Over The Shoulder Reviews & Product Details

Over The Shoulder Overview

What is Over The Shoulder?

OVER THE SHOULDER IS SMARTPHONE QUALITATIVE MADE EASY We designed and built the Over the Shoulder platform so that qualitative researchers and insight-seekers can have unprecedented access to their target consumer's daily lives, truths and reality and deliver more powerful consumer insight. Our mission is to help our partners conduct the best smartphone qualitative studies in the industry, and make doing it incredibly easy. Over the Shoulder is not just another online research platform. It's different because it was designed and built specifically for the smartphone, so you see moments no other research platform can get close to.

Over The Shoulder Details
Languages Supported
German, English, French, Hindi, Italian, Japanese, Korean, Malay, Polish, Portuguese, Russian, Spanish, Turkish, Vietnamese, Chinese (Simplified)
Product Description

Creating powerful strategy from in-the-moment insight hunting.


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Over The Shoulder
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Over The Shoulder Reviews

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UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Mobile ethnography is an ingenious idea--the mere existence of this product is what I enjoy most. Review collected by and hosted on G2.com.

What do you dislike?

The interface is sometimes difficult for users; it takes a while to figure out what goes where. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

If you need help with consumer marketing, this is a wonderful program to implement. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I have used Over The Shoulder for contract clients who want consumer marketing data. Review collected by and hosted on G2.com.

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Agent
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Uses very sophisticated IT platform to access and display real time data from individual SMARTPHONES. We can gather insights on the individuals DAILY habits, preferences, interests, etc, and then use the well structured data base to search, sort and make comments on our analytic interpretations-very user friendly. Review collected by and hosted on G2.com.

What do you dislike?

Rarely--and only initially when we were trying out the software..we experienced "co-mingled" data from several individuals into 1 account/individual. We quickly cleared this up by re-setting our search and filter settings. I also would like a few less and a few different headings for storing our results. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

They are bringing on more IT experts, and the type of data and manner of obtaining and dispersing data, is improving now and will continue to improve. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

gaining invaluable insights as to what drives our customers/clients to buy and commit to certain brands and projects. Indeed, this is what this platform enables us to do, as the SMARTPHONE is where most daily activity in this regard takes place. We can clearly see what interests and decisions are made , what attracts and appeals to our base, easy to see and interpret so we can use this data to directly interface with outr marketing plans. Review collected by and hosted on G2.com.

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UM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

very easy, simple, and clean user interface/ user experience Review collected by and hosted on G2.com.

What do you dislike?

color scheme isn't the most appealing, but its function is great- and in my opinion, function > fashion Review collected by and hosted on G2.com.

Recommendations to others considering the product:

great for gathering user data over a long period of time Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I've used OTS as a participant, but not as an administrator. It seems to make the aggregate input responses easy to track, gather, measure, and compare. Review collected by and hosted on G2.com.

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