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Compare Pipedrive and Zoho CRM 
Featured Products
At a Glance
Market Segments
Small-Business (72.5% of reviews)
Small-Business (61.8% of reviews)
Entry-Level Pricing
$24.00 1 Seats Per Month
Free
Pipedrive
Star Rating
(2,879)4.3 out of 5
Market Segments
Small-Business (72.5% of reviews)
Pros & Cons
Entry-Level Pricing
$24.00 1 Seats Per Month
Free Trial is available
Browse all 4 pricing plansZoho CRM
Star Rating
(2,874)4.1 out of 5
Market Segments
Small-Business (61.8% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Free Trial is available
Browse all 5 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Pipedrive excels in user experience, with many users appreciating its intuitive and visual interface. The drag-and-drop pipeline feature allows teams to easily track deals and move opportunities through stages without added complexity, making it a favorite for those who value straightforward usability.
- Users say that Zoho CRM offers impressive customization options, allowing users to tailor modules to their specific needs without requiring extensive technical knowledge. This flexibility is highlighted by reviewers who enjoy creating custom tasks and dashboards, enhancing their workflow and data storytelling capabilities.
- According to verified reviews, Pipedrive shines in its implementation process, with users noting a smooth transition and effective onboarding. The structured flow and reminders help teams stay organized, ensuring that no customer interactions are overlooked, which is crucial for maintaining strong relationships.
- Reviewers mention that Zoho CRM's centralized communication hub is a standout feature, enabling users to view all client interactions in one place. This integration with other Zoho products, like Zoho Books for invoicing, enhances productivity and streamlines operations for small businesses.
- G2 reviewers highlight that while both platforms have strong support, Pipedrive receives higher marks for its quality of support. Users appreciate the responsive assistance, which is vital for resolving issues quickly and maintaining workflow efficiency.
- Users report that Zoho CRM's analytics capabilities are particularly beneficial for those dealing with complex data. Reviewers have praised its ability to generate insightful reports, helping teams make informed decisions based on their sales data, although some find the learning curve a bit steep compared to Pipedrive's more straightforward approach.
Pricing
Entry-Level Pricing
Pipedrive
Lite
$24.00
1 Seats Per Month
per month per user.
14$ / month billed annually
- Organize your sales in one simple, intuitive workspace:
- Lead, calendar and pipeline management
- Sales Assistant and AI-generated reports
Zoho CRM
Free Edition
Free
With three free users and essentials like leads, documents and mobile apps, it’s a perfect fit
for your home business.
- Leads, Contacts, Accounts
- Tasks, Events, Call log, and Notes
- Opportunities
Free Trial
Pipedrive
Free Trial is available
Zoho CRM
Free Trial is available
Ratings
Meets Requirements
8.5
2,510
8.4
2,447
Ease of Use
8.9
2,547
8.3
2,463
Ease of Setup
8.7
1,563
8.0
1,234
Ease of Admin
8.6
1,006
8.0
1,018
Quality of Support
8.4
2,149
7.6
2,240
Has the product been a good partner in doing business?
8.7
975
8.0
994
Product Direction (% positive)
8.8
2,475
8.0
2,383
Features by Category
Sales Force Automation
8.5
2013
|
Verified
8.5
1639
|
Verified
Feature Not Available
8.3
876
|
Verified
8.8
2050
|
Verified
8.2
1558
|
Verified
8.6
2062
|
Verified
8.2
1630
|
Verified
7.7
1610
|
Verified
7.8
1187
|
Verified
8.3
1105
|
Verified
8.4
670
|
Verified
7.7
1611
|
Verified
7.9
1218
|
Verified
7.7
1566
8.0
1209
|
Verified
7.8
1667
8.2
1322
|
Verified
Marketing Automation
7.5
1503
|
Verified
8.0
1341
|
Verified
7.5
1487
|
Verified
7.9
1302
|
Verified
8.5
1827
|
Verified
8.4
1534
|
Verified
7.5
1446
|
Verified
7.9
1126
|
Verified
Customer Support
7.9
1006
8.0
1201
|
Verified
7.8
986
7.9
1203
|
Verified
8.0
1017
7.9
1236
|
Verified
7.5
1475
7.8
1069
|
Verified
7.7
960
8.0
1113
|
Verified
Reporting & Analytics
8.0
1856
|
Verified
8.2
1507
|
Verified
8.3
1946
|
Verified
8.2
1558
|
Verified
7.9
1716
|
Verified
8.1
1055
|
Verified
Mobile & Social
7.6
1422
|
Verified
8.1
1081
|
Verified
7.4
1376
|
Verified
8.0
1092
|
Verified
7.9
1585
|
Verified
8.0
1199
|
Verified
Platform
8.2
1334
|
Verified
8.1
861
|
Verified
8.3
1316
8.1
832
|
Verified
8.4
1352
|
Verified
8.4
858
|
Verified
8.2
1166
|
Verified
8.1
648
|
Verified
7.3
1058
|
Verified
7.8
548
|
Verified
7.8
1168
8.1
719
|
Verified
8.7
1319
|
Verified
8.4
840
|
Verified
7.8
1122
8.1
662
|
Verified
Integration
8.1
1225
|
Verified
8.3
650
|
Verified
8.0
1157
|
Verified
8.1
636
|
Verified
7.8
1089
|
Verified
8.0
599
|
Verified
Generative AI
Feature Not Available
8.2
181
Agentic AI - CRM
7.3
169
8.0
66
7.6
170
8.3
64
7.5
168
8.1
66
7.3
169
8.0
65
7.3
168
8.3
65
7.3
169
8.3
65
7.6
170
8.3
65
Email Marketing
8.2
209
Not enough data
8.2
210
Not enough data
7.8
205
Not enough data
8.2
209
Not enough data
8.3
210
Not enough data
8.1
205
Not enough data
7.9
204
Not enough data
8.2
203
Not enough data
7.5
197
Not enough data
Reporting & Analytics
7.5
192
Not enough data
8.2
204
Not enough data
Generative AI
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Email Marketing
6.9
24
Not enough data
6.7
24
Not enough data
7.2
24
Not enough data
7.5
24
Not enough data
7.4
24
Not enough data
Integration
8.2
225
Not enough data
7.8
223
Not enough data
7.9
219
Not enough data
8.2
219
Not enough data
7.2
213
Not enough data
7.3
210
Not enough data
Configuration - cpq
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.3
60
Not enough data
8.3
56
Not enough data
8.4
61
Pricing
Not enough data
8.1
63
Not enough data
7.5
58
Not enough data
8.1
57
Not enough data
8.4
59
Not enough data
8.6
59
Not enough data
8.5
57
Quoting
Not enough data
8.4
59
Not enough data
8.3
53
Not enough data
8.4
54
Not enough data
8.4
56
Not enough data
8.6
53
Admin
Not enough data
8.2
90
Not enough data
7.7
84
Not enough data
8.3
87
Not enough data
8.3
84
Channels
Not enough data
8.1
58
Not enough data
7.7
53
Not enough data
8.0
50
Platform
Not enough data
8.4
90
Not enough data
8.2
86
Not enough data
8.0
78
Not enough data
8.5
89
Not enough data
8.4
91
Not enough data
8.6
20
Generative AI - cpq
Not enough data
7.4
15
Not enough data
7.5
16
Not enough data
7.7
16
Competition
Not enough data
8.7
58
|
Verified
Not enough data
8.7
57
|
Verified
Not enough data
8.7
57
|
Verified
Not enough data
8.5
53
|
Verified
Not enough data
8.5
55
|
Verified
Not enough data
7.9
18
Agentic AI - Sales Gamification
Not enough data
Not enough data
Integrations
Not enough data
8.9
61
|
Verified
Not enough data
8.8
59
Not enough data
8.7
45
Platform
Not enough data
8.8
65
|
Verified
Not enough data
8.9
64
|
Verified
Not enough data
8.8
58
|
Verified
Not enough data
8.8
63
|
Verified
Not enough data
8.8
63
|
Verified
Employee Features
Not enough data
8.9
66
|
Verified
Not enough data
8.8
68
|
Verified
Not enough data
8.8
68
|
Verified
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.5
73
Not enough data
8.8
74
Not enough data
8.8
74
Not enough data
8.9
74
Organization
Not enough data
8.7
75
Not enough data
8.4
74
Not enough data
8.6
74
Performance Analysis
Not enough data
Feature Not Available
Not enough data
8.6
76
Sales Analysis
Not enough data
8.4
70
Not enough data
8.4
74
Generative AI
Not enough data
8.2
28
Not enough data
8.1
28
Agentic AI - AI Sales Assistant
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrated Workflows
Not enough data
8.7
161
Not enough data
8.8
157
Not enough data
8.3
146
Not enough data
8.2
142
Not enough data
8.9
155
Not enough data
8.8
153
Not enough data
8.5
148
Repeatability and Reportability
Not enough data
8.4
145
Not enough data
8.6
150
Not enough data
8.6
143
Not enough data
8.2
139
Not enough data
7.9
121
AI and Automation
Not enough data
8.3
147
Not enough data
8.5
146
Not enough data
8.3
140
Not enough data
8.1
134
Not enough data
7.8
126
Generative AI
Not enough data
7.5
69
Agentic AI - Sales Engagement
Not enough data
7.9
28
Not enough data
7.8
26
Not enough data
8.0
27
Not enough data
7.9
26
Not enough data
7.7
27
Not enough data
8.0
27
Not enough data
8.1
26
Customer Requirements
Not enough data
8.5
52
Not enough data
8.5
51
Not enough data
8.5
53
Contracts
Not enough data
8.5
51
Not enough data
8.2
48
Not enough data
8.4
51
Revenue
Not enough data
8.5
53
Not enough data
8.5
51
Not enough data
8.4
48
Platform Basics
Not enough data
8.4
98
Not enough data
8.6
93
Not enough data
8.6
97
Not enough data
8.4
89
Not enough data
8.8
56
Agentic AI - Customer Journey Mapping
Not enough data
7.1
12
Content
Not enough data
8.9
79
Not enough data
8.6
76
Not enough data
8.5
76
Not enough data
8.7
77
Not enough data
8.6
74
Collaboration
Not enough data
8.8
76
Not enough data
8.5
78
Not enough data
9.0
80
Not enough data
9.0
83
Not enough data
8.7
77
Not enough data
8.7
75
Lead Monitoring
Not enough data
9.0
42
Not enough data
8.9
42
Not enough data
8.7
42
Agentic AI - Lead Capture
Not enough data
7.2
27
Not enough data
7.2
27
Data Capture
Not enough data
8.3
42
Not enough data
8.5
42
Not enough data
8.1
42
Not enough data
8.3
42
Analytics
Not enough data
9.1
42
Not enough data
8.8
42
Customization
Not enough data
8.7
41
Not enough data
8.6
41
Not enough data
8.7
42
Not enough data
8.7
42
Customization
8.3
76
Not enough data
7.8
72
Not enough data
7.3
71
Not enough data
7.7
76
Not enough data
Additional Functionality
8.2
74
Not enough data
6.7
70
Not enough data
7.8
78
Not enough data
6.9
71
Not enough data
7.5
73
Not enough data
Agentic AI - Lead Scoring
Not enough data
6.4
12
Not enough data
6.7
13
Not enough data
6.7
12
Not enough data
6.8
12
Attribution
Not enough data
8.5
21
Not enough data
8.6
22
Not enough data
8.0
21
Discovery
Not enough data
8.6
22
Not enough data
8.3
21
Not enough data
8.3
22
Management
Not enough data
8.4
22
Not enough data
8.4
22
Platform
Not enough data
8.4
22
Not enough data
8.3
21
Agentic AI - Sales Performance Management
7.2
65
7.9
21
7.3
65
8.1
20
7.4
64
7.9
21
Incentives
6.9
391
8.2
154
|
Verified
7.4
399
8.4
161
|
Verified
Feature Not Available
8.0
153
|
Verified
7.1
395
8.4
162
|
Verified
Personalization
7.7
414
8.5
178
|
Verified
7.9
407
8.6
179
|
Verified
8.2
426
8.6
185
|
Verified
8.0
410
8.4
172
|
Verified
Administrative
7.8
407
8.5
170
|
Verified
7.7
400
8.5
174
|
Verified
7.5
387
8.4
162
Agentic AI - Email Tracking
7.7
56
7.7
30
7.8
57
7.5
29
7.7
56
7.6
30
7.5
55
7.0
29
7.6
56
7.0
30
7.8
56
7.4
30
8.1
55
7.6
29
Analytics
8.0
254
8.3
139
8.2
255
8.3
144
8.1
248
8.4
145
Customizations
8.2
266
8.7
149
8.3
255
8.8
146
8.3
267
8.8
147
7.9
256
8.7
143
8.3
256
8.6
148
Generative AI
Feature Not Available
7.6
59
Agentic AI - Sales Analytics
7.3
57
7.5
29
7.4
58
7.5
29
7.4
58
7.1
29
7.3
58
7.4
29
7.3
57
7.5
29
Data Sourcing
7.8
425
8.3
145
8.0
429
8.4
149
7.9
426
8.3
142
8.4
433
8.6
156
8.0
419
8.5
147
Predictive Analytics
7.7
421
8.5
147
7.8
423
8.3
139
7.3
406
8.0
124
7.7
414
8.2
130
Sales Management
8.6
439
8.5
154
7.6
410
8.3
131
8.3
419
8.5
145
8.7
438
8.8
152
Agentic AI - Sales Enablement
Not enough data
6.1
6
Not enough data
6.1
6
Not enough data
6.1
6
Content Management
Not enough data
8.2
10
Not enough data
8.0
10
Not enough data
8.0
10
Not enough data
8.8
10
Not enough data
8.2
10
Analytics
Not enough data
9.0
10
Not enough data
8.3
10
Not enough data
8.3
10
Not enough data
8.3
10
Learning Management - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Revenue Enablement - Sales Enablement
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Pipedrive and Zoho CRM are categorized as CRM, Sales Analytics, Sales Performance Management, and Email Tracking
Unique Categories
Pipedrive is categorized as Email Marketing and Online Form Builder
Zoho CRM is categorized as Client Portal, Customer Journey Mapping, Quote-to-Cash, Sales Engagement, AI Sales Assistant, Sales Gamification, CPQ, Lead Capture, Lead Scoring, Sales Enablement, and Insurance CRM
Reviews
Reviewers' Company Size
Pipedrive
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Zoho CRM
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
10.8%
Marketing and Advertising
10.1%
Information Technology and Services
10.1%
Financial Services
4.2%
Real Estate
3.3%
Other
61.5%
Information Technology and Services
16.0%
Computer Software
9.9%
Marketing and Advertising
8.8%
Financial Services
3.6%
Real Estate
3.5%
Other
58.2%
Alternatives
Discussions
What is the best way to use email marketing with Pipedrive?
3 Comments
JB
We use the Pipedrive CAMPAIGNS feature inside of Pipedrive to send out mass / bulk emails that are personalized with 'merge' fields. The interface & builder...Read more
How do I move deals between stages with any email marketers?
2 Comments
RL
If you are asking about integration between PD and an email marketing platform (like MailChimp), the easiest way is through Zapier.Read more
Does anyone integrate Pipedrive with Infusionsoft?
2 Comments
PR
This can be done if we write an API that would work seamlessly. There should be no problem. You cAn contact us if you would like some help. Priyanka@navsoft.inRead more
What have you found better than ZOHO
5 Comments
PC
Zoho One, with over 45 business applications, all centrally managed and synchronized, is the leader in breadth of application and breadth of security versus...Read more
Is Zoho CRM really free?
4 Comments
AP
Zoho CRM offers a free version, but it also provides various paid plans with additional features and capabilities. The free version typically has...Read more
can we create segmentation in this
3 Comments
Official Response from Zoho CRM
Yes Lavanya,
Zoho CRM supports segmentation. Segment your prospects/customers into buckets based on a pre-defined criteria, to identify cross-sell/up-sell...Read more
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