# Best Marketing Calendar Software

## How Many Marketing Calendar Software Products Does G2 Track?

**Total Products under this Category:** 48

### Category Stats (Jul 2026)

- **Average Rating:** 4.45/5 (↓0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Zoho Projects (+0.12%) - Among all products in this category, Zoho Projects recorded the largest rating increase compared to last month

_Last updated: July 26, 2026_

## How Does G2 Rank Marketing Calendar Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 83,600+ Authentic Reviews
- 48+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketing Calendar Software
 ![G2 Grid® for Marketing Calendar Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketing-calendar/grids.png?focus%5B%5D=278&focus%5B%5D=16194&focus%5B%5D=25675&focus%5B%5D=530&focus%5B%5D=3551&focus%5B%5D=1382&focus%5B%5D=15108&focus%5B%5D=2631)

Highlighted products: Asana, monday AI Work Platform, ClickUp, Smartsheet, Semrush, Wrike, SocialPilot, and Optimizely Content Marketing Platform.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-calendar/grids.json?focus%5B%5D=asana&focus%5B%5D=monday-com&focus%5B%5D=clickup&focus%5B%5D=smartsheet&focus%5B%5D=semrush&focus%5B%5D=wrike&focus%5B%5D=socialpilot&focus%5B%5D=optimizely-content-marketing-platform)

**Sponsored**

### SAP Build

SAP Build is a unified low-code development platform that empowers everyone—from business experts to professional developers—to create and innovate faster. It combines three powerful components: SAP Build Apps (for visual app development), SAP Build Process Automation (for workflow and robotic process automation/RPA), and SAP Build Work Zone (for creating engaging business sites). Built on the SAP Business Technology Platform (BTP) and powered by the Joule AI copilot, SAP Build accelerates digital transformation by allowing fusion teams to develop enterprise applications and extensions that adhere to the clean core strategy, ensuring scalability and compliance across the organization.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=2231&secure%5Bchosen_at%5D=2026-07-27T22%3A11%3A47Z&secure%5Bdisplayable_resource_id%5D=2360&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=2360&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1260734&secure%5Bresource_id%5D=2231&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketing-calendar&secure%5Btoken%5D=f8d58d0f1bb633053cc7766947d9e42e7f0d8b8a2527c5bc18bdcd9927f5c365&secure%5Burl%5D=https%3A%2F%2Fwww.sap.com%2Fdocuments%2F2025%2F11%2Ff210ddf6-2b7f-0010-bca6-c68f7e60039b.html%3Fcampaigncode%3DCRM-YJ25-BTP-408474%26source%3DBUILD-click-campaign-G2&secure%5Burl_type%5D=custom_url)

### [Asana](https://www.g2.com/products/asana/reviews)

Asana is a leading work management platform for human + AI collaboration. Over 170,000 customers like Accenture, Amazon, Anthropic, and Suzuki rely on Asana to align teams and accelerate organizational impact. Whether it’s managing strategic initiatives, cross-functional programs, or company-wide goals, Asana helps organizations bring clarity to complexity—turning plans into action with AI working alongside teams every step of the way. To learn more, visit www.asana.com.

**Average Rating:** 4.4/5.0

**Total Reviews:** 13,258

#### How Do G2 Users Rate Asana?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.8/10)
- **Content Organization:** 8.8/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 9.1/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 7.8/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Asana?

- **Seller:** [Asana](https://www.g2.com/sellers/asana)
- **Company Website:** https://asana.com
- **Year Founded:** 2008
- **HQ Location:** San Francisco, CA
- **Twitter:** @Asana (119,913 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/807257/ (4,369 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Project Manager, Owner
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 57% Small, 31% Medium

#### What Do G2 Reviewers Say About Asana?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Asana to have a **user-friendly interface** that enhances collaboration and simplifies task management effectively.
- Users appreciate **effective task management** with Asana, enhancing collaboration and helping avoid burnout in daily activities.
- Users appreciate the **workflow features** of Asana, finding it user-friendly and effective for project management and team collaboration.
- Users value the **effective team collaboration** features of Asana, enhancing project connections and overall workflow management.
- Users value the **user-friendly task tracking** in Asana, which simplifies managing deadlines and enhances overall productivity.

##### Cons

- Users express frustration over the **missing features** like time tracking and duplicating rules within projects.
- Users find the **learning curve steep** due to unclear guidelines and complex functionalities, hindering effective use.
- Users feel that Asana has **limited features** available without a costly upgrade and a tough learning curve.
- Users find the **UI not intuitive** , making navigation and task management more cumbersome than necessary.
- Users find the **search functionality lacking** , making it difficult to efficiently locate projects and tasks.

#### What Are Recent G2 Reviews of Asana?

**["Asana Keeps Me Organized—Fast, Fair-Priced, and Great Support"](https://www.g2.com/survey_responses/asana-review-13108618)**

**Rating:** 5.0/5.0 stars

_— Sarah M._

[Read full review](https://www.g2.com/survey_responses/asana-review-13108618)

**["Seamless Project Management and Team Alignment"](https://www.g2.com/survey_responses/asana-review-13096463)**

**Rating:** 5.0/5.0 stars

_— Ish M._

[Read full review](https://www.g2.com/survey_responses/asana-review-13096463)

### [monday AI Work Platform](https://www.g2.com/products/monday-com/reviews)

monday.com is the AI Work Platform where people and agents operate as one team - with shared cross-department context, enterprise-grade trust, and an easy-to-use interface built for adoption at scale. With monday.com, agents work alongside teams in the same boards, workflows, and goals they already use every day, creating a new kind of teamwork where people and agents move work forward together. Beyond agents, monday.com gives every team more ways to turn AI into real business impact. With monday vibe, teams can build custom work apps for their specific needs, and with monday sidekick, every user gets a personal AI assistant to help solve business challenges, move faster, and get more done. monday.com gives organizations the visibility, permissions, human oversight, and compliance standards they need to deploy AI with confidence. AI doesn’t operate in a black box - it operates within the same trusted guardrails teams already rely on. Because monday.com is already used across departments, agents can access the broader context of how work connects across marketing, sales, product, IT, HR, operations, and more. That means smarter decisions, faster execution, and fewer silos - all in one place. Today, over 250,000 customers and more than 60% of Fortune 500 companies trust monday.com with how they run their business.

**Average Rating:** 4.7/5.0

**Total Reviews:** 16,515

#### How Do G2 Users Rate monday AI Work Platform?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.8/10)
- **Content Organization:** 9.2/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 9.2/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 8.3/10 (Category avg: 7.7/10)

#### Who Is the Company Behind monday AI Work Platform?

- **Seller:** [monday.com](https://www.g2.com/sellers/monday-com-d88207e4-9e92-412d-903b-61cd13ca592b)
- **Company Website:** https://monday.com/
- **Year Founded:** 2012
- **HQ Location:** Tel Aviv
- **Twitter:** @mondaydotcom (40,761 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/mondaydotcom (3,837 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Project Manager, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 61% Small, 30% Medium

#### What Do G2 Reviewers Say About monday AI Work Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users find monday AI Work Platform to be **easy to use** , enhancing organization and streamlining project management effectively.
- Users highlight the **effective cross-functional collaboration** in monday AI Work Platform, enhancing project management and team communication.
- Users love the **efficiency of clean workflows and automations** for managing complex projects seamlessly in monday AI Work Platform.
- Users value how monday AI Work Platform enhances **organization** and keeps teams coordinated with easy access to information.
- Users value the **clean workflows and automation** provided by monday AI Work Platform for efficient task management.

##### Cons

- Users note the **missing messaging features** and challenging upgrade requirements, limiting their overall experience with monday AI.
- Users find a **steep learning curve** due to implementation challenges and slow performance with large datasets.
- Users find the **limited features** of monday AI Work Platform insufficient for comprehensive reporting and essential functionalities.
- Users find the **interface not intuitive** , facing challenges with complex workflows and basic functionalities.
- Users find the **limited customization** options frustrating, hindering efficiency and collaboration across teams.

#### What Are Recent G2 Reviews of monday AI Work Platform?

**["Best-in-Class Project Management Performance with an Easy-to-Use Interface"](https://www.g2.com/survey_responses/monday-ai-work-platform-review-13095078)**

**Rating:** 5.0/5.0 stars

_— Thomas Lorcan R._

[Read full review](https://www.g2.com/survey_responses/monday-ai-work-platform-review-13095078)

**["Seamless Email Automation, Visual Task Tracking, and Reliable Performance"](https://www.g2.com/survey_responses/monday-ai-work-platform-review-13117637)**

**Rating:** 5.0/5.0 stars

_— Omar A._

[Read full review](https://www.g2.com/survey_responses/monday-ai-work-platform-review-13117637)

### [ClickUp](https://www.g2.com/products/clickup/reviews)

ClickUp is the world’s first Converged AI Workspace, bringing together all work apps, data, and workflows. ClickUp eliminates all forms of work sprawl to provide 100% context and a single place for humans and agents to work, together. Trusted by more than 20 million users worldwide, ClickUp is on a mission to maximize human productivity.

**Average Rating:** 4.6/5.0

**Total Reviews:** 12,778

#### How Do G2 Users Rate ClickUp?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.8/10)
- **Content Organization:** 9.0/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 9.3/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 8.1/10 (Category avg: 7.7/10)

#### Who Is the Company Behind ClickUp?

- **Seller:** [ClickUp](https://www.g2.com/sellers/clickup)
- **Company Website:** https://ClickUp.com
- **Year Founded:** 2017
- **HQ Location:** San Diego, California
- **Twitter:** @clickup (69,539 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/12949663/ (1,526 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** CEO, Project Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 77% Small, 19% Medium

#### What Do G2 Reviewers Say About ClickUp?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise ClickUp for its **ease of use** , enhancing collaboration and project management efficiency effortlessly.
- Users value the **robust task management capabilities** of ClickUp, enhancing organization, productivity, and overall workflow efficiency.
- Users value ClickUp's **robust features and flexibility** , significantly enhancing productivity and project visibility across teams.
- Users appreciate the **flexibility and comprehensive integration** of ClickUp, enhancing teamwork and project execution efficiency.
- Users appreciate the **effective collaboration** of ClickUp, enabling seamless teamwork and task management on a single platform.

##### Cons

- Users find **missing features** frustrating in ClickUp, especially when crucial tools are restricted by paywalls and limits.
- Users find the **learning curve for beginners** to be challenging, requiring time to adapt and master the system.
- Users find ClickUp has **limited features** , lacking integrations and complex functionalities, impacting usability and flexibility.
- Users find ClickUp's interface **not intuitive** , complicating the discovery of features and overall user experience.
- Users report experiencing **slow loading** times in ClickUp, impacting overall efficiency and user experience.

#### What Are Recent G2 Reviews of ClickUp?

**["ClickUp Streamlines Project Tracking and Team Collaboration"](https://www.g2.com/survey_responses/clickup-review-13169869)**

**Rating:** 5.0/5.0 stars

_— Marcos P._

[Read full review](https://www.g2.com/survey_responses/clickup-review-13169869)

**["BEST Project Management and Dashboard Tool on the Planet"](https://www.g2.com/survey_responses/clickup-review-6899099)**

**Rating:** 4.5/5.0 stars

_— Katrina J._

[Read full review](https://www.g2.com/survey_responses/clickup-review-6899099)

### [Smartsheet](https://www.g2.com/products/smartsheet/reviews)

Smartsheet is an Intelligent Work Management Platform that revolutionizes how you manage projects, portfolios, and processes. The Smartsheet AI-powered platform delivers adaptability, sophisticated experiences, and enterprise-grade rigor to support work across industries — from service delivery to construction, clinical trials, and marketing campaigns. Designed to meet demanding requirements, it helps organizations drive efficiency, accelerate innovation, and stay competitive. Over 85% of Fortune 500 companies trust Smartsheet to align their resources to improve efficiency, agility, and collaboration in today’s ever-changing world of work.

**Average Rating:** 4.4/5.0

**Total Reviews:** 22,216

#### How Do G2 Users Rate Smartsheet?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.8/10)
- **Content Organization:** 8.6/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 8.7/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 8.0/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Smartsheet?

- **Seller:** [Smartsheet](https://www.g2.com/sellers/smartsheet)
- **Company Website:** https://www.smartsheet.com/
- **Year Founded:** 2005
- **HQ Location:** Bellevue, WA
- **Twitter:** @Smartsheet (26,366 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/167700/ (4,022 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Project Manager, Senior Project Manager
- **Top Industries:** Information Technology and Services, Construction
- **Company Size:** 41% Medium, 34% Small

#### What Do G2 Reviewers Say About Smartsheet?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **ease of use** of Smartsheet, appreciating its flexibility across various applications and integration capabilities.
- Users value Smartsheet for its **customizable rows and powerful Control Center** , streamlining project tracking and data management.
- Users love the **effective team collaboration** features of Smartsheet, enhancing productivity and streamlining task management.
- Users value the **automation features** in Smartsheet, which streamline tasks and improve workflow efficiency.
- Users value the **versatile project tracking** capabilities of Smartsheet, facilitating efficient workflow management and data analysis.

##### Cons

- Users face a **steep learning curve** with Smartsheet, particularly struggling with formulas and the interface's complexity.
- Users find **missing features** in Smartsheet frustrating, particularly around customization and intuitive use compared to Excel.
- Users find the **interface not intuitive** and face challenges navigating formulas, impacting their overall experience with Smartsheet.
- Users find the **limited features** of Smartsheet restrictive, particularly regarding formulas and collaboration capabilities.
- Users find the **limited customization** options of Smartsheet restrictive, impacting collaboration and user experience.

#### What Are Recent G2 Reviews of Smartsheet?

**["Excellent for managing projects, automating workflows, and keeping teams aligned"](https://www.g2.com/survey_responses/smartsheet-review-13169194)**

**Rating:** 5.0/5.0 stars

_— Ana G._

[Read full review](https://www.g2.com/survey_responses/smartsheet-review-13169194)

**["Smartsheet Unifies Planning, Automation, and Executive Dashboards for Real-Time Visibility"](https://www.g2.com/survey_responses/smartsheet-review-13145719)**

**Rating:** 5.0/5.0 stars

_— Rene "Rocky" E._

[Read full review](https://www.g2.com/survey_responses/smartsheet-review-13145719)

### [Semrush](https://www.g2.com/products/semrush/reviews)

Semrush, an Adobe Company, is the leading brand visibility platform, empowering marketers to command their online presence and create measurable impact. Built on the industry’s most expansive proprietary dataset, Semrush delivers AI-driven insights across SEO, Agentic Search Optimization, content marketing, paid media, and social strategy. Used by over 28 million users globally – from scaling startups to the Fortune 500 – Semrush provides the competitive intelligence needed to win visibility in an evolving digital landscape. The company is headquartered in Boston, MA with a global presence across North America, Europe and Asia.

**Average Rating:** 4.4/5.0

**Total Reviews:** 3,916

#### How Do G2 Users Rate Semrush?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.8/10)
- **Content Organization:** 8.1/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 8.1/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 8.5/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Semrush?

- **Seller:** [Adobe](https://www.g2.com/sellers/adobe)
- **Company Website:** https://adobe.com
- **Year Founded:** 1982
- **HQ Location:** San Jose, CA
- **Twitter:** @Adobe (956,842 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1480/ (42,087 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 62% Small, 28% Medium

#### What Do G2 Reviewers Say About Semrush?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **variety of customizable tools** in Semrush, enhancing their SEO strategies and overall website performance.
- Users find Semrush's **ease of use** beneficial, enabling efficient SEO management and seamless integration with tools.
- Users value the **keyword insights** from Semrush, enhancing SEO strategies and optimizing content effectively.
- Users value the **comprehensive organic insights** and features of Semrush, enhancing their marketing strategies effectively.
- Users value the **effective position tracking** in Semrush, enabling strategic insights and competitive analysis for SEO success.

##### Cons

- Users find Semrush to be **too expensive** , especially for small businesses and sole proprietors with limited budgets.
- Users find Semrush **overly expensive** , particularly with additional costs for advanced features, limiting access for smaller businesses.
- Users find the **high costs** of Semrush challenging, particularly for smaller businesses with limited budgets.
- Users find **pricing issues** in Semrush due to high costs and constant add-ons that strain budgets.
- Users find the **learning curve steep** , as the overwhelming data can make initial navigation challenging.

#### What Are Recent G2 Reviews of Semrush?

**["Reliable, Modern Marketing Suite with Powerful API/MCP Improvements"](https://www.g2.com/survey_responses/semrush-review-13159268)**

**Rating:** 5.0/5.0 stars

_— Pasha L._

[Read full review](https://www.g2.com/survey_responses/semrush-review-13159268)

**["SEMrush: Our Go-To Powerhouse for SEO/AEO-Driven Content That Boosts Conversions"](https://www.g2.com/survey_responses/semrush-review-13129243)**

**Rating:** 5.0/5.0 stars

_— Pavel K._

[Read full review](https://www.g2.com/survey_responses/semrush-review-13129243)

### [Wrike](https://www.g2.com/products/wrike/reviews)

Wrike is the trusted work delivery platform where AI extends what people can accomplish. By centralizing all work in one governed, context-rich environment, Wrike helps organizations streamline collaboration, project planning, and task execution while maintaining the control and accountability that complex work demands. Wrike serves project managers, team leaders, and organizations of all sizes across marketing, IT, product development, professional services, and beyond. Teams use Wrike to track work progress, assign tasks, set deadlines, and facilitate communication, eliminating silos and fostering a culture of transparency and accountability that is crucial for successful delivery. Key features include AI Agents, Wrike Copilot, Wrike MCP Server, workflow automations, customizable dashboards, real-time collaboration tools, and advanced reporting capabilities. Teams can build and automate tailored workflows that reflect their unique processes, visualize timelines through Gantt charts and Kanban boards, and integrate seamlessly with tools like Slack, Google Drive, and Microsoft Teams. Wrike's MCP server extends this further, allowing AI assistants to connect directly to the platform where execution actually happens so AI-driven actions become part of the auditable record of how work gets done, not disconnected outputs living outside the system. And powered by the Wrike Work Intelligence® Graph, the platform gives AI the structured context it needs to act reliably inside the same roles, permissions, and access controls as your people. The result goes far beyond task management. Wrike reduces time spent on administrative work, scales alongside growing organizations, and gives teams the governed foundation they need to put AI to work on their most consequential workflows without losing control. With more than 20,000 organizations worldwide, including Siemens, Walmart, NVIDIA, and The Estée Lauder Companies, trusting Wrike to deliver their most important work, the platform has earned its place as a reliable partner for organizations to deliver without doubt

**Average Rating:** 4.2/5.0

**Total Reviews:** 4,457

#### How Do G2 Users Rate Wrike?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.8/10)
- **Content Organization:** 8.4/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 8.4/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 7.4/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Wrike?

- **Seller:** [Wrike, Inc.](https://www.g2.com/sellers/wrike-inc)
- **Company Website:** https://www.wrike.com
- **Year Founded:** 2006
- **HQ Location:** San Diego, CA
- **Twitter:** @wrike (13,574 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/612239/ (1,254 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Project Manager, Marketing Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 43% Medium, 35% Small

#### What Do G2 Reviewers Say About Wrike?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Wrike to greatly enhance **project tracking and team collaboration** , boosting productivity and organization.
- Users appreciate the **seamless team collaboration** in Wrike, enhancing productivity and simplifying project management processes.
- Users appreciate the **effective task management** in Wrike, enhancing team collaboration and productivity through real-time updates.
- Users value the **organization capabilities** of Wrike, enhancing task management and team collaboration effectively.
- Users appreciate the **ease of use** of Wrike, streamlining task management and enhancing team collaboration effortlessly.

##### Cons

- Users find Wrike has a steep **learning curve** , making initial navigation and usage quite challenging and overwhelming.
- Users find Wrike's interface **not intuitive** , making it challenging to train others and leading to frequent user frustration.
- Users find the **lack of built-in templates** and steep learning curve challenging, affecting workflow efficiency in Wrike.
- Users find Wrike's **limited features** frustrating, desiring more templates and customizability for a smoother experience.
- Users find Wrike's interface initially **overwhelming and complex** , making it challenging to navigate and utilize effectively.

#### What Are Recent G2 Reviews of Wrike?

**["Makes Collaboration EASY"](https://www.g2.com/survey_responses/wrike-review-10927348)**

**Rating:** 4.5/5.0 stars

_— Kylee H._

[Read full review](https://www.g2.com/survey_responses/wrike-review-10927348)

**["Wrike Reduced Small Decision Bottlenecks Across Projects"](https://www.g2.com/survey_responses/wrike-review-12897394)**

**Rating:** 4.0/5.0 stars

_— Sakshi B._

[Read full review](https://www.g2.com/survey_responses/wrike-review-12897394)

### [SocialPilot](https://www.g2.com/products/socialpilot/reviews)

SocialPilot is a social media management software used by marketing agencies, small businesses, and in-house marketing teams to schedule, manage, and analyze social media activity across multiple accounts and clients from one platform. Key features include: 📅 Social media scheduling and bulk scheduling of up to 500 posts via CSV upload 🗓️ Social media calendar for daily, weekly, and monthly post planning 💬 Social media inbox for managing comments, messages, and mentions across platforms 👥 Role-based team collaboration with client approval workflows 🤖 AI-powered content creation with caption generator, hashtag suggestions, content variations, post repurposing, brand voice customization, and multilingual content generation 📊 Social media analytics, post performance tracking, competitor reports, and custom reporting 🏷️ White-label social media management platform and reporting for agencies 🔗 MCP server integration to manage social media workflows directly through Claude AI 🌐 Supports 10 social media networks: Facebook, Instagram, LinkedIn, X (Twitter), TikTok, YouTube, Pinterest, Threads, Bluesky, and Google Business Profile SocialPilot is designed for agencies and teams managing multiple social media accounts and clients. It centralizes social media scheduling, AI content creation, engagement, reporting, and client collaboration in one platform, eliminating the need to switch between tools. A 14-day free trial is available with no credit card required.

**Average Rating:** 4.5/5.0

**Total Reviews:** 837

#### How Do G2 Users Rate SocialPilot?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.8/10)
- **Content Organization:** 8.6/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 7.7/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 7.6/10 (Category avg: 7.7/10)

#### Who Is the Company Behind SocialPilot?

- **Seller:** [SocialPilot](https://www.g2.com/sellers/socialpilot)
- **Company Website:** https://socialpilot.co
- **Year Founded:** 2014
- **HQ Location:** Lewes, Delaware
- **Twitter:** @socialpilot\_co (72,769 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3667747/ (171 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 87% Small, 12% Medium

#### What Do G2 Reviewers Say About SocialPilot?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **post scheduling** feature of SocialPilot, allowing easy and convenient management of multiple social platforms.
- Users appreciate the **ease of use** of SocialPilot, enjoying its intuitive interface and streamlined social media management.
- Users commend the **efficient scheduling** feature of SocialPilot, making managing multiple social media accounts easy and hassle-free.
- Users find **scheduling posts in bulk** with SocialPilot easy and convenient, enhancing their social media management experience.
- Users value the **centralized management** of SocialPilot, streamlining multiple social media accounts into one efficient dashboard.

##### Cons

- Users find the **missing features** in SocialPilot frustrating, as essential tools require additional subscription fees.
- Users desire a **more user-friendly archive** for posts, but occasionally face re-verification of social media logins.
- Users find the **limited features** in SocialPilot restrict their ability to fully utilize the platform's potential.
- Users face **linking issues** with SocialPilot, including posting limitations and API connection renewals that disrupt workflow.
- Users express frustration with **social media limitations** , particularly with posting restrictions and missing posts needing manual checks.

#### What Are Recent G2 Reviews of SocialPilot?

**["Easy Multi-Account Scheduling That Saves Time"](https://www.g2.com/survey_responses/socialpilot-review-13040180)**

**Rating:** 4.5/5.0 stars

_— Muzammil M._

[Read full review](https://www.g2.com/survey_responses/socialpilot-review-13040180)

**["Easy and Organized Social Media Management for Daily Professional Work"](https://www.g2.com/survey_responses/socialpilot-review-12785426)**

**Rating:** 5.0/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/socialpilot-review-12785426)

### [Optimizely Content Marketing Platform](https://www.g2.com/products/optimizely-content-marketing-platform/reviews)

Optimizely Content Marketing Platform (CMP) is an AI-powered workspace purpose-built for marketers. A leader in digital experience platforms, Optimizely CMP empowers organizations to leverage agentic AI to streamline content planning, creation, optimization, and delivery. The results? Effective collaboration, faster time to market and higher quality content and campaigns.

**Average Rating:** 4.3/5.0

**Total Reviews:** 78

#### How Do G2 Users Rate Optimizely Content Marketing Platform?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.8/10)
- **Content Organization:** 8.6/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 8.3/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 7.7/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Optimizely Content Marketing Platform?

- **Seller:** [Optimizely](https://www.g2.com/sellers/optimizely-a5a01825-75d4-4ab9-84c1-3a421d75af81)
- **Year Founded:** 1994
- **HQ Location:** New York
- **Twitter:** @Optimizely (28,791 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/optimizely/ (1,650 employees on LinkedIn®)

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Financial Services
- **Company Size:** 47% Large, 30% Medium

#### What Do G2 Reviewers Say About Optimizely Content Marketing Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Optimizely, making it simple to learn and teach others.
- Users appreciate the **effective team collaboration features** of Optimizely, facilitating seamless workflow management and task tracking.
- Users value the **workflow efficiency** of Optimizely, seamlessly managing campaigns and facilitating team collaboration across continents.
- Users value the **powerful task management features** of Optimizely, enhancing collaboration and simplifying content planning.
- Users appreciate the **time-saving capabilities** of Optimizely, enabling efficient content planning and streamlined workflows.

##### Cons

- Users often face a **challenging learning curve** with Optimizely CMP, taking time to master its robust features.
- Users find the platform **not intuitive** , making it challenging to navigate through requests and manage content effectively.
- Users report a **steep learning curve** with Optimizely CMP, especially for first-time users navigating the interface.
- Users face **adjustment issues** with Optimizely, finding the onboarding confusing and the approval process cumbersome.
- Users face a **limited customization** option in Optimizely CMP, complicating the setup for unique workflows initially.

#### What Are Recent G2 Reviews of Optimizely Content Marketing Platform?

**["Has helped streamline our marketing efforts, workflow and project management"](https://www.g2.com/survey_responses/optimizely-content-marketing-platform-review-10997384)**

**Rating:** 4.5/5.0 stars

_— Tara Y._

[Read full review](https://www.g2.com/survey_responses/optimizely-content-marketing-platform-review-10997384)

**["Great tool to manage your multi-segments & channels marketing campaigns"](https://www.g2.com/survey_responses/optimizely-content-marketing-platform-review-11011057)**

**Rating:** 4.5/5.0 stars

_— Brigitte S._

[Read full review](https://www.g2.com/survey_responses/optimizely-content-marketing-platform-review-11011057)

### [Zoho Projects](https://www.g2.com/products/zoho-projects/reviews)

Zoho Projects is a cloud based project management software with over 200,000 customers worldwide. It helps you plan your projects, and execute them with perfection. With Projects, you can assign tasks easily, communicate effectively with both your team and clients, be informed on all project updates, get detailed reports on work progress and deliver projects on time, everytime. With a ton of customization capabilities and features such as Gantt Charts, Blueprints and Time sheets, Zoho Projects is a full-fledged project management tool which caters to the business needs of companies of all sizes and industries. With a wide range of in-house and third-party integrations, Projects is one of the most integrated project management tools available and can be a perfect fit for your work ecosystem.

**Average Rating:** 4.3/5.0

**Total Reviews:** 513

#### How Do G2 Users Rate Zoho Projects?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.8/10)
- **Content Organization:** 8.5/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 8.4/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 8.7/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Zoho Projects?

- **Seller:** [Zoho](https://www.g2.com/sellers/zoho-b00ca9d5-bca8-41b5-a8ad-275480841704)
- **Year Founded:** 1996
- **HQ Location:** Austin, TX
- **Twitter:** @Zoho (137,880 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/38373/ (30,766 employees on LinkedIn®)
- **Phone:** +1 (888) 900-9646 

#### Who Uses This Product?

- **Who Uses This:** Project Manager, CEO
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 59% Small, 31% Medium

#### What Do G2 Reviewers Say About Zoho Projects?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Zoho Projects to be **very easy to use** , particularly appreciating the intuitive interface and kanban board.
- Users value the **integrated platform** of Zoho Projects, which simplifies project management with essential tools and automation.
- Users value the **task automation and dependency features** of Zoho Projects, enhancing team transparency and accountability.
- Users find the **project tracking** feature of Zoho Projects straightforward and effective for managing tasks and timelines.
- Users appreciate the **effective time tracking** features in Zoho Projects, enhancing transparency and accountability within teams.

##### Cons

- Users find the **limited features** of Zoho Projects may hinder customization and project-specific functionality.
- Users find the **missing features** in Zoho Projects hinder effective project management and evaluation capabilities.
- Users often face a **steep learning curve** with Zoho Projects, making it challenging to utilize advanced features effectively.
- Users find Zoho Projects **not intuitive** , struggling with a crowded interface and complex navigation for basic tasks.
- Users experience **slow performance** with Zoho Projects, particularly during large project management and mobile app usage.

#### What Are Recent G2 Reviews of Zoho Projects?

**["Reliable, Cost-Effective Zoho Suite That Streamlines Team Collaboration"](https://www.g2.com/survey_responses/zoho-projects-review-13089011)**

**Rating:** 5.0/5.0 stars

_— Cozcore T._

[Read full review](https://www.g2.com/survey_responses/zoho-projects-review-13089011)

**["Keeps My Clinic and Health Education Work Organized and On Track"](https://www.g2.com/survey_responses/zoho-projects-review-12784376)**

**Rating:** 5.0/5.0 stars

_— Ishan S._

[Read full review](https://www.g2.com/survey_responses/zoho-projects-review-12784376)

### [Teamwork.com](https://www.g2.com/products/teamwork-com/reviews)

Combining powerful project management and easily streamlined operations - we’re the only platform built for managing client projects, profitably. Deliver work on time and on budget, eliminate client chaos, and understand profitability, all in one platform. Headquartered in Cork, Ireland and founded by a team who have run an agency before, Teamwork.com has more than 20,000 customers around the world with a global team of over 350 employees. Learn more at teamwork.com.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,177

#### How Do G2 Users Rate Teamwork.com?

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.8/10)
- **Content Organization:** 9.0/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 9.4/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 8.1/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Teamwork.com?

- **Seller:** [Teamwork](https://www.g2.com/sellers/teamwork)
- **Company Website:** https://www.teamwork.com
- **Year Founded:** 2007
- **HQ Location:** Cork
- **Twitter:** @teamwork (1 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1042291/ (549 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Project Manager, Owner
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 57% Small, 31% Medium

#### What Do G2 Reviewers Say About Teamwork.com?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **comprehensive task tracking** of Teamwork.com, enhancing project management and resource utilization effectively.
- Users value the **effective task management** capabilities of Teamwork.com, enhancing focus and project visibility.
- Users appreciate the **effective team collaboration** features of Teamwork.com, enhancing productivity and project visibility.
- Users appreciate the **comprehensive task tracking** of Teamwork.com, enhancing project visibility and resource management.
- Users commend the **user-friendly interface** of Teamwork.com, which simplifies task management and improves team productivity.

##### Cons

- Users find the **learning curve steep** , as the new UX and complex features can be overwhelming for newcomers.
- Users find Teamwork.com suffers from **limited features** that hinder navigation and overall project management efficiency.
- Users find the **setup process overly complex** , leading to frustrations and delays in utilizing Teamwork.com effectively.
- Users note a **lack of critical features** in Teamwork.com, hoping for future improvements to enhance usability.
- Users find some parts of Teamwork.com to be **not intuitive** , resulting in a learning curve for advanced features.

#### What Are Recent G2 Reviews of Teamwork.com?

**["Excellent for agencies managing billable client work"](https://www.g2.com/survey_responses/teamwork-com-review-3548097)**

**Rating:** 5.0/5.0 stars

_— Gaurav G._

[Read full review](https://www.g2.com/survey_responses/teamwork-com-review-3548097)

**["Keeping projects organized gets a whole lot easier with Teamwork"](https://www.g2.com/survey_responses/teamwork-com-review-13059979)**

**Rating:** 5.0/5.0 stars

_— Omar S._

[Read full review](https://www.g2.com/survey_responses/teamwork-com-review-13059979)

### [CoSchedule Social Calendar](https://www.g2.com/products/coschedule-social-calendar/reviews)

CoSchedule’s Marketing Calendar helps marketers see all of their marketing in one place. It’s your secret weapon to finally see, schedule, and share your marketing, all in a single calendar. CoSchedule’s Marketing Calendar gives you the tools to: Visualize every marketing project in one calendar. See how everything connects at a glance with a unified, real-time calendar of record. Write first-draft copy, generate new ideas, & upgrade your marketing workflows with an AI-Powered Marketing Intelligence Assistant. Keep stakeholders "in the know." Give execs live updates of your work in progress without makeshift workarounds. Pivot quickly when priorities change. Balance scheduled work with urgent requests when you need to be agile. Customize your calendar for your team. Focus on the work that matters most with personalized setup and filtering. CoSchedule is the marketing industry’s leading provider of content calendar, content optimization, and marketing education products. Its dynamic family of agile marketing management products serve more than 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value. Collectively, CoSchedule products empower nearly 100,000 marketers to complete more high-quality work in less time. As recognized with accolades from Inc. 5000, Gartner’s Magic Quadrant, and G2Crowd, CoSchedule is one of the fastest-growing and most valued companies its customers recommend.

**Average Rating:** 4.5/5.0

**Total Reviews:** 77

#### How Do G2 Users Rate CoSchedule Social Calendar?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.8/10)
- **Content Organization:** 9.0/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 9.1/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 8.0/10 (Category avg: 7.7/10)

#### Who Is the Company Behind CoSchedule Social Calendar?

- **Seller:** [CoSchedule](https://www.g2.com/sellers/coschedule)
- **Year Founded:** 2013
- **HQ Location:** Bismarck, North Dakota
- **Twitter:** @coschedule (53,590 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/9383729/ (39 employees on LinkedIn®)

#### Who Uses This Product?

- **Top Industries:** Computer Software, Marketing and Advertising
- **Company Size:** 62% Small, 38% Medium

#### What Do G2 Reviewers Say About CoSchedule Social Calendar?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of CoSchedule Social Calendar, enabling quick project planning and saving significant time.
- Users appreciate the **excellent customer support** of CoSchedule Social Calendar, facilitating a smooth onboarding process and user experience.
- Users find CoSchedule Social Calendar to be an **affordable option** for launching effective social media strategies with limited resources.
- Users benefit from **real-time analytics** in CoSchedule Social Calendar, enhancing their marketing strategy efficiently.
- Users value the **easy integrations** with popular tools, enhancing their marketing workflows and efficiency.

##### Cons

- Users find the **high cost** of CoSchedule Social Calendar prohibitive for small businesses despite its valuable features.
- Users face a significant **learning curve** with CoSchedule Social Calendar, making it challenging for new users to adapt quickly.
- Users find the **limited features** of CoSchedule Social Calendar can hinder usability compared to more intuitive systems.
- Users find the **limited functionality** of CoSchedule Social Calendar affects its intuitiveness compared to other systems.
- Users find CoSchedule Social Calendar to be **not intuitive** compared to other systems, limiting its usability.

#### What Are Recent G2 Reviews of CoSchedule Social Calendar?

**["Very Easy for Crossposting"](https://www.g2.com/survey_responses/coschedule-social-calendar-review-11645427)**

**Rating:** 5.0/5.0 stars

_— Marlee L._

[Read full review](https://www.g2.com/survey_responses/coschedule-social-calendar-review-11645427)

**["Great tool for planning and executing multi-tactic marketing campaigns."](https://www.g2.com/survey_responses/coschedule-social-calendar-review-11168976)**

**Rating:** 4.5/5.0 stars

_— Ron K._

[Read full review](https://www.g2.com/survey_responses/coschedule-social-calendar-review-11168976)

### [Progress ShareFile](https://www.g2.com/products/progress-sharefile/reviews)

Progress® ShareFile® AI-powered document collaboration platform is designed to help businesses run client work from start to finish—securely, efficiently and with less friction. Built for organizations that handle sensitive information—such as accounting, legal and financial services—ShareFile software goes beyond traditional file transfer tools to support a more connected, end-to-end client experience. From document collection and collaboration to approvals, e-signatures and secure storage, ShareFile unifies key stages of client work in a single, secure platform. With ShareFile, teams can securely share files, manage document workflows and collaborate with clients through branded client portals—while helping maintain visibility into documents, requests and client interactions. Instead of juggling disconnected tools, businesses can streamline processes, reduce manual work and create more consistent, professional client experiences. ShareFile combines secure file transfer, client portals, document workflow automation and e-signature capabilities into one solution, helping teams move work faster, while helping organizations manage sensitive data. Key capabilities include: • Secure file sharing and large file transfer with encrypted email and attachments • Client portals for structured, branded collaboration and document exchange • Document workflow automation for intake, approvals, onboarding and repeatable processes • Built-in e-signature, forms and approvals to help complete work without switching tools • AI-powered document automation, including intake, summarization and instant Q&A • Granular permissions, audit trails and governance controls to help improve visibility and support compliance efforts • Advanced security features, including encryption in transit and at rest, plus tools that support secure client interactions By unifying people, processes and data into a single platform, ShareFile helps reduce tool sprawl and enables teams to scale client work without increasing complexity. Benefits can include improved efficiency, more consistent client experiences and stronger operational outcomes. ShareFile is a modern alternative to legacy FTP systems and basic file-sharing tools—purpose-built to help organizations run client work end-to-end, improve client experiences and operate with greater confidence.

**Average Rating:** 4.2/5.0

**Total Reviews:** 1,475

#### How Do G2 Users Rate Progress ShareFile?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.8/10)
- **Content Organization:** 8.5/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 9.2/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 8.5/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Progress ShareFile?

- **Seller:** [Progress Software](https://www.g2.com/sellers/progress-software)
- **Company Website:** https://www.progress.com/
- **Year Founded:** 1981
- **HQ Location:** Burlington, MA.
- **Twitter:** @ProgressSW (48,773 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/progress-software/ (4,205 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Owner, Office Manager
- **Top Industries:** Accounting, Information Technology and Services
- **Company Size:** 37% Small, 32% Medium

#### What Do G2 Reviewers Say About Progress ShareFile?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Progress ShareFile, praising its intuitive interface and smooth collaboration features.
- Users value the **robust security features** of Progress ShareFile, ensuring secure collaboration and document management across teams.
- Users appreciate the **easy document sharing** of Progress ShareFile, facilitating seamless collaboration across teams and devices.
- Users praise the **easy collaboration and sharing** capabilities of Progress ShareFile across devices and locations.
- Users appreciate the **secure sharing** of Progress ShareFile, enabling smooth collaboration with internal and external teams.

##### Cons

- Users find the **file tracking system cumbersome** , making it harder to manage shared files and their histories.
- Users find the **interface issues** of Progress ShareFile challenging, especially for newcomers navigating its complex features.
- Users experience **slow performance** with Progress ShareFile, particularly when uploading large files or handling multiple tasks simultaneously.
- Users find the **pricing expensive** , particularly challenging for small teams or startups needing basic file-sharing features.
- Users find the **interface usability lacking** , citing complexity and clutter that can overwhelm new users.

#### What Are Recent G2 Reviews of Progress ShareFile?

**["It's a lot more than just cloud storage"](https://www.g2.com/survey_responses/progress-sharefile-review-13040074)**

**Rating:** 5.0/5.0 stars

_— Yaroslav B._

[Read full review](https://www.g2.com/survey_responses/progress-sharefile-review-13040074)

**["Citrix"](https://www.g2.com/survey_responses/progress-sharefile-review-6788477)**

**Rating:** 4.0/5.0 stars

_— mani k._

[Read full review](https://www.g2.com/survey_responses/progress-sharefile-review-6788477)

### [Opal](https://www.g2.com/products/opal/reviews)

Opal is the visual home for marketing plans, campaigns, and content. Built for enterprise marketing organizations, Opal helps teams connect strategy to execution, collaborate across channels, and see how every asset fits into the bigger picture. Opal is truly built for how marketers work today. With visual plans, dynamic workflows, true-to-life content previews, approvals, presentations, and Gem AI, Opal gives marketers one place to see what’s happening. In Opal, marketing organizations can plan strategy, connect it to cross-channel execution, and manage team workflows in one place instead of relying on a fragmented tech stack. Opal replaces random files and disconnected point solutions, with one shared source of truth. Teams can manage workflows, gather feedback, approve content, and create presentations without losing context. The result is faster alignment and greater visibility across the entire marketing organization. Leading brands like Starbucks, Target, Wendy’s, Microsoft, SAP, and more use Opal to bring marketing together across teams, channels, and regions. Learn more at workwithopal.com. Opal is a privately held software company founded in 2011 and headquartered in Portland, Oregon.

**Average Rating:** 4.1/5.0

**Total Reviews:** 225

#### How Do G2 Users Rate Opal?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.8/10)
- **Content Organization:** 8.6/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 7.8/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 6.1/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Opal?

- **Seller:** [Opal](https://www.g2.com/sellers/opal)
- **Company Website:** https://www.workwithopal.com
- **Year Founded:** 2011
- **HQ Location:** Portland, OR
- **LinkedIn® Page:** https://www.linkedin.com/company/opal-software/about (138 employees on LinkedIn®)

#### Who Uses This Product?

- **Who Uses This:** Marketing Specialist, Social Media Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 40% Large, 33% Medium

#### What Do G2 Reviewers Say About Opal?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Opal's interface very **easy to use** , effectively streamlining campaign management and enhancing workflow efficiency.
- Users value the **seamless team collaboration** of Opal, enhancing communication and simplifying content management across teams.
- Users value Opal for its **enhanced visibility** across teams, streamlining social media planning and collaboration efficiently.
- Users love how Opal provides a **clear and intuitive organization** for marketing plans, enhancing collaboration and visibility.
- Users appreciate the **intuitive organization and collaboration** capabilities of Opal, enhancing clarity across marketing efforts.

##### Cons

- Users often face a **steep learning curve** with Opal, necessitating guidance for effective onboarding and navigation.
- Users often find the **overwhelming experience** of Opal challenging due to its learning curve and rigid focus sessions.
- Users find the lack of **export features** and clarity on reviews and edits a limitation in Opal's functionality.
- Users find the **complexity** of Opal's publishing process and integration challenging, affecting overall usability and efficiency.
- Users find Opal's interface **not intuitive** , complicating onboarding and making navigation and search capabilities frustrating.

#### What Are Recent G2 Reviews of Opal?

**["Effortless Collaboration with Shareable Boards and Auto-Updating Content"](https://www.g2.com/survey_responses/opal-review-12902043)**

**Rating:** 4.5/5.0 stars

_— Lucia W._

[Read full review](https://www.g2.com/survey_responses/opal-review-12902043)

**["Great Tool for Creative Organization & Collaboration"](https://www.g2.com/survey_responses/opal-review-12813888)**

**Rating:** 5.0/5.0 stars

_— Victoria N._

[Read full review](https://www.g2.com/survey_responses/opal-review-12813888)

### [Gain](https://www.g2.com/products/gain/reviews)

Gain is the content approval platform for marketing teams and agencies. It replaces the disconnected stack of tools most teams are using to approve social posts, files, documents, or any content on the web – and keeps a complete record of every decision along the way. Most teams manage approvals across two or three separate tools: one for social posts, another for reviewing PDFs and files, and a third for web content. Gain replaces all of them. Every piece of content your team creates moves through customizable approval flows, builds a complete approval record, and gets published or delivered with full documentation of who approved what and when. Gain is built for agencies managing multiple clients and in-house marketing teams where content needs sign-off from brand, legal, or leadership before it goes live. If your team cannot afford to publish content that wasn't properly approved, Gain is built for you. Key capabilities: ● Dedicated workspaces for each client or brand, with separate content calendars and controlled team access. ● Customizable approval flows that route social posts, marketing files, text documents, and web URLs to the right stakeholders in the right order. ● One-click approvals and magic login links so clients and external reviewers can approve without creating an account. ● Automatic, time-stamped records (audit trail) of every review decision, action, and approval decision across every content type. ● Auto-publishing to 8 social platforms once content is approved. ● Flat-rate pricing with unlimited reviewers, starting at $99/month.

**Average Rating:** 4.7/5.0

**Total Reviews:** 82

#### How Do G2 Users Rate Gain?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.8/10)
- **Content Organization:** 9.2/10 (Category avg: 8.8/10)
- **Project and Task Lists Organization:** 7.1/10 (Category avg: 8.6/10)
- **Performance and ROI Tracking:** 5.9/10 (Category avg: 7.7/10)

#### Who Is the Company Behind Gain?

- **Seller:** [Gain](https://www.g2.com/sellers/gain)
- **Company Website:** https://gainapp.com/
- **Year Founded:** 2013
- **HQ Location:** Miami, US
- **Twitter:** @GainApp (2,549 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/gain-app (22 employees on LinkedIn®)

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 81% Small, 18% Medium

#### What Do G2 Reviewers Say About Gain?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of Gain, ensuring that client approvals are simple and efficient for everyone.
- Users praise Gain for its **efficient approval process** , ensuring that clients are always informed before content goes live.
- Users praise Gain for its **excellent customer support** , noting quick responses and a commitment to improvement and usability.
- Users love the **automation features** of Gain, making scheduling and approvals incredibly efficient and hassle-free.
- Users highlight the **excellent customer service** of Gain, appreciating prompt responses and ongoing platform improvements.

##### Cons

- Users are frustrated with **missing features** in Gain, such as uploading thumbnails and mixed media for social content.
- Users face **limitations with Instagram integration** , such as missing mixed media support and thumbnail uploads for Reels.
- Users face **content duplication issues** across social media platforms, making scheduling tedious and time-consuming.
- Users find **file management challenging** due to limitations like upload size and missing features for social media content routing.
- Users find **limited options** in Gain's pricing plans, making affordability a challenge for some subscribers.

#### What Are Recent G2 Reviews of Gain?

**["My Favorite Tool for Streamlined Social Media Workflows + Approvals"](https://www.g2.com/survey_responses/gain-review-10368944)**

**Rating:** 5.0/5.0 stars

_— Chelsea E._

[Read full review](https://www.g2.com/survey_responses/gain-review-10368944)

**["The "Do All" of Social Media Tools"](https://www.g2.com/survey_responses/gain-review-9152662)**

**Rating:** 5.0/5.0 stars

_— Ella-Louise S._

[Read full review](https://www.g2.com/survey_responses/gain-review-9152662)

### [Uptempo](https://www.g2.com/products/uptempo/reviews)

Uptempo is the enterprise marketing system of record that helps marketing leaders prove and improve ROI by connecting budgets, plans, and performance in one platform. Built for complex organizations, Uptempo gives marketers a single source of truth to manage investments with financial discipline, plan with confidence, and adapt faster as priorities change. Deep ERP/EPM connections—actuals, GL mapping, and reconciliation—keep budgets under control, so marketing can see investments trending ahead or behind plan. Performance dashboards help CMOs build credibility by tying marketing spend to measurable business outcomes. With a unified marketing calendar plus real-time dashboards and scenario modeling, leaders can pressure-test decisions and reallocate confidently as signals change. All of this runs with enterprise-grade governance: configurable hierarchies, role-based access, SSO, and audit trails. By replacing disconnected spreadsheets and point solutions with one governed workspace, Uptempo improves visibility, alignment, and decision-making across the marketing organization. Uptempo is the CMO's enterprise command center for closed-loop operations, helping to transform marketing from a cost center to a credible growth driver for the business.

**Average Rating:** 4.1/5.0

**Total Reviews:** 142

#### How Do G2 Users Rate Uptempo?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Uptempo?

- **Seller:** [Uptempo](https://www.g2.com/sellers/uptempo)
- **Year Founded:** 2008
- **HQ Location:** Louisville, Colorado
- **Twitter:** @we\_are\_uptempo (13,268 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/uptempo/mycompany/ (214 employees on LinkedIn®)
- **Phone:** 1-866-684-0935

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 52% Large, 37% Medium

#### What Do G2 Reviewers Say About Uptempo?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Uptempo's **ease of use** invaluable, streamlining marketing and budgeting processes with user-friendly navigation and automation.
- Users value the **real-time insights and budget management** features of Uptempo, enhancing planning and investment efficiency.
- Users value the **seamless integrations** of Uptempo, enhancing collaboration and improving marketing performance through key platform connections.
- Users appreciate the **automation features** of Uptempo, enhancing team performance and streamlining marketing processes efficiently.
- Users value the **insightful data visualization** in Uptempo, enhancing budget management and marketing strategy alignment.

##### Cons

- Users find the **steep learning curve** of Uptempo challenging, requiring significant time to achieve effective use.
- Users find the **expensive pricing** of Uptempo concerning, particularly for small and medium-sized businesses.
- Users face **dashboard issues** with Uptempo, finding navigation cumbersome and data loading excessively slow.
- Users note **insufficient training** resources, making the onboarding process challenging and suggesting improvements for user guidance.
- Users face **integration issues** with Uptempo, particularly with Salesforce and other marketing applications, complicating functionality.

#### What Are Recent G2 Reviews of Uptempo?

**["Amazing platform to plan, manage and track marketing efforts"](https://www.g2.com/survey_responses/uptempo-review-8405060)**

**Rating:** 4.5/5.0 stars

_— Jimit G._

[Read full review](https://www.g2.com/survey_responses/uptempo-review-8405060)

**["Improve the management, planning and performance of your company's marketing activities."](https://www.g2.com/survey_responses/uptempo-review-8494536)**

**Rating:** 4.0/5.0 stars

_— Rohit R._

[Read full review](https://www.g2.com/survey_responses/uptempo-review-8494536)

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[Browse Marketing Calendar Themes](/categories/marketing-calendar/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

Marketing calendar software helps businesses plan and organize marketing campaigns, content, budgets, and goals. These tools provide visibility within an organization by breaking down silos across teams while simultaneously keeping key stakeholders informed on marketing projects. Marketing calendar software facilitates alignment across multichannel campaigns and enables marketers to easily filter and sort these campaigns. Additionally, this type of software assists marketers in planning, creating, and organizing content, as well as gives them the ability to easily assign writers, designers, and editors to every piece of content.

Marketing calendar software is similar to [project management software](https://www.g2.com/categories/project-management) in that it provides capabilities for collaboration, asset management, and project timeline creation and management, but this type of software is solely focused on marketing campaigns and enables marketers to efficiently complete their work. The software also helps marketers estimate costs and plan budgets by allowing them to visualize how much they are spending on specific marketing campaigns, as well as each campaign's ROI.

To qualify for inclusion in the Marketing Calendar category, a product must:

- Create a central view of all marketing projects on a calendar
- Include features for filtering, sorting, and assigning tasks for marketing campaigns and content
- Assist businesses in estimating costs for each marketing campaign across multiple channels (offline and online)

Top Tools at a Glance

| 

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Multi-project marketing calendars with cross-team visibility

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User Review

"Asana Keeps Me Organized—Fast, Fair-Priced, and Great Support"

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| 

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Customizable campaign calendars with cross-functional visibility

 | 

User Review

"Best-in-Class Project Management Performance with an Easy-to-Use Interface"

 |
| 

 | 

Multi-client campaign calendars with cross-team automation

 | 

User Review

"ClickUp Streamlines Project Tracking and Team Collaboration"

 |
| 

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Cross-team marketing calendars with automated workflows

 | 

User Review

"Excellent for managing projects, automating workflows, and keeping teams aligned"

 |
| 

 | 

SEO-driven content calendar with social scheduling

 | 

User Review

"Reliable, Modern Marketing Suite with Powerful API/MCP Improvements"

 |
| 

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Multi-team campaign calendars with blueprint automation

 | 

User Review

"Makes Collaboration EASY"

 |
| 

 | 

Multi-account scheduling with client approval workflows

 | 

User Review

"Easy Multi-Account Scheduling That Saves Time"

 |
| 

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Campaign workflow governance across distributed marketing teams

 | 

User Review

"Has helped streamline our marketing efforts, workflow and project management"

 |
| 

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Client campaign scheduling with workload visibility

 | 

User Review

"Excellent for agencies managing billable client work"

 |

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