Best Software Companies in UK
2024
Nothing but the best software. G2 is proud to share our 2024 list of the Best Software Companies in UK
Find the best software for anything and everything you want to accomplish, as decided by software buyers on the world’s largest and most trusted software marketplace. Based on honest reviews and ratings from our G2 users this year, this list features the top software products found on G2.
Top 5 Best Software Companies in UK:
Best Software Companies / UK Software Companies
Out of 2,505 total vendors in this category, and 61 that were eligible for the 2024 Best Software Awards, here are the 50 best software vendors. When looking at this year's winners, 23 remained on the list from last year, while 27 are new entrants — representing a 54% change on this list since the 2023 Best Software Awards.
1
Sage Software
Accounting
Sage provides software in accounting, ERP, CRM, and more across industries and available for entrepreneur, small, midsized, and larger businesses.
Sage provides software in accounting, ERP, CRM, and more across industries and available for entrepreneur, small, midsized, and larger businesses.
G2 Awards
Best Global Software Sellers 2024
Best EMEA Sellers 2024
Best Accounting and Finance Products 2024
Best UK Sellers 2024
Best Commerce Products 2024
Grid Leader Travel & Expense Winter 2025
Grid High performer Supplier Relationship Management (SRM) Winter 2025
Asia Leader Revenue Management Winter 2025
Grid Leader Time & Attendance Winter 2025
2
Insider One
Mobile Marketing
Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orc
Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orc
Categories
Products
G2 Awards
Fastest Growing Products 2024
Best Commerce Products 2024
Highest Satisfaction Products 2024
Best Small Business Products 2024
Best Marketing & Digital Advertising Products 2024
Best Global Software Sellers 2024
Best Software Products 2024
Best EMEA Sellers 2024
Best Mid-Market Products 2024
3
Glassbox
Session Replay
Glassbox is an analytics platform that captures, visualizes, and analyzes digital interactions.
Glassbox is an analytics platform that captures, visualizes, and analyzes digital interactions.
Categories
Products
G2 Awards
Best Software Products 2024
Best Enterprise Products 2024
Best Commerce Products 2024
Best Customer Service Products 2024
Best Global Software Sellers 2024
Best Development Products 2024
Best EMEA Sellers 2024
Highest Satisfaction Products 2024
Best UK Sellers 2024
4
Synthesia
AI Video Generators
Synthesia offers an AI-powered video synthesis platform that enables businesses to generate personalized videos from plain text.
Synthesia offers an AI-powered video synthesis platform that enables businesses to generate personalized videos from plain text.
Categories
Products
G2 Awards
Best Global Software Sellers 2024
Best AI Products 2024
Best EMEA Sellers 2024
Best Design Products 2024
Best UK Sellers 2024
Fastest Growing Products 2024
Grid Leader Video Content Creation Winter 2025
Grid Leader Text to Speech Winter 2025
5
Exclaimer
Email Signature
Exclaimer is the industry's leading provider of email signature solutions, empowering businesses to unlock the potential of email as a key digital advertising channel.
Exclaimer is the industry's leading provider of email signature solutions, empowering businesses to unlock the potential of email as a key digital advertising channel.
Categories
Products
G2 Awards
Best EMEA Sellers 2024
Best UK Sellers 2024
EMEA Leader Email Signature Winter 2025
Canada Leader Email Signature Winter 2025
Grid Leader Email Signature Winter 2025
Momentum Leader Email Signature Winter 2025
6
Canonical Ltd.
Operating System
Canonical is an open source software company and the publisher behind Ubuntu, the world’s most popular enterprise Linux distribution. We provide open source security, support and services to your entire stack. Since the first Ubuntu release in 2004, we’ve worked to expand the Ubuntu philosophy f
Canonical is an open source software company and the publisher behind Ubuntu, the world’s most popular enterprise Linux distribution. We provide open source security, support and services to your entire stack. Since the first Ubuntu release in 2004, we’ve worked to expand the Ubuntu philosophy f
G2 Awards
Best EMEA Sellers 2024
Best UK Sellers 2024
Asia Leader Operating System Winter 2025
Asia Pacific Leader Cloud Management Platforms Winter 2025
Grid Leader Operating System Winter 2025
Relationship Leader Cloud Management Platforms Winter 2025
Asia Pacific Leader Operating System Winter 2025
India Leader Operating System Winter 2025
7
VEED
AI Video Generators
Your audience prefers video. Wow them with VEED, the fastest and easiest way to make professional-quality videos.
Categories
Products
G2 Awards
Best Office Products 2024
Fastest Growing Products 2024
Best AI Products 2024
Best EMEA Sellers 2024
Best Design Products 2024
Best UK Sellers 2024
United Kingdom Leader Video Editing Winter 2025
ANZ Leader Video Editing Winter 2025
Europe Leader Video Editing Winter 2025
8
LoyaltyLion
Loyalty Management
At LoyaltyLion, we help Shopify brands increase repeat purchases with their own integrated loyalty programs that motivate shoppers with unique loyalty experiences.We provide the tools and expertise you need to drive growth through higher repeat purchase rates, better retention and greater customer l
At LoyaltyLion, we help Shopify brands increase repeat purchases with their own integrated loyalty programs that motivate shoppers with unique loyalty experiences.We provide the tools and expertise you need to drive growth through higher repeat purchase rates, better retention and greater customer l
Categories
Products
G2 Awards
Best EMEA Sellers 2024
Best UK Sellers 2024
Momentum Leader Loyalty Management Winter 2025
Asia Pacific Leader Loyalty Management Winter 2025
Grid Leader Loyalty Management Winter 2025
Relationship Leader Loyalty Management Winter 2025
EMEA Leader Loyalty Management Winter 2025
Europe Leader Loyalty Management Winter 2025
9
Cognism
Sales Intelligence
Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution. We’re providing the intelligence your revenue teams need! Our data is used all around the world, helping sales and marketing teams drive predictable pipeline.People think we’re pretty grea
Cognism is a B2B sales acceleration software company that provides a marketing and sales acceleration solution. We’re providing the intelligence your revenue teams need! Our data is used all around the world, helping sales and marketing teams drive predictable pipeline.People think we’re pretty grea
Categories
G2 Awards
Best EMEA Sellers 2024
Fastest Growing Products 2024
Best UK Sellers 2024
France Leader Lead Intelligence Winter 2025
United Kingdom Leader Sales Intelligence Winter 2025
Europe Leader Sales Intelligence Winter 2025
Europe Leader Lead Capture Winter 2025
EMEA Leader Sales Intelligence Winter 2025
10
Sophos
Endpoint Protection Platforms
Sophos delivers IT security and data protection for businesses. They produced our first encryption and antivirus products back in the 1980s.
Categories
G2 Awards
Best EMEA Sellers 2024
Best UK Sellers 2024
Best Security Products 2024
EMEA Leader Firewall Software Winter 2025
Europe Leader Managed Detection and Response (MDR) Winter 2025
Usability Leader Endpoint Detection & Response (EDR) Winter 2025
Implementation Leader Mobile Device Management (MDM) Winter 2025
Relationship Leader Managed Detection and Response (MDR) Winter 2025
Asia Leader Firewall Software Winter 2025
11
Ziflow
Online Proofing
Ziflow is the leading creative collaboration and online proofing platform. Ziflow helps agencies and brands deliver exceptional creative content. One platform for clear feedback on video, digital, web, documents, images, audio, banners, and much more. Flexible workflow for faster approvals. Integrat
Ziflow is the leading creative collaboration and online proofing platform. Ziflow helps agencies and brands deliver exceptional creative content. One platform for clear feedback on video, digital, web, documents, images, audio, banners, and much more. Flexible workflow for faster approvals. Integrat
Categories
G2 Awards
Best EMEA Sellers 2024
Best Content Management Products 2024
Best UK Sellers 2024
EMEA Leader Online Proofing Winter 2025
Usability Leader Online Proofing Winter 2025
12
clearer.io
Online Reputation Management
Start collecting genuine text & video reviews from your happy customers in under 10 minutes.
Start collecting genuine text & video reviews from your happy customers in under 10 minutes.
Categories
G2 Awards
Best UK Sellers 2024
Results Leader Review Management Winter 2025
Grid Leader Review Management Winter 2025
EMEA Leader Review Management Winter 2025
Relationship Leader Lead Capture Winter 2025
Grid High performer Lead Capture Winter 2025
13
Billsby
Subscription Billing
Rely on Billsby for easy and accurate subscription billing software. Manage recurring payments with the most powerful, customizable and easy-to-integrate recurring billing software.
Rely on Billsby for easy and accurate subscription billing software. Manage recurring payments with the most powerful, customizable and easy-to-integrate recurring billing software.
Categories
Products
G2 Awards
Highest Satisfaction Products 2024
Best Commerce Products 2024
Best UK Sellers 2024
Implementation Leader Usage-based billing software Winter 2025
Implementation Leader Subscription Billing Winter 2025
Relationship Leader Subscription Management Winter 2025
14
StaffCircle
Performance Management
The all-in-one performance management solution combining culture & engagement, performance management and skills & development into a single easy to use software tool.StaffCircle creates consistent connections and processes between management and workforce. It offers an integrated performance and co
The all-in-one performance management solution combining culture & engagement, performance management and skills & development into a single easy to use software tool.StaffCircle creates consistent connections and processes between management and workforce. It offers an integrated performance and co
Categories
G2 Awards
Highest Satisfaction Products 2024
Best UK Sellers 2024
Europe Leader Performance Management Winter 2025
United Kingdom High performer Performance Management Winter 2025
EMEA High performer Performance Management Winter 2025
EMEA Leader Performance Management Winter 2025
Europe High performer Performance Management Winter 2025
15
Breathe
Core HR
Built in 2012, Breathe is a software for SMEs that keeps all employee information in one central place and automates all those time consuming HR admin tasks.
Built in 2012, Breathe is a software for SMEs that keeps all employee information in one central place and automates all those time consuming HR admin tasks.
Categories
G2 Awards
Best UK Sellers 2024
Best HR Products 2024
Europe Leader HCM Software Winter 2025
EMEA Leader Core HR Winter 2025
United Kingdom Leader Workforce Management Winter 2025
United Kingdom Leader Core HR Winter 2025
16
EvaluAgent
Contact Center Quality Assurance
It’s QA, but not as you know it.Find your focus with clear, objective insights from AI-powered conversation intelligence and automated QA.
It’s QA, but not as you know it.Find your focus with clear, objective insights from AI-powered conversation intelligence and automated QA.
Categories
Products
G2 Awards
Best UK Sellers 2024
Americas High performer Contact Center Quality Assurance Winter 2025
Asia High performer Contact Center Quality Assurance Winter 2025
India High performer Contact Center Quality Assurance Winter 2025
EMEA High performer Contact Center Quality Assurance Winter 2025
United Kingdom High performer Conversation Intelligence Winter 2025
Europe High performer Contact Center Quality Assurance Winter 2025
Momentum Leader Contact Center Quality Assurance Winter 2025
17
Qminder
Queue Management
Qminder is a cloud-based queue management platform that helps businesses deliver memorable waiting experiences. Qminder lets customers queue up remotely using their phones and get notified via text messages. The data captured during customer self-check-in helps you provide more personalized service.
Qminder is a cloud-based queue management platform that helps businesses deliver memorable waiting experiences. Qminder lets customers queue up remotely using their phones and get notified via text messages. The data captured during customer self-check-in helps you provide more personalized service.
Categories
Products
G2 Awards
Best UK Sellers 2024
Best Office Products 2024
Implementation Leader Visitor Management Winter 2025
Grid Leader Visitor Management Winter 2025
Grid High performer Visitor Management Winter 2025
Momentum Leader Queue Management Winter 2025
Implementation Leader Queue Management Winter 2025
Grid Leader Queue Management Winter 2025
18
trumpet
Digital Sales Room
Centralise your buyer journeys and close deals faster with digital sales room – Interactive, collaborative and auto-personalised spaces. Imagine one space where you can centralise marketing content, video recordings, demo recordings, mutual action plans, proposals, forms/surveys, e-signature & more.
Centralise your buyer journeys and close deals faster with digital sales room – Interactive, collaborative and auto-personalised spaces. Imagine one space where you can centralise marketing content, video recordings, demo recordings, mutual action plans, proposals, forms/surveys, e-signature & more.
Categories
Products
G2 Awards
Rookies of the Year 2024
Best UK Sellers 2024
Relationship Leader Digital Sales Room Winter 2025
Implementation Leader Digital Sales Room Winter 2025
Results Leader Sales Enablement Winter 2025
United Kingdom Leader Digital Sales Room Winter 2025
Momentum Leader Digital Sales Room Winter 2025
Implementation Leader Sales Enablement Winter 2025
19
Ideagen
Quality Management (QMS)
Ideagen helps the quiet voices and safe hands that protect organisations - a name trusted globally to deliver world-class, innovative regulatory and compliance software. Our portfolio of solutions and services help solve complex quality, EHS, collaboration, risk, audit and compliance challenges in h
Ideagen helps the quiet voices and safe hands that protect organisations - a name trusted globally to deliver world-class, innovative regulatory and compliance software. Our portfolio of solutions and services help solve complex quality, EHS, collaboration, risk, audit and compliance challenges in h
Categories
Products
G2 Awards
Best UK Sellers 2024
Best Office Products 2024
Best Content Management Products 2024
Grid High performer Cloud Content Collaboration Winter 2025
Grid Leader Environmental, Quality and Safety Management Winter 2025
Implementation Leader Inspection Management Winter 2025
EMEA Leader Quality Management (QMS) Winter 2025
20
Sumsub
Identity Verification
Sumsub is the one verification platform to secure the whole user journey. With Sumsub’s customizable KYC/AML, KYB, Transaction Monitoring and Fraud Prevention solutions, you can orchestrate your verification process, welcome more customers worldwide, meet compliance requirements, reduce costs and pr
Sumsub is the one verification platform to secure the whole user journey. With Sumsub’s customizable KYC/AML, KYB, Transaction Monitoring and Fraud Prevention solutions, you can orchestrate your verification process, welcome more customers worldwide, meet compliance requirements, reduce costs and pr
Categories
Products
G2 Awards
Best UK Sellers 2024
Best Commerce Products 2024
Momentum Leader Age Verification Winter 2025
Europe Leader Identity Verification Winter 2025
EMEA Leader Identity Verification Winter 2025
Grid Leader Age Verification Winter 2025
EMEA Leader Biometric Authentication Winter 2025
21
Kolleno
Credit and Collections
Kolleno is a financial operations platform that brings together receivables, payables, payments and reconciliation - all in one place.
Kolleno is a financial operations platform that brings together receivables, payables, payments and reconciliation - all in one place.
Categories
Products
G2 Awards
Best UK Sellers 2024
Best Accounting and Finance Products 2024
Relationship Leader Accounts Receivable Winter 2025
Implementation Leader Accounts Receivable Winter 2025
Results Leader Accounts Receivable Winter 2025
Usability Leader Credit and Collections Winter 2025
22
Ticket Tailor
Event Registration & Ticketing
Ticket Tailor is an online ticket-selling software application for events.
Ticket Tailor is an online ticket-selling software application for events.
Categories
Products
G2 Awards
Best UK Sellers 2024
Results Leader Box Office Winter 2025
Results Leader Event Registration & Ticketing Winter 2025
Usability Leader Event Registration & Ticketing Winter 2025
Usability Leader Box Office Winter 2025
Implementation Leader Box Office Winter 2025
23
Reward Gateway | Edenred
Employee Engagement
Reward Gateway helps companies engage, motivate and retain people through an unified employee engagement hub.
Reward Gateway helps companies engage, motivate and retain people through an unified employee engagement hub.
Categories
G2 Awards
Best UK Sellers 2024
Momentum Leader Employee Engagement Winter 2025
Grid Leader Employee Engagement Winter 2025
Grid High performer Corporate Wellness Winter 2025
Results Leader Corporate Wellness Winter 2025
24
Bright
Digital Asset Management
5 star Digital Asset Management software that's won awards for its ease of use, scalability and customer support. Get your free demo, today!
Products
G2 Awards
Best Content Management Products 2024
Best UK Sellers 2024
Implementation Leader Brand Asset Management Winter 2025
Momentum Leader Brand Asset Management Winter 2025
Grid Leader Brand Asset Management Winter 2025
EMEA Leader Digital Asset Management Winter 2025
25
Resource Guru
Resource Management
Resource Guru is the resource management software that helps professional services teams schedule with clarity and deliver projects with confidence. Unlike spreadsheets that quickly become outdated — or PSA tools where resource management is an afterthought — Resource Guru is purpose-built for resou
Resource Guru is the resource management software that helps professional services teams schedule with clarity and deliver projects with confidence. Unlike spreadsheets that quickly become outdated — or PSA tools where resource management is an afterthought — Resource Guru is purpose-built for resou
Categories
Products
G2 Awards
Best Project Management Products 2024
Best UK Sellers 2024
Usability Leader Resource Management Winter 2025
Grid Leader Resource Management Winter 2025
Implementation Leader Resource Management Winter 2025
Results Leader Resource Management Winter 2025
Relationship Leader Resource Management Winter 2025
26
DSMN8
Employee Advocacy
DSMN8 makes it easy for employees to share brand-approved content on social media, supported by AI and automation features, with enterprise security. Extend reach beyond corporate channels, drive social media engagement, and generate inbound opportunities by activating the most trusted industry voi
DSMN8 makes it easy for employees to share brand-approved content on social media, supported by AI and automation features, with enterprise security. Extend reach beyond corporate channels, drive social media engagement, and generate inbound opportunities by activating the most trusted industry voi
Categories
G2 Awards
Best UK Sellers 2024
Relationship Leader Employee Advocacy Winter 2025
Results Leader Employee Advocacy Winter 2025
Asia Pacific Leader Employee Advocacy Winter 2025
United Kingdom Leader Employee Advocacy Winter 2025
Grid Leader Employee Advocacy Winter 2025
27
Jiminny
Conversation Intelligence
Jiminny allows users to record, transcribe, and analyze calls and meetings in real-time to help capture important data points.
Jiminny allows users to record, transcribe, and analyze calls and meetings in real-time to help capture important data points.
Categories
Products
G2 Awards
Best Sales Products 2024
Best UK Sellers 2024
United Kingdom High performer Revenue Operations & Intelligence (RO&I) Winter 2025
Europe High performer Sales Coaching Winter 2025
United Kingdom High performer Sales Coaching Winter 2025
EMEA High performer Sales Coaching Winter 2025
Implementation Leader Sales Analytics Winter 2025
28
Dotdigital
Marketing Automation
Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your teams create connected, personalized experiences across every marketing channel. You can bring all your customer data together, understand your audience, and automate cross-channel journeys th
Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your teams create connected, personalized experiences across every marketing channel. You can bring all your customer data together, understand your audience, and automate cross-channel journeys th
Categories
Products
G2 Awards
Best UK Sellers 2024
Best Marketing & Digital Advertising Products 2024
Europe Leader Transactional Email Winter 2025
United Kingdom Leader Personalization Winter 2025
Grid Leader Communication Platform as a Service (CPaaS) Winter 2025
Grid Leader Email Deliverability Winter 2025
EMEA Leader Communication Platform as a Service (CPaaS) Winter 2025
EMEA Leader Email Deliverability Winter 2025
Europe Leader Communication Platform as a Service (CPaaS) Winter 2025
29
Board Intelligence
Board Management
Board Intelligence drives business performance and high-impact governance through board and management reporting.
Board Intelligence drives business performance and high-impact governance through board and management reporting.
Categories
Products
G2 Awards
Best UK Sellers 2024
Grid Leader Board Management Winter 2025
Grid High performer Board Management Winter 2025
Usability Leader Board Management Winter 2025
Results Leader Board Management Winter 2025
EMEA Leader Board Management Winter 2025
Europe Leader Board Management Winter 2025
30
VoIPstudio
VoIP Providers
VoIPstudio is a cloud-based business phone system created especially for organizations that require professional communication features.
VoIPstudio is a cloud-based business phone system created especially for organizations that require professional communication features.
Categories
Products
G2 Awards
Best UK Sellers 2024
Grid Leader VoIP Providers Winter 2025
Momentum Leader VoIP Providers Winter 2025
Europe High performer VoIP Providers Winter 2025
EMEA High performer VoIP Providers Winter 2025
United Kingdom High performer VoIP Providers Winter 2025
31
Attest
Survey
Easy is good. Whether you’re a research newbie or an insights pro, Attest helps you reach your goals faster and without the fuss.
Categories
Products
G2 Awards
Best UK Sellers 2024
Grid High performer Survey Winter 2025
Grid Leader Survey Winter 2025
EMEA High performer Survey Winter 2025
Europe High performer Survey Winter 2025
United Kingdom High performer Survey Winter 2025
32
Audiense
Audience Intelligence Platforms
Audiense is on a mission to democratize audience insights. We have built a suite of rich digital consumer intelligence solutions to empower audience strategies and marketing tactics by leveraging social data and connecting it with your tech stack.
Audiense is on a mission to democratize audience insights. We have built a suite of rich digital consumer intelligence solutions to empower audience strategies and marketing tactics by leveraging social data and connecting it with your tech stack.
G2 Awards
Best UK Sellers 2024
Usability Leader Audience Intelligence Platforms Winter 2025
Implementation Leader Audience Intelligence Platforms Winter 2025
Relationship Leader Audience Intelligence Platforms Winter 2025
33
CookieYes Limited
Cookie Tracking
CookieYes is a leading consent management platform (CMP) that helps businesses comply with privacy regulations such as GDPR, CCPA, LGPD, POPIA, and more. Our platform is an all-in-one cookie consent solution to unburden businesses from privacy challenges and non-compliance fines.CookieYes is named a
CookieYes is a leading consent management platform (CMP) that helps businesses comply with privacy regulations such as GDPR, CCPA, LGPD, POPIA, and more. Our platform is an all-in-one cookie consent solution to unburden businesses from privacy challenges and non-compliance fines.CookieYes is named a
G2 Awards
Best UK Sellers 2024
Grid Leader Consent Management Platform (CMP) Winter 2025
EMEA Leader Cookie Tracking Winter 2025
Europe Leader Cookie Tracking Winter 2025
Momentum Leader Cookie Tracking Winter 2025
Europe Leader Consent Management Platform (CMP) Winter 2025
Implementation Leader Cookie Tracking Winter 2025
34
Oliva Health
Mental Health
Employee Mental Well-Being Platform. We help companies respond to the pivotal moments that impact mental wellbeing at work and beyond—driving employee retention and exceptional effort.
Employee Mental Well-Being Platform. We help companies respond to the pivotal moments that impact mental wellbeing at work and beyond—driving employee retention and exceptional effort.
Categories
Products
G2 Awards
Best UK Sellers 2024
Europe High performer Corporate Wellness Winter 2025
United Kingdom Leader Corporate Wellness Winter 2025
Relationship Leader Mental Health Winter 2025
EMEA Leader Corporate Wellness Winter 2025
Usability Leader Mental Health Winter 2025
Momentum Leader Mental Health Winter 2025
35
Serif
Vector Graphics
From the smoothest photo editing and design software to next-gen page layout, Affinity is pushing the boundaries of what’s possible with creative technology.
G2 Awards
Best UK Sellers 2024
Implementation Leader Vector Graphics Winter 2025
Grid Leader Photo Editing Winter 2025
EMEA High performer Photo Editing Winter 2025
Results Leader Vector Graphics Winter 2025
36
Causal
Causal lets you build financial models effortlessly and share them with interactive, visual dashboards that everyone will understand.
G2 Awards
Best UK Sellers 2024
37
YunoJuno
Freelance Platforms
YunoJuno helps leading companies reduce costs, streamline hiring, and ensure global compliance when working with contractors worldwide.
YunoJuno helps leading companies reduce costs, streamline hiring, and ensure global compliance when working with contractors worldwide.
Categories
Products
G2 Awards
Best UK Sellers 2024
Grid High performer Freelance Platforms Winter 2025
Europe High performer Freelance Platforms Winter 2025
EMEA High performer Freelance Platforms Winter 2025
United Kingdom High performer Freelance Platforms Winter 2025
Results Leader Freelance Platforms Winter 2025
38
Virtuoso
Automation Testing
Virtuoso is a secure, low-code/no-code, robotic test automation platform powered by Artificial Intelligence (AI) and Natural Language Programming (NLP) to automate your functional and end-to-end tests for any browser-based application, at scale in the cloud. We enable engineers and non-engineers ali
Virtuoso is a secure, low-code/no-code, robotic test automation platform powered by Artificial Intelligence (AI) and Natural Language Programming (NLP) to automate your functional and end-to-end tests for any browser-based application, at scale in the cloud. We enable engineers and non-engineers ali
Categories
Products
G2 Awards
Best UK Sellers 2024
United Kingdom High performer DevOps Winter 2025
Grid High performer Automation Testing Winter 2025
Asia Pacific High performer Automation Testing Winter 2025
Asia High performer Automation Testing Winter 2025
India High performer Automation Testing Winter 2025
Europe High performer Automation Testing Winter 2025
EMEA High performer Automation Testing Winter 2025
39
Kluster
Revenue Operations & Intelligence (RO&I)
Kluster offers data-driven sales analytics and forecasting solutions, helping B2B SaaS companies optimize their sales process.
Kluster offers data-driven sales analytics and forecasting solutions, helping B2B SaaS companies optimize their sales process.
Categories
Products
G2 Awards
Best UK Sellers 2024
EMEA High performer Sales Analytics Winter 2025
EMEA High performer Revenue Operations & Intelligence (RO&I) Winter 2025
Europe High performer Sales Analytics Winter 2025
Europe High performer Revenue Operations & Intelligence (RO&I) Winter 2025
United Kingdom High performer Sales Analytics Winter 2025
United Kingdom High performer Revenue Operations & Intelligence (RO&I) Winter 2025
40
usecure
Security Awareness Training
We help IT leaders and managed service providers (MSP) measure, reduce and monitor human cyber risk.
We help IT leaders and managed service providers (MSP) measure, reduce and monitor human cyber risk.
Categories
Products
G2 Awards
Best UK Sellers 2024
Momentum Leader Security Awareness Training Winter 2025
Grid High performer Dark Web Monitoring Winter 2025
Asia Pacific High performer Security Awareness Training Winter 2025
Grid High performer Security Awareness Training Winter 2025
Canada High performer Security Awareness Training Winter 2025
EMEA High performer Security Awareness Training Winter 2025
Europe High performer Security Awareness Training Winter 2025
EMEA High performer Dark Web Monitoring Winter 2025
41
onHand
Corporate Social Responsibility (CSR)
Your all-in-one tool for corporate volunteering & sustainability action. Choose from 1000’s of missions that cover the causes that your team really cares about. Local, remote, and fully flexible. Join the new corporate volunteering movement that engages and rewards your employees.
Categories
Products
G2 Awards
Best UK Sellers 2024
Grid High performer Corporate Volunteering Platform Winter 2025
Grid High performer Corporate Social Responsibility (CSR) Winter 2025
Implementation Leader Corporate Volunteering Platform Winter 2025
Grid Leader Corporate Social Responsibility (CSR) Winter 2025
Momentum Leader Corporate Volunteering Platform Winter 2025
42
Officely
Space Management
At Officely, we believe the future of work is flexible. We believe employees are most productive and happiest when they have the autonomy to choose where they work each day. Whether it’s unlocking the ability to stay at home and focus on heads-down work or taking a few hours off to pick up the kids
At Officely, we believe the future of work is flexible. We believe employees are most productive and happiest when they have the autonomy to choose where they work each day. Whether it’s unlocking the ability to stay at home and focus on heads-down work or taking a few hours off to pick up the kids
Categories
Products
G2 Awards
Best UK Sellers 2024
Best Office Products 2024
Grid High performer Hybrid Enablement Winter 2025
Implementation Leader Hybrid Enablement Winter 2025
Results Leader Hybrid Enablement Winter 2025
43
Mo
The Future of Employee Engagement. Our mission is to help people to thrive in their journey through work. We want to unlock unimaginable value for people and teams at work, through empowering leaders at all levels to develop the habits of the worlds best teams.
G2 Awards
Best UK Sellers 2024
United Kingdom Leader Employee Recognition Winter 2025
EMEA Leader Employee Recognition Winter 2025
Europe Leader Employee Recognition Winter 2025
44
Planable
Planable is the command centre for social media teams to work together on content. Planable is the content marketing tool for teams who want less frustration — and better collaboration. Planable brings team members, clients, and social content together in one virtual boardroom. (Not the stuffy kind.
Planable is the command centre for social media teams to work together on content. Planable is the content marketing tool for teams who want less frustration — and better collaboration. Planable brings team members, clients, and social content together in one virtual boardroom. (Not the stuffy kind.
45
Brandwatch
Social Media Suites
Brandwatch is the world’s premier social suite, empowering over 7,500 of the world’s most admired companies.
Brandwatch is the world’s premier social suite, empowering over 7,500 of the world’s most admired companies.
Categories
Products
G2 Awards
Best Marketing & Digital Advertising Products 2024
Best UK Sellers 2024
EMEA Leader Social Media Analytics Winter 2025
Canada Leader Social Media Listening Tools Winter 2025
Momentum Leader Audience Intelligence Platforms Winter 2025
Latin America Leader Social Media Management Winter 2025
Europe Leader Social Media Suites Winter 2025
Europe Leader Social Media Management Winter 2025
Latin America Leader Social Media Suites Winter 2025
46
Payhawk
Expense Management
Payhawk helps you manage and automate everything between your bank and accounting software in real-time.
Payhawk helps you manage and automate everything between your bank and accounting software in real-time.
Categories
Products
G2 Awards
Best UK Sellers 2024
Spain High performer Expense Management Winter 2025
EMEA Leader Invoice Management Winter 2025
Europe Leader Spend Management Winter 2025
United Kingdom High performer Spend Management Winter 2025
United Kingdom Leader Invoice Management Winter 2025
47
ScreenCloud
Digital Signage
Unleash the full potential of your screens with ScreenCloud's cutting-edge content and device management system. Seamlessly control and update your digital signage from anywhere in the world.
Unleash the full potential of your screens with ScreenCloud's cutting-edge content and device management system. Seamlessly control and update your digital signage from anywhere in the world.
Categories
Products
G2 Awards
Best UK Sellers 2024
Momentum Leader Digital Signage Winter 2025
Grid Leader Digital Signage Winter 2025
Results Leader Digital Signage Winter 2025
EMEA Leader Digital Signage Winter 2025
Usability Leader Digital Signage Winter 2025
48
UJJI Ltd
Learning Experience Platforms (LXP)
The gamified career development platform for the new generation of work.
Categories
Products
G2 Awards
Best UK Sellers 2024
Usability Leader Microlearning Platforms Winter 2025
EMEA Leader Learning Experience Platforms (LXP) Winter 2025
Grid Leader Learning Experience Platforms (LXP) Winter 2025
Usability Leader Learning Experience Platforms (LXP) Winter 2025
Relationship Leader Learning Experience Platforms (LXP) Winter 2025
Results Leader Learning Experience Platforms (LXP) Winter 2025
49
ProdPad
Product Management
ProdPad is a product management software that supports the complete product journey.
ProdPad is a product management software that supports the complete product journey.
Categories
Products
G2 Awards
Best UK Sellers 2024
Grid Leader Idea Management Winter 2025
EMEA High performer Idea Management Winter 2025
Europe High performer Idea Management Winter 2025
Relationship Leader Idea Management Winter 2025
Implementation Leader Idea Management Winter 2025
EMEA Leader Idea Management Fall 2024
Europe Leader Idea Management Fall 2024
50
Natterbox Limited
AI Customer Support Agents
Natterbox is an AI Powered contact center solution that's embedded and managed inside Salesforce. We help Salesforce-first companies to personalize their conversation journeys for improved customer experience and boost productivity for their sales and service teams. Natterbox enables you to create a
Natterbox is an AI Powered contact center solution that's embedded and managed inside Salesforce. We help Salesforce-first companies to personalize their conversation journeys for improved customer experience and boost productivity for their sales and service teams. Natterbox enables you to create a
Categories
Products
G2 Awards
Best UK Sellers 2024
United Kingdom High performer Outbound Call Tracking Winter 2025
Europe High performer Contact Center Winter 2025
Australia High performer Contact Center Winter 2025
United Kingdom High performer Contact Center Winter 2025
ANZ High performer Contact Center Winter 2025
FAQs
What are the G2 Best Software Awards?
G2’s Annual Best Software Awards rank the world’s best software companies and products based on authentic, timely reviews from real users.
How are the winners determined?
More than 30 different lists are generated using G2’s proprietary algorithm based on G2’s verified user reviews and publicly available market presence data. The top 100 software companies are ranked based on a combination of Satisfaction and Market Presence scores. The top 100 products are ranked based on reviews across all categories in which they are a part. Satisfaction is an aggregate score based on a company’s products across their assigned categories. More tailored company and product lists (e.g., "India Software Companies" and "Products for Small Businesses") feature a smaller set of winners at 25 or 50 appearing on each list.
Read more about the methodology used to calculate G2’s Best Software Awards here.
How many reviews does a vendor need to be eligible?
To be included in one of G2’s Best Software Sellers or Best Software Products Lists, a software company must receive at least 50 approved reviews in aggregate across all of its G2-listed products during the 2023 calendar year. Reviews must have been submitted by Dec. 31, 2023 to impact Best Software eligibility and rankings. Scores reflect only data from reviews submitted during this evaluation period.
How are the Best Software Awards different from quarterly badge lists?
For G2’s annual Best Software Awards, the scores reflect reviews submitted in the evaluation period - in this case, the calendar year 2023. Other G2 reports might include more or less data which would potentially show different rankings for software companies and products.
Read more about G2’s research scoring methodologies.
Can software sellers and products win multiple awards?
Yes. A software seller and/or product has the potential to be named on multiple lists based on its eligibility and rankings.
How are reviews verified and vetted?
It is important to us at G2 to be objective and trustworthy, with reviews being thoroughly vetted. To ensure this, we require the use of a LinkedIn™ account or verified business email address to validate a G2 reviewer’s identity and current employer. We also validate reviewers by partnering with companies to securely authenticate users through select platforms. We do not allow users to leave reviews for their current employers, former employers, or competitors.
For more information on the reviews process, view G2’s community guidelines.
Were G2’s 2024 Best Software Lists researched and published using the same methodology and criteria as past years? If not, what is new?
Eligibility criteria and methodology have remained unchanged from last year. Being eligible, of course, does not guarantee inclusion on a list.
We did, however, add net-new lists in 2024 for:
Companies:
APAC Software Companies
Products:
Rookies of the Year
Best Products for Professionals in Analytics (this was previously combined with AI)
Best Products for Professionals in AI (this was previously combined with Analytics)
Best Products for Professionals in Education
