It offers the best value for money on the market. Its visual recognition tool works great, and it’s been genuinely useful for my needs. The customer success team is also top-class and very helpful.

We originally subscribed to YouScan for its TikTok data, this is where it helps us the most, but we have found it to be very useful with Instagram, Reddit, YouTube, and X data as well. We use a variety of listening tools in our work, depending on the client and the type of project but because TikTok has become so hard to ignore if you’re trying to understand how people talk about brands online, YouScan has proven essential to our work. So much conversation happens on TikTok first, so having access to this data makes our work easier. Additionally, we’ve used YouScan for review data. That has been helpful on a few projects where social posts alone didn’t tell the full story. Reviews can reveal a different kind of user feedback, and aids our analysis alongside social conversations. In general, we keep track of what platforms are building and improving on over time. Our work changes from project to project, so it helps when a tool keeps adding new features and expanding what it can do.

We contacted multiple news monitoring platforms looking for a possibility to collect news without keyword filter. Apparently all of them are focusing on brand monitoring and do not allow free scanning of selected channels. YouScan was our savior, providing possibility to monitor multiple channels without filters and browse tags freely afterwards. They number of sources they are connected to is amazing. Also, they have powerful filtering that you can set up either in UI or in a SQL-like manner. They even have AI that helps build filter queries. Not to mention powerful analytics and automated tracking of personas (celebrities, polititians etc.) It is also possible to offload data for additional analysis. Great tool that I highly recommend!