--- title: Salesforce B2C Commerce Reviews meta_title: 'Salesforce B2C Commerce Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 594 reviews by the users' company size, role or industry to find out how Salesforce B2C Commerce works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 594 scale: '5' date_modified: '2026-06-30' parent_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- # Salesforce B2C Commerce Reviews **Vendor:** Salesforce **Category:** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms) **Average Rating:** 4.3/5.0 **Total Reviews:** 594 ## About Salesforce B2C Commerce Salesforce B2C Commerce empowers customers to quickly grow profitability. Customers of all sizes can build pixel-perfect experiences and embed commerce into every touchpoint with templates, composability and headless APIs. Meanwhile automated AI helps cut costs and driver merchandiser productivity. By connecting the shopping journey across unified marketing, service and order fulfillment, companies can deliver seamless, personalized experiences across all consumer touchpoints with a single view of the customer. B2C Commerce is the only platform that is trusted to deliver success to our customers every day, every month and every holiday at global scale. ## Salesforce B2C Commerce Pros & Cons **What users like:** - Users appreciate the **user-friendly interface** of Salesforce B2C Commerce, making it easy to manage large catalogs efficiently. (52 reviews) - Users appreciate the **powerful and comprehensive features** of Salesforce B2C Commerce, enhancing digital commerce experiences and personalization. (35 reviews) - Users value the **seamless integration** of Salesforce B2C Commerce with the broader Salesforce ecosystem, enhancing operations and customer insights. (35 reviews) - Users love the **personalization tools** of Salesforce B2C Commerce, significantly enhancing customer engagement and conversion rates. (29 reviews) - Users value the **easy integration** of Salesforce B2C Commerce, enhancing operations and customer experience across platforms. (26 reviews) - Reliability (24 reviews) - Users value the **personalized shopping experiences** provided by Salesforce Commerce, enhancing customer engagement and satisfaction. (23 reviews) - E-commerce Solutions (23 reviews) - Integration Capabilities (23 reviews) - Users praise the **easy integrations** of Salesforce Commerce for B2C, facilitating smooth connections with their e-commerce platforms. (21 reviews) **What users dislike:** - Users find the **complex setup** challenging, particularly smaller teams lacking technical expertise for effective implementation. (33 reviews) - Users find the **high costs** and complexity of Salesforce B2C Commerce burdensome, especially for smaller businesses. (32 reviews) - Users highlight the **complexity** of Salesforce B2C Commerce, which can hinder adoption, especially for smaller businesses. (26 reviews) - Users find the **difficult setup** of Salesforce B2C Commerce requires expertise, making integration across channels challenging. (22 reviews) - Users find the **complex implementation** of Salesforce B2C Commerce a barrier, especially for smaller companies needing quick setups. (21 reviews) - Difficult Customization (18 reviews) - Lack of Customization (17 reviews) - Users find **limited customization** challenging, often needing technical expertise and additional resources to meet their needs. (17 reviews) - Users note the **complexity and cost of implementation** in Salesforce Commerce for B2C, particularly challenging for small businesses. (16 reviews) - Users find Salesforce Commerce for B2C has a **difficult learning curve** that complicates onboarding and usage. (15 reviews) ## Salesforce B2C Commerce Reviews ### 1. Easy to Use and Great for Beginners **Rating:** 4.0/5.0 stars **Reviewed by:** Drea C. | Service Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Great product to start with and easy to use **What do you dislike about Salesforce B2C Commerce?** Nothing to comment right now all good for Now **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Nothing at thr moment ### 2. Great App for Creating Online Commerce **Rating:** 4.5/5.0 stars **Reviewed by:** Lucas G. | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** The possibility to create a commerce online **What do you dislike about Salesforce B2C Commerce?** Noting to declare about this, it’s a good application **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** I don’t remember no one situation ### 3. Great for Breaking Down Data Silos **Rating:** 2.5/5.0 stars **Reviewed by:** Wendy C. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2025 **What do you like best about Salesforce B2C Commerce?** I like how it helped a previous company understand their previously siloed data. **What do you dislike about Salesforce B2C Commerce?** Sometimes the customization can hinder companies. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Breaking down siloes. ### 4. User-Friendly Interface and Great Payment Options **Rating:** 5.0/5.0 stars **Reviewed by:** Darrick C. | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Its reallt user friedly and has grest payment options **What do you dislike about Salesforce B2C Commerce?** Nil, its all good. Keep doing and the user interface **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** B2b ecommerce ### 5. Easy Checkout, But B2C Market Still Immature **Rating:** 4.5/5.0 stars **Reviewed by:** Vivaldo M. | Partner and Co-Founder, Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Checkout and ease of data integration **What do you dislike about Salesforce B2C Commerce?** The market for B2C is still very immature and we need more hands. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** General sales ### 6. Great for Client Communication, but Setup Can Be Tricky **Rating:** 5.0/5.0 stars **Reviewed by:** Everest S. | Managing Director, Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Ability to communicate with clients better **What do you dislike about Salesforce B2C Commerce?** May be complex to setup at times but a work in progress. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Helping identify leads ### 7. Comprehensive solution for management. **Rating:** 4.5/5.0 stars **Reviewed by:** Yukta S. | Software Dev Admin, Small-Business (50 or fewer emp.) **Reviewed Date:** March 26, 2025 **What do you like best about Salesforce B2C Commerce?** I recently used Salesforce Commerce to manage my work orders and clients. The tool is was very easy to use, understand and learn. **What do you dislike about Salesforce B2C Commerce?** I didn't find anything that I disliked about the product. It has suited my needs well. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** I used to manage my business. The very important part of business are tracking work orders and clients. Salesforce helped me simply view these details in a systematic manner and helped me to focus on my product by taking care of the management overhead. ### 8. Easy Cloud Integration Makes It Stand Out **Rating:** 5.0/5.0 stars **Reviewed by:** Rogério K. | Head of CRM, Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** The easily to integrate with other clouds **What do you dislike about Salesforce B2C Commerce?** It is not the easier implementation among other players **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** It helps fast sales ### 9. Ease of use for customers, with no negative points so far **Rating:** 5.0/5.0 stars **Reviewed by:** Fernando C. | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Ease of use for my clients to plug in **What do you dislike about Salesforce B2C Commerce?** Nothing to mention, we haven't implemented it yet. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** We hope to resolve the multichannel contact ### 10. Great Personalization and Data Consolidation, but High Cost **Rating:** 5.0/5.0 stars **Reviewed by:** Jaze Y. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2025 **What do you like best about Salesforce B2C Commerce?** Personalization and data consolidation. Speed to market **What do you dislike about Salesforce B2C Commerce?** Cos is high. Hard to navigate. Need it knowledge **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Data consolidation, personalisation, aiutomation ### 11. Easy to use and connect, but with an outdated interface **Rating:** 4.0/5.0 stars **Reviewed by:** Eduardo C. | Enterprise (> 1000 emp.) **Reviewed Date:** October 14, 2025 **What do you like best about Salesforce B2C Commerce?** Connection with the platforms and ease of use **What do you dislike about Salesforce B2C Commerce?** The interface is very old-fashioned and basic controls **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Customization at scale ### 12. Great Commerce Features, But Lacks Integration with Other Apps **Rating:** 5.0/5.0 stars **Reviewed by:** AS Y. | Director, Mid-Market (51-1000 emp.) **Reviewed Date:** October 16, 2025 **What do you like best about Salesforce B2C Commerce?** Commerce functionalities and standalone adoption **What do you dislike about Salesforce B2C Commerce?** Integration with other broader applications **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Cloud sales and to some extent inventory a management ### 13. Great Interface and Performance, but Configuration Can Be Tricky **Rating:** 4.0/5.0 stars **Reviewed by:** Alcides S. | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** The interface and performance provided to the end client are noteworthy. **What do you dislike about Salesforce B2C Commerce?** Some things can be difficult to configure. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Security ### 14. Great Scalability and Customizations, but Room for Improvement **Rating:** 5.0/5.0 stars **Reviewed by:** Kyle M. | Administrator and Community Leader [Volunteering], Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Scalability and customizations for enterprise **What do you dislike about Salesforce B2C Commerce?** The product innovation but this is getting better **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Branded flagship storefronts and web presence ### 15. Good flexibility and integration, but a lack of specialists in Brazil **Rating:** 4.0/5.0 stars **Reviewed by:** Gustavo P. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Flexibility and connection with the other clouds of Salesforce **What do you dislike about Salesforce B2C Commerce?** Absence of specialized people in Brazil **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Agility and confidence ### 16. Easy to Implement and Scalable, but Integration with Marketing Needs Clarity **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** The platform is easy to implement and offers scalability, making it suitable for a variety of B2B opportunities. **What do you dislike about Salesforce B2C Commerce?** I need to better understand how it is integrated with marketing, as well as the opportunities that arise when the two are combined. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** I would like it to be easier to adapt to the insurance policy industry. ### 17. Great Integration and Customer Satisfaction, but High Cost **Rating:** 5.0/5.0 stars **Reviewed by:** Sandro R. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Integration to inventory e customers satisfaction **What do you dislike about Salesforce B2C Commerce?** The Cost is very expensive for smb customers **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Integration tools ### 18. Easy Setup for Engaging Visual Designs **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** I really appreciate how simple it is to set up attractive visual design elements that customers can engage with. **What do you dislike about Salesforce B2C Commerce?** I do not have much negative feedback to share. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** I am currently involved in setting it up for customers, assisting them in making it easier to sell and interact with their own clients. ### 19. B2C simplified with salesforce **Rating:** 5.0/5.0 stars **Reviewed by:** taelor m. | Licensed Massage Therapist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about Salesforce B2C Commerce?** What I love most about Salesforce Commerce for B2C is how it lets me personalize every customer’s experience while keeping all my data in one place. The seamless CRM integration and powerful AI tools make it easy to offer tailored recommendations, track behavior, and adjust quickly to customer needs. It’s super intuitive, so I spend less time managing tech and more time focusing on the customer experience. **What do you dislike about Salesforce B2C Commerce?** My biggest gripe with Salesforce Commerce for B2C is that it can be pretty complex and pricey to set up, especially if you want to customize features. Sometimes it feels like you need a lot of technical expertise to make adjustments, and the platform can be a bit slow with heavy traffic. Also, the learning curve is steep for new team members. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Salesforce Commerce for B2C helps me centralize customer data, personalize shopping experiences, and streamline order management, all in one platform. It’s a game-changer for building stronger customer relationships since I can easily track behavior, offer targeted promotions, and create a seamless buying journey. This means happier customers, more repeat business, and less time spent juggling different tools. ### 20. User-Friendly and Efficient—A Joy to Use **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Enterprise (> 1000 emp.) **Reviewed Date:** December 16, 2025 **What do you like best about Salesforce B2C Commerce?** It's user-friendly and efficient, and I enjoy navigating through it. **What do you dislike about Salesforce B2C Commerce?** I don’t dislike anything about Salesforce. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Ease of looking up transactions. ### 21. Great for Personalization, but Customization Is Too Complex **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.) **Reviewed Date:** October 14, 2025 **What do you like best about Salesforce B2C Commerce?** It makes creating personalized, seamless shopping experiences easy, and how well it connects data across the customer journey **What do you dislike about Salesforce B2C Commerce?** Too complex to customize and requires additional efforts to maintain **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** It helps connect sales, service, and marketing, so teams get a full view of the customer and can deliver smoother experiences ### 22. Great platform for B2C **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Manufacturing | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** I appreciate the unified view of customer data across commerce, marketing, and service, which helps us personalize campaigns more effectively **What do you dislike about Salesforce B2C Commerce?** Launching campaigns or promotions often requires technical involvement, slowing down time-to-market **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** The ability to segment audiences and tailor promotions directly in the platform helps boost conversion and engagement ### 23. Salesforce B2C Commerce Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** August 07, 2025 **What do you like best about Salesforce B2C Commerce?** We can easily maintain the catalog, promotions, coupons, and promotional campaigns. Its Analytics section is pretty good The new feature, Hybrid Authentication, is great for phased rollouts **What do you dislike about Salesforce B2C Commerce?** Customer Service Center doesn't work with Hybrid Authentication We can't see the promotional price of coupon-based promotions **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Its SCAPI APIs are reallly helpful to implement fast website using PWA kit. Its Analytics section is great and helping alot in reviewing analytics. Managing catalog, products, pricing, search rules, promotons, campaigns, coupons, replication benefits alotin daily tasks ### 24. Seamless Integration with Salesforce Platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** It is native to the Salesforce platform so it integrates with our other data from Sales cloud **What do you dislike about Salesforce B2C Commerce?** It is as seamless to use as its other competitors **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Allows us to expose our products to customers all while capturing all the data from those intersections right into salesforce ### 25. Great Features, good integration but very expansive platform **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2025 **What do you like best about Salesforce B2C Commerce?** The best aspect is its integration with other products on the Salesforce platform. **What do you dislike about Salesforce B2C Commerce?** The price is a concern. Nowadays, there are other platforms available that are less expensive while offering the same range of functionalities. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Integration with salesforce OMS and marketing and service is very powerfull ### 26. Great flexibility and easy integration, but complex implementation **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** It offers great flexibility for creating dynamic content and facilitates integration with other cloud platforms. **What do you dislike about Salesforce B2C Commerce?** Like all SF projects, they have a high level of complexity in their implementation. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** The platform offers a personalized experience tailored to each user. ### 27. Quick Setup, but Unsure About Roles and Access Management **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2025 **What do you like best about Salesforce B2C Commerce?** The setup was really quick, a collague actually asked me if it’s that easy to build a shop! **What do you dislike about Salesforce B2C Commerce?** I‘m not quite sure if the roles and access management will be sufficient **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Shop availability, being dependent of external providers ### 28. Good platform for online sales, but complex to manage **Rating:** 4.0/5.0 stars **Reviewed by:** Luca V. | Director, Mid-Market (51-1000 emp.) **Reviewed Date:** October 06, 2025 **What do you like best about Salesforce B2C Commerce?** Salesforce Commerce for B2C offers strong features for managing online stores and improving customer experience. However, it can be quite complex to configure and requires technical knowledge to get the best results. Once set up, it works well and is very reliable. **What do you dislike about Salesforce B2C Commerce?** Salesforce Commerce for B2C is a robust tool, but it’s not easy to use. The setup and customization can be time-consuming, and it often requires developer support. The interface isn’t always intuitive, and costs can be high compared to other e-commerce solutions. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** It helps us manage online sales and customer experience in one place. It also makes it easier to handle promotions, product catalogs, and orders across different channels. ### 29. Great tool to organize and prioritize sales **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Accounting | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** The software helps organize and set priorities in the sales routine, facilitating the tracking of daily activities. **What do you dislike about Salesforce B2C Commerce?** At the moment, there is nothing that comes to mind for me to declare. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Expansion of cells ### 30. Great Personalization and Omnichannel, but High Costs and Complexity **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** I like Salesforce Commerce’s personalization and omnichannel integration best **What do you dislike about Salesforce B2C Commerce?** high implementation costs and complexity. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Salesforce Commerce for B2C solves cart abandonment and poor checkouts, benefiting me with personalized AI-driven experiences and scalable operations. ### 31. User-Friendly and Accessible, but Overwhelming Feature Set **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Airlines/Aviation | Enterprise (> 1000 emp.) **Reviewed Date:** October 16, 2025 **What do you like best about Salesforce B2C Commerce?** It is easy to use and all data is easily accessible **What do you dislike about Salesforce B2C Commerce?** As there are so many features, it is hard to know which one is applicable **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Reaching out to partners and customers ### 32. Salesforce **Rating:** 5.0/5.0 stars **Reviewed by:** Adarsh K. | Web Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** August 01, 2025 **What do you like best about Salesforce B2C Commerce?** It is a nice platform and provide more thing with good cost. **What do you dislike about Salesforce B2C Commerce?** Some times it will delay the thing so we cannot ignore them **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** It nice to be a part for it. ### 33. Easy to Implement, No Major Drawbacks **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** It's easy to implement, and the AI really helps make the work simpler. **What do you dislike about Salesforce B2C Commerce?** It should offer better integration with the other Salesforce clouds. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Agentforce handles all of my SEO descriptions for me. ### 34. Powerful Salesforce Platform, but Complex Implementation for Partners **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Is part of a unique Salesforce platform that gives you all the **What do you dislike about Salesforce B2C Commerce?** Implementations complexity, not easy for the partner ecosystem to invest and deploy **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** The front channel for the digital transactions ### 35. Great Usability and Scalability, but Lacks Industry-Specific Service Delivery **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Ease of use. Flexibility and scalability as organization grows. **What do you dislike about Salesforce B2C Commerce?** Specificity in service delivery regarding various industries. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** We were in the infant stages of the development so I can't answer this accurately. ### 36. Great Experience, Nothing to Dislike **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Was great, it was as I was expecting it to **What do you dislike about Salesforce B2C Commerce?** I didn't find anything I dislike, was good. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Not me directly, and currently we have no client with using it. ### 37. Great Overall, but Occasionally Frustrating **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Everything! It is really how you do business. **What do you dislike about Salesforce B2C Commerce?** Sometimes it can be frustrating. I have a hard time navigating. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Higher education. We use it for course enrollment. ### 38. Salesforce Commerce: Excellent for B2C Ecommerce Acceleration **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** salesforce commerce for b2c accelerates ecommerce purchase **What do you dislike about Salesforce B2C Commerce?** nothing much - its a great platform to have **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** it accelerates ecommerce buying and ensure that the journey is seamless ### 39. Great for Business Insights, But Lacks Update Information **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Improve business insight and opportunity. **What do you dislike about Salesforce B2C Commerce?** There is not enough information provided about new releases and the changes that come with them. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Enhances business insight and efficiency. ### 40. User-Friendly and Works Perfectly **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** I think it is Very easy to understand how to use it **What do you dislike about Salesforce B2C Commerce?** Nothing. Everything is working very well **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Integration platforms (sf cloud and service) ### 41. Great Integrations, but Could Be Simpler Without Agentforce **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Investment Banking | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Provides integration to other platforms. **What do you dislike about Salesforce B2C Commerce?** It can be more simple without relying on agentforce **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** It is simplifying the purchase steps in commerce ### 42. Great for Customer Insights, but Data Connection Can Be Slow **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Gives me helpful insights into customer interactions **What do you dislike about Salesforce B2C Commerce?** Cometimes data is not easily or quickly connected **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Helps me target customers better for leads ### 43. Great UI, but Integration Needs Improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Very nice UI and experience for our users **What do you dislike about Salesforce B2C Commerce?** Its not easy to integrate with other platforms **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Great experience for all users ### 44. Integration with other Salesforce clouds is the highlight **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** We like the integration with other Salesforce clouds **What do you dislike about Salesforce B2C Commerce?** We have nothing to complain about for now. Y **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Sale of products ### 45. Perfect **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Everything, all the project was nice nice **What do you dislike about Salesforce B2C Commerce?** Perfect, I like how is the product Bl’s a **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Upsell ### 46. Great Customization for Jobs, But Lacks a Customizable Reporting Dashboard **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Accounting | Mid-Market (51-1000 emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** Jobs and custom preference configuration **What do you dislike about Salesforce B2C Commerce?** No customizable dashboard available for reporting **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Unified platform for we site management ### 47. Good Program but has glitches **Rating:** 4.0/5.0 stars **Reviewed by:** Kristy B. | Customer Service Representative, Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2024 **What do you like best about Salesforce B2C Commerce?** The program was very good and held a lot of information that was needed for our contract. The program was pretty easy to use and worked great most of the time with no issues. **What do you dislike about Salesforce B2C Commerce?** Had a lot of issues during updates, whether that was Salesforce updates or updates with our systems. We had a lot of problems when updates would happen that the entire system would shut down which cause massive delays on our end. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** The program was a great upgrade to our original program for our contract. The training by the Salesforce team was great as well. The program itself was a huge benefit when it was first introduced. It made keeping up with all of our clients and information much easier, it was easier for us to train new employees on and just in general it made our jobs a lot easier. ### 48. High flexibility and adaptability are attractive, while price and complexity are challenges. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Salesforce B2C Commerce?** If you try to develop the same product yourself, it will cost more than you imagine. Compared to other companies' products, I feel that its flexibility in customization and ability to adapt to changes over time are superior. **What do you dislike about Salesforce B2C Commerce?** The price is very high. Also, from the user's perspective, the inner workings are black-boxed, so it takes time to understand. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Companies that do not yet have this system in place can start their business quickly with it. ### 49. Excellent tool for marketing and transactional emails to millions of customers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** February 19, 2025 **What do you like best about Salesforce B2C Commerce?** Easy to use and it can handle millions of data without any issues. Good customer support **What do you dislike about Salesforce B2C Commerce?** Journey builder automations will pause even if we edit to check the flow. This may impact production **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Easy to update or modify the existing journey builder automations in the production to avaoid the customer impact ### 50. User friendly interface and marketing platform! **Rating:** 3.5/5.0 stars **Reviewed by:** Natalie C. | Marketing & Events Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 21, 2024 **What do you like best about Salesforce B2C Commerce?** The customization options are fantastic, allowing us to tailor the shopping experience to our customers' needs, and the robust analytics tools provide invaluable insights into our sales performance and customer behavior. Plus, the user-friendly interface means our team can hit the ground running. **What do you dislike about Salesforce B2C Commerce?** I wish there was an easier way to integrate previous or current platforms. **What problems is Salesforce B2C Commerce solving and how is that benefiting you?** Salesforce Commerce for B2C is solving several key challenges for us. First, it transforms shopping experiences across all digital channels, providing a seamless and efficient customer journey. The rich set of capabilities, including marketing, merchandising, content, promotions, and customer service, allows us to manage everything in one place. The open development environment and headless capabilities enable us to create custom solutions and personalized experiences for our customers, enhancing engagement and satisfaction. Additionally, the integration with Einstein AI helps us analyze purchasing behavior and drive up revenue through product recommendations, improved searches, and targeted offers. ## Salesforce B2C Commerce Discussions - [Is Salesforce an ecommerce platform?](https://www.g2.com/discussions/is-salesforce-an-ecommerce-platform) - 1 comment - [What is b2b and b2c in Salesforce?](https://www.g2.com/discussions/salesforce-commerce-for-b2c-what-is-b2b-and-b2c-in-salesforce) - 1 comment - [What is a b2c platform?](https://www.g2.com/discussions/what-is-a-b2c-platform) - 1 comment - [What is Salesforce commerce?](https://www.g2.com/discussions/what-is-salesforce-commerce) - 1 comment - [View Salesforce B2C Commerce pricing details and edition comparison](https://www.g2.com/products/salesforce-b2c-commerce/reviews?page=3&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-06-30+12%3A14%3A05+-0500&secure%5Bsession_id%5D=30cf2f8f-1ab1-486e-9c52-cc98d0000265&secure%5Btoken%5D=12c31a121dab4617983fe1a9f999ce2d99ef8ccf4bd938c7d8c82d4900db0cd5&format=llm_user) ## Salesforce B2C Commerce Integrations - [Attentive](https://www.g2.com/products/attentive/reviews) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - [Cin7 Core](https://www.g2.com/products/cin7-core/reviews) - [Docusign](https://www.g2.com/products/docusign/reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - [Monetate](https://www.g2.com/products/monetate/reviews) - [Natterbox](https://www.g2.com/products/natterbox/reviews) - [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) - [PayPal Payments](https://www.g2.com/products/paypal/reviews) - [QuickBooks Online](https://www.g2.com/products/quickbooks-online/reviews) - [Revenue.io](https://www.g2.com/products/revenue-io/reviews) - [Syte](https://www.g2.com/products/syte/reviews) - [Twilio](https://www.g2.com/products/twilio/reviews) - [Visual Studio Code](https://www.g2.com/products/visual-studio-code/reviews) ## Salesforce B2C Commerce Features **Design** - Templates - Mobile E-Commerce - Versions - Mobile E-Commerce - Testing - Mobile E-Commerce - Multichannel - Mobile E-Commerce **Merchandising** - Product Recommendations - Product Search - Product Display - Media File Storage - Web Content Management **Administration** - Reporting - Cart Management - Shipping Information Collection **Headless Commerce** - Decoupling - REST APIs - Data Orchestration - Customization - Extensibility **Personalization** - Branding - Mobile E-Commerce - Localization - Mobile E-Commerce - Digital Content - Mobile E-Commerce - Geofencing - Mobile E-Commerce **Analytics** - Reports & Analytics - Customer Data **Integrations** - Payment Gateway Integration - E-commerce Platform Integration - Email Integration **Reporting** - Reports & Analytics - Data Transfer Tools **Generative AI** - AI Text Generation - AI Text Summarization **Analysis** - Dashboards - Mobile E-Commerce - User Behavior - Mobile E-Commerce - Sales - Mobile E-Commerce **Administration** - Integrations - Dashboard **Cart Management** - Multi Cart - Products - Templates - Embed **Agentic AI - E-Commerce Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Merchandising/Marketing** - Storefront Design Tools - Product Visualization - Recommendations / Personalization - Promotions and Discounts - Shopping Cart Abandonment - Product Reviews - SEO **Omnichannel Features ** - Retail Management - POS Integration - Social Media Integration - Customer Service Integration - Marketing Tools - E-commerce Integration - ERP Integration **Product Catalog** - Content Management - Product Configuration - Product Search and Filtering - Intangible Products **Order Process** - Checkout Process - Shipping Options - Tax Display and Processing - Payment Processing - Order Management - Returns / Refunds - Inventory Management - Multi-Channel Fulfillment **Multi-Channel Support** - Omnichannel - Mobile - Social Commerce - Customer Service - Store Locator - 3rd-Party Store Integration - B2B **Platform** - APIs - Customization - Integrations to Add-on Tools - User Management - Reporting / Analytics - Security - Multi-Site Management - Admin Access Rights - Test-to-Product Migration - Internationalization - Cross Browser Support - Performance and Reliability ## Top Salesforce B2C Commerce Alternatives - [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) - 4.0/5.0 (592 reviews) - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) - 4.4/5.0 (854 reviews) - [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) - 4.2/5.0 (571 reviews)