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Content Analytics reviews by real, verified users. Find unbiased ratings on user satisfaction, features, and price based on the most reviews available anywhere.

Best Content Analytics Software

    Content analytics software provides users with detailed insights into employee and visitor interactions with published content, such as blogs, articles, and podcasts. Also known as content intelligence, this technology helps users gain visibility that can steer future content strategy. Content analytics solutions may offer metrics such as page views and shares, outbound clicks, search rankings, average time spent on individual posts, and financial impact of content. These platforms may also provide data such as desktop vs. mobile viewership, insights into the particular industries or demographics of viewers, and analyses of which content components are most effective. Content analytics programs often integrate with or have similar qualities to digital analytics and social analytics software.

    To qualify for inclusion in the Content Analytics category, a product must:

    Track viewer engagement and/or employee involvement with published content on company websites, blogs, and other online sources
    Provide various metrics related to viewership and business outcomes

    Top 10 Content Analytics Software

    • Semrush
    • Google Analytics
    • Bitly
    • Rebrandly
    • Conductor
    • Parse.ly
    • Ahrefs
    • Chartbeat
    • Clearscope
    • Paperflite

    Compare Content Analytics Software

    G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
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    (1,141)4.5 out of 5
    Entry Level Price:$0

    Semrush is an online visibility management and content marketing SaaS platform that enables businesses to optimize their online presence across all key channels. Semrush data and insights are trusted by 6,000,000 marketing professionals and over 1000 top media outlets worldwide. With more than 50 tools within the software, data for more than 140 countries, integration with Google and task management platforms, Semrush is now must-have software for digital marketing teams across the world.

    (5,192)4.5 out of 5

    Improve the customer experience with digital analytics for your website or mobile app — for free. Google Analytics gives companies rich insights about their websites, their audiences and their digital marketing. Powerful, flexible and easy to use, Analytics helps savvy marketers find the messages and channels that earn them the best results. State-of-the-art conversion attribution and testing tools help companies large and small build better user experiences and maximize their digital strategy

    (307)4.5 out of 5
    Entry Level Price:$0/month 1 User Seat

    Bitly is the world's leading link management platform, offering tools, data and analytics that allow businesses to own their customer experiences. Bitly turns links --already simple and ubiquitous-- into powerful and versatile assets. Bitlinks strengthen brand integrity, cut across channels, devices and walled gardens, and collect actionable insights along the way. Bitly's Enterprise version powers linking experiences for the world's largest brands. With features like branded short links, mobi

    (269)4.6 out of 5

    Rebrandly is the industry-leading link management platform to brand, track and share short URLs using custom domain names. Thousands of well-known brands and influencers like Lamborghini, Harvard, Dell, Accenture, Oracle, Tesla, United Nations, Axa, SAP are adopting our branded links as the best alternative to generic short URLs. For advanced users and custom projects, Rebrandly is the market most advanced and scalable link-management platform on the market. We provide a great set of API and

    (205)4.6 out of 5

    Conductor is the world's leading organic marketing company. Our content intelligence platform, Conductor Searchlight, generates customer intent insights that lead to compelling content, increased traffic, and higher organic marketing ROI. Conductor's technology enables marketers to understand their prospective customers' intent by revealing the trends and topics they are searching for at every phase of the purchase process. Customizable dashboards and workflows guide marketers through the con

    (110)4.4 out of 5

    Parse.ly is an analytics platform built for content and designed with the belief that the most successful companies are the ones with the best content. Winning in the digital content world, though, isn't easy. You need to create feedback loops and listen, though data, to what your audience is telling you. With 30 unique attention metrics, subscriber tracking, and audience segmentation, content creators, analysts, editors, marketers, and communications professionals can use Parse.ly to: - Grow t

    (277)4.6 out of 5
    Entry Level Price:$0

    Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals. Ahrefs all-in-one SEO toolset can help you with: - Competitor research: unveil your competitor's organic keywords, backlink strategies and PPC keywords - Link Building: find the strongest backlink opportunities in your niche - Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank - Website Audit: find what SEO issues your website has and le

    (51)4.4 out of 5

    Chartbeat, the content intelligence platform for publishers, empowers media companies to build loyal audiences with real-time and historical editorial analytics across desktop, social, and mobile platforms. Chartbeat helps digital publishing organizations understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 70+ countries, Chartbeat’s real-time and historical dashboards, in-depth headline testing and in-page optimization tools, robust r

    Clearscope is the best-in-class SEO content optimization platform that drives search traffic. Our streamlined tools simplify SEO writing so you create first-rate content that ranks. Our text editor is easy to use, share, and teach. In addition to our first-class text editor, we provide: -- AI-powered content reports with high-signal recommendations using real-time data from Google -- Monthly search volume and search intent insights to help you target the right keyword -- An easy-to-understand

    (63)4.8 out of 5
    Entry Level Price:$30 a month per user

    Paperflite is the leading marketing collateral and sales enablement software which allows sales and marketing teams to organize, distribute and share their content. With Paperflite, track your content across its entire journey, get deeper insight into what works best when and know how your prospects engage with your content on multiple channels, so you can instantly engage with hot leads and nurture cold ones. With Paperflite's real time engagement analytics, know how end-users interact with th

    (17)4.4 out of 5
    Optimized for quick response
    Entry Level Price:$12/month

    BL.INK is a short link management platform that enables businesses to “link smarter” by creating custom-branded short links using real words, in order to manage their brand identity wherever it appears online. Research shows that short links using real words are more memorable, more meaningful, and – most importantly – are the link form most likely to get more clicks. Enterprises need a flexible, scalable, secure platform to manage and optimize their short links. Founded in 2008 to serve the un

    (31)4.5 out of 5

    Accelerate your pipeline and revenue with attribution-based personalization. Serve every website visitor the right messages and assets, helping them become your customers, faster. Understand how your marketing efforts impact business goals and map your customer journeys from initial touch to won deals.

    (53)4.2 out of 5

    TinyURL was created as a free service to shorten long URLs.

    (52)4.1 out of 5
    Entry Level Price:FREE

    Sumo takes the guesswork out of growing your eCommerce business. We help you get more customers and convert website visitors into lifetime buyers — automatically. Today, the Sumo tools are used by 800,000 of the world's most successful websites and businesses including Bulletproof Coffee, Rhone, and Tony Robbins. Try out the tools for free, and see how they can help your site grow.

    SqueezeCMM provides customizable content analytics for professional marketers.

    Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options - cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you max. flexibility. This premium we

    (27)4.7 out of 5
    Entry Level Price:$99 mo.

    DemandJump is the leading Marketing Insights & Attribution Platform, showing marketers what their target audience is doing, what their competitors are doing, and what actions they should take next to achieve better outcomes. Customers are empowered by knowing what content to write, what keywords to include, which websites to target, videos to produce, and much more. DemandJump gathers and assembles disparate data to create networks of customer touchpoints around any topic or keyword, prio

    (36)4.5 out of 5

    Mintent is the only Content Marketing Platform with Analytics built exclusively for content marketers. Mintent lets your team create, manage, and measure all of your marketing projects in one place. The simple yet sophisticated platform helps marketers more precisely align messages with customer buying cycles, manage concurrent editorial calendars and content marketing workflows to achieve higher returns on their content investment. Customers include CenturyLink, NYU, Allegion, Premier Inc., and

    (12)4.6 out of 5
    Entry Level Price:$90 /month

    StoryChief is the complete content marketing solution for your team, built specifically for B2B marketing teams and content agencies, allowing you to focus on growing your business through content marketing. Centralize and distribute your articles and social media content to grow your audience and generate more leads. With StoryChief you get 10x more leads by covering your multi-channel approach more efficiently. You save 6 hours of time on collaboration, approvals, and distribution of your co

    (16)4.4 out of 5
    Entry Level Price:$99 per month

    80% of shares are made through copy-paste, messaging apps, and email. GetSocial solves this by offering a unique blend of social widgets for 30+ networks to increase your organic social traffic, detailed analytics about sharing activity, including dark social, tools to automate publishing and a revolutionary URL shortener that tracks 100% of social activity after the 1st click. You'll never be in doubt about traffic sources again! GetSocial is the best solution for Content and Social Marketers.

    (40)4.5 out of 5

    Curata provides two software solutions that have helped 1000s of marketers over the past 10 years to grow leads and revenue with content: Curata CMP (Content Marketing Platform) and Curata CCS (Content Curation Software). Curata CMP includes strategy, production and analytics modules that enables you to: Analyze marketing and sales pipeline impact Streamline your content production process Build a predictable content supply chain With Curata CCS, you can tap into the power of curated conte

    (67)4.5 out of 5
    Entry Level Price:$129.99 per month

    Whether you are an SEO Professional, Digital Marketing Agency, SMB or Brand, looking to increase your traffic or to monitor your site's evolution, this SEO software will provide you with best in class digital marketing strategy analysis and insights for your business. Last year alone, cognitiveSEO has helped over 11.000 SEO Professionals & Agencies recover and improve the rankings of more than 36.000 sites. How Will cognitiveSEO Help You?: - SiteAudit that detects all the SEO issues of you

    (25)4.2 out of 5

    Welcome, a NewsCred brand, transforms how marketers run marketing. It is the leading marketing orchestration platform used by the world’s most ambitious brands to strategically align teams, take the friction out of execution, and demonstrate meaningful results. Only Welcome offers a platform purpose-built for the complexities of modern marketing that can scale to support the largest teams in the world. It is a new layer of the marketing technology stack where marketers can work better together,

    (9)4.5 out of 5

    Content analytics and editorial dashboards designed specifically for digital media. IO's real-time and historical dashboards empower content editors to streamline their data and to make faster and smarter decisions.

    (30)4.0 out of 5

    It’s frustrating when you produce great marketing content and it still misses the mark. With Atomic Reach's actionable insights by your side, you save time, produce better content and deliver incredible results. Atomic Reach is a content intelligence platform that helps marketers and agencies create personalized marketing communications that drive more leads and customer loyalty.

    (12)3.4 out of 5
    Entry Level Price:$145 per month

    Get more power from WordPress with less hassle. Build powerful content-driven websites, start a sophisticated membership program, sell digital goods the smarter way, and much more. Even better, never waste valuable time with plugins, complicated code, hosting, maintenance, or upgrades.

    (39)4.0 out of 5

    Evoq is a Content Management System (CMS) with powerful features, including page management, workflow, granular permissions, localization, caching and search. We have an Open API (Application Programming Interface) that customers have used to extend the functionality of their sites via custom-developed modules. We also manage the DNN Store (http://store.dnnsoftware.com), which provides hundreds of commercially available (and supported) modules from third-party vendors. If you need to a feature

    (35)4.3 out of 5

    Great content marketing requires three key ingredients: a content strategy that delights your audience, a content marketing platform that streamlines campaigns, and great storytellers that make people care. Contently provides all three to help brands create high-performing content that builds awareness and generates leads. Founded in 2010, Contently specializes in a few key verticals: financial services, insurance, technology, travel and hospitality, and healthcare. We work with hundreds of com

    (18)4.4 out of 5
    Entry Level Price:$0 FREE

    A "Web 2.0" analytics tool that makes it easy and fun to discover how people are using your web site.

    (4)4.0 out of 5
    Entry Level Price:$50 50 responses

    We’re here to help your business know what sells before you sell it. Whether you’re an e-commerce seller, mobile app developer, author, or entrepreneur, PickFu can help you make better-informed decisions. Here are just some of the ways you can PickFu: ☑️ Get feedback on a business name before going to market ☑️ Make sure your logo is sending the right message ☑️ Test your ad copy before campaigns begin ☑️ Improve your website layout or mobile app UI ☑️ Validate product ideas and designs b

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    Check out the G2 Grid® for the top Content Analytics Software products. G2 scores products and sellers based on reviews gathered from our user community, as well as data aggregated from online sources and social networks. Together, these scores are mapped on our proprietary G2 Grid®, which you can use to compare products, streamline the buying process, and quickly identify the best products based on the experiences of your peers.
    Leaders
    High Performers
    Contenders
    Niche
    Google Analytics
    Bitly
    Matomo (formerly Piwik)
    Chartbeat
    Conductor
    Ahrefs
    Semrush
    Curata
    GetSocial
    TrenDemon
    Sumo
    Mintent
    SqueezeCMM Content Marketing Analytics
    Rebrandly
    StoryChief
    Clearscope
    DemandJump
    Parse.ly
    Paperflite
    TinyURL
    BL.INK
    Market Presence
    Satisfaction