
Zoho Campaigns offers a great balance of features and usability, especially for small to mid-sized businesses. I really like the drag-and-drop email editor—it makes designing professional emails quick and intuitive. The automation workflows are powerful yet simple to configure, and the contact segmentation tools let us target the right audience effectively. Plus, the integration with other Zoho apps (like CRM and Forms) is seamless, which keeps all our marketing data connected and up to date Review collected by and hosted on G2.com.
While Zoho Campaigns offers a lot of functionality for the price, the user interface can feel a bit clunky and outdated. Some features—like workflow automation and advanced segmentation—aren’t as intuitive as they could be, especially for first-time users. Occasionally, email deliverability can be inconsistent depending on the sender domain setup. Also, the reporting tools, while decent, lack deeper analytics compared to other platforms like Mailchimp or ActiveCampaign. Review collected by and hosted on G2.com.







