
Apollo.io is very strong for outbound and prospecting. The contact database is large and regularly updated, filters are flexible, and it is easy to build targeted lists quickly. The email sequencing and CRM integrations save a lot of time for sales and revops teams. Overall, it combines data, engagement, and workflows in one place, which improves productivity. Review collected by and hosted on G2.com.
Data accuracy can sometimes vary depending on region or role, so occasional manual verification is needed. The interface can feel overwhelming at first because of the number of features, and onboarding new users takes time. Some advanced features are locked behind higher pricing tiers, which can be limiting for smaller teams. Review collected by and hosted on G2.com.
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