UserZoom Reviews & Product Details

UserZoom Overview

What is UserZoom?

UserZoom automates UX research for scale and speed, delivering the UX insights businesses need to improve their digital user experiences and impact the bottom line. Our combination of software, services and participant sourcing solutions allows businesses to test, benchmark and measure the UX of any digital product at any development stage and on any device, and get the complete story behind their user experience. UserZoom's all-in-one solution allows any enterprise business to scale their UX research independently of the size of their team, level of experience, or expertise. Six of the world's ten largest public companies are UserZoom customers.

UserZoom Details
Website
Product Description

UserZoom is a software that enable Businesses to cost-effectively plan, research, design, and measure Customer Experience and User Experience to empowers CX, UX and Marketing Professionals to cost-effectively manage and conduct sophisticated online research projects.


Seller Details
Seller
UserZoom
Company Website
Year Founded
2007
HQ Location
San Jose, CA
Twitter
@UserZoom
6,466 Twitter followers
LinkedIn® Page
www.linkedin.com
312 employees on LinkedIn®

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UserZoom Reviews

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User Experience Research Lead
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

The best parts about UserZoom were the different types of tests I could run and the analysis tools, charts, and reports that were built in my dashboard after tests were completed. These features allowed me to answer various questions from my stakeholders effectively and then turn around a study shortly after it was completed. I also really liked the unlimited seats model, where I could share with my whole team and I didn't have to prioritize the "unlimited access" to the people who were researchers. Unfortunately, in my new role, we had licenses for UserZoom and another user testing tool, and some of the features/functionality overlapped enough so we went with the tool that had access to a very large participant pool. Review collected by and hosted on G2.com.

What do you dislike?

UserZoom comes with a panel that you can tap into, but it's limited to unmoderated usability tests, and you're limited to 10 people per test. I had several people who were bad participants, who didn't follow instructions, who didn't even try, or who had never used a clickable prototype before who didn't give valid data. This would cut into my 10 person recruit. Also, the screening capabilities are fairly limited. You can't utilize the panel for other tests, like click tests, moderated interviews, or surveys. That makes it difficult if you don't have other recruiting capabilities that help you get people in fast. Traditional recruiting takes a long time. When I used UZ, it also wasn't capable of testing on mobile, but I think this has changed in Summer 2020 with their new release and merge with Validately. I also didn't like that I had to pay extra to enable video of participants while they were completing tasks. That was a nice to have that my leadership didn't want to pay for. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

UserZoom now has a new cost model, called UserZoom Go, which can help organizations that aren't ready to commit tens of thousands of dollars on a license or don't have a bigger team. If you have your own recruit panel or customer list to tap into, UserZoom is great. They can also help you recruit, but that takes more time and money. The people are great at UserZoom and the tool itself is really great, but think about your needs when you are looking into different tools. What kinds of research do you want to do? UserZoom is really great for a subset of remote research, but it doesn't cover all user research needs. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Prior, we had not been doing user testing with external, prospective customers, just internal, dogfood testing, which was wholly insufficient. It helped get an unbiased opinion on our product and it was invaluable in helping to make proper design decisions based on unbiased data from people who were not invested. Review collected by and hosted on G2.com.

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CR
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Ability to make notes and flag important points throughout the interview makes for an easy review process Review collected by and hosted on G2.com.

What do you dislike?

Cost can be high- dependant on organisation size. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

A great solution for remote moderated usability testing Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Userzoom has solved the issue of moderated usability testing through COVID-19 and opened a door as to the possibilities of testing products without time, and geographical constraints during and after COVID. Review collected by and hosted on G2.com.

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Statistical Analyst
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

UserZoom is very easy to use so that you can easily get your clients provide feedback for you. They don't need to have specific software knowledge to complete this task for you. You can customize your quality surveys for each client according to the solution you provided them with and then extract useful feedback from their feedback. Review collected by and hosted on G2.com.

What do you dislike?

Sometimes there are some compatibility hardware issues, especially with monitors. Apart from this and although overall features are amazing, the GUI seems quite outdated for our times. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

UserZoom is one of the easiest ways to get feedback, especially from client that are not very keen on providing it due to busy workload. With UserZoom the process takes so little time that the odds of them providing it to you are far more. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

It is very easy to create customized feedback surveys to get feedback from your clients considering the output you gave them. You get in all and then you can run analytics on these to extract useful answers. Review collected by and hosted on G2.com.

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UX Research Operations Manager
Information Technology and Services
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

The best thing about UserZoom is the flexibility. You can use paths and logic to give people radically different experiences depending on how they answer questions and that's really cool. It does what it says its ill do, providing a guided-as-necessary unmoderated experience which saves time and money. It's also fairly brand able, which is nice. They're also evolving in a rapid and thoughtful way -- I like their roadmap. Review collected by and hosted on G2.com.

What do you dislike?

There's some amount of rigidity in weird places that requires customer service intervention. For instance certain screens or phrasing around the on boarding process. It feels a tad invasive, which can make it hard to get my customers to do what I ask them to do. These are pretty minor though, it's a good tool. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

UserZoom is strongest if you want to test websites with their users. They do fine however if you want to test with your users. We have used it for testing things that require full desktop recording but our security-minded users aren't into it. In our case we don't use it enough because we didn't build enough of a practice around it, but that's not the tools fault. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

UserZoom allows us to not need a researcher to do research. This means we can run more research more often. We use it for a b2b Enterprise software product, but I think it is best used for a b2c experience where there's a lower trust barrier. That said, it really does solve the problem and we've just renewed it for a second year. I think it would be even better if I could take advantage of their participant sourcing, but I cannot. Review collected by and hosted on G2.com.

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UI
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

well designed site, easy to read, user friendly and catchy to click

wonderful ready-to use templates Review collected by and hosted on G2.com.

What do you dislike?

more demos and tutorials, this would lead to "I will try it now" approach

I would appreciate more forums and experience sharing platform to share information, inspiration and experience. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

highly recommended, try it and you will see Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

the benefits:

user experience, design of webpages for client

personal inspiration

automation testing - search applications, border line use cases

effectivity of user interface - heat maps, stay on the page time, SEO etc.

problems: Review collected by and hosted on G2.com.

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II
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

User zoom is a fantastic product for conducting user research and usability testing. It allows you to easily create A/B tests with mockups and get detailed feedback from large groups of users prior to development. Review collected by and hosted on G2.com.

What do you dislike?

There isnt much that I dislike about this tool. It is always nice to interact with users face to face so I suppose that element is missing, but that isnt the nature of this product. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

User zoom allows us to gather data from users without much time and effort so it allows our research team to focus on other things and be more efficient. Review collected by and hosted on G2.com.

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CR
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

The report that generates after completion of the task gives success rate and failure rate this helps us understand the participants better.UX is a growth industry and UserZoom is well placed to capitalize on UX growth. Interspersed with survey questions. Some validation features for things like click paths. Very easy to set up panel redirects. Review collected by and hosted on G2.com.

What do you dislike?

It could improve on displaying the results after the test better or edit it better. There are some things you just can't do with the tools provided for creating sections of surveys and randomization. I can't recall off the top of my head what the issue was, but we were trying to show certain sections of a survey in a randomized order and it wasn't possible to do it at the level we wanted. Basic randomization of sections was supported. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

When comparing usability issues on multiple variations or measuring things that don't work well with small samples (e.g. preference, emotion), you can quickly deploy large sample panels against the assets. Review collected by and hosted on G2.com.

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UF
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

It functionally has many features and capabilities, from straight up survey/data collection/intercepts to on-screen task recording and qualitative research tools. They also offer a fairly robust card-sorting tool. Review collected by and hosted on G2.com.

What do you dislike?

The site is occasionally unresponsive or doesn't load properly which makes me worried that we may lose survey data if this happens on the respondent's end. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

we launch intercept surveys on production pages of our experience. Review collected by and hosted on G2.com.

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II
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Can get a lot of quality feedback and help us solve complicated processes Review collected by and hosted on G2.com.

What do you dislike?

Can be impersonal. But is sufficient for what we need Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Do not have any recommendations at this time Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

When our team needs insights on higharchy, content and visual design it solidifies our theories or proves us wrong. Invaluable tool. Review collected by and hosted on G2.com.

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UI
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

This product is really easy to use and is fairly affordable, as well. Good for grad classrooms, students, and startups. It's also an incredible timesaver-- definitely recommend for when you need a quick turnaround. It's even easy enough for non-researchers to use! Review collected by and hosted on G2.com.

What do you dislike?

UserZoom isn't as robust as some similar products on the market, but regardless, it's a solid product that everyone can use. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I highly recommend looking into UserZoom if you notice that you need quick turnaround on projects fairly often, or if you keep getting requests for research on smaller items (i.e. something that doesn't really need a fully fleshed, in-person test). It's also good to consider if you have a small research team that is swamped, and you think your designers and PMs can effectively write tasks/questions for remote testing. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I've used UserZoom in the past if I've needed to turn around a project more quickly than normal and if I've needed a larger number of users than I would otherwise qualitatively test. The major benefit is that it really does increase productivity and lessens turnaround time. It's also an easy enough product to use that non-researchers can easily utilize it and run their own tests, if need be. Review collected by and hosted on G2.com.

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AC
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

I really love how UserZoom is organized in presenting quantitative user testing measures such as time on task, success/fail rate, etc. Review collected by and hosted on G2.com.

What do you dislike?

I feel like other tools have better video manipulation tools for scrubbing through past user videos, saving certain highlight clips, and compiling them into a presentation video. This is something that is super important to me. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I think it is a very good tool for user researchers or even folks outside of the typical realm of UX such a product managers and developers that want to perform a bit of user testing themselves. It is easy enough to learn, has a great ability to focus on quantitative measures such as time on task and success/fail rate, and also summarizes this information for you quite nicely. The only drawback that I would mention is that it doesn't do as much as some other tools in the way of producing supporting video clips in an easy way to present to other stakeholders. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Ultimately what I am looking to do is prove whether certain design decisions are successful or not by testing them with actual users. This helps us iteratively improve our products in a safe, prototypal environment. Review collected by and hosted on G2.com.

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Research Scientist
Computer Software
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

It gives real time video recording of user using your products and it has made very easy collection data and you can do analysis of data using different heat map. Review collected by and hosted on G2.com.

What do you dislike?

it does not fit to scale when you have huge number of features and across different part of the world means you have variety numbers of audience. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

It helps me to know my customer real time and use this as feedback and address their issue in real time. Review collected by and hosted on G2.com.

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UA
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

A great to way to test your research quickly and efficiently with limited resources. Easy to get testers to participate at their convenience, no need to travel far Review collected by and hosted on G2.com.

What do you dislike?

hard to monitor real in person reactions and accuracy of tests. It's great to export results to Microsoft office, would be convenient if can export to google sheets, doc, and slides. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

easy to use, a great way to easily test new features fast and efficient. Watch a few videos online to help understand the features and benefits as well as tips/tricks Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

testing new functions of an new app feature, easy to scale testing as well as easy to test in an efficient way. Great to get replays and see how users function in their natural environment without monitors Review collected by and hosted on G2.com.

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UR
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from the seller
What do you like best?

Although not perfect from what I can tell, UserZoom captures the majority of clicks and URL values when survey takers have installed the UserZoom browser extension. Review collected by and hosted on G2.com.

What do you dislike?

There is some limitations with what you can do... mainly because the study programming follows a linear model, and although there's logic that you can manipulate, I found some limitations (but never enough to cancel my study or look for an alternate due to methodology issues). Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Farily robust means of tracking and recording data. I also relied heavily on the excel spreadsheet of all the raw data, which you can have UZ customize for you to get what you need. Review collected by and hosted on G2.com.

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UI
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Our team had a trial run of the product and we have been very impressed by the ease of setting up studies and the various dimensions across which we can slice and dice the collected data. The collected data and insights definitely gives your product an edge. Review collected by and hosted on G2.com.

What do you dislike?

Since we are running studies the end to end data collection time is a bit high. An innovation on how to collect the data faster would be nicer. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

UI research. A/B testing between different UI to decide what product to launch. Review collected by and hosted on G2.com.

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AR
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

You can set up highly scripted and controlled sessions for large samples against live, prototypes, etc. Interspersed with survey questions. Some validation features for things like click paths. Very easy to set up panel redirects. Review collected by and hosted on G2.com.

What do you dislike?

They separated the features to the point that the basic license isn't of much use if you do serious, rigorous research. Some really basic research fundamentals (e.g. randomization, block/routing logic) are now only in the 'advanced' tier license. And it. is. not. cheap. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Stop the trend to try and be everything in one tool. It just never works and I want a few smaller, more nimble tools that I can piece together as I like. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

When comparing usability issues on multiple variations or measuring things that don't work well with small samples (e.g. preference, emotion), you can quickly deploy large sample panels against the assets. Review collected by and hosted on G2.com.

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UM
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from the seller
What do you like best?

The report that generates after completion of the task gives success rate and failure rate this helps us understand the participants better. Review collected by and hosted on G2.com.

What do you dislike?

There is some a long learning curve, but once you figure out its a pretty great tool Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Stick with it. Learning can be tough, but when you figure it all out, its a very great tool Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Click Testing Review collected by and hosted on G2.com.

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UI
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

A useful tool for at-scale, remote studies. Especially useful for benchmarking desktop experiences. Review collected by and hosted on G2.com.

What do you dislike?

UI is a bit clunky; it's not best in class. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Keep using it to keep it improving. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Benchmark needs. Review collected by and hosted on G2.com.

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UC
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

I like that it's fun to do surveys. I like that it is easy to use. I like that it collects data. Review collected by and hosted on G2.com.

What do you dislike?

I don't like that I have to download a plugin. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

It makes it easy to to do surveys. Review collected by and hosted on G2.com.

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