Front Reviews & Product Details

Front is the modern CX platform for customer-first businesses. We offer a unified workspace for all customer conversations — even individual inboxes and internal collaboration. This single pane-of-glass view of the customer boosts agent productivity by eliminating app switching and ensures responses are fast, accurate, and personalized. Unlike other customer service AI that takes a mistakes-first approach, Front AI starts smart and keeps getting smarter. We learn from every customer conversations in real time and help you scale safely from day one. Front's also easier to use and configure than legacy help desks, giving you unmatched control over your customer experience without relying on third-party consultants or IT resources. Trusted by more than 9,000 businesses including ClickUp, Uber Freight, and Reed & Mackay, Front serves up the efficiency and insights needed to keep your entire organization customer-first, every day. Plus, we care as much about our customers as you do yours: we provide industry-leading service to our entire customer base, regardless of your team size.

Product Website

Seller

Front App

Discussions

Front Community

Languages Supported

English

Overview by

Anna Sims

Pricing

Pricing provided by Front.

Starter

$25.00

1 user/month

View More Pricing Information

Front Integrations

(35)

Verified by Front

Front AI Agent Performance

Explore real-world performance insights that show how Front's agentic features compare to AI agents with similar capabilities.

Overall

-10 below category avg

Pros

Cons

63% Response Accuracy

View AI Agent Performance Report

Front Media

Product Demo: How to use Front to deliver premium CX with speed

Official Downloads

(2)

edit

What is Front?

AI Experience Impact Score (AXIS) for evaluating AI-based customer support interactions

Interactive Demo

edit

Try an interactive demo created by the software seller (right here on G2).

Try demo

G2 reviews are authentic and verified.

Here's how.

Adriana A.

Traffic Specialist

Mid-Market (51-1000 emp.)

1/13/2022

"Excellent communication and nice new features "

4.5/5

What do you like best about Front?

It’s a very user-friendly platform. The AI features to adjust tone, improve grammar, or translate messages are a huge plus, helping us maintain a professional image for customer support.

It also allows us to set up rules so emails and requests are automatically assigned to each team member, significantly reducing the daily manual work we would otherwise have to do. Additionally, it is easy to integrate with our organization’s existing platforms, which makes implementation smooth and efficient. Review collected by and hosted on G2.com.

What do you dislike about Front?

Some emails are occasionally delayed and take a bit longer than expected to arrive. We use Front daily so the volume of email is high. On the other hand, using private tags can sometimes be tricky. When an email is archived or snoozed, it may also be archived or snoozed within the tag folder. This can be confusing, especially if someone doesn’t know that they need to drag the email out of the main inbox so it remains visible under the tag without being archived. Review collected by and hosted on G2.com.

Recommendations to others considering Front:

The thing you will like the most about the software of Front is that you can organize your workspace the way you want, which helps you visualize and manage from your priorities, stuff to do and even your time. It has so many features that allows you to work and share information smoothly with your teamwork. After starting to use Front because of my work, I decided that wouldn't go back to use the different platforms that I used before because Front allows me to organize everything in the same place: emails, sms, calendar, meetings, contacts, daily reports and to-do lists. Only when you start using it you know what you were missing out. It's really hard to compile all the benefits you get because I'm sure I haven't discovered all the different great features it has! Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

Front is helping me prioritize work. Effective and immediate communication, also I can access to almost everyone's emails. It's helpful when I need info from others. I also like that I can organize the sidebar the way I want. Review collected by and hosted on G2.com.

Response from Otto B of Front

edit

Hi Adriana! Thank you so much for taking the time to share your thoughts and feedback on your experience with Front so far! 😁 Glad to hear that you and the team are already reaping the benefits of collaborating with Front!

We'd be happy to assist further with your notification rules, if you'd like 😊 Please feel free to reach out to support@frontapp.com for further assistance!

Amber K.

Enterprise (> 1000 emp.)

12/12/2023

"Makes customer service work enjoyable"

5/5

What do you like best about Front?

Front is the email channel that we use at my place of employment. I'm in sales so we use this app to communicate internally with each other, customer service, production facilities, and for customer support as well. All of our emails stay organized and we can search and filter with ease in order to find what we are looking for. We LOVE the @mention feature in Front and use it frequently. Review collected by and hosted on G2.com.

What do you dislike about Front?

I fully understand if it is unable to link to a Microsoft account, but we would love it if Front had the ability to link up with Microsoft Teams for ease of use and collaboration between calendars. Review collected by and hosted on G2.com.

Response from Otto B of Front

edit

Hey Amber,

Thank you for taking the time to share this review.

I am glad to hear Front is helping your team keep communication organized across departments, and that search, filters, and mentions make it easy to collaborate and find what you need quickly.

I also appreciate the feedback on Microsoft Teams. We hear how valuable a Teams integration could be for smoother collaboration, especially around calendars. Thanks again for sharing your experience and suggestions.

Mélanie N.

BtB accountant

Small-Business (50 or fewer emp.)

2/18/2026

"Simplified Email Management and Efficient Integration"

4.5/5

What do you like best about Front?

I love that Front is an all-in-one tool, easy to use. I find it very practical to be able to tag colleagues and discuss an email, which allows for quick communication. What I appreciate the most is the feature of easily finding an archived email or the history of exchanges. This feature is much more efficient compared to other email services that only find parts of the searched word. As a professional who often needs archived data, this helps me considerably. Moreover, the initial setup of Front went very well because it was simple and ergonomic. Review collected by and hosted on G2.com.

What do you dislike about Front?

sad color, too many shortcuts that send emails by themselves just because we made a typing error on the keyboard Review collected by and hosted on G2.com.

Response from Otto B of Front

edit

Hey there,

Thank you so much for taking the time to share your feedback! We're thrilled to hear that you've been happy using Front.

If there is anything we could have done to make your experience a full 5 stars, we would love to hear it. If you have any additional feedback or if you ever need our assistance, please feel free to reach out to our support team as they will always be happy to assist.

Thanks again

Stephanie M.

Director of Sales

Small-Business (50 or fewer emp.)

8/5/2022

"LOVE Front!"

4/5

What do you like best about Front?

I love that we are able to add several inboxes to Front so we are able to easily jump back and forth between the multiple inboxes when needed to stay on top of everything in a very quick time frame. Review collected by and hosted on G2.com.

What do you dislike about Front?

I would like to have more options in the sequences section including being able to add different subject lines and add my signature to emails. Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

Front has solved the issue of multiple people working on the same tasks in our company with being able to assign emails to one another and also keeping everyone in the loop on communications with having the ability to tag one another and adding notes on what has been done and what is needed to be done. It also has saved time with not having to log out and back on to different email addresses throughout the day. Review collected by and hosted on G2.com.

Williams R.

Transport Manager

Transportation/Trucking/Railroad

Mid-Market (51-1000 emp.)

7/18/2023

"My front review"

5/5

What do you like best about Front?

The software is pretty much unbeatable, no bugs, no crashes, justa smooth and simple interface that is user-friendly and allows you to keep up with the rush of the daily work; on top of that, you are now allowed to interact with pluggins that I personally use for my AI helpers which is great, honestly I'm very happy with Front so far. Review collected by and hosted on G2.com.

What do you dislike about Front?

They improved the glitches. In the last 2 years, they have had them only 2 times. We recently got an interface upgrade, which is what I was complaining about, and so far it has been working nothing but awesome. Review collected by and hosted on G2.com.

Response from Otto B of Front

edit

Hi Williams, thank you for taking the time to leave this review.

I am really glad to hear Front has been a smooth, reliable experience for you, and that the interface helps you keep up with the pace of day-to-day work. It is also great to hear the improvements and recent interface updates have addressed what you were seeing before.

Thanks as well for calling out how collaboration in Front is helping your team move faster. Making it easy to loop in coworkers and get quick help is exactly what we want to support.

We really appreciate the feedback, and we are glad Front has been working well for you so far.

Angie P.

Carrier Sales Northeast & Canada

Mid-Market (51-1000 emp.)

7/6/2022

"Colaborative and easy to understand"

4.5/5

What do you like best about Front?

I like that everyone has a lot of visibility. Tags, notes and the rules are the parts I find the most useful Review collected by and hosted on G2.com.

What do you dislike about Front?

Several things:

1. If someone from a different thing archives an email, then even if you add an email from a team member, they will never get to see the email... We have lost orders from customers because of this kind of human mistakes.

2. Sometimes, when the teams are returning emails to the first person involved, Front is not so good at actually showing it.

3. If someone is out of the office, as it is distributed randomly, the other members are not aware unless they open that partner inbox. (maybe it's because of the rules) Review collected by and hosted on G2.com.

Jeff R.

Customer Service Manager

Small-Business (50 or fewer emp.)

3/10/2022

"Eliminated lost emails and decreased time for customer responses. -UPDATE - can't live without Front now"

4.5/5

What do you like best about Front?

Front AI is extremely helpful, allowed us to analyze the content of our inbound requests to help us develop consistent responses for the most common issues. Also added a text channel which eliminated the need for our customer service team to use their cell phones to send and receive images. Planning to add social media channels to our inbox soon Review collected by and hosted on G2.com.

What do you dislike about Front?

The occasional outage, but communication is excellent and the response is swift. Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

We were bouncing emails back and forth to say who was working on what and often a few slipped through the cracks. We now achieve inbox zero in each of our shared inboxes every day and don't lose any messages. Utilizing the analytics in Front we noticed that our response times have been getting shorter even as our volume has increased. Review collected by and hosted on G2.com.

Response from Otto B of Front

edit

Hey there,

Thank you so much for taking the time to share your feedback! We're thrilled to hear that you've been happy using Front.

I am glad to hear Front AI has been helpful for your team and that Front is making it easier to manage inbound work and stay organized. It is also great to hear you are seeing positive improvements in how your team is able to handle volume and respond more efficiently.

Thank you as well for the note about occasional outages. We work hard to minimize disruption, and we appreciate you acknowledging the speed and clarity of our communication when incidents do happen.

Thanks again for sharing your experience, we really value the feedback.

Sanket P.

Software engineering

Small-Business (50 or fewer emp.)

1/12/2026

"Transforms Team Inboxes into Organized, Collaborative Workspaces"

5/5

What do you like best about Front?

What I like best about Front is how it turns hard inboxes into something organized and calm. Emails don't feel messy anymore, even when many people are replying at the same time. The team collaboration features are very useful. You can see who is replying, leave internal comments, and avoid sending duplicate responses to customers. I also like how fast and clean the interface feels. It doesn't feel heavy, and switching between conversations is smooth, even during busy support hours. From a technical side, front-end integration support is solid. It connects well with CRM's ticketing tools and internal systems, which helps keep customer context in one place. Another strong point is automation rules. Simple rules like auto-assigning, tagging, or routing messages save a lot of manual work. Review collected by and hosted on G2.com.

What do you dislike about Front?

The biggest issue for me is pricing. Front can become expensive as the team grows, especially when adding advanced features. Some automation feels limited for very complex workflows. If you want deep logic or multi-step conditions, you may need workarounds or integrations. The reporting is good for daily operations, but advanced analytics sometimes feel basic compared to dedicated support analytics tools. The mobile experience is okay but not as strong as desktop, especially for heavy team collaboration. Another small downside is that onboarding new users can take some time if they are not used to shared inbox workflows. Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

Front solves the problem of chaotic team communication. When multiple people handle customer emails, messages can easily be missed, duplicated, or answered incorrectly. Front brings structure and visibility to this chaos. One major benefit is clear ownership. every message has an owner so nothing falls through the cracks this improves response time and accountability from a backend and operations perspective, front helps reduce manual coordination Teams don't need to ask, "Who is handling this?" because it's already visible. front also improves internal communication. Instead of long email threads or Slack messages, teammates can discuss directly inside the conversation using internal comments. Another benefit is a better customer experience. Customers get faster and more consistent responses, even when multiple agents are involved. front support scalability. As support volume grows, the same workflows still work without breaking or needing constant manual fixes. It also helps with process standardization. Templates, tags, and rules ensure that responses follow company standards. From a technical point of view, Front reduces the need for a custom inbox or support tooling. This saves development time and long-term maintenance. Another important benefit is visibility for managers. Workload, response times, and team performance are easy to track. Another benefit is fewer internal follow-ups and status checks. Since everyone can see conversation status, teammates don't need to ping each other on Slack or email asking for updates. This saves time and reduces noise. The front also helps with handling edge cases and special customers. You can easily loop in engineers, managers, or salespeople into a single conversation without forwarding emails or losing context. It improves handover between shifts or teams. when one person longs off, the next person can clearly see the conversation history, notes and next steps Nothing feels lost or half done. One more important point is less stress during high-volume days. even when inbox traffic spikes. front keeps things readable and manageable. This makes support work more predictable and less chaotic for the team. front also makes it easy to keep context in one place. Past replies, internal notes, and customer history are visible together, so no one has to search through old emails or other tools to understand the situation. It helps reduce mistakes caused by miscommunication. Since everyone sees the same thread and it is updated in real time, there is less chance of giving wrong or conflicting information to customers. Another helpful thing is better focus for the team. Instead of jumping between inboxes, chats, and tools, most communication happens in one place. This keeps the team more organized and productive throughout the day. Review collected by and hosted on G2.com.

Response from Otto B of Front

edit

Hi Sanket,

Thank you so much for taking the time to share your detailed review we really appreciate it.

We’re glad to hear that Front has helped bring clarity and calm to your team’s inbox, especially around collaboration, ownership, and avoiding duplicate responses. It’s great to know that our interface, integrations, and automation rules are supporting your workflows and helping your team scale while maintaining a strong customer experience.

We also appreciate your candid feedback around pricing, advanced automation needs, reporting depth, mobile experience, and onboarding. These are areas we’re actively listening to and continuing to improve, and feedback like yours plays an important role in shaping our roadmap.

Stephanie C S.

Customer Success Manager - Onboarding

Small-Business (50 or fewer emp.)

11/29/2023

"Fantastic tool for team collaboration!"

5/5

What do you like best about Front?

I shared feedback with Front on adding in @mentioning in line on emails. They followed up to let me know it was on the roadmap and followed up again to let me know the functionality had gone live! Amazing customer service! Review collected by and hosted on G2.com.

What do you dislike about Front?

No, everything works great! Keep it up! Review collected by and hosted on G2.com.

What problems is Front solving and how is that benefiting you?

Before using Front collaborating with team members on client projects was cumbersome. I either had to create a new email thread to discuss the project with peers behind the scenes or communicate with them on a completely different tool like Teams or Slack. Front helps me stay organized by allowing me to keep conversations about clients in a single tool.

Also the snooze feature is amazing - it helps ensure that a client never slips through the cracks. Review collected by and hosted on G2.com.

Response from Otto B of Front

edit

We're glad to hear that Front's @mention feature and shared templates are streamlining your client communications and collaboration efforts! It's great to know these tools are saving you time and helping maintain consistency in your client interactions. Thank you for making Front your go-to tool for managing client relations!

Robert H.

Technical Support Tech

Small-Business (50 or fewer emp.)

11/10/2023

"IT Help Desk & Front"

5/5

What do you like best about Front?

Well an update took away the discussions quick link in the layout. After sending over feedback along with other users it seemed. They made the change to put it back. Huge help for our IT desk to have that quick link for communication internally. Review collected by and hosted on G2.com.

What do you dislike about Front?

Appreciate you listening to customer feed back and taking action. Possibly better documentation. When you upload a word document. It won't put the text in there. You have to download the whole thing again.

Thank you, Review collected by and hosted on G2.com.

Response from Otto B of Front

edit

Hi Robert! Thank you so much for taking the time to share this feedback 😁 We're thrilled to hear your enjoying using Front, and we'll pass on the request for more illustrations 😉