Outbound Call Tracking reviews by real, verified users. Find unbiased ratings on user satisfaction, features, and price based on the most reviews available anywhere.
Outbound call tracking software allows users to call leads directly through the solution and record call and prospect data. These solutions are used to quickly contact prospective customers to get a jump on a sales opportunity. Outbound call tracking products provide click-to-call features for fast dialing, generate local numbers for more likely responses, and automate voicemails and follow-up emails. In addition, products can record calls for training purposes and sort prospects based on the probability of a successful sale. Outbound call tracking solutions are most commonly used for inside sales representatives and telemarketers interested in converting new customers. CRM integrations are very common, particularly when being used to store prospect information and notes regarding past phone calls.
To qualify as an outbound call tracking solution, a product must:
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Outbound call tracking software provides sales teams with a unified platform to place outbound calls and manage leads. Outbound call tracking software allows users to place calls directly from their desktop rather than using a mobile phone which allows them to spend less time dialing and more time focusing on selling. Many outbound call tracking software also offers tools for call recording, call analytics, and provides a full call transcription so users are enabled to easily identify important parts of a conversation.
Key Benefits of Outbound Call Tracking Software
Outbound call tracking software is used as a way to minimize many of the manual tasks that are generally associated with calling and keeping track of leads. When a call is made with outbound call tracking software, the contact information is stored and the call is automatically logged with both the date and time of the call. In addition, outbound call tracking software provides analytics and call transcriptions that prove to be extremely useful for salespeople to go back and reference at a later time after a call is completed. While it may be very difficult to keep notes while users are having an active conversation with their lead, call transcriptions automatically record and transcribe an entire conversation. This allows users to go over the entire conversation and identify key information.
Sales coaching — A major benefit of using outbound call tracking software is the ability to record outbound calls. Recording outbound calls allows users to review and assess whether or not certain tactics are working or if they need to switch up their call strategy. Honing in on which call tactics are the most effective help sales teams have more call recipients being receptive and willing to listen to sales calls.
Lead tracking — When users reach out to a lead with outbound call tracking software, the software automatically marks that the lead has been reached out to. This provides the user with a visual reminder of whether or not they reached out to a lead. Outbound call tracking software also marks the number of times a lead was contacted which indicates if a lead is particularly unresponsive and not worth a sales representative’s time.
Outbound call tracking software is most often used by various job functions that need to manage leads and engage with customers on a daily basis.
Sales teams — Perhaps the most common use case for outbound call tracking software are the enterprise sales teams. Enterprise sales teams are constantly tracking down leads, and searching for key points in a conversation that may help contribute to a final sale. As such, they are able to leverage the many benefits of the call transcription and lead tracking features in outbound call tracking software.
Call centers — Employees in the field of telemarketing and other outbound call centers utilize many of the quick dialing systems that are found in an outbound call tracking software. Outbound call tracking software queues up a long list of leads that can continuously make calls immediately when one is finished. This way users do not have to waste time dialing and are enabled to spend more of their time speaking to clients, customers, and other prospects.
Outbound call tracking software has a variety of features to record, transcribe, and analyze calls. These features allow users to focus on prospecting leads as well as take care of current customers.
Tracking numbers — Some outbound call tracking software provides users with tracking numbers that can be used with area codes from anywhere in the world. For example, if a midwest sales representative is reaching out to a lead on the east coast, then the call will appear to the receiver denoting that the sales representative is local and with an east coast zip code. This provides a higher success rate with calls being received as people will feel more comfortable answering a phone call from someone in the same area code.
Outbound call reports — Outbound call tracking software provides users with reports that allow them to track the overall rate of response from outbound calls. This feature can help users track their performance.
Peak hours — Peak hours features of outbound call tracking software use analytics to determine what the peak hours are to place outbound calls. This feature drills analytics down to different time zones and will alert the user which peak hours are for each lead. Understanding what times are the most effective for outbound calling will result in higher answer rates.
Call recording — Call recording features allow users to analyze past conversations with leads and prospects. This helps users identify any common pain points and improve overall call strategy.
Call notifications — Call notification features provide users with various notifications regarding missed and upcoming calls. If a user missed a call and never reached back out to a lead, then the software will remind and notify the user. Similarly, if a user has an upcoming call scheduled, then the software will notify the user ahead of time to prepare for the call.
Call logging — Call logging features automatically logs the date, time, duration, and outcome of a call. This helps users identify how long it has been since they have connected with the prospect, and whether or not the prospect answered or stayed on the phone for a long time. Automatic call logging means users do not have to remember to log the call as well which saves them from tedious manual work.
Excessive contact information — Often, businesses already have a contact information software in place such as a customer relationship management (CRM) software. When businesses install a CRM alongside an outbound call tracking software, it may often lead to mismatched contact information where one software lists a different contact number than the other. This can lead to confusion and eventually require the user to hunt down the correct information, hence wasting time.
Lack of customer trust — Outbound call tracking software has the capability of making calls with an area code that appears close to the customer who is receiving the call. When the customer discovers that the call is not actually being made from the same area, it may deter them from continuing a conversation.