Brand24 Pricing Overview

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Free Trial

Individual

$199.00

Per Month

For tracking a small brand.

3 keywords, 1 user

2K mentions / mo

Basic AI features

Update every 12h

Monitoring of Facebook, Instagram, Twitter, News, Blogs, Forums, Reddit

Mentions Volume

Engagement tracking (likes, shares & comments)

Sentiment Analysis

Daily and Weekly Reports

Storm Alerts

Push Notifications (Mobile App)

Custom email notifications

Filtering by Boolean search

Sorting by Mention's importance, Date and Popular

Adding Extra Users

Grouping Mentions

Tagging Mentions

Team

$299.00

Per Month

Ideal for startups and small businesses.

7 keywords, Unlimited Users

10k mentions / mo

Basic AI features

Update every hour

Monitoring of Facebook, Instagram, Twitter, News, Blogs, Forums, Reddit, Linkedin, Medium, Quora, Youtube, TikTok

Mentions Volume

Engagement tracking (likes, shares & comments)

Reach tracking

Trending Hashtags

Most-sharable Links

Word Cloud (Context of discussion)

Most active sites/profiles

Source Analysis

Sentiment Analysis

Daily and Weekly Reports

Storm Alerts

Push Notifications (Mobile App)

Custom email notifications

Filtering by Boolean search and engagement

Sorting by Mention's importance, Date, Popular

Adding ExtraUsers

Grouping Mentions

Tagging Mentions

Pro

$399.00

Per Month

Ideal for growing businesses and small agencies.

12 keywords, Unlimited Users

40k mentions / mo

Advanced AI features

Realtime update

Monitoring of Instagram, Twitter, News, Blogs, Forums, Reddit, Linkedin, Medium, Quora, Youtube, TikTok, Reviews, Twitch, Newsletters

Mentions Volume

Engagement tracking (likes, shares & comments)

Reach tracking

Trending Hashtags

Most-sharable Links

Word Cloud (Context of discussion)

Most active sites/profiles

Source Analysis

Finding influencers

Sentiment Analysis

Presence Score

AVE (Advertising value equivalency)

Sentiment Analysis

Discussion Leaders

AI Reports (Up to 1 projects)

Daily and Weekly Reports

Storm Alerts

Push Notifications (Mobile App)

Custom email notifications

Integrations (Slack)

White-labelled reports

Excel reports

PDF Reports

Filtering by Boolean search, Engagement, Sentiment, Reach, Language (country), Source

Sorting by Mention's importance, Date, Popular

Adding ExtraUsers

Grouping Mentions

Tagging Mentions

Business

$599.00

Per Month

Ideal for enterprise businesses and large agencies.

25 keywords, Unlimited Users

100k mentions / mo

Advanced AI features

Realtime update

Monitoring of Facebook, Instagram, Twitter, News, Blogs, Forums, Reddit, Linkedin, Medium, Quora, Youtube, TikTok, Reviews, Twitch, Newsletters, Podcasts

Mentions Volume

Engagement tracking (likes, shares & comments)

Reach tracking

Trending Hashtags

Most-sharable Links

Word Cloud (Context of discussion)

Most active sites/profiles

Source Analysis

Finding influencers

Sentiment Analysis

Presence Score

AVE (Advertising value equivalency)

Sentiment Analysis

Discussion Leaders

Topic Analysis

AI Reports

Daily and Weekly Reports

Storm Alerts

Push Notifications (Mobile App)

Custom email notifications

Integrations (Slack)

White-labelled reports

Excel reports

PDF Reports

Filtering by Boolean search, Engagement, Sentiment, Reach, Language (country), Source

Sorting by Mention's importance, Date, Popular

Adding ExtraUsers

Grouping Mentions

Tagging Mentions

API (extra fee)

It's a solid and affordable tool to help you monitor and manage online reputation, track and assess marketing campaigns, track your competitors, get customer feedback, do social selling and more. Convenient reporting, mobile app and notifications will keep you up to speed anywhere at anytime.

Free 14-day trial.
No hidden fees. No credit card required.

Brand24 has 4 pricing editions, from $199 to $599. A free trial of Brand24 is also available. Look at different pricing editions below and see what edition and features meet your budget and needs.

Pricing information for Brand24 is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Brand24 must be conducted with the seller.

Pricing information was last updated on March 12, 2025

Brand24 Pricing FAQs

Generated using AI

Brand24's pricing is best suited for small businesses, marketing agencies, and PR firms, which represent the majority of G2 reviewers. The Individual plan at $199.00 per month fits solo practitioners or small brands tracking limited keywords, though G2 reviewers note the keyword cap can feel restrictive. The Team plan at $299.00 per month suits startups needing multi-user access and broader platform coverage. The Pro plan at $399.00 per month is frequently praised by small agency reviewers for its advanced AI features and white-label reporting. The Business plan at $599.00 per month aligns with enterprise businesses and large agencies requiring high mention volumes, podcast monitoring, and topic analysis.

Brand24 does not offer a permanent free version, but a free trial is available for evaluating its capabilities before committing. The trial gives prospective users a time-limited look at Brand24's monitoring features before choosing a paid plan. Brand24's paid plans start at $199.00 per month for the Individual tier, covering 3 keywords, 2,000 mentions monthly, and basic AI features with 12-hour update intervals. Higher tiers unlock real-time updates, broader platform coverage including LinkedIn, YouTube, TikTok, and Podcasts, advanced AI features, influencer discovery, white-label PDF reports, Slack integration, and significantly higher mention volumes. G2 reviewers note that the gap between the Individual and Pro tiers is particularly meaningful for agencies needing real-time data.

Brand24's value perception is generally strong, with most G2 reviewers giving high ratings despite recurring cost concerns. G2 reviewers frequently describe Brand24 as cost-efficient compared to traditional media monitoring agencies, with one Mid-Market reviewer in Real Estate explicitly praising its cost-efficiency over pricier alternatives. Small business and non-profit users occasionally flag the pricing as steep, particularly for lower-tier plans with keyword limitations. However, reviewers in PR, marketing, and IT consistently highlight that Brand24's combination of real-time monitoring, AI insights, sentiment analysis, and white-label reporting delivers strong return on investment. One G2 reviewer noted Brand24 offers functionality competitors charge far more for, reinforcing its value positioning as a premium but justified investment.

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Brand24 Pricing Reviews

(2)

Mark A.

Senior Campaign Manager

Transportation/Trucking/Railroad

Mid-Market (51-1000 emp.)

3/19/2019

"Lower Price for The Same Features"

5/5

What do you like best about Brand24?

The layout of the Projects menu is easy to navigate, edit and sort through. Review collected by and hosted on G2.com.

What do you dislike about Brand24?

I only use the Personal Plus subscription, so I know projects are limited but it would be nice to be able to track a few more keywords/brand mentions/hashtags for projects. Review collected by and hosted on G2.com.

Recommendations to others considering Brand24:

Allow for post scheduling on social networks Review collected by and hosted on G2.com.

What problems is Brand24 solving and how is that benefiting you?

Trying to locate all mentions of our brand, SelectBlinds, we've found more hits for our brand mention than the previous platform that we used and they're easier to access and catalog. Review collected by and hosted on G2.com.

Response from Eliza Szczerbicka of Brand24

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Thank you very much for your reveiew! Much appreciated!

Responding to your request - we are enabling our clients to buy additional keywords without plan upgrade. Please contact our support to find out more details :)