---
title: Shopify Plus Reviews
meta_title: 'Shopify Plus Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 873 reviews by the users' company size, role or industry
  to find out how Shopify Plus works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 873
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: E-Commerce
  url: https://www.g2.com/categories/e-commerce
---

# Shopify Plus Reviews
**Vendor:** Shopify  
**Category:** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 873
## About Shopify Plus
Shopify Plus is the commerce platform for enterprise high-growth, high-volume brands, coupling speed and agility with the scalable foundation they need to grow bigger, faster. Our platform enables brands to break the rules of commerce through: - Unlimited extensibility, integrations, and customization through Shopify apps and partners - Custom automation with apps like Shopify Flow, Launchpad, and Scripts - Accelerated and customizable checkout - Localized customer experiences with global storefronts Shopify Plus powers 10,000+ of the fastest growing brands in the world, including FashionNova, Budweiser, RedBull, Colourpop, and more. To learn more and see a demo, please visit: https://www.shopify.com/plus



## Shopify Plus Pros & Cons
**What users like:**

- Users admire the **ease of use** of Shopify Plus, allowing for quick site setup and efficient management of multiple stores. (97 reviews)
- Users commend the **exceptional customer support** of Shopify Plus, appreciating its responsiveness and helpfulness throughout their experience. (42 reviews)
- Users appreciate the **reliability of Shopify Plus** , excelling in scalability and performance during high traffic periods. (40 reviews)
- Users praise the **quick setup** of Shopify Plus, highlighting its helpful documentation and supportive care team for smooth transitions. (36 reviews)
- Users find the **easy setup** of Shopify Plus to be highly beneficial and user-friendly for quick customer access. (34 reviews)
- Users value the **high customizability** of Shopify Plus, enabling tailored solutions and easy integration for diverse needs. (33 reviews)
- Customization Options (28 reviews)
- Scalability (26 reviews)
- App Integration (25 reviews)
- Users highlight the **efficiency and scalability** of Shopify Plus, enhancing their ability to grow and manage online stores. (25 reviews)

**What users dislike:**

- Users find Shopify Plus **expensive** , particularly for smaller brands, with additional costs for customizations and limited flexibility. (59 reviews)
- Users find **limited customization options** frustrating, often requiring developers and added costs for desired flexibility. (39 reviews)
- Users find **limited features** in Shopify Plus, often needing developer knowledge and third-party tools for enhancements. (24 reviews)
- Users feel the **missing features** in Shopify Plus limit functionality, requiring third-party apps for advanced capabilities. (21 reviews)
- Users highlight the **extra costs** associated with Shopify Plus, making it less accessible and budget-friendly for many businesses. (19 reviews)
- Users express frustration over **limited reporting** capabilities in Shopify Plus, hindering comprehensive insights on their operations. (19 reviews)
- Difficult Customization (18 reviews)
- Users express frustration over **poor customer support** from Shopify Plus, complicating issue resolution and assistance with the platform. (16 reviews)
- Inadequate Reporting (13 reviews)
- Limitations (13 reviews)

## Shopify Plus Reviews
  ### 1. Shopify Plus: Enterprise Power with a Few Trade-Offs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hassnain A. | Ecommerce Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 25, 2025

**What do you like best about Shopify Plus?**

What I like best about Shopify Plus is its scalability and flexibility for high-growth businesses. It provides robust features like customizable checkout, advanced automation through Shopify Flow, and seamless integrations with third-party tools and enterprise systems. The platform handles high-volume traffic and transactions effortlessly, which gives brands the confidence to scale without worrying about infrastructure.

Additionally, the dedicated account management and priority support make a big difference for teams looking for expert guidance and fast resolution. Overall, Shopify Plus combines enterprise-level power with user-friendly design, which is rare to find in eCommerce platforms.

**What do you dislike about Shopify Plus?**

While Shopify Plus offers many powerful features, one limitation is the platform's dependency on apps or workarounds for certain advanced customizations. For example, full backend flexibility isn't always possible without relying on third-party apps or APIs, which can add complexity and cost.

Additionally, the cost structure can be a concern for some businesses—especially if they’re not yet fully leveraging the enterprise-level features. And while Shopify's ecosystem is vast, features like multi-language or multi-currency support still require some manual setup or external tools to be fully optimized.

That said, many of these limitations are balanced by Shopify’s consistent improvements and strong ecosystem, but it’s worth knowing where the trade-offs are depending on your business needs.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus solves several key problems that growing eCommerce businesses like mine face — especially around scalability, performance, and automation.

As our order volume increased, we needed a platform that could handle high traffic and spikes during sales events without crashing or slowing down — and Shopify Plus delivers on that. The robust infrastructure and fast checkout experience help us maintain high conversion rates, even during peak times.

Another major benefit is Shopify Flow, which allows us to automate repetitive tasks like tagging customers, managing inventory, or sending alerts — saving us valuable time and reducing manual errors.

We also benefit from customizable checkout and access to exclusive APIs, which give us more control over customer experience and deeper integrations with our tech stack.

Overall, Shopify Plus helps us focus on growing the business, not worrying about technical limitations.

  ### 2. Speedy and Efficient for Product Sales

**Rating:** 5.0/5.0 stars

**Reviewed by:** Joseph F. | Web admin, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 16, 2024

**What do you like best about Shopify Plus?**

I like how fast Shopify Plus is. It's really fast. Also, setting it up was very easy, which made the transition smooth for us.

**What do you dislike about Shopify Plus?**

It's too fast.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus helps me sell my products online without needing to handle cash.

  ### 3. Effortless E-commerce Management with Shopify Plus

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeff N. | Executive Vice President

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

I find Shopify Plus fairly simple to use and straight forward. The backend admin section and order management are great, making it effective for managing our ecommerce business. I also appreciate how it allows us to list our products and collect payments seamlessly.

**What do you dislike about Shopify Plus?**

They could be a little better at reporting

**What problems is Shopify Plus solving and how is that benefiting you?**

I use Shopify Plus to manage our ecommerce business, allowing us to list products and collect payments easily. The admin section and order management are great.

  ### 4. Unlocks the Best in E-Commerce Business

**Rating:** 4.5/5.0 stars

**Reviewed by:** Navjot S. | Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 30, 2025

**What do you like best about Shopify Plus?**

it's unlcok the best way to make best of e-commerce business

**What do you dislike about Shopify Plus?**

I think plan price needs to be better then what they offer.

**What problems is Shopify Plus solving and how is that benefiting you?**

Makes drop shipping easier and post system are really good.

  ### 5. Seamless Integrations and Outstanding Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Will A. | Chief Operating Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

It connects to so many things and you get amazing support.

**What do you dislike about Shopify Plus?**

Not much negative to say, great platform and for the cost, there isn't anything better.

**What problems is Shopify Plus solving and how is that benefiting you?**

It helps us connect to other channels in addition to our own website.

  ### 6. Effective Product Management, Needs Better Theme Customization

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bharat G. | Software engineer, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 10, 2025

**What do you like best about Shopify Plus?**

I like the product management capabilities of Shopify Plus, especially when it comes to handling variants. It's great that I can manage a single product with multiple options like size, color, and other specifications effectively.

**What do you dislike about Shopify Plus?**

The main thing is when it comes to customization in the theme, it needs a little bit of improvement.

**What problems is Shopify Plus solving and how is that benefiting you?**

I use Shopify Plus for managing e-commerce data like orders and checkouts. It effectively handles product variants for sizes and colors, which I find very helpful.

  ### 7. User-Friendly and Easy to Integrate—Payments Made Simple

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adrian R. | CX Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 17, 2026

**What do you like best about Shopify Plus?**

It’s very user-friendly, easy to integrate, and makes taking payments so simple.

**What do you dislike about Shopify Plus?**

It can be slow at times when multiple users are working on it

**What problems is Shopify Plus solving and how is that benefiting you?**

It saves customer information, makes it easy to modify orders, and is quick to help customers process their orders.

  ### 8. Effortless Website Management with Shopify Plus

**Rating:** 5.0/5.0 stars

**Reviewed by:** Blake N. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

Shopify Plus makes running a website easy

**What do you dislike about Shopify Plus?**

Would like to have a bit more movability on certain aspects within Shopify

**What problems is Shopify Plus solving and how is that benefiting you?**

Ease of running a website and not needing to spend £100,000 a year on an e-commerce manager.

  ### 9. Reliable for e-commerce, limitations with headless

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marco M. | Head of E-Commerce and Digital Innovation, Consumer Goods, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 24, 2025

**What do you like best about Shopify Plus?**

I find Shopify Plus simply wonderful because it is always reliable and works without problems. That is simply great.

**What do you dislike about Shopify Plus?**

The analysis is not working optimally, and we feel that Shopify is really pushing developers not to program headless. And we don't like that.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus solves the problem of how we sell our products to end customers and is just so wonderfully reliable and always works without issues.

  ### 10. Listen without ads and playlists everywhere, the ultimate musical freedom

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alexandra F. | CIO, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 13, 2025

**What do you like best about Shopify Plus?**

What I prefer about Spotify Plus
• Listen to music without ad interruptions
• Be able to download playlists to listen to them anywhere
• Freely choose songs

**What do you dislike about Shopify Plus?**

What I dislike
	•	Paid subscription
	•	Requires an account and an Internet connection to download

**What problems is Shopify Plus solving and how is that benefiting you?**

Spotify Plus solves the problem of ads and limitations in music listening. The advantage I gain from it is a smoother, personalized, and uninterrupted musical experience.

  ### 11. Robust Infrastructure and Impressive Flexibility for Developers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Thiebauld G. | CTO, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 09, 2025

**What do you like best about Shopify Plus?**

I appreciate the robust infrastructure quality and the flexibility Shopify Plus offers developers to integrate with other systems. Additionally, the front-end capabilities are impressive, especially thanks to the powerful Liquid engine.

**What do you dislike about Shopify Plus?**

It's important to keep up with every new feature in order to stay informed about the platform.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus makes managing an e-commerce store easy to understand. The platform simplifies the process, allowing users to handle their online stores with greater confidence and clarity.

  ### 12. Efficient and Cost-Effective eCommerce Solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Katya E. | Sr. Director, eCommerce, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 05, 2026

**What do you like best about Shopify Plus?**

I like Shopify Plus for its order management features and user-friendly UI, which make day-to-day operations efficient. The cost is another aspect I appreciate because it's inexpensive.

**What do you dislike about Shopify Plus?**

I find the native bundle and discount functionality lacking in flexibility.

**What problems is Shopify Plus solving and how is that benefiting you?**

I use Shopify Plus for product catalog management, order processing, and handling payments. It's user-friendly and cost-effective, making day-to-day operations efficient and inexpensive.

  ### 13. Innovative Apps and Reporting Tools Elevate the Experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Stephanie E. | Senior Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

All the new apps, updates and reporting tools.

**What do you dislike about Shopify Plus?**

It is very costly. Overall that is the biggest dislike.

**What problems is Shopify Plus solving and how is that benefiting you?**

Helps give me access to reporting and real time data all in one place.

  ### 14. The Best E-Commerce Platform There Is.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dylan F. | Director of E-Commerce Product, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 02, 2025

**What do you like best about Shopify Plus?**

Shopify Plus is unlike any other E-Comm platform. It's intuitive and has a great app ecosystem.

**What do you dislike about Shopify Plus?**

Some areas are a bit closed off (i.e. checkout).

**What problems is Shopify Plus solving and how is that benefiting you?**

Allows us to conduct our business online.

  ### 15. Seamless E-Commerce Platform, Needs Better Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nizam K.

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

I appreciate the smooth transition of purchasing products for customers with Shopify Plus. The single sign on and multipass feature is seamless between our app for telemedicine and the store. The initial setup of Shopify Plus was extremely easy.

**What do you dislike about Shopify Plus?**

I dislike the lack of customer support.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus lets us sell to online consult pet owners smoothly and allows seamless integration with our telemedicine app using single sign on.

  ### 16. Best experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 17, 2025

**What do you like best about Shopify Plus?**

The best thing about Shopify Plus is that it gives you the flexibility and power of a custom enterprise platform but keeps the simplicity and speed of Shopify’s core system.

**What do you dislike about Shopify Plus?**

Shopify Plus is powerful, but it has downsides. The cost is high, starting at around $2,000 a month, which makes it hard for smaller brands to justify. Customization is limited, especially on the backend and checkout, so you don’t get full control compared to other enterprise platforms. Many advanced features still depend on third-party apps, which adds costs and complexity. The built-in content management system is basic, making it less ideal for content-heavy stores. International features like multi-currency and multi-language exist, but they aren’t as smooth as other platforms. Overall, Shopify Plus is strong for scaling sales, but it falls short if you need deep flexibility or advanced content tools.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus solves the biggest challenges of scaling an online business. It handles huge traffic spikes without crashing, so sales events and product launches run smoothly. It automates tasks like discounts, workflows, and inventory updates, which saves time and reduces errors. The platform makes global selling easier with multi-currency and multi-store options, helping reach new markets faster. It also integrates well with apps and systems, so operations stay connected and efficient. Most importantly, it removes the stress of managing servers or technical issues, letting you focus on growth instead of backend problems.

  ### 17. Shopify is very user friendly!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Leon D. | Online Sales Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

Shopify plus has better analytics / data / reports

**What do you dislike about Shopify Plus?**

Shopify plus does have a higher cost then the other plans.

**What problems is Shopify Plus solving and how is that benefiting you?**

Giving more employees access & customizing the checkout page

  ### 18. Outstanding Rapid Chat Support Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** sam c. | Head of Operations, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

Rapid chat support team! It's great and always helpful to resolve issues quickly.

**What do you dislike about Shopify Plus?**

Adding users and collaborators became harder

**What problems is Shopify Plus solving and how is that benefiting you?**

Multi channel / store set up on one account

  ### 19. Shopify plus made my life easier

**Rating:** 4.0/5.0 stars

**Reviewed by:** Florence G. | SEO Content Writer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 10, 2025

**What do you like best about Shopify Plus?**

I love the extensive customization options, which enable me to create a store tailored to my  clients branding. It's even easier to navigate, compared to other platforms out there. Even with basic coding, you can accomplish a lot, which is quite convenient for someone like me who uses it everyday. I also love the shopify support community , which almost any questions you have you can find the answers there.

**What do you dislike about Shopify Plus?**

Not really a dislike, but I wish there were more apps available.

**What problems is Shopify Plus solving and how is that benefiting you?**

Its like a business channel and store in one, you can manage, track, analyze data, and even customize your store in just one account.

  ### 20. Facilitates Global E-Commerce with Ease

**Rating:** 4.5/5.0 stars

**Reviewed by:** Dave B. | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

I like Shopify Plus because everything just works. The checkout conversion is brilliant, and I appreciate how customers are familiar with the flow, which really helps convert sales.

**What do you dislike about Shopify Plus?**

It can be hard to extend and the third party extensions can be expensive.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus enables our store catalog, product pages, and payments. Everything just works, and the checkout conversion is brilliant, helping convert sales.

  ### 21. Great for scaling online businesses

**Rating:** 4.5/5.0 stars

**Reviewed by:** Paige S. | E-Commerce Merchandising Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 15, 2025

**What do you like best about Shopify Plus?**

Switching to Shopify Plus has been such a great decision for the team. We love the ease of use to manage our multiple storefronts, Launchpad, checkout customization, extra customer support and more.

**What do you dislike about Shopify Plus?**

Some additional features as well as more dedicated and tailored support would be nice.

**What problems is Shopify Plus solving and how is that benefiting you?**

We have multiple storefronts so to have them all in one Shopify account is extremely useful. Launchpad is also a really great tool we use for all of our sales events as we often have differing discounts based on the sku/variant.

  ### 22. Shopify Plus Underdelivers

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2025

**What do you like best about Shopify Plus?**

Honestly can’t think of anything that has made a material business impact. At the onset, the engineering team was helpful to clone and get us set up on plus but this is to their advantage as I didn’t realise that once you upgrade, you can’t downgrade with the same assistance. You’re locked in as we have been for four years.

**What do you dislike about Shopify Plus?**

The price is not warranted. They don’t specialise in enterprise and the price hike is not warranted at all. Stick to regular plans which are good value or if you’re enterprise level, seek an enterprise platform. Shopify plus has very few customers (for a reason) and you will feel that this is not their focus. Don’t be fooled by the rate improvements in traction’s. It’s opaque and you won’t recognise a financial difference or be able to pull reports to verify (by design).

**What problems is Shopify Plus solving and how is that benefiting you?**

Cloning stores for international. We could have figured out a more cost effective and effective solution in retrospect.

  ### 23. Sidekick Add-On Elevates an Already Outstanding Experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nikolas B. | Store Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 25, 2025

**What do you like best about Shopify Plus?**

The sidekick add on through previous updates is one of the best features

**What do you dislike about Shopify Plus?**

Nothing to dislike really, it delivers what is promised

**What problems is Shopify Plus solving and how is that benefiting you?**

Integration with other platforms either social media , erp or email marketing

  ### 24. Scalable, Powerful, but Pricey for Growing Brands

**Rating:** 4.0/5.0 stars

**Reviewed by:** Taimoor A. | WordPress Developer | SEO Associate, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 18, 2025

**What do you like best about Shopify Plus?**

Shopify Plus makes it incredibly easy to scale an eCommerce business without worrying about technical infrastructure. Its automation tools, like Shopify Flow and Launchpad, are game-changers for managing promotions and workflows. The interface is user-friendly, customer support is responsive, and it integrates well with major third-party apps. Its multichannel capabilities allow us to sell across web, mobile, social, and marketplaces seamlessly.

**What do you dislike about Shopify Plus?**

The biggest downside is the cost. It’s significantly higher than the regular Shopify plans and can be hard to justify for smaller brands. Also, while customization is possible, developers are still limited by Shopify’s Liquid framework and lack of full backend access. Some advanced features require apps, which add to the monthly expenses.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus helps solve the complexity of scaling an online business, especially when managing large product inventories, flash sales, and multiple sales channels. The platform’s robust infrastructure ensures stability during traffic spikes, while tools like Shopify Flow automate repetitive tasks, saving time and reducing human error. It also eliminates the need to manage hosting or security, freeing up development resources to focus on growth and customer experience.

  ### 25. Excellent Checkout and Lower Fees

**Rating:** 4.0/5.0 stars

**Reviewed by:** Paul H. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

Checkout functionality and lower gateway fees

**What do you dislike about Shopify Plus?**

The cost of the platform feels high and is a big jump

**What problems is Shopify Plus solving and how is that benefiting you?**

It is improving our conversion

  ### 26. Effortless E-Commerce Management Without Technical Hassles

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fabrizio B. | Growth Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 01, 2025

**What do you like best about Shopify Plus?**

Easy end-to-end e-commerce management with no technical maintenance required

**What do you dislike about Shopify Plus?**

nothing in particular to mention except pricing

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus Helps manage ecommerce operations and marketing without the need of technical support

  ### 27. Innovative and Scalable, but Some Improvement is Needed

**Rating:** 5.0/5.0 stars

**Reviewed by:** Valerio P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2025

**What do you like best about Shopify Plus?**

I like the continuous innovation offered by Shopify Plus. I appreciate the management of the stores because having a platform with multiple stores and markets simplifies my life.

**What do you dislike about Shopify Plus?**

Some basic services for ecommerce are missing, such as wishlists and a unified inventory.

**What problems is Shopify Plus solving and how is that benefiting you?**

I can solve scalability issues and manage a diverse ecosystem. The platform simplifies my life by managing multiple stores and markets.

  ### 28. Streamlined E-Commerce with Room for Improvement

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jason S.

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

I really like that Shopify Plus is the biggest platform to build on. I appreciate the website editor and analytics for updating my website and tracking performance. Also, the initial setup was easy.

**What do you dislike about Shopify Plus?**

Taxes

**What problems is Shopify Plus solving and how is that benefiting you?**

I use Shopify Plus as my e-commerce platform, simplifying website management and customer ordering. It helps me update my website and track performance easily.

  ### 29. Very helpful tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rodrigo O. | Sales executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 30, 2026

**What do you like best about Shopify Plus?**

Friendly application that’s really easy to use.

**What do you dislike about Shopify Plus?**

I still don’t have any dislikes—everything has been great so far.

**What problems is Shopify Plus solving and how is that benefiting you?**

I haven’t found any problems so far, and everything seems to be working fine at the moment.

  ### 30. Effortless Scaling, Fast Performance, and Reliable Traffic Spike Handling

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 26, 2026

**What do you like best about Shopify Plus?**

Scales effortlessly, fast load times, and handles traffic spikes reliably. Ability to create automated workflows without extensive knowledge of code.

**What do you dislike about Shopify Plus?**

Hard to navigate off the platform if we wanted to switch, for larger-scale customization developers are often needed, better for B2C, not really ideal for small businesses either

**What problems is Shopify Plus solving and how is that benefiting you?**

Workflow automation and ecomm performance metrics

  ### 31. Exceptional Support That Resolves Issues Instantly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

Whenever I need support, I find it to be highly effective in resolving any issues that arise.

**What do you dislike about Shopify Plus?**

The increase in price for the necessary features is disappointing.

**What problems is Shopify Plus solving and how is that benefiting you?**

Developing a website is straightforward thanks to the wide range of available tools. It's also simple to get help with website design when needed.

  ### 32. Shopify Empowers Us to Do It All

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sam V. | Creative Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

Ability to do everything that I needed to do. Great support, easy to use.

**What do you dislike about Shopify Plus?**

Nothing that is in Shopify's control. I was able to outsource the skills it took to use it to the level of function we needed.

**What problems is Shopify Plus solving and how is that benefiting you?**

It allowed me to add communication of "entries" for purchasing product.

  ### 33. Outstanding Value and Support with Continuous Innovation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

The platform and its customer service demonstrate a strong commitment to consumers, matching their dedication to shareholders. I find the value offered by the platform to be fair, and I appreciate that they are always introducing new innovations. It feels as though the benefits I receive continue to grow, even though the price remains the same. Additionally, customer support is readily accessible and consistently helpful.

**What do you dislike about Shopify Plus?**

Truthfully, there isn't much not to like. I have nothing here!

**What problems is Shopify Plus solving and how is that benefiting you?**

Generating a headless commerce experience. It saves us time and money.

  ### 34. Effortless to Use with Powerful Analytics

**Rating:** 5.0/5.0 stars

**Reviewed by:** Paige E. | E-commerce Marketing Design Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

The ease of use and robust analytics reporting.

**What do you dislike about Shopify Plus?**

Constant platform changes without notice.

**What problems is Shopify Plus solving and how is that benefiting you?**

I am creating a channel that serves not just my ecommerce customers, but also acts as a central hub for processing orders from my marketplace. This approach helps streamline both customer engagement and order management.

  ### 35. Powerful, But Comes at a Price

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kapil A. | Full Stack Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 25, 2025

**What do you like best about Shopify Plus?**

I love how Shopify Plus simplifies complex operations with features like Launchpad, Shopify Flow, and customizable checkout. The automation tools have saved us hours every week.

**What do you dislike about Shopify Plus?**

The cost of Shopify Plus is quite high, and for some businesses, it’s hard to justify unless you're at scale and fully using its features.

**What problems is Shopify Plus solving and how is that benefiting you?**

With tools like Shopify Flow and Launchpad, we've automated key processes like tagging high-value customers, managing inventory rules, and scheduling promotions. It reduces manual work and improves consistency across the team.

  ### 36. Good e-commerce platform, not only for entry-level stores

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.)

**Reviewed Date:** October 29, 2024

**What do you like best about Shopify Plus?**

Easy to use and setup. It can be integrated with a lot of martech or ERP platforms

**What do you dislike about Shopify Plus?**

Less features in terms of promotion compared to other commercial tools

**What problems is Shopify Plus solving and how is that benefiting you?**

It manages our online catalogues in the best way

  ### 37. Effortless Setup and Feature-Rich Store Creation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jason R. | Sr Director of IT/OPs, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 22, 2025

**What do you like best about Shopify Plus?**

Easy to setup and maintain. Excellent features with plenty of add-ons to make the perfect store.

**What do you dislike about Shopify Plus?**

A lot to choose from makes the setup a little harder.

**What problems is Shopify Plus solving and how is that benefiting you?**

Getting to market quickly was key. The setup time was quick once you knew more about the process.

  ### 38. User-Friendly and Simple Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

I appreciate the simplicity of Shopify Plus. Its user-friendly design makes it easy to use.

**What do you dislike about Shopify Plus?**

I am frustrated by the outage times because they disrupt the work I am trying to accomplish.

**What problems is Shopify Plus solving and how is that benefiting you?**

The question regarding whether Shopify Plus addresses my issues does not apply to my role.

  ### 39. Powerful and Scalable eCommerce Platform for Growing Brands

**Rating:** 4.0/5.0 stars

**Reviewed by:** Zohair A. | Graphic Designer, Graphic Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 27, 2025

**What do you like best about Shopify Plus?**

We used Shopify Plus to build and scale a high-volume eCommerce store for a client in the beverage industry. What stands out the most is its reliability and the ability to handle large traffic and order volumes without performance issues.

Pros:
High performance and uptime
Customizable checkout
Robust integration capabilities
Priority support

**What do you dislike about Shopify Plus?**

Expensive for small businesses
Limited design flexibility without coding

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus solves several key problems that growing eCommerce businesses face, such as scalability, performance under high traffic, and checkout customization.

For me (or my clients), it eliminates the headaches of server management and site stability during big promotions or seasonal sales. The platform handles large volumes of orders smoothly, which is critical for high-growth brands.

  ### 40. Shopify Plus review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Asif K. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 20, 2025

**What do you like best about Shopify Plus?**

It was an amazing experience placing an order on Shopify Plus as it was very convenient and easy to do it

**What do you dislike about Shopify Plus?**

Sometimes the app does not work properly

**What problems is Shopify Plus solving and how is that benefiting you?**

I am a Seller and this app makes my product very easy to sell online and that benefits me directly

  ### 41. Exceptional eCommerce Platform with Outstanding Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

Shopify Plus offers industry-leading eCommerce technology and makes it exceptionally easy to use. The support team is excellent—quick to respond and consistently helpful.

**What do you dislike about Shopify Plus?**

Lately, we've experienced downtime more frequently than before. While this can be stressful, I always feel reassured knowing that any interruptions are usually brief.

**What problems is Shopify Plus solving and how is that benefiting you?**

Building our site and making adjustments is straightforward. All of my reporting is set up, and creating custom reports is simple. This allows me to respond to questions from my executive team quickly and effectively.

  ### 42. Outstanding Conversion Rate Boost with Shopify Plus

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 18, 2025

**What do you like best about Shopify Plus?**

Improved conversion rate performance and the extensive analytics dashboard.

**What do you dislike about Shopify Plus?**

After 60 days on the platform there is really nothing that we dislike about Shopify Plus

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus is helping us attract new customers, increase our conversion rate and increase our overall sales performance.

  ### 43. Shopify 2025 review

**Rating:** 5.0/5.0 stars

**Reviewed by:** sinead d. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 30, 2025

**What do you like best about Shopify Plus?**

I like how easy it is to create collections, build landing and collection pages and the ease of integrating with multiple apps

**What do you dislike about Shopify Plus?**

I am not a fan of the new reporting system that was launched in 2025 is it not as easy as the old analytics feature.

**What problems is Shopify Plus solving and how is that benefiting you?**

It helped me a build a website that is easy to navigate with good conversions that is customer friendly.

  ### 44. Scalable and Powerful E-commerce Platform for High-Growth Brands

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 24, 2025

**What do you like best about Shopify Plus?**

Shopify Plus makes it incredibly easy to scale an e-commerce business without the usual operational headaches. The interface is intuitive, the app ecosystem is robust, and the checkout customization options (via Shopify Scripts and Functions) are a huge plus. We’ve been able to launch flash sales, manage high order volumes, and automate workflows using Shopify Flow — all without needing a massive dev team.

**What do you dislike about Shopify Plus?**

While Shopify Plus offers more flexibility than standard plans, it still has some platform limitations. For example, B2B features are improving but still not as advanced as some enterprise competitors. Also, deeper backend customizations often require third-party apps or developer workarounds.

**What problems is Shopify Plus solving and how is that benefiting you?**

We needed a platform that could handle traffic spikes, global expansion, and multi-store management. Shopify Plus gave us that infrastructure along with 24/7 priority support and a dedicated launch engineer. It’s saved us time, reduced IT overhead, and allowed our team to focus more on growth rather than platform maintenance.

  ### 45. Great Checkout Extensions and Fast Support, But Room for Improvement

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 02, 2026

**What do you like best about Shopify Plus?**

Checkout extensions, fast support, lower transaction fees

**What do you dislike about Shopify Plus?**

Support is faster to get a response but still quite slow to get a resolution.

**What problems is Shopify Plus solving and how is that benefiting you?**

Transaction fees and ability to edit checkout / payment screens

  ### 46. Effortless Store Management for Non-Developers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

How easy it is to use. I can manage my entire store without a developer.

**What do you dislike about Shopify Plus?**

There could be more customization features.

**What problems is Shopify Plus solving and how is that benefiting you?**

Inventory management is made easier as well as seamlessly adding tracking to our orders from other platforms.

  ### 47. Shopify review

**Rating:** 5.0/5.0 stars

**Reviewed by:** CHRISTINE Y. | Executive Virtual Assistant, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 10, 2025

**What do you like best about Shopify Plus?**

I love that Shopify Plus is super reliable and can handle big traffic spikes. You get advanced tools to customize checkout, automate workflows, and scale globally. Additionally, the support is top-notch, and you don’t have to worry about hosting or security.

**What do you dislike about Shopify Plus?**

Sometimes it feels pricey for smaller brands. Also, certain customizations still need a developer, and you’re locked into Shopify’s ecosystem, so you can’t control everything like you could with open-source platforms.

**What problems is Shopify Plus solving and how is that benefiting you?**

Shopify Plus solves the headache of scaling—like handling big sales, automating tasks, and managing multiple stores. It saves time with built-in tools and keeps everything running smoothly, so you can focus more on growing your brand instead of worrying about tech issues.

  ### 48. Unmatched Customization and Cost Savings

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

The diversity of customization options.  Retooling systems to service specific functions/outputs.  Lower credit card processing rates.

**What do you dislike about Shopify Plus?**

Nothing really, although I wouldn't mind it being cheaper!

**What problems is Shopify Plus solving and how is that benefiting you?**

Scaling up operations and streamlining complexity arising from scaling up.

  ### 49. Shopify Plus made scaling our store so much easier

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mark Joshua B. | Shopify Dev, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 15, 2025

**What do you like best about Shopify Plus?**

I love how Shopify Plus can handle large volumes of traffic and sales without slowing down. Features like Shopify Flow and Launchpad are super helpful for automating tasks and running big promos. The support team is also really responsive, and having more control over the checkout process is a big plus.

**What do you dislike about Shopify Plus?**

Some parts still feel a bit limited, especially if you’re used to fully customizing everything on open-source platforms. You’ll sometimes need extra apps or a developer for more complex features.

**What problems is Shopify Plus solving and how is that benefiting you?**

It handles high traffic without issues and takes care of a lot of the manual work through automation. It’s made scaling our store way less stressful and way more efficient.

  ### 50. Effortless to Use and Highly Intuitive

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2025

**What do you like best about Shopify Plus?**

Ease of use, very user friendly. modularity

**What do you dislike about Shopify Plus?**

It was not realy easy to integrati with our ERP

**What problems is Shopify Plus solving and how is that benefiting you?**

Wa was approaching the US market, and it was easy to set up a now store


## Shopify Plus Discussions
  - [How can I earn financially with Shopify Plus](https://www.g2.com/discussions/comment-puis-je-gagner-financierement-avec-shopify-plus) - 1 comment, 1 upvote
  - [In this way, we should investigate what you can make with Shopify In addition to.](https://www.g2.com/discussions/in-this-way-we-should-investigate-what-you-can-make-with-shopify-in-addition-to) - 1 comment, 1 upvote
  - [Who is Shopify Plus&#39; target market?](https://www.g2.com/discussions/who-is-shopify-plus-target-market) - 1 comment, 1 upvote
  - [What differentiates Shopify Plus?](https://www.g2.com/discussions/what-differentiates-shopify-plus) - 2 comments, 1 upvote
  - [How does Shopify plus work?](https://www.g2.com/discussions/how-does-shopify-plus-work) - 2 comments

- [View Shopify Plus pricing details and edition comparison](https://www.g2.com/products/shopify-plus/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-07-19+05%3A56%3A39+-0500&secure%5Bsession_id%5D=52e22033-3ef1-461e-96a4-66a443126811&secure%5Btoken%5D=b59b04b5334c50575c7169b63fa70e357550f17d98e12cb71529d3ac88dfe934&format=llm_user)
## Shopify Plus Integrations
  - [Acumatica](https://www.g2.com/products/acumatica/reviews)
  - [AfterShip](https://www.g2.com/products/aftership/reviews)
  - [Aimerce](https://www.g2.com/products/aimerce/reviews)
  - [AIMS 360 Fashion ERP](https://www.g2.com/products/aims-360-fashion-erp/reviews)
  - [Algolia](https://www.g2.com/products/algolia/reviews)
  - [Attentive](https://www.g2.com/products/attentive/reviews)
  - [Avalara](https://www.g2.com/products/avalara/reviews)
  - [Brightpearl](https://www.g2.com/products/brightpearl/reviews)
  - [CedCommerce](https://www.g2.com/products/cedcommerce/reviews)
  - [Cegid Retail](https://www.g2.com/products/cegid-retail/reviews)
  - [Celigo](https://www.g2.com/products/celigo/reviews)
  - [ConnectBooks](https://www.g2.com/products/connectbooks/reviews)
  - [Descartes Sellercloud](https://www.g2.com/products/descartes-sellercloud/reviews)
  - [eCommerce 21](https://www.g2.com/products/ecommerce-21/reviews)
  - [Extensiv Order Manager](https://www.g2.com/products/extensiv-order-manager/reviews)
  - [Fishbowl Inventory](https://www.g2.com/products/fishbowl-inventory/reviews)
  - [GitHub](https://www.g2.com/products/github/reviews)
  - [Global-e](https://www.g2.com/products/global-e/reviews)
  - [Goflow](https://www.g2.com/products/goflow/reviews)
  - [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews)
  - [Google Ads](https://www.g2.com/products/google-ads/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [ID.me](https://www.g2.com/products/id-me/reviews)
  - [Intuit QuickBooks](https://www.g2.com/products/intuit-quickbooks/reviews)
  - [Joy Loyalty](https://www.g2.com/products/joy-loyalty/reviews)
  - [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
  - [Lengow](https://www.g2.com/products/lengow/reviews)
  - [Linnworks](https://www.g2.com/products/linnworks/reviews)
  - [Meta](https://www.g2.com/products/meta-ai-meta/reviews)
  - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews)
  - [Microsoft Dynamics 365 Business Central](https://www.g2.com/products/microsoft-microsoft-dynamics-365-business-central/reviews)
  - [Microsoft OneDrive for Business](https://www.g2.com/products/microsoft-onedrive-for-business/reviews)
  - [Microsoft SQL Server](https://www.g2.com/products/microsoft-sql-server/reviews)
  - [Mintsoft](https://www.g2.com/products/mintsoft/reviews)
  - [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews)
  - [Okendo](https://www.g2.com/products/okendo/reviews)
  - [Ometria](https://www.g2.com/products/ometria/reviews)
  - [Omnisend](https://www.g2.com/products/omnisend/reviews)
  - [Ordergroove](https://www.g2.com/products/ordergroove/reviews)
  - [Pepperjam Ascend](https://www.g2.com/products/pepperjam-ascend/reviews)
  - [PlaceKit](https://www.g2.com/products/placekit/reviews)
  - [Printful](https://www.g2.com/products/printful/reviews)
  - [Quable PIM](https://www.g2.com/products/quable-pim/reviews)
  - [QuickBooks Online](https://www.g2.com/products/quickbooks-online/reviews)
  - [Razorpay](https://www.g2.com/products/razorpay/reviews)
  - [Recharge Subscriptions](https://www.g2.com/products/recharge-subscriptions/reviews)
  - [Retail Express by Maropost](https://www.g2.com/products/retail-express-by-maropost/reviews)
  - [RetailNext](https://www.g2.com/products/retailnext/reviews)
  - [ReturnGO](https://www.g2.com/products/returngo/reviews)
  - [Rithum](https://www.g2.com/products/rithum/reviews)
  - [Sales Layer PIM](https://www.g2.com/products/sales-layer-pim-2025-04-09/reviews)
  - [SAP Concur](https://www.g2.com/products/sap-concur/reviews)
  - [ShipStation](https://www.g2.com/products/shipstation/reviews)
  - [Shopify POS](https://www.g2.com/products/shopify-shopify-pos/reviews)
  - [SoCloz](https://www.g2.com/products/socloz/reviews)
  - [Starshipit](https://www.g2.com/products/starshipit/reviews)
  - [Stock2Shop](https://www.g2.com/products/stock2shop/reviews)
  - [TikTok Ads](https://www.g2.com/products/tiktok-ads/reviews)
  - [Yoast](https://www.g2.com/products/yoast-yoast/reviews)
  - [Yotpo](https://www.g2.com/products/yotpo/reviews)
  - [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews)

## Shopify Plus Features
**Headless Commerce**
- Decoupling
- REST APIs
- Data Orchestration
- Customization
- Extensibility

**Reporting**
- Reports & Analytics
- Data Transfer Tools

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - E-Commerce Platforms**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Merchandising/Marketing**
- Storefront Design Tools
- Product Visualization
- Recommendations / Personalization
- Promotions and Discounts
- Shopping Cart Abandonment
- Product Reviews
- SEO

**Omnichannel Features **
- Retail Management
- POS Integration
- Social Media Integration
- Customer Service Integration
- Marketing Tools
- E-commerce Integration
- ERP Integration

**Product Catalog**
- Content Management
- Product Configuration
- Product Search and Filtering
- Intangible Products

**Order Process**
- Checkout Process
- Shipping Options
- Tax Display and Processing
- Payment Processing
- Order Management
- Returns / Refunds
- Inventory Management
- Multi-Channel Fulfillment

**Multi-Channel Support**
- Omnichannel
- Mobile
- Social Commerce
- Customer Service
- Store Locator
- 3rd-Party Store Integration
- B2B

**Platform**
- APIs
- Customization
- Integrations to Add-on Tools
- User Management
- Reporting / Analytics
- Security
- Multi-Site Management
- Admin Access Rights
- Test-to-Product Migration
- Internationalization
- Cross Browser Support
- Performance and Reliability

## Top Shopify Plus Alternatives
  - [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) - 4.3/5.0 (558 reviews)
  - [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) - 4.2/5.0 (572 reviews)
  - [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) - 4.3/5.0 (294 reviews)

