# Best Enterprise Mobile Marketing Software

## How Many Mobile Marketing Software Products Does G2 Track?

**Total Products under this Category:** 202

### Category Stats (Aug 2026)

- **Average Rating:** 4.4/5 (↓0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** D·engage (+0.61%) - Among all products in this category, D·engage recorded the largest rating increase compared to last month

_Last updated: August 05, 2026_

## How Does G2 Rank Mobile Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 35,100+ Authentic Reviews
- 202+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Mobile Marketing Software
 ![G2 Grid® for Mobile Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/mobile-marketing/grids.png?focus%5B%5D=43119&focus%5B%5D=20732&focus%5B%5D=18196&focus%5B%5D=16131&focus%5B%5D=340&focus%5B%5D=419&focus%5B%5D=19736&focus%5B%5D=1569)

Highlighted products: Insider One, Braze, AppsFlyer, CleverTap, Agentforce Marketing (formerly Salesforce Marketing Cloud), Adobe Marketo Engage, Branch, and Vibes.

Underlying data: [Grid® JSON](https://www.g2.com/categories/mobile-marketing/grids.json?focus%5B%5D=insider-one&focus%5B%5D=braze&focus%5B%5D=appsflyer&focus%5B%5D=clevertap&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=adobe-marketo-engage&focus%5B%5D=branch&focus%5B%5D=vibes&segment=enterprise)

**Sponsored**

### TextUs

TextUs is a performance SMS engagement platform specifically designed to assist marketers, sales professionals, and recruiters in enhancing communication and driving conversions. This innovative solution enables users to connect more effectively with prospects, customers, and candidates, ultimately leading to improved conversion rates and pipeline generation. By streamlining the communication process, TextUs helps organizations maximize their outreach efforts and achieve their revenue objectives. The platform serves a diverse audience, including recruitment agencies, corporate HR departments, and sales and marketing teams across various sectors. Marketers can leverage TextUs to send targeted campaigns, conduct A/B testing on messaging, and incorporate additional outreach channels into their outbound strategies. Sales professionals benefit from the platform by maintaining consistent communication with prospects, ensuring they remain engaged throughout the sales cycle. Recruiters can utilize TextUs to interact with potential candidates in real-time, facilitating quicker responses and fostering stronger relationships. This versatility makes TextUs an essential tool for anyone aiming to enhance their engagement strategies. TextUs offers several key features that distinguish it from other communication tools. A standout capability is its ability to send and receive text messages at scale, allowing users to reach multiple prospects and candidates simultaneously. This feature not only saves time but also increases the likelihood of receiving timely responses. Additionally, TextUs integrates seamlessly with existing customer relationship management (CRM) software and applicant tracking systems (ATS), enabling users to manage their communications within a familiar environment, thus enhancing workflow efficiency. Another significant advantage of TextUs is its analytics and reporting functionality. Users can track engagement metrics, such as response rates and message open rates, providing valuable insights into the effectiveness of their communication strategies. This data-driven approach allows organizations to refine their outreach efforts, ensuring they are targeting the right audience with the right message. Furthermore, the platform's user-friendly interface makes it accessible for individuals with varying levels of technical expertise, ensuring that teams can adopt it quickly and efficiently without a steep learning curve. TextUs stands out in the SMS marketing and engagement platform category by offering a comprehensive solution tailored to the needs of marketing, sales, and recruiting professionals. Its focus on effective communication, integration capabilities, and robust analytics empowers users to enhance their engagement strategies, ultimately driving better outcomes for their organizations.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=71&secure%5Bchosen_at%5D=2026-08-15T10%3A56%3A41Z&secure%5Bdisplayable_resource_id%5D=71&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=71&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=61377&secure%5Bresource_id%5D=71&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmobile-marketing%2Fenterprise&secure%5Btoken%5D=e0c7fa1a5da91aa1cb32098dddf7e6008508c39af48e4a5971d32afe9b0e3729&secure%5Burl%5D=https%3A%2F%2Ftextus.com%2Fplatform%2F&secure%5Burl_type%5D=custom_url)

### [Insider One](https://www.g2.com/products/insider-one/reviews)

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core and an integrated Customer Data Platform (CDP), Insider One unites data, personalization, and journey orchestration across the most extensive set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One provides the ultimate vendor experience, proven in fifteen industries and more than 30 countries for more than a decade, to help teams be first, be focused, and be progressive, redefining what it means to lead in customer engagement. Trusted by 2,000+ customers, including some of the world’s most loved brands like Samsung, L’Oréal, Unilever, Allianz, ING Group, Toyota, Singapore Airlines, and GAP, to accelerate growth, build customer love, and become a market leader. Loved by customers, recognized by analysts, Insider One is the only vendor recognized as the #1 leader in all the capabilities marketing and customer engagement teams need, including AI, Customer Data Management, Cross-Channel Journey Orchestration, and Personalization, offering brands unrivaled product excellence within a single consolidated platform. Accolades include: Leader in the IDC MarketScape: Worldwide AI-Enabled Marketing Platforms for Enterprise Companies 2025 2025 Leader in the Gartner Magic Quadrant for Personalization Engines #1 Customer Choice: 2025 Gartner Voice of the Customer for Personalization Engines Leader in the Forrester Wave for Experience Optimization Platforms, Q4 2024 The Gartner Customers’ Choice for Multichannel Marketing Hubs in 2025 The #1 G2 Leader in 11 categories, including CDP, Personalization Engines, Mobile Marketing, Customer Journey Analytics, SMS Marketing, WhatsApp Marketing, eCommerce Search, and eCommerce Personalization, with a perfect 100/100 user satisfaction score. Today, Insider One is powered by 1,500+ team members representing 50+ nationalities across 30+ offices. The company is woman-founded and predominantly women-owned, with 70% of senior executive roles, including the CEO, CMO, CHRO, and CFO, held by women. Through initiatives such as 100 Cities, 100 Projects, Young Engineers Club, SheCodes, and SheLeads, Insider One continues to expand its positive impact across global communities, driving opportunities, inclusion, education, and equity for this and future generations."

**Average Rating:** 4.8/5.0

**Total Reviews:** 1,398

#### How Do G2 Users Rate Insider One?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.1/10)
- **Optimization:** 9.6/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 9.4/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 9.4/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Insider One?

- **Seller:** [Insider One](https://www.g2.com/sellers/insider-one)
- **Company Website:** useinsider.com
- **Year Founded:** 2012
- **HQ Location:** Global
- **Twitter:** @insiderone  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cc5febfc674fa3d396df115be1610fac42b8540af4d7e83ca7710300617575b2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Finsiderone%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,530 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Specialist, Marketing Manager
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 46% Medium, 28% Small

#### What Do G2 Reviewers Say About Insider One?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Insider One's **ease of use** beneficial, allowing for quick campaign edits and improved customer engagement.
- Users highlight the **enhanced customer engagement** strategies of Insider One, facilitating personalized and timely interactions across channels.
- Users value the **personalization features** of Insider One, enhancing customer engagement and driving conversions effectively.
- Users value the **high engagement capabilities** of Insider One through personalized messaging and timely product recommendations.
- Users praise the **proactive support** from Insider's Customer Success team, enhancing their experience and providing strategic insights.

##### Cons

- Users find the **learning curve steep** due to numerous features, making initial setup and optimization challenging.
- Users face a **difficult learning** experience due to the complex setup and steep learning curve of Insider One.
- Users find the **time-consuming setup** process for campaigns and surveys to be a significant drawback.
- Users face a **high learning curve** with Insider One, needing time to familiarize themselves with its features.
- Users report that **integration issues** with Insider One require significant time, resources, and technical expertise to resolve.

#### What Are Recent G2 Reviews of Insider One?

**["Insider One unifies data and channels with a truly fluid Journey Orchestration"](https://www.g2.com/survey_responses/insider-one-review-13037392)**

**Rating:** 5.0/5.0 stars

_— Gabriel A._

[Read full review](https://www.g2.com/survey_responses/insider-one-review-13037392)

**["Insider's journeys and recommendations lifted our CTR to 11% and helped us generate 10,000+ leads"](https://www.g2.com/survey_responses/insider-one-review-13213232)**

**Rating:** 5.0/5.0 stars

_— Jamal eddine Z._

[Read full review](https://www.g2.com/survey_responses/insider-one-review-13213232)

#### What Are G2 Users Discussing About Insider One?

- [Do you recommend connecting Insider with Yotpo?](https://www.g2.com/discussions/do-you-recommend-connecting-insider-with-yotpo) - 1 comment
- [Can we decide which campaigns need to be prioritized more when users are eligible for multiple journeys and can receive multiple messages?](https://www.g2.com/discussions/can-we-decide-which-campaigns-need-to-be-prioritized-more-when-users-are-eligible-for-multiple-journeys-and-can-receive-multiple-messages) - 1 comment
- [Does Insider offer predictive segments to target users?](https://www.g2.com/discussions/does-insider-offer-predictive-segments-to-target-users) - 1 comment
- [Is it possible to send personalized product recommendations on web push?](https://www.g2.com/discussions/is-it-possible-to-send-personalized-product-recommendations-on-web-push) - 1 comment
- [How can Insider help personalize experiences while respecting customers’ privacy?](https://www.g2.com/discussions/how-can-insider-help-personalize-experiences-while-respecting-customers-privacy) - 1 comment

### [Braze](https://www.g2.com/products/braze/reviews)

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences. Braze has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025. Braze was also named a 2025 Best Companies To Work For by U.S. News & World Report, a 2025 America’s Greatest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®. The company is headquartered in New York with 15 offices across the Americas, EMEA, and APAC. Learn more at braze.com.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,666

#### How Do G2 Users Rate Braze?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.1/10)
- **Optimization:** 8.3/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.2/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 7.7/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Braze?

- **Seller:** [Braze](https://www.g2.com/sellers/braze)
- **Company Website:** www.braze.com
- **Year Founded:** 2011
- **HQ Location:** New York
- **Twitter:** @Braze  
16,323 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5637ca0a6d3df02c8ef323e24bdd7e17a8bbb7dc9ec02cdf7be16ac67b91549e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F792882%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,297 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CRM Manager, CRM Specialist
- **Top Industries:** Financial Services, Marketing and Advertising
- **Company Size:** 54% Medium, 27% Large

#### What Do G2 Reviewers Say About Braze?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate Braze for its **user-friendly and intuitive design** , making it easy to learn and scalable to needs.
- Users find Braze's **intuitive interface** facilitates easy learning and effective implementation of personalized messaging campaigns.
- Users appreciate the **effortless automation** capabilities of Braze, enabling seamless multichannel messaging campaigns and personalization.
- Users praise Braze for its **responsive customer support** , making the implementation and usage experience seamless and enjoyable.
- Users appreciate the **user-friendly multitasking capabilities** of Braze, enabling stable, effective communication across diverse channels.

##### Cons

- Users find the **learning curve steep** , requiring time and support to fully grasp Braze's platform and features.
- Users feel the lack of **missing features** hampers their experience, particularly in customization and reporting capabilities.
- Users find Braze can feel **overly complex for simple surveys** and its pricing lacks transparency, complicating usage.
- Users feel the **limited features** of Braze hinder effective analytics and feedback collection, impacting usability for simple tasks.
- Users face a **steep learning curve** with Braze, making initial onboarding and feature mastery challenging.

#### What Are Recent G2 Reviews of Braze?

**["Unified Channels, Precision Engagement"](https://www.g2.com/survey_responses/braze-review-13239563)**

**Rating:** 4.0/5.0 stars

_— Romain L._

[Read full review](https://www.g2.com/survey_responses/braze-review-13239563)

**["Smooth sailing"](https://www.g2.com/survey_responses/braze-review-8154150)**

**Rating:** 5.0/5.0 stars

_— Ákos V._

[Read full review](https://www.g2.com/survey_responses/braze-review-8154150)

### [AppsFlyer](https://www.g2.com/products/appsflyer/reviews)

AppsFlyer is the Modern Marketing Cloud that helps businesses transform complex data into clarity and growth. A foundation for unified, measurable, autonomous marketing, AppsFlyer breaks down silos across measurement, deep linking, data collaboration, and autonomous AI workflows. For more than a decade, AppsFlyer has been the leader in mobile attribution, trusted by over 15,000 businesses worldwide. To learn more, visit www.appsflyer.com.

**Average Rating:** 4.5/5.0

**Total Reviews:** 759

#### How Do G2 Users Rate AppsFlyer?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 9.1/10)
- **Optimization:** 8.6/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.8/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind AppsFlyer?

- **Seller:** [AppsFlyer](https://www.g2.com/sellers/appsflyer)
- **Company Website:** www.appsflyer.com
- **Year Founded:** 2011
- **HQ Location:** San Francisco, CA
- **Twitter:** @AppsFlyer  
12,781 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bcf0d0dfc6ad7b2965ac0220b9aa0ea8511824305bd512f03c1ce4ea1854a152&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2233984%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,537 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Marketing Manager
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 42% Medium, 31% Small

#### What Do G2 Reviewers Say About AppsFlyer?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **comprehensive analytics** of AppsFlyer, facilitating accurate measurement and understanding of customer journeys.
- Users value the **comprehensive features** of AppsFlyer, enabling effective measurement, audience creation, and seamless integration.
- Users value the **simplicity and ease of use** in AppsFlyer's clean UI for enhanced campaign management.
- Users praise the **accurate cross-channel attribution** of AppsFlyer, leading to remarkable insights and informed decision-making.
- Users value the **accurate cross-channel attribution** of AppsFlyer, enhancing decision-making and ROI measurement in FinTech.

##### Cons

- Users find the **pricing of AppsFlyer excessively high** , complicating the decision-making process against competitors.
- Users report **data inaccuracy** with AppsFlyer, including inflated installs and unreliable performance tracking.
- Users criticize the **high pricing** of AppsFlyer, especially for smaller teams, leading to dissatisfaction and distrust.
- Users report serious **data management issues** , including inaccurate stats and limited download capabilities, undermining trust in the platform.
- Users criticize the **expensive pricing** of AppsFlyer, making it challenging for startups and smaller teams to afford.

#### What Are Recent G2 Reviews of AppsFlyer?

**["All Attribution Data in One Place with Reliable Integrations and Strong Fraud Detection"](https://www.g2.com/survey_responses/appsflyer-review-12950315)**

**Rating:** 4.5/5.0 stars

_— Екатерина ._

[Read full review](https://www.g2.com/survey_responses/appsflyer-review-12950315)

**["Powerful Attribution and In-Depth Analytics for Advanced Measurement"](https://www.g2.com/survey_responses/appsflyer-review-12953940)**

**Rating:** 4.5/5.0 stars

_— Наталья ._

[Read full review](https://www.g2.com/survey_responses/appsflyer-review-12953940)

#### What Are G2 Users Discussing About AppsFlyer?

- [What is AppsFlyer used for?](https://www.g2.com/discussions/appsflyer-what-is-appsflyer-used-for) - 1 upvote
- [What does AppsFlyer do?](https://www.g2.com/discussions/what-does-appsflyer-do)
- [What is AppsFlyer OneLink?](https://www.g2.com/discussions/what-is-appsflyer-onelink)
- [How much does AppsFlyer cost?](https://www.g2.com/discussions/how-much-does-appsflyer-cost) - 2 comments
- [What is AppsFlyer used for?](https://www.g2.com/discussions/what-is-appsflyer-used-for) - 3 comments, 1 upvote

### [CleverTap](https://www.g2.com/products/clevertap/reviews)

CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real time. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement. CleverTap's CleverAI™ Decisioning Engine and Agentic Universe is designed to maximize ROI. It enables true individualization — where every customer is a segment of one. A suite of intelligent, purpose-built AI agents works seamlessly in the background, optimizing every interaction across message, content, channel, and timing, so teams can stay focused on outcomes. The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale. CleverTap is trusted by 2000 customers, including TiltingPoint, Gamebasics, Big Fish, MobilityWare, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco. Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ and 360 One, the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, and Jakarta. For more information, visit clevertap.com or follow us on: LinkedIn: https://www.linkedin.com/company/clevertap/ Twitter: https://twitter.com/CleverTap

**Average Rating:** 4.6/5.0

**Total Reviews:** 647

#### How Do G2 Users Rate CleverTap?

- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.1/10)
- **Optimization:** 8.8/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.8/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind CleverTap?

- **Seller:** [CleverTap](https://www.g2.com/sellers/clevertap)
- **Company Website:** clevertap.com
- **Year Founded:** 2013
- **HQ Location:** Mountain View, California
- **Twitter:** @CleverTap  
21,633 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9cccb4948a9548778dcef60779341f224104f56f9a086278d4c23af76642c1fc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F6611801%2F&secure%5Burl_type%5D=linkedin_company_website)  
650 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Marketing Manager
- **Top Industries:** Financial Services, Information Technology and Services
- **Company Size:** 54% Medium, 28% Small

#### What Do G2 Reviewers Say About CleverTap?

_AI-generated summary from verified user reviews_

##### Pros

- Users find CleverTap's **analytics capabilities** valuable for tracking campaign performance and gaining insightful business support.
- Users praise CleverTap for its **responsive customer support** , facilitating quick resolutions and enhancing overall user experience.
- Users appreciate the **ease of use** of CleverTap, enjoying its intuitive interface and seamless integration with other platforms.
- Users value the **personalized marketing automation** of CleverTap, enhancing engagement through tailored campaigns and insights.
- Users value the **automation capabilities** of CleverTap, enhancing retention and engagement strategies through advanced segmentation and real-time data.

##### Cons

- Users find the **learning curve challenging** , especially with advanced features and initial setup complexities for newcomers.
- Users find the **missing features** in CleverTap, like AI campaign creation and simpler templates, to be limiting.
- Users note that CleverTap's **non-intuitive interface** and steep learning curve can hinder effective usage and setup.
- Users find the **pricing of CleverTap to be high** , which may deter potential customers from adopting the software.
- Users find the **interface and features complex** , making it challenging for new users to adapt effectively.

#### What Are Recent G2 Reviews of CleverTap?

**["CleverTap’s Predictive Capabilities Makes Engagement More Contextual and Effective"](https://www.g2.com/survey_responses/clevertap-review-12952708)**

**Rating:** 4.0/5.0 stars

_— Syed A._

[Read full review](https://www.g2.com/survey_responses/clevertap-review-12952708)

**["A unified platform for engagement and retention"](https://www.g2.com/survey_responses/clevertap-review-13149012)**

**Rating:** 4.5/5.0 stars

_— Rouba H._

[Read full review](https://www.g2.com/survey_responses/clevertap-review-13149012)

### [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)

Agentforce Marketing is Salesforce’s marketing solution for the Agentic Enterprise. AI agents help marketers plan, create, optimize, and orchestrate adaptive customer experiences across every channel and interaction. Built on the world’s #1 CDP, Agentforce Marketing connects data, AI, automation, and engagement into one deeply unified platform for B2B and B2C marketing. Agentforce Marketing is part of Marketing Cloud. It’s the next evolution of marketing orchestration where humans and AI agents work together to grow customer relationships and revenue.

**Average Rating:** 4.0/5.0

**Total Reviews:** 4,385

#### How Do G2 Users Rate Agentforce Marketing (formerly Salesforce Marketing Cloud)?

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 9.1/10)
- **Optimization:** 8.9/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.8/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 9.1/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Agentforce Marketing (formerly Salesforce Marketing Cloud)?

- **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce)
- **Company Website:** www.salesforce.com
- **Year Founded:** 1999
- **HQ Location:** San Francisco, CA
- **Twitter:** @salesforce  
579,511 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c04f36289ca03aeff007197f1d9e74e925e328ed6bcfaff98911c78b3ab382f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3185%2F&secure%5Burl_type%5D=linkedin_company_website)  
83,223 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Coordinator
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 47% Medium, 28% Small

#### What Do G2 Reviewers Say About Agentforce Marketing (formerly Salesforce Marketing Cloud)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Agentforce Marketing, enabling streamlined automation and flexible email personalization effortlessly.
- Users appreciate the **robust automation capabilities** of Agentforce Marketing, enhancing multi-channel customer engagement seamlessly.
- Users highlight the **seamless integrations** with various messaging channels, enhancing mobile engagement and user experience.
- Users admire the **powerful automation and customization** tools in Agentforce Marketing, enhancing personalized email marketing campaigns.
- Users value the **powerful features and user-friendly design** of Agentforce Marketing for managing sales and customer data.

##### Cons

- Users find the **learning curve steep** , needing more time and effort to effectively use Agentforce Marketing.
- Users face a **steep learning curve** with Agentforce Marketing, necessitating significant time and effort to master.
- Users find the **complexity** of Agentforce Marketing challenging, especially for those without prior technical experience.
- Users find the **product expensive** , especially compared to cheaper alternatives available in the market.
- Users find the **complex usage** of Agentforce Marketing challenging, especially with setup, navigation, and required SQL knowledge.

#### What Are Recent G2 Reviews of Agentforce Marketing (formerly Salesforce Marketing Cloud)?

**["Powerful, Data-Driven Marketing Automation for Enterprise Teams"](https://www.g2.com/survey_responses/agentforce-marketing-formerly-salesforce-marketing-cloud-review-12434861)**

**Rating:** 5.0/5.0 stars

_— Sadi H._

[Read full review](https://www.g2.com/survey_responses/agentforce-marketing-formerly-salesforce-marketing-cloud-review-12434861)

**["Centralized, Automated Customer Engagement with Powerful Targeting"](https://www.g2.com/survey_responses/agentforce-marketing-formerly-salesforce-marketing-cloud-review-12960617)**

**Rating:** 4.0/5.0 stars

_— Verified User in Oil & Energy_

[Read full review](https://www.g2.com/survey_responses/agentforce-marketing-formerly-salesforce-marketing-cloud-review-12960617)

#### What Are G2 Users Discussing About Agentforce Marketing (formerly Salesforce Marketing Cloud)?

- [I'm stuck on setting up automated email campaigns in Salesforce Marketing Cloud Engagement. Any tips?](https://www.g2.com/discussions/i-m-stuck-on-setting-up-automated-email-campaigns-in-salesforce-marketing-cloud-engagement-any-tips) - 3 comments
- [How is Salesforce Marketing Cloud Account Engagement helping businesses tailor their marketing efforts to individual customer needs?](https://www.g2.com/discussions/how-is-salesforce-marketing-cloud-account-engagement-helping-businesses-tailor-their-marketing-efforts-to-individual-customer-needs) - 2 comments
- [Is Salesforce an ESP?](https://www.g2.com/discussions/is-salesforce-an-esp) - 3 comments
- [Do you need salesforce to use pardot?](https://www.g2.com/discussions/do-you-need-salesforce-to-use-pardot) - 2 comments
- [What is Salesforce ad studio?](https://www.g2.com/discussions/what-is-salesforce-ad-studio) - 2 comments

### [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews)

Marketo Engage is a comprehensive, AI-powered marketing automation platform that enables teams to scale personalized buyer engagement and drive predictable pipeline and revenue growth. It helps attract the right buyers, nurture them across channels and journeys, align sales and marketing efforts, and deliver insights that maximize marketing’s impact on revenue. As a centralized hub for cross-channel campaign orchestration and execution, Adobe Marketo Engage supports businesses of all sizes—helping them acquire, nurture, expand, and retain customers along complex buying journeys. By integrating with sales tools, it streamlines marketing automation, campaign management, and lead nurturing. Whether you’re a fast-growing small business or a global enterprise, Marketo Engage empowers marketing teams to launch more campaigns, generate more sales-ready leads, and boost sales performance. Backed by proven technology, comprehensive services, and expert guidance, Marketo Engage helps thousands of companies worldwide transform marketing from a cost center into a revenue driver.

**Average Rating:** 4.1/5.0

**Total Reviews:** 3,026

#### How Do G2 Users Rate Adobe Marketo Engage?

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 9.1/10)
- **Optimization:** 8.4/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.3/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.6/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Adobe Marketo Engage?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Company Website:** adobe.com
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe  
956,842 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4bd838466d461c6fe81e09c861e82adaaf56d5a567f856b855f9808677f90560&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1480%2F&secure%5Burl_type%5D=linkedin_company_website)  
42,087 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Operations Manager
- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 53% Medium, 25% Large

#### What Do G2 Reviewers Say About Adobe Marketo Engage?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Marketo Engage's **ease of use** exceptional, simplifying updates and enhancing overall marketing efficiency.
- Users value the **effective automation** in Adobe Marketo Engage, enhancing productivity and campaign management seamlessly.
- Users value the **robust features and strong integration capabilities** of Adobe Marketo Engage, enhancing their marketing effectiveness.
- Users praise Marketo Engage for its **strong integration capabilities** , making it easy to connect with other tools effectively.
- Users appreciate the **effective marketing automation** of Adobe Marketo Engage, enhancing campaign management and customization significantly.

##### Cons

- Users find the **steep learning curve** of Adobe Marketo Engage challenging, requiring time and technical expertise to navigate.
- Users experience a **steep learning curve** with Adobe Marketo Engage, requiring time and technical skills to navigate effectively.
- Users find Marketo Engage to have a **not intuitive interface** that complicates learning and usability significantly.
- Users find the **complexity around campaigns and file management** cumbersome, making organization and usability challenging.
- Users find Adobe Marketo Engage **extremely expensive** , particularly compared to other marketing automation platforms, affecting accessibility.

#### What Are Recent G2 Reviews of Adobe Marketo Engage?

**["The Most Powerful Marketing Operations & Automation Tool"](https://www.g2.com/survey_responses/adobe-marketo-engage-review-8166383)**

**Rating:** 5.0/5.0 stars

_— Robyn H._

[Read full review](https://www.g2.com/survey_responses/adobe-marketo-engage-review-8166383)

**["Scalable, Flexible Platform for Complex Marketing Automation"](https://www.g2.com/survey_responses/adobe-marketo-engage-review-12880708)**

**Rating:** 4.0/5.0 stars

_— Lindsay C._

[Read full review](https://www.g2.com/survey_responses/adobe-marketo-engage-review-12880708)

#### What Are G2 Users Discussing About Adobe Marketo Engage?

- [How does Adobe Marketo Engage enable marketers to create more personalized and effective marketing campaigns?](https://www.g2.com/discussions/how-does-adobe-marketo-engage-enable-marketers-to-create-more-personalized-and-effective-marketing-campaigns) - 1 comment
- [What is Adobe Marketo Engage used for?](https://www.g2.com/discussions/what-is-adobe-marketo-engage-used-for) - 2 comments, 2 upvotes
- [What is Marketo Sales Connect (formerly ToutApp) used for?](https://www.g2.com/discussions/what-is-marketo-sales-connect-formerly-toutapp-used-for)
- [Who uses Marketo?](https://www.g2.com/discussions/who-uses-marketo) - 2 comments
- [Is marketo a CRM?](https://www.g2.com/discussions/is-marketo-a-crm) - 3 comments

### [Branch](https://www.g2.com/products/branch/reviews)

Branch provides reliable deep linking and attribution for every paid, owned, and earned marketing channel. Trusted to maximize the value of their evolving digital strategies, world-class brands like Instacart, Western Union, NBCUniversal, ZocDoc and Sephora rely on Branch to acquire users, retain customers and drive more conversions. Increase team efficiency with Branch. Easily deploy and scale deep linking and campaign measurement across all marketing channels. Deliver better experiences with Branch. Route users where you want them to go, regardless of their platform or device, reliably and always. Make smarter investments with Branch. Increase ROI with accurate insight into omni-channel campaigns, without running privacy risks. There isn’t a linking use case Branch can’t solve. Guiding new or returning web visitors to your app Problem: Your mobile website gets a lot of traffic, but it’s not optimized for conversions and engagement compared to your mobile app. Solution: Convert casual web visitors into loyal app users with custom, targeted smart banners that carry context through install for a stellar first impression. If they land on your website in the future, smart banners seamlessly direct app them to the content they’re viewing in your mobile app. Maximizing app install ad success Problem: You spend valuable ad dollars capturing new app users, but in today’s privacy-focused environment, it’s harder than ever to get useful, unbiased attribution data. Solution: We not only provide accurate, deduplicated install attribution but also deliver users to specific content in your app post install, increasing their likelihood to convert. Optimizing mobile reengagement ad campaigns Problem: Reengaging existing users is critical to maximizing your user lifetime value (LTV), but privacy regulations can complicate the tracking and attribution of these efforts. Solution: We help you build precise audience segments based on previous user behaviors and engagements. This allows you to target users with tailored reengagement campaigns and measure the impact with privacy-preserving attribution data. Measuring CTV campaigns Problem: Users are spending more time on connected TV (CTV) devices and platforms than ever before, but marketers investing in CTV ads struggle to accurately understand their downstream conversion events, and few measurement solutions are suited for CTV’s unique challenges. Solution: We make it effortless to track and attribute CTV ad performance to downstream engagements with accurate, unbiased measurement. It’s now easier to optimize and justify your CTV marketing budget with clear insights into holistic campaign effectiveness. Delivering email readers directly to your app Problem: There are many edge cases to solve for when linking out of the email channel, and email click analytics alone won’t show you pivotal insights such as if someone purchases in-app days after clicking an email. Solution: We solve linking on mobile. With extensive email service provider (ESP) integrations and a team deeply familiar with the challenges on mobile, we improve the email workflow, provide more contextual user experiences, increase email revenue, and provide new down-funnel attribution from email. Measuring web SEO traffic to the app Problem: Search engine optimization (SEO) teams spend countless hours optimizing search results. Enabling deep linking historically meant losing visibility into their efforts, missing key performance indicator (KPI) goals, and working around blind spots in their overall marketing strategy. Solution: Our SEO App Attribution solution provides insight into app opens and down-funnel events coming from organic search traffic, helping marketers unlock the value and ROI of SEO in the context of mobile app engagement, improving decision-making across marketing channels. Enabling and measuring offline to app experiences Problem: Customers expect to be able to use your app at any stage of the customer journey, and you need a way to move your users from offline into your app. QR codes have taken off, but a lot of QR codes are not optimized for app engagement. Solution: We make it easy to create custom, dynamic QR codes that align with your brand’s look and feel for a seamless user experience. Effortlessly manage routing destinations to keep campaigns fresh, and track downstream performance in one place to optimize acquisition, engagement, and ultimately LTV from offline, desktop, or over-the-top (OTT). Breaking out of walled gardens Problem: Social platforms load an in-app browser designed to keep app users in a walled version of their website. You’re missing out on driving engagement and conversions every time your users are stuck within a walled garden instead of on your native app. Solution: Our branded short links can be scaled across social channels to take app users from content in a social post to the same content in your app (or after install for new users). With cross-channel analytics, you’ll unlock insight into organic social as an acquisition channel and attribute downstream events to the social campaign that drove them. Reducing your cost to serve Problem: You spent time, money, and resources building an awesome app, but high volumes of customer inquiries are still directed to costly support channels. Solution: Branch links and QR codes guide users to your app to complete key actions. By redirecting users from expensive channels like phone support to more cost-effective self-service options in the app, Branch helps you lower operational costs while simultaneously delivering a great customer experience.

**Average Rating:** 4.4/5.0

**Total Reviews:** 449

#### How Do G2 Users Rate Branch?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **Optimization:** 8.2/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.5/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.4/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Branch?

- **Seller:** [Branch](https://www.g2.com/sellers/branch-51b48ed1-3e6f-4f48-9ed7-9bac8ffd887d)
- **Company Website:** branch.io
- **Year Founded:** 2014
- **HQ Location:** Palo Alto, California
- **Twitter:** @branchmetrics  
9,442 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b667574de7386c4de78d1ff16acb66bdc5b995fce54cec2d2f69bd7947e29dbf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3813083%2F&secure%5Burl_type%5D=linkedin_company_website)  
516 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, CEO
- **Top Industries:** Financial Services, Marketing and Advertising
- **Company Size:** 42% Small, 33% Medium

#### What Do G2 Reviewers Say About Branch?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Branch to be **easy to use** , enabling efficient link creation and integration across various campaigns.
- Users commend Branch for its **exceptional customer support** , consistently responsive and helpful in solving issues and driving innovations.
- Users appreciate the **easy integrations** of Branch, simplifying setup for developers and enhancing their overall experience.
- Users appreciate the **simplicity of link creation** with Branch, enabling efficient mobile tracking and campaign management.
- Users highlight the **powerful tracking capabilities** of Branch, streamlining link creation for effective marketing campaigns.

##### Cons

- Users express frustration with **poor customer support** from Branch, hampering onboarding and issue resolution.
- Users report **complex setup issues** with Branch, compounded by inadequate customer support during onboarding.
- Users find **complex navigation** challenging, particularly when managing costs and adding new partners effectively.
- Users find the **initial setup complex** , which can be a barrier despite Branch's usefulness and convenience.
- Users face **dashboard issues** that complicate auditing tasks and seek improved search features for better functionality.

#### What Are Recent G2 Reviews of Branch?

**["Stellar Support with Effective Attribution"](https://www.g2.com/survey_responses/branch-review-9966634)**

**Rating:** 4.5/5.0 stars

_— Kapil G._

[Read full review](https://www.g2.com/survey_responses/branch-review-9966634)

**["Accurate Attribution, Reliable Deep Linking, and Insightful Reporting"](https://www.g2.com/survey_responses/branch-review-12923757)**

**Rating:** 4.0/5.0 stars

_— Arvind K._

[Read full review](https://www.g2.com/survey_responses/branch-review-12923757)

### [Vibes](https://www.g2.com/products/vibes/reviews)

Vibes’ mobile-first platform creates personal, revenue-driving and long-term mobile engagement between consumers and the world-class brands they love. Industry leaders like Chipotle, Kohl’s and Polo Ralph Lauren use Vibes to grow customer relationships with relevant, high-volume mobile messaging and mobile wallet marketing on a global scale. Vibes enables marketers to seamlessly connect with their customers using a data-rich and API-packed solution that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns. Vibes is recognized as one of only four Tier 1 aggregators by the The Common Short Code Administration (CSCA).

**Average Rating:** 4.7/5.0

**Total Reviews:** 54

#### How Do G2 Users Rate Vibes?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Optimization:** 8.6/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.3/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.4/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Vibes?

- **Seller:** [Vibes](https://www.g2.com/sellers/vibes)
- **Company Website:** www.vibes.com
- **Year Founded:** 1998
- **HQ Location:** Chicago, IL
- **Twitter:** @Vibes  
6,372 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f85e4a99e028548722a636e130fd418392157d323641382484546f1dcdc27ccc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F25830%2F&secure%5Burl_type%5D=linkedin_company_website)  
395 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Marketing and Advertising
- **Company Size:** 52% Large, 30% Medium

#### What Do G2 Reviewers Say About Vibes?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Vibes for its **helpful support and industry knowledge** , ensuring smooth integration and reliable assistance.
- Users value the **responsive customer support** from Vibes, praising their helpfulness and industry knowledge throughout the integration process.
- Users commend the **ease of use** of Vibes, highlighting its intuitive interface and seamless integration into workflows.
- Users commend the **implementation ease** of Vibes, noting smooth integration and exceptional support throughout the process.
- Users find Vibes to be **intuitive and user-friendly** , facilitating seamless experimentation and effective customer connections.

##### Cons

- Users face **delays** due to the need for real-time updates and customization challenges with Vibes' integration.
- Users face **email limitations** with Vibes, lacking native integration and streamlined communication options for better workflows.
- Users find the **cost** of Vibes challenging, limiting their ability to fully utilize the program's features.
- Users face **integration issues** with Vibes, as it lacks native email functionality, limiting streamlined communication.
- Users find the **lack of integrations** with email platforms limits Vibes' effectiveness for multi-channel communication.

#### What Are Recent G2 Reviews of Vibes?

**["Quick, Patient Support Team Makes Vibes a Joy to Use"](https://www.g2.com/survey_responses/vibes-review-12872172)**

**Rating:** 5.0/5.0 stars

_— Carissa H._

[Read full review](https://www.g2.com/survey_responses/vibes-review-12872172)

**["Vibes is a valued partner enabling communication with our guests"](https://www.g2.com/survey_responses/vibes-review-11592327)**

**Rating:** 5.0/5.0 stars

_— Michael H._

[Read full review](https://www.g2.com/survey_responses/vibes-review-11592327)

#### What Are G2 Users Discussing About Vibes?

- [What is Vibes used for?](https://www.g2.com/discussions/what-is-vibes-used-for) - 1 comment

### [Attentive](https://www.g2.com/products/attentive/reviews)

Attentive® is the AI marketing platform for leading brands, designed to optimize message performance through 1:1 SMS and email interactions. Infusing intelligence at every stage of the consumer's purchasing journey, Attentive empowers businesses to achieve hyper-personalized communication with their customers on a large scale. Leveraging AI-powered tools, a mobile-first approach, two-way conversations, and enterprise-grade technology, Attentive drives billions in online revenue for brands around the globe. Trusted by over 8,000 leading brands such as CB2, Urban Outfitters, GUESS, and Dickey’s Barbeque Pit, Attentive is the go-to solution for delivering powerful commerce experiences for consumers with the brands they love. To learn more about Attentive or to request a demo, visit www.attentive.com.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1,473

#### How Do G2 Users Rate Attentive?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Optimization:** 8.7/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.2/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.5/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Attentive?

- **Seller:** [Attentive](https://www.g2.com/sellers/attentive)
- **Company Website:** attentive.com
- **Year Founded:** 2016
- **HQ Location:** New York, New York, United States
- **Twitter:** @attentivehq  
9,682 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=69089178717fc39bc264a596d2cc92f8f771a29d4fff34842b6db1f9cb7c69e4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F27249903%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,508 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Marketing Director
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 56% Small, 33% Medium

#### What Do G2 Reviewers Say About Attentive?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **user-friendly interface** of Attentive, enabling quick setup and easy navigation for effective communication.
- Users rave about the **outstanding customer support** from Attentive, highlighting their helpful and knowledgeable agents.
- Users find Attentive **incredibly helpful** , enhancing customer engagement with personalized communication and seamless platform management.
- Users love the **user-friendly interface** of Attentive, which ensures easy navigation and great customer support.
- Users value the **easy setup** of Attentive, appreciating the straightforward process and hands-on support from the team.

##### Cons

- Users find the **pricing steep** , especially for smaller brands, impacting overall affordability and budget management.
- Users find the **reporting issues** cumbersome, noting complexity and slow performance in segment creation and data retrieval.
- Users find the **missing features** in Attentive, such as integration and drag-and-drop tools, a significant limitation.
- Users find the **limited features** of Attentive hinder potential integrations and advanced segmentation capabilities.
- Users find **integration issues** with Attentive, noting difficulties in setup and lack of intuitive connections with platforms.

#### What Are Recent G2 Reviews of Attentive?

**["Sugarloaf Mountain –– Your Maine Attentive Review ✔️"](https://www.g2.com/survey_responses/attentive-review-13130314)**

**Rating:** 5.0/5.0 stars

_— Jess J._

[Read full review](https://www.g2.com/survey_responses/attentive-review-13130314)

**["Exceptional Lead Generation and Intuitive Design"](https://www.g2.com/survey_responses/attentive-review-11817313)**

**Rating:** 5.0/5.0 stars

_— Daniel M._

[Read full review](https://www.g2.com/survey_responses/attentive-review-11817313)

### [Storyly](https://www.g2.com/products/storyly/reviews)

Storyly is an AI-powered content experience platform for mobile commerce. Built for mobile-first engagement, it enables smart, goal-driven, and contextually-personalized content flows within apps and websites to guide customers toward meaningful actions. With a rich set of widgets and immersive content formats, Storyly makes it simple to deliver personalized, shoppable, and interactive experiences. Flexible placements and adaptive flows across the customer journey use behavioral data to select the right content and formats for each moment, driving more conversions, stronger retention and higher AOV. By living natively inside the mobile store, Storyly meets shoppers at the very moment of intent, helping brands capture attention, build stronger connections, and turn every session into growth. Storyly is trusted by over 400 brands in more than 40 countries, including but not limited to Sephora, Stradivarius, Idealo, Rossmann, Coca-Cola, Domino’s Pizza, Turkish Airlines, McDonald’s, NEXT, Swisscom, Coppel, Nestlé, William Hill, ING Bank, Pluxee, Zabka, and Flaconi. Headquartered in New York, USA, Storyly operates with offices in key global cities such as London, Amsterdam, and Istanbul, allowing it to maintain a broad reach and understanding of diverse market needs. By focusing on delivering personalized, interactive content experiences, Storyly stands out as a valuable tool for brands looking to enhance their mobile commerce strategies and drive growth in an increasingly competitive landscape. Recognitions: 💎 E-Commerce Personalization Momentum Leader in G2 2025 Fall Report 💎 Content Distribution Leader in G2 2025 Fall Report 💎 Mobile Marketing Leader in G2 2025 Fall Report 💎 Most Effective Mobile Marketing Platform and Most Effective eCommerce App Campaign in Effective Mobile Marketing Awards 2022

**Average Rating:** 4.7/5.0

**Total Reviews:** 279

#### How Do G2 Users Rate Storyly?

- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 9.1/10)
- **Optimization:** 8.5/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.6/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.6/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Storyly?

- **Seller:** [App Samurai](https://www.g2.com/sellers/app-samurai)
- **Company Website:** appsamurai.com
- **Year Founded:** 2016
- **HQ Location:** New York, US
- **Twitter:** @AppSamurai  
5,376 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=211cea4716d86ac96167fecd260249bc2b000211bb6af95b733e1dfd34c075b3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fapp-samurai&secure%5Burl_type%5D=linkedin_company_website)  
71 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager
- **Top Industries:** Financial Services, Retail
- **Company Size:** 46% Medium, 27% Large

#### What Do G2 Reviewers Say About Storyly?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of Storyly, appreciating its user-friendly interface and seamless integration capabilities.
- Users praise the **quick assistance from specialists** at Storyly, enhancing overall experience and support during integration.
- Users enjoy the **engaging in-app communication** and appreciate the ease of managing content with Storyly.
- Users value the **excellent customer engagement** capabilities of Storyly, enhancing interactions and providing dynamic content seamlessly.
- Users praise Storyly for its **exceptional engagement tools** , enabling dynamic content that enhances customer interaction and satisfaction.

##### Cons

- Users highlight the need for **required improvements** in technical documentation and personalization for better implementation and clarity.
- Users find the **complexity** of Storyly burdensome, requiring excessive time and effort for updates and script preparation.
- Users face **technical issues** with integration efforts and bugs, which can hinder their overall experience with Storyly.
- Users find the **complex interface** of Storyly frustrating, citing unnecessary features and bugs that hinder usability.
- Users note a **lack of customization** options in Storyly, limiting the personalization needed for enhanced user experiences.

#### What Are Recent G2 Reviews of Storyly?

**["Intuitive, Efficient, and Backed by a Truly Supportive Storyly Team"](https://www.g2.com/survey_responses/storyly-review-13066429)**

**Rating:** 5.0/5.0 stars

_— Rona I._

[Read full review](https://www.g2.com/survey_responses/storyly-review-13066429)

**["Innovative Tech That Boosted Our Mobile App Engagement"](https://www.g2.com/survey_responses/storyly-review-13110073)**

**Rating:** 5.0/5.0 stars

_— Anas N._

[Read full review](https://www.g2.com/survey_responses/storyly-review-13110073)

#### What Are G2 Users Discussing About Storyly?

- [What is Storyly used for?](https://www.g2.com/discussions/what-is-storyly-used-for)

### [Evam](https://www.g2.com/products/evam/reviews)

Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages real-time data analysis to deliver unparalleled customer engagement. Evam empowers banks, telecommunications companies, and others to handle billions of interactions with AI algorithms, orchestrate customer journeys, and engage with customers across all channels, digital and legacy, in real-time. Our goal is to help our clients increase customer loyalty, maximize ROI and efficiency, and save time and money. Enterprises have the shortest time-to-market thanks to Evam’s low-code- development, scalable and modular platform leveraged by an experienced & high-quality management team with telco and banking domain know-how. With dozens of Forrester and Gartner research reports recognizing our excellence in customer engagement and event stream processing, our technology is trusted by industry giants like Vodafone, T-Mobile, Jazz, Turkcell, ICBC, TEB/BNP Paribas, ING Bank and Garanti BBVA. Headquartered in London and with offices in Amsterdam, Sofia and Istanbul, Evam delivers its products and services directly and through over 20 global partners. Our solutions are currently utilized by more than 600 million end-users, processing 20 billion events in over 15 countries every day.

**Average Rating:** 4.8/5.0

**Total Reviews:** 224

#### How Do G2 Users Rate Evam?

- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 9.1/10)
- **Optimization:** 9.9/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 10.0/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 9.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Evam?

- **Seller:** [EVAM](https://www.g2.com/sellers/evam)
- **Company Website:** evam.com
- **Year Founded:** 2015
- **HQ Location:** London
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ef7c3495aecca01ded73882855805131ec0e79beba092e035ccccd0cd8cad313&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fevamtech&secure%5Burl_type%5D=linkedin_company_website)  
138 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Senior Business Analyst
- **Top Industries:** Banking, Telecommunications
- **Company Size:** 36% Large, 34% Medium

#### What Do G2 Reviewers Say About Evam?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend Evam for its **ease of use** , featuring an intuitive interface that simplifies campaign design and execution.
- Users value Evam for its **real-time data handling and personalized campaign capabilities** , enhancing their campaign management significantly.
- Users value Evam for its **intuitive design** , enhancing campaign creation and execution with ease and efficiency.
- Users appreciate the **automation capabilities** of Evam for creating streamlined and efficient marketing campaigns in real-time.
- Users rave about the **flexibility of Evam** , enabling tailored solutions that adapt to diverse business needs and scales.

##### Cons

- Users find the **learning curve steep** , as many features are complex and require significant effort to master.
- Users find EVAM's system requires **difficult learning** , posing challenges for those lacking technical skills and experience.
- Users find the **steep learning curve** of Evam challenging, especially those without a technical background.
- Users find that **complex features** of Evam can be difficult to set up without prior technical knowledge.
- Users find the interface of Evam **not intuitive** , complicating campaign creation and increasing the need for additional support.

#### What Are Recent G2 Reviews of Evam?

**["Intuitive UI/UX, Real-Time Data Connectors, and 8x Conversion Uplift"](https://www.g2.com/survey_responses/evam-review-12867501)**

**Rating:** 4.5/5.0 stars

_— Alfiya H._

[Read full review](https://www.g2.com/survey_responses/evam-review-12867501)

**["EVAM Makes Customer Communication Efficient and Personal"](https://www.g2.com/survey_responses/evam-review-12977000)**

**Rating:** 5.0/5.0 stars

_— GÖRKEM U._

[Read full review](https://www.g2.com/survey_responses/evam-review-12977000)

#### What Are G2 Users Discussing About Evam?

- [What is Evam Continuous Intelligence Platform used for?](https://www.g2.com/discussions/what-is-evam-continuous-intelligence-platform-used-for)

### [MoEngage](https://www.g2.com/products/moengage/reviews)

MoEngage is an Agentic customer engagement platform trusted by 1,350+ global brands, including Coca-Cola, Flipkart, Starbucks, Citibank, Domino’s, T-Mobile, and OYO. We power personalized experiences for 2 billion users monthly, tracking over 1 trillion data points and delivering 100B+ messages per month. Founded in 2014 to solve repetitive customer engagement challenges, the platform has evolved into a full-stack solution that unifies data, AI, and engagement across 16+ channels. At the core of our platform is Merlin AI - a purpose-built Agentic AI for marketing teams. MoEngage’s Merlin AI enables marketers with a suite of specialized native and custom agents to build segments, campaigns, discover insights, and automate marketing workflows. With our acquisition of Aampe, brands can now create a decisioning agent per user to bring true 1:1 personalization at scale. Industry analysts and the marketers who use the platform every day agree: MoEngage is the leading modern alternative to legacy marketing clouds. It has been recognized as a top 4 vendor in The Forrester Wave™ for Cross-Channel Marketing Hubs 2024, a Visionary in Gartner® Magic Quadrant™ for Personalization Engines 2026, and a Leader in the IDC MarketScape for AI-enabled Customer Data Platforms 2026. This analyst validation is backed up by customers, who have named MoEngage as a "Customers’ Choice" in the Gartner® Peer Insights™ Voice of the Customer for Multichannel Marketing Hubs for three years in a row! MoEngage helps brands in 60+ countries to create standout digital experiences for more than 2 billion customers every month. MoEngage is backed by leading investors, including Goldman Sachs Asset Management, B Capital, Steadview Capital, ChrysCapital, Multiples, Eight Roads, F-Prime, and Matrix Partners, with 800+ employees across 15 global offices, recently closing a $280M Series F round.

**Average Rating:** 4.5/5.0

**Total Reviews:** 510

#### How Do G2 Users Rate MoEngage?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.1/10)
- **Optimization:** 8.8/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.8/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind MoEngage?

- **Seller:** [MoEngage](https://www.g2.com/sellers/moengage)
- **Company Website:** www.moengage.com
- **Year Founded:** 2014
- **HQ Location:** San Francisco, California
- **Twitter:** @moengage  
2,530 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3dfe3f42dace642de52fb6eada7fa99e23bbc66baa828a4c227182937790145e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F4800048%2F&secure%5Burl_type%5D=linkedin_company_website)  
956 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Digital Marketing Manager
- **Top Industries:** Financial Services, Online Media
- **Company Size:** 56% Medium, 24% Small

#### What Do G2 Reviewers Say About MoEngage?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of MoEngage, highlighting its user-friendly interface and manageable data system.
- Users appreciate the **easy funnel building** and **real-time segments** , enhancing insight and decision-making capabilities.
- Users value the **real-time analytics and easy funnel building** in MoEngage, enhancing product decisions and user insights.
- Users find MoEngage **extremely helpful** for segmentation, campaign management, and simplifying complex data for better outcomes.
- Users value the **easy campaign management** of MoEngage, enhancing lead generation and simplifying data complexities effectively.

##### Cons

- Users find the **missing session-related attributes** frustrating, needing tech help for profile updates and notification issues.
- Users find the **steep learning curve** challenging, requiring significant time to understand MoEngage's full potential.
- Users note the **limitations in live features and AI performance** of MoEngage, impacting overall satisfaction and functionality.
- Users find **complexity** in managing segments and AI features, leading to confusion in the overall experience.
- Users find the **difficult learning** curve with MoEngage challenging, especially for new users exploring its features.

#### What Are Recent G2 Reviews of MoEngage?

**["MoEngage Turns Raw Event Data into Actionable, Visual Campaign Journeys"](https://www.g2.com/survey_responses/moengage-review-12502802)**

**Rating:** 4.5/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/moengage-review-12502802)

**["Powerful multi-channel CRM with strong product analytics"](https://www.g2.com/survey_responses/moengage-review-13211900)**

**Rating:** 5.0/5.0 stars

_— Abhijeet K._

[Read full review](https://www.g2.com/survey_responses/moengage-review-13211900)

#### What Are G2 Users Discussing About MoEngage?

- [What is MoEngage used for?](https://www.g2.com/discussions/moengage-what-is-moengage-used-for) - 1 comment, 1 upvote
- [What is MoEngage used for?](https://www.g2.com/discussions/what-is-moengage-used-for) - 2 comments

### [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews)

Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses create experiences that drive higher growth and lasting loyalty. Bloomreach drives personalization for 1,400+ brands around the world, including American Eagle, Sonepar, and Pandora. The target audience for Bloomreach encompasses commerce businesses of all sizes that are looking to optimize customer interactions and drive sales growth. Its suite of products is particularly beneficial for marketers, content creators, and ecommerce managers who aim to improve customer engagement and conversion rates. Bloomreach is well-suited for brands operating across multiple channels, as it provides a cohesive strategy to connect with customers effectively. Use cases include personalized marketing campaigns, enhanced product discovery, streamlined content management, and AI-driven customer service, making it a versatile tool for various business needs. Key features of Bloomreach include its Engagement platform, which offers robust marketing automation capabilities that enable businesses to deliver personalized messages and offers based on customer behavior. The Discovery solution enhances the search experience on ecommerce sites, ensuring that customers can easily find products that match their interests. Additionally, the Content product functions as a headless content management system (CMS), allowing for flexible content delivery across various platforms. The Clarity tool, an AI-powered conversational shopping assistant, further enriches the customer experience by facilitating real-time interactions and support. The integration of Loomi, Bloomreach's AI for ecommerce, significantly amplifies the platform's capabilities by enabling rapid data processing and analysis. This results in new pathways for customers to engage with products, ultimately leading to increased profitability and accelerated business growth. Bloomreach is designed to simplify complex tasks, offering advanced customer journeys, social ad retargeting, omnichannel support, and AI-powered optimization. This comprehensive feature set provides a holistic view of the customer, optimizing experiences across all channels. The platform is also cost-effective and faster to deploy compared to competitors, reducing reliance on third-party solutions and lowering the total cost of ownership. With high ratings in customer reviews, Bloomreach is recognized for the quality of its user guides, support, and overall reliability, making it a valuable asset for businesses seeking to enhance their ecommerce strategies.

**Average Rating:** 4.6/5.0

**Total Reviews:** 769

#### How Do G2 Users Rate Bloomreach?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.1/10)
- **Optimization:** 8.3/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.2/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.4/10 (Category avg: 8.4/10)

#### Who Is the Company Behind Bloomreach?

- **Seller:** [Bloomreach](https://www.g2.com/sellers/bloomreach)
- **Company Website:** www.bloomreach.com
- **Year Founded:** 2009
- **HQ Location:** Mountain View, CA
- **Twitter:** @bloomreach\_tm  
10,400 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a3fea6edee32fac5b3c6202f39bea693a3046a210909e31f453a826a29715ee3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbloomreach%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,140 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CRM Manager, Marketing Manager
- **Top Industries:** Retail, Marketing and Advertising
- **Company Size:** 49% Medium, 28% Small

#### What Do G2 Reviewers Say About Bloomreach?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Bloomreach, enabling seamless access to insights and effective marketing orchestration.
- Users appreciate the **intuitive ease of use** and powerful insights provided by Bloomreach’s reporting tools.
- Users appreciate the **intuitive segmentation and targeting** capabilities of Bloomreach, enhancing their customer engagement significantly.
- Users highly praise the **outstanding customer support** from Bloomreach, noting their responsiveness and helpfulness in every issue.
- Users find Bloomreach to have a **highly intuitive interface** , making it easy for teams to utilize effectively.

##### Cons

- Users find the **steep learning curve** of Bloomreach frustrating, impacting efficiency and overall user-friendliness.
- Users find **limited features** in Bloomreach, particularly with searchable fields and email design options affecting overall capability.
- Users face **missing features** in Bloomreach, affecting searchable fields and report data downloads, necessitating workarounds.
- Users experience a **challenging learning curve** with Bloomreach, requiring time and support to navigate its complexity.
- Users find the **difficult learning curve** of Bloomreach challenging, requiring time and proper onboarding for effective use.

#### What Are Recent G2 Reviews of Bloomreach?

**["Discovery Dashboard and Merchandising Rules Made Campaign Tweaks Fast"](https://www.g2.com/survey_responses/bloomreach-review-13250340)**

**Rating:** 4.5/5.0 stars

_— Daniel C._

[Read full review](https://www.g2.com/survey_responses/bloomreach-review-13250340)

**["Bloomreach Still Shines Years Later"](https://www.g2.com/survey_responses/bloomreach-review-7757853)**

**Rating:** 5.0/5.0 stars

_— Denise R._

[Read full review](https://www.g2.com/survey_responses/bloomreach-review-7757853)

#### What Are G2 Users Discussing About Bloomreach?

- [What is Bloomreach used for?](https://www.g2.com/discussions/what-is-bloomreach-used-for) - 2 comments

### [WebEngage](https://www.g2.com/products/webengage/reviews)

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with their users across various digital channels. With its comprehensive suite of tools and solutions, WebEngage empowers businesses to understand, engage, and retain customers effectively. - UNIFY CUSTOMER DATA: WebEngage enables businesses to consolidate customer data from various sources, providing real-time insights and allowing dynamic micro-segmentation for targeted campaigns based on specific customer attributes and behaviors. - MULTI-CHANNEL JOURNEYS: With WebEngage's intuitive drag-and-drop workflow builder, businesses can seamlessly design and automate multi-channel customer journeys, ensuring consistent and personalized experiences across channels such as email, SMS, push notifications, and more. - TARGETED CAMPAIGNS: WebEngage empowers businesses to automate personalized campaigns triggered by customer actions and predefined business events. This ensures timely and relevant communication to enhance customer engagement and conversion rates. - AI-DRIVEN PREDICTIVE MODELS: WebEngage Analytics dashboard empowers all metrics required to segment, engage and retain priority customers, churn to convert windows and ROI optimization,This allows businesses to focus their interventions and campaigns for maximum impact and better ROI. - 1:1 PERSONALIZATION: WebEngage enables businesses to deliver personalized experiences at scale. By incorporating user intent, preferences, and other relevant data, businesses can tailor their communications to each individual customer, fostering omni-channel customer engagement. What's more? WebEngage’s platform is quick and easy to integrate. Compatible with range of ESP and MSP, all it takes is a few hours from the tech team. Presence across the globe: With headquarters in India, WebEngage has expanded its operations globally with offices and presence in the Middle East & Africa region, Southeast Asia, and South America.

**Average Rating:** 4.5/5.0

**Total Reviews:** 756

#### How Do G2 Users Rate WebEngage?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)
- **Optimization:** 8.8/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.7/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.9/10 (Category avg: 8.4/10)

#### Who Is the Company Behind WebEngage?

- **Seller:** [WebEngage](https://www.g2.com/sellers/webengage)
- **Year Founded:** 2011
- **HQ Location:** Mumbai
- **Twitter:** @webengage  
5,055 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=aeadee46de333571c05aad4d44c1e391cafe43014daea3fc8494e35be0806eed&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2663547%2F&secure%5Burl_type%5D=linkedin_company_website)  
367 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Product Manager, Digital Marketing Manager
- **Top Industries:** Financial Services, Education Management
- **Company Size:** 55% Medium, 27% Small

#### What Do G2 Reviewers Say About WebEngage?

_AI-generated summary from verified user reviews_

##### Pros

- Users find WebEngage's interface **easy to use** , enhancing engagement and streamlining their marketing automation processes.
- Users value the **powerful analytics and segmentation features** of WebEngage, enhancing campaign effectiveness and user insights.
- Users commend the **intuitive journey designer** of WebEngage, streamlining complex marketing workflows effortlessly.
- Users value the **helpful support** from WebEngage, enhancing their marketing automation experience and user engagement.
- Users value the **user-friendly features** of WebEngage, enhancing accessibility and improving engagement through intuitive tools.

##### Cons

- Users find the **learning curve steep** , making it challenging to fully utilize WebEngage's features effectively.
- Users experience **slow performance** with loading segments and dashboard responsiveness, which can be quite inconvenient.
- Users find the **time-consuming loading times** for segments and setups to be quite frustrating and inconvenient.
- Users find **missing features** frustrating, with slow enhancements and inaccessible options behind paywalls affecting their experience.
- Users experience a **steep learning curve** , finding the interface and setup complex for new users to navigate.

#### What Are Recent G2 Reviews of WebEngage?

**["Powerful Customer Engagement and Marketing Automation"](https://www.g2.com/survey_responses/webengage-review-12701689)**

**Rating:** 5.0/5.0 stars

_— Rahul K._

[Read full review](https://www.g2.com/survey_responses/webengage-review-12701689)

**["Events Analytics Makes Retention Insights Seamless"](https://www.g2.com/survey_responses/webengage-review-12981114)**

**Rating:** 4.5/5.0 stars

_— Marmik S._

[Read full review](https://www.g2.com/survey_responses/webengage-review-12981114)

### [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)

SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the SAP Customer Experience (CX) portfolio, Engagement Cloud enables personalized, AI-driven interactions across every channel—turning moments like orders, service events, and loyalty milestones into timely, relevant experiences that build trust, strengthen relationships, and drive growth.

**Average Rating:** 4.2/5.0

**Total Reviews:** 621

#### How Do G2 Users Rate SAP Engagement Cloud (formerly SAP Emarsys)?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.1/10)
- **Optimization:** 8.4/10 (Category avg: 8.4/10)
- **Integrations - Mobile Marketing:** 8.1/10 (Category avg: 8.5/10)
- **Campaign Analysis:** 8.3/10 (Category avg: 8.4/10)

#### Who Is the Company Behind SAP Engagement Cloud (formerly SAP Emarsys)?

- **Seller:** [SAP](https://www.g2.com/sellers/sap)
- **Company Website:** www.sap.com
- **Year Founded:** 1972
- **HQ Location:** Walldorf
- **Twitter:** @SAP  
297,052 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8fd712dbd816fadfc039a60dcf8c1a3d6a48469756075586fa0be3da7e4b74d7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsap%2F&secure%5Burl_type%5D=linkedin_company_website)  
141,955 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** CRM Manager, Marketing Manager
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 49% Medium, 22% Small

#### What Do G2 Reviewers Say About SAP Engagement Cloud (formerly SAP Emarsys)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** in SAP Emarsys, allowing for quick and efficient campaign management.
- Users value the **automation features** of SAP Emarsys, enhancing campaign efficiency while maintaining a personal touch.
- Users appreciate the **user-friendly interface** of SAP Emarsys, enabling easy campaign setups and effective CRM strategies.
- Users value the **helpful support team** of SAP Engagement Cloud, enhancing their experience and campaign effectiveness.
- Users appreciate the **highly personalized customer interactions** enabled by SAP Emarsys, enhancing their CRM strategies effectively.

##### Cons

- Users report **missing features** in SAP Engagement Cloud, finding the new segmentation overview less intuitive and lacking essential functionality.
- The **learning curve** for SAP Engagement Cloud can be overwhelming, requiring extensive training and support for users.
- Users find the **difficult learning** curve overwhelming, requiring extensive training and support to navigate the platform.
- Users find the **limited features** of SAP Engagement Cloud challenging, complicating the overall user experience and learning process.
- Users find SAP Emarsys to have a **not intuitive** interface, making initial setup and learning challenging.

#### What Are Recent G2 Reviews of SAP Engagement Cloud (formerly SAP Emarsys)?

**["Intuitive UI with Robust Email Automation"](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13247834)**

**Rating:** 4.0/5.0 stars

_— Anoushka V._

[Read full review](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13247834)

**["Effortless Campaign Management, But Needs More Integrations"](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13184092)**

**Rating:** 5.0/5.0 stars

_— Ayush b._

[Read full review](https://www.g2.com/survey_responses/sap-engagement-cloud-formerly-sap-emarsys-review-13184092)

#### What Are G2 Users Discussing About SAP Engagement Cloud (formerly SAP Emarsys)?

- [What is Emarsys used for?](https://www.g2.com/discussions/what-is-emarsys-used-for)

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