Looker Reviews & Product Details

I like how its interactive dashboards provide real-time drill-downs, ad-hoc queries, and access to row-level details on governed data. This enables us to gain quick insights and make decisions directly within our applications through embedded analytics. The graphical representations also help us clearly understand the details of our data. Review collected by and hosted on G2.com.

Looker is a great app, but it uses its own modeling language, which can make it somewhat complex for new or non-technical users to learn. If Looker offered an easier learning guide, it would help users overcome this challenge. Aside from that, Looker is impressive overall. Review collected by and hosted on G2.com.

User-Friendly Interface: Looker Studio features a clean, intuitive interface that simplifies the creation of detailed, visually appealing reports and dashboards, making it accessible even for non-data experts.

Integration with Google Ecosystem: It offers seamless integration with various Google tools like Google Analytics, Google Sheets, and BigQuery, providing convenience for teams already using Google products.

Customizable Visualizations: The platform provides a wide range of charts, graphs, and widgets, allowing for extensive customization to tailor the look and feel of reports to match branding or specific data needs.

Collaboration Features: Looker Studio facilitates easy collaboration, enabling multiple users to work on the same report in real-time and share reports effortlessly, similar to Google Docs.

Free: It is a free tool, which is a significant advantage for smaller businesses or teams operating with limited budgets. Review collected by and hosted on G2.com.

Limited Data Sources: While Looker Studio integrates well with Google products, the support for other third-party data sources (outside of connectors) can feel a bit limited. There are some integrations that would be nice to see added, like with social media platforms or other marketing tools.

2. Steep Learning Curve for Advanced Features: While the basic functionality is easy to use, the more advanced features can be tricky to grasp without prior knowledge of data analysis or scripting. Some features are buried in menus and require a deeper understanding to fully leverage.

3. Performance Issues with Large Datasets: For larger datasets or highly complex reports, the performance can be a bit slow. It's not uncommon to experience some lag or delays, which can be frustrating during real-time reporting.

4. Limited Customization with Some Visuals: While the tool provides many types of charts, some users may find the customization options for visuals a bit restrictive compared to other tools like Tableau or Power Bl, especially when you want to go beyond basic charts

5. Lack of Built-in Automation: Looker Studio doesn't offer much automation for reports (like automatic email reporting) unless you connect it with external tools. It could benefit from having more automated features built in for things like scheduling report updates. Review collected by and hosted on G2.com.

I like Looker because it gives me one place to check metrics instead of opening different spreadsheet every time. The dashboards are clear, and once they're set up, I can quickly filter data and see trends without asking the analytics team. I mostly use it for weekly performance checks, and it saves a lot time compared manual reporting. Review collected by and hosted on G2.com.

Some dashboards take a bit longer to load when there's a lot of data. If the data model isn't prepared well, it can be confusing to understand which fields to use. It also takes a little time to get comfortable with how everything is structured. Review collected by and hosted on G2.com.

What impressed me first is how Looker let us model our metrics once (using LookML) and the let everyone, from engineers to product leads to content folks use those same canonical definitions. The consistency cut down "which report has the right number?" arguments. The "self-service" fron-end and business users was a win: Once the data team defined the model, product/marketing folks could explore and build their own dashboards without needing to learn SQL - accelerating insights. Review collected by and hosted on G2.com.

While self-service aspect is strong onboarding non-technical users still required training: concepts like "views", "explores", "joins" are slightly abstract and some stakeholders got frustrated with what does this drop-down actually mean, moments. Review collected by and hosted on G2.com.

I like that Looker makes it easy to explore and understand data. LookML helps keep reports and metrics consistent, and the connection with Google Cloud makes managing data smoother. I also like that you can dig into the details right from dashboards to find insights quickly. Review collected by and hosted on G2.com.

Looker can be hard to learn at first, especially with LookML. Some charts and visuals are limited, and it can slow down with big datasets. The interface isn’t always friendly for beginners, and setup usually needs help from a developer. Better self-service guides would also make it easier to get started. Review collected by and hosted on G2.com.

I use Looker Studio to create visual reports for my clients and projects. It helps me create very interactive and easy-to-understand reports with various charts, graphs, and scorecards. I like its super easy, keen, and customizable interface. I also appreciate that it allows using offline data like Excel as a data source for making reports. It's a free tool, so there's no need for an official email or any subscription. The ability to visualize offline data by using different types of data built into CSV or Excel to create reports, dashboards, and summaries makes Looker Studio one of the most valuable report-building tools. Review collected by and hosted on G2.com.

I don't like that Looker doesn't allow direct connections to LinkedIn, Meta, or Facebook and requires external vendors for this, unlike Google platforms which can connect without any external subscription. Review collected by and hosted on G2.com.

Looker excels in providing robust analytics and customizable dashboards. I appreciate how it allows me to connect multiple data sources, create interactive visualizations, and generate actionable insights without extensive coding knowledge. The platform is highly flexible and helps in making informed business decisions efficiently. Review collected by and hosted on G2.com.

One downside is that Looker can have a steep learning curve for beginners, especially when setting up complex reports or custom metrics. Additionally, initial setup and configuration may require significant time and technical expertise. Review collected by and hosted on G2.com.

I use Looker at work for pulling reports from our database to find orders and create dashboards for other teams. I really appreciate how Looker makes sharing reports easier while keeping sensitive information confidential. It also eliminates the problem of manual reporting. The self-service analytics are so easy that non-technical users can explore data and filter without needing to write SQL, which makes it easy to manage. For people not used to reporting or dealing with a lot of numbers, Looker makes the data more defined and easier to read and review. Creating queries is a piece of cake for me. Review collected by and hosted on G2.com.

There are really no dislikes when it comes to Looker it's clean, easy to navigate and makes my day to easier Review collected by and hosted on G2.com.

I use Looker to analyze our website data, and I'm really happy with it. I appreciate how it's able to create nice visuals and reports that fit our needs. I like the flexibility and the visual customizations it provides, plus the user-friendliness of the platform stands out. The ability to share reports with the team is great, and I especially find value in the customization of data that I can do on my own, like viewing data within a specific time frame. The initial setup was easy, not too hard at all. Review collected by and hosted on G2.com.

Sometimes when I get an error or empty data, the reason isn't shown, and I have to figure out the issue myself. It would be nice to have an indication or suggestion for replacing it with other data input. Review collected by and hosted on G2.com.

Looker is a highly convenient tool for anyone looking to begin their analytics journey. It makes it simple and even enjoyable to compare different user journeys across various stages. While working as a product analytics engineer and reporting on digital sales journeys, I found it much easier to use. The drag-and-drop functionality allowed me to quickly create the reporting dashboards I needed within minutes. Review collected by and hosted on G2.com.

Integrating with platforms outside the Google ecosystem can sometimes be a bit challenging. While there are various methods to address and overcome these issues, the process often takes longer to set up. I have also noticed that if your flows are not properly optimized, you might experience latency problems. On several occasions, I found it quite inconvenient to wait for the data to load on the dashboard. Review collected by and hosted on G2.com.