2026
Find the best software for anything and everything you want to accomplish, as decided by software buyers on the world’s largest and most trusted software marketplace. Based on honest reviews and ratings from our G2 users this year, this list features the top software products found on G2.
Out of 4,664 total products in this category, and 446 that were eligible for the 2026 Best Software Awards, here are the 50 best software products. When looking at this year’s winners, 20 remained on the list from last year, while 30 are new entrants — representing a 60% change on this list since the 2025 Best Software Awards.
1
Agentforce Sales (formerly Salesforce Sales Cloud)
CRM
Sell faster, smarter, and more efficiently with AI + Data + CRM. Boost productivity and grow in a whole new way with Sales Cloud.
Sell faster, smarter, and more efficiently with AI + Data + CRM. Boost productivity and grow in a whole new way with Sales Cloud.
Reviews
Categories
G2 Awards
Best Global Sellers 2026
Best Sales Software Products 2026
Best Enterprise Products 2026
Best Software Products 2026
Best Analytics Software Products 2026
Best Mid-Market Products 2026
Best Highest Satisfaction Products 2026
Best Collaboration & Productivity Software Products 2026
Best Marketing & Digital Advertising Software Products 2026
2
HubSpot Sales Hub
CRM
Sales Hub is a modern sales software that helps teams build pipeline, accelerate deal velocity, and create stronger customer connections. Powered by HubSpot’s Smart CRM, it combines AI, automation, and insights in one easy-to-use platform, so reps can sell smarter and scale without added complexity.
Sales Hub is a modern sales software that helps teams build pipeline, accelerate deal velocity, and create stronger customer connections. Powered by HubSpot’s Smart CRM, it combines AI, automation, and insights in one easy-to-use platform, so reps can sell smarter and scale without added complexity.
Reviews
Categories
G2 Awards
Best Global Sellers 2026
Best Sales Software Products 2026
Best Software Products 2026
Best Small Business Products 2026
Best Highest Satisfaction Products 2026
Best Agentic AI Software Products 2026
Best Collaboration & Productivity Software Products 2026
Best Mid-Market Products 2026
3
Gong
Revenue AI Platforms
The patented Gong Revenue Intelligence Platform™ captures and understands every customer interaction, then delivers insights at scale, empowering revenue teams to make decisions based on data instead of opinions.
Reviews
Categories
G2 Awards
Best Global Sellers 2026
Best Sales Software Products 2026
Best Software Products 2026
Best Highest Satisfaction Products 2026
4
PandaDoc
Proposal
PandaDoc is an app that lets you build, track, and sign your docs all in one place. Automate your workflow, discover what sells with built-in analytics, and get legally binding signatures in minutes.
PandaDoc is an app that lets you build, track, and sign your docs all in one place. Automate your workflow, discover what sells with built-in analytics, and get legally binding signatures in minutes.
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
Best Global Sellers 2026
Best Collaboration & Productivity Software Products 2026
5
Consensus
Demo Automation
Consensus is leading the world into a new era of demo automation. Our platform gets your buyers what they need when they need it. It then multiplies your revenue team's impact with unique insights on those buyers. As a result, you'll see faster close times, larger deals, and higher close rates. Buyi
Consensus is leading the world into a new era of demo automation. Our platform gets your buyers what they need when they need it. It then multiplies your revenue team's impact with unique insights on those buyers. As a result, you'll see faster close times, larger deals, and higher close rates. Buyi
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
Best Design Software Products 2026
6
Pipedrive
CRM
Pipedrive is a web-based sales CRM software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process so they can focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite their sales tasks in one workspace
Pipedrive is a web-based sales CRM software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process so they can focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite their sales tasks in one workspace
Reviews
Categories
G2 Awards
Best Global Sellers 2026
Best Sales Software Products 2026
Best Highest Satisfaction Products 2026
Best Software Products 2026
7
Salesforce Partner Cloud (formerly Salesforce PRM)
Partner Relationship Management (PRM)
Salesforce Partner Relationship Management recruits, onboards, trains, and supports your indirect sales channels with theThis channel management software gives you a direct view into the performance of you channel partners so you collaborate better and drive more deals features that increase partner
Salesforce Partner Relationship Management recruits, onboards, trains, and supports your indirect sales channels with theThis channel management software gives you a direct view into the performance of you channel partners so you collaborate better and drive more deals features that increase partner
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
Best Global Sellers 2026
Asia Pacific Leader Partner Relationship Management (PRM) Spring 2026
8
ZoomInfo Sales
Sales Intelligence
Find your next customer with ZoomInfo Sales, the biggest, most accurate, and most frequently refreshed database of contact and company insights, intelligence, and purchasing intent data, all in one, modern go-to-market platform.
Find your next customer with ZoomInfo Sales, the biggest, most accurate, and most frequently refreshed database of contact and company insights, intelligence, and purchasing intent data, all in one, modern go-to-market platform.
Reviews
Categories
G2 Awards
Best Marketing & Digital Advertising Software Products 2026
Best Global Sellers 2026
Best Sales Software Products 2026
Best Enterprise Products 2026
Best Collaboration & Productivity Software Products 2026
Best Software Products 2026
9
Docusign CLM
Contract Lifecycle Management (CLM)
Docusign CLM contract management and content management platform makes it easy for employees, customers, partners, and vendors to create, share, process, and approve contracts, documents and content.
Docusign CLM contract management and content management platform makes it easy for employees, customers, partners, and vendors to create, share, process, and approve contracts, documents and content.
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
10
LinkedIn Sales Navigator
Sales Intelligence
LinkedIn Sales Navigator is the best version of LinkedIn for sales professionals. By harnessing the power of a 500 million member network, LinkedIn Sales Navigator will help you better target, understand, and engage with buyers.
LinkedIn Sales Navigator is the best version of LinkedIn for sales professionals. By harnessing the power of a 500 million member network, LinkedIn Sales Navigator will help you better target, understand, and engage with buyers.
Reviews
Categories
G2 Awards
Best Global Sellers 2026
Best Sales Software Products 2026
Best Software Products 2026
Best Enterprise Products 2026
Best Mid-Market Products 2026
11
trumpet
Digital Sales Room
Loved by Sales, Customer Success and Marketing - Turn better buyer journeys into more revenue with trumpet's Pods. Create hyper-personalised and interactive microsites that close more deals, quicker. Accelerate your sales cycles from cold outreach through to onboarding by centralising your buyer jou
Loved by Sales, Customer Success and Marketing - Turn better buyer journeys into more revenue with trumpet's Pods. Create hyper-personalised and interactive microsites that close more deals, quicker. Accelerate your sales cycles from cold outreach through to onboarding by centralising your buyer jou
Reviews
Categories
G2 Awards
Best UK Sellers 2026
Best Sales Software Products 2026
Best Highest Satisfaction Products 2026
Best EMEA Sellers 2026
12
Orum
Auto Dialer
13
Apollo.io
Sales Intelligence
Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 210M co
Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 210M co
Reviews
Categories
G2 Awards
Best Global Sellers 2026
Best Sales Software Products 2026
Best Marketing & Digital Advertising Software Products 2026
Best Collaboration & Productivity Software Products 2026
Best AI Software Products 2026
14
Adobe Acrobat
PDF Editor
Adobe Acrobat means a more seamless experience for your users, fewer hassles for your IT team.
Reviews
Categories
G2 Awards
Best Mid-Market Products 2026
Best Global Sellers 2026
Best Collaboration & Productivity Software Products 2026
Best Small Business Products 2026
Best Sales Software Products 2026
Best Software Products 2026
15
Fathom
Conversation Intelligence
16
Aligned
Digital Sales Room
Aligned is a collaborative workspace for B2B sellers & buyers. It allows reps to create a digital environment for each deal in which they can communicate more effectively with all stakeholders, better collaborate on resources, and create accountability for timelines, plans, and next steps. It also p
Aligned is a collaborative workspace for B2B sellers & buyers. It allows reps to create a digital environment for each deal in which they can communicate more effectively with all stakeholders, better collaborate on resources, and create accountability for timelines, plans, and next steps. It also p
Reviews
Categories
G2 Awards
Best EMEA Sellers 2026
Best Sales Software Products 2026
17
Nooks
Auto Dialer
18
Navattic
Demo Automation
Navattic empowers prospects to get hands-on with your product earlier in the buying journey through no-code interactive product demo software. Join the hundreds of GTM teams using Navattic to: - Embed clickable product tours on their website - Share interactive demos as follow-up sales assets - Send
Navattic empowers prospects to get hands-on with your product earlier in the buying journey through no-code interactive product demo software. Join the hundreds of GTM teams using Navattic to: - Embed clickable product tours on their website - Share interactive demos as follow-up sales assets - Send
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
19
Everstage
Sales Compensation
Everstage is a sales commission software designed for enterprises. Everstage helps Operations and Finance teams unlock the power of sales commissions and maximize the ROI of their commissions program. Everstage also elevates the payee experience with on-demand access to sales commissions integrated
Everstage is a sales commission software designed for enterprises. Everstage helps Operations and Finance teams unlock the power of sales commissions and maximize the ROI of their commissions program. Everstage also elevates the payee experience with on-demand access to sales commissions integrated
Reviews
Categories
G2 Awards
Best India Sellers 2026
Best Sales Software Products 2026
Best APAC Products 2026
20
Cognism
Sales Intelligence
Find out more about Cognism's pricing so you can start your journey to prospecting with complete confidence!
Find out more about Cognism's pricing so you can start your journey to prospecting with complete confidence!
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
Best UK Sellers 2026
Best EMEA Sellers 2026
Best Highest Satisfaction Products 2026
Best Software Products 2026
Best Global Sellers 2026
21
Agentforce Revenue Management (formerly Salesforce Revenue Cloud)
CPQ
Salesforce CPQ automates quoting, contracting, and the ordering processes. The solution improves sales productivity and helps you close more deals without ever leaving Salesforce. Fully native on the Salesforce platform, Salesforce CPQ delivers next-generation CPQ which is 5-10x easier to implement
Salesforce CPQ automates quoting, contracting, and the ordering processes. The solution improves sales productivity and helps you close more deals without ever leaving Salesforce. Fully native on the Salesforce platform, Salesforce CPQ delivers next-generation CPQ which is 5-10x easier to implement
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
Best Global Sellers 2026
22
Jotform Sign
E-Signature
Jotform Sign is a powerful e-signature platform that combines digital signatures with built-in automation to streamline document workflows. Easily create, share, and collect legally binding e-signatures on any device — without writing a single line of code. Upload an existing PDF, choose from 800+ p
Jotform Sign is a powerful e-signature platform that combines digital signatures with built-in automation to streamline document workflows. Easily create, share, and collect legally binding e-signatures on any device — without writing a single line of code. Upload an existing PDF, choose from 800+ p
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
Best Global Sellers 2026
Best Highest Satisfaction Products 2026
23
Storylane
Demo Automation
Interactive Demo Platform for Marketing and Sales Engineering teams in SaaS companies. Using Storylane Marketing can build Self Guided Product Tours and host it on their website. They can also enable resource pages for features and new product releases. Sales Engineering teams can create custom
Interactive Demo Platform for Marketing and Sales Engineering teams in SaaS companies. Using Storylane Marketing can build Self Guided Product Tours and host it on their website. They can also enable resource pages for features and new product releases. Sales Engineering teams can create custom
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
24
Seamless (formally Seamless.AI)
Sales Intelligence
Seamless delivers the world's best sales leads. Maximize revenue, increase sales and acquire your total addressable market instantly using artificial intelligence.
Seamless delivers the world's best sales leads. Maximize revenue, increase sales and acquire your total addressable market instantly using artificial intelligence.
Reviews
Categories
G2 Awards
Best Global Sellers 2026
Best Sales Software Products 2026
Best Highest Satisfaction Products 2026
Best Small Business Products 2026
Best Software Products 2026
25
Conga CLM
Contract Lifecycle Management (CLM)
26
6sense Sales Intelligence
Sales Intelligence
6sense Sales Intelligence for Sales offers a single seamless digital destination where sellers can acquire account and buying team intelligence fast. It helps streamline workflows, uncover hidden sales opportunities, accurately identify anonymous buyer intent data, and prioritize accounts that are r
6sense Sales Intelligence for Sales offers a single seamless digital destination where sellers can acquire account and buying team intelligence fast. It helps streamline workflows, uncover hidden sales opportunities, accurately identify anonymous buyer intent data, and prioritize accounts that are r
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
27
CaptivateIQ
Sales Compensation
28
Trainual
Training Management Systems
29

PROS
Pricing
30
Salesforce Spiff
Sales Compensation
Let us save you from hours spent every month in finicky spreadsheets. Improve quality and provide your reps with personalized, real-time commission portals. Along the way we'll work together to boost sales by up to 10%.
Let us save you from hours spent every month in finicky spreadsheets. Improve quality and provide your reps with personalized, real-time commission portals. Along the way we'll work together to boost sales by up to 10%.
Reviews
Categories
G2 Awards
Best Global Sellers 2026
Best Sales Software Products 2026
Grid Leader Sales Compensation Spring 2026
Grid Leader Sales Performance Management Spring 2026
Momentum Leader Sales Compensation Spring 2026
31
HighLevel
CRM
The fastest growing white-label marketing platform for digital agencies. CRM, Email, 2-way SMS, Funnel Builder, and more! Start with a 14 day free trial!
The fastest growing white-label marketing platform for digital agencies. CRM, Email, 2-way SMS, Funnel Builder, and more! Start with a 14 day free trial!
Reviews
Categories
G2 Awards
Best Marketing & Digital Advertising Software Products 2026
Best Sales Software Products 2026
Best Agentic AI Software Products 2026
Best Content Management Software Products 2026
Best Software Products 2026
32
impact.com
Affiliate Marketing
Drive rapid revenue growth through successful affiliate, creator, and referral partnerships—all from one comprehensive platform. impact.com connects you with 250K+ vetted partners through powerful discovery tools, tracks true incremental value with cookieless technology, and automates time-consuming
Drive rapid revenue growth through successful affiliate, creator, and referral partnerships—all from one comprehensive platform. impact.com connects you with 250K+ vetted partners through powerful discovery tools, tracks true incremental value with cookieless technology, and automates time-consuming
Reviews
Categories
G2 Awards
Best Marketing & Digital Advertising Software Products 2026
Best Global Sellers 2026
Best Sales Software Products 2026
33
ActiveCampaign
Marketing Automation
ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaigns. With hundreds of automation triggers and actions, conditional routing, and an AI-powered drag-and-drop builder, you can cr
ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaigns. With hundreds of automation triggers and actions, conditional routing, and an AI-powered drag-and-drop builder, you can cr
Reviews
Categories
G2 Awards
Best Marketing & Digital Advertising Software Products 2026
Best Global Sellers 2026
Best Commerce Software Products 2026
Best Content Management Software Products 2026
Best Sales Software Products 2026
Best Software Products 2026
Best Highest Satisfaction Products 2026
34
PartnerStack
Partner Relationship Management (PRM)
PartnerStack is the only partnerships platform built for SaaS, designed to deliver predictable revenue and accelerate growth for software businesses and their partners.
PartnerStack is the only partnerships platform built for SaaS, designed to deliver predictable revenue and accelerate growth for software businesses and their partners.
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
35
Aircall
Contact Center
Aircall is the phone system for modern business that can be used on any device. Since Aircall has no hardware requirement, customers can get set up and dialing in as few as 3 minutes. Packed with powerful integrations and a growing app ecosystem of 50+ CRM, Helpdesk, eCommerce, and other business so
Aircall is the phone system for modern business that can be used on any device. Since Aircall has no hardware requirement, customers can get set up and dialing in as few as 3 minutes. Packed with powerful integrations and a growing app ecosystem of 50+ CRM, Helpdesk, eCommerce, and other business so
Reviews
Categories
G2 Awards
Best Customer Service Software Products 2026
Best Sales Software Products 2026
36
LeanData
Lead-to-Account Matching and Routing
37
Close
CRM
Close is an all-in-one sales CRM designed to increase sales productivity for sales teams. With built-in calling, email, SMS, and more, sales teams are able to close more deals and make more sales—all without manual data entry!
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
Best Customer Service Software Products 2026
38
LinkSquares
Contract Lifecycle Management (CLM)
LinkSquares is an AI-powered contract lifecycle management platform. Trusted by more than 1,200 customers, it streamlines contract workflows, saves time, and reduces costs. With an advanced AI engine, LinkAI, LinkSquares offers accurate analysis and empowers businesses to manage contracts with ease.
LinkSquares is an AI-powered contract lifecycle management platform. Trusted by more than 1,200 customers, it streamlines contract workflows, saves time, and reduces costs. With an advanced AI engine, LinkAI, LinkSquares offers accurate analysis and empowers businesses to manage contracts with ease.
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
39
lemlist
Sales Engagement
lemlist offers a large set of features to control all the process of email outreach.
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
Best French Sellers 2026
Best Highest Satisfaction Products 2026
Best EMEA Sellers 2026
40
Zoho CRM
CRM
41
Substrata
Sales Coaching
Substrata is a real-time, socially-aware AI sales coaching platform for Professional Dealmakers. It is trained to understand the 'social dance' between sellers and buyers, helping you navigate the intricate maze of office politics, hierarchies, perceptions, emotions, biases, attitudes, sentiments, p
Substrata is a real-time, socially-aware AI sales coaching platform for Professional Dealmakers. It is trained to understand the 'social dance' between sellers and buyers, helping you navigate the intricate maze of office politics, hierarchies, perceptions, emotions, biases, attitudes, sentiments, p
Reviews
Categories
G2 Awards
Best Highest Satisfaction Products 2026
Best EMEA Sellers 2026
Best Sales Software Products 2026
42
CloudTalk
Contact Center
CloudTalk is a remote-ready cloud call center software for sales and customer support teams. Aside from providing top of the range call quality and a modern solution, our unique selling point is the ability to easily integrate with leading CRMs and helpdesks, giving customer service agents and sales
CloudTalk is a remote-ready cloud call center software for sales and customer support teams. Aside from providing top of the range call quality and a modern solution, our unique selling point is the ability to easily integrate with leading CRMs and helpdesks, giving customer service agents and sales
Reviews
Categories
G2 Awards
Best Customer Service Software Products 2026
Best Sales Software Products 2026
43
Conga Composer
Document Generation
Conga Composer makes it easy for Salesforce.com users to create sophisticated documents and reports using their data in Salesforce CRM with just a few clicks.
Conga Composer makes it easy for Salesforce.com users to create sophisticated documents and reports using their data in Salesforce CRM with just a few clicks.
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
44
Symbe
Value Selling Tools
45

B2B Rocket
AI Sales Assistant

B2B Rocket is an AI-driven sales automation platform designed to streamline the B2B sales process by automating lead generation, engagement, and conversion. By leveraging proprietary AI agents, it enables businesses to efficiently manage the entire sales lifecycle, from identifying potential leads t
B2B Rocket is an AI-driven sales automation platform designed to streamline the B2B sales process by automating lead generation, engagement, and conversion. By leveraging proprietary AI agents, it enables businesses to efficiently manage the entire sales lifecycle, from identifying potential leads t
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
46
ZINFI Unified Partner Management (UPM)
Partner Relationship Management (PRM)
ZINFI Technologies, the leader in Unified Partner Management (UPM) innovation, enables vendors and their channel partners to achieve profitable growth predictably and rapidly on a worldwide level.
ZINFI Technologies, the leader in Unified Partner Management (UPM) innovation, enables vendors and their channel partners to achieve profitable growth predictably and rapidly on a worldwide level.
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
47
Wiza
Sales Intelligence
48
Loopio
RFP
Loopio’s response management platform helps companies streamline their response process for RFPs, DDQs, Security Questionnaires, and more. Currently serving over 1,700 companies globally at world-leading organizations, Loopio enables sales and proposal teams to respond faster, improve response accur
Loopio’s response management platform helps companies streamline their response process for RFPs, DDQs, Security Questionnaires, and more. Currently serving over 1,700 companies globally at world-leading organizations, Loopio enables sales and proposal teams to respond faster, improve response accur
Reviews
Categories
G2 Awards
Best ERP Software Products 2026
Best Canadian Sellers 2026
Best Sales Software Products 2026
49
Dock
Sales Enablement
Dock transforms the b2b buyer and customer experience by providing a single destination for clients. Instead of navigating multiple email threads, hidden attachments and random links, clients visit a personalized portal when they need something. The portals are easy for client managers to set u
Dock transforms the b2b buyer and customer experience by providing a single destination for clients. Instead of navigating multiple email threads, hidden attachments and random links, clients visit a personalized portal when they need something. The portals are easy for client managers to set u
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
50
Ironclad
Contract Lifecycle Management (CLM)
From making to managing to storing, Ironclad Digital Contracting streamlines every part of your company’s contract process — so you can focus on legal work, not paperwork.
From making to managing to storing, Ironclad Digital Contracting streamlines every part of your company’s contract process — so you can focus on legal work, not paperwork.
Reviews
Categories
G2 Awards
Best Sales Software Products 2026
What are the G2 Best Software Awards?
G2’s annual Best Software Awards rank the world’s best software companies and products based on authentic, timely reviews from real users and publicly available market presence data.
How are the winners determined?
Dozens of lists are generated based on G2’s verified user reviews and publicly available market presence data. To rank products and vendors across different categories, G2 uses normalized Satisfaction and Market Presence scores.
Scores are first calculated within categories for all products that have received at least 10 reviews in the past year. For functional product lists, individual products need at least 10 reviews in the eligibility period in at least one category in the correlated persona area (e.g., Best Sales Software) to be eligible for that list.
Only reviews submitted between Jan. 1 and Dec. 31 of the preceding calendar year are considered for eligibility and ranking.
Scores are then aggregated and compared based on the scoring criteria for each of the three Best Software lists: Best Software Companies, Best Software Products, and Best Software by Function
Best Software Companies lists
The top 100 software companies are ranked based on weighted Satisfaction and Market Presence scores. Specifically, G2 scores Satisfaction within each category and averages those scores across all of a vendor’s products. Market Presence is aggregated and scored relative to all eligible software companies.
G2 also releases geographic Best Software Companies lists, which highlight the top companies from the corresponding region or country. A company’s headquarters, according to LinkedIn, is the primary source used to determine a software company’s region. Several additional factors are used as needed, including where the majority of its workforce is located, where the company was founded, and where its executive team resides
Best Software Products lists
The top 100 products are ranked based on weighted Satisfaction and Market Presence scores. Specifically, the score for a product is first calculated for each category, and then those category scores are combined to create an overall score for the product. The overall score is then weighted based on the competitiveness of each category. Competitiveness is determined by how many products are competing in each category and how many reviews those products receive.
G2 also releases the following supplemental Best Software Products reports:
Highest Satisfaction: Ranking is based solely on Satisfaction scores.
Fastest Growing Products: Ranking is based on Momentum scores.
Segment: Rankings are based on reviews submitted by reviewers from the corresponding market segment.
Rookies of the Year: This report includes the top 25 products that were listed on G2 and received their first review during the previous calendar year. To qualify for inclusion, both the product and its corresponding vendor must be newly listed.
Best Software by Function lists
For these lists, which focus on the software’s function or persona use case, individual products need at least 10 reviews in the eligibility period in at least one category in the correlated persona area (e.g., Best Sales Software) to be eligible for that list.
The top 50 products are ranked based on weighted Satisfaction and Market Presence scores, based on reviews within the corresponding top-level G2 categories. The score for a product is first calculated for the subcategory, and then those category scores are combined to create an overall score for the product. The overall score is then weighted based on the competitiveness of each category and the relevance of each product to the given function or persona.
Read more about the methodology used to calculate G2’s Best Software Awards here.
How does a vendor become eligible for the awards?
To be eligible for one of G2’s Best Software Companies or Products lists, a software product or company must have at least 10 reviews in the prior calendar year. Scores reflect only data from reviews submitted during the evaluation period (Jan. 1 – Dec. 31, 2025).
Can software companies and products win multiple awards?
Yes. A software company and/or product has the potential to be named on multiple lists based on its eligibility and rankings.
How are reviews verified and vetted?
Authenticity and trust are paramount to our approach to review collection, moderation, and publishing. It is our aim to ensure every review is the honest opinion of a real user and their own experience with a product or service. Every review submitted to G2 undergoes rigorous moderation. We verify reviewer identities and use more than 43 data points and consistent guidelines to ensure authenticity. In fact, G2 rejects more than one-third of the reviews submitted for not meeting those guidelines and standards. For more information, view G2’s approach to review validity and learn why G2 joined the Coalition for Trusted Reviews.
Are there any methodology and criteria changes for the Best Software 2026 lists?
Some eligibility requirements have changed for Best Software 2026, including:
Product and vendors now need a minimum of 10 reviews from the prior calendar year.
In 2025, just one review from the past year was needed, in addition to appearing on a G2 Grid®. Last year’s change was made to expand eligibility for vendors and products on G2 while simplifying the requirements, making it easier to be considered.
This year’s change is to maintain that simplicity while prioritizing review recency and volume as a key factor for continued and consistent high performance.
However, on the most competitive Best Software lists, winners typically have hundreds or even thousands of reviews.
For the Functional Product Lists, a product’s percentage of categories and reviews earned within that functional list will be used as a factor in scoring. This year, we have adjusted the category weighting in our algorithm.
We did this to ensure the best possible fit for products on persona lists, based on their categories and reviews.
We also added the following new lists in 2026:
New “Best Software By Function” lists:
Best Agentic AI Software
Best ERP Software Products
How can I promote my Best Software Award recognition if I am named a winner?
All winners will receive an email from G2 providing promotional materials and instructions, including templates and guidelines for:
Accessing their Best Software Award badge(s) in my.g2 (for customers only)
Promoting their recognition via news announcements
Celebrating with social media graphics
How will G2 celebrate the winners?
G2 will celebrate award winners through a series of promotions, including news announcements, social media posts, emails, website banners, and more. While some winners will be featured on billboards in New York City, this is limited to select top winners pre-determined by G2.
How are the Best Software Awards different from G2’s Quarterly Reports?
Key differences between G2’s Best Software Awards and Market Reports include:
Best Software consists of annual award lists that can be accessed without a login; whereas, Seasonal Market Reports are quarterly, detailed reports that only can be viewed by logging into my.g2.
There are also differences in eligibility criteria and the depth and breadth of the product and vendor recognition.
Learn more here.