--- title: QuickBooks Online Reviews meta_title: QuickBooks Online Reviews, Features, and Pricing 2024 meta_description: Learn more about QuickBooks Online features and pricing through reviews from real, verified G2 users. aggregate_rating: rating_value: 4.0 review_count: 3891 scale: '5' date_modified: '2026-10-15' parent_category: name: Accounting & Finance url: https://www.g2.com/categories/accounting-finance ---

QuickBooks Online Reviews & Product Details

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Pricing

Pricing provided by QuickBooks Online.

Simple Start

$38.00
Per Month

Essentials

$75.00
Per Month

User Insights

Average based on 3891 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

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QuickBooks Online Reviews (3,891)

View 15 Video Reviews
Reviews

QuickBooks Online Reviews (3,891)

View 15 Video Reviews
4.0
3,891 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the ease of use and accessibility of QuickBooks Online, highlighting its ability to simplify financial management and automate tasks. Many appreciate the seamless integration with other applications, which enhances productivity and allows for real-time financial insights. However, some users note that the platform can be confusing to navigate at times, particularly with frequent updates and changes to the interface.

Pros & Cons

Generated from real user reviews
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Teresa F.
TF
Teresa F.
Client Resource and Relations Manager
Computer Software
Small-Business (50 or fewer emp.)
"Robust Features, but Many Go Unused and Disrupt Productivity"
3.5/5
What do you like best about QuickBooks Online?

It has robust features, but many go unused. I value the depth of the platform, but users shouldn't be forced into extra services or workarounds for basic tasks. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

UI/UX: The interface is volatile. Constant, forced layout changes disrupt established workflows and require frequent relearning. It feels like change for the sake of change, not efficiency

Performance & AI: Over-engineered and often lags during manual entry. The focus on 'AI' is a distraction; I would prefer they prioritize fixing core bugs over pushing unneeded automation.

Pricing/ROI: Pricing is too high for the value. With frequent hikes and declining support quality, the ROI is diminishing. You pay a premium for a product that feels increasingly unstable..

Integrations: The platform pushes too many forced services and workarounds. Instead of a streamlined experience, it feels like an endless sales pitch for unnecessary add-ons.

Support & Onboarding: A significant lack of U.S.-based support. Tier 1 and 2 interactions are scripted and fail to address complex or recurring bugs, which often go ignored indefinitely. Review collected by and hosted on G2.com.

Devin C.
DC
Devin C.
Associate - Tax & Client Accounting Services
Accounting
Small-Business (50 or fewer emp.)
"All-in-One Bookkeeping and Tax Reporting with Real-Time Integrations and Great Support"
4/5
What do you like best about QuickBooks Online?

It's a great one stop shop to have all of the bookkeeping information and the reports that provide tax information for those businesses/clients. It keeps up with the latest updates in technology and AI software to help speed up the process for normal tasks. It also has great integration tools to take the old information they have provided and give to us in real time so we are not scrambling to find that info. They also have a dedicated support team that is willing to take your call/chat any time of the day/week. It is definitely really good value for the return we get. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

At times there can be performance issues, where if there is a data breach or any type of troubleshooting with network, it can run very slowly or sometimes not even load what I requested. It doesn't happen often, but it happens enough to be a pain-point and can stop the workflow. Review collected by and hosted on G2.com.

Karen P.
KP
Karen P.
CEO
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Helpful AI Integration"
4/5
What do you like best about QuickBooks Online?

Set up is very simple and straightforward. UI is much better than desktop version. AI integration is really helpful Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

It can be complicated to find the right page to go to with all the menus and drop-downs, etc. The search bar is useful and AI integration helps. If you try to get the right place with a series of menus it can be challenging. Review collected by and hosted on G2.com.

TONY M.
TM
TONY M.
Accountant & registered tax agent 4616.003
Accounting
Small-Business (50 or fewer emp.)
"Affordable, Scalable Accounting Software That Grows with Your Business"
4/5
What do you like best about QuickBooks Online?

I am an accountant and a partner with QuickBooks as an advisor to access my clients who use Quickbooks.

I have been doing this for over 10 years and am well acquainted with how QuickBooks works and am very satisfied with it as it makes my life and my clients' lives easier as clients are using a good accounting software to help run thir buiness and gives them the necessary business reports they need.

The cost is lower than most other accounting software for business and can be scaled for more features only when the business needs them. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

There are not many downsides. But if there is any, I would say the menu layout is not as intuitive or good as some other accounting software solutions Review collected by and hosted on G2.com.

Michelle W.
MW
Michelle W.
Executive Assistant
Small-Business (50 or fewer emp.)
"Efficient Bank Feeds, Needs Integrated Apps Improvement"
3/5
What do you like best about QuickBooks Online?

I like the bank feed download feature in QuickBooks Online because it pulls all of the transactions from the connected bank account. This feature allows me to quickly match transactions to expenses or income, and I can create rules for faster processing. It's great that I don't have to enter each transaction manually since the bank feed pulls directly from the bank and loads the data into the feed, making it easy to categorize or match transactions. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

I don't like the Integrated Apps change. It used to be easier to download transactions from PayPal to its own bank register. Now it's in a separate area in the integrated apps, so you no longer have it in your bank feed screen. It was hard to locate and also match transactions. Review collected by and hosted on G2.com.

David H.
DH
David H.
Accountant
Small-Business (50 or fewer emp.)
"All-in-One Accounting Software with the Reports We Need"
5/5
What do you like best about QuickBooks Online?

It's an all in one accounting software. It manages all aspects of my accounting needs and provides the necessary reports that our organization can use to make important financial decisions. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

The cost is high. In order for us to get some of the benefits we need, we are forced to get a higher level subscription. There are also times where the software needs to be rebooted due to being unresponsive. Not sure how or why this happens. Never had any accounting software do this to me. Review collected by and hosted on G2.com.

Atef F.
AF
Atef F.
Controller
Small-Business (50 or fewer emp.)
"Clean, Intuitive UI and Reliable Performance That Streamlines Accounting"
5/5
What do you like best about QuickBooks Online?

We’ve had a great experience using QuickBooks. The UI is clean and intuitive, making day-to-day accounting tasks easy to manage, while the integrations with other tools streamline our workflows significantly. Performance has been reliable, with real-time access to financial data across the team.

From a cost perspective, it delivers strong ROI by saving time and improving accuracy. Onboarding was smooth, and the available support resources made it easy to get up and running quickly. Overall, QuickBooks has been a dependable and efficient solution for our financial operations. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

While QuickBooks Online is a strong overall platform, there are a few drawbacks. Some advanced features can feel less intuitive and require extra time to navigate, and occasional system lag can impact efficiency during heavier use. Pricing can also add up as additional features or users are needed. That said, these are relatively minor compared to the overall value it provides. Review collected by and hosted on G2.com.

Kelly R.
KR
Kelly R.
Producer
Small-Business (50 or fewer emp.)
"QuickBooks Makes Bank Imports and Monthly Finances Effortless"
5/5
What do you like best about QuickBooks Online?

What I most like about QuickBooks is how easy it is to integrate the OFX and CSV from the bank account. I can see all the bills, I can update the invoices, and check the preview for the month. It is absolutely the best software for financing! The UI is even more great now, a clean design, the performance is smooth, the support has always been great, and pricing is helping us to check the monthly costs and upgrade our services! Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

I wish more people on the team could undo reconciled statements. Sometimes we run into an error in a statement, and the accountant didn’t know it could be undone. Review collected by and hosted on G2.com.

narinder b.
NB
narinder b.
Account Executive
Accounting
Mid-Market (51-1000 emp.)
"One stop solution for complete bookkeeping"
4.5/5
What do you like best about QuickBooks Online?

It is the best under-budget, user-friendly accounting software, so even non-accountants can manage basic accounting without much difficulty.

Its integration with other software, like Bill.com, Fishbowl, etc., makes it a complete software package to cover overall performance

A bank account can be synced directly with QBO, so that live bank transactions can be tracked and categorized in the books easily to make it time-efficient and accurate.

As a cloud-based platform, it allows users to access financial data anytime and from anywhere, eliminating the need for installation and enabling seamless collaboration. The QB support system makes it the best in the market. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

Subscription costs (especially for QuickBooks Online) can feel high for small-scale businesses. Review collected by and hosted on G2.com.

Atensia D.
AD
Atensia D.
Office Manager
Small-Business (50 or fewer emp.)
"A Great Fit for Small Business Accounting"
5/5
What do you like best about QuickBooks Online?

I’ve used QuickBooks Online at several workplaces and have had a positive experience. It’s been a great fit for the small business I currently work for, helping me manage invoicing, track payments, and keep financial records organized. I appreciate having everything in one place and would recommend it to other small businesses. Review collected by and hosted on G2.com.

What do you dislike about QuickBooks Online?

wish the online and desktop mimicked each other in style. Review collected by and hosted on G2.com.

Questions about QuickBooks Online? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

GU
Guest User
•
Last activity over 1 year ago

How is QuickBooks Online revolutionizing financial management and accounting practices for small businesses?

Jainan S.
JS
Jainan Singh
•
Last activity 7 days ago

How do you handle QuickBooks Online pricing and reporting limits as your business grows?

Pricing Options

Pricing provided by QuickBooks Online.

Simple Start

$38.00
Per Month

Essentials

$75.00
Per Month

Plus

$115.00
Per Month
QuickBooks Online Comparisons
QuickBooks Online Features
Audit Trail
Invoice Customization
Payment Processing
Reconciliations