Alida
Alida believes in a world where customers are respected as the ultimate source of truth. Because knowing the whole truth about your customers can help companies make better decisions and drive long term loyalty and growth. That’s why Alida helps innovative brands create highly engaged research communities to gather feedback that empowers better customer experiences and product innovation. Leading companies like HBOMax, Warner Bros. Discovery, Volvo, and lululemon depend on Alida’s community-centered research platform to deliver fast and reliable customer feedback at scale so they can build better products, refine user experiences and test marketing campaigns. Over 176 million people globally have used the Alida platform to inform over 60,000 customer experience initiatives. Learn more at www.alida.com.
Average Rating: 4.4/5.0
Total Reviews: 130
How Do G2 Users Rate Alida?
- Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.2/10)
- Customer Effort Score (CES): 7.6/10 (Category avg: 8.2/10)
- Customer Satisfaction (CSAT) Score: 8.3/10 (Category avg: 8.7/10)
- Net Promoter Score (NPS): 8.6/10 (Category avg: 8.8/10)
Who Is the Company Behind Alida?
- Seller: Alida
- Company Website:
- Year Founded: 2000
- HQ Location: Toronto, Canada
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Twitter: @Alida
144 Twitter followers -
LinkedIn® Page: www.linkedin.com
347 employees on LinkedIn®
Who Uses This Product?
- Top Industries: Retail, Hospital & Health Care
- Company Size: 61% Large, 28% Medium
What Do G2 Reviewers Say About Alida?
AI-generated summary from verified user reviews
Pros
- Users appreciate the ease of use of Alida, enabling swift project development and intuitive survey creation.
- Users value the exceptional customer support from Alida, which enhances their survey experience and overall satisfaction.
- Users highly value the comprehensive tools for research in Alida, allowing quicker and cost-effective feedback gathering.
- Users praise Alida for its intuitive interface, making survey creation and adjustments seamless and efficient.
- Users value Alida’s easy-to-use platform and its continuous addition of features that enhance research capabilities.
Cons
- Users find the complexity of Alida's panel management and workflows challenging, requiring significant time and effort to navigate.
- Users face difficult reporting challenges with Alida, citing outdated tools and non-user-friendly data extraction processes.
- Users face challenges with data management limitations, including difficulties in reporting and extracting actionable insights.
- Users experience filtering issues with Alida, finding data management and survey edits unnecessarily complicated.
- Users feel that Alida requires significant improvements in adaptive responses, AI features, and reporting capabilities.
What Are Recent G2 Reviews of Alida?
Rating: 4.5/5.0 stars
— Priya D.
"Easy Survey Building, Instant Visual Reports, and Helpful AI Analysis"
Rating: 4.0/5.0 stars
— Muki D.
What Are G2 Users Discussing About Alida?
- How do you use Alida?
- What is Vision Critical?
- Where is Alida based?
- What does Alida do? - 1 comment, 1 upvote

