Best Email Marketing Software

Email marketing software helps marketers send a commercial message to a group of people via email. These tools can be used to design and build customized emails, either using HTML and CSS or via easy-to-use visual editors. With email marketing software users can build and manage opt-in email lists, segment those lists to target email sends, and manage unsubscribes or subscriber responses.

Email marketing platforms that integrate with CRM software tools can enhance the segmentation capabilities of the platform.

Email marketing is commonly a feature of marketing automation tools. This category includes products which are point solutions for email marketing and do not generally offer a full suite of additional automation features across multiple channels. For more information on the email marketing capabilities provided by marketing automation products, please see the Marketing Automation category page.

To qualify for inclusion in the Email Marketing category, a product must:

  • Enable the creation and sending of emails via HTML or WYSIWYG editor
  • Provide email templates
  • Allow users to preview and send test emails
  • Store, track, segment, and manage email contact lists
  • Provide campaign-based reporting and analytics
  • Not provide additional marketing automation features in channels other than email as their core function
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Email Marketing reviews by real, verified users. Find unbiased ratings on user satisfaction, features, and price based on the most reviews available anywhere.

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    Mailchimp’s all-in-one Marketing Platform helps small businesses market smarter so you can grow faster. As the backbone for your customer relationships, they provide AI-powered, user-friendly tools anyone can use to be successful. Mailchimp puts your audience at the center so you can send marketing emails and automated messages, create targeted ad campaigns, build landing pages, send postcards, facilitate reporting and analytics, and sell online. Millions of businesses and individuals - from com

    Hundreds of thousands of customers like you trust Constant Contact. Our effective, easy-to-use email marketing tools — and more — help increase sales, engage loyal customers, get new customers and generate positive word-of-mouth. You’re no stranger to email, but an email address alone simply can’t do what our email tools can. You get: • Professional-looking communications. Our customizable mobile-friendly templates make your emails look great. • High deliverability — emails sent through us make

    Zoho Campaigns is an email marketing automation product that helps you reach your subscribers with the right message at the right time. You can create beautiful emails in minutes using the pre-designed templates, layouts, and the drag-and-drop editor.  Say goodbye to importing and exporting list data from CRM for the sync function in Zoho Campaigns takes over this chore for you so you can focus on growing your audience, customers, and sales. You can also embed our ready-made sign-up forms on yo

    Sendinblue is the complete all-in-one sales and marketing toolbox. Over 80,000 customers around the world choose SendinBlue because we offer competitive pricing, active customer support, and an all-in-one solution for marketing automation, email marketing, SMS marketing, chat, Facebook Ads, CRM and for sending transactional messages via email and SMS. Many leading apps, ecommerce platforms, and CMS tools integrate directly with SendinBlue including: WordPress, Magento, Drupal, Shopify, PrestaS

    Campaign Monitor
    (501)4.1 out of 5
    Optimized for quick response
    Optimized for quick response

    Campaign Monitor is the leading provider of simple and elegant email marketing software for business. Millions of marketing professionals at more than 250,000 companies around the world, including BuzzFeed, Coca-Cola, Disney, Rip Curl and the San Diego Chargers, use Campaign Monitor to run email marketing campaigns that deliver results for their business. Founded in 2004, Campaign Monitor has offices and around the clock support in 20 cities globally, including San Francisco, New York, London an

    iContact
    (776)4.1 out of 5
    Optimized for quick response
    Optimized for quick response

    Professional email marketing from iContact helps businesses of all stages and sizes get results. From the small business just getting started to the professional marketer looking for strategies to maximize campaigns to the high-volume sender with 15,000 to 5 million+ subscribers, iContact offers a plan to meet every need. ***ICONTACT INCLUDES***: DRAG AND DROP EDITING Our modern and intuitive interface simplifies message creation LIST MANAGEMENT All the tools you need to manage a growing and

    Salesforce Email Studio
    (968)3.8 out of 5
    Optimized for quick response
    Optimized for quick response

    Marketers can use Email Studio, part of Salesforce Marketing Cloud, to quickly build and send personalized email — everything from basic newsletters to complex campaigns. Salesforce delivers promotional, transactional, and triggered messages with robust real-time reporting to track and optimize performance. Email Studio has features and capabilities for any email marketing strategy. With native predictive intelligence and behavior, robust first-party data, marketers can create timely and highl

    AWeber, headquartered in Chalfont, Pa., has helped more than 1 million businesses, entrepreneurs and bloggers increase sales and profits through its suite of web-based email marketing and automation tools and education. AWeber works with more than 450 partner software solutions, allowing AWeber to seamlessly integrate with the apps and services customers already leverage. AWeber’s signature customer solutions team has garnered multiple awards, including Stevie® Awards for Customer Service in 201

    Robly Email Marketing is an Email Marketing Platform for small and medium sized businesses. Features include a drag-and-drop marketing automation builder, a lightweight CRM, and premium email marketing that guarantees 50% more opens.

    Simplify the way that you drive customers engagement and achieve your business goals with SendGrid Marketing Campaigns! Enjoy powerful, yet straightforward segmentation, flexible and frustration-free campaign editing, and actionable analytics—all powered by the leading email service provider trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. We help marketers like you send with confidence by providing: :: FLEXIBILITY TO WORK YOUR WAY Our campaign building process

    Mad Mimi is the easiest way to create, send, share and track email newsletters online. Mad Mimi is for people who want email marketing to be simple. Every day, over 40 million emails are sent, shared and tracked using our delightful and powerful service. About Us: Originally, we didn’t set out to create an unusually good email marketing company. We had simply set out to create an unusually good email. We needed something stylish, simple and easy to make, to promote our little music company.

    Litmus is the easiest way for teams to create great email for every subscriber, everywhere. Litmus is an email creation, testing, and analytics platform that empowers marketers and designers to confidently deliver superior customer experiences.

    GMass is a plugin for Gmail that makes it so you can send email marketing and email automation campaigns from right inside your Gmail account.

    Klaviyo
    (121)4.4 out of 5
    Optimized for quick response
    Optimized for quick response

    Klaviyo is a modern marketing platform that lets ecommerce brands build an unlimited number of high-value customer relationships. Unlike other software, Klaviyo does not force you to trade off between ease of use and powerful functionality—and that means merchants can take advantage of the most impactful email and Facebook strategies without slowing down. Join the over 15,000 businesses growing faster & building amazing customer experiences across their owned marketing channels.

    SendPulse maximizes the core metric of e-mail marketing - newsletter open rate - atomatically. We collect tons of data about billions of subscribers in our system and predict the best time and channel for each subscriber when to deliver the next message to him. In a result our customers see 50% open rate increase in average. SendPulse Al is an integrated messaging platform with the "Artificial Intelligence" system and Personalization to make customer service agents superhuman, that enables user

    Emma
    (412)4.0 out of 5
    Optimized for quick response
    Optimized for quick response

    It’s time to get more from your email marketing. Emma's powerful digital marketing platform makes it easy for marketing teams of all sizes to create beautifully designed email campaigns that drive results. Identify who to target, automate your marketing programs and integrate with the technologies you use most to deliver more timely, personalized and effective communications. With award-winning thought leadership, friendly expert services and thoughtful product design, Emma helps marketers world

    Pure360 was founded in 2001, we are a UK-based email & SMS marketing provider who specialise in understanding our clients and getting the very best results from their campaigns. We work with over 1,400 organisations including brands such as Wagamama, innocent drinks, The FT, Bravissimo, PayPal and Occam. Our company vision is “redefining email to transform our customers’ digital marketing results”. We allow marketers to send clever, results-driven campaigns without over complicating thin

    The OpenMoves OM3 platform is an Enterprise level email marketing platform that's extremely easy to use and comes with our I-do™ and We-do™ services so you can choose how you want to want to work with us(self service or full service). Experience the easiest drag-and-drop functionality to create mobile responsive email templates, automated drip campaigns, lead scoring, segment users based on behavior, and much more. Advanced features include cart & browse abandonment, Salesforce and MS Dynami

    With Moosend you can easily manage multiple email campaigns and mailing lists, as well as design and send striking, responsive newsletters created on the built-in campaign editor. Upgrade your email marketing campaigns with intelligent email automations, personalization tags and social media integration. Get meaningful campaign reports and watch your statistics feed in real time. To get the 5k contacts plan for free, copy and paste this link to your browser https://goo.gl/Hnw4uN and test our pl

    Campayn allows you to create, share and track newsletters and marketing emails.

    MailerLite is an email marketing service provider with a focus on beautiful email design and exceptional customer support. Their goal is to remove the complexity from email marketing with easy-to-use, yet powerful features. You can create sophisticated email campaigns, track results, manage your subscribers, and grow your email list with custom popups and landing pages. MailerLite offers the same advanced tools and integrations of other providers, yet they manage to keep it simple and fun to use

    Lets you easily create beautiful, full-color emails with no technical or design skills.

    Amazon Simple Email Service (Amazon SES) is a bulk and transactional email-sending service.

    Elastic Email is an all-in-one email delivery platform. We offer an SMTP Relay, robust HTTP API, and a User Interface that has a complete suite of tools and features for managing contacts, templates, campaigns, and reports. We specialize in delivering transactional and marketing email.

    Gold Lasso is a free email service provider exclusively for media companies helping them monetize their email assets with native advertising and email newsletter automation.

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