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The way people find and buy software is changing — fast. Join fellow go-to-market leaders, brand builders, and bold thinkers for strategies to take control of your brand story and win in the moments that matter.
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When Evan Reiss became VP, Head of Marketing at Foxit, he brought more than just a fresh perspective – he brought a playbook for the future.
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AI is disrupting the software buying journey—it’s steering budgets and redefining who calls the shots. AI is now always included, and buyers aren’t playing by the old rules.
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