Social media monitoring software provides functionality for listening, tracking, and gathering relevant content across wide ranges of social media. Social media monitoring products are used by social media, marketing, and communications teams to identify trends, track competitors, and understand customer sentiment. The products can also be used by researchers to gain information on social trends or by media outlets to identify breaking news. Social media monitoring tools allow marketers to personalize content to specific users or demographics, identify thought leaders or influencers, and respond to positive or negative mentions. Many social media products monitor posts in a variety of different languages and countries, allowing businesses to localize advertisements. These products are intended to provide demographic data, understand social media presence, identify negative mentions, engage users, and improve a brand’s reputation. Social media monitoring products often provide information that benefits social media analytics software. Monitoring functionality can also be found within social media management software as a feature or social media suites as either a feature or standalone product. Many media monitoring software products also monitor social media as well.
To qualify for inclusion in the Social Media Monitoring category, a product must:
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Hootsuite is the most widely used social media management platform, loved by over 16 million people worldwide and trusted by more than 800 of the Fortune 1000. Our brand promise is to empower all organizations–large and small–to strategically grow their brand, business and customer relationships with social. Our platform brings together your social networks and integrates with over 200 business applications. It’s the one place to build customer relationships, listen to the needs of the market and grow your revenue. From social advertising to employee advocacy, Hootsuite is your all-in-one solution for driving business results.
Zoho Social is a complete social media management platform for businesses & agencies. It helps you schedule posts, monitor mentions, create custom dashboards, and more. Zoho Social is from Zoho.com—a suite of 40+ products trusted by over 40 Million users. It includes a powerful set of features—such as, the Publishing Calendar, Bulk Scheduler, and Repeat Post—to empower you with all the social media publishing tools that your business needs. The monitoring capabilities help you track relevant social conversations and respond to what matters. Advanced reporting features help you analyze performance using intuitive graphs, and create unlimited custom reports for you or your clients. If you’re managing a team, Zoho Social’s collaboration features and custom user-roles make it easy for you to bring all the members on board to manage social accounts for multiple brands. Agencies can bring all their clients on to Zoho Social, and manage their social media presence effectively. They can easily add new clients and assign team members to them with a predefined role. Zoho Social is the first tool to track revenue from your social media marketing efforts. Its integration with Zoho CRM help you engage with prospects and generate leads from social media. This integration lets you enrich leads and contacts in Zoho CRM with social data, and help your sales force close deals faster. The integration with Zoho Desk makes Zoho Social even more powerful when it comes to social support. You can create tickets from social media for your support team to see and resolve them from Zoho Desk.
Sprout Social offers social media management, engagement and analytics solutions for leading agencies and brands, including Hyatt, GrubHub, Microsoft, Uber and Zendesk. Available via web browser, iOS and Android apps, Sprout Social’s engagement platform enables brands to more effectively communicate on social channels, collaborate across teams and provide an exceptional customer experience. Sprout Social’s intuitive platform was designed with the user in mind, making it easy for anyone to publish content, monitor their social presence, engage with their audience and analyze social media efforts across all connected profiles. Teams can be up and running in minutes—Sprout Social does not require up-front investment, has flexible contract terms and there is little-to-no implementation needed. Sprout Social is an Twitter Official Partner, Facebook Marketing Partner, Instagram Partner Program Member, LinkedIn Company Page Partner and Google+ Pages API Partner. Created for small and medium businesses, enterprise and agencies, Sprout features focus on three main functions: publishing, engaging and reporting. Sprout provides solutions for social marketing, social management, customer service and team collaboration. Sprout’s Smart Inbox gives users a unique all-in-one stream of their incoming social messages, and enables users to work from the stream to respond, tag, task or mark messages as complete to achieve inbox zero. Sprout’s collaboration tools and permissions enable multiple users to work within the platform at once without overlapping or encroaching on responsibilities. The Sprout Queue and ViralPost enable you to efficiently upload content and ensures your messages will be sent at the optimal time for maximum reach. Sprout’s ample reporting capabilities provide insightful analytics and enable you to quantify your social communications.
Mention is the easiest media monitoring tool. Create alerts for your company name, your product or your competitors. Get updated in real-time by tracking the most relevant mentions over the web and social web. React, get statistics, collaborate with your team, all on the go!
A platform for social media monitoring, engaging, publishing, analytics and managing customer data. Falcon enables brands to explore the full potential of digital marketing and advertising by managing multiple customer touchpoints on one platform. It allows marketers to deliver more personalized brand experiences based on enriched customer profiles. The platform features a highly intuitive and collaborative UI and is complemented by comprehensive support and consultancy services.
Brandwatch is the world's leading social intelligence company. Brandwatch's Analytics and Vizia product offerings fuel smarter decision making around the world. The Brandwatch Analytics platform gathers millions of online conversations every day and provides users with the solutions to analyze them, empowering the world's most admired brands and agencies to make insightful, data-driven business decisions. Vizia distributes visually-engaging insights to the physical places where the action happens. The Brandwatch platform, ranked highest in customer satisfaction by G2Crowd in the Winter 2016 social media monitoring report, is used by over 1,200 brands and agencies, including Cisco, Whirlpool, British Airways, Sony Music, and Dell. Brandwatch. Now You Know.
Sendible is the leading social media management platform for agencies looking to manage social media more effectively for their clients. The Sendible platform brings all your social networks together into a centralized hub and is the easiest way to execute a winning social media strategy for multiple brands at scale. Positioned as a productivity tool for agencies, you can be certain that your team will save hours of time! With powerful social media engagement, monitoring, publishing, lead generation and reporting features, Sendible gives you all the tools to delight your clients every step of the way. Sendible's social media automation features help to simplify the process of driving interactions, growing a following and starting conversations on social media. The unified Priority Inbox is loved by brands and agencies alike, who are saving hours each day by consolidating the most important conversations from multiple sources into a single stream. With gorgeous social media reports that are designed to impress, you can deliver both meaningful and impressive-looking insights showcasing your progress on social media. With one of the most powerful social media content creators on the market, Sendible's sophisticated compose box helps you schedule your social media posts in bulk and at the optimal engagement times throughout the day. Sendible's advanced content suggestion algorithms automatically curate and recommend the best content on the web for your audience, guaranteed to drive engagement and growth.
Brand24 is a simple, yet reliable social media monitoring solution. Thousands of companies of all sizes use Brand24 to identify and analyze online conversations about their brands, products, and competitors. Brand24 empowers its users to stay updated on what's being said about their businesses online, get customer insights, engage communities, identify sales leads, improve social customer service, reach out to influencers and monitor their competition. It's a solid and affordable tool to help you monitor and manage online reputation, track and assess marketing campaigns, track your competitors, get customer feedback, do social selling and more.
eClincher is a powerful and intuitive social media management platform, serving businesses of all sizes, agencies and professionals. eClincher offers advanced publishing, including publishing automation with queues and RSS feeds, one inbox to manage engagement and interactions, live social feeds, keywords monitoring, suggested content, influencers discovery, analytics dashboard and custom reports. Supports: Twitter, Facebook, Instagram, Instagram business, LinkedIn, Google My Business, Pinterest, YouTube, Blogger..and many more cool integrations. START YOUR FREE TRIAL today (payment information is not required).
The Meltwater media intelligence platform is used daily by over 25,000 organizations in over 120 countries. With 55 offices in 27 countries, we are the global leader in media intelligence. Our clients can monitor media coverage across both news and social media. We track over 275,000 online news sources, and have partnerships for print and broadcast monitoring. Social media listening covers Twitter, Facebook (incl. Topic Data), Instagram, YouTube, comments, review sites, forums, message boards, and over 300 million blogs. We help our clients analyze media coverage with ease, with both qualitative and quantitative metrics. Our ever expanding widget library allows clients to seamlessly create dashboards to help visualize media coverage and report on the ROI of their public relations efforts. Everything is interactive and exportable, to give the context behind the numbers. We understand that PR professionals need to distribute media coverage, so we have different options! Clients can send customized newsletters to their stakeholders, and they can stream selected content to a website, intranet, or Slack channel. We also give clients options for press release distribution, either directly through the platform, or via a newswire. Our clients also engage with both traditional journalists and social media influencers directly through our platform. We help identify the most relevant people to reach out to, and help begin that dialogue instantly on the channel that makes the most sense.
The World’s Most Complete Social Media Management Platform. Social Report is an all-in-one social media management platform. All the features you need in one concise package. Our platform includes targeted engagement, advanced scheduling, social listening, unique automations, sophisticated analytics and much, much more! Check out www.socialreport.com to discover more, or feel free to shoot us a message here on G2 Crowd!
Sprinklr is the first unified customer experience management platform for the enterprise. We help the world’s largest brands reach, engage, and listen to their customers on Facebook, Twitter, and 23+ other social channels for the purposes of marketing, advertising, research, care, and commerce. Sprinklr does all of that on one unified platform, which integrates with legacy systems and allows siloed teams to collaborate to deliver a seamless experience to every one of their customers across any channel — at scale. Headquartered in New York City with 1,400 employees in 19 offices, Sprinklr works with 1,200+ global companies including Nike, McDonald’s, Microsoft, P&G, Samsung, more than 50% of the Fortune 50, and nine out of ten of the world’s most valuable brands. Its partners include SAP, IBM, Microsoft, and many others across the CXM ecosystem. For more information, visit sprinklr.com, chat with us at @sprinklr, or email email@example.com.
AgoraPulse is a Social Media Management and CRM platform that enables agencies, businesses and marketers to manage all their social media messages, schedule and publish content, identify key influencers, monitor social channels, and get stunning reports all in one easy-to-use dashboard. AgoraPulse currently supports Facebook, Twitter, Instagram, LinkedIn, YouTube, and Google+. Here are six features that customers love most about AgoraPulse. 1 - Social Media Inbox for each account with real time tracking of incoming messages 2 - Incredibly flexible publishing options for queued, scheduled, and requeued posts. 3 - Advanced analytics delivered in PowerPoint and CSV reports with 1 click. Unlimited reports included with every subscription. 4 - Automatic moderation to rid accounts of spam and to easily assign incoming messages. 5 - Audience qualification and ranking to instantly build meaningful business relationships. 6 - Team workflow features for better collaboration and customer service.
Talkwalker is a social listening and analytics company that empowers over 2,000 brands and agencies to optimize the impact of their communication efforts. We provide companies with an easy-to-use platform to protect, measure, and promote their brands worldwide, across all communication channels. Talkwalker's state-of-the-art social media analytics platform uses AI-powered technology to monitor and analyze online conversations in real-time across social networks, news websites, blogs and forums in 187 languages. Talkwalker has offices in New York, Luxembourg, San Francisco, Frankfurt, and Singapore. It is also the home of Talkwalker Alerts, a free alerting service used by over 500,000 communications and marketing professionals worldwide.
Digimind is the leading social media monitoring and competitive intelligence software, designed for brands and agencies who want to accelerate digital transformation through an insights-driven approach. Recognized by Forrester and Gartner, Digimind’s best-in-class technology transforms social and online data into actionable business insights, enabling marketers to effectively plan, execute, and analyze their marketing strategy. Founded in 1998, Digimind is headquartered in New York, Paris, Singapore, and Rabat, serving more than 600 customers worldwide including LinkedIn, Sony, McCann Worldwide, and Lexus.
Mediatoolkit is a social media monitoring tool that tracks relevant mentions across social media channels like Facebook, Twitter, Instagram and YouTube, but also on websites, forums, blogs and anywhere else the discussion might be happening. Find out what your customers are saying in real-time, discover mentions and influencers that are important for your business, while also creating actionable social media reports with sentiment and engagement analytics.
Tailwind is the complete Pinterest & Instagram marketing toolkit for bloggers and businesses of all sizes. Schedule posts, discover content, monitor conversations, amplify your reach, and measure results all with one tool. Affordable for Small Businesses, Extensible for the Enterprise
Reputation.com delivers the category-leading Online Reputation Management platform for large, multi-location enterprises. We help companies monitor and improve online ratings and reviews, improve customer experience, and drive traffic, visits and revenue.
Conversational AI Platform Discover customer service automation with next-generation chatbots Perks of using SentiOne LISTEN - Online Listening & Analytics Monitor online discussions that matter to your brand. By finding truly relevant insights with AI-based online listening engine, you can fully manage your online brand image. REACT - Online Customer Service Integrate your social profiles within one online brand management tool. Engage in online discussions across all web channels. AUTOMATE - AI Customer Service Automation Redefine customer experience with disruptive technology. Include AI conversational bots into your brand communication and exceed audience expectations.
Cyfe is an all-in-one online business dashboard app that helps you easily monitor and analyze all of your vital business data in one place. You can connect your website, blog, email, social media accounts, and so much more to your Cyfe dashboards. You can even bring your company's internal data into Cyfe via custom widgets. Cyfe helps you make better business decisions and saves a ton of time by bringing all of your business performance data under one roof and not having to log into multiple services everyday.
Socialbakers is the first AI-powered social media marketing suite for brands and agencies of all sizes. We empower our clients with the largest dataset in the industry and advanced tools for easy and successful top of the funnel marketing: Audiences & Personas Get closer to your customers by having AI define your personas for you. Discover their interests, behaviors, and affinities to understand their world. Content Intelligence Create content that gets people talking by analyzing engagement across social. From content creation to execution - work smarter and faster. Social Media Management Use AI to optimize how you manage social media. Find the right influencers and work across teams in one place to measure, schedule, publish, and evaluate your results. Social Media Monitoring Organize millions of conversations on social media to spot trends and tap into topics that matter to your audiences. Community Management Retain audiences with a social media customer care platform that scales as you grow. Make team collaboration easier to deliver timely responses to your community. Wherever you are on your social media journey, we will help you understand your audience, create engaging content, grow your customer base, and measure the impact of social media on your business.
NetBase is a Social Analytics Platform that global brands and agencies use to power brand building, grow businesses and connect with consumers. NetBase Next Generation Artificial Intelligence (AI) uses best-in-class machine learning, deep learning, and expert systems designed for intelligent processing and analysis of social media and all forms of unstructured data at scale. NetBase’s best in class accuracy is both transparent and verifiable by the user. NetBase processes millions of posts across the social web in 199 languages, faster (9X) and 3X more accurate than alternatives. The platform enables brands and agencies to deeply understand customer behavior, emotions and intent in real-time, giving confidence in making actionable decisions that accelerate growth. The advanced patented technology gives clients access to purchase intent, new audiences, and contextual brand emotions that link to shareholder value. The intuitive UI, simple non-Boolean search, and complete and flexible functionality works ‘out of the box’, and includes history, geo and depth that the biggest brands in the world now rely upon.
Synthesio, named the Global Leader by an Independent Research Firm in two reports, provides brands and agencies around the world with the social listening tools and audience insights they need to measure the impact of social and mainstream media conversations. Synthesio’s Social Intelligence Suite surfaces strategic insights from the most extensive collection of customer data on the market and can visualize qualitative and quantitative data in an array of formats. Teams across the enterprise can leverage dashboards, pre-built personas, customizable reports, and social media command center displays to extend the benefits of Social Intelligence throughout an organization. Synthesio has offices in New York, Paris, London, Singapore, and Brussels.
Planoly app and web dashboard enable users to manage their posts and content visually before posting it live on Instagram. With the clean design, users are able to drag and drop their photos and videos around to visually see how it will look like on their Instagram profile feed.
NapoleonCat.com is a social media management solution with a focus on Social Customer Service and comprehensive Analytics. Users can: - Manage conversations from multiple social media touch points using a single Social Media Inbox; - Moderate comments and messages from Facebook, Instagram, YouTube and Twitter including private messages and comments under Facebook and Instagram ads ('dark posts'); - Automate moderation on Facebook by setting up rules for triggering multiple varied replies; - Monitor progress and competitors through access to in-depth Analytics; - Build and automate comprehensive social media Reports; - Schedule and publish content on Facebook, Instagram and Twitter simultaneously. - Collaborate within teams using e-mail & SMS prompts; NapoleonCat.com was founded in December 2011 by Grzegorz Berezowski. It's based in Warsaw.
Linkfluence’s Radarly software package tracks and analyzes more than 100 million publications on a daily basis and monitors more than 300 million sources in 60 languages. Radarly provides crucial insights to marketing, communication and digital directors as well as community managers to make sense of the social web. By getting the most out of social conversations on Facebook, Twitter, Instagram, Sina Weibo, V Konkakte, online media, blogs and forums, Radarly generates new opportunities to manage corporate reputation, customer relationship and social network performance. Radarly can also provide early warnings for crises as well as support to identify market insights and best practices.
CX Social is the leading solution that allows brands to listen, connect, engage and help their customers via digital and social channels to provide the best customer experience possible. By ingesting data from sources such as Facebook, Twitter, Instagram, SMS, Email, WeChat, forums and blogs, CX Social analyzes conversations using Clarabridge’s best-in-class text analytics engine. With CX Social, companies can leverage a single solution to read every incoming message, access conversation history and integrate communications seamlessly to immediately solve customer issues, answer inquiries and provide updates from any channel that a customer prefers.
BrandMentions is the most effective method of monitoring your brand on the Internet. It is the tool that searches all the digital corners for the mentions of your brand or relevant keyword for your business. Here are some of the things you can do with BrandMentions: - Get real-time notifications on any brand or topic - Get accurate sentiment analysis - Perform efficient web&social listening - Schedule white-label report - Reveal competitors' marketing strategies Visualize the advantages you get https://www.youtube.com/watch?v=Lof02PMrlbM
Infegy Atlas takes the hard work out of making sense of social data, enabling brands, agencies, and researchers to understand consumers better and faster than ever before. With unique features like standard access to 10+ years of broadly sourced, normalized social data, psychographic-based audience segments, and automatic identification of emotions, themes and events, Infegy Atlas provides a powerful suite of capabilities for getting a detailed view of consumer segments through their unsolicited online feedback.
YouScan is a social listening platform powered by image recognition technology. It provides instant access to customer conversations happening online, enabling enterprises and agencies to listen, analyze and turn social data into action. Sentiment analysis, trends detection and smart alerts combined with an intuitive and powerful dashboard allow users seamlessly fulfill the most complex tasks. YouScan is efficiently used by major brands, including L'Oreal, Nestle, Coca-Cola, and McDonald's.
Keyhole is the hashtag analytics company. Keyhole's real-time dashboard shows how many people posted with your hashtag, along with the number of Retweets, Likes and Impressions your campaign is generating. Use Keyhole's dedicated Influencers metrics to analyze advocates talking about your hashtags. You can filter influencers based on geo-location and keywords in their bios. Reach out to influencers to help boost engagement and increase your marketing ROI. You can also sort influencers based on the exposure they generate and engagement levels. The analytics dashboard has a convenient word cloud that shows hashtags commonly used with your main hashtag. You can easily use the tool to identify the most popular hashtags relevant to your campaign and find areas of opportunity.
Commun.it - Community Management for Twitter that Makes a Difference! Commun.it dramatically improve the way you build relationships and discover leads on Twitter! It helps you to build meaningful, personal relationships through social media while focusing on your highest-value relationships (influencers, supporters, most engaged members,promising new leads...). This helps you to grow engagements, discover new leads and influential followers and build real connections that help you reach your business goals.
Crimson Hexagon is a leading provider of social media analysis software. Powered by patented technology and an in-house data library of more than 500 billion posts, Crimson Hexagon's ForSight™ platform helps hundreds of brands and agencies answer critical business questions through the insights derived from social data. Clients include leading global organizations such as General Mills, Starbucks, Paramount Pictures, Microsoft, and Twitter, and leading agencies such as Translation, Edelman, and We Are Social. Find us on Twitter @crimsonhexagon.
Oktopost is the first solution to establish the ROI of social media, bridging the gap between social media and lead generation. Oktopost delivers the true business value of social media, generating new sales and integrating marketing and sales in today's social-centric marketplace. With Oktopost, companies can say for the first time: "This new customer came from this LinkedIn post!" or "This Tweet brought us $XXX in sales!" Oktopost enables users to track closed sales back to the originating social media interaction - whether this is a Tweet, LinkedIn post or Facebook update.
Nuvi, powered by Brickfish, is an intelligent, intuitive, real-time social listening platform coupled with enterprise social management that drives results. The platform allows brands to instantly see what people are saying about them across the internet, identify key influencers, respond to the most important conversations and influence behavior in instantly. The stunning visualizations are combined with advanced collaborative social publishing and enterprise workflow management for a seamless experience throughout your organization. Own the full lifecycle of social - from listening, sentiment, planning, collaboration, and workflow - to publishing, monitoring, analytics and more. Request a Demo (on the left) to see how Nuvi can help you own the conversation around your brand.
Klear is one of the world's leading Influencer Marketing platforms. It empowers marketers with powerful yet simple influencer search engine, influencers profiles, campaigns analytics, and social monitoring tools. Klear provides an easy and user-friendly way to become data-driven marketers. The platform provides the deepest available entity-level information on more than 500 million social accounts. Klear’s focus is to show marketer’s data that matters, tie it to a clear call-to-action plan, and provide users with invaluable intelligence that will give their brand a strong competitive edge.
Next generation audience intelligence platform Pulsar takes social data insights to a whole new level. Pulsar goes beyond keyword tracking and text mining, allowing you to map brand audiences and track how content spreads. We track all digital content (video, advert, website) on the social web, revealing see how it is shared across networks in real-time and who is sharing it. Additionally, we use cutting-edge data science, image analysis and premium data sources to help organizations in all industries improve their marketing. Our customers use Pulsar for brand tracking and campaign measurement, plus more strategic insight, e.g. to optimise media planning, spot new trends, understand social issues and get creative inspiration for new campaigns and products. Pulsar has three specialised offerings: - TRAC is the most advanced audience intelligence platform on the market, combining keyword, audience and content tracking. - CORE is a complete analytics tool to help you measure and optimize your social media performance and benchmark it against your competitors and the industry. - With RESEARCH, let us do the work for you. Our team of researchers and planners are here to help you scope your brief, deliver insights and craft strategies from one-off, or continuous programs. Our clients include: Havas, MEC, BBDO, Publicis, Spotify, Samsung, Facebook, Twitter and Tumblr.
Ubermetrics's monitoring technology integrates information analysis across sources and media channels to identify emerging risks, potentials, and trends to help companies optimize their business responses. The amount of new information created daily is truly immense. Every minute, hundreds of thousands of documents, tweets, blogs, and news are published – public information that is often ignored by companies as they are simply overwhelmed by this flood of input and thusly fail to systematically evaluate these amounts of equally valuable information from external sources. As a result, they fail to react to powerful information about their customers, their products, their competition, and suppliers. Our product, Ubermetrics Delta, is built on the belief that every company should be armed with the best information possible to support and guide their business decisions. That's why we developed a high-performance stream processing engine that combines natural language processing (NLP), text mining and statistical algorithms to extract the most relevant documents, facts & statistics to help companies make the best decisions on the critical facts they need to know. Ubermetrics helps companies across industries and departments by monitoring, e.g., company image, supply chains, and customer satisfaction.
With over 250 employees and 2,000 customers, Facelift is the worldwide leading social media marketing technology provider. With Facelift Cloud, Facelift offers a multi-certified software solution that covers all relevant networks (Facebook, Instagram, Twitter etc.) and provides all components for social media marketing at an enterprise level. Facelift Cloud is ISO 27001 certified and provides a maximum of data security as it is fully hosted in Europe/Germany.
BrandsEye helps organisations increase revenue, optimise expenditure, and mitigate risk by understanding customers experience. Our combination of crowd-sourcing and AI enables us to turn unstructured customer feedback into actionable intelligence with unparalleled accuracy. Unlike other listening tools, BrandsEye's Crowd of human contributors can identify the specific issues driving public customer sentiment, enabling strategic and operational actions.
Khoros, formerly Spredfast + Lithium, is the leading customer engagement platform built to turn siloed knowledge into enterprise value, and customers into contributors. By connecting consumer insights across all departments, Khoros gives companies the ability to run their business with their customers, anticipating their needs and accelerating sales, loyalty, and innovation. With 2,000+ customers, including 52 of the Interbrand 100, and ten offices globally, Khoros powers approximately 500 million digital interactions every day. From social media to online communities and messaging to digital customer care, Khoros helps companies authentically connect with customers throughout their journey. Khoros Marketing enables brands to engage customers with meaningful campaigns that foster loyalty and drive business results. Key benefits include: Scalable Workflows: Orchestrate social campaigns across teams and accounts to drive business results. Actionable Insights: Be in lockstep with your market, your competition, and your audiences. Strong Governance: Proactively govern across your social footprint. Meaningful Analytics: Connect your social performance to larger business objectives.
Oracle Social Cloud’s intuitive analytics tools empower marketers to discover, analyze and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. A unified listening, analytics and engagement application helps marketers measure social success and connect social analytics with business KPI. The Social Cloud platform offers an API layer to deliver social data and functionality into existing technology stacks including Oracle Customer Experience Cloud and Marketing Cloud. Oracle Social Cloud includes the following social solutions: Application: • Listen: Uncover actionable insights from social or unstructured 1st party data through proprietary 3-tiered listening technology. Latent semantic analysis delivers easy refinement and auto-theming while natural language processing drives sentiment and top terms for business users. • Analyze: Customizable dashboards empower marketers to discover, analyze and report to measure campaign impact across paid, owned and earned social data. • Engage: Read, route and respond to social messages across owned and earned channels in one customizable engagement console. Platform: • A truly open platform with extensible APIs offers social data and social functionality across CX, OMC and 3rd party systems. Customers and partners leverage APIs to bring the power of social into their existing technology investments.
Conversocial is transforming customer care in today’s mobile and social world through the power of Social Messaging. Using advancements in intelligent automation and the unique advantages of the Social Messaging channel, Conversocial helps companies to achieve hyperscale productivity and finally break free from the CX/Cost Equation - the forced compromise between great customer experiences and lowest cost to serve.