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Best Location Based Marketing Software

Location Based Marketing combined with special hardware allows businesses to track assets within a building, such as a hospital.

To qualify for inclusion in the Location Based Marketing category, a product must:

  • Assign hardware to rooms, objects, or people
  • Alert users when an object either enters or leaves a space it should not be
  • Track objects or people in real time
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Location Based Marketing reviews by real, verified users. Find unbiased ratings on user satisfaction, features, and price based on the most reviews available anywhere.

Compare Location Based Marketing Software

Results: 36
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    Purple WiFi
    (5)4.7 out of 5
    Optimized for quick response
    Optimized for quick response

    Purple are a leading provider of WiFi analytics. WiFi analytics involves using your guest WiFi network as a means of capturing customer data. This data can include name, date of birth, interests, hometown, contact details, footfall, dwell, frequency of visits and more. You can then use this data to build better customer profiles and drive personalized marketing campaigns - ultimately transforming your guest WiFi network into a revenue generating tool for your business. Purple's software solution ‘sits’ on top of your existing guest WiFi network. When guests connect, Purple captures their data via a captive login portal, and tracks their movement whilst in your venue using their devices’ unique MAC address. Purple's login portal can be completely customized to match your branding. The portal also connects with leading social media platforms, enabling guests to login quickly using their social media credentials. All of the data captured is stored within a centralized, enterprise-class reporting dashboard, ready for you to use to engage more effectively with your guests. For businesses that wish to transfer the data collected into another system, Purple offers an API, and connects with a number of leading CRM and marketing automation platforms, including Salesforce and Microsoft Dynamics. With over 80 million users worldwide across 45,000 venues, Purple works with a number of brands and venues including McDonalds, KFC, Walmart, AENA, Merlin Entertainment, Mercure Hotels, Miami Heat, Michael Kors, L’Oréal, NBA Indiana Pacers, Cueros Vélez S.A.S and more. Purple employs over 100 full-time staff globally with offices in the UK (HQ), US, Chile, Spain, and Australia. Purple also has an active partner base of 2,000 in over 100 countries.

    Cisco Hyperlocation delivers exceptional indoor location accuracy using your Cisco indoor Wi-Fi. Three Cisco technologies-the next-generation Hyperlocation Aironet 4800 access point, Connected Mobile Experiences (CMX) location engine, and CMX Location SDK-work together to enhance both accuracy and refresh rate for precision navigation, engagement, analytics and other location services.

    Cisco Workplace Analytics can give you the insight to significantly reduce capital and operating expenses.

    Extronics wireless expertise provides the framework for the delivery of a range of real time location solutions based on active Radio Frequency Identification, more commonly known as RFID.

    AiRISTA Flow currently offers two RTLS platforms. Based on the hardware components and applications of your chosen, custom solution, AiRISTA Flow Universal Visibility Software (UVS) or AiRISTA Flow Vision software will provide an intelligent view into your enterprise for all of the RTLS applications in place.

    The Analytics and Location Engine (ALE) works with Aruba WLANs to collect presence data about Wi-Fi-enabled mobile devices while protecting personal privacy. This data is then integrated with third-party analytics solutions that translate it into actionable business intelligence.

    CMX Engage delivers valuable location insights and powers engaging portal and application experiences.

    ContextHub enables users to add contextual experiences to create a unique and engaging experience for the users.

    Cosmose AI is the #1 solution for offline stores

    Ubisense Dimension4 (D4) is a best-in-class precision real-time location system. It consists of hardware, firmware and server-based software components that together have helped D4 become the most widely deployed, high accuracy and production-proven location system in the world.

    Provides Guest WiFi Hotspot solutions to SMEs and Retail outlets. Includes WiFi marketing, location-based analytics, Social Hotspots, and targeted marketing.

    Encompass is a cost-effective solution that helps hospitals locate and manage their mobile asset inventory, reducing total cost of ownership and achieving better capital allocation. Using real-time, cloud-based location systems, this inventory management system helps find lost hospital equipment such as wheelchairs, infusion pumps and monitors, letting healthcare providers increase productivity and keep patient care their top priority.

    Geotargeting WP is an API service to geotarget content or create geo-targeted redirects for Wordpress websites.

    GroundTruth is the most widely used and trusted 3rd-party-verified location marketing platform

    With Zebra's Visible Value Chain solution for material flow you will have the real-time data you need to track and manage materials throughout your operation, while cutting costs and creating efficiency. Zebra's combination of barcode, RFID and RTLS technologies and visibility software gives you the power to orchestrate the delivery of materials to line side with just-in-time precision.

    Engage with users in new ways by getting more value from mobile devices via location-powered apps. Aruba leads the way with indoor turn-by-turn directions, proximity-based notifications, and asset tracking.

    Mist is pioneering the new wireless network. The first AI-driven WLAN makes Wi-Fi predictable, reliable, and measurable while delivering amazing indoor location experiences.

    Zebra MotionWorks Sport enables a trove of data for real-time insight. As its full spectrum of capabilities continues to be leveraged across multiple sports properties, its impact will be significant. New player tracking insights will change how fans relate to sports through cross-channel engagement and forever transform coaching and player personnel evaluations.

    Zebra MotionWorks Yard facilitates the continuous flow of material and goods between your transportation systems and distribution centers or manufacturing plants, increases gate transaction speed, improves switcher productivity and ensures the right trailer arrives at the right door, at the right time.

    NAO Track TM is a brand new RTLS (Real Time Locating Systems) solution that helps businesses to improve their processes and lower asset management costs.

    We have been at the forefront of location intelligence for 25 years, enabling UK and European brands make strategic decisions about their locations based on customer insight and local demographics.

    Polygraph helps multi-unit retailers to drive traffic and revenue via Facebook advertising.

    Quuppa Intelligent Locating System is a powerful technology platform for novel Location Based Services and Applications. It enables real-time tracking of Bluetooth Low Energy (BLE) smart Tags and devices, with accuracy even down to a few centimeters. It is a reliable, versatile, highly customizable, fully scalable and cost efficient solution for all industries.

    Rewango provides proximity marketing platform for retailers and brands to multiply their store foot-falls and increase sales.

    Saepio is a new platform for running your corporate marketing campaigns and your distributed marketing network.

    Situm is present in thousands of buildings from different industries worldwide, from hospitals, airports and train stations to museums, corporate buildings and factories, providing the most precise indoor positioning with the minimal infrastructure.

    Smartwhere offers location engagement solutions for mobile marketing campaigns.

    Step in to Smart Retailing.. The next level combination of IoT, Geofencing and user device application make this possible. Increase footfall to retail house and malls, reach target customers with promotional banner displays, Smart Spread your Smart Deals through IoT, Digital deal Redeeming and resulting a happy customer. Recurring Customer visits makes your revenue grow.

    Our Audience Segmentation Platform helps advertisers and publishers increase advertising revenues. By leveraging big data and machine learning technologies, we help advertisers get a higher ROI from their digital advertising campaigns, by using ground-b...

    Venuex fills a tremendous gap in the market by offering top-notch user experience and work non-stop to make life easier for visitors. It is known as the thought leader in the sector. With full confidence in the expert staff on digital technology and the deals, it has secured with international brands, it invests in future in every step we take.

    Wi-Fi Alive
    Optimized for quick response
    Optimized for quick response

    Wi-Fi Alive is a proximity marketing solution that is budget-friendly and a results-driven way to message onsite customers providing you the ability to effect basket size, confirm proximity, and disrupt customers’ current state with a text message that gets immediate attention. To learn more, visit

    Woosmap is a software that analyses user locations graph in real time.

    Zebra offers a mix of barcode, RFID and RTLS technologies to provide you with a scalable, affordable solution. Capture and analyze cycle and dwell times data for insights into both upstream and downstream constraints. Rely on real-time visibility for superior work control.

    Over the years, YOOSE has pioneered a location based ad platform that allows more precise, location specific targeting per mobile advertising dollar spent.