# Best SMS Marketing Software *By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)* SMS marketing software, also known as business text messaging software, helps companies plan and execute mobile-focused marketing campaigns by sending targeted, permission-based SMS and MMS messages to customers and prospects. These tools support personalized outreach, bulk messaging, and two-way engagement to drive brand loyalty and customer interaction. ### Core Capabilities of SMS Marketing Software To qualify for inclusion in the SMS Marketing category, a product must: - Reach mobile users via SMS messaging - Provide an opt-in opportunity for new subscribers - Track interaction data related to each SMS campaign - Provide analytics or insights into SMS marketing efforts ### Common Use Cases for SMS Marketing Software - Sending promotional messages, discounts, and limited-time offers to drive immediate customer action. - Running bulk outreach campaigns to announce product launches, seasonal sales, or important updates. - Delivering personalized reminders for appointments, reservations, renewals, or order pickups. - Supporting two-way customer communication for inquiries, feedback collection, and service interactions. - Sending transactional alerts such as order confirmations, shipping updates, and payment notifications. - Managing subscriber lists, opt-ins, and segmented audience groups for targeted messaging. - Conducting quick surveys, polls, and SMS-based engagement activities to gather customer insights. - Enhancing omnichannel marketing strategies by complementing email, social, and push notifications with timely text outreach. - Re-engaging inactive customers through personalized follow-up messages or win-back campaigns. ### How SMS Marketing Software Differs from Other Tools SMS marketing software focuses specifically on mobile messaging, enabling marketers to deliver timely, personalized texts at scale and support digital promotions such as polls, coupons, and surveys. While many tools integrate through APIs or appear as features within broader platforms like [marketing automation software](https://www.g2.com/categories/marketing-automation) or [email marketing software](https://www.g2.com/categories/email-marketing), businesses needing deeper mobile engagement may also consider [push notification software](https://www.g2.com/categories/push-notification) or [mobile marketing software](https://www.g2.com/categories/mobile-marketing). ### Insights from G2 on SMS Marketing Software Based on category trends on G2, the value of fast, high-engagement communication, the ease of sending bulk messages, and the impact of two-way texting for sales and customer service interactions. ## How Many SMS Marketing Software Products Does G2 Track? **Total Products under this Category:** 563 ### Category Stats (May 2026) - **Average Rating**: 4.49/5 - **New Reviews This Quarter**: 469 - **Buyer Segments**: Small-Business 57% │ Mid-Market 32% │ Enterprise 12% - **Top Trending Product**: Burst SMS (+0.096) *Last updated: May 18, 2026* ## How Does G2 Rank SMS Marketing Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 91,900+ Authentic Reviews - 563+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## Top SMS Marketing Software at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [Attentive](https://www.g2.com/products/attentive/reviews) | 4.5/5.0 (1,374 reviews) | Ecommerce SMS retention campaigns | "[User-Friendly with Exceptional Support](https://www.g2.com/survey_responses/attentive-review-10981103)" | | 2 | [Insider One](https://www.g2.com/products/insider-one/reviews) | 4.8/5.0 (1,334 reviews) | Omnichannel journey orchestration | "[Empowers Targeted Campaigns with Ease](https://www.g2.com/survey_responses/insider-one-review-5144600)" | | 3 | [Birdeye](https://www.g2.com/products/birdeye/reviews) | 4.7/5.0 (3,932 reviews) | Review-driven customer texting | "[Easy Review Management Across Locations with a Simple, Actionable Dashboard](https://www.g2.com/survey_responses/birdeye-review-12726719)" | | 4 | [Podium](https://www.g2.com/products/podium/reviews) | 4.6/5.0 (2,012 reviews) | Local business text-first communication | "[Podium Keeps Closing the Gap High-Tech Documentation Meets High-Touch Service](https://www.g2.com/survey_responses/podium-review-12566301)" | | 5 | [HighLevel](https://www.g2.com/products/highlevel/reviews) | 4.6/5.0 (620 reviews) | Agency CRM and SMS automation | "[HighLevel centralizes CRM and automations with great flexibility](https://www.g2.com/survey_responses/highlevel-review-12432105)" | | 6 | [SlickText](https://www.g2.com/products/slicktext/reviews) | 4.8/5.0 (1,818 reviews) | Simple SMS campaign setup | "[Easy and affordable](https://www.g2.com/survey_responses/slicktext-review-12775763)" | | 7 | [Textedly](https://www.g2.com/products/textedly/reviews) | 4.6/5.0 (1,325 reviews) | Bulk texting for periodic outreach | "[Efficient Mass Communication with Room for Improvement](https://www.g2.com/survey_responses/textedly-review-9740578)" | | 8 | [Klaviyo](https://www.g2.com/products/klaviyo/reviews) | 4.6/5.0 (1,302 reviews) | Ecommerce email and SMS segmentation | "[Klaviyo Delivers Strong ROI with Seamless Integrations and Powerful Automation](https://www.g2.com/survey_responses/klaviyo-review-12634864)" | | 9 | [Braze](https://www.g2.com/products/braze/reviews) | 4.5/5.0 (1,657 reviews) | Personalized customer engagement at scale | "[Engage your users with an higher level AI-native orchestration tool](https://www.g2.com/survey_responses/braze-review-5272290)" | | 10 | [Close](https://www.g2.com/products/close/reviews) | 4.7/5.0 (2,016 reviews) | Sales outreach with SMS and calling | "[Efficient CRM with Easy Setup and Strong Follow-Up Tools](https://www.g2.com/survey_responses/close-review-11140783)" | ## Which SMS Marketing Software Is Best for Your Use Case? - **Leader:** [Attentive](https://www.g2.com/products/attentive/reviews) - **Highest Performer:** [Privy](https://www.g2.com/products/privy/reviews) - **Easiest to Use:** [Textla](https://www.g2.com/products/textla/reviews) - **Top Trending:** [HighLevel](https://www.g2.com/products/highlevel/reviews) - **Best Free Software:** [SlickText](https://www.g2.com/products/slicktext/reviews) ## Which Type of SMS Marketing Software Tools Are You Looking For? - [SMS Marketing Software](https://www.g2.com/categories/sms-marketing) *(current)* - [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) - [Email Marketing Software](https://www.g2.com/categories/email-marketing) - [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing) - [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing) - [Push Notification Software](https://www.g2.com/categories/push-notification) - [Personalization Software](https://www.g2.com/categories/personalization) - [Email Template Builder Software](https://www.g2.com/categories/email-template-builder) --- **Sponsored** ### Twilio Twilio powers the future of business communications, enabling phones, VoIP, and messaging to be embedded into web, desktop, and mobile software. We take care of the messy telecom hardware and expose a globally available cloud API that developers can interact with to build intelligent & complex communications systems. As your app’s usage scales up or down, Twilio automatically scales with you. You only pay for what you use - no contracts, no shenanigans. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=paid_promo&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1781&secure%5Bmedium%5D=sponsored&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=2798&secure%5Bresource_id%5D=1781&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsms-marketing%3Fsource%3Dsearch&secure%5Btoken%5D=ea8633f84e2783fb4d7031e38fb4140c71af1e98c003ac4e5dc19864911fde0e&secure%5Burl%5D=https%3A%2F%2Fwww.twilio.com%2Fproducts&secure%5Burl_type%5D=paid_promos) --- ## Buyer Guide: Key Questions for Choosing SMS Marketing Software Software ### What does SMS marketing Software do? When I explain SMS marketing software, I frame it as a system that helps businesses manage text-based customer communication from campaign creation to measurement. These platforms bring bulk messaging, segmentation, automated journeys, two-way conversations, reminders, subscriber management, and CRM or email connections into one workflow. Instead of relying on one-off texts or disconnected outreach tools, teams can reach customers faster, manage conversations more clearly, and track how SMS campaigns perform. ### Why do businesses use SMS marketing Software? From the reviewer patterns I evaluated, businesses use SMS marketing software because communication often becomes scattered across email, calls, forms, and manual follow-up. Users want a reliable way to reach contacts quickly and keep conversations tied to sales or service activity. Common benefits reviewers highlight include: - Faster communication with customers, patients, leads, or subscribers. - Easier campaign setup, scheduling, and bulk delivery. - Better reminders, promotions, follow-ups, and cart recovery. - More organized contact lists and templates. - Stronger engagement through automation and segmentation. - Clearer campaign reporting. ### Who uses SMS marketing Software primarily? I found that reviewers most often come from outreach, revenue, and operations roles: - **Marketing teams** that build promotions, lifecycle campaigns, and subscriber programs. - **E-commerce teams** that send abandoned cart, loyalty, and purchase messages. - **Sales teams** that follow up with leads. - **Support teams** that use text for quick updates. - **Healthcare, real estate, retail, restaurant, and local service businesses** that need reminders. - **Agencies and administrators** that manage campaigns and lists. ### What types of SMS marketing Software should I consider? From the feedback I evaluated, buyers should consider: - **Dedicated SMS platforms** for bulk sends, lists, templates, and scheduled messages. - **Omnichannel platforms** that combine SMS with email, push, web, or in-app campaigns. - **Conversational messaging tools** for two-way communication and shared inboxes. - **CRM and sales tools with texting** , calling, templates, and activity history. - **Local business platforms** for reviews and reminders. ### What are the core features to look for in SMS marketing Software? G2 reviewer sentiment points to features that affect daily value: - Simple campaign creation and message scheduling for faster SMS execution. - Contact import, list management, and segmentation for more targeted outreach. - Automated flows, triggers, and journey tools that reduce manual follow-up. - Two-way texting with conversation inboxes and message history for managing replies in one place. - Templates, personalization fields, and AI-assisted content support for more relevant messaging. - Integrations with email, CRM, ecommerce, and support platforms that connect SMS to broader customer workflows. - Deliverability controls and compliance setup guidance for meeting regulatory requirements. - Reporting dashboards that surface campaign performance and reply activity. - Responsive support and onboarding resources that reduce time to first send. ### What trends are shaping SMS marketing Software right now? I found several patterns in reviewer sentiment: - **SMS is consolidating into broader marketing stacks** as buyers expect native connections across email, CRM, and customer data platforms. - **AI adoption is accelerating** across message creation, response assistance, and send-time optimization. - **Automation is maturing** from basic triggers into multi-step journeys covering reminders, cart recovery, and follow-up sequences. - **Mobile-first execution** is influencing platform selection as lean teams prioritize speed and simplicity over feature depth. - **Pricing structures are facing greater scrutiny** as credit limits and list size caps surface earlier in buying decisions. - **Integration reliability and setup clarity** are emerging as long-term satisfaction drivers as teams scale SMS programs. ### How should I choose SMS marketing Software? For me, the strongest SMS marketing software is the kind that helps teams send timely messages while keeping contact management and reporting easy. When campaign volume, automation, two-way conversations, segmentation, integrations, and ease of use align with the team's outreach workflow, SMS marketing software becomes a dependable system for reaching customers quickly and clearly. --- ## What Are the Top-Rated SMS Marketing Software Products in 2026? ### 1. [Attentive](https://www.g2.com/products/attentive/reviews) **Average Rating:** 4.5/5.0 **Total Reviews:** 1,374 **Why buyers love it?:** Attentive showed a clear pattern around SMS-led customer retention in the feedback I evaluated. When I reviewed G2 sentiment, users highlight campaign creation, journeys, list growth, segmentation, performance reporting, and support during setup or migration. Reviewers often connect it with ecommerce workflows such as abandoned cart, post-purchase messages, and personalized subscriber outreach. I found that it fits teams that want SMS to operate as a measurable retention channel alongside other customer messaging. Users also mention pricing concerns, limits in popup or flow customization, and a desire for deeper reporting flexibility. ### What Do G2 Reviewers Say About Attentive? *AI-generated summary from verified user reviews* **Pros:** - Users value the **ease of use** of Attentive, finding it simple to manage and scale their campaigns effectively. - Users commend the **outstanding customer support** of Attentive, emphasizing helpful and responsive assistance throughout their experience. - Users appreciate the **extremely helpful support** from the Attentive team, enhancing the overall user experience significantly. - Users find Attentive to be incredibly **user-friendly** , making it easy for teams to manage marketing efforts efficiently. - Users find the **easy setup** of Attentive highly beneficial, allowing teams to quickly launch effective campaigns. **Cons:** - Users find the service **expensive** , with high costs impacting their overall satisfaction and ROI considerations. - Users find **missing features** like lack of Klaviyo integration and limited content control frustrating and hindering. - Users face challenges with **reporting issues** , particularly in integration and tracking attribution across platforms. - Users feel Attentive's **limited features** hinder integration and advanced functionality, impacting overall effectiveness and satisfaction. - Users find **integration issues** challenging with Attentive, particularly when connecting to various e-commerce platforms. #### Key Features - Internationalization - Campaign Analysis - Proximity Marketing - Bulk SMS - Automation #### What Are Recent G2 Reviews of Attentive? **"[Powerful AI Tools with Room for UI Improvement](https://www.g2.com/survey_responses/attentive-review-11448934)"** **Rating:** 4.0/5.0 stars *— Connor C.* [Read full review](https://www.g2.com/survey_responses/attentive-review-11448934) --- **"[User-Friendly with Exceptional Support](https://www.g2.com/survey_responses/attentive-review-10981103)"** **Rating:** 4.0/5.0 stars *— Becca A.* [Read full review](https://www.g2.com/survey_responses/attentive-review-10981103) --- ### 2. [Insider One](https://www.g2.com/products/insider-one/reviews) **Average Rating:** 4.8/5.0 **Total Reviews:** 1,334 **Why buyers love it?:** Insider One stood out for unifying multiple customer engagement channels in one platform. From the reviewer patterns I evaluated, users highlight journey templates, web and app campaigns, push, email, SMS, analytics, AI-assisted journey creation, and responsive support. Reviewers often connect it with faster campaign setup, segmentation, personalization, and reduced dependence on separate tools. I found that it fits teams that need complex customer journeys across several channels. Users also mention higher pricing, documentation gaps, and a need for stronger multi-brand access in one panel. ### What Do G2 Reviewers Say About Insider One? *AI-generated summary from verified user reviews* **Pros:** - Users find **Insider One easy to use** , enabling quick campaign edits and efficient customer engagement through automated notifications. - Users value **dynamic customer engagement** with Insider One, enhancing personalization across email, web, and SMS channels. - Users value the **personalization options** of Insider One, enhancing customer engagement and conversion through tailored communications. - Users value the **high engagement** achieved through personalized recommendations and multi-channel strategies across Insider One's platform. - Users appreciate the **proactive support** from Insider One's Customer Success team, enhancing their overall experience and strategy. **Cons:** - Users find the **learning curve challenging** due to the product's complexity and numerous features initially. - Users find the **difficult learning** curve challenging, requiring considerable time to fully grasp Insider One's features. - Users find the **time-consuming setup** process frustrating, especially with campaign and survey configurations. - Users find a **high learning curve** with Insider One, but eventual mastery leads to a rewarding experience. - Users face **integration issues** with Insider One, finding the process time-consuming and technically challenging. #### Key Features - Mobile Optimized - Segmentation - Revenue Analytics - Application Attribution - Push Notifications #### What Are Recent G2 Reviews of Insider One? **"[Insider One' CDP unified 1.2M customer profiles, powering realtime omnichannel automation our banking app](https://www.g2.com/survey_responses/insider-one-review-11313535)"** **Rating:** 5.0/5.0 stars *— Linh K.* [Read full review](https://www.g2.com/survey_responses/insider-one-review-11313535) --- **"[Empowers Targeted Campaigns with Ease](https://www.g2.com/survey_responses/insider-one-review-5144600)"** **Rating:** 5.0/5.0 stars *— Tu Oanh T.* [Read full review](https://www.g2.com/survey_responses/insider-one-review-5144600) --- #### What Are G2 Users Discussing About Insider One? - [Do you recommend connecting Insider with Yotpo?](https://www.g2.com/discussions/do-you-recommend-connecting-insider-with-yotpo) - 1 comment - [Can we decide which campaigns need to be prioritized more when users are eligible for multiple journeys and can receive multiple messages?](https://www.g2.com/discussions/can-we-decide-which-campaigns-need-to-be-prioritized-more-when-users-are-eligible-for-multiple-journeys-and-can-receive-multiple-messages) - 1 comment - [Does Insider offer predictive segments to target users?](https://www.g2.com/discussions/does-insider-offer-predictive-segments-to-target-users) - 1 comment ### 3. [Birdeye](https://www.g2.com/products/birdeye/reviews) **Average Rating:** 4.7/5.0 **Total Reviews:** 3,932 **Why buyers love it?:** Birdeye appeared strongest where customer messaging and reputation management overlap. When I reviewed G2 feedback, users highlight text communication, review capture, centralized dashboards, AI response support, and fast support. Reviewers often connect it with customer follow-up, review requests, ticket assignment, and online reputation visibility. I found that it fits businesses that want SMS outreach tied to customer reviews and local business interactions. Users also mention interface confusion, hidden features, listing update issues, reporting friction, and a learning curve for advanced tools. ### What Do G2 Reviewers Say About Birdeye? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Birdeye, enjoying its intuitive navigation and seamless management of reviews. - Users appreciate the **ease of managing reviews** with Birdeye, making customer feedback handling efficient and time-saving. - Users appreciate the **ease of managing reviews** with Birdeye, enhancing efficiency in customer feedback response. - Users love the **fast and efficient customer support** from Birdeye, making it easy to manage reviews effectively. - Users value the **easy-to-use platform** of Birdeye for managing reviews, messaging, and patient feedback efficiently. **Cons:** - Users express a desire for **missing features** , including more reports and integration with platforms like TikTok. - Users identify the need for **improvement in the AI chatbot's responsiveness** , as it struggles with complex customer queries. - Users find the **dashboard confusing** to navigate, particularly for administrators managing multiple locations. - Users note the **limited features** of Birdeye, highlighting the need for better review management and AI responses. - Users experience a **steep learning curve** initially, especially those less familiar with technology, but adapt over time. #### Key Features - Customer Feedback - Dashboard - Social Networks Monitoring - Social Media - Optimization #### What Are Recent G2 Reviews of Birdeye? **"[Easy Review Management Across Locations with a Simple, Actionable Dashboard](https://www.g2.com/survey_responses/birdeye-review-12726719)"** **Rating:** 5.0/5.0 stars *— Claudine S.* [Read full review](https://www.g2.com/survey_responses/birdeye-review-12726719) --- **"[Birdeye Puts Reviews, Messages, and Insights in One Time-Saving Dashboard](https://www.g2.com/survey_responses/birdeye-review-12725807)"** **Rating:** 5.0/5.0 stars *— Pranath M.* [Read full review](https://www.g2.com/survey_responses/birdeye-review-12725807) --- #### What Are G2 Users Discussing About Birdeye? - [What makes Birdeye a preferred tool for businesses looking to improve their online reputation and customer feedback management?](https://www.g2.com/discussions/what-makes-birdeye-a-preferred-tool-for-businesses-looking-to-improve-their-online-reputation-and-customer-feedback-management) - 1 comment - [What is Birdeye used for?](https://www.g2.com/discussions/what-is-birdeye-used-for) - 1 comment - [Are BirdEye reviews fake?](https://www.g2.com/discussions/are-birdeye-reviews-fake) - 2 comments ### 4. [Podium](https://www.g2.com/products/podium/reviews) **Average Rating:** 4.6/5.0 **Total Reviews:** 2,012 **Why buyers love it?:** Podium came through as a communications hub for customer conversations. From the G2 sentiment I evaluated, reviewers highlight text-first messaging, review requests, shared inboxes, payments, and team collaboration. Users often connect it with faster customer responses and one place to manage conversations from different channels. I found that it fits local businesses that rely on SMS for customer engagement and review collection. Reviewers also mention pricing concerns, plan-based feature limits, restricted integrations, and limited flexibility for smaller teams. ### What Do G2 Reviewers Say About Podium? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Podium, enjoying its simple interface and streamlined communication features. - Users value the **streamlined customer feedback management** of Podium, which enhances efficiency and boosts customer satisfaction. - Users highlight the **ease of communication** with Podium, appreciating the organized and friendly interaction with customers. - Users appreciate the **easy communication** via text with Podium, enhancing client connections and team productivity. - Users love the **ease of communication** with customers, enhancing their interaction and improving review collection through Podium. **Cons:** - Users express frustration over **missing features** in Podium, citing unmet promises and difficulties with integration and customer management. - Users find that **messaging issues** in Podium can hinder efficiency and make tracking conversations challenging. - Users find Podium has **limited features** like integration capabilities, making tracking and managing inquiries challenging. - Users find Podium's pricing to be **excessive** , especially for small businesses needing advanced features. - Users are frustrated with Podium's **poor customer support** , experiencing delays and unprofessional handling of appointments. #### Key Features - Corporate Reporting - Social Media Management - Employee Performance - Pop-up Chat - Customization #### What Are Recent G2 Reviews of Podium? **"[Podium Keeps Closing the Gap High-Tech Documentation Meets High-Touch Service](https://www.g2.com/survey_responses/podium-review-12566301)"** **Rating:** 5.0/5.0 stars *— VINAY P.* [Read full review](https://www.g2.com/survey_responses/podium-review-12566301) --- **"[Revolutionized Our Customer Engagement](https://www.g2.com/survey_responses/podium-review-12707136)"** **Rating:** 5.0/5.0 stars *— Edgar c.* [Read full review](https://www.g2.com/survey_responses/podium-review-12707136) --- #### What Are G2 Users Discussing About Podium? - [Is podium a CRM?](https://www.g2.com/discussions/is-podium-a-crm) - 2 comments - [What does the company podium do?](https://www.g2.com/discussions/what-does-the-company-podium-do) - 2 comments - [What is podium app?](https://www.g2.com/discussions/what-is-podium-app) ### 5. [HighLevel](https://www.g2.com/products/highlevel/reviews) **Average Rating:** 4.6/5.0 **Total Reviews:** 620 **Why buyers love it?:** HighLevel showed a strong pattern around consolidated sales and marketing workflows. When I assessed reviewer feedback, users highlight CRM functionality, two-way SMS, email, funnels, workflow automation, client-tool integrations, and multi-client use. Reviewers often connect it with onboarding, lead nurturing, follow-ups, and post-purchase communication. I found that it fits agencies or service businesses that want SMS inside a broader CRM and automation system. Users also mention an outdated interface, setup complexity, integration issues, and a steep learning curve for advanced workflows. ### What Do G2 Reviewers Say About HighLevel? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **abundance of integrated marketing tools** in HighLevel, offering a cost-effective all-in-one platform. - Users appreciate the **all-in-one functionality** of HighLevel, which streamlines marketing and significantly boosts operational efficiency. - Users commend the **excellent customer support** of HighLevel, enhancing their experience and satisfaction with the platform. - Users value the **feature richness** of HighLevel, offering numerous tools and innovative solutions at a low cost. - Users value the **intuitive automation setup** in HighLevel, enhancing efficiency and streamlining their workflow. **Cons:** - Users find the **learning curve steep** , requiring significant time and effort to master HighLevel's features and updates. - Users highlight **missing features** in HighLevel, wishing for better integration and enhanced functionality for live interactions. - Users find the **steep learning curve** of HighLevel challenging, requiring consistent effort to master its features and updates. - Users find the **interface not intuitive** , struggling with the complex functionalities and lacking clear documentation. - Users struggle with **poor customer support** , facing long wait times and inadequate assistance for technical issues. #### Key Features - Internationalization - Product & Price List Management - Case Management - Data Import & Export Tools - Building and Personalizing Emails #### What Are Recent G2 Reviews of HighLevel? **"[HighLevel centralizes CRM and automations with great flexibility](https://www.g2.com/survey_responses/highlevel-review-12432105)"** **Rating:** 4.0/5.0 stars *— Francisco P.* [Read full review](https://www.g2.com/survey_responses/highlevel-review-12432105) --- **"[High Level Streamlined Our Marketing with Powerful Automation Workflows](https://www.g2.com/survey_responses/highlevel-review-12607034)"** **Rating:** 5.0/5.0 stars *— Orlando M.* [Read full review](https://www.g2.com/survey_responses/highlevel-review-12607034) --- #### What Are G2 Users Discussing About HighLevel? - [How are other agencies working around HighLevel’s limits for bigger or more custom clients?](https://www.g2.com/discussions/how-are-other-agencies-working-around-highlevel-s-limits-for-bigger-or-more-custom-clients) - 1 comment - [Has pricing and “hidden” add‑ons changed how you package HighLevel to your own clients?](https://www.g2.com/discussions/has-pricing-and-hidden-add-ons-changed-how-you-package-highlevel-to-your-own-clients) - 1 comment - [What tips do you have for keeping email and SMS healthy when the tech side feels fragile?](https://www.g2.com/discussions/what-tips-do-you-have-for-keeping-email-and-sms-healthy-when-the-tech-side-feels-fragile) - 1 comment ### 6. [SlickText](https://www.g2.com/products/slicktext/reviews) **Average Rating:** 4.8/5.0 **Total Reviews:** 1,818 **Why buyers love it?:** SlickText registered as an accessible SMS platform for fast campaign execution. From the reviewer sentiment I evaluated, users highlight ease of use, quick setup, campaign edits, list creation, and helpful customer service. Reviewers often connect it with reminders, internal updates, resident communication, retail outreach, and nonprofit messaging. I found that it fits teams that need straightforward texting without heavy configuration. Users also mention pricing structure concerns, character limits, text-cost confusion, yearly-plan pressure, and cancellation friction. ### What Do G2 Reviewers Say About SlickText? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of SlickText, praising its navigation and helpful instructional videos. - Users value the **helpful customer support** of SlickText, praising their fast and friendly service consistently. - Users find the **support very helpful** , making it easy to create and send effective SMS campaigns. - Users value the **user-friendly interface** of SlickText, making message management and navigation effortless. - Users find **easy communication** with SlickText invaluable for training sessions and effective outreach to members. **Cons:** - Users find SlickText **expensive** due to high costs, limited messages, and extra charges for character usage. - Users find it challenging to notify contacts about their **text message source** , leading to potential communication issues. - Users find the **missing advanced automation features** limiting, impacting workflow flexibility and usability for growing needs. - Users note the **limited features** of SlickText, particularly in advanced reporting and admin functionality, affecting effectiveness. - Users find the **learning curve steep** due to cumbersome processes and confusing terminology in SlickText. #### Key Features - Bulk SMS - Reporting #### What Are Recent G2 Reviews of SlickText? **"[Easy and affordable](https://www.g2.com/survey_responses/slicktext-review-12775763)"** **Rating:** 5.0/5.0 stars *— Jeff D.* [Read full review](https://www.g2.com/survey_responses/slicktext-review-12775763) --- **"[Easy to Use, Powerful SMS Marketing Platform](https://www.g2.com/survey_responses/slicktext-review-12204545)"** **Rating:** 4.0/5.0 stars *— Steven M.* [Read full review](https://www.g2.com/survey_responses/slicktext-review-12204545) --- #### What Are G2 Users Discussing About SlickText? - [What is SlickText used for?](https://www.g2.com/discussions/what-is-slicktext-used-for) - 3 comments ### 7. [Textedly](https://www.g2.com/products/textedly/reviews) **Average Rating:** 4.6/5.0 **Total Reviews:** 1,325 **Why buyers love it?:** Textedly stood out in feedback where users need simple mass texting without complex setup. When I reviewed G2 patterns, users highlight ease of use, quick setup, uncomplicated billing, contact uploads, and efficient bulk messages. Reviewers often connect it with recruiting, store promotions, community updates, and outreach to contacts who miss email. I found that it fits organizations with recurring or seasonal text campaigns. Users also mention plan suspension limits and the need for more flexibility when messaging is not needed every month. ### What Do G2 Reviewers Say About Textedly? *AI-generated summary from verified user reviews* **Pros:** - Users praise Textedly for its **exceptional customer support** , noting quick responses and effective solutions to issues. - Users appreciate the **ease of use** of Textedly, noting its straightforward setup and helpful customer support. - Users highlight the **exceptional customer support** from Textedly, noting quick responses and effective problem-solving assistance. - Users appreciate the **easy communication features** of Textedly, enhancing customer engagement and streamlining messaging efforts. - Users appreciate the **time-saving capabilities** of Textedly, simplifying communication and enhancing productivity in the workplace. **Cons:** - Users note the **expensive pricing** and unexpected rate increases, which can complicate budgeting for Textedly services. - Users express a desire for **missing features** like saved messages to streamline their text-sending process. - Users face **SMS issues** with delivery failures and character counting, complicating their messaging experience with Textedly. - Users find **limited texting features** , such as no message saving option, frustrating for frequent reminders. - Users struggle with the **learning curve** due to insufficient documentation and complex features, relying on trial and error. #### Key Features - Campaign Analysis - Audience Segmentation - Sequencing - Website - Profiles #### What Are Recent G2 Reviews of Textedly? **"[Professional Support, Fast Approvals, and an Easy-to-Use UI](https://www.g2.com/survey_responses/textedly-review-12738037)"** **Rating:** 4.5/5.0 stars *— Youssef H.* [Read full review](https://www.g2.com/survey_responses/textedly-review-12738037) --- **"[Efficient Mass Communication with Room for Improvement](https://www.g2.com/survey_responses/textedly-review-9740578)"** **Rating:** 4.5/5.0 stars *— Jesse R.* [Read full review](https://www.g2.com/survey_responses/textedly-review-9740578) --- #### What Are G2 Users Discussing About Textedly? - [What is Textedly used for?](https://www.g2.com/discussions/what-is-textedly-used-for) - 1 comment - [What are the features of SMS?](https://www.g2.com/discussions/textedly-what-are-the-features-of-sms) - [How much does Textedly cost?](https://www.g2.com/discussions/how-much-does-textedly-cost) - 2 comments ### 8. [Klaviyo](https://www.g2.com/products/klaviyo/reviews) **Average Rating:** 4.6/5.0 **Total Reviews:** 1,302 **Why buyers love it?:** Klaviyo appeared most distinct where SMS sits beside email and ecommerce customer data. From the feedback I evaluated, users highlight email and SMS in one platform, segmentation, drag-and-drop design, loyalty workflows, Shopify connections, and flexible campaign creation. Reviewers often connect it with retention, customer targeting, automation, and ecommerce marketing operations. I found that it fits brands that want SMS tied to email journeys and customer segments. Users also mention SMS availability limits in some regions, a need for stronger analytics views, and difficulty evaluating newer initiatives. ### What Do G2 Reviewers Say About Klaviyo? *AI-generated summary from verified user reviews* **Pros:** - Users find Klaviyo to be **easy to use** , making organization and training a seamless experience for everyone. - Users love Klaviyo for its **powerful automation** , enabling easy, tailored email campaigns that enhance engagement and boost revenue. - Users value the **easy integration** of Klaviyo, enhancing campaign personalization and targeting across various platforms. - Users appreciate the **seamless integrations** of Klaviyo, enhancing campaign scheduling and maximizing engagement across platforms. - Users love Klaviyo's **powerful automation** , enabling easy creation of tailored campaigns that drive engagement and revenue. **Cons:** - Users find Klaviyo **expensive** , especially for beginners, which can be overwhelming due to frequent UI changes. - Users find the **missing features** in Klaviyo hinder their ability to customize and optimize their marketing efforts. - Users find the **steep learning curve** of Klaviyo challenging, requiring significant time to fully understand the platform. - Users experience **poor customer support** , particularly with limited access and slow responses during critical times. - Users note the **limited features** in Klaviyo, wishing for more templates and intuitive editing options. #### What Are Recent G2 Reviews of Klaviyo? **"[Klaviyo Makes Email Automation Simple, Powerful, and Reliable](https://www.g2.com/survey_responses/klaviyo-review-12738916)"** **Rating:** 4.5/5.0 stars *— Tejas K.* [Read full review](https://www.g2.com/survey_responses/klaviyo-review-12738916) --- **"[Klaviyo Delivers Strong ROI with Seamless Integrations and Powerful Automation](https://www.g2.com/survey_responses/klaviyo-review-12634864)"** **Rating:** 4.5/5.0 stars *— Chad T.* [Read full review](https://www.g2.com/survey_responses/klaviyo-review-12634864) --- #### What Are G2 Users Discussing About Klaviyo? - [What is Klaviyo used for?](https://www.g2.com/discussions/what-is-klaviyo-used-for) - 2 comments - [What is UTM tracking Klaviyo?](https://www.g2.com/discussions/what-is-utm-tracking-klaviyo) - 3 comments - [How do you integrate Klaviyo?](https://www.g2.com/discussions/how-do-you-integrate-klaviyo) - 1 comment, 1 upvote ### 9. [Braze](https://www.g2.com/products/braze/reviews) **Average Rating:** 4.5/5.0 **Total Reviews:** 1,657 **Why buyers love it?:** Braze reflected a broader customer engagement pattern in the review data. When I reviewed G2 sentiment, users highlight segmentation, AI-supported communication, data management, reliability, personalization, and journey orchestration. Reviewers often connect it with customer communications across channels and more targeted outreach based on user behavior. I found that it fits teams that need SMS as part of a larger lifecycle engagement program. Users also mention clunky reporting, rigid journey controls, and a need for more flexible campaign-level communication settings. ### What Do G2 Reviewers Say About Braze? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** in Braze, especially for campaign workflows and customer targeting. - Users appreciate the **intuitive design** of Braze, which facilitates easy learning and efficient campaign management. - Users find Braze incredibly **flexible and intuitive** , making it easy to scale and personalize user experiences effectively. - Users appreciate the **responsive customer support** of Braze, enhancing their overall experience and implementation process. - Users love the **user-friendly interface and powerful features** of Braze, enhancing communication across multiple channels effortlessly. **Cons:** - Users note the lack of **mobile app wallet solutions** and reporting features, hindering user engagement and efficiency. - Users experience a **steep learning curve** with Braze, making initial setup and advanced features challenging to grasp. - Users find the **reporting capabilities limited** for simple surveys, leading to a cumbersome experience for basic needs. - Users find the **analytics and reporting features limited** , requiring workarounds for effective campaign management. - Users find a **steep learning curve** with Braze, which can hinder new users from quickly adapting to its features. #### What Are Recent G2 Reviews of Braze? **"[Smooth sailing](https://www.g2.com/survey_responses/braze-review-8154150)"** **Rating:** 5.0/5.0 stars *— Ákos V.* [Read full review](https://www.g2.com/survey_responses/braze-review-8154150) --- **"[Engage your users with an higher level AI-native orchestration tool](https://www.g2.com/survey_responses/braze-review-5272290)"** **Rating:** 4.5/5.0 stars *— Federico M.* [Read full review](https://www.g2.com/survey_responses/braze-review-5272290) --- #### What Are G2 Users Discussing About Braze? - [What is Braze used for?](https://www.g2.com/discussions/what-is-braze-used-for) - 4 comments ### 10. [Close](https://www.g2.com/products/close/reviews) **Average Rating:** 4.7/5.0 **Total Reviews:** 2,016 **Why buyers love it?:** Close came through as a sales CRM with communication built into the workflow. From the reviewer patterns I evaluated, users highlight a clean interface, calling, texting, automation, contact organization, tasks, and activity tracking. Reviewers often connect it with lead follow-up, sales process management, and high-volume outreach. I found that it fits teams that want SMS tied closely to calls, email, and sales pipeline activity. Users also mention mobile navigation issues, communication history friction, automation and reporting limits, system lags, and power dialer concerns. ### What Do G2 Reviewers Say About Close? *AI-generated summary from verified user reviews* **Pros:** - Users find Close to be **extremely user-friendly** , enhancing productivity with its seamless integrations and streamlined processes. - Users find Close to be **incredibly helpful** , providing excellent customer support and intuitive features for seamless sales processes. - Users appreciate the **simplicity and user-friendliness** of Close, making customer management and tracking effortless. - Users value the **exceptional integration and communication features** of Close CRM, enhancing efficiency and organization in sales. - Users value the **intuitive design** of Close, appreciating its simplicity and functionality for efficient workflow management. **Cons:** - Users note the **missing features** in Close, particularly in Inbox management and custom reporting, affecting usability. - Users face issues with **call recording and additional party features** , impacting the overall call experience on Close. - Users note the **limited features** of Close, particularly in call handling and customization options. - Users note a **steep learning curve** initially due to UI layout and basic functionalities, but adjust with time. - Users find the **limited customization** options cumbersome, hindering advanced reporting and personalized workflow management. #### Key Features - User, Role, and Access Management - Contact & Account Management - Email Marketing - Support Analytics - Integration APIs #### What Are Recent G2 Reviews of Close? **"[Streamlined Sales Tracking with Close](https://www.g2.com/survey_responses/close-review-9087574)"** **Rating:** 5.0/5.0 stars *— Tristan W.* [Read full review](https://www.g2.com/survey_responses/close-review-9087574) --- **"[Efficient CRM with Easy Setup and Strong Follow-Up Tools](https://www.g2.com/survey_responses/close-review-11140783)"** **Rating:** 5.0/5.0 stars *— Elle C.* [Read full review](https://www.g2.com/survey_responses/close-review-11140783) --- #### What Are G2 Users Discussing About Close? - [What is Close used for?](https://www.g2.com/discussions/close-what-is-close-used-for) - 2 comments - [What is Close used for?](https://www.g2.com/discussions/what-is-close-used-for) - 1 comment ### 11. [EZ Texting](https://www.g2.com/products/ez-texting/reviews) **Average Rating:** 4.5/5.0 **Total Reviews:** 728 **Why buyers love it?:** EZ Texting showed a practical pattern around quick message creation and broad outreach. When I assessed reviewer feedback, users highlight ease of use, efficient bulk sends, AI-assisted message creation, reporting, and fast delivery of important updates. Reviewers often connect it with employee alerts, client updates, announcements, and simple campaign sends. I found that it fits teams that need to reach groups quickly with minimal setup. Users also mention contact-name limitations, list management friction, and the need for cleaner subscriber details. ### What Do G2 Reviewers Say About EZ Texting? *AI-generated summary from verified user reviews* **Pros:** - Users find EZ Texting to be **easy to use** , enhancing workflow and client engagement effortlessly. - Users value the **easy communication** of EZ Texting, enhancing customer engagement and efficiency in messaging. - Users appreciate the **user-friendly interface** of EZ Texting, making campaign management simple and efficient for everyone. - Users commend the **top-tier customer support** of EZ Texting, making setup and implementation efficient and straightforward. - Users praise the **easy setup** of EZ Texting, making communication quick and efficient for businesses and clients. **Cons:** - Users find EZ Texting to be **expensive** , with unforeseen credit expiration adding to significant costs and frustration. - Users find the interface **not intuitive** , needing improvement for a more user-friendly experience and better notifications. - Users find the **SMS issues** frustrating, particularly with credit usage and app limitations affecting their messaging experience. - Users experience frequent **sending issues** , with messages bouncing and inadequate analytics impacting effective communication. - Users find the **contact management process cumbersome** , wishing for a more streamlined and efficient experience. #### Key Features - Bulk SMS - Reporting - Autonomous Task Execution #### What Are Recent G2 Reviews of EZ Texting? **"[It is in fact EZ](https://www.g2.com/survey_responses/ez-texting-review-10940577)"** **Rating:** 5.0/5.0 stars *— Matt .* [Read full review](https://www.g2.com/survey_responses/ez-texting-review-10940577) --- **"[EZ Texting Helped Us Scale Efficiently and Save Tons of Time](https://www.g2.com/survey_responses/ez-texting-review-12628534)"** **Rating:** 4.5/5.0 stars *— kariorozco N.* [Read full review](https://www.g2.com/survey_responses/ez-texting-review-12628534) --- #### What Are G2 Users Discussing About EZ Texting? - [What is EZ Texting used for?](https://www.g2.com/discussions/what-is-ez-texting-used-for) - 2 comments - [What technology is used to send texts?](https://www.g2.com/discussions/what-technology-is-used-to-send-texts) - [Is EZ Texting free?](https://www.g2.com/discussions/is-ez-texting-free) - 1 comment ### 12. [MoEngage](https://www.g2.com/products/moengage/reviews) **Average Rating:** 4.5/5.0 **Total Reviews:** 508 **Why buyers love it?:** MoEngage stood out for customer data activation across engagement channels. From the G2 feedback I evaluated, users highlight segmentation, personalization, analytics, journey flows, helpful support, and a clean interface. Reviewers often connect it with customer behavior insight, timely communication, and coordinated campaigns across channels. I found that it fits teams that need SMS as part of data-driven lifecycle messaging. Users also mention occasional downtime, an initial learning curve, and a platform depth that takes time to unlock. ### What Do G2 Reviewers Say About MoEngage? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of MoEngage, benefiting from its user-friendly interface and manageable data handling. - Users praise the **ease of building funnels** and the powerful insights from real-time segments in MoEngage. - Users value the **real-time segment updates** provided by MoEngage, enhancing their decision-making and analytic processes. - Users find MoEngage **extremely helpful** for segment flows and data management, enhancing campaign strategies effectively. - Users appreciate the **effective campaign management** of MoEngage, enhancing segmentation and improving lead generation for their organization. **Cons:** - Users find **missing session-related features** and inconsistent notifications frustrating, often needing tech support for profile updates. - Users find the **steep learning curve** challenging, though mastering the system brings significant returns on investment. - Users find that MoEngage has **limited live features** and faces challenges with API scalability and AI effectiveness. - Users find the **complexity** in managing segments and pricing structures detracts from an otherwise useful experience. - Users find the **difficult learning** curve of MoEngage challenging, particularly for new users navigating its features. #### What Are Recent G2 Reviews of MoEngage? **"[MoEngage Turns Raw Event Data into Actionable, Visual Campaign Journeys](https://www.g2.com/survey_responses/moengage-review-12502802)"** **Rating:** 4.5/5.0 stars *— Verified User in Information Technology and Services* [Read full review](https://www.g2.com/survey_responses/moengage-review-12502802) --- **"[Effortless Funnel Building and Real-Time Segmentation](https://www.g2.com/survey_responses/moengage-review-12111630)"** **Rating:** 4.5/5.0 stars *— Ravindra N.* [Read full review](https://www.g2.com/survey_responses/moengage-review-12111630) --- #### What Are G2 Users Discussing About MoEngage? - [What is MoEngage used for?](https://www.g2.com/discussions/moengage-what-is-moengage-used-for) - 1 comment, 1 upvote - [What is MoEngage used for?](https://www.g2.com/discussions/what-is-moengage-used-for) - 2 comments ### 13. [Omnisend](https://www.g2.com/products/omnisend/reviews) **Average Rating:** 4.6/5.0 **Total Reviews:** 1,141 **Why buyers love it?:** Omnisend showed a clear ecommerce retention pattern in the available feedback. From the reviewer patterns I evaluated, users highlight email and SMS in one platform, automations, audience analytics, pop-ups, AI copy support, and helpful customer service. Reviewers often connect it with retention workflows, customer targeting, and faster campaign creation for online stores. I found that it fits ecommerce teams that want SMS alongside email and automation in one system. Users also mention limitations in visibility for email details, pop-up constraints, permission issues, and room for deeper analytics. ### What Do G2 Reviewers Say About Omnisend? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Omnisend, highlighting its simplicity for multichannel marketing without technical skills. - Users praise the **excellent support** , both AI and human, enhancing their overall experience with Omnisend. - Users praise the **excellent customer support** from both AI and human representatives, enhancing their overall experience. - Users appreciate the **intuitive automation** in Omnisend, simplifying multichannel campaigns for their e-commerce needs. - Users love the **automation capabilities** of Omnisend, streamlining multichannel marketing and empowering campaign success effortlessly. **Cons:** - Users find the **limited features** of Omnisend hinder their ability to fully customize and automate their campaigns. - Users feel frustrated by the **missing features** in Omnisend, particularly in email personalization and advanced design options. - Users feel that the pricing is **expensive** and lack flexibility, particularly for businesses experiencing seasonal peaks. - Users find the **limited customization** options frustrating, hindering their ability to create unique designs and layouts. - Users feel **limited templates** hinder creativity and customization for their email designs in Omnisend. #### Key Features - Manage Email Deliverability - Landing Pages and Forms - Marketing Lead Database - Program Management - Social Sharing #### What Are Recent G2 Reviews of Omnisend? **"[Far above the competition](https://www.g2.com/survey_responses/omnisend-review-12650962)"** **Rating:** 5.0/5.0 stars *— Verified User in Apparel & Fashion* [Read full review](https://www.g2.com/survey_responses/omnisend-review-12650962) --- **"[A great entry-level platform with potential for growth](https://www.g2.com/survey_responses/omnisend-review-12824350)"** **Rating:** 4.0/5.0 stars *— Lindsay D.* [Read full review](https://www.g2.com/survey_responses/omnisend-review-12824350) --- #### What Are G2 Users Discussing About Omnisend? - [What is Omnisend used for?](https://www.g2.com/discussions/what-is-omnisend-used-for) - [What is Mautic software?](https://www.g2.com/discussions/what-is-mautic-software) - 1 comment - [How do I choose a marketing automation software?](https://www.g2.com/discussions/how-do-i-choose-a-marketing-automation-software) - 1 comment ### 14. [Salesmsg](https://www.g2.com/products/salesmsg/reviews) **Average Rating:** 4.7/5.0 **Total Reviews:** 375 **Why buyers love it?:** Salesmsg appeared strongest for day-to-day customer texting tied to CRM activity. When I reviewed G2 sentiment, users highlight ease of use, CRM integrations, group messaging, saved replies, alerts, and customer support. Reviewers often connect it with appointment updates, reminders, customer questions, and outreach automation. I found that it fits teams that need SMS conversations connected to contact records. Users also mention setup challenges, slow loading, delivery issues, and requests for stronger automation and integration depth. ### What Do G2 Reviewers Say About Salesmsg? *AI-generated summary from verified user reviews* **Pros:** - Users find Salesmsg highly **convenient and easy to use** , streamlining communication without disturbing patients. - Users find **easy communication** with Salesmsg essential, simplifying interactions with busy patients while keeping information organized. - Users value the **easy integration** with HubSpot, enhancing their SMS communication processes efficiently. - Users appreciate the **seamless integrations** of Salesmsg with HubSpot, enhancing their communication and lead management. - Users commend the **responsive customer support** of Salesmsg, ensuring assistance is always readily available when needed. **Cons:** - Users express a need for **missing features** like dark mode and large image uploads for improved usability. - Users frequently experience **messaging issues** including delivery problems and limitations on SMS sending capabilities. - Users face **sending issues** with blank panels and lack of status reports, complicating the messaging process. - Users experience **SMS delivery issues** and delays in message visibility, particularly with photo messages. - Users face **slow loading** issues with the mobile app, making it cumbersome and unreliable for message management. #### Key Features - Social Media - Targeting - Text Scheduler - Reporting - Cross-system Integration #### What Are Recent G2 Reviews of Salesmsg? **"[Easy-to-Navigate Platform with Regular Updates and Standout Support](https://www.g2.com/survey_responses/salesmsg-review-12509445)"** **Rating:** 4.5/5.0 stars *— Verified User in Retail* [Read full review](https://www.g2.com/survey_responses/salesmsg-review-12509445) --- **"[User-Friendly, Boosts Communication Efforts](https://www.g2.com/survey_responses/salesmsg-review-12639802)"** **Rating:** 5.0/5.0 stars *— Virginia M.* [Read full review](https://www.g2.com/survey_responses/salesmsg-review-12639802) --- #### What Are G2 Users Discussing About Salesmsg? - [What is Salesmsg used for?](https://www.g2.com/discussions/what-is-salesmsg-used-for) ### 15. [Textla](https://www.g2.com/products/textla/reviews) **Average Rating:** 5.0/5.0 **Total Reviews:** 128 **Why buyers love it?:** Textla came through as a simple SMS tool for small-business outreach. When I reviewed G2 feedback, users highlight easy setup, low-cost messaging, outbound campaign organization, onboarding help, photo support, and practical list communication. Reviewers often connect it with customer updates, member communication, store events, and text messages that receive more attention than email. I found that it fits small teams that want a straightforward SMS platform with accessible pricing. Users also mention personalized texting costs and tight message-length limits for longer updates or links. ### What Do G2 Reviewers Say About Textla? *AI-generated summary from verified user reviews* **Pros:** - Users highlight the **ease of use** of Textla, appreciating its simple setup and accessibility for beginners. - Users commend the **quick and attentive customer support** of Textla, enhancing their overall experience with the platform. - Users love the **user-friendly design** of Textla, appreciating its simplicity and efficient functionality for tasks. - Users value the **exceptional support** from Textla, appreciating the quick and caring assistance received from the team. - Users love the **affordable pricing** of Textla, making it perfect for newcomers and efficient for large text lists. **Cons:** - Users often face **SMS issues** with character limits and unreliable updates, affecting communication efficiency. - Users face issues with **campaign management** , such as opt-out problems and limitations on contact uploads. - Users find the **pricing for Textla** to be steep, especially for longer messages and personalized texting. - Users express a desire for improved **integration options** with services like CRM and Zapier for better functionality. - Users note a **small learning curve** with Textla's dashboard, requiring some time to fully grasp its potential. #### Key Features - Bulk SMS - Reporting - Autonomous Task Execution #### What Are Recent G2 Reviews of Textla? **"[Effortless Onboarding with Textla](https://www.g2.com/survey_responses/textla-review-11800881)"** **Rating:** 5.0/5.0 stars *— Jim S.* [Read full review](https://www.g2.com/survey_responses/textla-review-11800881) --- **"[Outstanding Experience with This Software](https://www.g2.com/survey_responses/textla-review-11955385)"** **Rating:** 4.5/5.0 stars *— Markus L.* [Read full review](https://www.g2.com/survey_responses/textla-review-11955385) --- ### 16. [Evam](https://www.g2.com/products/evam/reviews) **Average Rating:** 4.8/5.0 **Total Reviews:** 213 **Product Description:** Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages real-time data analysis to deliver unparalleled customer engagement. Evam empowers banks, telecommunications companies, and others to handle billions of interactions with AI algorithms, orchestrate customer journeys, and engage with customers across all channels, digital and legacy, in real-time. Our goal is to help our clients increase customer loyalty, maximize ROI and efficiency, and save time and money. Enterprises have the shortest time-to-market thanks to Evam’s low-code- development, scalable and modular platform leveraged by an experienced & high-quality management team with telco and banking domain know-how. With dozens of Forrester and Gartner research reports recognizing our excellence in customer engagement and event stream processing, our technology is trusted by industry giants like Vodafone, T-Mobile, Jazz, Turkcell, ICBC, TEB/BNP Paribas, ING Bank and Garanti BBVA. Headquartered in London and with offices in Amsterdam, Sofia and Istanbul, Evam delivers its products and services directly and through over 20 global partners. Our solutions are currently utilized by more than 600 million end-users, processing 20 billion events in over 15 countries every day. ### What Do G2 Reviewers Say About Evam? *AI-generated summary from verified user reviews* **Pros:** - Users find Evam’s interface **incredibly easy to use** , making campaign design and execution intuitive and efficient. - Users value Evam's **real-time data capture and personalized campaigns** , greatly enhancing their approach to campaign management. - Users appreciate the **intuitive UI** of Evam, making campaign design and management easy for everyone. - Users value the **automation features** of Evam, enhancing real-time updates and improving operational efficiency. - Users value the **flexibility** of Evam, enabling real-time, personalized customer engagement with ease and confidence. **Cons:** - Users find the **learning curve steep** due to a cluttered interface and a lack of guidance for new features. - Users face a **difficult learning curve** with Evam, especially for complex workflows and initial setup challenges. - Users find a **steep learning curve** with Evam, especially when navigating complex workflows and settings without guidance. - Users find that **complex features** of Evam can be challenging, especially without prior experience or technical support. - Users find the interface **not intuitive** , making it challenging for non-technical teams to navigate effectively. #### What Are Recent G2 Reviews of Evam? **"[EVAM: Driving Campaign Excellence with Opportunities for Enhancement](https://www.g2.com/survey_responses/evam-review-12369139)"** **Rating:** 4.0/5.0 stars *— Maryam A.* [Read full review](https://www.g2.com/survey_responses/evam-review-12369139) --- **"[Effortless Real-Time Campaign Management with Evam](https://www.g2.com/survey_responses/evam-review-12699325)"** **Rating:** 5.0/5.0 stars *— Sinem C.* [Read full review](https://www.g2.com/survey_responses/evam-review-12699325) --- #### What Are G2 Users Discussing About Evam? - [What is Evam Continuous Intelligence Platform used for?](https://www.g2.com/discussions/what-is-evam-continuous-intelligence-platform-used-for) ### 17. [Constant Contact](https://www.g2.com/products/constant-contact/reviews) **Average Rating:** 4.1/5.0 **Total Reviews:** 7,203 **Product Description:** We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we help you build strong connections and generate powerful results. - Grow your audience Build your list fast with landing pages, social media lead ads, and more. - Deepen customer relationships Connect with people where they are—via text, email, or social—all from one platform, to drive more engagement and results for your business. - Simplify your social media Create and manage social posts and ads to generate awareness, drive leads and promote growth. - Sync with the apps you're already using Connect with digital tools you're already using to grow your business and sell more online, faster. Learn more at www.constantcontact.com ### What Do G2 Reviewers Say About Constant Contact? *AI-generated summary from verified user reviews* **Pros:** - Users find **Constant Contact easy to use** , appreciating its intuitive campaign creation and scheduling features. - Users value the **easy creation of campaigns** on Constant Contact, allowing for efficient engagement with customers. - Users value the **user-friendly email builder** of Constant Contact, enhancing their email marketing experience for small businesses. - Users value the **ease of creating consistent newsletters and engaging social media posts** with Constant Contact's versatile tools. - Users value the **helpful customer support** of Constant Contact, ensuring quick solutions whenever needed. **Cons:** - Users find the **missing features** in Constant Contact hinder usability and lead to frustration with the service. - Users criticize the **limited customization** options in Constant Contact, finding it restrictive for their design needs. - Users find **Constant Contact's limited features** not tailored to their needs, leading to perceived cost inefficiency. - Users find the **limited templates** and designs restrictive, impacting creativity and user experience in Constant Contact. - Users find **layout issues** with Constant Contact, causing confusion in navigation and inconsistent tool placement. #### What Are Recent G2 Reviews of Constant Contact? **"[Clean, Affordable Newsletter Tool with Easy Integrations, Analytics, and A/B Testing](https://www.g2.com/survey_responses/constant-contact-review-12722795)"** **Rating:** 5.0/5.0 stars *— Charles J.* [Read full review](https://www.g2.com/survey_responses/constant-contact-review-12722795) --- **"[Easy to Use, Confident Messaging, and a Clean Look](https://www.g2.com/survey_responses/constant-contact-review-12683986)"** **Rating:** 4.0/5.0 stars *— Olivia M.* [Read full review](https://www.g2.com/survey_responses/constant-contact-review-12683986) --- #### What Are G2 Users Discussing About Constant Contact? - [How are small businesses using Constant Contact to enhance their email marketing campaigns effectively?](https://www.g2.com/discussions/how-are-small-businesses-using-constant-contact-to-enhance-their-email-marketing-campaigns-effectively) - 3 comments - [What is Constant Contact used for?](https://www.g2.com/discussions/constant-contact-what-is-constant-contact-used-for) - 4 comments, 1 upvote - [Does Constant Contact have a CRM?](https://www.g2.com/discussions/does-constant-contact-have-a-crm) - 2 comments ### 18. [WebEngage](https://www.g2.com/products/webengage/reviews) **Average Rating:** 4.5/5.0 **Total Reviews:** 738 **Product Description:** WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with their users across various digital channels. With its comprehensive suite of tools and solutions, WebEngage empowers businesses to understand, engage, and retain customers effectively. - UNIFY CUSTOMER DATA: WebEngage enables businesses to consolidate customer data from various sources, providing real-time insights and allowing dynamic micro-segmentation for targeted campaigns based on specific customer attributes and behaviors. - MULTI-CHANNEL JOURNEYS: With WebEngage's intuitive drag-and-drop workflow builder, businesses can seamlessly design and automate multi-channel customer journeys, ensuring consistent and personalized experiences across channels such as email, SMS, push notifications, and more. - TARGETED CAMPAIGNS: WebEngage empowers businesses to automate personalized campaigns triggered by customer actions and predefined business events. This ensures timely and relevant communication to enhance customer engagement and conversion rates. - AI-DRIVEN PREDICTIVE MODELS: WebEngage Analytics dashboard empowers all metrics required to segment, engage and retain priority customers, churn to convert windows and ROI optimization,This allows businesses to focus their interventions and campaigns for maximum impact and better ROI. - 1:1 PERSONALIZATION: WebEngage enables businesses to deliver personalized experiences at scale. By incorporating user intent, preferences, and other relevant data, businesses can tailor their communications to each individual customer, fostering omni-channel customer engagement. What's more? WebEngage’s platform is quick and easy to integrate. Compatible with range of ESP and MSP, all it takes is a few hours from the tech team. Presence across the globe: With headquarters in India, WebEngage has expanded its operations globally with offices and presence in the Middle East & Africa region, Southeast Asia, and South America. ### What Do G2 Reviewers Say About WebEngage? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of WebEngage, finding it intuitive and user-friendly for analytics and campaigns. - Users value the **helpful customer support** of WebEngage, which enhances their communication and campaign strategies effectively. - Users value the **effective journey creation tools** for automating communication and enhancing lead nurturing efforts. - Users value the **robust analytics** provided by WebEngage, which enhances their campaign effectiveness and insights. - Users value the **superfast customer support** of WebEngage, making setup and integration a breeze. **Cons:** - Users find the **learning curve steep** , suggesting improvements for onboarding and navigation to ease initial use. - Users experience **slow performance** with report loading and segment brewing, impacting their overall satisfaction with WebEngage. - Users find the **missing segment creation feature** cumbersome, delaying campaign setups and hindering overall efficiency. - Users express frustration over **poor customer support** , highlighting slow responses and limited availability for timely assistance. - Users find the **onboarding process time-consuming** , wishing for improvements to expedite campaign setup and support responses. #### What Are Recent G2 Reviews of WebEngage? **"[Powerful Platform for Personalised Customer Engagement & Retention- WebEngage](https://www.g2.com/survey_responses/webengage-review-12823335)"** **Rating:** 5.0/5.0 stars *— Tapesh D.* [Read full review](https://www.g2.com/survey_responses/webengage-review-12823335) --- **"[WebEngage Makes Personalized Lifecycle Campaigns Easy with Powerful Multi-Channel Automation](https://www.g2.com/survey_responses/webengage-review-12823450)"** **Rating:** 4.5/5.0 stars *— yuvraaj g.* [Read full review](https://www.g2.com/survey_responses/webengage-review-12823450) --- ### 19. [Vibes](https://www.g2.com/products/vibes/reviews) **Average Rating:** 4.7/5.0 **Total Reviews:** 53 **Product Description:** Vibes’ mobile-first platform creates personal, revenue-driving and long-term mobile engagement between consumers and the world-class brands they love. Industry leaders like Chipotle, Kohl’s and Polo Ralph Lauren use Vibes to grow customer relationships with relevant, high-volume mobile messaging and mobile wallet marketing on a global scale. Vibes enables marketers to seamlessly connect with their customers using a data-rich and API-packed solution that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns. Vibes is recognized as one of only four Tier 1 aggregators by the The Common Short Code Administration (CSCA). ### What Do G2 Reviewers Say About Vibes? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **helpful support** provided by Vibes, ensuring a smooth implementation and ongoing assistance. - Users value the **responsive and helpful customer support** of Vibes, enhancing their overall experience and satisfaction. - Users find Vibes to be **intuitive and seamless** , making setup and execution a smooth process for effective marketing. - Users find Vibes’ **implementation ease** remarkable, benefiting from responsive support and a seamless setup experience. - Users find Vibes to be incredibly **intuitive and user-friendly** , facilitating seamless execution and innovative marketing strategies. **Cons:** - Users experience frequent **delays** due to the need for customization and updates, complicating integration and workflow. - Users find the **lack of native email integration** in Vibes limits streamlined communication and data synchronization. - Users find the **cost of Vibes** to be a significant limitation, impacting their ability to fully utilize its features. - Users face **integration issues** due to the lack of email platform compatibility, hindering seamless communication experiences. - Users note a **lack of integrations** with email platforms, complicating communication and requiring alternative solutions. #### What Are Recent G2 Reviews of Vibes? **"[Vibes is a valued partner enabling communication with our guests](https://www.g2.com/survey_responses/vibes-review-11592327)"** **Rating:** 5.0/5.0 stars *— Michael H.* [Read full review](https://www.g2.com/survey_responses/vibes-review-11592327) --- **"[Vibes x Ralph Lauren](https://www.g2.com/survey_responses/vibes-review-10652210)"** **Rating:** 5.0/5.0 stars *— Taylor S.* [Read full review](https://www.g2.com/survey_responses/vibes-review-10652210) --- #### What Are G2 Users Discussing About Vibes? - [What is Vibes used for?](https://www.g2.com/discussions/what-is-vibes-used-for) - 1 comment ### 20. [JustCall](https://www.g2.com/products/saas-labs-justcall/reviews) **Average Rating:** 4.3/5.0 **Total Reviews:** 2,353 **Product Description:** JustCall is the only AI-powered business communication platform that brings calls, texts, email, and WhatsApp together in one place. It helps customer-facing teams work more efficiently, respond faster, and connect better with prospects and customers. 6,000+ businesses worldwide use JustCall to: - Manage all customer conversations from a single platform - Automate routine tasks and workflows - Get real-time AI insights to improve conversations - Ensure 24/7 coverage with inbound AI Voice Agents (outbound support coming soon) Key features: - Calling: Global phone numbers, inbound/outbound calling, smart routing, auto/predictive/power dialers - Messaging: SMS & MMS, workflows, bots, shared WhatsApp inbox, multi-level IVR, shared email inbox - AI tools: Real-time agent assist, AI coaching, sentiment analysis, call scoring, live monitoring, SMS Copilot, inbound AI Voice Agent - Integrations & collaboration: 100+ CRM integrations, collaborative team workspace ### What Do G2 Reviewers Say About JustCall? *AI-generated summary from verified user reviews* **Pros:** - Users find JustCall's **ease of use** exceptionally advantageous, enjoying quick setup and user-friendly features for seamless operations. - Users appreciate the **comprehensive capabilities** of JustCall, enhancing customer communication and supporting seamless integration and automation. - Users appreciate JustCall for its **comprehensive capabilities** that enhance customer communication and streamline operations. - Users love the **seamless call experience** of JustCall, enhancing productivity and integrating smoothly with their CRM. - Users appreciate the **comprehensive calling features** of JustCall, enhancing customer communication and streamlining sales processes. **Cons:** - Users experience **call issues** with JustCall, often missing calls and facing lag, impacting their overall communication efficiency. - Users experience **call visibility issues** on JustCall, making it difficult to manage incoming calls effectively. - Users experience **connection issues** with JustCall, struggling to see incoming calls despite hearing them ring. - Users report **poor call quality** , including call drops and issues with incoming call notifications, detracting from their experience. - Users experience a significant **lag during calls** , often missing crucial moments and facing connection delays. #### What Are Recent G2 Reviews of JustCall? **"[Streamlined Communication with CRM Integration](https://www.g2.com/survey_responses/justcall-review-12578510)"** **Rating:** 4.0/5.0 stars *— Ankit K.* [Read full review](https://www.g2.com/survey_responses/justcall-review-12578510) --- **"[Efficient Communication Hub for Global Outreach and CRM Syncing](https://www.g2.com/survey_responses/justcall-review-12696120)"** **Rating:** 4.5/5.0 stars *— Soumyajit B.* [Read full review](https://www.g2.com/survey_responses/justcall-review-12696120) --- ### 21. [800.com](https://www.g2.com/products/800-com/reviews) **Average Rating:** 4.7/5.0 **Total Reviews:** 929 **Product Description:** Know Which Marketing Efforts Are Actually Driving Calls and Customers. 800.com helps small businesses and agencies grow smarter by turning everyday phone calls into actionable insights. With a professional phone number, intuitive call routing, and built-in call tracking, you can stop guessing where your leads are coming from and start focusing on what works. Even if you're new to call tracking, 800.com makes it easy to assign unique phone numbers to your campaigns (website, ads, social, print), track results in real time, and route calls to the right person or team - all from one simple dashboard. For agencies and advanced users, 800.com supports powerful tools like: 📶Dynamic Number Insertion (DNI) to track exact sources of inbound calls ✅Integrations with GA4, Google Ads, Meta, and Microsoft Ads 💻Client-level account management with white-labeled dashboards Built for SMBs but scalable for agencies, 800.com also includes: 📞 Call forwarding, voicemail, and customizable IVR 🔁 Call recording and transcription with playback for training or QA 👱Enhanced caller ID, complete with name, email and address 📈 In-depth call analytics and reporting 💬 SMS campaigns for direct customer engagement 📲Mobile app so your business line goes everywhere you go For agencies managing multiple clients, 800.com provides agency-level capabilities, including client management features and white-labeled dashboards. This functionality allows agencies to efficiently oversee various accounts while maintaining a consistent brand experience for their clients. With the upcoming advanced AI features, such as sentiment analysis, 800.com is poised to deliver even greater insights into customer interactions, making it a powerful tool for businesses aiming to elevate their marketing strategies and customer service. Looking for advanced call forwarding and routing with custom greetings and an auto-attendant? We have that too! Whether you're just starting out or scaling fast, 800.com helps you look more professional, stay responsive, and make better marketing decisions - without the complexity of traditional phone systems. ### What Do G2 Reviewers Say About 800.com? *AI-generated summary from verified user reviews* **Pros:** - Users find **800.com easy to use** , appreciating its seamless setup, intuitive interface, and efficient call management tools. - Users find the **easy setup** of 800.com to be intuitive and user-friendly, enhancing their overall experience. - Users value the **dependable customer support** of 800.com, enhancing their overall experience with the service. - Users love the **number management features** of 800.com, offering seamless redirection and significant cost savings. - Users appreciate the **ease of use** and seamless setup of 800.com, enhancing overall satisfaction and reliability. **Cons:** - Users find the **pricing and charges for text messaging** on 800.com to be problematic and potentially costly. - Users find the **learning curve steep** for 800.com, with initial setup and navigation being particularly challenging. - Users desire more **features on the app** as it's lacking in comparison to the website's capabilities. - Users find it a challenge to manage **number assignments** , particularly in getting a working vanity number for their needs. - Users report frustrating **call connectivity issues** that lead to delays and missed calls, affecting communication efficiency. #### What Are Recent G2 Reviews of 800.com? **"[800.com’s Stellar Support and Seamless Online-to-Phone Messaging](https://www.g2.com/survey_responses/800-com-review-12775183)"** **Rating:** 5.0/5.0 stars *— Jeannita T.* [Read full review](https://www.g2.com/survey_responses/800-com-review-12775183) --- **"[Exceptional Service and Branding with Ease](https://www.g2.com/survey_responses/800-com-review-12167362)"** **Rating:** 5.0/5.0 stars *— Tranquility Cottage & More Getaways LLC .* [Read full review](https://www.g2.com/survey_responses/800-com-review-12167362) --- #### What Are G2 Users Discussing About 800.com? - [What is 800.com used for?](https://www.g2.com/discussions/what-is-800-com-used-for) - 1 comment ### 22. [indigitall](https://www.g2.com/products/indigitall/reviews) **Average Rating:** 4.8/5.0 **Total Reviews:** 414 **Product Description:** indigitall is a comprehensive customer engagement platform built to deliver seamless, personalized experiences across every digital touchpoint. By unifying all your inbound and outbound communication channels—including push notifications, WhatsApp, and advanced AI Agents—we provide the tools for you to genuinely understand your audience. This holistic approach empowers brands to launch automated, targeted campaigns that not only boost engagement but directly drive conversion and long-term customer value. To learn more, visit indigitall.com. ### What Do G2 Reviewers Say About indigitall? *AI-generated summary from verified user reviews* **Pros:** - Users love the **ease of use** of indigitall, finding it intuitive for managing multiple communication channels effortlessly. - Users value the **helpful customer support** of Indigitall, ensuring prompt resolution of issues and smooth operations. - Users find Indigitall **extremely useful** for easy, personalized messaging across multiple channels, enhancing customer connectivity and insights. - Users praise the **responsive customer support** of indigitall, appreciating their quick, honest, and helpful assistance. - Users praise the **automation features** of Indigitall, enhancing efficiency in marketing and ensuring timely audience engagement. **Cons:** - Users find the **learning curve steep** initially, requiring time to navigate and master all features effectively. - Users note a **steep learning curve** with Indigitall, especially for newcomers to marketing automation tools. - Users find the **feature complexity** of Indigitall challenging, especially for beginners and small teams with limited experience. - Users find the **integration issues** with Salesforce Marketing Cloud and APIs to be complex and challenging. - Users find the **not intuitive interface** of Indigitall challenging, requiring time to grasp its features and navigation. #### What Are Recent G2 Reviews of indigitall? **"[Perfect for digital journalists](https://www.g2.com/survey_responses/indigitall-review-11408201)"** **Rating:** 5.0/5.0 stars *— Verified User in Information Services* [Read full review](https://www.g2.com/survey_responses/indigitall-review-11408201) --- **Rating:** 5.0/5.0 stars *— maria augusta m.* [Read full review](https://www.g2.com/survey_responses/indigitall-review-10658159) --- ### 23. [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) **Average Rating:** 4.6/5.0 **Total Reviews:** 758 **Product Description:** Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses create experiences that drive higher growth and lasting loyalty. Bloomreach drives personalization for 1,400+ brands around the world, including American Eagle, Sonepar, and Pandora. The target audience for Bloomreach encompasses commerce businesses of all sizes that are looking to optimize customer interactions and drive sales growth. Its suite of products is particularly beneficial for marketers, content creators, and ecommerce managers who aim to improve customer engagement and conversion rates. Bloomreach is well-suited for brands operating across multiple channels, as it provides a cohesive strategy to connect with customers effectively. Use cases include personalized marketing campaigns, enhanced product discovery, streamlined content management, and AI-driven customer service, making it a versatile tool for various business needs. Key features of Bloomreach include its Engagement platform, which offers robust marketing automation capabilities that enable businesses to deliver personalized messages and offers based on customer behavior. The Discovery solution enhances the search experience on ecommerce sites, ensuring that customers can easily find products that match their interests. Additionally, the Content product functions as a headless content management system (CMS), allowing for flexible content delivery across various platforms. The Clarity tool, an AI-powered conversational shopping assistant, further enriches the customer experience by facilitating real-time interactions and support. The integration of Loomi, Bloomreach's AI for ecommerce, significantly amplifies the platform's capabilities by enabling rapid data processing and analysis. This results in new pathways for customers to engage with products, ultimately leading to increased profitability and accelerated business growth. Bloomreach is designed to simplify complex tasks, offering advanced customer journeys, social ad retargeting, omnichannel support, and AI-powered optimization. This comprehensive feature set provides a holistic view of the customer, optimizing experiences across all channels. The platform is also cost-effective and faster to deploy compared to competitors, reducing reliance on third-party solutions and lowering the total cost of ownership. With high ratings in customer reviews, Bloomreach is recognized for the quality of its user guides, support, and overall reliability, making it a valuable asset for businesses seeking to enhance their ecommerce strategies. ### What Do G2 Reviewers Say About Bloomreach? *AI-generated summary from verified user reviews* **Pros:** - Users highlight the **ease of use** of Bloomreach, facilitating smooth integration and daily operational efficiency. - Users appreciate the **intuitive interface and extensive reporting features** of Bloomreach, enhancing performance visibility and usability. - Users value the **outstanding support** from Bloomreach, highlighting responsiveness and professionalism that enhance their overall experience. - Users commend Bloomreach's **outstanding customer support** , especially appreciating responsive and efficient assistance from the support team. - Users benefit from **effective customer engagement tools** in Bloomreach, streamlining targeted communications and enhancing analytics. **Cons:** - Users find the **learning curve challenging** , with navigation and change requests requiring time and in-depth knowledge. - Users find the **learning difficulty** with Bloomreach's advanced features complicates initial setup and adaptation. - Users experience **missing features** like email preview and poor communication from account reps, affecting their overall satisfaction. - Users note the **limited features** can hinder the learning experience and overall efficiency while using Bloomreach. - Users find the **difficult learning** curve for advanced features and initial setup time-consuming and challenging. #### What Are Recent G2 Reviews of Bloomreach? **"[Two implementations, one clear conclusion: best CDP+automation combo for retention teams](https://www.g2.com/survey_responses/bloomreach-review-12720180)"** **Rating:** 4.5/5.0 stars *— Miguel A.* [Read full review](https://www.g2.com/survey_responses/bloomreach-review-12720180) --- **"[Evaluation of Bloomreach for Email Marketing and Customer Engagement](https://www.g2.com/survey_responses/bloomreach-review-12120300)"** **Rating:** 4.0/5.0 stars *— Zethu F.* [Read full review](https://www.g2.com/survey_responses/bloomreach-review-12120300) --- #### What Are G2 Users Discussing About Bloomreach? - [What is Bloomreach used for?](https://www.g2.com/discussions/what-is-bloomreach-used-for) - 2 comments ### 24. [Customer.io](https://www.g2.com/products/customer-io/reviews) **Average Rating:** 4.4/5.0 **Total Reviews:** 813 **Product Description:** Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meaningful messages across all channels, including email, in-app, push, SMS, and webhooks. Today, 7500+ brands trust their messaging needs with Customer.io, and G2 recently recognized us as a Best Software award winner in the Marketing and Digital Advertising Products category. Customer.io’s suite of products includes Journeys, a messaging automation tool, Data Pipelines, a customer data platform; and Parcel, a code editor designed for email. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2023 Inc. 5000 list. ### What Do G2 Reviewers Say About Customer.io? *AI-generated summary from verified user reviews* **Pros:** - Users find **Customer.io easy to use** for automating campaigns and personalizing messages effortlessly. - Users love the **easy setup and powerful automation** of Customer.io for personalized, behavior-driven campaigns. - Users commend **Customer.io's robust features** for seamless integration, real-time automation, and powerful marketing capabilities. - Users find Customer.io **extremely helpful** for its easy usability and extensive features that cater to diverse email marketing needs. - Users commend the **helpful customer support** of Customer.io, enhancing their overall experience and satisfaction with the product. **Cons:** - Users experience a challenging **learning curve** with Customer.io, requiring trial and error for advanced workflows. - Users express a need for **missing advanced analytics features** like detailed clicks per URL and engagement dashboards. - Users find the **limited analytics features** a drawback, wishing for more detailed insights and advanced options. - Users find Customer.io **not intuitive** , often struggling to locate features and navigate its complicated interface. - Users are frustrated by **limited filtering options** and lack of flexibility in campaign handling and message templates. #### What Are Recent G2 Reviews of Customer.io? **"[The Agent Feature Feels Like a Personal Assistant for Messaging](https://www.g2.com/survey_responses/customer-io-review-12817730)"** **Rating:** 4.0/5.0 stars *— Leonardo C.* [Read full review](https://www.g2.com/survey_responses/customer-io-review-12817730) --- **"[Customer.io Makes Personalized Marketing Easy and Powerful](https://www.g2.com/survey_responses/customer-io-review-12803207)"** **Rating:** 5.0/5.0 stars *— Megh P.* [Read full review](https://www.g2.com/survey_responses/customer-io-review-12803207) --- #### What Are G2 Users Discussing About Customer.io? - [What is Customer.io used for?](https://www.g2.com/discussions/what-is-customer-io-used-for) - 2 comments ### 25. [Smarter Contact](https://www.g2.com/products/smarter-contact/reviews) **Average Rating:** 4.9/5.0 **Total Reviews:** 83 **Product Description:** Smarter Contact is the Market-Leading AI-Powered Text and Voice Communications Platform An all-in-one integrated platform to: - Engage contacts to consistently have more conversations; - Nurture contacts though the funnel; - Close deals by turning leads to revenue; - Measure results to scale what works or fix what doesn’t. Build relationships, engage leads, close deals, and achieve your earning potential up to 10x faster. Smarter Contact is a superior platform due to its all-in-one approach that simplifies communication, robust compliance features, high data accuracy, and dedicated customer support, all tailored for high-efficiency lead generation. Key factors that make Smarter Contact stand out include: \* All-in-One Platform: It integrates text, voice, a native power dialer, and a built-in CRM into a single platform. This eliminates the need for multiple different tools and streamlines workflows. \* Rapid 10DLC Approval: Provides a streamlined, fully guided 10DLC registration process handled directly within the platform, providing faster approvals (as quick as 2 business days) compared to competitors where the process might take weeks and require third-party registration. \* Industry-Leading Deliverability: Unrivaled SMS delivery rates using an AI-powered algorithm and high-tier data sources, ensuring a higher percentage of messages reach the intended recipients. \* AI-Powered: Smarter Contact AI helps customers improve and scale campaign performance while adhering to TCPA compliance. \* Automation and Scale: Run automated drip campaigns, workflows, and follow-up campaigns while you close business. This automation allows you to greatly scale the business with minimum resources. \* Built-on TCPA Compliance Safeguards: Includes many safeguards to keep you in compliance such as: 1. Uploaded contacts are cleaned to boost delivery and replay rates 2. Automatic pausing of underperforming campaigns 3. Automatic phone number distribution to reduce messages being blocked. \* No Daily Limits/Restrictions: Unlike some competitors that impose daily sending limits or number restrictions, Smarter Contact allows users to send campaigns to any contact from any of their business phone numbers without daily volume caps. \* User-Friendly Interface and Automation: The platform is praised in user reviews for its intuitive, simple, and easy-to-navigate user interface, which helps new users get started quickly without a steep learning curve. \* Mobile App Access: Smarter Contact offers a full mobile app, allowing users to manage contacts and campaigns, answer calls, and engage in conversations on the go. ### What Do G2 Reviewers Say About Smarter Contact? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **user-friendly interface** of Smarter Contact, making navigation and campaign setup effortless and efficient. - Users highlight the **approachable and effective customer support** of Smarter Contact, ensuring quick resolutions to issues. - Users find Smarter Contact to be extremely **user-friendly** , enabling easy navigation and effective lead connection. - Users appreciate the **time-saving automation** of Smarter Contact, enabling efficient lead connection and streamlined outreach. - Users appreciate the **helpfulness** of Smarter Contact, citing excellent onboarding and responsive customer support for successful campaigns. **Cons:** - Users find the **cost of Smarter Contact to be high** , making it less accessible for long-term campaigns. - Users face a **higher-than-expected learning curve** with Smarter Contact, making initial navigation and usage challenging. - Users find the **limited features** of Smarter Contact hinder customization and ease of use, affecting overall performance. - Users find **reporting issues** in Smarter Contact, wishing for more detailed metrics and intuitive features for efficiency. - Users experience **slow performance** at times, particularly when handling large data, impacting user experience and efficiency. #### What Are Recent G2 Reviews of Smarter Contact? **"[Always-On, On-Point Customer Service](https://www.g2.com/survey_responses/smarter-contact-review-12461131)"** **Rating:** 5.0/5.0 stars *— Edward V.* [Read full review](https://www.g2.com/survey_responses/smarter-contact-review-12461131) --- **"[Time saving SMS marketing with great verification and filtering](https://www.g2.com/survey_responses/smarter-contact-review-12397905)"** **Rating:** 5.0/5.0 stars *— Verified User in Real Estate* [Read full review](https://www.g2.com/survey_responses/smarter-contact-review-12397905) --- ## What Is SMS Marketing Software? [Marketing Software](https://www.g2.com/categories/marketing) ## What Software Categories Are Similar to SMS Marketing Software? - [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) - [Email Marketing Software](https://www.g2.com/categories/email-marketing) - [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing) - [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing) - [Push Notification Software](https://www.g2.com/categories/push-notification) - [Personalization Software](https://www.g2.com/categories/personalization) - [Email Template Builder Software](https://www.g2.com/categories/email-template-builder) --- ## How Do You Choose the Right SMS Marketing Software? ### What You Should Know About SMS Marketing Software ### SMS Marketing Software buying insights at a glance [SMS marketing software](https://www.g2.com/categories/sms-marketing) enables businesses to reach customers directly through text messaging, making it one of the most immediate and high-engagement communication channels available today. As attention spans shrink and inboxes become more crowded, I’ve seen sms marketing platforms evolve into a critical part of modern marketing strategies. The best sms marketing software helps teams automate campaigns, segment audiences, and deliver timely, personalized messages that drive conversions and customer engagement. ([Source 1](https://www.g2.com/categories/sms-marketing)) In practice, businesses use sms marketing solutions for promotional campaigns, transactional alerts, appointment reminders, and customer support follow-ups. I consistently see companies adopt sms marketing software to increase response rates, improve customer communication, and create more direct engagement compared to email or social channels. As organizations scale, the best sms marketing software becomes less about sending messages and more about orchestrating multi-touch customer journeys across channels. Buyers evaluating sms marketing platforms tend to focus on deliverability, automation capabilities, and ease of campaign management. Across the category, usability and speed to launch are key differentiators. Pricing typically depends on message volume, contact lists, and feature access, with many sms marketing companies offering usage-based or tiered pricing models. Pricing for SMS marketing software is typically based on message volume or credits used, with many platforms offering usage-based or tiered pricing models. Costs tend to increase as businesses adopt more advanced features like automation workflows, audience segmentation, and integrations with other systems. As a result, buyers often evaluate scalability carefully, especially as contact lists expand and campaign frequency increases over time. #### Top 5 FAQs from software buyers: - What is the best sms marketing software for high-volume campaigns? - How do sms marketing platforms handle compliance and opt-in management? - Which sms marketing solutions integrate with CRM and ecommerce tools? - How quickly can I launch campaigns using sms marketing software? - What features define the best sms marketing software for personalization? G2’s top-rated SMS marketing software, based on verified reviews, includes [Attentive](https://www.g2.com/products/attentive/reviews), [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews), [EZ Texting](https://www.g2.com/products/ez-texting/reviews), and [BirdEye](https://www.g2.com/products/birdeye/reviews). ### What are the top-reviewed SMS Marketing Software on G2? These are 5 of the top-reviewed sms marketing software: - [**Attentive**](https://www.g2.com/products/attentive/reviews) - Number of Reviews: 1,275 - Satisfaction: 99 - Market Presence: 95 - G2 Score: 97 - [**Klaviyo**](https://www.g2.com/products/klaviyo/reviews) - Number of Reviews: 1,298 - Satisfaction: 50 - Market Presence: 94 - G2 Score: 72 - [**EZ Texting**](https://www.g2.com/products/ez-texting/reviews) - Number of Reviews: 725 - Satisfaction: 77 - Market Presence: 67 - G2 Score: 72 - [**BirdEye**](https://www.g2.com/products/birdeye/reviews) - Number of Reviews: 3,900 - Satisfaction: 82 - Market Presence: 88 - G2 Score: 85 - [**Podium**](https://www.g2.com/products/podium/reviews) - Number of Reviews: 2,066 - Satisfaction: 79 - Market Presence: 95 - G2 Score: 87 Satisfaction score reflects how happy users are with a product, based on multiple experience factors beyond star ratings. ([Source 2](https://www.g2.com/reports)) Market Presence score reflects a product’s reach and scale in the market using a combination of adoption and company data. ([Source 2](https://www.g2.com/reports)) G2 Score is the overall score used to rank products within the category, calculated from Satisfaction and Market Presence. ([Source 2](https://www.g2.com/reports)) ### What I Often See in SMS Marketing Software **Feedback Pros: What Users Consistently Appreciate** **Easy campaign setup with intuitive dashboards and message scheduling workflows** - _“What’s not to love? The ease of use in the drag-and-drop editor makes my weekly newsletters super easy to build. We use Klaviyo multiple times a week to check our revenue attribution and tweak our flows.Its also was easy to implement it with our current workflow. It integrates well with everything from our Shopify store to even Canva! I was worried the number of features would be overwhelming, but the UI is clean enough that you don't get lost. Plus, whenever I’ve hit a snag, customer support has been quick to point me in the right direction. Worth every penny for a growing brand.” -_ [_Angela W_](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12466313)_. Klaviyo Review_ **High message delivery rates with reliable real time customer engagement tracking** - _“Working alongside our Customer Success Manager is an absolute pleasure. The team is extremely knowledgeable, helpful, and supportive, and they’re willing to do whatever it takes to help ensure our SMS Marketing program is successful. We also have clear, transparent conversations about product development and enhancements, including platform features as well as improvements that are specific to our program. They are a leader in the SMS industry and have provided great insight as it pertains to iOS26 privacy updates; leading to sustainable delivery and engagement rates. We also will begin using RCS Business Messaging thanks to the team's innovative updates.” -_ [_Isabella C_](https://www.g2.com/products/attentive/reviews/attentive-review-11207229)_. Attentive Review_ **Seamless integrations with crm ecommerce platforms streamline marketing automation processes** - _“What I like most about Klaviyo is how well it connects with the rest of an e-commerce stack, especially Shopify. The integration is seamless, and it pulls in customer behavior, purchase history, and engagement data automatically. That consolidated data makes it much easier to build meaningful segments and customer journeys. The platform itself is also very intuitive. Building campaigns and automated flows is straightforward, and the flow library gives you frameworks to work with so you can quickly customize for your brand. On top of that, Klaviyo’s revenue attribution and analytics make it very clear what your emails and flows are generating, which helps you understand exactly how email is impacting store revenue.” -_ [_Dorothy N_](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12464160)_. Klaviyo Review_ **Cons: Where Many Platforms Fall Short** **Limited message customization options restrict advanced segmentation and personalization capabilities** - _“...Entry-level plans may have strict bulk messaging limits (such as 250 per month) with no rollover for unused credits, which can be frustrating for businesses running monthly marketing campaigns. Many reviews highlight a significant drop in support quality after the initial onboarding phase, citing long wait times to reach a human and a lack of accountability when technical issues arise. Some users were disappointed to find a lack of Yelp integration or that certain promised CRM integrations were slower or more difficult to set up than expected.” -_ [_Murgan_](https://www.g2.com/products/podium/reviews/podium-review-12192861)_. Podium Review_ **Pricing structures become expensive quickly with high volume messaging campaigns** - _“One downside of Klaviyo is the pricing structure. You’re typically paying based on the number of active profiles in your account and your email sending volume, which can add up quickly as your list grows.”_ - [Dorothy N](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12464160). Klaviyo Review **Occasional delays or delivery inconsistencies impact time sensitive campaign performance** - _“What I haven't figured out how to fix yet is to send a text to known good numbers that keep bouncing (5-7x) I was once one of the bounced #s that came up when I sent out a campaign text. Somehow, about 30% of the 124 contacts I sent a text to bounced. Sent a ticket and still havent heard back.” -_ [_Lloyd A_](https://www.g2.com/products/ez-texting/reviews/ez-texting-review-11839305)_. EZ Texting Review_ ### My Expert Takeaway on SMS Marketing Software in 2026 What stands out to me is how sms marketing software is increasingly being used as a core engagement channel, not just a supplemental tool. High-performing teams treat sms marketing platforms as part of a broader customer communication strategy, integrating them with email, CRM systems, and ecommerce platforms to create cohesive customer journeys. The teams that get the most value from sms marketing solutions are those that lean into automation and segmentation. Instead of sending one-off campaigns, they build triggered workflows based on customer behavior, lifecycle stage, or purchase history. This is where the best sms marketing software clearly separates itself from more basic tools. I also see strong adoption in industries like ecommerce, retail, and local services, where real-time communication drives immediate action. These teams prioritize fast campaign execution, reliable delivery, and clear performance tracking. The best sms marketing software stands out when it combines speed, automation, and personalization. It is not just about sending messages. It is about creating timely, relevant interactions that drive engagement and revenue at scale. ### SMS Marketing Software FAQs #### What is the best SMS marketing software for small businesses? Small businesses typically prioritize ease of use, affordability, and quick setup. These platforms are commonly favored: - [EZ Texting](https://www.g2.com/products/ez-texting/reviews) – Simple interface with fast campaign setup and strong core features. - [SimpleTexting](https://www.g2.com/products/simpletexting/reviews) – Easy-to-use platform with solid customer support and scalability. - [TextMagic](https://www.g2.com/products/textmagic/reviews) – Flexible pay-as-you-go pricing ideal for smaller teams. #### What is the most reliable SMS marketing platform for retailers? Retailers need high deliverability, segmentation, and real-time engagement. These platforms are often used in retail environments: - [Attentive](https://www.g2.com/products/attentive/reviews) – Built for ecommerce with strong personalization and campaign performance. - [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews) – Deep integration with ecommerce platforms and customer data. - [Postscript](https://www.g2.com/products/postscript/reviews) – Designed specifically for Shopify stores with strong automation flows. #### What is the best SMS marketing service with automation features? Automation is key for scaling campaigns and customer journeys. These tools are known for strong automation capabilities: - [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews) – Advanced segmentation and automated lifecycle messaging. - [Attentive](https://www.g2.com/products/attentive/reviews) – Behavioral triggers and personalized messaging at scale. - [Postscript](https://www.g2.com/products/postscript/reviews) – Automated flows tailored for ecommerce use cases. #### What are the benefits of SMS marketing software? SMS marketing software allows businesses to communicate directly with customers in real time, often resulting in higher open and response rates compared to other channels. It helps teams automate campaigns, send time-sensitive alerts, and personalize messaging based on customer behavior. SMS marketing platforms also improve engagement by reaching customers on devices they check frequently, making it an effective channel for promotions, reminders, and transactional updates. #### Which software combines email and SMS marketing? Some platforms combine both email and SMS to support multi-channel campaigns. These tools are commonly used for that purpose: - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) – Strong combined email and SMS marketing with unified customer data. - [HubSpot](https://www.g2.com/products/hubspot-marketing-hub/reviews) – Offers integrated marketing automation across email, SMS, and CRM. - [Omnisend](https://www.g2.com/products/omnisend/reviews) – Built for ecommerce with combined email and SMS workflows. ### Sources 1. [G2 category](https://www.g2.com/categories/sms-marketing) definition and inclusion criteria for SMS Marketing Software 2. [G2 Research Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*rm4vvy*_gcl_au*Mzc5OTIzMzA5LjE3NzEyNDk4ODQuODE3MDU4MTE5LjE3NzE3OTA0MzAuMTc3MTc5MDQyOQ..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NzI0ODg3NTckbzE2MSRnMSR0MTc3MjQ5MDQ3MCRqNjAkbDAkaDA.)(Satisfaction, Market Presence, and G2 Score definitions). **Researched by:** [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh?_gl=1*nvv7gy*_gcl_au*Mzc5OTIzMzA5LjE3NzEyNDk4ODQuNzU1ODM0NTYzLjE3NzM4NDEyNzQuMTc3Mzg0MTI3Mw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NzM4NTI0NjYkbzE5NCRnMSR0MTc3Mzg1NDE0MyRqNTgkbDAkaDA.) **Last Updated on:** March 19, 2026