
The platform makes it very easy to manage leads, automate campaigns, and track customer journeys. I particularly like its ability to integrate seamlessly with Salesforce CRM, which ensures that sales and marketing teams stay aligned. The detailed analytics and reporting provide actionable insights, helping improve targeting and conversion rates. The automation features save time and improve efficiency by handling repetitive tasks with minimal manual effort. Review collected by and hosted on G2.com.
While the tool is powerful, the initial setup and learning curve can be challenging for new users. The interface could be more intuitive, as some advanced features require extra training or technical knowledge. Additionally, the platform can feel expensive for smaller businesses, and the customer support response times could be faster in certain cases. Review collected by and hosted on G2.com.
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