecture being deployed. Integrations like WhatsApp Business allow me to redefine my job routines. The flows perform well enough to make me feel confident about the background processes. Review collected by and hosted on G2.com.

What do you dislike about Make?

I'm not an expert in connections and hooks. Usually, I depend completely on Maia for troubleshooting. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hi Andrés,

It’s great to hear that Maia makes automation approachable and helps you create reliable workflows, including with WhatsApp Business. Thanks for highlighting the value of seeing each flow take shape, as well as the challenge of troubleshooting connections. Your feedback helps us improve.

Thank you for choosing Make,

Vendy from the Make Team

Andres g.
AG
Andres g.
Marketing Director
Small-Business (50 or fewer emp.)
"Powerful Workflow Automation That Connects Multiple Platforms Seamlessly"
4.5/5
What do you like best about Make?

I really like how it can automate workflows and connect different platforms within a single, independent process. I use it to implement a variety of processes across my company, especially when there are multiple platforms involved or several steps that need to be coordinated. Review collected by and hosted on G2.com.

What do you dislike about Make?

Even with the potential the platform has to automate several tasks, I think it’s still quite difficult to implement certain processes because they require knowledge of programming and technical code. This remains true even when you take into consideration API setups, iterators, operators, and so on. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hi Andres,

Thanks for sharing how Make helps connect platforms and coordinate workflows across your company. It’s great to hear it supports everything from content creation and record updates to AI sales agents and production processes. We also appreciate your feedback about the technical learning curve, and we’re continually working to make building more advanced automations easier.

Vendy from the Make Team

Jack S.
JS
Jack S.
Co-Founder & COO / People Operations & HR Consultant
Small-Business (50 or fewer emp.)
"Simple UI, Great Docs, and Fair Pricing—Build Almost Anything Without Coding"
5/5
What do you like best about Make?

The UI is simple and easy to use. The documentation is also really good, so partnering with an AI chatbox enables you to build almost anything you want, even if you don't have coding experience. It integrates well with most applications and the price is very fair. No performance issues so far. Review collected by and hosted on G2.com.

What do you dislike about Make?

Occasionally a scenario might break but that's not the platform's fault, just if it isn't built properly. Perhaps more in-built AI support while you're building might be useful. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hello Jack,

Thanks for sharing such thoughtful feedback! We’re glad Make’s intuitive UI, helpful documentation, integrations, and fair pricing are helping you automate work across your teams. We also appreciate your suggestion for more built-in AI guidance while building. Please definitely try out Maia, an AI co-worker who can help you with troubleshooting, explaining, or building your scenario.

Thanks for choosing Make

Vendy from the Make Team

Fabien C.
FC
Fabien C.
Bureau des Stages
Small-Business (50 or fewer emp.)
"Powerful Visual Automation for Complex Workflows"
4.5/5
Describe the project or task Make helped with:

Make is a versatile visual automation platform that allows users to connect various services like WordPress, webhooks, HTTP requests, and OpenAI into complex workflows. It offers powerful automation capabilities with features like filters, retries, error handling, and integrations, making it suitable for both simple and advanced business processes.

The platform is designed to be user-friendly, enabling users to visually design, test, and adjust workflows without needing extensive technical knowledge. This flexibility makes it an excellent choice for businesses looking to streamline operations and reduce development and maintenance efforts.

Make's value proposition lies in its ability to handle both straightforward automations and intricate logic within the same platform, providing a cost-effective solution for complex workflow needs. Review collected by and hosted on G2.com.

What do you like best about Make?

What I like best about Make is the flexibility of its visual automation platform. I use it to connect WordPress, webhooks, HTTP requests and OpenAI in fairly complex workflows without having to build everything from scratch.

Once the scenario is correctly configured, the automation is very powerful: filters, retries, error handling and integrations make it possible to create robust business processes while keeping the workflow understandable visually.

I also appreciate that Make can handle both simple automations and much more advanced logic within the same platform. Make offers very good value for the price, especially for complex workflows that would otherwise require custom development. For my use case, being able to connect WordPress, OpenAI, webhooks and other services in one visual platform saves both development time and ongoing maintenance effort. The value is strong, particularly as the automation becomes more complex. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hello Fabien,

Thank you for sharing your positive experience with Make. We're glad to hear that the flexibility and powerful automation capabilities have been valuable for your complex workflows. We appreciate your detailed feedback and will take your suggestions for future improvements.

Regarding some of the points you mentioned, I'd recommend checking out our Make Grid, an automatically generated visual map designed to organize all your Make automations and AI solutions to help you scale at speed. Grid will give you the right overview and show you the whole automation landscape.

Also, if you ever seek a community-driven knowledge base, we have the Make Community, a forum filled with Make users and experts who advise each other on their setups and share their experience. You can search the content of the Community right from the scenario editor by clicking the "Help" icon in the top-right corner and typing your request.

Thank you so much,

Vendy from the Make Team

Yurii L.
YL
Yurii L.
.NET Technology Lead
Information Technology and Services
Mid-Market (51-1000 emp.)
"Error handling made our automations much safer in production"
4.5/5
What do you like best about Make?

We use Make for orchestration that needs to remain visible to both development and operations. A typical scenario might start with a Custom Webhook, pass through Routers and Filters, and then call external services through HTTP modules. This setup makes it easy to adjust a branch when a business rule changes, without having to ship another version of our API. Error Handlers are where the platform became much more reliable for us. We use Retry, Resume, Skip, Commit, and Rollback depending on the type of failure, and Incomplete Executions give us a way to recover after fixing the underlying issue instead of treating every run as disposable. We really noticed the difference during a synchronization when a provider started returning intermittent rate limits. Our earlier scenarios would simply stop and leave us guessing which records had actually made it through, but adding a retry path made the flow far more predictable. Data Stores have also been useful for keeping small pieces of state, supporting idempotency, and maintaining references between executions. Review collected by and hosted on G2.com.

What do you dislike about Make?

What I still miss are stronger diff and review tools between scenario versions. As scenarios grow, it becomes harder to track what changed and why. To keep things manageable, we try to keep flows small and move more complex logic into .NET when automation shifts from orchestration toward core application code. Make is great for connecting systems, but business rules shouldn’t quietly evolve inside visual workflows that aren’t being properly reviewed. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hey Yurii,

Thanks for taking the time to share your thoughts, we really appreciate it. Great to hear that Make is helping you operate more efficiently, that's exactly what it's built for.

Your feedback on the review tools is incredibly useful. We're always working to make the experience better for our users, so thank you for helping us get there.

Vendy from the Make Team

Melissa C.
MC
Melissa C.
Owner
Small-Business (50 or fewer emp.)
"Powerful, Evolving Automations with AI—Reliable Runs, Great Value, Helpful Support"
5/5
What do you like best about Make?

I love the ability to create automations with almost any platform and how Make is constantly evolving to make automations easier and better. I love that I am able to use AI to help build scenarios but also include AI performance in my scenarios. Once a scenario is set up correctly, it runs perfectly and consistently. The price for Make is very reasonable considering everything they offer. Support has been responsive and helpful. Review collected by and hosted on G2.com.

What do you dislike about Make?

If you make an infinity loop accidentally, you can zap all your credits and even go into a deficit. I did that and when I reluctantly purchased more credits to help get me to end of the month when my supply would renew, my extra credits went towards the deficit. That was a learning experience. Review collected by and hosted on G2.com.

Response from Marketing Ops Make of Make

Hi Melissa,

Thank you for taking the time to submit your positive feedback, we appreciate it. Amazing to hear that you're on the path to include and build with AI, great job!

We understand the frustration with accidental infinite loops, but good to hear that it ended up being a learning experience and you didn't face many issues.

Thanks for choosing Make again,

Vendy from the Make Team

María Silvia L.
ML
María Silvia L.
Small-Business (50 or fewer emp.)
"Easily create MVPs, even without knowing how to code"
5/5
What do you like best about Make?

I find it easy to use and interact with Make. I can create from scratch without knowing how to code, and that has helped me correct things I was doing wrong and grow my programming skills. I am creating an MVP to automatically generate study material with my son. I like that Make notifies me when I make changes so I can save them before deleting or changing a scenario, and that it has a history where I can review my mistakes and see how to improve scenarios without spending credits. I can also create multiple scenarios and transfer my developments to an external server when I'm done. The plans seem good to me because they are enough to make an MVP without having to change levels. The initial setup was very easy, I had no problems and found it easy to navigate, access my scenarios, create them from scratch, and view the history. It has been a wonderful experience and I would continue using Make. Review collected by and hosted on G2.com.

What do you dislike about Make?

I would like to be able to buy credit or token packs at a preferential price when I run out of resources, as in Make, leveling up gives you more options or features on the platform, not necessarily tokens. Review collected by and hosted on G2.com.

Questions about Make? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Dovidio M.
DM
Dovidio MONACO
•
Last activity 2 days ago

How are you using Make with ChatGPT for content generation and integrations?

MD
MR DARREN CAMPBELL
•
Last activity 1 day ago

How are you using Make to reduce repetitive admin work as your business grows?

Pricing Options

Pricing provided by Make.

Free

Free

Core

Starting at $9.00
Per Month

Pro

Starting at $16.00
Per Month
Make Comparisons
Make Features
Real-Time Integration
API Designer
Flow Designer
Monitoring & Notification
Routing And Orchestration
Data Mapping
Data Encryption
Security Standards
Communication Protocol
Managed File Transfers