Shopify Plus Reviews & Product Details

I really like the flexibility and ease of use that Shopify Plus offers. It's straightforward to train new team members and get them up to speed with the intuitive interface. If support is needed, the support team is always on hand and resolves issues quickly through live chat or email. The ability to manage stores with bulk imports and exports is also a big plus. Overall, the ease of use makes it easy for a large majority of our team to work with confidently and efficiently. Review collected by and hosted on G2.com.

I think the only thing that I'd probably would like easier would be the ability to manage across multiple Shopify instances. At the moment, we've got to export and import everything and you've got to do it in a very structured way so you don't get any errors. Actually, having a built-in ability to just push product from a mass store and then duplicate everything that you've done into one of the other stores would be a huge benefit for us. I've tried looking for other apps that do it, but nothing does it to pull absolutely everything across. So I think there's some work there that could be done. Review collected by and hosted on G2.com.

What I like the best about Shopify is that its the best of both worlds - It's a closed system so its difficult to break, but yet it is still very flexible and allows you to do things most ecommerce platforms won't. Prior to migrating to Shopify, we used Magento for more than a decade. We chose Magento because of its open nature, but we quickly found that it was a double-edged sword. I can't tell you how many times things broke. For example, we'd install an extension, only to find out that it broke something completely unrelated in Magento. And more often than not, we'd find out when one of our customers would report it to Similarly, we struggled to make our Magento-based website FAST. We kept throwing money after more expensive hosting solutions, hoping that this would solve the speed issue and it never did. By the end of our time on Magento, we were spending over $5,000 a month just on hosting and yet our website would never pass Google Core Vitals. For the first time in years, we're excited about what the future holds with our website and not worried that something would stop working in the middle of the night for unknown reason.

With Shopify, everything just works and works beautifully. And our shopify site passed Core Vitals as soon as our Shopify store launched.

I also like the fact that Shopify licensing fee covers both HOSTING and SOFTWARE, so you know exactly what you're paying for. No throwing money into the pit hoping that spending another $1,000 will solve your problem - which in our case it NEVER did. Review collected by and hosted on G2.com.

My only complaints are kind of nit-picky. For example, when viewing the products section in the admin panel, it doesn't show you the SKUs of the products. That's very weird to me. Review collected by and hosted on G2.com.

What I like best about Shopify Plus is Sidekick’s low-code feature—it lets me build custom tools and tweak store settings with plain language, no developer needed. Total time-saver for non-technical folks like me. Review collected by and hosted on G2.com.

What I dislike most about Shopify Plus is that its Flow workflows can’t be triggered based on custom tracking timings, nor can they directly pull tracking data from the algorithm backend. We have to manually store the tracking data ourselves via Capstone 1, instead of being able to leverage the user behavior tracking data that’s already natively stored in the algorithm system. This adds unnecessary extra steps and creates data silos in our workflow, which is a real hassle when we’re trying to optimize our marketing and sales automation processes. Review collected by and hosted on G2.com.

It is fairly easy to use, the search function is great once you get used to it. The design is modern and eye catching. I like the analytics and the reporting, and the ease of creating email campaigns. Review collected by and hosted on G2.com.

There are several features that seem like the should be standard - such as Canada Post integration not having the feature of signature required, thus making it useless to us, or being able to see which employee changed what on a product, or blocking a certain payment method on certain products to prevent fraud, or the ability to mark an order as printed when it has been printed - that they don't have, but that the AI help says exists. Review collected by and hosted on G2.com.

The biggest advantage of Shopify Plus for our team is how easy it is to manage day-to-day store operations without depending heavily on developers. We update product catalogs, adjust campaigns, and modify the storefront directly from the admin dashboard. The automation tools have also made a noticeable difference in reducing manual tasks. For example, we use Shopify Flow to automate repetitive workflows like tagging orders, routing high-value purchases to a separate review queue, and updating inventory triggers.

Another feature that stands out is the reliability. During our peak seasonal campaigns, Shopify Plus handled traffic spikes without slowing down or forcing us to scale servers manually. The stability and uptime have been better than what we experienced with our previous platform. Review collected by and hosted on G2.com.

Although the ecosystem is strong, some advanced features still require third-party apps. If you need highly customized promotions or complex merchandising rules, you may end up relying on multiple apps, which increases monthly costs. I also wish Shopify would give more control over checkout customizations without requiring Shopify Scripts or Functions, especially for businesses with regional pricing or multi-market setups. Review collected by and hosted on G2.com.

I appreciate Shopify Plus for its easy setup and modular functionality. The platform has a large app marketplace that lets us add any web functions we need for our customers and clients. I like that it can handle multiple stores, locations, and geographies with high customization available even out of the box. It's great that billing is managed together with apps and add-ons, and I also like that payouts per store can be customized to meet our cash flow requirements. The account setup was easy, and creating a basic website/user interface for our customers and clients was straightforward. Review collected by and hosted on G2.com.

Pricing is high and not recommended for startups. Shopify also requires one subscription per brand so when setting up multiple stores, we have to keep in mind that sub-brands that look different under the same holdings/parent company will not be approved in the same subscription. Review collected by and hosted on G2.com.

I have been working with multiple Shopify stores on the Shopify Plus plan, and what I like best about it is the flexibility to add custom code promotions without relying on a bunch of apps that break or slow the store. Also, checkout extensibility has been a game-changer for building fully customized checkout experiences with custom UI, logic, and branding. Review collected by and hosted on G2.com.

I don't think there is any downside to using Shopify Plus, but upgrading from basic to the Plus plan requires a hefty amount. This is not feasible for a new store or someone who is just starting their business. As a result, they have to face many limitations that can only be solved by upgrading to Shopify Plus. Review collected by and hosted on G2.com.

Shopify Plus offers outstanding customer support with priority access to dedicated account managers and technical experts who help resolve issues quickly. The platform provides extensive customization options, including fully customizable checkouts, automation tools like Shopify Flow and Launchpad, and robust API access. It supports large-scale operations with features like multi-store management, wholesale capabilities, and high-volume checkout processing, making it ideal for enterprise businesses seeking scalable, flexible ecommerce solutions. Review collected by and hosted on G2.com.

Shopify Plus is quite costly, starting around $2,000 per month, which makes it less accessible for smaller businesses or those not yet at significant scale. In addition to the base fee, additional costs such as transaction fees, third-party app subscriptions, custom development, and maintenance can add up substantially. Some users also mention that the platform's complexity can require significant onboarding and developer resources to fully leverage its advanced features. Review collected by and hosted on G2.com.

Shopify Plus gives us the flexibility and stability we need as a fast-growing brand. It scales seamlessly across DTC, integrates easily with best-in-class tools, and allows our team to move quickly without being overly reliant on developers. The checkout customization, automation capabilities, and overall reliability have been critical as we’ve grown volume and complexity. Review collected by and hosted on G2.com.

Some advanced customizations still require workarounds or third-party apps, and certain features could offer more native flexibility without added complexity. Review collected by and hosted on G2.com.

The features and additional capabilities make using Shopify Plus valuable for mid to large-sized e-commerce brands. Additionally, 1:1 support from our merchant success manager and access to quick, expert human support. Review collected by and hosted on G2.com.

It's easy to say: the cost. However, once your brand reaches a sufficient volume, it's a no-brainer given the credit card processing fee savings. Shopify Plus still offers human support, but generally speaking, Shopify is increasingly pushing AI support, which is disappointing. Review collected by and hosted on G2.com.