--- title: Pipedrive Reviews meta_title: Pipedrive Reviews, Pros + Cons, and Top Rated Features meta_description: Pipedrive reviews, pros and cons, and highest rated features. All from real, verified users. aggregate_rating: rating_value: 4.3 review_count: 3079 scale: '5' date_modified: '2026-07-01' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- # Pipedrive Reviews **Vendor:** Pipedrive **Category:** [CRM Software](https://www.g2.com/categories/crm) **Average Rating:** 4.3/5.0 **Total Reviews:** 3,079 ## About Pipedrive Pipedrive is an easy-to-use sales CRM (customer relationship management) tool that empowers teams of all sizes to close more deals. With its customizable sales pipelines, real-time insights and powerful AI features, it’s no wonder 100,000 companies worldwide use Pipedrive for smarter, faster sales. ## Pipedrive Pros & Cons **What users like:** - Users appreciate the **ease of use** of Pipedrive, finding it simple to navigate and customize for their needs. (527 reviews) - Users appreciate the **intuitive interface** of Pipedrive, making customization and usage easy even for non-tech users. (255 reviews) - Users appreciate the **easy-to-use interface** of Pipedrive, making navigation and task management straightforward and efficient. (222 reviews) - Users find Pipedrive's **customization options** helpful, enabling easy adaptation to their specific needs without technical expertise. (218 reviews) - Users love the **seamless integrations** of Pipedrive, simplifying lead management and enhancing campaign tracking efficiency. (194 reviews) - Users value Pipedrive for its **seamless lead management** , enhancing efficiency and organization in tracking sales activities. (190 reviews) - Easy Setup (189 reviews) - Users love the **visual deal tracking** and customizable features of Pipedrive, enhancing organization and follow-up efficiency. (180 reviews) - User Interface (180 reviews) - Customer Support (169 reviews) **What users dislike:** - Users experience **missing features** in Pipedrive, including limitations in automations and lack of client tracking capabilities. (215 reviews) - Users find the **limited features** of Pipedrive, especially for automation and client tracking, to be frustrating. (133 reviews) - Users find the **learning curve steep** , requiring extensive setup and training to effectively navigate Pipedrive's features. (108 reviews) - Users find Pipedrive's **subscription costs** to be prohibitively expensive, especially for solo practices needing affordable features. (97 reviews) - Users face **integration issues** with calendar syncing, lacking essential meeting details that complicate usage. (97 reviews) - Limited Customization (93 reviews) - Email Management (64 reviews) - Not Intuitive (62 reviews) - Email Issues (51 reviews) - Contact Management (45 reviews) ## Pipedrive Reviews ### 1. A great visual and customizable CRM with Room for Label Improvements **Rating:** 4.0/5.0 stars **Reviewed by:** Pasi R. | Head of Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2026 **What do you like best about Pipedrive?** As an experienced sales pro who has used most CRMs on the market, I love the visual ease of the Kanban view of deals. What makes this even better, is that I can customise the cards/view and see all the key data at once, making tracking deals much easier. The easy sequences for leads also stand out as a favourite feature for me. It's very visual, which helps in tracking hot leads and deals more efficiently than conventional CRM systems, ensuring that you focus your time on the real prospects. Also, easy integration with our other tools, and email sync, so all the data is visible in place. Something you don't notice, as it is just so normal now, is the speed and performance of it too, regardless of whether you are in the customer, deal or reports view, yet being very competitively priced too. Regular update webinars help to get the best out of the system too, with a dedicated support team who has been able to answer all our questions. Future AI features look exciting, too, with some already implemented and in daily use. **What do you dislike about Pipedrive?** The labels could be better, especially on the reporting side. It's frustrating that you can't use combinations like 'this label and that label' or 'this label, but not that one'. You're limited to just using a single label at a time. **What problems is Pipedrive solving and how is that benefiting you?** Pipedrive helps us track to convert leads faster, and especially to convert the cooler leads by automation, whilst I can focus either to the new hot leads, or those converted by the automated sequences and deals easily with its visual approach, and customising cards lets me see key data at once, making tracking much simpler than conventional CRM. **Official Response from Jorge R.:** > Hi Pasi, Thank you for your thoughtful feedback! We're glad to hear that Pipedrive's visual pipeline, customizable deal cards, automations, and integrations are helping your team work more efficiently and stay focused on the right opportunities. It's also great to know that our support, webinars, and AI features have added value to your experience. We appreciate your feedback about reporting labels and will share it with our team as we continue improving the platform. Best regards, Pipedrive Team ### 2. Simple, Cost-Effective CRM with an Easy-to-Use Visual Pipeline **Rating:** 5.0/5.0 stars **Reviewed by:** Mark (Max) D. | AI Agent, Small-Business (50 or fewer emp.) **Reviewed Date:** June 29, 2026 **What do you like best about Pipedrive?** One of the simplest & cost effective CRMs out there, specifically helpful for startups/SMBs. We are a <10 people Sales team, and we shifted from Sheets/Excel to Pipedrive to primarily track deal progress. I love how easy it is to navigate & log all our deal activities. Visual Pipeline also makes it better for everyone on the team to get a single view glance of all deal stages. **What do you dislike about Pipedrive?** Pipedrive might become a old age CRM if it doesn't catch up with AI Powered CRMs. Specifically reporting needs some improvement, as it is still very manual **What problems is Pipedrive solving and how is that benefiting you?** Multiple people can collaborate on a single seat (3 emails per seat), allowing everyone to own their individual deals. Each deal history is recorded with email sync, so there is complete visibility Pipedrive support is also very quick to revert & help. Onboarding is smooth, unlike heavy CRM platforms **Official Response from Jorge R.:** > Hi Mark, Thank you for your feedback! We're glad to hear that Pipedrive has made it easy for your team to move from spreadsheets to a CRM and manage deals more effectively. It's great to know you're enjoying the visual pipeline, email sync, and ease of use, and that our support and onboarding have met your expectations. We also appreciate your feedback about AI features and reporting. We're always working to improve the platform, and your suggestions are valuable to us. Best regards, Pipedrive Team ### 3. Intuitive and Customizable, Perfect for Business Use (SMBs) **Rating:** 5.0/5.0 stars **Reviewed by:** Guido M. | CEO & Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** June 09, 2026 **What do you like best about Pipedrive?** What I value most is how simple and intuitive Pipedrive is to use, which matters a lot when you need a whole commercial team adopting it consistently. The level of customization stands out: I can adapt pipeline stages, custom fields, and activity types to fit how we actually sell rather than forcing our process into a rigid template. Over the past 7 years of using it across our 10-person sales team, it has evolved in a direction that fits our organizational needs well, which has eliminated any need to migrate to another platform. The initial setup was genuinely fast - we were running our first pipelines within a couple of days - and onboarding new team members has been straightforward thanks to the clean interface. **What do you dislike about Pipedrive?** There are a few minor limitations, mostly around the management of certain data and how some objects interconnect. For example, you can't link a single person to multiple organizations or defining Analytics for Projects could be smoother. That said, these are small frictions and negligible compared to the overall benefit we get. **What problems is Pipedrive solving and how is that benefiting you?** Pipedrive solves the continuity of information within our team and prevents data loss during turnover - when someone leaves or a deal is handed over, the full history stays in one place. Concretely, it gives us constant, shared access to crucial client information so we can manage over 500 active clients effectively and plan follow-up actions without anything falling through the cracks. Since adopting it, our follow-up consistency has improved and we've cut the time spent on manual handover notes. This fluidity of information is the single biggest benefit for us. Two quick tips beyond the text itself: the notice also mentions making sure your contact information is complete, so double-check the profile fields (work email, LinkedIn, company) are filled in - that's often what actually blocks "professional experience" verification. And the more you can replace a vague phrase with a number or a named feature, the faster these tend to clear. **Official Response from Jorge R.:** > Hi Guido, Thank you for your detailed feedback! We’re really glad to hear that Pipedrive has been a strong fit for your team over the past 7 years. It’s great to know you find it simple, intuitive, and flexible enough to match your sales process, and that onboarding new team members is easy. We also appreciate your comments on the small limitations around data and reporting for Projects. Feedback like this is very helpful as we continue improving the product. Best regards, Pipedrive Team ### 4. Fast, Intuitive Pipelines with Reliable Automations and Integrations **Rating:** 4.0/5.0 stars **Reviewed by:** Jonathan H. | General Manager: Commercial, Small-Business (50 or fewer emp.) **Reviewed Date:** June 08, 2026 **What do you like best about Pipedrive?** The simple user interaface and the drag and drop nature of being able to move things from 1 pipeline to another. The performance of the software and how quickly automations can be kicked off to make life easier for the user. I have not yet tried some of the more advanced integrations; but I can say that the simple Outlook and calendar ones are working very well. The pricing is very much on par if not better than the competitor sites and I think the incentives to get discounts as well as starting small with the "starter packages" works really well. The AI report generator works nicely to get you out of the blocks as well. **What do you dislike about Pipedrive?** Some of the reports can be restrictive and there is a bit of additional customisation that would make it phenomenal **What problems is Pipedrive solving and how is that benefiting you?** Sales order; tracking and understanding our pipeline and how much cover we have; as well as how many of our sales people are shooting the lights out and how many are not. **Official Response from Jorge R.:** > Hi Jonathan, Thanks for taking the time to share such detailed feedback! We’re really glad to hear you’re enjoying the simple interface, drag-and-drop pipeline, and the performance of automations. It’s also great to know the Outlook and calendar integrations are working well for you, and that you’re finding value in the pricing structure and AI report generator. We appreciate your honest note around reporting and customization. Feedback like this is really helpful, especially as we continue improving flexibility and depth in analytics features. Best regards, Pipedrive Team ### 5. Simple, Organized CRM with Time-Saving Automation **Rating:** 4.5/5.0 stars **Reviewed by:** Darshan M. | Product Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2026 **What do you like best about Pipedrive?** What I like about Pipedrive is that it simple to use and organised it makes sales process easy and straightforward instead of overwhelming and the main thing that i like about Pipedrive is that It is been trusted over many companies in different countries and I also like the automation feature because it saves our team a lot of time. **What do you dislike about Pipedrive?** Pipedrive feels a bit limited if you need very detailed analytics. There’s also a slight learning curve when setting up automations and integrations for the very first time. Making it a bit harder for first-time users to settle with the platform. **What problems is Pipedrive solving and how is that benefiting you?** Pipedrive lets me track my sales process from start to finish in an organized way. It keeps all my leads, deals, follow-ups, and customer information together in one place, which makes it much easier to stay on top of everything. It has streamlined my workflow by giving me clearer visibility into my sales pipeline, reducing missed follow-ups, and automating routine tasks to save time. As a result, I can focus more on closing deals instead of spending so much time on manual administrative work. **Official Response from Jorge R.:** > Hi Darshan, Thanks for sharing your experience with Pipedrive! It’s great to hear you find it simple, well-organized, and helpful for keeping your sales process clear. We’re also glad the automation features are saving your team time and helping you stay focused on closing deals. We appreciate your feedback as well around advanced analytics and the initial learning curve with automations and integrations. These are helpful points, especially for improving the experience for new users. Best regards, Pipedrive Team ### 6. Essential for Customer Management, Easy to Use **Rating:** 5.0/5.0 stars **Reviewed by:** Mark R. | Product Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** April 12, 2024 **What do you like best about Pipedrive?** I like that Pipedrive is easy to use, especially for entering customer information. It's very important for me to use it and customize it for my own business. The open fields, which can be later categorized or recategorized, are very helpful. It's also great for sorting customers by price, product, stage, location, address, and category—making it easier to keep track of them. I find it very useful for determining how far along customers are in their sales journey, whether they're ready to buy now or need more time. Pipedrive helps us schedule services by setting calendar reminders, which is crucial for follow-ups. Additionally, I appreciate that it allows us to store and access customers' information, purchase history, and service history efficiently. **What do you dislike about Pipedrive?** We haven't explored features like custom calendars or AI responses because we want to keep things personalized for each customer's needs. **What problems is Pipedrive solving and how is that benefiting you?** Pipedrive helps us sort customers, determine their needs, and track their sales journey. It categorizes customers by price, product, and location, aiding in scheduling services and follow-ups. It allows us to store customer information and sort categories, which is crucial for tracking and future interactions. **Official Response from Luiza Carvalho:** > Thank you very much for your feedback! :D We will make sure to forward it to our dedicated teams. If you need any help, please reach out to our Support Team. They will be happy to help! ### 7. Easy-to-Use Visual Pipeline That Keeps Deals Organized and Saves Time **Rating:** 4.5/5.0 stars **Reviewed by:** Emmanuel C. J. | Director of Digital Marketing and Sales, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Pipedrive?** What I like most about Pipedrive is how easy it is to use. The visual pipeline makes it straightforward to track deals and quickly see exactly where each opportunity stands. It keeps everything organized, rom follow-ups to client information,without ever feeling complicated or overwhelming. I also appreciate how it saves time by automating repetitive tasks, which allows the sales team to spend more time building relationships and closing deals. **What do you dislike about Pipedrive?** One thing I dislike about Pipedrive is that some useful features, like advanced reporting and certain automations, are only available in the higher-priced plans. It can also feel a bit limited for businesses that need more customization or built-in marketing tools. While it’s great for managing sales pipelines, companies looking for an all-in-one CRM may find it lacks some features compared to larger platforms. **What problems is Pipedrive solving and how is that benefiting you?** Pipedrive solves the problem of disorganized sales processes by keeping deals, customer information, follow-ups, and communication in one place. Before using it, it was easy to lose track of leads or miss follow-ups, which could slow down sales. With Pipedrive, everything is visible in the pipeline, making it easier to manage opportunities and stay on top of tasks. **Official Response from Jorge R.:** > Hi Emmanuel, Thanks for your feedback! We’re glad to hear you find Pipedrive easy to use and that the visual pipeline and automation features are helping your team stay organized, save time, and focus more on building relationships and closing deals. We also appreciate your thoughts on pricing tiers, advanced reporting, automation, and customization. This is valuable feedback and helps us continue improving the platform for different business needs. Best regards, Pipedrive Team ### 8. Simple, Easy-to-Use CRM That Keeps Our Sales Pipeline on Track **Rating:** 4.5/5.0 stars **Reviewed by:** Karthick P. | GTM Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 22, 2026 **What do you like best about Pipedrive?** The Best part of Pipedrive is simplicity and ease to use compare to others CRM in the market with complex workflow to manage, track and find opportunities at given time Instead of doing all manual spreadsheet entry and update we can focus on sales pipeline building and help to focus on other task **What do you dislike about Pipedrive?** The downside of the Pipedrive are some of the advanced features such as deeper reporting, marketing automation and customer service tools are not available compare to other CRM's like HubSpot, Salesforce **What problems is Pipedrive solving and how is that benefiting you?** Organize the sales activity by providing clear and visual pipeline to track deals and leads activity and Improves the follow ups with reminder, task management and activity scheduling Saves time through workflow automation and reduced manually data entry **Official Response from Jorge R.:** > Hi Karthick, Thank you for your thoughtful feedback! We're delighted to hear that Pipedrive's simplicity and ease of use have helped your team stay focused on selling instead of managing spreadsheets and manual data entry. It's great to know that the visual pipeline, activity reminders, task management, and automation features are helping you organize sales activities, improve follow-ups, and save time. We also appreciate your comments about advanced reporting, marketing automation, and customer service capabilities. Feedback like yours is valuable as we continue to evolve the platform and improve the experience for our customers. Best regards, Pipedrive Team ### 9. Sleek UI and ReMisleading Email Campaign Messaging **Rating:** 2.0/5.0 stars **Reviewed by:** Mark F. | Licensed Real Estate Professional, Small-Business (50 or fewer emp.) **Reviewed Date:** June 04, 2026 **What do you like best about Pipedrive?** The UI is better than most of the competition. Customer service is responsive. **What do you dislike about Pipedrive?** They mislead you regarding email marketing campaigns. They tout all the amazing features in the marketing materials but fail to disclose their double opt-in process they require. If you want to email your contacts in a campaign where you can see performance metrics, they can require you to get every single one of those people to "opt-in" to your emails even if you have been emailing with a person for 20 years. It's very misleading and if these features are important to you, know this before you invest a lot of time, money and energy into the platform. **What problems is Pipedrive solving and how is that benefiting you?** Pipedrive is a CRM. I can organize my contacts, deals and leads in one place. **Official Response from Jorge R.:** > Hi Mark, Thank you for sharing your detailed feedback. We’re glad to hear you find the UI strong and that our customer service team has been responsive, that’s something we work hard to maintain. We’re also sorry to hear about your frustration with the email campaign and compliance requirements. We understand how unexpected restrictions like double opt-in can feel disruptive, especially when working with long-standing contacts. These safeguards are in place to help protect deliverability and ensure compliance with email best practices, but we appreciate that clearer expectations up front would have improved your experience. Your comments about transparency and setup expectations are valuable, and we’ll make sure they are shared with the relevant teams for review. Best regards, Pipedrive Team ### 10. Great Value CRM With Customizable Snapshots, but Onboarding and Migration Need Work **Rating:** 3.5/5.0 stars **Reviewed by:** John C. | Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2026 **What do you like best about Pipedrive?** Provides quick snapshot of my day and the tasks I have. Allows for easy personalization so that I can see my data in the way that helps me the most. Great value as a full functioning CRM platform at a very competitive price. Utilizes APP integration and AI to provide more functionality **What do you dislike about Pipedrive?** Onboarding was not as comprehensive as I had hoped. Also, migrating data from one PipeDrive account to another was incredibly challenging and I was surprised at how much data was lost **What problems is Pipedrive solving and how is that benefiting you?** Provides the C suite with a snapshot of all business and statuses of each deal in progress. This means they don't have to reach out via email or phone to ask "what's going on with....". Instead we can spend out time working on the deals that need more attention **Official Response from Jorge R.:** > Hi John, Thanks for your feedback! We’re glad to hear Pipedrive is helping you stay organized with clear visibility into tasks, deals, and business progress. It’s great to know the personalization options, integrations, AI features, and overall value are supporting your workflow. We also appreciate your feedback regarding onboarding and data migration challenges. Your insights are valuable as we continue improving these areas. Best regards, Pipedrive Team ## Pipedrive Discussions - [What is the best way to use email marketing with Pipedrive?](https://www.g2.com/discussions/12132-what-is-the-best-way-to-use-email-marketing-with-pipedrive) - 3 comments, 3 upvotes - [What is next best alternative of Pipedrive?](https://www.g2.com/discussions/33548-what-is-next-best-alternative-of-pipedrive) - 1 comment, 3 upvotes - [How do I move deals between stages with any email marketers?](https://www.g2.com/discussions/how-do-i-move-deals-between-stages-with-any-email-marketers) - 2 comments, 2 upvotes - [Can I change the color of the interface?](https://www.g2.com/discussions/can-i-change-the-color-of-the-interface) - 1 comment, 1 upvote - [What are all Software with which the product could be integrated with?](https://www.g2.com/discussions/what-are-all-software-with-which-the-product-could-be-integrated-with) - 1 comment, 1 upvote - [View Pipedrive pricing details and edition comparison](https://www.g2.com/products/pipedrive/reviews/pipedrive-review-217405?section=pricing&secure%5Bexpires_at%5D=2026-07-01+15%3A10%3A05+-0500&secure%5Bsession_id%5D=aafe8284-bc87-4837-9fd1-a5e4920510e7&secure%5Btoken%5D=31fa35576152ce7e1eda699f1415ac0d0395b441d68809e99cf68ac7f9181d89&format=llm_user) ## Pipedrive Integrations - 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[Zoom Events and Webinars](https://www.g2.com/products/zoom-events-and-webinars/reviews) - [Zoom Rooms](https://www.g2.com/products/zoom-rooms/reviews) ## Pipedrive Features **Sales Force Automation** - Contact & Account Management - Opportunity & Pipeline Mgmt. - Task / Activity Management - Territory & Quota Management - Desktop Integration - Product & Price List Management - Quote & Order Management - Customer Contract Management **Email Marketing** - Email and Mobile Preview - Manage Email Lists - High-Volume Sending - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses - Multi-user Account - Surveys **Marketing Automation** - Email Marketing - Campaign Management - Lead Management - Marketing ROI Analytics **Customization** - Custom Fields - Conditional Logic - Multi-page Forms - Design **Agentic AI - Sales Performance Management** - Autonomous Task Execution - Natural Language Interaction - Proactive Assistance **Agentic AI - Email Tracking** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Sales Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance **Customer Support** - Case Management - Customer Support Portal - Knowledge Base - Call Center Features - Support Analytics **Data Sourcing** - Data Sourcing - Exporting & Sharing Data - Multi-Device Data Visualization - Interactive Dashboards - Data Segmentation **Analytics** - Open Rates - Link Activity - Attachment Activity **Incentives** - Badges - Triggers - Leaderboards **Additional Functionality** - Embedded Forms - Offline Capability - Notifications - Payments - Mobile Forms **Reporting & Analytics** - Reporting - Dashboards - Forecasting **Predictive Analytics** - Lead Scoring - Opportunity Scoring - Risk Analysis - Live Forecasting **Customizations** - Email Platform Integration - Email Scheduling - Notifications - Email Categorization - Templates **Personalization** - Profiles - Custom Reports - Dashboards - Goal Setting **Mobile & Social** - Social Collaboration Features - Social Network Integration - Mobile User Support **Sales Management** - Live Pipeline Management - Sales Gamification - Account-Based Analytics - Activity Tracking **Administrative** - Integration - Employee Structure - Behavior Monitoring **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Document & Content Mgmt. - Performance and Reliability - Output Document Generation **Reporting & Analytics** - A/B Testing - Basic Reporting **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications **Agentic AI - CRM** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Email Marketing** - Autonomous Task Execution - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Cross-system Integration **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - CRM Integration - Social Media Integration - E-Commerce Integration ## Top Pipedrive Alternatives - [Nutshell](https://www.g2.com/products/nutshell/reviews) - 4.3/5.0 (1,409 reviews) - [Freshsales](https://www.g2.com/products/freshsales/reviews) - 4.5/5.0 (1,197 reviews) - [Copper](https://www.g2.com/products/copper/reviews) - 4.5/5.0 (1,125 reviews)