User Sentiment
How are these determined?
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
- Salesforce Marketing Cloud Engagement is a platform designed to manage marketing communication across various channels, improve customer experiences, and enhance customer engagement through personalized, data-driven campaigns.
- Users like the platform's user-friendly interface, powerful personalization capabilities, robust automation features, and the ability to deliver highly personalized and timely communication at scale, enhancing customer journeys and driving meaningful engagement across multiple channels.
- Reviewers noted that the platform can be complex to navigate, especially for new users, with a steep learning curve, and some features may require extensive customization to meet specific needs, and integrating it smoothly with other systems or data sources can sometimes be difficult.
