--- title: Vainu Reviews meta_title: 'Vainu Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 203 reviews by the users' company size, role or industry to find out how Vainu works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 203 scale: '5' date_modified: '2026-06-24' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- # Vainu Reviews **Vendor:** Vainu.io **Category:** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence) **Average Rating:** 4.6/5.0 **Total Reviews:** 203 ## About Vainu Vainu is a highly-rated leader in the sales intelligence software space, providing B2B businesses with best-in-class company information. Vainu has the best possible coverage of business in the Nordics and the most advanced company profiles on a global scale. Vainu's comprehensive company database comprises 5M+ Nordic company profiles enriched with firmographics, technographics, trigger events, and proprietary data points you won't find anywhere else, such as exact industry classifications. Currently, Vainu helps over 1100 organizations find and focus on the best business opportunities and ultimately grow their bottom line. Vainu's advanced delivery methods and plug-and-play CRM Connectors with HubSpot, Salesforce, Pipedrive, and Dynamics CRMs make integrating valuable company insights into your sales and marketing systems and workflows a simple process. In the Nordics, we also provide contact data sourced from official registries and open online sources. In addition, for the Finnish and Swedish markets specifically, we provide human-verified decision-maker data adhering to GDPR compliance rules when collecting these records. With Vainu, you'll always have the necessary information to plan and execute effective sales and marketing initiatives at scale —without any hassle. ## Vainu Pros & Cons **What users like:** - Users value Vainu for its **accurate real-time data** , enhancing prospecting efficiency and ensuring up-to-date information. (2 reviews) - Users appreciate the **ease of use** of Vainu, finding its interface intuitive and implementation straightforward. (2 reviews) - Users value Vainu for its **time-saving capabilities** , making prospecting and data management efficient and effortless. (2 reviews) - Users value the **CRM integration** for seamless data updates, enhancing account identification and saving significant time. (1 reviews) - Users find Vainu's **ease of implementation** beneficial, streamlining their prospecting efforts effortlessly with updated data. (1 reviews) - Users value the **easy integrations** with Vainu, enhancing efficiency and ensuring up-to-date prospecting data seamlessly. (1 reviews) - Easy Setup (1 reviews) - Helpful (1 reviews) - Interface Ease (1 reviews) - Intuitive (1 reviews) **What users dislike:** - Users find Vainu’s **integration issues** with CRMs can create challenges, particularly for those new to the system. (1 reviews) - Users find Vainu's **learning curve challenging** , especially with CRM integration and occasional data delays affecting ease of use. (1 reviews) - Users find the **missing information** overwhelming at times, especially during integration with some CRMs. (1 reviews) ## Vainu Reviews ### 1. Reliable, Data-Driven Growth Catalyst **Rating:** 4.5/5.0 stars **Reviewed by:** Abdulmajid M. **Reviewed Date:** January 21, 2026 **What do you like best about Vainu?** I love how Vainu delivers accurate real-time company data and makes finding the right prospects fast and easy. I especially appreciate Vainu's intuitive interface and powerful filters, which makes navigating large amounts of data simple. The real-time company data and smart filters save us time and help our team personalize outreach. Vainu is a real reliable tool for data-driven growth. The initial setup was straightforward and the interface is intuitive, so getting the team onboard took minimal time. **What do you dislike about Vainu?** Vainu can feel a bit overwhelming for new users and integration with some CRMs could be smoother. Minor data delays happen occasionally but overall it is very effective. **What problems is Vainu solving and how is that benefiting you?** I use Vainu to find the right leads and streamline sales prospecting. It provides accurate real-time company data, saving us time and helping personalize outreach. The intuitive interface and powerful filters make navigating data simple, making it a reliable tool for data-driven growth. ### 2. Outsource your intelligent list building **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** November 29, 2024 **What do you like best about Vainu?** Stable platform, easy to implement, in which you can leverage detailed firmographic data to identify great accounts. But further gives you peace of mind that data is continuously being updated and synced on your existing accounts (through the hubspot integration), keeping your most important prospecting / customer data up-to date. This saves a lot of time. The team is also a pleasure to work with! **What do you dislike about Vainu?** Dont have anything to add here, really... **What problems is Vainu solving and how is that benefiting you?** It solves the problem of keeping key data up to date across 300k+ accounts. The tool further helps us identify competitors customers and other relevant account sgements helping us strategizing on high priority prospects in a efficient and systematic way. ### 3. PRO-tool perfect for prospecting **Rating:** 4.5/5.0 stars **Reviewed by:** Peter . | Marknads- & affärsutveckling Byggfakta Sverige, Mid-Market (51-1000 emp.) **Reviewed Date:** November 09, 2023 **What do you like best about Vainu?** The best thing about Vainu is its simplicity, that it is quick and easy to prospect. Analyze segments, target groups, create twins and prospect not only based on industry, number of employees, turnover, etc., but also based on Vainus' own "custom industry" and words or technology that companies have on their website. And also that you can monitor changes within twins and segments. **What do you dislike about Vainu?** I lack contact persons and contact details for decision makers at the companies, that would help even better. **What problems is Vainu solving and how is that benefiting you?** Vainu makes prospecting b2b easy ### 4. COuntry Manager **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** December 19, 2023 **What do you like best about Vainu?** Pretty good filters. Easy to use + integrations **What do you dislike about Vainu?** No contact data. No filters for contacts when you have them. More filters from the old one would be nice to have like when you could filter companies established between certain dates etc. **What problems is Vainu solving and how is that benefiting you?** finding companies to reach out to. ### 5. New user **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 21, 2023 **What do you like best about Vainu?** Easy to find information of the company's decision-makers **What do you dislike about Vainu?** missing data (people etc) for small companies **What problems is Vainu solving and how is that benefiting you?** Getting touch to new companies ### 6. Easy UI, great for prospecting. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.) **Reviewed Date:** April 12, 2023 **What do you like best about Vainu?** Upsides definitely are the UI and the ease of use and creating different prospect catefories. **What do you dislike about Vainu?** The contact details for the prospects could be more precise and informative - tel. for the decision maker. **What problems is Vainu solving and how is that benefiting you?** Finding and creating prospect categories with ease. ### 7. Sales tool **Rating:** 5.0/5.0 stars **Reviewed by:** Kimmo K. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 14, 2023 **What do you like best about Vainu?** I use Vainu to find people who make decisions of purchases. Vainu has a great database for that and it only takes seconds. I have used Vainu also at my previous job for the same reason. **What do you dislike about Vainu?** I don't have any complaints. The cellphone versions wasn't that good at first but nowadays it works fine. **What problems is Vainu solving and how is that benefiting you?** I do B2B and B2C sales and often I don't know who is the person that makes decisions. I can track that company or condominium from Vainus database and see the party i'm looking for. ### 8. Easy to use platform for extracting company financial information **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Investment Banking | Small-Business (50 or fewer emp.) **Reviewed Date:** October 06, 2023 **What do you like best about Vainu?** All finnish companies' financial statements available **What do you dislike about Vainu?** Not able to open the financial statements into new sheets in Firefox **What problems is Vainu solving and how is that benefiting you?** Need for company financials ### 9. Vainu is a fantastic ingredient in the marketing tool box **Rating:** 4.5/5.0 stars **Reviewed by:** Anders J. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 17, 2023 **What do you like best about Vainu?** Very user-friendly. Works for both sales- and marketing people. They also have a great support function. **What do you dislike about Vainu?** I don't have anything bad to say about Vainu. **What problems is Vainu solving and how is that benefiting you?** Helps me getting relevant list to work with on LinkedIn campaign manager ### 10. Vainu is the best prospecting tool I have used **Rating:** 5.0/5.0 stars **Reviewed by:** Marko B. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2023 **What do you like best about Vainu?** Vainu helps our company to find the companies we want to find. Narrowing down the options for different targets groups is fast and easy. Data is sufficient and reliable. **What do you dislike about Vainu?** The one thing we would appreciate concerns financial data. Now Vainu shows the data from only two previous years. It would be useful to narrow down to for instance companies that have grown for two, three or more years in a row. **What problems is Vainu solving and how is that benefiting you?** Makes prospecting faster, more exact and more efficient. Time is saved when wrong kind of companies or wrong people are not contacted. Vainu also usually provides contact information of the people we want to contact. ### 11. Vainu is a great platform for lead generation and prospecting **Rating:** 4.5/5.0 stars **Reviewed by:** Pernilla C. | Sales and Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 02, 2022 **What do you like best about Vainu?** I like the company 360 degree view a lot. It saves us a lot of time in the prospect research phase where the option otherwise would be to go to several different webpages to generate the same amount of information, if even possible, to gather all the information we find in Vainu within seconds, elsewhere. **What do you dislike about Vainu?** Of course, everybody in sales wish for more contact information on companies. Still, within the EU we have the GDPR law to take into account and of course, we understand that it's difficult obtaining more contact information. **What problems is Vainu solving and how is that benefiting you?** Vainu solves our problem of creating lists for sales to prospect, containing companies from our Ideal Customer Profile. It also helps us with the prospect research phase and the triggers that we need to look after at relevant companies so that we are there with our offer when it's likely to be wanted. ### 12. User friendly and informative **Rating:** 4.5/5.0 stars **Reviewed by:** Tero T. | Business Development Manager, Enterprise (> 1000 emp.) **Reviewed Date:** March 20, 2023 **What do you like best about Vainu?** You can sort companies in so many various ways. Always get a list of just what you need. **What do you dislike about Vainu?** It takes some time before newly listed companies appear in Vainu. **What problems is Vainu solving and how is that benefiting you?** In Vainu you can sort companies in so many ways that you get only what you need. ### 13. Great tool for prospecting **Rating:** 4.5/5.0 stars **Reviewed by:** Sari R. | Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 08, 2023 **What do you like best about Vainu?** Easy to find the latest data on B2B companies. Dynamic lists make it possible to have a quick overview of companies / open deals at CRM. Easy to use, pleasant to view. **What do you dislike about Vainu?** What I'm missing is more detailed personnel information. Now I'm using a lot of time to find the right decision-makers. Maybe more information about HRM / HRD / HR would be good. **What problems is Vainu solving and how is that benefiting you?** To find company info gathered in the same place. It is making my work more efficient. ### 14. Vainu user experience **Rating:** 5.0/5.0 stars **Reviewed by:** Tomi A. | Corporate Services Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** March 29, 2023 **What do you like best about Vainu?** Checking up for details about companies and clients! **What do you dislike about Vainu?** Sometimes there is not enough of information available from certain companies. **What problems is Vainu solving and how is that benefiting you?** Vainu helps me solving the possible funding and recruitment matters of companies. ### 15. Great tool for b2b customer searching **Rating:** 5.0/5.0 stars **Reviewed by:** Elina M. | Vakuutusedustaja, Mid-Market (51-1000 emp.) **Reviewed Date:** January 09, 2023 **What do you like best about Vainu?** I use Vainu to find pontential customers. I found it very easy to use and it gives me valuable info about companies on one page. **What do you dislike about Vainu?** It would be nice to be able to limit companies that are part of corporations out from lists **What problems is Vainu solving and how is that benefiting you?** Saves a lot of my time and makes finding potential b2b customers easy for me. ### 16. It easy to use as a prospecting tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Logistics and Supply Chain | Small-Business (50 or fewer emp.) **Reviewed Date:** April 06, 2023 **What do you like best about Vainu?** It makes different lists for the salesperson which is making for example call calling easier. **What do you dislike about Vainu?** Actually, at the moment, nothing. Good and believe that more functions will come and prospecting to the sales person will get easier. **What problems is Vainu solving and how is that benefiting you?** Everything is in one webpages. ### 17. Easy to use and visually pleasant **Rating:** 5.0/5.0 stars **Reviewed by:** Hanna S. | Singer, Mid-Market (51-1000 emp.) **Reviewed Date:** February 16, 2023 **What do you like best about Vainu?** Fast and helpful customer service and helpdesk. **What do you dislike about Vainu?** Was not possible to track down products/features that are integrations to webshops. **What problems is Vainu solving and how is that benefiting you?** up-to-date information. ### 18. Good tool for prospecting! **Rating:** 4.0/5.0 stars **Reviewed by:** Johan H. | Head of Enterprise Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** November 30, 2022 **What do you like best about Vainu?** Good tool to find industry and company information and quickly get an overview. Possibility to search by industry or company type as well as industry branch codes. It's also possible to integrate with other platforms if needed. We've also received good customer support from Vainu. **What do you dislike about Vainu?** The user interface could be more appealing. It works well, although it could be more exciting and possibly easier to read too. Not a problem or fault, but a plus if improved in the future. **What problems is Vainu solving and how is that benefiting you?** Vainu is an important tool for prospecting and and helps us become more productive. ### 19. Clever tool with lots of possibilities **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2023 **What do you like best about Vainu?** Vainu is easy to use, has overall good data quality in the Nordics and the integration to HubSpot works well. **What do you dislike about Vainu?** There's a lot of features we haven't gotten around to using yet. We didn't really get started until quite late after signing the agreement. **What problems is Vainu solving and how is that benefiting you?** Finding companies that's a good fit for our sales team. Easy to build lists for import to HubSpot - or just by working in Vainu. ### 20. Supportive tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.) **Reviewed Date:** July 06, 2023 **What do you like best about Vainu?** Vainu supports the connectivity in a good way **What do you dislike about Vainu?** International company data base has development potential **What problems is Vainu solving and how is that benefiting you?** supportive tool ### 21. Excellent support / CSM team, fantastic tool **Rating:** 5.0/5.0 stars **Reviewed by:** Christopher S. | Account Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** September 05, 2022 **What do you like best about Vainu?** Dynamic lists, the ability to search based on website content and through a long list of filters be able to zero in on your ideal customer and make better use of your time. **What do you dislike about Vainu?** inability to search based on employee growth in norway, inability to show only results with employees and contact info listed. **What problems is Vainu solving and how is that benefiting you?** Having a big list of customers already, looking for customers that fit the ideal customer bill is a big task, thanks to Vainu its easy and you can find someone to reach out to in no time ### 22. A really good tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Environmental Services | Mid-Market (51-1000 emp.) **Reviewed Date:** December 08, 2022 **What do you like best about Vainu?** Vainu has a lot of features, more than I yet have taken into my use. Vainu is easy to use and you can always ask for help. **What do you dislike about Vainu?** There are so many features that I haven't learned to use them all yet. **What problems is Vainu solving and how is that benefiting you?** With Vainu's help I can find more target customers I probably wouldn't realise otherwise ### 23. Best prospect and sales tool for our team! **Rating:** 5.0/5.0 stars **Reviewed by:** satu n. | Business developer, Small-Business (50 or fewer emp.) **Reviewed Date:** January 21, 2023 **What do you like best about Vainu?** Easy to use and integraatio tje prospect to HubSpot **What do you dislike about Vainu?** Priving does not fit for small companies **What problems is Vainu solving and how is that benefiting you?** Time used in prospecting. And this is very valuable for our sales team. ### 24. Vainu is making my work easier **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 16, 2022 **What do you like best about Vainu?** The amount of data and easy access to it. Vainu is very easy to use. If you don´t know something or you have a problem, the guides will help you. If you still don´t know what to do, there is always someone in person to help you via chat - and fast! **What do you dislike about Vainu?** Haven´t figured out it yet. Sometimes integration with CRM doesn't work as good as it should. **What problems is Vainu solving and how is that benefiting you?** It helps us to identify our customers. It also works perfectly with our CRM-system. ### 25. Easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Mahsa S. | Business Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** September 02, 2022 **What do you like best about Vainu?** Easy access to all the data and its easy to use. **What do you dislike about Vainu?** I would like for it to not have the existing customers in the list of prospect **What problems is Vainu solving and how is that benefiting you?** To prospecting for new companies and customers ### 26. Great tool for structured customer data **Rating:** 5.0/5.0 stars **Reviewed by:** Gregor W. | CEO , Mid-Market (51-1000 emp.) **Reviewed Date:** October 28, 2022 **What do you like best about Vainu?** Easy to integrate and use with our own CRM in Cinode.com **What do you dislike about Vainu?** It could be a bit better user experience and suggestions for prospecting **What problems is Vainu solving and how is that benefiting you?** Gives me a very easy access to structured customer data that we import to Cinode CRM ### 27. An excellent tool to find the right companies **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 26, 2022 **What do you like best about Vainu?** For me the Vainu-index has been the most positive surprise. **What do you dislike about Vainu?** I would like better options to find the right contacts and phone numbers for them **What problems is Vainu solving and how is that benefiting you?** After setting the filters, Vainu is good at cutting the wrong companies from the list. That makes my job faster ### 28. I have over ten years experience in CEO positions in grought companies. **Rating:** 4.5/5.0 stars **Reviewed by:** Jari K. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** January 29, 2022 **What do you like best about Vainu?** Vainu is easy to use and it has plenty of benefits to do fast different kinds of segments which helps to lead customer sell. **What do you dislike about Vainu?** Vainu has very many integration possibilities with other software. You need the training to do all setups you need that integration software works right. Luckily you can get it from Vainu. **Recommendations to others considering Vainu:** When you want to search for new prospectuses easily and get comprehensive information about them in one place, you should use Vainu. **What problems is Vainu solving and how is that benefiting you?** I find suitable partners from Vainu and get on-time information on their key pointers, for example, financial issues and how their business develops. Our business has increased because we have used Vainu. ### 29. Alexander review of Vainu **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 05, 2022 **What do you like best about Vainu?** It is supereasy to make targetgroups and to add favourites. Great help when reaching out to companies - just use the Vainu list I created and save time only entering the reached ones, etc in our crm. **What do you dislike about Vainu?** Well, I do not see many downsides. Every now and then the information is not current to the tech stack a company is using, but that does not in itself make or break a deal posssibility. **Recommendations to others considering Vainu:** Make your lists workable, go top down, dont collect an entire country database :) **What problems is Vainu solving and how is that benefiting you?** For instance - lets say I want to find the biggest 100 in a specific industry and be able to export them. Saves me time compared to working directly in our crm ### 30. I can warmly recommend Vainu **Rating:** 5.0/5.0 stars **Reviewed by:** Sari T. | Palvelusuunnittelija, Mid-Market (51-1000 emp.) **Reviewed Date:** October 05, 2021 **What do you like best about Vainu?** Creating sales target groups and determining the potential of target groups is easier with Vainu. Additionally, you get a lot of extra information about the target group's companies with little effort. **What do you dislike about Vainu?** There is always room for improvement to make it easier to find potential. **What problems is Vainu solving and how is that benefiting you?** Creating potential target groups quickly, reliable data sources, and comprehensive information about the target group's companies. ### 31. Presales Specialist **Rating:** 5.0/5.0 stars **Reviewed by:** Ville T. | Presales Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** August 12, 2021 **What do you like best about Vainu?** It helps us to identify the buying window and the contacting angle. The signals give us up-to-date information about the changes of our prospects. Also, when finding new prospects we can import all the relevant business information to our CRM. This decreases manual work. **What do you dislike about Vainu?** Occasionally, the product is slow and we need to refresh whole page in order to continue what we were doing. Especially in cases when you have many filters are applied, the software's loading time is long. In addition, the amount of people's contact information is very limited in Vainu. **Recommendations to others considering Vainu:** It helps implementing Vainu, if you have an idea your ideal customer profile. This step is not necessary, but it helps a lot. I recommend that you import the list of your customers to Vainu for several reasons: you can filter existing customer out from searches, you can create signals for your customers so you know when there are changes. **What problems is Vainu solving and how is that benefiting you?** Our sales team knows more about their prospects and get the latest insights from them. This information can be used when contacting the prospects and gives us a contacting angle. It gives us the idea when it is the best time to contact our prospects and what kind of technology they are using. ### 32. easy to work with **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Wholesale | Mid-Market (51-1000 emp.) **Reviewed Date:** August 19, 2022 **What do you like best about Vainu?** The filter function, its easy to filtrate the companys i want to look for **What do you dislike about Vainu?** The filters doesn't always work, i would like to see the newest companys first **What problems is Vainu solving and how is that benefiting you?** It helps me to prospect and find the companies im looking for ### 33. Vainu **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2022 **What do you like best about Vainu?** The wideness of the services is great... **What do you dislike about Vainu?** Complex search options is hard in the beginning **Recommendations to others considering Vainu:** You should use Vainu if you need information about companies around the world. Its a little complex to use, but after you get the hang of it, its irreplaceable. Higly recommend it. **What problems is Vainu solving and how is that benefiting you?** Finding workers in remote locations. Vainu has them all sorted. ### 34. Consultant, Sales and Account Management **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2022 **What do you like best about Vainu?** I can easily find the turnover categories, group structures and industrial sectors of companies. Triggers also work and I receive new leads by email according to the filters set. **What do you dislike about Vainu?** The number of staff is not always correct. **Recommendations to others considering Vainu:** Ask for help if you need it and study the tutorial videos **What problems is Vainu solving and how is that benefiting you?** I use Vainu for business intelligence and timeliness, so I can target my sales efforts to the right targets at the right time. ### 35. Nice and practical. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.) **Reviewed Date:** June 06, 2022 **What do you like best about Vainu?** Information and details of customers working. **What do you dislike about Vainu?** More information of people behind the organisation. **What problems is Vainu solving and how is that benefiting you?** I can find customer and group by area or business. ### 36. Easy-to-use tool with great potential **Rating:** 4.5/5.0 stars **Reviewed by:** Philip Z. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2022 **What do you like best about Vainu?** Simple interface and short waiting times to display data. **What do you dislike about Vainu?** Missing the ability to sort saved lists in alphabetical order. **What problems is Vainu solving and how is that benefiting you?** Very easy to quickly find good leads and display them visually. ### 37. Easy segmenting tool for B2B marketers in Finland **Rating:** 5.0/5.0 stars **Reviewed by:** Terho T. | Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2021 **What do you like best about Vainu?** The tool is easy to use, and the data is comprehensive enough. **What do you dislike about Vainu?** Contact data is not always accurate, but this is a common issue with all similar data providers. **Recommendations to others considering Vainu:** You might get similar data from other sources, such as Alma Talent, but make sure you understand your needs before selecting a tool. The number of companies you can download from a tool can vary. **What problems is Vainu solving and how is that benefiting you?** Segmenting potential customers and creating target lists for marketing campaigns. ### 38. I get a lot of information about companies with a single search **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Professional Training & Coaching | Mid-Market (51-1000 emp.) **Reviewed Date:** October 03, 2021 **What do you like best about Vainu?** With one search, I get many results to use for myself **What do you dislike about Vainu?** Information from public organizations such as municipalities, parishes and the state is exhausted from the system. This information should also be available. **Recommendations to others considering Vainu:** It is good that Vainu retrieves almost all the information I need through one search. This information includes the company's business ID, turnover and its changes, number of employees, information on recruitments, etc. **What problems is Vainu solving and how is that benefiting you?** I am looking for companies that have made a positive result and have two or more employees. I also target searches by industry and also by geography. I am primarily looking for companies that have an acute need for recruitment or possibly a need for a skilled workforce in the future. ### 39. Vainu is easy to use **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.) **Reviewed Date:** January 19, 2022 **What do you like best about Vainu?** Vainu is easy to use and has several options to find selling prospects and create lists of companies. **What do you dislike about Vainu?** Navigation in the tool is sometimes a bit tricky. **What problems is Vainu solving and how is that benefiting you?** Find selling prospects, new customers for our company. Keeping up to date what happens in the business sector that I´m interested following, creating business company lists. ### 40. Regional Sales Manager **Rating:** 5.0/5.0 stars **Reviewed by:** Janne N. | Kumppanuudet, Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2022 **What do you like best about Vainu?** It helps me to identify valuable prospects. I find the financial statements the most used tool for my sales process. **What do you dislike about Vainu?** The login for mobile isn't as easy as it should be. **What problems is Vainu solving and how is that benefiting you?** Vainu helps me to get essential information before I make contact with a prospective client. ### 41. I have been using Vainu now 6 years and recommended it my friends but also sold it to my customers **Rating:** 4.5/5.0 stars **Reviewed by:** Janne S. | Head of Dynamics 365, Small-Business (50 or fewer emp.) **Reviewed Date:** October 01, 2021 **What do you like best about Vainu?** Creating customers, from Vainu to CRM (in our case Dynamics). I have experience other solutions also, like SF. Quick modern view /insight to my customers and prospects to qualification needs. **What do you dislike about Vainu?** Mistakes in organisation hierarchy, sometimes seems to be created with names, not correct data like tax (even here in Finland). **What problems is Vainu solving and how is that benefiting you?** Customer Creation, lead qualification, leads from services like Hilma ### 42. A very good tool for receiving updates of your clients/prospects **Rating:** 5.0/5.0 stars **Reviewed by:** Saija P. | Associate, Small-Business (50 or fewer emp.) **Reviewed Date:** October 01, 2021 **What do you like best about Vainu?** Vainu does automatically the search for news/current issues for the specific companies as you define, helps a lot to keep yourself up to date with clients. Vainu can draw up a lot of information together, saves a lot of time from searching different databases and combining data. **What do you dislike about Vainu?** Still a bit tricky to get certain type of listings of companies with some criteria. **What problems is Vainu solving and how is that benefiting you?** Keeping up to date with news/current issues of your client portfolio, our team is more prepared for client meetings as we already receive update information from Vainu even before the client tells us something. ### 43. Very easy to use and handy for my work. **Rating:** 4.5/5.0 stars **Reviewed by:** Aleksej L. | Senior Consultant, Mid-Market (51-1000 emp.) **Reviewed Date:** December 02, 2021 **What do you like best about Vainu?** Quick and easy to use daily when need updates. **What do you dislike about Vainu?** Can not think of anything at the moment. **What problems is Vainu solving and how is that benefiting you?** Latest info on companies' new products, changes in key persons. ### 44. Easy and fast Vainu - makes you work smarter **Rating:** 4.5/5.0 stars **Reviewed by:** Jean-Martin N. | Sales And Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** January 04, 2022 **What do you like best about Vainu?** Vainu is fast and reliable to prospect. Great guides and tips how to get most out of Vainu. Also good support **What do you dislike about Vainu?** There is a small learning curve as with any tool. Also having integrations should be easier for us as a customer. **What problems is Vainu solving and how is that benefiting you?** Prospecting ,finding right decision-makers. ### 45. A tool for finding prospect **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Accounting | Mid-Market (51-1000 emp.) **Reviewed Date:** March 23, 2022 **What do you like best about Vainu?** I like the map function best. Its what i think separates Vainu most from other tools. **What do you dislike about Vainu?** Bad information and no information about companies, especially when i find it my self **What problems is Vainu solving and how is that benefiting you?** Finding prospects for salesreps and meetingbookers ### 46. Best database for the Nordics and NL **Rating:** 4.0/5.0 stars **Reviewed by:** Yoss P. | Regional Sales Director, Mid-Market (51-1000 emp.) **Reviewed Date:** September 09, 2021 **What do you like best about Vainu?** Great tool using live data from the chamber of commerce across the Nordics and the Netherlands. Strong SFDC integration and a valuable source of data **What do you dislike about Vainu?** The UI/UX is fairly streamlined and make sure you connect it ti your CRM for more usage and adoption **What problems is Vainu solving and how is that benefiting you?** Vainu is awesome for data accuracy and looking for your exact ICP prospects. ### 47. Account Manager **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Wholesale | Small-Business (50 or fewer emp.) **Reviewed Date:** December 06, 2020 **What do you like best about Vainu?** Valuable information easy to find out for salesperson as me. **What do you dislike about Vainu?** Needs some practise before you will be super user. **What problems is Vainu solving and how is that benefiting you?** Detailed prospect or customer information. News and updates about my customers or prospects. I have founded that information which has helped me a lot for next actions by me. ### 48. High quality company data **Rating:** 4.0/5.0 stars **Reviewed by:** Erik v. | Client Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** July 15, 2021 **What do you like best about Vainu?** I really like the amount of data that Vainu aggregates. It's most of the time really up to date and you can set good triggers **What do you dislike about Vainu?** I dislike that there are no direct connections with marketing automation tooling like Phantombuster for chaining sales outreaches. **What problems is Vainu solving and how is that benefiting you?** We have solved issues with creating prospect lists for example for organisiation who have a CMS system which is becoming end-of-life, so that we can set up an outbound campaign on those prospects. ### 49. THE tool for active prospecting in ever changing environment **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.) **Reviewed Date:** October 05, 2021 **What do you like best about Vainu?** It it very easy to use and it provides sufficient information for real time prospecting. **What do you dislike about Vainu?** Lack of personnel data is a bit of a setback. One has to use both Vainu and a search engine to find new contacts and prospects properly. **What problems is Vainu solving and how is that benefiting you?** I used it for active prospecting and as a tool to recognize possible new contacts. The ease of use is really beneficial to users with a packed schedule. ### 50. Were useful for marketing/sales prioritization on a high level **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Logistics and Supply Chain | Enterprise (> 1000 emp.) **Reviewed Date:** October 01, 2021 **What do you like best about Vainu?** Easily accessible firmographic data from YTJ and useful extra datapoints as well such as the webshop platform data. **What do you dislike about Vainu?** All data that requires too much subjective evaluation, such as the new website related industry segmentation data, would be better if the industries would be better grouped into more meaningful groups **What problems is Vainu solving and how is that benefiting you?** We use Vainudata to enrich pretty much every customer related analysis, sales target group prioritization, marketing target group prioritization etc ## Vainu Discussions - [What is the cancellation policy?](https://www.g2.com/discussions/what-is-the-cancellation-policy-06a25e33-5d3f-4c88-8b6c-46ae1a36d44f) - 1 comment, 1 upvote - [What payment methods and terms do you offer?](https://www.g2.com/discussions/what-payment-methods-and-terms-do-you-offer) - 1 comment, 1 upvote - [How does Vainu's pricing work?](https://www.g2.com/discussions/how-does-vainu-s-pricing-work) - 1 comment, 1 upvote - [What kind of data do you have available? Is your data the same in each country?](https://www.g2.com/discussions/what-kind-of-data-do-you-have-available-is-your-data-the-same-in-each-country) - 1 comment, 1 upvote - [What kind of support do you offer?](https://www.g2.com/discussions/what-kind-of-support-do-you-offer) - 1 comment, 1 upvote - [View Vainu pricing details and edition comparison](https://www.g2.com/products/vainu/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-24+13%3A28%3A21+-0500&secure%5Bsession_id%5D=d6edd529-0b89-4318-8e81-b739ee94b4af&secure%5Btoken%5D=985dd5bdc2cdbab5418922de5b75212614f46d96a0e291a9b3085434dd8d6cdd&format=llm_user) ## Vainu Features **Data Availability** - Contact Data Availability - Company Data Availability - Industry Research Availability - Technographic Data Availability **Data Accuracy** - Contact Data Accuracy - Company Data Accuracy - Technographic Data Accuracy **Agentic AI - Sales Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Platform** - Internationalization - User, Role, and Access Management - Performance and Reliability - Reporting/Dashboards - Mobile User Support - APIs **Features** - Lead Builder - Integration to CRM/Marketing Automation - Data Cleaning/Enrichment - Data Segmentation/Filtering - Search - News/People Alerts ## Top Vainu Alternatives - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,875 reviews) - [Cognism](https://www.g2.com/products/cognism/reviews) - 4.5/5.0 (1,320 reviews) - [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) - 4.4/5.0 (2,172 reviews)