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Close Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find Close to be extremely user-friendly, enabling quick access to essential features for efficient business management. (819 mentions)
Users find Close to be incredibly helpful, especially with its intuitive design and fast customer support. (482 mentions)
Users love the simplicity and user-friendliness of Close, making customer management and prospect tracking effortless. (428 mentions)
Users appreciate the enhanced communication management features of Close, streamlining client interactions effectively and efficiently. (426 mentions)
Users love the intuitive design of Close, finding it user-friendly and efficient for their needs. (389 mentions)
Users note the missing features in Close, like mobile app limitations and no WhatsApp integration, affecting usability. (271 mentions)
Users experience call issues, including unexpected charges and recording failures, which can hinder effective usage. (194 mentions)
Users find the limited features of Close restrictive, particularly for B2C needs and advanced functionalities. (150 mentions)
Users find the learning curve steep, with challenges in merging leads and managing custom reports effectively. (101 mentions)
Users find the limited customization of Close frustrating, particularly for tailored reports and advanced dashboards. (100 mentions)

5 Pros or Advantages of Close

5 Cons or Disadvantages of Close

Close Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Close, and what problem is it built to solve?

Close is a conversation-first CRM for founders and small, scaling sales teams to manage sales conversations in one place. It addresses scattered tools and manual logging so teams can spend less time on administration and more time selling.

What languages does Close support?

Close supports 1 language: English.

What company sizes and industries is Close the best fit for?

Close is most commonly used by small businesses, with mid-market teams also represented. Positive users span a range of industries, with sales and client-facing work particularly visible.
  • Company size: Small businesses with 50 or fewer employees are the clearest cluster; mid-market companies are also represented.
  • Industries: Marketing and advertising, computer software and IT services, real estate, financial services and insurance, and consulting appear prominently.

How long does it take to implement Close across a team?

Teams often describe getting started in less than a month, and some are live within a day. The reported implementation timelines cluster as follows.
Time to go live Relative frequency
Less than 1 month Most common
Less than 1 day Also frequently reported
1–3 months Less common

What customer support options does Close provide, and how do users find the overall support experience?

Close provides support through email/help desk, a knowledge base, and FAQs or a forum. The experience is often described as responsive and helpful, particularly for setup and troubleshooting, though access to timely live assistance can be a frustration for some users.

What is the experience like for teams switching to Close from another tool?

Teams moving from broader or more complex CRMs—including Salesforce, HubSpot, Zoho, and Pipedrive—as well as outreach and dialing tools, often value Close’s simpler, sales-focused workflow. Built-in calling and centralized email, text, and lead activity can reduce tool switching; the transition is often straightforward, though some users encounter extra work with setup, imports, or account connections.

What tools and platforms does Close integrate with, and how do these integrations help users get more value from the product?

Close offers 30 integrations. Users value connections that bring prospecting, communication, scheduling, and team workflows together, reducing manual updates and switching between tools.
  • Sales and prospecting: Apollo.io and Salesforce CRM Connector
  • Communication and collaboration: Google Workspace, Microsoft Outlook, Slack, WhatsApp Business Platform, and Zoom Workplace
  • Scheduling: Calendly
  • Automation and AI: Zapier, ChatGPT, Claude, and Claude Code

What features or capabilities could make Close even more useful?

Close could be more useful with deeper reporting and greater flexibility in workflows and calling. The improvements users most often want include:
  • Reporting: More customizable dashboards, visualizations, and sales activity and conversion breakdowns.
  • Automation: More workflow depth, including conditional paths and additional control over automated follow-ups.
  • Dialer controls: More control over pacing, pausing, call previews, and handling voicemail.
  • Task and calendar views: Calendar-based ways to see deadlines and organize daily tasks.

How useful do Close users find its AI features in everyday use?

Close’s AI is useful in everyday sales work, especially for summarizing calls and lead histories, finding information, and drafting follow-up messages. These tools can save time, though users note that suggestions may need review and that performance can be inconsistent.
  • AI assistance: AI Copilot and AI Text Summarization
  • Writing support: AI Text Generation and AI Writing Assistant

Close Reviews (2,158)

Reviews

Close Reviews (2,158)

4.7
2,158 reviews
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G2 reviews are authentic and verified.
Shaz .
S
Shaz .
Sales Development Representative
Small-Business (50 or fewer emp.)
"Easy-to-Learn UI with Handy Call Notes and Smooth Performance"
5/5
What do you like best about Close?

The UI is very easy to learn and use. Features like notes automatically popping up during calls make it simple to capture details while I’m on the phone and save them for later review. The tasks and opportunities sections are also very useful, since they help me understand each individual lead at a quick glance. The performance is smooth without many issues, and when there are issues the pop-up helps me resolve it quickly. Review collected by and hosted on G2.com.

What do you dislike about Close?

When a lead has multiple contacts, the main contact may not have a phone but another contact in there has a phone and it shows as no phone. This is very situational but has been a bit tedious to realize I missed a lead that has a number. Review collected by and hosted on G2.com.

Lesley H.
LH
Lesley H.
Business Secretary
Small-Business (50 or fewer emp.)
"A Must-Have for Vacation Rental Guest Communication"
5/5
What do you like best about Close?

As a boutique vacation rental management company on the Outer Banks, we need a communication tool that keeps up with a fast-moving season. Close does that for us. What I value most is having every text, call, and note tied to the contact record. During peak season, guests texting about access codes, supplies, or maintenance get a quick response from whoever is on shift, and that person can see everything said before. We also use Close to log and follow up on new owner prospects, which gives our growth efforts real structure. It’s easy to learn, and staff got comfortable with it quickly. After years with different software platforms, I appreciate a tool that does its core job well. Review collected by and hosted on G2.com.

What do you dislike about Close?

Gaps in integrations, such as with Streamline Vacation Rental Software Review collected by and hosted on G2.com.

Eric J.
EJ
Eric J.
VP of Development
Small-Business (50 or fewer emp.)
"Close Just Works: Rock-Solid CRM Reliability and an API That Never Breaks"
4.5/5
What do you like best about Close?

My general feedback in the prior survey was "Close Just Works". We have been using Close for our primary CRM for a few years now and so far I ...

* have yet to have the API break

* have yet to have any kind of outage

* have yet to lose any data

* have yet to have an API / Integration problem I could not quickly and easily solve Review collected by and hosted on G2.com.

What do you dislike about Close?

I don't have any major problems with the system. Minor issues that I've faced have been batch processes sometimes not fully running over entire data sets (but this was transient), and sometimes finding the actual ID of an element (lead id is easy, it's in the URL) like a contact is a bit tricky. Review collected by and hosted on G2.com.

Sierra L.
SL
Sierra L.
Social Media Specialist
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Fewer leads getting lost between forms, DMs, and spreadsheets!"
5/5
What do you like best about Close?

Close Forms helped us bring lead capture and attribution into one place, instead of tracking campaign data in a spreadsheet and keeping conversations somewhere else. We use URL Parameter Tracking to save values like utm_source, utm_medium, and utm_campaign directly into Custom Fields, so we can trace each lead back to the campaign that generated it without having to rebuild that context later. We also rely on Custom Fields, Custom Activities, and Smart Views to track details like platform, content type, region, and intent. Custom Activities are especially helpful for interactions that don’t fit neatly into the standard activity types, such as a meaningful LinkedIn conversation or a lead coming in through another integration. The bigger win for us has been the feedback loop with social. A campaign can look great on CPL and still produce very little pipeline, and having both the source data and sales activity in the same CRM makes that visible much earlier. Workflows remove even more manual work. On Growth and Scale, we can trigger follow-up from a form submission, lead, contact, opportunity, or custom activity, and then send emails or SMS, create tasks, update records, or open opportunities. Workflow Goals also help us stop a sequence when someone replies, calls, or books a meeting, so a lead doesn’t keep receiving automated follow-up after they’ve already engaged. Review collected by and hosted on G2.com.

What do you dislike about Close?

The price increase becomes much more noticeable once automation is part of the requirement. Solo and Essentials can be a good fit for smaller teams that mainly need lead and contact management, but Workflows only start on Growth. If automation is central to your process, that’s a meaningful distinction, so I’d evaluate Close based on the workflow your team actually needs rather than focusing on the entry price alone. Review collected by and hosted on G2.com.

Maylo B.
MB
Maylo B.
vertriebler
Small-Business (50 or fewer emp.)
Originally submitted 9/11/2026
"Efficient Sales Support with Close"
4/5
What do you like best about Close?

I really love the AI optimization and the Power Dialer at Close. The AI optimization thoroughly summarizes the entire conversation, which is super helpful. And the Power Dialer allows me to call very quickly, making the process really efficient. Close is simply more efficient than other products I've used, like SalesSuite. The initial setup was also relatively easy, which I also liked.

I also find the user interface clear and intuitive – even as a new user, you can quickly find your way around without having to spend a long time getting used to it. The integration with other tools also worked well for me and can be easily integrated into existing workflows without much additional effort. And I'm also very satisfied with the price-performance ratio: Especially compared to other tools I've used, you get a lot of functionality for the price with Close. Review collected by and hosted on G2.com.

What do you dislike about Close?

What I like less about the inbox is that it sometimes seems a bit confusing to me. Also, the loading times could be better in my opinion – here and there it takes a moment for everything to load completely. Review collected by and hosted on G2.com.

Markus K.
MK
Markus K.
Performance Marketing Manager
Small-Business (50 or fewer emp.)
Originally submitted 9/16/2026
"Very good all-rounder CRM for beginners and professionals with all the features you could wish for."
4.5/5
What do you like best about Close?

I find the simplicity particularly successful. I had not used any other program before and had no great experience with CRMs, but for me as a beginner, everything was really easy to understand from the start. I also like the connectivity for the API with tools like Claude. It really makes things easier. Review collected by and hosted on G2.com.

What do you dislike about Close?

Perhaps the design could be made a bit more modern, but otherwise, I am very satisfied. Review collected by and hosted on G2.com.

Antoine L.
AL
Antoine L.
Conseiller en gestion de patrimoine
Small-Business (50 or fewer emp.)
"Intuitive and centralized CRM, but not well-suited for financial services"
4.5/5
What do you like best about Close?

I love being able to send messages and communicate directly from Close. The integration of summaries, emails, call recordings, and video conferences saves me time and reduces the number of platforms I use. Close centralizes the sending and receiving of communications, as well as their history, so I always have an up-to-date client file. The system is simple and works well. Review collected by and hosted on G2.com.

What do you dislike about Close?

The AI of Close seems limited to me: it doesn't have the memory or user personalization that I have with my professional ChatGPT account, and I don't find project management, prompts, and plugins there. I mainly use it for small occasional questions; my real assistant is not in Close. Close is not designed for financial services, and I can't really adapt the CRM to the reality of our industry. The standard version is very easy to use, but also simplistic, with few commands and features. Review collected by and hosted on G2.com.

Fabian M.
FM
Fabian M.
Asst manager SALES
Information Technology and Services
Enterprise (> 1000 emp.)
"“Powerful All-in-One CRM for High-Volume Sales Teams”"
3/5
What do you like best about Close?

We use Close CRM as the central platform for managing our sales process from lead generation through qualification, demos, follow-ups and conversion. It gives our sales team one place to manage leads, communicate with prospects, track activities and monitor the entire sales pipeline.

The biggest advantage for our team is that Close combines CRM, calling, SMS, email and sales pipeline management in one platform. This significantly reduces the need to switch between multiple tools and helps our sales representatives stay focused on selling.

1. Built-in Dialler & Calling

2. Lead & Pipeline Management

3. Email, SMS & Calling in One Place4. Activity Tracking & Reporting

5. Automation & Workflows6. Integrations

The main benefit of Close for Foodhub is productivity and visibility. Our sales team can manage a high volume of outbound activity while managers have a clear view of what is happening across the pipeline. It also improves accountability. Because calls, activities and follow-ups are captured within the CRM, managers can accurately understand agent activity and identify where opportunities are being lost. For a high-volume telesales environment, having the CRM and dialler together is particularly valuable. It creates a more streamlined workflow and allows our team to move quickly from one prospect to the next.

What we like most about Close is that it is designed around the sales team's workflow rather than simply being a database of contacts. The combination of CRM + dialler + email + SMS + pipeline + reporting makes it a concrete platform for an outbound sales organisation.For Foodhub, Close has become an important part of our daily sales operation because it helps our team make more calls, manage leads more effectively, follow up consistently and maintain better visibility of the sales funnel.

Overall

Close CRM is particularly well suited to sales teams that rely heavily on outbound calling and structured follow-up. Its combination of communication tools, pipeline management and activity tracking makes it a strong all-in-one solution for managing a modern sales team. Review collected by and hosted on G2.com.

What do you dislike about Close?

While Close CRM works very well for our outbound sales operation, there are a few areas where we feel it could be improved.

1. Advanced Reporting & Analytics

The standard reporting is useful, but for a high-volume sales team, we would like more advanced and customizable reporting options. Having deeper analytics around agent performance, conversion rates, call outcomes, funnel leakage and sales productivity would make it even more valuable for management.

2. Dialler Customisation

The built-in dialler is one of Close's strongest features, but additional flexibility around dialling strategies, campaign management, call dispositions and predictive-dialling functionality would be beneficial for larger telesales teams.

3. CRM Customisation

Close is relatively straightforward to use, but larger organisations may require more flexibility when creating custom fields, lead statuses, dispositions and complex sales workflows.

4. Integration Requirements

Although Close provides integrations and API capabilities, connecting it to a wider sales ecosystem can sometimes require additional configuration or third-party tools. More out-of-the-box integrations would make implementation easier.

5. Pricing at Scale

As a sales team grows, the per-user cost can become more significant. For larger teams with multiple sales functions, more flexible enterprise pricing options would be helpful.

Overall

These are relatively minor issues compared with the overall value Close provides. We would particularly like to see more advanced reporting, greater dialler flexibility and deeper customisation. If these areas continue to improve, Close could become an even stronger platform for high-volume sales organisations.nt Review collected by and hosted on G2.com.

Response from Sydney Nielsen of Close

Hey Fabian, Thanks so much for the feedback. I've shared this with our product team, and if there's anything we can do in the meantime, please reach out to support@close.com for any additional help with your workflows.

—Sydney

Divine-Favour B.
DB
Divine-Favour B.
Small-Business (50 or fewer emp.)
"Easy Outreach and Call Tracking, but Interface Changes Need Notice"
4.5/5
What do you like best about Close?

I find it easy to make calls, send SMS messages, and send emails in Close. I like being able to check how many calls I make each day and search for a particular number. The call, report, and overview sections let me see my calls and compare my call count with my colleagues, so I can pace myself and keep track of how many people I’ve contacted. Setup was straightforward, and it was easy for me to find the icons. I think Close is a very good tool. Review collected by and hosted on G2.com.

What do you dislike about Close?

I wish Close would give us a heads-up before changing the interface and let us know what’s changing. Sometimes we wake up to a completely different interface and feel lost about how to operate it. Review collected by and hosted on G2.com.

Ria M.
RM
Ria M.
Small-Business (50 or fewer emp.)
"Easy-to-Use CRM for Lead Follow-Up, with Room to Improve Task Views"
5/5
What do you like best about Close?

I like that Close is easy to use, and that the dialer is simple to use too. I get a few seconds to choose call outcomes, and it’s easy to move in and out of lists. I like having everything I need to know about a lead on one page, including calls, conversations, emails, and texts. I can look back at previous conversations, see what I can improve, and know what to bring up next time I contact a lead. I also like being able to put a task on a lead so I know when to contact them next. The inbox task bar is comfortable for me to use, and the initial setup was very easy. I think Close is one of the best CRM systems out there. Review collected by and hosted on G2.com.

What do you dislike about Close?

I’d like to be able to see my tasks for a specific day by choosing a date on a calendar or filtering the task bar by date, so I can see how many tasks I have that day. Review collected by and hosted on G2.com.