Semrush Reviews & Product Details

The best thing about Semrush is that It has a lot of features, from seo, competitors search and yes the SEO toolkit. It has helped us to grow our busines. Review collected by and hosted on G2.com.

There are somethings which makes semrush not suitable for small business and that are:

1. It is very expensive

2. The user interface is very complex

3. The data is not accurate Review collected by and hosted on G2.com.

I like that Semrush gives me one place to research, prioritize, and measure. Keyword Magic and Topic Research surface high-intent opportunities fast, while Keyword/Backlink Gap show exactly where competitors outrank us and why. Position Tracking is rock-solid for daily rank and SERP-feature visibility, with cannibalization and winners/losers insights that guide next steps. The Site Audit is actionable: it finds technical issues, explains impact, and lets me track fixes over time. Backlink Analytics helps us vet prospects and monitor risk. The upside is speed and confidence: better ideas, cleaner roadmaps, and clearer reporting, all from consistent data and easy exports that clients understand. Review collected by and hosted on G2.com.

I’m frustrated by the “paywall creep.” Features get removed from lower tiers or rebundled into pricier add-ons, so the cost to keep the same workflow keeps rising. Content and AI tools shift into the Content Marketing add-on, competitive research lives in Trends (Traffic Analytics, Market Explorer), local listings and reviews require the Local add-on, and useful limits (API, exports, tracked keywords, historical data) are locked to higher tiers. Seat-based pricing makes simple collaboration expensive, and occasional UI reshuffles make it feel like features disappeared. Review collected by and hosted on G2.com.

it puts everything I need for SEO and digital marketing in one place. From keyword research and site audits to backlink analysis and competitor tracking, it saves me a ton of time switching between different tools. The data is reliable, the reports are easy to generate for my team, and it even helps with content and social campaigns. It feels like a complete marketing hub rather than just an SEO tool.” Review collected by and hosted on G2.com.

The only downside is the pricing, it can be expensive, especially if you’re a freelancer or a small business. Also, some advanced features are locked behind add-ons, which means you end up paying extra if you want the full experience. The interface can feel overwhelming at first because there are so many tools, but it gets easier once you get used to it. Review collected by and hosted on G2.com.

I really appreciate Semrush for being a complete digital marketing platform that offers a broad range of features. It significantly aids in search engine optimization and content marketing, which are crucial aspects of my website management. I find the competitor analysis feature particularly beneficial as it allows me to see how my competitors are performing, helping me strategize accordingly. Additionally, the user interface is commendable for being very user-friendly, which facilitates easy navigation even with the platform's wide array of features. This ease of use complements its powerful capabilities by making the extensive data and insights accessible and actionable for optimizing my SEO efforts. Furthermore, the setup process was straightforward, which was a pleasant surprise given the complexity of tools like Semrush. Review collected by and hosted on G2.com.

Sometimes, Semrush can be a bit overwhelming due to its robust nature. It's complicated to navigate around the entire platform. Review collected by and hosted on G2.com.

SEMrush is a great SEO analysis and monitoring tool for all business sizes, I have used it in a number of businesses. It is very easy to set and getting up and running, that integrates with a whole host of other analysis tools. I mostly use it for keyword tracking and analysis to drive my content production efforts. Would recommend, I use it pretty much everyday and could not function without it. Review collected by and hosted on G2.com.

Hardly nothing to dislike but it does have so many features and tools that it can sometimes be hard to navigate and understand for new users but after a while it starts to make sense. Review collected by and hosted on G2.com.

I love how Semrush is incredibly comprehensive, making it my go-to tool for all things SEO including keyword research, site audit, competitor audit, and backlink audit. I find the Domain Overview, Keyword Overview, and Magic Tool, as well as Position Tracking, particularly valuable because they are very easy to use and efficiently help me identify strategies to grow my website and outrank my competitors. The overall setup was very easy, and every feature seems to work seamlessly towards the goal of improving my SEO efforts. I'm so satisfied with Semrush that I rate it a 10 out of 10 when recommending it to friends or colleagues. Review collected by and hosted on G2.com.

The pricing plan is too high. Review collected by and hosted on G2.com.

I have been using Semrush for three years to track SEO and GEO performance. I appreciate its precision tracking capabilities, which have been beneficial for my organization. I also like that it supports integration with tools like Google Search Console and Google Analytics, enhancing its utility. Semrush has been integral in helping track position for organic search, making my work as an SEO analyst more effective. Since switching from Ahrefs to Semrush, I have become a big fan of Semrush due to its organizational alignment and the insightful features it offers. Review collected by and hosted on G2.com.

{"I find the initial setup with Semrush challenging due to the need to configure many different tools separately.","I'm not satisfied with the AI tracking capabilities of Semrush; they aren't very good yet.","The upsell features for AI tracking are currently not compelling enough to meet my expectations.","I prefer improved AEO tracking as the existing capabilities do not align with my needs as an SEO and GEO analyst."} Review collected by and hosted on G2.com.

Semrush has became a daily essential tool for me. It helps me conduct keyword research, analyze competitors' strategies, track website performance, and optimize content for search engine visibility. Its AI blog generator make my job so easy. Till now I haven't interacted with customer support because i didn't have to as the UI is very easy to use. Overall, Semrush has greatly improved my idea implementation and effectiveness in managing online marketing campaigns. Review collected by and hosted on G2.com.

I've noticed a few things about Semrush that can be a bit challenging. The data, especially for things like search volume and traffic estimates, can sometimes feel a bit inconsistent, which means you might need to cross-reference it with other tools. Also, the pricing can be a real hurdle. The platform has so many powerful features, but it's a bit disappointing that many of them come with a significant extra cost on top of the already pricey subscription. Review collected by and hosted on G2.com.

There's a lot! Customer service is great and everyone has been super friendly. The software is provides me with everything I need to offer the right advice to my clients. Review collected by and hosted on G2.com.

Sometimes it feels like a bunch of little apps that have been glued together, and the data from one side of the product doesn't connect to another—for example, having to connect Google Analytics & Search Console continually. Review collected by and hosted on G2.com.

Good industry insights but very expensive Review collected by and hosted on G2.com.

This company is a nightmare to deal with. I signed up for their lead generation service, didn’t receive a single lead, and when I cancelled, they still went ahead and charged me for a full year.

To make things worse, Now they’re telling me I need to enter new credit card details to “reactivate” the service. Why should I have to give new card details when they’ve already taken my money? Totally unfair.

The cancellation process is deliberately complicated—you can sign up online in seconds, but cancelling is a maze of steps and excuses. This is exactly what the FTC’s “Click to Cancel” rule was meant to stop. The rule clearly says cancellation should be as simple as sign-up. What they’re doing goes against fair consumer practices and feels like a trap.

No leads. No service. No refund. Just aggressive billing practices and zero accountability. Avoid at all costs. Review collected by and hosted on G2.com.