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# Hootsuite Pricing Overview

[Editedit](https://my.g2.com/hootsuite/pricings)

Free Trial

## Hootsuite Pricing Key Insights

Last updated on Apr 09, 2026

* * *

Hootsuite offers **3 pricing editions** , starting at **$99**. Hootsuite pricing tiers are designed to support different usage levels and team sizes. Hootsuite also offers a **free trial**. Compare the Hootsuite pricing table below to figure out the best fit for your needs. Some plans may require you to contact **Hootsuite** for **custom pricing**.

* * *

Standard — $99 / 1 user Per Month

Advanced — $249 / 1 user Per Month

Enterprise — Contact Us

Rated 4.3 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Standard

$99.00

1 user Per Month

Free Trial

- Up to 10 social accounts
- Unlimited post scheduling
- Best time to post recommendations
- AI assistant with image and caption generator
- Canva and Adobe Express templates
- One inbox for all social accounts
- DM automations
- Search the past 7 days for brand and competitor mentions
- Analyze brand and competitor sentiment
- Benchmark against 5 competitors
- Assign DMs to teammates
- … and much more!

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Advanced

$249.00

1 user Per Month

Free Trial

- Unlimited social accounts
- Customizable analytics reports and templates
- Saved message replies and auto-responses
- Team approval workflows
- Bulk schedule up to 350 posts at once
- Auto-route and tag messages
- Benchmark against 20 competitors
- Export, email, and schedule reports
- Inbox reporting and analytics
- Search the past 30 days for brand and competitor mentions
- Outbound post tagging and reporting
- Custom user access permissions
- … and much more!

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Enterprise 

Contact Us

[Contact Us](#)

Ideal for large organizations with sophisticated requirements and companies with multiple teams handling social media, where security and workflows are critical.

- Customizable features
- Solutions available for social marketing, social selling, social customer service, social advertising, and employee advocacy
- Integrations available with Brandwatch, Talkwalker, Proofpoint, Zerofox, Adobe and more
- Connect existing tools to Hootsuite with over 250 apps—including Zendesk, Salesforce, and Microsoft Dynamics
- APIs that let you connect your existing business systems to Hootsuite
- Long-standing alliances with core network partners Facebook, Instagram, LinkedIn, and YouTube
- Bespoke training and strategic services available
- Schedule posts in advance with “best time to post” recommendations
- Schedule multiple posts at a time with per network editing
- Automatically assign posts or comments to team members
- Review messages before they publish
- QBRs & Get reviews and recommendations from Customer Success Manager
- Promote unlimited posts with ad spend for more visibility

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Standard @ $99 per user/month - 5 social accounts  
Advanced @ $249 per user/month - unlimited social accounts  
Enterprise - Contact us for unlimited users & fully customized plan

Pricing information for Hootsuite is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Hootsuite must be conducted with the seller.
\*Prices displayed in USD, based on annual billing, but do not include applicable taxes.

Pricing information was last updated on May 12, 2026

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## Hootsuite Pricing FAQs

Generated using AI

### Is Hootsuite free, or does it offer a free trial?

Hootsuite does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details.

### How much does Hootsuite cost in 2026?

According to G2 data, Hootsuite pricing in 2026 starts at $99.00 and can reach $249.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Hootsuite's official pricing page for the most current details.

### Who is Hootsuite pricing best suited for?

Based on G2 reviewer demographics and feedback, Hootsuite's pricing is best suited for marketing agencies, mid-market teams, and organizations managing multiple social accounts across several platforms. G2 reviewers from small agencies consistently praise Hootsuite's Standard plan for multi-client management, while mid-market and enterprise reviewers gravitate toward Advanced and Enterprise tiers for approval workflows, bulk scheduling, and deeper analytics. Nonprofits frequently appear in G2 reviews as strong advocates, citing the nonprofit discount as making Hootsuite accessible on limited budgets. Solo marketers and very small businesses often find the entry price steep, with several G2 reviewers noting that Hootsuite's value scales significantly with the number of accounts and team members managed.

### What are the key differences between the free and paid versions of Hootsuite?

Hootsuite no longer offers a permanent free plan, a change that G2 reviewers frequently cite as a frustration. A free trial is available for evaluating paid features before committing. Hootsuite's Standard plan at $199/month supports up to 10 social accounts with scheduling, AI tools, basic analytics, and a unified inbox. The Advanced plan at $399/month unlocks unlimited social accounts, bulk scheduling of up to 350 posts, customizable analytics reports, team approval workflows, advanced competitor benchmarking, and custom user permissions. Enterprise pricing is custom and adds integrations with tools like Salesforce, Brandwatch, and Zendesk, plus dedicated support and bespoke training unavailable on lower tiers.

### Is Hootsuite considered good value for its pricing?

G2 reviewers are divided on Hootsuite's value. Many high-rating reviewers, including agencies, nonprofits, and mid-market teams, describe Hootsuite's pricing as justified given the time savings, analytics depth, and multi-account management capabilities. Nonprofits frequently highlight the nonprofit discount as making Hootsuite genuinely affordable. However, pricing concerns are among the most frequently cited complaints across G2 reviews, with small business owners, solo marketers, and freelancers consistently describing Hootsuite as expensive relative to alternatives. Several G2 reviewers mention considering or switching to tools like Buffer, Later, Loomly, or Canva for cost savings. The consensus is that Hootsuite delivers strong value for teams and agencies managing multiple accounts, but can feel cost-prohibitive for individual users or very small organizations.

## Top-Rated Alternatives

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## Hootsuite Pricing Reviews
(2)

 ![Elizabeth N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Elizabeth N.")
EN

Elizabeth N.

Director of Marketing and Communications

Small-Business (50 or fewer emp.)

7/29/2021

More Options
- 
- [Respond as Hootsuite](https://www.g2.com/survey_responses/hootsuite-review-4899942/official_response/new)

"A Nonprofit Marketers Dream: Timesaving and Efficient"

5/5

What do you like best about Hootsuite?

Hootsuite saves countless hours in social media planning, scheduling, and execution. As a nonprofit, we do not have a lot of extra funds to spend on software, but with Hootsuite's nonprofit rate we are able to afford it! The return on investment in timing savings in cross-posting makes it even Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

The only thing that is challenging about Hootsuite is the occasional outages and error messages, but those occur on any platform. Review collected by and hosted on G2.com.

Recommendations to others considering Hootsuite:

You will not regret using Hootsuite! It will save you time, energy, and stress! Not to mention providing a great ROI to your organization. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite enables multiple employees to schedule posts and graphics on multiple platforms, allowing us to have a clear view of what campaigns are happening when. It saves us time and energy of having to schedule as many individual posts and enables us to plan better. Review collected by and hosted on G2.com.

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Rating Updated (7/24/2025)
Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Ellen M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ellen M.")
EM

Ellen M.

Networker - Event Coordinator

Small-Business (50 or fewer emp.)

10/6/2017

More Options
- 
- [Respond as Hootsuite](https://www.g2.com/survey_responses/hootsuite-review-417562/official_response/new)

"Hootsuite - a great scheduling tool"

0/5

What do you like best about Hootsuite?

Allows you to post on your social media channels in one sitting. Review collected by and hosted on G2.com.

What do you dislike about Hootsuite?

They switched the number of free social media channels and prices went way up for additional so we can not afford to have all our accounts scheduled. Review collected by and hosted on G2.com.

Recommendations to others considering Hootsuite:

Great tool for scheduling social media. Free with three channels. Review collected by and hosted on G2.com.

What problems is Hootsuite solving and how is that benefiting you?

Time management - way easier to sit down one day and schedule out the entire month. Review collected by and hosted on G2.com.

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Rating Updated (8/13/2025)
Current UserValidated ReviewerIncentivizedSource: G2 invite

Hootsuite Comparisons

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##### Categories on G2

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