--- title: QuickBooks Online Reviews meta_title: QuickBooks Online Reviews, Features, and Pricing 2024 meta_description: Learn more about QuickBooks Online features and pricing through reviews from real, verified G2 users. aggregate_rating: rating_value: 4.0 review_count: 3905 scale: '5' date_modified: '2026-11-04' parent_category: name: Accounting & Finance url: https://www.g2.com/categories/accounting-finance ---

What do users say about QuickBooks Online?

Generated using AI from real user reviews

QuickBooks Online Reviews (3,905)

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4.0
3,905 reviews

QuickBooks Online Reviews & Product Details

Pros & Cons

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Pricing

Pricing provided by QuickBooks Online.

Simple Start

$38.00
Per Month

Essentials

$75.00
Per Month

QuickBooks Online Reviews FAQs

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Last updated: Nov 01, 2026

What is QuickBooks Online, and what problem is it built to solve?

QuickBooks Online is used to manage business bookkeeping and accounting in one place. It helps organize financial records and routine work such as tracking transactions, invoicing, expenses, and reporting.

What languages does QuickBooks Online support?

QuickBooks Online supports 1 language: English.

What company sizes and industries is QuickBooks Online the best fit for?

QuickBooks Online is most strongly represented among small businesses, with accounting and construction especially prominent among the industries represented.
  • Company size — Small businesses: The clearest concentration is among organizations with 50 or fewer employees.
  • Company size — Mid-market: Mid-market organizations are also represented, though less prominently.
  • Industry — Accounting: Accounting is a particularly visible use case.
  • Industry — Construction: Construction is another recurring industry segment.

How long does it take to implement QuickBooks Online across a team?

QuickBooks Online is most often up and running in under a month, with some teams reporting a go-live in less than a day. The transition can still involve time to get familiar with the interface and workflows.

What customer support options does QuickBooks Online provide, and how do users find the overall support experience?

QuickBooks Online provides support through email/help desk and phone, along with FAQs, a knowledge base, and 24/7 live-rep support. The support experience is mixed: some users find help responsive and useful, while others describe difficulty reaching an agent, repeated handoffs, and issues that remain unresolved.

What is the experience like for teams switching to QuickBooks Online from another tool?

Switching to QuickBooks Online has often meant moving from desktop accounting tools or other bookkeeping platforms to a cloud-based workflow with easier access for teammates and accountants. The move can improve collaboration, bank feeds, reporting, and integrations, though adapting to a different interface and working through migration or setup issues can take effort.

What tools and platforms does QuickBooks Online integrate with, and how do these integrations help users get more value from the product?

QuickBooks Online offers 118 integrations, spanning finance and payments, payroll and HR, sales and e-commerce, and business operations.
  • Finance, payments, and expense management: Dext, BILL, Expensify, PayPal, and Stripe.
  • Payroll and HR: Gusto and BambooHR.
  • Sales and e-commerce: Shopify, Amazon Pay for Business, and Salesforce Sales Cloud.
  • Operations and productivity: Knowify, Service Fusion, and Zapier.
These connections can bring bank, payroll, sales, and operational activity into accounting workflows, helping reduce manual entry and keep related records aligned. Setup and sync quality can vary by integration.

What features or capabilities could make QuickBooks Online even more useful?

QuickBooks Online could be more useful with deeper flexibility for teams whose reporting, inventory, or approval processes go beyond standard workflows. Commonly requested improvements include:
  • More flexible reporting: Expand report filters, customization, and presentation options for more specific analysis.
  • Stronger inventory tools: Improve item tracking, inventory detail, and support for more complex stock workflows.
  • More robust approvals: Add flexible routing, multiple approvers, and easier bulk updates for bills and other workflows.
  • More efficient bulk actions: Make it easier to reclassify payees or transactions and edit multiple records at once.

How useful do QuickBooks Online users find its AI features in everyday use?

QuickBooks Online’s AI features are useful to some users for speeding up routine bookkeeping, but the experience is uneven.
  • Transaction handling: Categorization suggestions and matching bank transactions to entries can reduce reconciliation work.
  • Document processing: Reading invoice or receipt details and filling in transaction information can cut down on manual entry.
  • Insights and summaries: Some users find AI-generated summaries and trend insights helpful for reviewing financial activity.
When suggestions are inaccurate, users may need to correct categories or imported details, which can offset the time saved; others find the AI less useful or prefer not to use it.
Reviews
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Solomon A.
SA
Solomon A.
Biller/Accounting
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"A Reliable and Efficient Accounting Solution for Small Business"
5/5
What do you like best about QuickBooks Online?

What I like best about QuickBooks Online is how easy it makes managing my company's finances in one place. I can track income and expenses, reconcile bank accounts, generate profit and loss statements and balance sheets, manage accounts receivable and payable, and prepare financial reports. It saves time, improves accuracy, and helps me monitor the company's financial performance in real time. I also appreciate that I can access the system from anywhere and easily share financial information with my accountant. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

One thing I dislike about QuickBooks Online is that certain features can be hard to navigate, especially when I’m dealing with more complex accounting tasks like correcting transactions or reconciling accounts. I’ve also found that some reports take extra customization before they show the exact information I need. On top of that, the subscription costs can add up as the business grows. Overall, it’s a useful accounting tool, but smoother navigation, more flexible reporting options, and stronger customer support would make the experience even better. Review collected by and hosted on G2.com.

Heena G.
HG
Heena G.
Supervisor
Mid-Market (51-1000 emp.)
"Quickbooks Usage"
3.5/5
What do you like best about QuickBooks Online?

What I like best about QuickBooks Online is its user-friendly interface and the convenience it offers for managing day-to-day accounting tasks. Bank reconciliations, transaction tracking, and financial reporting are easier to manage in one place. The automation features save time, reduce manual effort, and help keep financial records organized and up to date. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

One thing I dislike about QuickBooks Online is that some features can be confusing to navigate, especially when handling complex accounting tasks. Occasional syncing issues with bank transactions and limited flexibility in certain reports can also be frustrating. Additionally, resolving technical issues can sometimes take time, and the subscription cost may feel high for smaller businesses. Review collected by and hosted on G2.com.

Jeynne C.
JC
Jeynne C.
Operations Manager
Accounting
Small-Business (50 or fewer emp.)
"Managing Client Payments, Invoices, and Customer Information"
4.5/5
What do you like best about QuickBooks Online?

What I like most about QuickBooks Online is having payroll, invoicing, client information, and bookkeeping all in one place. It makes our daily work easier, more efficient, and organized. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

QuickBooks Online has limitations on notes and storage, and exceeding those limits can mean additional costs. It's not very affordable, especially for a firm with a large number of clients. For our workload, QuickBooks alone doesn't meet all our needs. Review collected by and hosted on G2.com.

Abbie V.
AV
Abbie V.
Small-Business (50 or fewer emp.)
"Easy Small-Business Accounting, Despite an Overwhelming Dashboard"
4.5/5
What do you like best about QuickBooks Online?

I find QuickBooks Online easy to use, and setup was almost too easy—it was done quickly and efficiently. I like how quickly I can send or change a proposal and attach my terms and conditions so everything is in one place. The refund feature is super easy, and tracking my money makes it easier to see where it’s going and how it’s being spent. I also like being able to send invoices, keep track of my clients, and easily look back for their information and email addresses. The AI assistants are usually helpful, so I don’t have to call and wait to speak to a person. QuickBooks Online helped me file my taxes successfully the first and second time, which made it worth the investment for my small business and really saved me. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

I find the dashboard really overwhelming. I wish I could choose what I use and see everything cleanly. It shows things that aren't included in my plan, which is bothersome and confusing because I don't know what's included versus what I have to pay for. Also, every tab opens a thousand tabs. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Small-Business (50 or fewer emp.)
"Works, but new customers get a better price than loyal ones :("
0/5
What do you like best about QuickBooks Online?

The core accounting works well. The bank feed with Chase pulls transactions in reliably, categorizing expenses is quick once rules are set up, and invoicing with QuickBooks Payments makes it easy for clients to pay online. The P&L and balance sheet reports are clear and save time at tax season. For a one-person consultancy it covers everything I need without an accountant doing the day-to-day. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

Pricing for existing customers. I’ve used QuickBooks Online since 2024, and my price went from $15 to $38/month. Meanwhile, new customers can get Simple Start for $15/month through Amazon Prime Business, which Amazon advertises as $275 a year in savings. When I asked support for the same rate, the best they could offer was 50% off for 3 months before going back to $38. Loyal customers end up paying more than twice what new ones pay for the same plan.

Price increases also come often, and the billing page is confusing. My payment history showed a “Live Bookkeeping” product name for months, when I was only on Simple Start. Competitors like Zoho Books cost less at their regular prices, so the lack of loyalty pricing is pushing me to consider switching. Review collected by and hosted on G2.com.

Paul U.
PU
Paul U.
HR & Bookkeeping
Small-Business (50 or fewer emp.)
"Intuit/Quickbooks Predatory Pricing model"
0/5
What do you like best about QuickBooks Online?

Its highly accessible because its a website. The interface is fine, though it changes constantly which isn't always great. The reliability has been mediocre. The real problem is customer service has steadily degraded over the years. In the beginning I could call somebody when things went wrong. But over the years that has gotten really bad. The banks integrations are mostly working, the pricing is not good. I do not like the AI features. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

The pricing model is predatory. Once they have your data in their system they can simply increase the price at any time. They are doing that now by 40% for Quickbooks online plus. They know that customers won't like it but they also know that the cost of migrating all the data is higher than the price increase. Once they have you locked in they will abuse that position of trust. This is a company that treats you like prey, not a customer. Review collected by and hosted on G2.com.

Richa D.
RD
Richa D.
Accountant
Small-Business (50 or fewer emp.)
"Easy Online Reconciliation and Hassle-Free Updates"
5/5
What do you like best about QuickBooks Online?

It’s easy to reconcile bank statements online, and the same goes for credit card statements. I also find it straightforward to use on any PC, since there’s no local software setup required. Updating to the latest version is simple as well. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

I dislike that sometimes some icons were not visible. Also, it used to log the user off constantly. Review collected by and hosted on G2.com.

Marie B.
MB
Marie B.
Office Manager
Small-Business (50 or fewer emp.)
"QB Online Lets Me Work Anywhere, Anytime"
5/5
What do you like best about QuickBooks Online?

QB online is superior to desktop, because it is easy to work from anywhere. As long you know your login info, you don't have to be stuck on a desktop in an office somewhere. This has allowed to continue working during things like car repairs and just waiting in my car for events/meetings to start. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

A couple of the downsides are that they no longer work with Melio because they have their own payment processing. I have three vendors that each month cannot be paid via QB online and I have to login to Melio separetley and process the payments. Review collected by and hosted on G2.com.

Mark E.
ME
Mark E.
CEO & Founder
Small-Business (50 or fewer emp.)
"QBO Saves Time with Powerful Automations, API, and Integrations"
4.5/5
What do you like best about QuickBooks Online?

The functionality is there for managing the books for small local businesses, alongside an accounting firm for year-ends, etc. When I need more functionality, I utilize the Zapier integration or the extensive API service. QBO also has a pretty broad range of third parties it integrates with natively. I end up saving time and making fewer mistakes by automating my basic tasks. Pricing has been pretty good for our usage, it comes with all we need. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

The web version of QBO is the most reliable. I find the iOS/iPad versions to be buggy and slow, particularly, the bank transactions. Loading is slow, and working with the categorizing functionality is incomplete. While the interface is limited due to the size of some devices, more options could be available via menus. Review collected by and hosted on G2.com.

CD
Christine D.
Office Manager
Small-Business (50 or fewer emp.)
"An accounting tool that covers all of your clients' needs"
4.5/5
What do you like best about QuickBooks Online?

It’s easy to use, and uploading documents is fast. I also like the integration with other products, and the pricing feels fair. The technical support is great, and I’m able to stay in contact with other users who can share tips. The AI summary feature is helpful as well. Also, it can quickly refine/edit your search for transactions.. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

At first, it felt like a cumbersome product. However, after some trial and error (and with a bit of assistance), it became easier to use. That said, some of the summaries I tried to pull were still troublesome.

It tends to automatically categorize charges, which can add extra time when reconciling the books. For example, a cash app transfer may be treated as an ATM withdrawal, or a wire transfer may be listed as a DRAW. We’re still working through the mislabeling of these transactions.

It may also offer to match transactions; however, if it’s an Intuit payment, the breakdown disappears. The client I was using it for didn’t have QuickBooks Payroll, so it was supposed to be an easy search to find where the funds came from (one or many sources). Unfortunately, I wasn’t able to find a solution.

Going forward, I’m not going to keep syncing the statements to QB multiple times if a transaction is missing. In the future, I also won’t match transactions, since it shows as a manual transaction and ends up disrupting the flow. Review collected by and hosted on G2.com.

Questions about QuickBooks Online? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Jainan S.
JS
Jainan Singh
•
Last activity 27 days ago

How do you handle QuickBooks Online pricing and reporting limits as your business grows?

Shruti N.
SN
Shruti Nair
•
Last activity about 7 hours ago

Best accounting management app to sync with bank accounts

Pricing Options

Pricing provided by QuickBooks Online.

Simple Start

$38.00
Per Month

Essentials

$75.00
Per Month

Plus

$115.00
Per Month
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Reconciliations