I like that I can write emails and SMS in the same campaigns. The interface is straightforward and easy to use, and having both channels together makes campaign writing and pulling analytics faster and easier. The templates make campaign writing quick and easy, and I can easily adjust the journey builder to get where I need to be. Setup was pretty easy, and the white-glove team was very helpful. Review collected by and hosted on G2.com.

I wish Attentive had more intuitive AI for segmentation and journeys, so I could target consumers with messaging that’s relevant to them. The AI campaign writing is way off and not on brand, and I wish it could learn our brand voice better. The white glove team was helpful during setup, but they didn’t quite nail the branding, so I had to update it afterward. Review collected by and hosted on G2.com.

I find Attentive user friendly, and the white glove chat support has been very good. I’ve used it many times, and I often talk to the same people. They’re quick to help and follow up when needed. They helped me create a sign-up unit for our website without involving our web developer. The email design works quickly, everything loads fast, and it’s easy to add photos, change colours, add a link or video, and send myself a test email. Journeys are easy to set and forget, and they work in the background. I also appreciate the helpful emails with tips and tricks. Getting started was pretty easy because they walked us through a lot and handled the list warming, which was a huge bonus. I use Attentive to keep email and SMS marketing in one place, send campaigns and journeys for abandoned-cart income, and work with Shopify and Yotpo Rewards. Review collected by and hosted on G2.com.

I find the campaigns page display loads too small, so I have to scroll all the way to the bottom to see campaign revenue. I’d like to see revenue at a glance. Review collected by and hosted on G2.com.

What I like most is how easy Attentive makes it to grow and engage our SMS list without creating a lot of overhead. The sign-up units and two-tap opt-in have been a reliable way for us to capture subscribers, and the segmentation helps ensure we’re sending the right message to the right customers instead of blasting everyone. Campaign scheduling and templates are straightforward as well, so launching a promo doesn’t end up taking over my day. Review collected by and hosted on G2.com.

My biggest frustration is that I can't reply to customers from our help desk (Zoho) when they text back. We route all our customer queries into one place so nothing slips through the cracks, but inbound SMS replies are the exception — I have to jump into Attentive separately to respond, which breaks that single-inbox workflow and makes it easy to miss or delay replies. A two-way integration that let us read and respond to SMS conversations directly from our help desk would be a huge improvement. Review collected by and hosted on G2.com.

Attentive makes SMS easy to run alongside the rest of our owned channels. Our team uses it for promotional sends during big sales, and building and scheduling a campaign is fast. The support and account team have been responsive when we’ve needed help. It’s a reliable, low-friction way to add SMS to our email and push program. Review collected by and hosted on G2.com.

Building segments can be harder than it should be. The platform is easy to use overall, but segmentation isn’t as intuitive and takes longer than expected, especially for more detailed or customized audiences. Review collected by and hosted on G2.com.

I appreciate being able to target different customer groups, including engaged users, and having more efficient data pulls in our platform. The CSMs and staff are knowledgeable and helpful, and they respond quickly. The platform is easy to navigate and use. I like the AI tools, the beta programs we can test, and the new products that keep rolling out. I also appreciate that Attentive is willing to roll out products based on customer feedback. The AI send time is super helpful and performs really well, and the AI data agent is really helpful. Being able to use more than 15 segments per campaign is very helpful. Review collected by and hosted on G2.com.

Since RCS messages rolled out, building campaigns has become a little more complicated. I sometimes have issues saving campaigns and have to redo the work, including making separate versions for SMS fallback and RCS. The different media size limits mean more steps and clicks, and when I make multiple versions of a campaign for different segments, it adds minutes and becomes time-consuming. I’d also find an AI composer more like Klaviyo’s helpful for auditing flows and implementing changes. Review collected by and hosted on G2.com.

What I like most about Attentive is how easy it makes managing SMS marketing campaigns. The platform is pretty straightforward to navigate, and I like being able to build, schedule, and manage campaigns without having to jump through a bunch of extra steps. The segmentation and automation features are also really helpful when it comes to targeting the right customers and keeping messaging relevant. Working with multiple brands, I appreciate having a platform that helps streamline the process and makes day-to-day campaign management more efficient. Review collected by and hosted on G2.com.

One thing I think could be improved with Attentive is the flexibility within certain features and workflows. While the platform is pretty user-friendly overall, there are times when making small adjustments or customizing something isn't as straightforward as I'd like. Some processes can feel a little more time-consuming than necessary, especially when managing multiple campaigns. I'd also like to see more flexibility with reporting and analytics to make it easier to pull specific insights without having to do additional work. Overall, it's a solid platform, but I think there's room to make some of the day-to-day processes more efficient. Review collected by and hosted on G2.com.

I like how Attentive streamlines communication with our customers and makes it easy to build flows to re-engage them. It’s simple to build things and quick to get them up and running. The campaign aspect is probably my favorite: I can easily build campaigns for Black Friday, Cyber Monday, or other sales, then schedule everything ahead so there’s less for us to touch during the sale and we can focus on any issues. I can see how the whole campaign did instead of comparing one message with another. The campaign analytics give me the full picture in one snapshot and let me compare it with past results, and the tracking and analytics are good. Getting started was really straightforward, and the dashboard gives me a good overview. Setting up campaigns and journeys was easy, and integrations were simple. I also like that there are a lot of integrations. Attentive is stronger for SMS. Review collected by and hosted on G2.com.

I haven't tested Attentive's email side yet. We still use Klaviyo, which feels a little stronger for email, though Attentive is stronger for SMS. Having one system would be really nice. Review collected by and hosted on G2.com.

I use Attentive for SMS and lead capture, and I appreciate having experts who keep up with the industry as I navigate the world of SMS marketing. It’s a very modern platform, and the team is extremely knowledgeable and on top of the latest SMS regulations. Setup was very easy thanks to their hands-on team. I find the Sign Up Units convenient and easy to set up, and they comply with the latest SMS regulations. Review collected by and hosted on G2.com.

I find Attentive’s Email Marketing isn’t its bread and butter yet. It was definitely added after SMS, and I’d like it to be a fuller solution to rival competitors. I’d also like deeper segment and list exploration, deeper dashboards, customizable pre-header text, more types of content blocks, and a dedicated UI separate from SMS. Review collected by and hosted on G2.com.

Being able to manage both SMS and email marketing within one platform, making everything more streamlined. The on-site sign-up forms are also really useful and easy to integrate into our website. The customer support team is always helpful, responsive and quick to assist with any questions or issues. Review collected by and hosted on G2.com.

One area for improvement is the ability to easily edit or update customer details within the platform. Making changes to customer information isn't always straightforward, and a more user-friendly way to manage and amend customer profiles would make the process much more efficient. Review collected by and hosted on G2.com.

One of the biggest benefits of Attentive is its user interface. It’s very easy to use, self-explanatory, and genuinely intuitive. I especially like how simple it is to integrate email and SMS into a single campaign without much effort, and that it offers AI suggestions for targeting audiences. This helps make performance easier to follow and makes it easier for us to track analytics. Review collected by and hosted on G2.com.

I dislike how rigid it can be. I find that when I use it, compared to Klaviyo, it's harder to move from something so flexible to something so guided. The drag-and-drop feature of Klaviyo is really appealing after using Attentive for a period because it feels like you have no choice. Review collected by and hosted on G2.com.