Avalara Reviews & Product Details

Avalara is the agentic AI leader in global tax and compliance. For more than two decades, Avalara's trusted tax content, deep compliance expertise, proprietary data, and technology have helped customers succeed on a global scale. Avalara now pairs that foundation with agentic AI to help businesses execute complex compliance work while keeping people in control. Avalara processes more than 54 billion AvaTax API calls annually and supports millions of businesses worldwide. For more information, visit Avalara.com.

Seller

Avalara, Inc.

Discussions

Avalara Community

Languages Supported

German, English, French, Italian, Portuguese, Spanish

Solution Type

All-in-One

Overview by

Courtney Wendel-Stevenson

Used by HTML Global and 2 others

Beta

Pricing

Pricing provided by Avalara.

Core Compliance

$79.00

flat_rate Per Month

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Avalara Integrations

(31)

Verified by Avalara

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Avalara Reviews FAQs

Generated using AI

Last updated: Nov 01, 2026

What is Avalara, and what problem is it built to solve?

Avalara is a tax and compliance platform built to automate compliance work, including tax calculations, return filings, and exemption certificate management.

What languages does Avalara support?

Avalara supports 4 languages: English, French, German, and Portuguese.

What company sizes and industries is Avalara the best fit for?

Avalara has positive-use experience across small, mid-market, and enterprise organizations, with reviewer representation strongest in manufacturing, accounting, retail, and software-related businesses.

Company sizes: Small businesses, mid-market organizations, and enterprises.
Industries: Manufacturing, accounting, retail, computer software, and wholesale.

How long does it take to implement Avalara across a team?

Implementation time varies with the setup and integration needs, but 1–3 months is the most common reported range. Go-live can be quicker for simpler deployments, while more involved projects take longer.

Time to go live	Relative frequency
1–3 months	Most common
Less than 1 month	Also frequently reported
3–6 months	Reported less often
6 months or longer	Occasional longer implementations

What customer support options does Avalara provide, and how do users find the overall support experience?

Avalara provides support through direct channels such as email, phone, and chat, alongside self-service resources. The experience can be helpful and knowledgeable, though response times and resolution quality are inconsistent; users describe both prompt assistance and delays or repeated follow-up to reach a useful answer.

What tools and platforms does Avalara integrate with, and how do these integrations help users get more value from the product?

Avalara offers 57 integrations, connecting tax workflows with accounting, ERP, e-commerce, and business systems.

Accounting and ERP: NetSuite, QuickBooks Online, Sage Intacct, Xero, Odoo, and Epicor Kinetic.
E-commerce: Shopify, Shopify Plus, BigCommerce, WooCommerce, and Adobe Commerce.
Business and finance platforms: Salesforce Sales Cloud, Workday Financial Management, and Chargebee.

These connections can bring transaction and invoice data into tax calculations and filing workflows, reducing manual transfers and helping teams work within their existing systems. The ease of integration depends on the platform and configuration, and some users encounter sync or setup issues.

What features or capabilities could make Avalara even more useful?

Teams would find Avalara more useful with clearer reporting, smoother system connections, and more straightforward day-to-day workflows. Recurring improvement areas include:

Make reports more customizable and easier to select, interpret, and reconcile.
Improve ERP and other system integrations, including synchronization and data visibility.
Simplify navigation, setup, and troubleshooting with clearer error explanations.
Make exemption-certificate uploads, bulk handling, and certificate reporting more flexible.

How useful do Avalara users find its AI features in everyday use?

AI is most useful when it reduces routine tax research or certificate data entry, though users still describe it as developing and requiring oversight.

Tax research and guidance: AI assistance can provide quick answers to tax questions and help users look up current rules.
Certificate processing: AI can read exemption documents and prefill information, saving manual entry when recognition works well.

Users find these uses helpful for speeding up everyday work, but also mention inaccurate form recognition, difficulty with complex tax scenarios, and an AI interface that can get in the way.

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Alicia L.

Controller

Mid-Market (51-1000 emp.)

11/2/2026

"Seamless State Filings and Fewer Manual Tasks"

4/5

What do you like best about Avalara?

The help articles allow you to connect your system pretty seamlessly. It reduces time with logging into each state's filing system to file and continues to expand its offering to reduce manual related tasks for the accounting team. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

Sometimes it is difficult to get a hold of someone at Avalara to resolve issues and who truly understands the complex questions you may have. Review collected by and hosted on G2.com.

What problems is Avalara solving and how is that benefiting you?

Sales return filings and vendor exemption certificate management. I think the sales return filing offering is very helpful to provide more automation on our transactional activity in NetSuite and automatically file for us. We have not leveraged the vendor exemption certificate management system as much, since the management of it is currently de-centralized and each department manages it differently. Review collected by and hosted on G2.com.

Response from Courtney Wendel-Stevenson of Avalara

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Alicia, thank you for sharing your experience with Avalara. We’re glad to read that the help articles made connecting your system easy and that returns filing is saving your team time. We’re sorry it has been hard to reach someone who can help with your more complex questions. If there is anything we can assist with, please contact customercare@avalara.com so we can help.

Josh S.

Managing Member

Small-Business (50 or fewer emp.)

8/25/2026

"Expensive, unreliable, and created more work than it eliminated"

0/5

What do you like best about Avalara?

There is nothing even remotely positive I can say about Avalara. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

**Expensive, unreliable, and created more work than it eliminated**

Our experience with Avalara has been extremely poor. We worked with their team to configure everything according to their instructions, yet in two years they have not prepared a single return correctly. We have had to review, correct, and effectively redo every return they produced.

This was not an occasional mistake or a minor setup issue. It was a consistent failure across the entire relationship. We paid substantial fees for a managed compliance service, but still had to perform the work ourselves to prevent incorrect returns from being filed. Instead of reducing our workload and compliance risk, Avalara increased both.

The platform and service are also unnecessarily difficult to manage. Resolving problems requires significant follow-up, and even canceling a product requires navigating a formal support process and obtaining separate confirmation that billing will actually stop.

Tax compliance is a service where accuracy and reliability are fundamental. Based on our experience, Avalara delivered neither. After two years of incorrect work, repeated corrections, wasted time, and significant expense, I cannot recommend Avalara to other businesses. Carefully review every return they prepare, document every error, and do not assume that paying for managed filing means your returns are being handled correctly. It did not work at all with our other tools. Review collected by and hosted on G2.com.

Response from Ariel Macon of Avalara

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Thank you for sharing your experience using Avalara. We're sorry to read about the challenges you’ve described. This is not the experience we want for our customers. If you’re open to a conversation, we’d like the opportunity to learn more about your experience and address your concerns. Please contact us at customercare@avalara.com.

Benjamin C.

Responsable administratif et financier

Computer Software

Mid-Market (51-1000 emp.)

11/3/2026

"Automated Tax Filing That Saves Time, Despite a Complex Setup"

5/5

What do you like best about Avalara?

Avalara takes away the hassle of filing taxes. Instead of spending hours drafting returns, I can focus on reconciling the return with my data. If everything matches, I can file; if it doesn’t, Avalara’s team checks the data and updates the return. This frees up a lot of time for the person in charge of taxes to focus on more value-added tasks. I also value getting instant US tax rates, automating monthly tax filings in less than an hour, and streamlining VAT reporting and filing. Once it’s connected, the platform is robust and gives me peace of mind about global compliance. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I found AvaTax complex to implement. Our technical and engineering teams had to scope the integration thoroughly upfront and make sure they had the resources to implement it cleanly. Setup also took noticeable effort from several teams, with engineering and finance working hand in hand to get everything set up properly. Review collected by and hosted on G2.com.

Response from Courtney Wendel-Stevenson of Avalara

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Benjamin, thank you for the detailed review! We’re glad Avalara is saving you time on calculating rates, filing returns, and streamlining VAT reporting across countries. We also appreciate your feedback on implementation, as we’re continually looking for areas to improve.

Sherri C.

Lead NetSuite Administrator

Mid-Market (51-1000 emp.)

10/27/2026

"Accurate Tax Calculations with Seamless NetSuite Integration"

4.5/5

What do you like best about Avalara?

I like that Avalara calculates our taxes accurately based on the region where we do business. I can access tax codes on its cloud website and make changes there that show up in NetSuite, so I don’t have to make those changes directly in NetSuite. I find it easy to generate reports and send them to tax authorities or agencies. The website is also a resource for updating tax codes and getting advice or recommendations. When I upgraded Avalara after years without updates, the process was very smooth and seamless, and very easy. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I think the support link website knowledge community can be more organized and easier to search for specific topics Review collected by and hosted on G2.com.

Response from Courtney Wendel-Stevenson of Avalara

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Sherri, thank you for the thoughtful review. We’re glad to read you find Avalara delivers accurate, region-based tax calculations, keeps your tax codes in sync with NetSuite, makes reporting simple, and that your upgrade went smoothly. Thank you for being an Avalara customer!

Kendall E.

Assistant Controller

Mid-Market (51-1000 emp.)

Originally submitted 2/4/2025

"Efficient Tax Automation with Minor Reporting Gaps"

3.5/5

What do you like best about Avalara?

I use Avalara for sales tax calculations, returns, and certcapture. I appreciate how it helps with efficiency and accuracy. What I like most is that it's easy to use and automatic. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I miss CertCapture, as there was more you could do with reporting, exporting, and uploading. Also, sometimes Shopify and NetSuite have different calculations. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

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Hi Kendall, thanks for taking the time to leave a review. We're glad to hear you've had a helpful experience with our account and success teams. If you're open to sharing more, we'd love an opportunity to learn more about what’s going well and improvements you’d like to see. Please reach out to my team at customercare@avalara.com so we can continue the conversation.

Courtney L.

Mid-Market (51-1000 emp.)

9/24/2026

"Easy-to-Use Portal with Reliable Return Filing and a Handy Tax Calculator"

5/5

What do you like best about Avalara?

I love that Avalara files all our returns on our behalf. The portal is easy to user friendly. I love the tax calculator feature for when one-off questions come up, I can use the tax calculator. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

Avalara has improved a lot over the past 5 years. I can say that I don't currently have anything I dislike with Avalara.

I do want to request some kind of report that would show any of manual transactions done by my tax reviewer. Sometimes, we have to make manual adjustments to tax or we need to put an exemption in. Is there some kind of report that would show any kind of adjustments made to invoices in Avalara? Review collected by and hosted on G2.com.

Response from Courtney Wendel-Stevenson of Avalara

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Courtney, thank you for taking the time to share your experience with Avalara, we appreciate it. Regarding your inquiry about a report that would show manual transactions, you can try tracking adjustments by running a Sales Tax Document Line Export report directly in the AvaTax Reports portal. I will pass this on to our product team, too. Thank you!

Andrea W.

CFO

Small-Business (50 or fewer emp.)

Originally submitted 10/30/2025

"A must for IT Resellers and Software Distributors"

5/5

What do you like best about Avalara?

We sell a large variety of product types and managing the changing rules of the tax world would be a nightmare. With Avalara we don’t have to worry about it! Review collected by and hosted on G2.com.

What do you dislike about Avalara?

The support team is not always responsive or detailed in their responses. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

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Thanks for taking the time to leave a review, Andrea. We're happy to take on the tax work so your team can focus on other priorities. We appreciate you sharing your experience.

Lauren S.

Enterprise (> 1000 emp.)

9/24/2026

"Excellent Support Experience Overall"

4.5/5

What do you like best about Avalara?

The surrounding guidance after Avalara files our returns. Other than filing our returns we are assisted with any follow up form the state or jurisdictions about the return and where data has come from and why it was reported the way it was. This reduces confusion being the middle man between jurisdictions and Avalara Review collected by and hosted on G2.com.

What do you dislike about Avalara?

At times the Avalara support can be inconsistent. There are some agents that can assist with almost any help needed and provide straight forward support which is inconsistent with other agents that can pass around your question it seems to get it off their plate. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

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Hi Lauren, thanks for sharing your review. We’re glad Avalara helps cut down on the back-and-forth with jurisdictions so tax handling feels clearer for your team. We appreciate your honest feedback on support and will use it as we look at ways to improve the experience.

Jordan D.

Website Manager

Retail

Small-Business (50 or fewer emp.)

5/8/2026

"Straightforward Tax Automation and Responsive Support, but Pricey and Still Complex"

3/5

What do you like best about Avalara?

Avalara handles our sales tax calculations for our eCommerce store and also manages our tax returns, so our accountant doesn’t have to. This saves us many hours of work each month. As an admin, I find the platform very straightforward to manage and navigate. I also really like the Nexus tracking heat map, which shows when we’re getting close to needing to collect taxes in a specific region based on our sales. Their support is also very responsive. I have the option to open a case or chat/call directly with a representative that can help me navigate the complications of taxes. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I feel that Avalara can be complicated just because it's dealing with taxes, which is what they are there to make easier. Taxes are just daunting. I will say that it is a very expensive service. Review collected by and hosted on G2.com.

Response from Celina Romera of Avalara

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Jordan, thank you for taking the time to share your experience using Avalara. We’re glad to hear it’s helping save your team time and making tax management more efficient. We understand tax complexity can be challenging, and we’d appreciate the chance to learn more about ways we can make things even simpler for your team. If you’re open to continuing the conversation, please reach out to customercare@avalara.com.

Christy B.

Mid-Market (51-1000 emp.)

9/24/2026

"Efficient Tax Management, Needs Enhanced ERP Integration"

4/5

What do you like best about Avalara?

I like Avalara for the jurisdiction and document summary reports that are really helpful for month-end reporting. It's easy for us to send these reports to our outside sales tax consultant for returns, making the process smoother. Review collected by and hosted on G2.com.

What do you dislike about Avalara?

I've had some trouble with Avalara when it comes to reconciliation between our ERP and Avalara. The incorrect process code for template imports was recommended by Avalara and this caused issues with overrides ion our repots vs the information we received on our results report. It created a bit of a mess that needed to be sorted out. Review collected by and hosted on G2.com.

Response from Courtney Wendel-Stevenson of Avalara

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Hi Christy, thank you for taking the time to share your feedback with us. I'm happy to see that document summary reports are making month-end reporting easier for you and the team. I'm sorry to hear about the challenges you had with imports between your ERP and Avalara, and I have made a note of this for your account manager. If there is any additional feedback you'd like to share, please contact us at customercare@avalara.com. Thank you!