  # Best SMS Marketing Software

  *By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)*

   SMS marketing software, also known as business text messaging software, helps companies plan and execute mobile-focused marketing campaigns by sending targeted, permission-based SMS and MMS messages to customers and prospects. These tools support personalized outreach, bulk messaging, and two-way engagement to drive brand loyalty and customer interaction.

### Core Capabilities of SMS Marketing Software

To qualify for inclusion in the SMS Marketing category, a product must:

- Reach mobile users via SMS messaging
- Provide an opt-in opportunity for new subscribers
- Track interaction data related to each SMS campaign
- Provide analytics or insights into SMS marketing efforts

### Common Use Cases for SMS Marketing Software

- Sending promotional messages, discounts, and limited-time offers to drive immediate customer action.
- Running bulk outreach campaigns to announce product launches, seasonal sales, or important updates.
- Delivering personalized reminders for appointments, reservations, renewals, or order pickups.
- Supporting two-way customer communication for inquiries, feedback collection, and service interactions.
- Sending transactional alerts such as order confirmations, shipping updates, and payment notifications.
- Managing subscriber lists, opt-ins, and segmented audience groups for targeted messaging.
- Conducting quick surveys, polls, and SMS-based engagement activities to gather customer insights.
- Enhancing omnichannel marketing strategies by complementing email, social, and push notifications with timely text outreach.
- Re-engaging inactive customers through personalized follow-up messages or win-back campaigns.

### How SMS Marketing Software Differs from Other Tools

SMS marketing software focuses specifically on mobile messaging, enabling marketers to deliver timely, personalized texts at scale and support digital promotions such as polls, coupons, and surveys. While many tools integrate through APIs or appear as features within broader platforms like [marketing automation software](https://www.g2.com/categories/marketing-automation) or [email marketing software](https://www.g2.com/categories/email-marketing), businesses needing deeper mobile engagement may also consider [push notification software](https://www.g2.com/categories/push-notification) or [mobile marketing software](https://www.g2.com/categories/mobile-marketing).

### Insights from G2 on SMS Marketing Software

Based on category trends on G2, the value of fast, high-engagement communication, the ease of sending bulk messages, and the impact of two-way texting for sales and customer service interactions.




  
## How Many SMS Marketing Software Products Does G2 Track?
**Total Products under this Category:** 566

### Category Stats (May 2026)
- **Average Rating**: 4.49/5
- **New Reviews This Quarter**: 469
- **Buyer Segments**: Small-Business 57% │ Mid-Market 32% │ Enterprise 12%
- **Top Trending Product**: Burst SMS (+0.096)
*Last updated: May 18, 2026*

  
## How Does G2 Rank SMS Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 92,200+ Authentic Reviews
- 566+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

  
## Top SMS Marketing Software at a Glance
| # | Product | Rating | Best For | What Users Say |
|---|---------|--------|----------|----------------|
| 1 | [Attentive](https://www.g2.com/products/attentive/reviews) | 4.5/5.0 (1,376 reviews) | Ecommerce SMS retention campaigns | "[User-Friendly with Exceptional Support](https://www.g2.com/survey_responses/attentive-review-10981103)" |
| 2 | [Insider One](https://www.g2.com/products/insider-one/reviews) | 4.8/5.0 (1,338 reviews) | Omnichannel journey orchestration | "[Insider One: Helps scale CRM](https://www.g2.com/survey_responses/insider-one-review-12845239)" |
| 3 | [Birdeye](https://www.g2.com/products/birdeye/reviews) | 4.7/5.0 (3,939 reviews) | Review-driven customer texting | "[User-Friendly Platform + Top-Notch Support Team!](https://www.g2.com/survey_responses/birdeye-review-10657558)" |
| 4 | [Podium](https://www.g2.com/products/podium/reviews) | 4.6/5.0 (2,012 reviews) | Local business text-first communication | "[Fees less like a review collection tool and more like a digital front desk](https://www.g2.com/survey_responses/podium-review-12877946)" |
| 5 | [HighLevel](https://www.g2.com/products/highlevel/reviews) | 4.6/5.0 (623 reviews) | Agency CRM and SMS automation | "[Outstanding C ***** 5 stars for Mari Aguilar. she needs a raise I will be sending her boss an email](https://www.g2.com/survey_responses/highlevel-review-12853292)" |
| 6 | [SlickText](https://www.g2.com/products/slicktext/reviews) | 4.8/5.0 (1,828 reviews) | Simple SMS campaign setup | "[Easy and affordable](https://www.g2.com/survey_responses/slicktext-review-12775763)" |
| 7 | [Textedly](https://www.g2.com/products/textedly/reviews) | 4.6/5.0 (1,330 reviews) | Bulk texting for periodic outreach | "[Efficient Mass Communication with Room for Improvement](https://www.g2.com/survey_responses/textedly-review-9740578)" |
| 8 | [Klaviyo](https://www.g2.com/products/klaviyo/reviews) | 4.6/5.0 (1,307 reviews) | Ecommerce email and SMS segmentation | "[Klaviyo Delivers Strong ROI with Seamless Integrations and Powerful Automation](https://www.g2.com/survey_responses/klaviyo-review-12634864)" |
| 9 | [Braze](https://www.g2.com/products/braze/reviews) | 4.5/5.0 (1,657 reviews) | Personalized customer engagement at scale | "[Engage your users with an higher level AI-native orchestration tool](https://www.g2.com/survey_responses/braze-review-5272290)" |
| 10 | [Close](https://www.g2.com/products/close/reviews) | 4.7/5.0 (2,023 reviews) | Sales outreach with SMS and calling | "[Efficient CRM with Easy Setup and Strong Follow-Up Tools](https://www.g2.com/survey_responses/close-review-11140783)" |

  
## Which SMS Marketing Software Is Best for Your Use Case?

- **Leader:** [Attentive](https://www.g2.com/products/attentive/reviews)
- **Highest Performer:** [Privy](https://www.g2.com/products/privy/reviews)
- **Easiest to Use:** [Close](https://www.g2.com/products/close/reviews)
- **Top Trending:** [HighLevel](https://www.g2.com/products/highlevel/reviews)
- **Best Free Software:** [SlickText](https://www.g2.com/products/slicktext/reviews)

  
## Which Type of SMS Marketing Software Tools Are You Looking For?
  - [SMS Marketing Software](https://www.g2.com/categories/sms-marketing) *(current)*
  - [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)
  - [Email Marketing Software](https://www.g2.com/categories/email-marketing)
  - [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)
  - [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing)
  - [Push Notification Software](https://www.g2.com/categories/push-notification)
  - [Personalization Software](https://www.g2.com/categories/personalization)
  - [Email Template Builder Software](https://www.g2.com/categories/email-template-builder)

  
---

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---

  
## Buyer Guide: Key Questions for Choosing SMS Marketing Software Software
  ### What does SMS marketing Software do?
  When I explain SMS marketing software, I frame it as a system that helps businesses manage text-based customer communication from campaign creation to measurement. These platforms bring bulk messaging, segmentation, automated journeys, two-way conversations, reminders, subscriber management, and CRM or email connections into one workflow. Instead of relying on one-off texts or disconnected outreach tools, teams can reach customers faster, manage conversations more clearly, and track how SMS campaigns perform.


  ### Why do businesses use SMS marketing Software?
  From the reviewer patterns I evaluated, businesses use SMS marketing software because communication often becomes scattered across email, calls, forms, and manual follow-up. Users want a reliable way to reach contacts quickly and keep conversations tied to sales or service activity.

Common benefits reviewers highlight include:

- Faster communication with customers, patients, leads, or subscribers.
- Easier campaign setup, scheduling, and bulk delivery.
- Better reminders, promotions, follow-ups, and cart recovery.
- More organized contact lists and templates.
- Stronger engagement through automation and segmentation.
- Clearer campaign reporting.


  ### Who uses SMS marketing Software primarily?
  I found that reviewers most often come from outreach, revenue, and operations roles:

- **Marketing teams** that build promotions, lifecycle campaigns, and subscriber programs.
- **E-commerce teams** that send abandoned cart, loyalty, and purchase messages.
- **Sales teams** that follow up with leads.
- **Support teams** that use text for quick updates.
- **Healthcare, real estate, retail, restaurant, and local service businesses** that need reminders.
- **Agencies and administrators** that manage campaigns and lists.


  ### What types of SMS marketing Software should I consider?
  From the feedback I evaluated, buyers should consider:

- **Dedicated SMS platforms** for bulk sends, lists, templates, and scheduled messages.
- **Omnichannel platforms** that combine SMS with email, push, web, or in-app campaigns.
- **Conversational messaging tools** for two-way communication and shared inboxes.
- **CRM and sales tools with texting** , calling, templates, and activity history.
- **Local business platforms** for reviews and reminders.


  ### What are the core features to look for in SMS marketing Software?
  G2 reviewer sentiment points to features that affect daily value:

- Simple campaign creation and message scheduling for faster SMS execution.
- Contact import, list management, and segmentation for more targeted outreach.
- Automated flows, triggers, and journey tools that reduce manual follow-up.
- Two-way texting with conversation inboxes and message history for managing replies in one place.
- Templates, personalization fields, and AI-assisted content support for more relevant messaging.
- Integrations with email, CRM, ecommerce, and support platforms that connect SMS to broader customer workflows.
- Deliverability controls and compliance setup guidance for meeting regulatory requirements.
- Reporting dashboards that surface campaign performance and reply activity.
- Responsive support and onboarding resources that reduce time to first send.


  ### What trends are shaping SMS marketing Software right now?
  I found several patterns in reviewer sentiment:

- **SMS is consolidating into broader marketing stacks** as buyers expect native connections across email, CRM, and customer data platforms.
- **AI adoption is accelerating** across message creation, response assistance, and send-time optimization.
- **Automation is maturing** from basic triggers into multi-step journeys covering reminders, cart recovery, and follow-up sequences.
- **Mobile-first execution** is influencing platform selection as lean teams prioritize speed and simplicity over feature depth.
- **Pricing structures are facing greater scrutiny** as credit limits and list size caps surface earlier in buying decisions.
- **Integration reliability and setup clarity** are emerging as long-term satisfaction drivers as teams scale SMS programs.


  ### How should I choose SMS marketing Software?
  For me, the strongest SMS marketing software is the kind that helps teams send timely messages while keeping contact management and reporting easy. When campaign volume, automation, two-way conversations, segmentation, integrations, and ease of use align with the team&#39;s outreach workflow, SMS marketing software becomes a dependable system for reaching customers quickly and clearly.



---

  ## What Are the Top-Rated SMS Marketing Software Products in 2026?
### 1. [Attentive](https://www.g2.com/products/attentive/reviews)
  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1,376
  **Why buyers love it?:** Attentive showed a clear pattern around SMS-led customer retention in the feedback I evaluated. When I reviewed G2 sentiment, users highlight campaign creation, journeys, list growth, segmentation, performance reporting, and support during setup or migration. Reviewers often connect it with ecommerce workflows such as abandoned cart, post-purchase messages, and personalized subscriber outreach. I found that it fits teams that want SMS to operate as a measurable retention channel alongside other customer messaging. Users also mention pricing concerns, limits in popup or flow customization, and a desire for deeper reporting flexibility.



### What Do G2 Reviewers Say About Attentive?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love the **ease of use** of Attentive, finding it intuitive and straightforward for managing SMS campaigns.
- Users rave about the **outstanding customer support** , highlighting quick responses and friendly, knowledgeable assistance.
- Users find Attentive&#39;s **excellent customer support** and intuitive UX essential for successful campaign management.
- Users appreciate the **user-friendly interface** of Attentive, which simplifies marketing tasks for teams of all sizes.
- Users find the **easy initial setup** of Attentive beneficial for seamless campaign management and enhanced customer experience.

**Cons:**

- Users find the **pricing to be quite high** , impacting overall satisfaction despite the decent ROI and new features.
- Users express frustration over **missing features** like integration and creativity tools, hindering overall email campaign efficiency.
- Users find **reporting issues** with Attentive, especially in tracking attribution and matching external analytics sources.
- Users desire **more advanced features** in Attentive, like integration with Klaviyo and better segmentation options.
- Users face **integration challenges** with Attentive, finding the setup process and platform connections cumbersome.

#### Key Features
  - Internationalization
  - Campaign Analysis
  - Proximity Marketing
  - Bulk SMS
  - Automation
  #### What Are Recent G2 Reviews of Attentive?

**"[Powerful AI Tools with Room for UI Improvement](https://www.g2.com/survey_responses/attentive-review-11448934)"**

**Rating:** 4.0/5.0 stars
*— Connor C.*

[Read full review](https://www.g2.com/survey_responses/attentive-review-11448934)

---

**"[User-Friendly with Exceptional Support](https://www.g2.com/survey_responses/attentive-review-10981103)"**

**Rating:** 4.0/5.0 stars
*— Becca A.*

[Read full review](https://www.g2.com/survey_responses/attentive-review-10981103)

---

### 2. [Insider One](https://www.g2.com/products/insider-one/reviews)
  **Average Rating:** 4.8/5.0
  **Total Reviews:** 1,338
  **Why buyers love it?:** Insider One stood out for unifying multiple customer engagement channels in one platform. From the reviewer patterns I evaluated, users highlight journey templates, web and app campaigns, push, email, SMS, analytics, AI-assisted journey creation, and responsive support. Reviewers often connect it with faster campaign setup, segmentation, personalization, and reduced dependence on separate tools. I found that it fits teams that need complex customer journeys across several channels. Users also mention higher pricing, documentation gaps, and a need for stronger multi-brand access in one panel.



### What Do G2 Reviewers Say About Insider One?
*AI-generated summary from verified user reviews*

**Pros:**

- Users highlight the **ease of use** of Insider One, appreciating its intuitive interface and helpful customer support.
- Users value the **highly personalized engagement** through rich notifications and tailored recommendations that boost conversions.
- Users appreciate the **highly personalized notifications** from Insider One, enhancing engagement and driving impressive conversions.
- Users appreciate the **proactive support** from Insider One&#39;s Customer Success team, enhancing their overall experience.
- Users value the **high engagement** achieved through personalized notifications and dynamic campaign strategies from Insider One.

**Cons:**

- Users find the **learning curve steep** due to overwhelming options and complexities during initial setup and adaptation.
- Users note a steep **learning curve** with Insider One, requiring time and support to fully understand its features.
- Users find the **initial setup time-consuming** , requiring manual adjustments and leading to slow ticket processing for fixes.
- Users experience **poor customer support** due to long wait times, despite their helpfulness once contacted.
- Users face **integration issues** with the platform, often requiring more time and resources than anticipated.

#### Key Features
  - Mobile Optimized
  - Segmentation
  - Revenue Analytics
  - Application Attribution
  - Push Notifications
  #### What Are Recent G2 Reviews of Insider One?

**"[Flexible, Easy Personalization Across Channels with Proactive Customer Success](https://www.g2.com/survey_responses/insider-one-review-12809588)"**

**Rating:** 5.0/5.0 stars
*— Seray Y.*

[Read full review](https://www.g2.com/survey_responses/insider-one-review-12809588)

---

**"[Insider One: Helps scale CRM](https://www.g2.com/survey_responses/insider-one-review-12845239)"**

**Rating:** 5.0/5.0 stars
*— Claudio M.*

[Read full review](https://www.g2.com/survey_responses/insider-one-review-12845239)

---

  #### What Are G2 Users Discussing About Insider One?

- [Do you recommend connecting Insider with Yotpo?](https://www.g2.com/discussions/do-you-recommend-connecting-insider-with-yotpo) - 1 comment
- [Can we decide which campaigns need to be prioritized more when users are eligible for multiple journeys and can receive multiple messages?](https://www.g2.com/discussions/can-we-decide-which-campaigns-need-to-be-prioritized-more-when-users-are-eligible-for-multiple-journeys-and-can-receive-multiple-messages) - 1 comment
- [Does Insider offer predictive segments to target users?](https://www.g2.com/discussions/does-insider-offer-predictive-segments-to-target-users) - 1 comment
### 3. [Birdeye](https://www.g2.com/products/birdeye/reviews)
  **Average Rating:** 4.7/5.0
  **Total Reviews:** 3,939
  **Why buyers love it?:** Birdeye appeared strongest where customer messaging and reputation management overlap. When I reviewed G2 feedback, users highlight text communication, review capture, centralized dashboards, AI response support, and fast support. Reviewers often connect it with customer follow-up, review requests, ticket assignment, and online reputation visibility. I found that it fits businesses that want SMS outreach tied to customer reviews and local business interactions. Users also mention interface confusion, hidden features, listing update issues, reporting friction, and a learning curve for advanced tools.



### What Do G2 Reviewers Say About Birdeye?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Birdeye to be **easy to use** , enabling seamless navigation and efficient management of online reviews.
- Users rave about the **ease of use** in Birdeye, appreciating its simple navigation and quick review requests.
- Users value the **efficient review management** of Birdeye, enabling easy responses and enhancing overall reputation support.
- Users commend Birdeye&#39;s **exceptional customer support** that enhances integration and simplifies client communication effectively.
- Users appreciate the **ease of communication and review management** in Birdeye, enhancing scheduling and reducing call volumes.

**Cons:**

- Users feel there are **missing features** in Birdeye, such as TikTok integration, impacting its overall value.
- Users indicate that there is a significant need for **improvement in speed and AI functionality** to enhance the overall experience.
- Users find the **dashboard confusing** and face challenges with updated reviews and spam removal on Birdeye.
- Users face a **steep learning curve** with Birdeye, which can hinder initial navigation of its features.
- Users note the **limited features** of Birdeye, particularly in the AI chatbot&#39;s ability to handle complex queries.

#### Key Features
  - Customer Feedback
  - Dashboard
  - Social Networks Monitoring
  - Social Media
  - Optimization
  #### What Are Recent G2 Reviews of Birdeye?

**"[User-Friendly Platform + Top-Notch Support Team!](https://www.g2.com/survey_responses/birdeye-review-10657558)"**

**Rating:** 4.5/5.0 stars
*— Grace F.*

[Read full review](https://www.g2.com/survey_responses/birdeye-review-10657558)

---

**"[A Powerful Tool for Managing Multiple Offices Efficiently](https://www.g2.com/survey_responses/birdeye-review-12855750)"**

**Rating:** 5.0/5.0 stars
*— Gina .*

[Read full review](https://www.g2.com/survey_responses/birdeye-review-12855750)

---

  #### What Are G2 Users Discussing About Birdeye?

- [What makes Birdeye a preferred tool for businesses looking to improve their online reputation and customer feedback management?](https://www.g2.com/discussions/what-makes-birdeye-a-preferred-tool-for-businesses-looking-to-improve-their-online-reputation-and-customer-feedback-management) - 1 comment
- [What is Birdeye used for?](https://www.g2.com/discussions/what-is-birdeye-used-for) - 1 comment
- [Are BirdEye reviews fake?](https://www.g2.com/discussions/are-birdeye-reviews-fake) - 2 comments
### 4. [Podium](https://www.g2.com/products/podium/reviews)
  **Average Rating:** 4.6/5.0
  **Total Reviews:** 2,012
  **Why buyers love it?:** Podium came through as a communications hub for customer conversations. From the G2 sentiment I evaluated, reviewers highlight text-first messaging, review requests, shared inboxes, payments, and team collaboration. Users often connect it with faster customer responses and one place to manage conversations from different channels. I found that it fits local businesses that rely on SMS for customer engagement and review collection. Reviewers also mention pricing concerns, plan-based feature limits, restricted integrations, and limited flexibility for smaller teams.



### What Do G2 Reviewers Say About Podium?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love the **ease of use** of Podium, praising its intuitive design and quick setup for seamless operations.
- Users value the **excellent support and user-friendliness** of Podium, enhancing customer feedback management and boosting revenue.
- Users value the **Unified Inbox** of Podium, seamlessly integrating multiple messaging platforms into one effective dashboard.
- Users find Podium&#39;s **easy communication** features invaluable for real-time customer interaction and message tracking.
- Users praise Podium&#39;s **outstanding customer support** , which significantly enhances business operations and customer satisfaction.

**Cons:**

- Users face **messaging issues** with Podium, finding it hard to manage large volumes of inquiries effectively.
- Users frequently mention **missing features** in Podium, noting the need for enhancements to improve functionality.
- Users find Podium&#39;s **limited features** frustrating, especially with overwhelming message management and lack of integrations.
- Users find Podium&#39;s pricing to be **excessive** , especially for small businesses needing advanced features at higher costs.
- Users face **poor customer support** , experiencing delays and aggressive tactics that complicate cancellations and overall service satisfaction.

#### Key Features
  - Corporate Reporting
  - Social Media Management
  - Employee Performance
  - Pop-up Chat
  - Customization 
  #### What Are Recent G2 Reviews of Podium?

**"[Fees less like a review collection tool and more like a digital front desk](https://www.g2.com/survey_responses/podium-review-12877946)"**

**Rating:** 4.0/5.0 stars
*— Neelakshi S.*

[Read full review](https://www.g2.com/survey_responses/podium-review-12877946)

---

**"[Revolutionized Our Customer Engagement](https://www.g2.com/survey_responses/podium-review-12707136)"**

**Rating:** 5.0/5.0 stars
*— Edgar c.*

[Read full review](https://www.g2.com/survey_responses/podium-review-12707136)

---

  #### What Are G2 Users Discussing About Podium?

- [Is podium a CRM?](https://www.g2.com/discussions/is-podium-a-crm) - 2 comments
- [What does the company podium do?](https://www.g2.com/discussions/what-does-the-company-podium-do) - 2 comments
- [What is podium app?](https://www.g2.com/discussions/what-is-podium-app)
### 5. [HighLevel](https://www.g2.com/products/highlevel/reviews)
  **Average Rating:** 4.6/5.0
  **Total Reviews:** 623
  **Why buyers love it?:** HighLevel showed a strong pattern around consolidated sales and marketing workflows. When I assessed reviewer feedback, users highlight CRM functionality, two-way SMS, email, funnels, workflow automation, client-tool integrations, and multi-client use. Reviewers often connect it with onboarding, lead nurturing, follow-ups, and post-purchase communication. I found that it fits agencies or service businesses that want SMS inside a broader CRM and automation system. Users also mention an outdated interface, setup complexity, integration issues, and a steep learning curve for advanced workflows.



### What Do G2 Reviewers Say About HighLevel?
*AI-generated summary from verified user reviews*

**Pros:**

- Users enjoy the **flexibility and ease of use** of HighLevel, valuing its comprehensive data management and affordable pricing.
- Users appreciate the **efficiency and innovative features** of HighLevel, enhancing their business operations and support.
- Users value the **exceptional customer support** of HighLevel, enhancing their overall experience with responsive assistance.
- Users value the **extensive feature set** of HighLevel, appreciating its comprehensive tools and ongoing innovations.
- Users praise HighLevel for its **intuitive automation** features, enhancing efficiency through customizable web triggers and integrations.

**Cons:**

- Users find the **learning curve steep** , making it challenging to keep up with constant updates and new tools.
- Users feel that HighLevel lacks **essential features** like advanced email marketing and flexible live streaming options.
- Users find the **steep learning curve** of HighLevel challenging, requiring significant effort to master the platform.
- Users find the **interface not as intuitive** , causing some confusion and a learning curve for effective use.
- Users often face **poor customer support** , with staff providing vague answers and lacking in-depth knowledge.

#### Key Features
  - Internationalization
  - Product &amp; Price List Management
  - Case Management
  - Data Import &amp; Export Tools
  - Building and Personalizing Emails
  #### What Are Recent G2 Reviews of HighLevel?

**"[Outstanding C ***** 5 stars for Mari Aguilar. she needs a raise I will be sending her boss an email](https://www.g2.com/survey_responses/highlevel-review-12853292)"**

**Rating:** 5.0/5.0 stars
*— Joe G.*

[Read full review](https://www.g2.com/survey_responses/highlevel-review-12853292)

---

**"[HighLevel centralizes CRM and automations with great flexibility](https://www.g2.com/survey_responses/highlevel-review-12432105)"**

**Rating:** 4.0/5.0 stars
*— Francisco P.*

[Read full review](https://www.g2.com/survey_responses/highlevel-review-12432105)

---

  #### What Are G2 Users Discussing About HighLevel?

- [How are other agencies working around HighLevel’s limits for bigger or more custom clients?](https://www.g2.com/discussions/how-are-other-agencies-working-around-highlevel-s-limits-for-bigger-or-more-custom-clients) - 2 comments
- [Has pricing and “hidden” add‑ons changed how you package HighLevel to your own clients?](https://www.g2.com/discussions/has-pricing-and-hidden-add-ons-changed-how-you-package-highlevel-to-your-own-clients) - 1 comment
- [What tips do you have for keeping email and SMS healthy when the tech side feels fragile?](https://www.g2.com/discussions/what-tips-do-you-have-for-keeping-email-and-sms-healthy-when-the-tech-side-feels-fragile) - 1 comment, 1 upvote
### 6. [SlickText](https://www.g2.com/products/slicktext/reviews)
  **Average Rating:** 4.8/5.0
  **Total Reviews:** 1,828
  **Why buyers love it?:** SlickText registered as an accessible SMS platform for fast campaign execution. From the reviewer sentiment I evaluated, users highlight ease of use, quick setup, campaign edits, list creation, and helpful customer service. Reviewers often connect it with reminders, internal updates, resident communication, retail outreach, and nonprofit messaging. I found that it fits teams that need straightforward texting without heavy configuration. Users also mention pricing structure concerns, character limits, text-cost confusion, yearly-plan pressure, and cancellation friction.



### What Do G2 Reviewers Say About SlickText?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of SlickText, making communication with members straightforward and efficient.
- Users commend the **helpful and quick customer support** of SlickText, enhancing their campaign experience significantly.
- Users find SlickText&#39;s **helpful customer support** essential for easily creating and sending effective campaigns.
- Users find SlickText to be **user-friendly** , allowing effortless management of messages across diverse technology skill levels.
- Users love the **easy communication** with SlickText, appreciating quick messaging and customer interactions.

**Cons:**

- Users find SlickText **expensive** , especially for small organizations, making costs a significant consideration for regular use.
- Users often struggle with **SMS issues** , particularly regarding text limits and confusing segmenting terminology, complicating their experience.
- Users are frustrated by the **missing features** , including limited customer support and inflexible texting options.
- Users express concern over **limited features** in SlickText, particularly regarding analytics and multimedia customization options.
- Users find the **learning curve steep** , with navigation and terminology causing initial confusion during setup and campaign management.

#### Key Features
  - Bulk SMS
  - Reporting
  #### What Are Recent G2 Reviews of SlickText?

**"[Easy and affordable](https://www.g2.com/survey_responses/slicktext-review-12775763)"**

**Rating:** 5.0/5.0 stars
*— Jeff D.*

[Read full review](https://www.g2.com/survey_responses/slicktext-review-12775763)

---


**Rating:** 5.0/5.0 stars

[Read full review](https://www.g2.com/survey_responses/slicktext-review-12862010)

---

  #### What Are G2 Users Discussing About SlickText?

- [What is SlickText used for?](https://www.g2.com/discussions/what-is-slicktext-used-for) - 3 comments
### 7. [Textedly](https://www.g2.com/products/textedly/reviews)
  **Average Rating:** 4.6/5.0
  **Total Reviews:** 1,330
  **Why buyers love it?:** Textedly stood out in feedback where users need simple mass texting without complex setup. When I reviewed G2 patterns, users highlight ease of use, quick setup, uncomplicated billing, contact uploads, and efficient bulk messages. Reviewers often connect it with recruiting, store promotions, community updates, and outreach to contacts who miss email. I found that it fits organizations with recurring or seasonal text campaigns. Users also mention plan suspension limits and the need for more flexibility when messaging is not needed every month.



### What Do G2 Reviewers Say About Textedly?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Textedly to be **easy to use** , with a straightforward setup and helpful customer service.
- Users praise Textedly for its **exceptional customer support** , offering quick responses and accurate solutions to issues.
- Users commend the **helpful customer support** of Textedly, appreciating quick responses and effective issue resolution.
- Users appreciate the **ease of communication** with Textedly, enhancing engagement and response rates effectively.
- Users appreciate the **time-saving efficiencies** of Textedly, simplifying patient communications and enhancing productivity in the office.

**Cons:**

- Users find Textedly&#39;s pricing to be **expensive** , especially with additional costs for features that seem basic elsewhere.
- Users wish for a **lack of saved messages feature** to simplify repetitive text reminders, impacting efficiency.
- Users experience **SMS issues** with message counting, cancellation processes, and limitations on character usage leading to frustration.
- Users find the **learning curve steep** due to unclear setup steps and tedious authentication processes.
- Users find the **limited texting features** frustrating, impacting message length and keyword flexibility.

#### Key Features
  - Campaign Analysis
  - Audience Segmentation
  - Sequencing
  - Website
  - Profiles
  #### What Are Recent G2 Reviews of Textedly?

**"[Professional Support, Fast Approvals, and an Easy-to-Use UI](https://www.g2.com/survey_responses/textedly-review-12738037)"**

**Rating:** 4.5/5.0 stars
*— Youssef H.*

[Read full review](https://www.g2.com/survey_responses/textedly-review-12738037)

---

**"[Efficient Mass Communication with Room for Improvement](https://www.g2.com/survey_responses/textedly-review-9740578)"**

**Rating:** 4.5/5.0 stars
*— Jesse R.*

[Read full review](https://www.g2.com/survey_responses/textedly-review-9740578)

---

  #### What Are G2 Users Discussing About Textedly?

- [What is Textedly used for?](https://www.g2.com/discussions/what-is-textedly-used-for) - 1 comment
- [What are the features of SMS?](https://www.g2.com/discussions/textedly-what-are-the-features-of-sms)
- [How much does Textedly cost?](https://www.g2.com/discussions/how-much-does-textedly-cost) - 2 comments
### 8. [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
  **Average Rating:** 4.6/5.0
  **Total Reviews:** 1,307
  **Why buyers love it?:** Klaviyo appeared most distinct where SMS sits beside email and ecommerce customer data. From the feedback I evaluated, users highlight email and SMS in one platform, segmentation, drag-and-drop design, loyalty workflows, Shopify connections, and flexible campaign creation. Reviewers often connect it with retention, customer targeting, automation, and ecommerce marketing operations. I found that it fits brands that want SMS tied to email journeys and customer segments. Users also mention SMS availability limits in some regions, a need for stronger analytics views, and difficulty evaluating newer initiatives.



### What Do G2 Reviewers Say About Klaviyo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Klaviyo&#39;s interface to be very **intuitive and easy to navigate** , even without prior experience.
- Users appreciate the **advanced features** of Klaviyo, which simplify email and SMS program management effectively.
- Users appreciate the **powerful automation** in Klaviyo, facilitating tailored campaigns that enhance engagement and revenue effortlessly.
- Users value the **easy integration** of Klaviyo, particularly appreciating its seamless connection with Shopify and other systems.
- Users value the **sophisticated integrations** offered by Klaviyo, enhancing campaign efficiency and platform connectivity.

**Cons:**

- Users find Klaviyo to be **expensive** , with limited support and overwhelming features for beginners.
- Users find Klaviyo&#39;s interface challenging due to a steep **learning curve** and non-intuitive design choices.
- Users find the **missing features** in Klaviyo hinder effective marketing across multiple channels and brand management.
- Users find **limited features** for managing multiple brands and feel updates lack meaningful improvements.
- Users face **poor customer support** from Klaviyo, often experiencing slow responses and unhelpful assistance.
  #### What Are Recent G2 Reviews of Klaviyo?

**"[Klaviyo Makes Email Automation Simple, Powerful, and Reliable](https://www.g2.com/survey_responses/klaviyo-review-12738916)"**

**Rating:** 4.5/5.0 stars
*— Tejas K.*

[Read full review](https://www.g2.com/survey_responses/klaviyo-review-12738916)

---

**"[Klaviyo Delivers Strong ROI with Seamless Integrations and Powerful Automation](https://www.g2.com/survey_responses/klaviyo-review-12634864)"**

**Rating:** 4.5/5.0 stars
*— Chad T.*

[Read full review](https://www.g2.com/survey_responses/klaviyo-review-12634864)

---

  #### What Are G2 Users Discussing About Klaviyo?

- [What is Klaviyo used for?](https://www.g2.com/discussions/what-is-klaviyo-used-for) - 2 comments
- [What is UTM tracking Klaviyo?](https://www.g2.com/discussions/what-is-utm-tracking-klaviyo) - 3 comments
- [How do you integrate Klaviyo?](https://www.g2.com/discussions/how-do-you-integrate-klaviyo) - 1 comment, 1 upvote
### 9. [Braze](https://www.g2.com/products/braze/reviews)
  **Average Rating:** 4.5/5.0
  **Total Reviews:** 1,657
  **Why buyers love it?:** Braze reflected a broader customer engagement pattern in the review data. When I reviewed G2 sentiment, users highlight segmentation, AI-supported communication, data management, reliability, personalization, and journey orchestration. Reviewers often connect it with customer communications across channels and more targeted outreach based on user behavior. I found that it fits teams that need SMS as part of a larger lifecycle engagement program. Users also mention clunky reporting, rigid journey controls, and a need for more flexible campaign-level communication settings.



### What Do G2 Reviewers Say About Braze?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate Braze&#39;s **user-friendly and intuitive design** , allowing seamless learning and scalability for various needs.
- Users value the **intuitive interface** of Braze, finding it easy to learn and implement effective messaging strategies.
- Users value Braze for its **seamless automation** , facilitating personalized campaigns across multiple communication channels effortlessly.
- Users greatly value the **responsive customer support** from Braze, enhancing their overall experience and implementation process.
- Users value Braze for its **multichannel management capabilities** , allowing seamless communication across diverse platforms.

**Cons:**

- Users find the **learning curve challenging** , as the platform requires time and guidance to fully understand.
- Users feel the lack of **missing features** hampers engagement and customization, affecting overall user experience.
- Users find **limitations in reporting and complexity** when using Braze for simpler survey purposes, impacting overall efficiency.
- Users find Braze&#39;s **limited features** hinder their ability to effectively analyze KPIs and conduct simple survey use cases.
- Users experience a **steep learning curve** initially, as mastering advanced features can be challenging and slow down usage.
  #### What Are Recent G2 Reviews of Braze?

**"[Smooth sailing](https://www.g2.com/survey_responses/braze-review-8154150)"**

**Rating:** 5.0/5.0 stars
*— Ákos V.*

[Read full review](https://www.g2.com/survey_responses/braze-review-8154150)

---

**"[Engage your users with an higher level AI-native orchestration tool](https://www.g2.com/survey_responses/braze-review-5272290)"**

**Rating:** 4.5/5.0 stars
*— Federico M.*

[Read full review](https://www.g2.com/survey_responses/braze-review-5272290)

---

### 10. [Close](https://www.g2.com/products/close/reviews)
  **Average Rating:** 4.7/5.0
  **Total Reviews:** 2,023
  **Why buyers love it?:** Close came through as a sales CRM with communication built into the workflow. From the reviewer patterns I evaluated, users highlight a clean interface, calling, texting, automation, contact organization, tasks, and activity tracking. Reviewers often connect it with lead follow-up, sales process management, and high-volume outreach. I found that it fits teams that want SMS tied closely to calls, email, and sales pipeline activity. Users also mention mobile navigation issues, communication history friction, automation and reporting limits, system lags, and power dialer concerns.



### What Do G2 Reviewers Say About Close?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** in Close, noting its smooth functionality for sales teams and report generation.
- Users appreciate the **ease of use** of Close, enhancing the workflow for their sales teams efficiently.
- Users appreciate the **efficient management of client interactions** with Close, thanks to its comprehensive communication and template features.
- Users love the **intuitive interface** of Close, which simplifies lead management and enhances overall workflow efficiency.
- Users value the **intuitive design** of Close, appreciating its seamless navigation and ease of use.

**Cons:**

- Users note **missing features** in Close, such as limited mobile functionality and a lack of flexible pricing options.
- Users experience **call issues** such as disconnections from devices, impacting the smoothness of their business communication.
- Users find the **limited features** of Close frustrating, feeling restricted by default fields and needing upgrades for full functionality.
- Users find the **limited customization** of Close restricts advanced reporting and complicates workflow management.
- Users find the **learning curve challenging** due to merging leads difficulties and a somewhat dated user experience.

#### Key Features
  - User, Role, and Access Management
  - Contact &amp; Account Management
  - Email Marketing
  - Support Analytics
  - Integration APIs
  #### What Are Recent G2 Reviews of Close?

**"[Streamlined Sales Tracking with Close](https://www.g2.com/survey_responses/close-review-9087574)"**

**Rating:** 5.0/5.0 stars
*— Tristan W.*

[Read full review](https://www.g2.com/survey_responses/close-review-9087574)

---

**"[Efficient CRM with Easy Setup and Strong Follow-Up Tools](https://www.g2.com/survey_responses/close-review-11140783)"**

**Rating:** 5.0/5.0 stars
*— Elle C.*

[Read full review](https://www.g2.com/survey_responses/close-review-11140783)

---

  #### What Are G2 Users Discussing About Close?

- [What is Close used for?](https://www.g2.com/discussions/close-what-is-close-used-for) - 2 comments
- [What is Close used for?](https://www.g2.com/discussions/what-is-close-used-for) - 1 comment
### 11. [EZ Texting](https://www.g2.com/products/ez-texting/reviews)
  **Average Rating:** 4.5/5.0
  **Total Reviews:** 728
  **Why buyers love it?:** EZ Texting showed a practical pattern around quick message creation and broad outreach. When I assessed reviewer feedback, users highlight ease of use, efficient bulk sends, AI-assisted message creation, reporting, and fast delivery of important updates. Reviewers often connect it with employee alerts, client updates, announcements, and simple campaign sends. I found that it fits teams that need to reach groups quickly with minimal setup. Users also mention contact-name limitations, list management friction, and the need for cleaner subscriber details.



### What Do G2 Reviewers Say About EZ Texting?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** in EZ Texting, highlighting its intuitive management and efficient communication features.
- Users appreciate the **user-friendly interface** of EZ Texting, making onboarding and text management straightforward and efficient.
- Users value the **easy communication** capabilities of EZ Texting, facilitating quick and efficient interaction with tenants.
- Users love the **easy setup** of EZ Texting, making onboarding and communication swift and efficient for their businesses.
- Users appreciate the **ease of managing contacts and sending personalized messages** , enhancing their marketing efforts effectively.

**Cons:**

- Users find the **credit system expensive** and complicated, leading to concerns over costs and budgeting.
- Users find EZ Texting **not intuitive** , with a cumbersome app that complicates their messaging experience.
- Users struggle with **SMS issues** , such as sending group messages and difficulty managing replies via the mobile app.
- Users report **sending issues** with EZ Texting, highlighting problems with message visibility and app functionality.
- Users often face **challenging reporting issues** with EZ Texting, finding them limited and lacking detail for effective analysis.

#### Key Features
  - Bulk SMS
  - Reporting
  - Autonomous Task Execution
  #### What Are Recent G2 Reviews of EZ Texting?

**"[It is in fact EZ](https://www.g2.com/survey_responses/ez-texting-review-10940577)"**

**Rating:** 5.0/5.0 stars
*— Matt .*

[Read full review](https://www.g2.com/survey_responses/ez-texting-review-10940577)

---

**"[EZ Texting Helped Us Scale Efficiently and Save Tons of Time](https://www.g2.com/survey_responses/ez-texting-review-12628534)"**

**Rating:** 4.5/5.0 stars
*— kariorozco N.*

[Read full review](https://www.g2.com/survey_responses/ez-texting-review-12628534)

---

  #### What Are G2 Users Discussing About EZ Texting?

- [What is EZ Texting used for?](https://www.g2.com/discussions/what-is-ez-texting-used-for) - 2 comments
- [What technology is used to send texts?](https://www.g2.com/discussions/what-technology-is-used-to-send-texts)
- [Is EZ Texting free?](https://www.g2.com/discussions/is-ez-texting-free) - 1 comment
### 12. [MoEngage](https://www.g2.com/products/moengage/reviews)
  **Average Rating:** 4.5/5.0
  **Total Reviews:** 509
  **Why buyers love it?:** MoEngage stood out for customer data activation across engagement channels. From the G2 feedback I evaluated, users highlight segmentation, personalization, analytics, journey flows, helpful support, and a clean interface. Reviewers often connect it with customer behavior insight, timely communication, and coordinated campaigns across channels. I found that it fits teams that need SMS as part of data-driven lifecycle messaging. Users also mention occasional downtime, an initial learning curve, and a platform depth that takes time to unlock.



### What Do G2 Reviewers Say About MoEngage?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **user-friendly interface** of MoEngage, making data management and campaign tracking effortless.
- Users love the **user-friendly interface** of MoEngage for building funnels and customized dashboards effortlessly.
- Users enjoy the **real-time segment updates** of MoEngage, facilitating quick validation and insight into user behaviors.
- Users find MoEngage **extremely helpful** for segmenting flows and managing data efficiently for successful campaigns.
- Users value the **effective campaign management** of MoEngage, leading to improved segmentation and excellent lead generation.

**Cons:**

- Users find **missing session-related features** frustrating, as it hinders profile updates and notification reliability on some devices.
- Users find the **steep learning curve** of MoEngage challenging, but rewarding once they master its functionalities.
- Users express concerns about **limitations in live features and AI accuracy** , impacting overall effectiveness and scalability.
- Users find the **complexity of managing segments** and certain features can complicate their experience with MoEngage.
- Users find the **difficult learning** curve of MoEngage challenging, especially for newcomers exploring its extensive features.
  #### What Are Recent G2 Reviews of MoEngage?

**"[Effortless Funnel Building and Real-Time Segmentation](https://www.g2.com/survey_responses/moengage-review-12111630)"**

**Rating:** 4.5/5.0 stars
*— Ravindra N.*

[Read full review](https://www.g2.com/survey_responses/moengage-review-12111630)

---

**"[MoEngage Turns Raw Event Data into Actionable, Visual Campaign Journeys](https://www.g2.com/survey_responses/moengage-review-12502802)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Information Technology and Services*

[Read full review](https://www.g2.com/survey_responses/moengage-review-12502802)

---

  #### What Are G2 Users Discussing About MoEngage?

- [What is MoEngage used for?](https://www.g2.com/discussions/moengage-what-is-moengage-used-for) - 1 comment, 1 upvote
- [What is MoEngage used for?](https://www.g2.com/discussions/what-is-moengage-used-for) - 2 comments
### 13. [Omnisend](https://www.g2.com/products/omnisend/reviews)
  **Average Rating:** 4.6/5.0
  **Total Reviews:** 1,143
  **Why buyers love it?:** Omnisend showed a clear ecommerce retention pattern in the available feedback. From the reviewer patterns I evaluated, users highlight email and SMS in one platform, automations, audience analytics, pop-ups, AI copy support, and helpful customer service. Reviewers often connect it with retention workflows, customer targeting, and faster campaign creation for online stores. I found that it fits ecommerce teams that want SMS alongside email and automation in one system. Users also mention limitations in visibility for email details, pop-up constraints, permission issues, and room for deeper analytics.



### What Do G2 Reviewers Say About Omnisend?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Omnisend, enabling effective multichannel marketing without technical expertise.
- Users value the **excellent support** provided by Omnisend, enhancing their overall user experience and satisfaction.
- Users appreciate the **excellent customer support** from Omnisend, highlighting both AI and human assistance.
- Users find Omnisend&#39;s **intuitive automation features** essential for simplifying multichannel marketing and boosting engagement.
- Users love the **automation capabilities** of Omnisend, making multichannel marketing seamless and efficient without technical hurdles.

**Cons:**

- Users find Omnisend has **limited features and integrations** , which restricts functionality and can complicate workflows.
- Users note the **missing features** in Omnisend, particularly in integrations and analytics that could enhance usability.
- Users find Omnisend&#39;s pricing to be **expensive** , especially for SMS services, leading to higher overall costs.
- Users feel **limited customization** in email design with Omnisend, wishing for more template options and flexibility.
- Users find the **limited templates** in Omnisend restrict their creative email design options and layout flexibility.

#### Key Features
  - Manage Email Deliverability
  - Landing Pages and Forms
  - Marketing Lead Database
  - Program Management
  - Social Sharing
  #### What Are Recent G2 Reviews of Omnisend?

**"[Far above the competition](https://www.g2.com/survey_responses/omnisend-review-12650962)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Apparel &amp; Fashion*

[Read full review](https://www.g2.com/survey_responses/omnisend-review-12650962)

---

**"[A great entry-level platform with potential for growth](https://www.g2.com/survey_responses/omnisend-review-12824350)"**

**Rating:** 4.0/5.0 stars
*— Lindsay D.*

[Read full review](https://www.g2.com/survey_responses/omnisend-review-12824350)

---

  #### What Are G2 Users Discussing About Omnisend?

- [What is Omnisend used for?](https://www.g2.com/discussions/what-is-omnisend-used-for)
- [What is Mautic software?](https://www.g2.com/discussions/what-is-mautic-software) - 1 comment
- [How do I choose a marketing automation software?](https://www.g2.com/discussions/how-do-i-choose-a-marketing-automation-software) - 1 comment
### 14. [Salesmsg](https://www.g2.com/products/salesmsg/reviews)
  **Average Rating:** 4.7/5.0
  **Total Reviews:** 379
  **Why buyers love it?:** Salesmsg appeared strongest for day-to-day customer texting tied to CRM activity. When I reviewed G2 sentiment, users highlight ease of use, CRM integrations, group messaging, saved replies, alerts, and customer support. Reviewers often connect it with appointment updates, reminders, customer questions, and outreach automation. I found that it fits teams that need SMS conversations connected to contact records. Users also mention setup challenges, slow loading, delivery issues, and requests for stronger automation and integration depth.



### What Do G2 Reviewers Say About Salesmsg?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find the **ease of use** of Salesmsg beneficial for streamlined communication and efficient automation.
- Users find **easy communication** with Salesmsg invaluable for connecting with patients without disruption.
- Users value the **easy integration** of Salesmsg, enhancing SMS communication with seamless CRM connectivity and automation enhancements.
- Users value the **seamless integrations** of Salesmsg, enhancing their SMS communication with effective automation and user-friendly features.
- Users commend the **responsive and knowledgeable customer support** from Salesmsg, enhancing their overall experience and success.

**Cons:**

- Users feel that missing features like **dark mode and large image uploads** hinder their overall experience with Salesmsg.
- Users experience **messaging issues** with delayed notifications and difficulties managing ongoing conversations effectively.
- Users find it challenging to send photos, facing **sending issues** when internet connectivity is inconsistent.
- Users experience **slow loading times** that hinder communication efficiency and overall mobile app usability in Salesmsg.
- Users find that **SMS issues** arise with slow delivery and high costs for bulk campaigns, complicating usage.

#### Key Features
  - Social Media
  - Targeting
  - Text Scheduler
  - Reporting
  - Cross-system Integration
  #### What Are Recent G2 Reviews of Salesmsg?

**"[Salesmsg Makes Mass Texting and Campaigns Simple—with a Super Helpful Team](https://www.g2.com/survey_responses/salesmsg-review-12608723)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Marketing and Advertising*

[Read full review](https://www.g2.com/survey_responses/salesmsg-review-12608723)

---

**"[Streamlined Lead Management, Effortless CRM Integration](https://www.g2.com/survey_responses/salesmsg-review-12874629)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Computer Software*

[Read full review](https://www.g2.com/survey_responses/salesmsg-review-12874629)

---

  #### What Are G2 Users Discussing About Salesmsg?

- [What is Salesmsg used for?](https://www.g2.com/discussions/what-is-salesmsg-used-for)
### 15. [Textla](https://www.g2.com/products/textla/reviews)
  **Average Rating:** 5.0/5.0
  **Total Reviews:** 128
  **Why buyers love it?:** Textla came through as a simple SMS tool for small-business outreach. When I reviewed G2 feedback, users highlight easy setup, low-cost messaging, outbound campaign organization, onboarding help, photo support, and practical list communication. Reviewers often connect it with customer updates, member communication, store events, and text messages that receive more attention than email. I found that it fits small teams that want a straightforward SMS platform with accessible pricing. Users also mention personalized texting costs and tight message-length limits for longer updates or links.



### What Do G2 Reviewers Say About Textla?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Textla, appreciating its simple dashboard and responsive customer support.
- Users commend the **excellent customer support** from Textla, with responsive assistance that resolves issues effectively.
- Users value the **user-friendly interface** of Textla, making scheduling and managing tasks remarkably straightforward.
- Users find Textla&#39;s **ease of use** invaluable for managing leads and enhancing their marketing efforts effectively.
- Users appreciate the **affordable pricing** of Textla, finding it to be an exceptional value for its features.

**Cons:**

- Users express concerns about **SMS issues** like charges for incoming texts and the credit structure.
- Users express frustration over **campaign issues** , including lack of individual inboxes and manual contact management challenges.
- Users find the **pricing steep** for Textla, particularly for longer messages and personalized texting options.
- Users express a desire for improved **integration options** , wishing for better connectivity with other platforms.
- Users note a **small learning curve** with Textla&#39;s setup and dashboard, but adjustments help improve usability.

#### Key Features
  - Bulk SMS
  - Reporting
  - Autonomous Task Execution
  #### What Are Recent G2 Reviews of Textla?

**"[Effortless Onboarding with Textla](https://www.g2.com/survey_responses/textla-review-11800881)"**

**Rating:** 5.0/5.0 stars
*— Jim S.*

[Read full review](https://www.g2.com/survey_responses/textla-review-11800881)

---

**"[Outstanding Experience with This Software](https://www.g2.com/survey_responses/textla-review-11955385)"**

**Rating:** 4.5/5.0 stars
*— Markus L.*

[Read full review](https://www.g2.com/survey_responses/textla-review-11955385)

---

### 16. [Evam](https://www.g2.com/products/evam/reviews)
  **Average Rating:** 4.8/5.0
  **Total Reviews:** 214
  **Product Description:** Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages real-time data analysis to deliver unparalleled customer engagement. Evam empowers banks, telecommunications companies, and others to handle billions of interactions with AI algorithms, orchestrate customer journeys, and engage with customers across all channels, digital and legacy, in real-time. Our goal is to help our clients increase customer loyalty, maximize ROI and efficiency, and save time and money. Enterprises have the shortest time-to-market thanks to Evam’s low-code- development, scalable and modular platform leveraged by an experienced &amp; high-quality management team with telco and banking domain know-how. With dozens of Forrester and Gartner research reports recognizing our excellence in customer engagement and event stream processing, our technology is trusted by industry giants like Vodafone, T-Mobile, Jazz, Turkcell, ICBC, TEB/BNP Paribas, ING Bank and Garanti BBVA. Headquartered in London and with offices in Amsterdam, Sofia and Istanbul, Evam delivers its products and services directly and through over 20 global partners. Our solutions are currently utilized by more than 600 million end-users, processing 20 billion events in over 15 countries every day.



### What Do G2 Reviewers Say About Evam?
*AI-generated summary from verified user reviews*

**Pros:**

- Users love the **ease of use** of Evam, highlighting its intuitive design and user-friendly navigation.
- Users appreciate Evam&#39;s **real-time data-capturing and personalized campaign capabilities** , enhancing their campaign management significantly.
- Users appreciate the **intuitive UI** of Evam, making campaign design and management easy for everyone.
- Users value the **automation capabilities** of Evam, enabling real-time updates and enhanced customer experience.
- Users value the **flexibility** of Evam, enabling real-time engagement and effortless campaign management for personalized experiences.

**Cons:**

- Users find the **learning curve steep** due to a cluttered interface, making familiarity challenging without additional support.
- Users find the **difficult learning** curve challenging, especially with complex workflows needing additional guidance and support.
- Users find the **steep learning curve** challenging, especially with complex workflows and real-time journey monitoring.
- Users find **complex features** in Evam challenging, especially without technical support, leading to a steep learning curve.
- Users find the **interface not intuitive** , feeling overwhelmed and struggling with the layout and learning curve.
  #### What Are Recent G2 Reviews of Evam?

**"[Intuitive UI/UX, Real-Time Data Connectors, and 8x Conversion Uplift](https://www.g2.com/survey_responses/evam-review-12867501)"**

**Rating:** 4.5/5.0 stars
*— Alfiya H.*

[Read full review](https://www.g2.com/survey_responses/evam-review-12867501)

---

**"[EVAM: Driving Campaign Excellence with Opportunities for Enhancement](https://www.g2.com/survey_responses/evam-review-12369139)"**

**Rating:** 4.0/5.0 stars
*— Maryam A.*

[Read full review](https://www.g2.com/survey_responses/evam-review-12369139)

---

  #### What Are G2 Users Discussing About Evam?

- [What is Evam Continuous Intelligence Platform used for?](https://www.g2.com/discussions/what-is-evam-continuous-intelligence-platform-used-for)
### 17. [Constant Contact](https://www.g2.com/products/constant-contact/reviews)
  **Average Rating:** 4.1/5.0
  **Total Reviews:** 7,207
  **Product Description:** We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it&#39;s driving sales, growing a customer base or engaging an audience, we help you build strong connections and generate powerful results. - Grow your audience Build your list fast with landing pages, social media lead ads, and more. - Deepen customer relationships Connect with people where they are—via text, email, or social—all from one platform, to drive more engagement and results for your business. - Simplify your social media Create and manage social posts and ads to generate awareness, drive leads and promote growth. - Sync with the apps you&#39;re already using Connect with digital tools you&#39;re already using to grow your business and sell more online, faster. Learn more at www.constantcontact.com



### What Do G2 Reviewers Say About Constant Contact?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Constant Contact&#39;s **ease of use** exceptional, enabling effortless content creation and effective customer engagement.
- Users find that Constant Contact offers **easy creation** of content through templates and simple scheduling for stress-free planning.
- Users appreciate the **ease of email management** in Constant Contact, enjoying reliable features and effective segmentation tools.
- Users praise the **simple onboarding** process with Constant Contact, making team integration quick and easy.
- Users praise Constant Contact for its **user-friendly interface** , simplifying community engagement and effective marketing efforts.

**Cons:**

- Users are frustrated by **missing features** like a better search function and slower photo uploads impacting their experience.
- Users find the **limited features** of Constant Contact restrict flexibility and complicate the newsletter design process.
- Users find the **limited customization options** in Constant Contact frustrating, hindering their desired layouts and designs.
- Users express frustration with the **limited templates** in Constant Contact, desiring more creative design options.
- Users find **layout issues** in Constant Contact can hinder desired flexibility and create a cumbersome design experience.
  #### What Are Recent G2 Reviews of Constant Contact?

**"[Reliable Email Marketing and Audience Management in One Platform](https://www.g2.com/survey_responses/constant-contact-review-12867593)"**

**Rating:** 4.5/5.0 stars
*— VINAY P.*

[Read full review](https://www.g2.com/survey_responses/constant-contact-review-12867593)

---

**"[Flexible Email Templates and Insightful Reporting in Constant Contact](https://www.g2.com/survey_responses/constant-contact-review-12837182)"**

**Rating:** 4.5/5.0 stars
*— Olga Z.*

[Read full review](https://www.g2.com/survey_responses/constant-contact-review-12837182)

---

  #### What Are G2 Users Discussing About Constant Contact?

- [How are small businesses using Constant Contact to enhance their email marketing campaigns effectively?](https://www.g2.com/discussions/how-are-small-businesses-using-constant-contact-to-enhance-their-email-marketing-campaigns-effectively) - 3 comments
- [What is Constant Contact used for?](https://www.g2.com/discussions/constant-contact-what-is-constant-contact-used-for) - 4 comments, 1 upvote
- [Does Constant Contact have a CRM?](https://www.g2.com/discussions/does-constant-contact-have-a-crm) - 2 comments
### 18. [WebEngage](https://www.g2.com/products/webengage/reviews)
  **Average Rating:** 4.5/5.0
  **Total Reviews:** 739
  **Product Description:** WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with their users across various digital channels. With its comprehensive suite of tools and solutions, WebEngage empowers businesses to understand, engage, and retain customers effectively. - UNIFY CUSTOMER DATA: WebEngage enables businesses to consolidate customer data from various sources, providing real-time insights and allowing dynamic micro-segmentation for targeted campaigns based on specific customer attributes and behaviors. - MULTI-CHANNEL JOURNEYS: With WebEngage&#39;s intuitive drag-and-drop workflow builder, businesses can seamlessly design and automate multi-channel customer journeys, ensuring consistent and personalized experiences across channels such as email, SMS, push notifications, and more. - TARGETED CAMPAIGNS: WebEngage empowers businesses to automate personalized campaigns triggered by customer actions and predefined business events. This ensures timely and relevant communication to enhance customer engagement and conversion rates. - AI-DRIVEN PREDICTIVE MODELS: WebEngage Analytics dashboard empowers all metrics required to segment, engage and retain priority customers, churn to convert windows and ROI optimization,This allows businesses to focus their interventions and campaigns for maximum impact and better ROI. - 1:1 PERSONALIZATION: WebEngage enables businesses to deliver personalized experiences at scale. By incorporating user intent, preferences, and other relevant data, businesses can tailor their communications to each individual customer, fostering omni-channel customer engagement. What&#39;s more? WebEngage’s platform is quick and easy to integrate. Compatible with range of ESP and MSP, all it takes is a few hours from the tech team. Presence across the globe: With headquarters in India, WebEngage has expanded its operations globally with offices and presence in the Middle East &amp; Africa region, Southeast Asia, and South America.



### What Do G2 Reviewers Say About WebEngage?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find WebEngage **very easy to use** , streamlining engagement and communication processes effortlessly.
- Users appreciate the **strong analytics and segmentation features** of WebEngage, enabling effective campaign performance insights and user targeting.
- Users love the **intuitive journey designer** of WebEngage, simplifying complex campaigns and enhancing customer targeting effectively.
- Users appreciate the **helpful support** of WebEngage, praising their responsiveness and effective assistance in improving engagement.
- Users appreciate the **abundant features** of WebEngage, making it easy for new users to access and utilize effectively.

**Cons:**

- Users find the **learning curve steep** , requiring time and support to navigate WebEngage&#39;s complex interface and features.
- Users experience **slow performance** with live segments and dashboard load times, leading to occasional inconvenience.
- Users find the **time-consuming** nature of loading live segments and creating customer segments frustrating and inconvenient.
- Users find the **missing features** frustrating, especially with slow loading times and limitations on trial access.
- Users face a **steep learning curve** with WebEngage&#39;s complex interface and integration processes, especially for new users.
  #### What Are Recent G2 Reviews of WebEngage?

**"[Powerful Platform for Personalised Customer Engagement &amp; Retention- WebEngage](https://www.g2.com/survey_responses/webengage-review-12823335)"**

**Rating:** 5.0/5.0 stars
*— Tapesh D.*

[Read full review](https://www.g2.com/survey_responses/webengage-review-12823335)

---

**"[WebEngage Makes Personalized Lifecycle Campaigns Easy with Powerful Multi-Channel Automation](https://www.g2.com/survey_responses/webengage-review-12823450)"**

**Rating:** 4.5/5.0 stars
*— yuvraaj g.*

[Read full review](https://www.g2.com/survey_responses/webengage-review-12823450)

---

### 19. [Vibes](https://www.g2.com/products/vibes/reviews)
  **Average Rating:** 4.7/5.0
  **Total Reviews:** 54
  **Product Description:** Vibes’ mobile-first platform creates personal, revenue-driving and long-term mobile engagement between consumers and the world-class brands they love. Industry leaders like Chipotle, Kohl’s and Polo Ralph Lauren use Vibes to grow customer relationships with relevant, high-volume mobile messaging and mobile wallet marketing on a global scale. Vibes enables marketers to seamlessly connect with their customers using a data-rich and API-packed solution that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns. Vibes is recognized as one of only four Tier 1 aggregators by the The Common Short Code Administration (CSCA).



### What Do G2 Reviewers Say About Vibes?
*AI-generated summary from verified user reviews*

**Pros:**

- Users commend the **helpful support** from Vibes, appreciating their responsiveness and industry knowledge in addressing inquiries.
- Users commend the **responsive customer support** of Vibes, noting their helpfulness and adaptability to meet needs.
- Users appreciate the **ease of use** of Vibes, thanks to its intuitive design and seamless integration with their teams.
- Users appreciate the **implementation ease** of Vibes, benefiting from smooth setup and responsive, helpful support throughout.
- Users find Vibes to be **intuitive and user-friendly** , enhancing their marketing efforts with seamless experiences.

**Cons:**

- Users experience **delays** due to inconsistent updates and customization requirements, complicating project timelines and workflow.
- Users note the **lack of native email integration** , which hampers communication efficiency and data synchronization.
- Users find the **cost of Vibes** prohibitive, limiting their ability to fully utilize its features.
- Users face **integration issues** with email platforms, limiting seamless communication and requiring alternative solutions.
- Users note the **lack of integrations** with email platforms, hindering seamless communication and data synchronization.
  #### What Are Recent G2 Reviews of Vibes?

**"[Quick, Patient Support Team Makes Vibes a Joy to Use](https://www.g2.com/survey_responses/vibes-review-12872172)"**

**Rating:** 5.0/5.0 stars
*— Carissa H.*

[Read full review](https://www.g2.com/survey_responses/vibes-review-12872172)

---

**"[Vibes is a valued partner enabling communication with our guests](https://www.g2.com/survey_responses/vibes-review-11592327)"**

**Rating:** 5.0/5.0 stars
*— Michael H.*

[Read full review](https://www.g2.com/survey_responses/vibes-review-11592327)

---

  #### What Are G2 Users Discussing About Vibes?

- [What is Vibes used for?](https://www.g2.com/discussions/what-is-vibes-used-for) - 1 comment
### 20. [800.com](https://www.g2.com/products/800-com/reviews)
  **Average Rating:** 4.7/5.0
  **Total Reviews:** 938
  **Product Description:** Know Which Marketing Efforts Are Actually Driving Calls and Customers. 800.com helps small businesses and agencies grow smarter by turning everyday phone calls into actionable insights. With a professional phone number, intuitive call routing, and built-in call tracking, you can stop guessing where your leads are coming from and start focusing on what works. Even if you&#39;re new to call tracking, 800.com makes it easy to assign unique phone numbers to your campaigns (website, ads, social, print), track results in real time, and route calls to the right person or team - all from one simple dashboard. For agencies and advanced users, 800.com supports powerful tools like: 📶Dynamic Number Insertion (DNI) to track exact sources of inbound calls ✅Integrations with GA4, Google Ads, Meta, and Microsoft Ads 💻Client-level account management with white-labeled dashboards Built for SMBs but scalable for agencies, 800.com also includes: 📞 Call forwarding, voicemail, and customizable IVR 🔁 Call recording and transcription with playback for training or QA 👱Enhanced caller ID, complete with name, email and address 📈 In-depth call analytics and reporting 💬 SMS campaigns for direct customer engagement 📲Mobile app so your business line goes everywhere you go For agencies managing multiple clients, 800.com provides agency-level capabilities, including client management features and white-labeled dashboards. This functionality allows agencies to efficiently oversee various accounts while maintaining a consistent brand experience for their clients. With the upcoming advanced AI features, such as sentiment analysis, 800.com is poised to deliver even greater insights into customer interactions, making it a powerful tool for businesses aiming to elevate their marketing strategies and customer service. Looking for advanced call forwarding and routing with custom greetings and an auto-attendant? We have that too! Whether you&#39;re just starting out or scaling fast, 800.com helps you look more professional, stay responsive, and make better marketing decisions - without the complexity of traditional phone systems.



### What Do G2 Reviewers Say About 800.com?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of 800.com, enabling quick setup and instant connectivity with others.
- Users find the **easy setup** of 800.com to be intuitive, enhancing their telecommunication management experience significantly.
- Users commend the **exceptional customer support** of 800.com, enhancing their confidence and satisfaction with the service.
- Users value the **easy management of local business numbers** , enhancing call forwarding and tracking efficiency.
- Users enjoy the **easy setup and reliable functionality** of 800.com, significantly enhancing their communication process.

**Cons:**

- Users note that the **pricing is on the higher side** compared to competitors, impacting overall satisfaction.
- Users find the **learning curve steep** , making setup and navigation challenging for those unfamiliar with phone systems.
- Users find the **limited features** of 800.com restrict their ability to customize and manage their experience effectively.
- Users lament the **limited number management features** on the app, affecting convenience and overall user experience.
- Users face **call connectivity issues** including voicemail access problems and challenges with text message activation.
  #### What Are Recent G2 Reviews of 800.com?

**"[800.com is Amazing:](https://www.g2.com/survey_responses/800-com-review-10741072)"**

**Rating:** 5.0/5.0 stars
*— Lamone J.*

[Read full review](https://www.g2.com/survey_responses/800-com-review-10741072)

---

**"[Exceptional Service and Branding with Ease](https://www.g2.com/survey_responses/800-com-review-12167362)"**

**Rating:** 5.0/5.0 stars
*— Tranquility Cottage &amp;amp; More Getaways LLC .*

[Read full review](https://www.g2.com/survey_responses/800-com-review-12167362)

---

  #### What Are G2 Users Discussing About 800.com?

- [What is 800.com used for?](https://www.g2.com/discussions/what-is-800-com-used-for) - 1 comment
### 21. [indigitall](https://www.g2.com/products/indigitall/reviews)
  **Average Rating:** 4.8/5.0
  **Total Reviews:** 415
  **Product Description:** indigitall is a comprehensive customer engagement platform built to deliver seamless, personalized experiences across every digital touchpoint. By unifying all your inbound and outbound communication channels—including push notifications, WhatsApp, and advanced AI Agents—we provide the tools for you to genuinely understand your audience. This holistic approach empowers brands to launch automated, targeted campaigns that not only boost engagement but directly drive conversion and long-term customer value. To learn more, visit indigitall.com.



### What Do G2 Reviewers Say About indigitall?
*AI-generated summary from verified user reviews*

**Pros:**

- Users commend the **ease of use** of indigitall, appreciating its intuitive interface and efficient campaign management.
- Users highlight the **helpful support team** of Indigitall, which ensures quick and efficient assistance whenever needed.
- Users value the **quick and helpful customer support** of Indigitall, enhancing their overall experience and confidence in the platform.
- Users find **Indigitall extremely useful** for enhancing client communication and improving digital campaign efficiency.
- Users value the **smart automation** of Indigitall, enhancing engagement and simplifying communication strategies effectively.

**Cons:**

- Users find a **learning curve for advanced features** , suggesting clearer guidance would enhance usability for newcomers.
- Users find the **steep learning curve** of Indigitall challenging, especially with advanced features and a complex interface.
- Users find the **feature complexity** of Indigitall overwhelming initially, requiring significant time to master its extensive tools.
- Users find the **integration issues** frustrating, as connecting to tools like Salesforce and WhatsApp is overly complex.
- Users find the platform **not intuitive** , wishing for clearer hints and error messages to enhance usability.
  #### What Are Recent G2 Reviews of indigitall?

**"[Perfect for digital journalists](https://www.g2.com/survey_responses/indigitall-review-11408201)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Information Services*

[Read full review](https://www.g2.com/survey_responses/indigitall-review-11408201)

---

**"[Intuitive with Excellent Support, But Needs Better Integration](https://www.g2.com/survey_responses/indigitall-review-10658159)"**

**Rating:** 5.0/5.0 stars
*— maria augusta m.*

[Read full review](https://www.g2.com/survey_responses/indigitall-review-10658159)

---

### 22. [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews)
  **Average Rating:** 4.6/5.0
  **Total Reviews:** 757
  **Product Description:** Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses create experiences that drive higher growth and lasting loyalty. Bloomreach drives personalization for 1,400+ brands around the world, including American Eagle, Sonepar, and Pandora. The target audience for Bloomreach encompasses commerce businesses of all sizes that are looking to optimize customer interactions and drive sales growth. Its suite of products is particularly beneficial for marketers, content creators, and ecommerce managers who aim to improve customer engagement and conversion rates. Bloomreach is well-suited for brands operating across multiple channels, as it provides a cohesive strategy to connect with customers effectively. Use cases include personalized marketing campaigns, enhanced product discovery, streamlined content management, and AI-driven customer service, making it a versatile tool for various business needs. Key features of Bloomreach include its Engagement platform, which offers robust marketing automation capabilities that enable businesses to deliver personalized messages and offers based on customer behavior. The Discovery solution enhances the search experience on ecommerce sites, ensuring that customers can easily find products that match their interests. Additionally, the Content product functions as a headless content management system (CMS), allowing for flexible content delivery across various platforms. The Clarity tool, an AI-powered conversational shopping assistant, further enriches the customer experience by facilitating real-time interactions and support. The integration of Loomi, Bloomreach&#39;s AI for ecommerce, significantly amplifies the platform&#39;s capabilities by enabling rapid data processing and analysis. This results in new pathways for customers to engage with products, ultimately leading to increased profitability and accelerated business growth. Bloomreach is designed to simplify complex tasks, offering advanced customer journeys, social ad retargeting, omnichannel support, and AI-powered optimization. This comprehensive feature set provides a holistic view of the customer, optimizing experiences across all channels. The platform is also cost-effective and faster to deploy compared to competitors, reducing reliance on third-party solutions and lowering the total cost of ownership. With high ratings in customer reviews, Bloomreach is recognized for the quality of its user guides, support, and overall reliability, making it a valuable asset for businesses seeking to enhance their ecommerce strategies.



### What Do G2 Reviewers Say About Bloomreach?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Bloomreach, experiencing intuitive interfaces and quick learning curves for marketing tools.
- Users find Bloomreach to have **powerful capabilities** , great support, and an intuitive interface for effective marketing analysis.
- Users value the **easy segmentation and targeting** capabilities of Bloomreach, enhancing marketing efficiency and campaign success.
- Users commend Bloomreach&#39;s **exceptional customer support** , noting responsiveness and care in addressing all inquiries and issues.
- Users appreciate the **intuitive interface** of Bloomreach, enabling seamless data processing and effective marketing orchestration.

**Cons:**

- Users find the **learning curve steep** with Bloomreach, citing complexity in metrics and navigation challenges.
- Users find the **limited features** of Bloomreach restrict their ability to utilize the platform effectively.
- Users face **missing features** like limited searchable fields and language support, affecting overall functionality.
- Users find the **learning difficulty** of Bloomreach challenging, especially with its complex features and busy interface.
- Users find the **difficult learning curve** of Bloomreach frustrating, requiring significant time to achieve familiarity and efficiency.
  #### What Are Recent G2 Reviews of Bloomreach?

**"[Two implementations, one clear conclusion: best CDP+automation combo for retention teams](https://www.g2.com/survey_responses/bloomreach-review-12720180)"**

**Rating:** 4.5/5.0 stars
*— Miguel A.*

[Read full review](https://www.g2.com/survey_responses/bloomreach-review-12720180)

---

**"[Unified Customer Data and Automation for More Relevant Journeys](https://www.g2.com/survey_responses/bloomreach-review-12713194)"**

**Rating:** 4.5/5.0 stars
*— Sophie M.*

[Read full review](https://www.g2.com/survey_responses/bloomreach-review-12713194)

---

  #### What Are G2 Users Discussing About Bloomreach?

- [What is Bloomreach used for?](https://www.g2.com/discussions/what-is-bloomreach-used-for) - 2 comments
### 23. [Customer.io](https://www.g2.com/products/customer-io/reviews)
  **Average Rating:** 4.4/5.0
  **Total Reviews:** 815
  **Product Description:** Customer.io is a leading customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Use first-party data to send meaningful messages across all channels, including email, in-app, push, SMS, and webhooks. Today, 7500+ brands trust their messaging needs with Customer.io, and G2 recently recognized us as a Best Software award winner in the Marketing and Digital Advertising Products category. Customer.io’s suite of products includes Journeys, a messaging automation tool, Data Pipelines, a customer data platform; and Parcel, a code editor designed for email. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2023 Inc. 5000 list.



### What Do G2 Reviewers Say About Customer.io?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Customer.io, highlighting its seamless UX/UI and helpful support.
- Users appreciate the **flexibility and control** Customer.io offers for managing automation and personalized communication effectively.
- Users appreciate the **powerful and versatile features** of Customer.io, making email campaigns easy and effective.
- Users appreciate the **versatility** of Customer.io, finding it an effective solution for their email marketing needs.
- Users appreciate the **helpful customer support** of Customer.io, enhancing their experience with effective assistance and resources.

**Cons:**

- Users experience a challenging **learning curve** that can hinder progress in mastering Customer.io effectively.
- Users find **missing features** frustrating, particularly limited reporting tools and cumbersome data segmentation methods in Customer.io.
- Users are frustrated by the **limited features** of Customer.io, hindering efficiency and complicating workflows.
- Users find the platform **not intuitive** , struggling with a steep learning curve and outdated UI elements.
- Users desire increased **flexibility in campaign organization** and find template limitations cumbersome, leading to repetitive workflows.
  #### What Are Recent G2 Reviews of Customer.io?

**"[Easy, Powerful Automation for Personalized Messaging and User Journeys](https://www.g2.com/survey_responses/customer-io-review-12803161)"**

**Rating:** 5.0/5.0 stars
*— Rishang Y.*

[Read full review](https://www.g2.com/survey_responses/customer-io-review-12803161)

---

**"[The Agent Feature Feels Like a Personal Assistant for Messaging](https://www.g2.com/survey_responses/customer-io-review-12817730)"**

**Rating:** 4.0/5.0 stars
*— Leonardo C.*

[Read full review](https://www.g2.com/survey_responses/customer-io-review-12817730)

---

  #### What Are G2 Users Discussing About Customer.io?

- [What is Customer.io used for?](https://www.g2.com/discussions/what-is-customer-io-used-for) - 2 comments
### 24. [JustCall](https://www.g2.com/products/saas-labs-justcall/reviews)
  **Average Rating:** 4.3/5.0
  **Total Reviews:** 2,354
  **Product Description:** JustCall is the only AI-powered business communication platform that brings calls, texts, email, and WhatsApp together in one place. It helps customer-facing teams work more efficiently, respond faster, and connect better with prospects and customers. 6,000+ businesses worldwide use JustCall to: - Manage all customer conversations from a single platform - Automate routine tasks and workflows - Get real-time AI insights to improve conversations - Ensure 24/7 coverage with inbound AI Voice Agents (outbound support coming soon) Key features: - Calling: Global phone numbers, inbound/outbound calling, smart routing, auto/predictive/power dialers - Messaging: SMS &amp; MMS, workflows, bots, shared WhatsApp inbox, multi-level IVR, shared email inbox - AI tools: Real-time agent assist, AI coaching, sentiment analysis, call scoring, live monitoring, SMS Copilot, inbound AI Voice Agent - Integrations &amp; collaboration: 100+ CRM integrations, collaborative team workspace



### What Do G2 Reviewers Say About JustCall?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of JustCall, highlighting its user-friendly setup and seamless integration for efficient operations.
- Users praise JustCall for its **comprehensive capabilities** that enhance customer communications and streamline sales processes.
- Users appreciate JustCall&#39;s **comprehensive capabilities** that enhance customer communication and streamline sales processes effectively.
- Users highlight the **excellent customer support** of JustCall, noting quick resolutions and responsive follow-up service.
- Users value the **seamless call experience** of JustCall, enhancing productivity and organization with excellent call quality.

**Cons:**

- Users experience **call visibility issues** with JustCall, facing difficulties in managing incoming calls effectively.
- Users report frustrating **call visibility issues** with JustCall, struggling to see incoming calls despite hearing them.
- Users often face **connection issues** with JustCall, missing incoming calls despite hearing them and struggling with stability.
- Users express frustration over **missing features** like integration, connectivity issues, and lack of customization in JustCall.
- Users experience **poor call quality** with JustCall, facing issues like call drops and missed connections frequently.
  #### What Are Recent G2 Reviews of JustCall?

**"[Efficient Communication Hub for Global Outreach and CRM Syncing](https://www.g2.com/survey_responses/justcall-review-12696120)"**

**Rating:** 4.5/5.0 stars
*— Soumyajit B.*

[Read full review](https://www.g2.com/survey_responses/justcall-review-12696120)

---

**"[Effortless Connectivity and Seamless Setup](https://www.g2.com/survey_responses/justcall-review-9402516)"**

**Rating:** 5.0/5.0 stars
*— Brittney L.*

[Read full review](https://www.g2.com/survey_responses/justcall-review-9402516)

---

### 25. [Smarter Contact](https://www.g2.com/products/smarter-contact/reviews)
  **Average Rating:** 4.9/5.0
  **Total Reviews:** 84
  **Product Description:** Smarter Contact is the Market-Leading AI-Powered Text and Voice Communications Platform An all-in-one integrated platform to: - Engage contacts to consistently have more conversations; - Nurture contacts though the funnel; - Close deals by turning leads to revenue; - Measure results to scale what works or fix what doesn’t. Build relationships, engage leads, close deals, and achieve your earning potential up to 10x faster. Smarter Contact is a superior platform due to its all-in-one approach that simplifies communication, robust compliance features, high data accuracy, and dedicated customer support, all tailored for high-efficiency lead generation. Key factors that make Smarter Contact stand out include: \* All-in-One Platform: It integrates text, voice, a native power dialer, and a built-in CRM into a single platform. This eliminates the need for multiple different tools and streamlines workflows. \* Rapid 10DLC Approval: Provides a streamlined, fully guided 10DLC registration process handled directly within the platform, providing faster approvals (as quick as 2 business days) compared to competitors where the process might take weeks and require third-party registration. \* Industry-Leading Deliverability: Unrivaled SMS delivery rates using an AI-powered algorithm and high-tier data sources, ensuring a higher percentage of messages reach the intended recipients. \* AI-Powered: Smarter Contact AI helps customers improve and scale campaign performance while adhering to TCPA compliance. \* Automation and Scale: Run automated drip campaigns, workflows, and follow-up campaigns while you close business. This automation allows you to greatly scale the business with minimum resources. \* Built-on TCPA Compliance Safeguards: Includes many safeguards to keep you in compliance such as: 1. Uploaded contacts are cleaned to boost delivery and replay rates 2. Automatic pausing of underperforming campaigns 3. Automatic phone number distribution to reduce messages being blocked. \* No Daily Limits/Restrictions: Unlike some competitors that impose daily sending limits or number restrictions, Smarter Contact allows users to send campaigns to any contact from any of their business phone numbers without daily volume caps. \* User-Friendly Interface and Automation: The platform is praised in user reviews for its intuitive, simple, and easy-to-navigate user interface, which helps new users get started quickly without a steep learning curve. \* Mobile App Access: Smarter Contact offers a full mobile app, allowing users to manage contacts and campaigns, answer calls, and engage in conversations on the go.



### What Do G2 Reviewers Say About Smarter Contact?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find Smarter Contact&#39;s **ease of use** exceptional, facilitating straightforward navigation and efficient lead outreach.
- Users praise the **approachable and effective customer support** of Smarter Contact, enhancing their overall experience significantly.
- Users love the **user-friendly design** of Smarter Contact, making it easy to navigate and utilize effectively.
- Users value the **time-saving automation** of Smarter Contact, enhancing lead engagement and productivity effortlessly.
- Users find Smart Contact **exceptionally helpful** for SMS campaigns, noting improved deliverability and user-friendly features.

**Cons:**

- Users express concerns about the **high costs** of Smarter Contact, especially during extended drip campaigns.
- Users often note a **higher than expected learning curve** with Smarter Contact, impacting initial usability and experience.
- Users point out the **limited features** of Smarter Contact, wishing for more customization and automation options.
- Users find the **reporting issues** in Smarter Contact limit their ability to analyze campaign performance effectively.
- Users note the **slow performance** of Smarter Contact, especially with large data sets and contact uploads.
  #### What Are Recent G2 Reviews of Smarter Contact?

**"[Ive used other companies .. This is best with ease of use..](https://www.g2.com/survey_responses/smarter-contact-review-11657624)"**

**Rating:** 5.0/5.0 stars
*— Gabriel F.*

[Read full review](https://www.g2.com/survey_responses/smarter-contact-review-11657624)

---

**"[Time saving SMS marketing with great verification and filtering](https://www.g2.com/survey_responses/smarter-contact-review-12397905)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Real Estate*

[Read full review](https://www.g2.com/survey_responses/smarter-contact-review-12397905)

---


    ## What Is SMS Marketing Software?
  [Marketing Software](https://www.g2.com/categories/marketing)
  ## What Software Categories Are Similar to SMS Marketing Software?
    - [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)
    - [Email Marketing Software](https://www.g2.com/categories/email-marketing)
    - [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing)
    - [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing)
    - [Push Notification Software](https://www.g2.com/categories/push-notification)
    - [Personalization Software](https://www.g2.com/categories/personalization)
    - [Email Template Builder Software](https://www.g2.com/categories/email-template-builder)

  
---

## How Do You Choose the Right SMS Marketing Software?

### What You Should Know About SMS Marketing Software

### SMS Marketing Software buying insights at a glance

[SMS marketing software](https://www.g2.com/categories/sms-marketing) enables businesses to reach customers directly through text messaging, making it one of the most immediate and high-engagement communication channels available today. As attention spans shrink and inboxes become more crowded, I’ve seen sms marketing platforms evolve into a critical part of modern marketing strategies. The best sms marketing software helps teams automate campaigns, segment audiences, and deliver timely, personalized messages that drive conversions and customer engagement. ([Source 1](https://www.g2.com/categories/sms-marketing))

In practice, businesses use sms marketing solutions for promotional campaigns, transactional alerts, appointment reminders, and customer support follow-ups. I consistently see companies adopt sms marketing software to increase response rates, improve customer communication, and create more direct engagement compared to email or social channels. As organizations scale, the best sms marketing software becomes less about sending messages and more about orchestrating multi-touch customer journeys across channels.

Buyers evaluating sms marketing platforms tend to focus on deliverability, automation capabilities, and ease of campaign management. Across the category, usability and speed to launch are key differentiators. Pricing typically depends on message volume, contact lists, and feature access, with many sms marketing companies offering usage-based or tiered pricing models.

Pricing for SMS marketing software is typically based on message volume or credits used, with many platforms offering usage-based or tiered pricing models. Costs tend to increase as businesses adopt more advanced features like automation workflows, audience segmentation, and integrations with other systems. As a result, buyers often evaluate scalability carefully, especially as contact lists expand and campaign frequency increases over time.

#### Top 5 FAQs from software buyers:

- What is the best sms marketing software for high-volume campaigns?
- How do sms marketing platforms handle compliance and opt-in management?
- Which sms marketing solutions integrate with CRM and ecommerce tools?
- How quickly can I launch campaigns using sms marketing software?
- What features define the best sms marketing software for personalization?

G2’s top-rated SMS marketing software, based on verified reviews, includes [Attentive](https://www.g2.com/products/attentive/reviews), [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews), [EZ Texting](https://www.g2.com/products/ez-texting/reviews), and [BirdEye](https://www.g2.com/products/birdeye/reviews).

### What are the top-reviewed SMS Marketing Software on G2?

These are 5 of the top-reviewed sms marketing software:

- [**Attentive**](https://www.g2.com/products/attentive/reviews)
- Number of Reviews: 1,275
- Satisfaction: 99
- Market Presence: 95
- G2 Score: 97
- [**Klaviyo**](https://www.g2.com/products/klaviyo/reviews)
- Number of Reviews: 1,298
- Satisfaction: 50
- Market Presence: 94
- G2 Score: 72
- [**EZ Texting**](https://www.g2.com/products/ez-texting/reviews)
- Number of Reviews: 725
- Satisfaction: 77
- Market Presence: 67
- G2 Score: 72
- [**BirdEye**](https://www.g2.com/products/birdeye/reviews)
- Number of Reviews: 3,900
- Satisfaction: 82
- Market Presence: 88
- G2 Score: 85
- [**Podium**](https://www.g2.com/products/podium/reviews)
- Number of Reviews: 2,066
- Satisfaction: 79
- Market Presence: 95
- G2 Score: 87

Satisfaction score reflects how happy users are with a product, based on multiple experience factors beyond star ratings. ([Source 2](https://www.g2.com/reports))

Market Presence score reflects a product’s reach and scale in the market using a combination of adoption and company data. ([Source 2](https://www.g2.com/reports))

G2 Score is the overall score used to rank products within the category, calculated from Satisfaction and Market Presence. ([Source 2](https://www.g2.com/reports))

### What I Often See in SMS Marketing Software

**Feedback Pros: What Users Consistently Appreciate**

**Easy campaign setup with intuitive dashboards and message scheduling workflows**

- _“What’s not to love? The ease of use in the drag-and-drop editor makes my weekly newsletters super easy to build. We use Klaviyo multiple times a week to check our revenue attribution and tweak our flows.Its also was easy to implement it with our current workflow. It integrates well with everything from our Shopify store to even Canva! I was worried the number of features would be overwhelming, but the UI is clean enough that you don&#39;t get lost. Plus, whenever I’ve hit a snag, customer support has been quick to point me in the right direction. Worth every penny for a growing brand.” -_ [_Angela W_](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12466313)_. Klaviyo Review_

**High message delivery rates with reliable real time customer engagement tracking**

- _“Working alongside our Customer Success Manager is an absolute pleasure. The team is extremely knowledgeable, helpful, and supportive, and they’re willing to do whatever it takes to help ensure our SMS Marketing program is successful. We also have clear, transparent conversations about product development and enhancements, including platform features as well as improvements that are specific to our program. They are a leader in the SMS industry and have provided great insight as it pertains to iOS26 privacy updates; leading to sustainable delivery and engagement rates. We also will begin using RCS Business Messaging thanks to the team&#39;s innovative updates.” -_ [_Isabella C_](https://www.g2.com/products/attentive/reviews/attentive-review-11207229)_. Attentive Review_

**Seamless integrations with crm ecommerce platforms streamline marketing automation processes**

- _“What I like most about Klaviyo is how well it connects with the rest of an e-commerce stack, especially Shopify. The integration is seamless, and it pulls in customer behavior, purchase history, and engagement data automatically. That consolidated data makes it much easier to build meaningful segments and customer journeys. The platform itself is also very intuitive. Building campaigns and automated flows is straightforward, and the flow library gives you frameworks to work with so you can quickly customize for your brand. On top of that, Klaviyo’s revenue attribution and analytics make it very clear what your emails and flows are generating, which helps you understand exactly how email is impacting store revenue.” -_ [_Dorothy N_](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12464160)_. Klaviyo Review_

**Cons: Where Many Platforms Fall Short**

**Limited message customization options restrict advanced segmentation and personalization capabilities**

- _“...Entry-level plans may have strict bulk messaging limits (such as 250 per month) with no rollover for unused credits, which can be frustrating for businesses running monthly marketing campaigns. Many reviews highlight a significant drop in support quality after the initial onboarding phase, citing long wait times to reach a human and a lack of accountability when technical issues arise. Some users were disappointed to find a lack of Yelp integration or that certain promised CRM integrations were slower or more difficult to set up than expected.” -_ [_Murgan_](https://www.g2.com/products/podium/reviews/podium-review-12192861)_. Podium Review_

**Pricing structures become expensive quickly with high volume messaging campaigns**

- _“One downside of Klaviyo is the pricing structure. You’re typically paying based on the number of active profiles in your account and your email sending volume, which can add up quickly as your list grows.”_ - [Dorothy N](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12464160). Klaviyo Review

**Occasional delays or delivery inconsistencies impact time sensitive campaign performance**

- _“What I haven&#39;t figured out how to fix yet is to send a text to known good numbers that keep bouncing (5-7x) I was once one of the bounced #s that came up when I sent out a campaign text. Somehow, about 30% of the 124 contacts I sent a text to bounced. Sent a ticket and still havent heard back.” -_ [_Lloyd A_](https://www.g2.com/products/ez-texting/reviews/ez-texting-review-11839305)_. EZ Texting Review_

### My Expert Takeaway on SMS Marketing Software in 2026

What stands out to me is how sms marketing software is increasingly being used as a core engagement channel, not just a supplemental tool. High-performing teams treat sms marketing platforms as part of a broader customer communication strategy, integrating them with email, CRM systems, and ecommerce platforms to create cohesive customer journeys.

The teams that get the most value from sms marketing solutions are those that lean into automation and segmentation. Instead of sending one-off campaigns, they build triggered workflows based on customer behavior, lifecycle stage, or purchase history. This is where the best sms marketing software clearly separates itself from more basic tools.

I also see strong adoption in industries like ecommerce, retail, and local services, where real-time communication drives immediate action. These teams prioritize fast campaign execution, reliable delivery, and clear performance tracking.

The best sms marketing software stands out when it combines speed, automation, and personalization. It is not just about sending messages. It is about creating timely, relevant interactions that drive engagement and revenue at scale.

### SMS Marketing Software FAQs

#### What is the best SMS marketing software for small businesses?

Small businesses typically prioritize ease of use, affordability, and quick setup. These platforms are commonly favored:

- [EZ Texting](https://www.g2.com/products/ez-texting/reviews) – Simple interface with fast campaign setup and strong core features.
- [SimpleTexting](https://www.g2.com/products/simpletexting/reviews) – Easy-to-use platform with solid customer support and scalability.
- [TextMagic](https://www.g2.com/products/textmagic/reviews) – Flexible pay-as-you-go pricing ideal for smaller teams.

#### What is the most reliable SMS marketing platform for retailers?

Retailers need high deliverability, segmentation, and real-time engagement. These platforms are often used in retail environments:

- [Attentive](https://www.g2.com/products/attentive/reviews) – Built for ecommerce with strong personalization and campaign performance.
- [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews) – Deep integration with ecommerce platforms and customer data.
- [Postscript](https://www.g2.com/products/postscript/reviews) – Designed specifically for Shopify stores with strong automation flows.

#### What is the best SMS marketing service with automation features?

Automation is key for scaling campaigns and customer journeys. These tools are known for strong automation capabilities:

- [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews) – Advanced segmentation and automated lifecycle messaging.
- [Attentive](https://www.g2.com/products/attentive/reviews) – Behavioral triggers and personalized messaging at scale.
- [Postscript](https://www.g2.com/products/postscript/reviews) – Automated flows tailored for ecommerce use cases.

#### What are the benefits of SMS marketing software?

SMS marketing software allows businesses to communicate directly with customers in real time, often resulting in higher open and response rates compared to other channels. It helps teams automate campaigns, send time-sensitive alerts, and personalize messaging based on customer behavior. SMS marketing platforms also improve engagement by reaching customers on devices they check frequently, making it an effective channel for promotions, reminders, and transactional updates.

#### Which software combines email and SMS marketing?

Some platforms combine both email and SMS to support multi-channel campaigns. These tools are commonly used for that purpose:

- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) – Strong combined email and SMS marketing with unified customer data.
- [HubSpot](https://www.g2.com/products/hubspot-marketing-hub/reviews) – Offers integrated marketing automation across email, SMS, and CRM.
- [Omnisend](https://www.g2.com/products/omnisend/reviews) – Built for ecommerce with combined email and SMS workflows.

### Sources

1. [G2 category](https://www.g2.com/categories/sms-marketing) definition and inclusion criteria for SMS Marketing Software
2. [G2 Research Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*rm4vvy*_gcl_au*Mzc5OTIzMzA5LjE3NzEyNDk4ODQuODE3MDU4MTE5LjE3NzE3OTA0MzAuMTc3MTc5MDQyOQ..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NzI0ODg3NTckbzE2MSRnMSR0MTc3MjQ5MDQ3MCRqNjAkbDAkaDA.)(Satisfaction, Market Presence, and G2 Score definitions).

**Researched by:** [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh?_gl=1*nvv7gy*_gcl_au*Mzc5OTIzMzA5LjE3NzEyNDk4ODQuNzU1ODM0NTYzLjE3NzM4NDEyNzQuMTc3Mzg0MTI3Mw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NzM4NTI0NjYkbzE5NCRnMSR0MTc3Mzg1NDE0MyRqNTgkbDAkaDA.)

**Last Updated on:** March 19, 2026



    
