Best Content Creation Software

Content creation software enables businesses to create or curate content for their marketing initiatives. These content pieces can include written content, images, infographics, and videos, among others. Promoting collaboration and cohesion among marketing team members (including writers and editors), content creation products can offer features to help to plan, track, and manage activities by both internal and external parties involved in the development of content, or they can enable teams to curate content.

Content creation software is often used alongside other content marketing tools, such as content experience software and content distribution software.

To qualify for inclusion in the Content Creation category, a product must:

  • Provide tools to develop written or visual content for marketing purposes
  • Provide features to create and manage different types of marketing content (brochures, product sheets, reports, case studies, etc.)
  • OR provide tools to curate content from sources across the web for marketing purposes
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    CoSchedule is the only way to organize your marketing in one place. As a family of agile marketing products, CoSchedule serves more than 7,000+ customers worldwide, helping you stay focused, deliver projects on time, and keep your entire marketing team happy. As one of the top 15 leading software providers on the Inc. 5000 list and recognized in Gartner’s 2019 Magic Quadrant for Content Marketing Platforms, CoSchedule is the fastest-growing solution for mid-market and enterprise companies seeki

    Uberflip
    (88)4.4 out of 5
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    We believe content is the most effective way to ignite meaningful relationships. But even the greatest content must be combined with a remarkable experience to reach its full potential. Uberflip is a content experience platform that aggregates all of your content (blog articles, eBooks, videos, whitepapers and more) so you can create, manage and optimize tailored content experiences for every stage of the buyer journey. By providing marketers with the tools they need to boost engagement, gene

    Outgrow allows you to better acquire, qualify and engage leads by making it easy to build personalized quizzes, calculators, assessments, recommendations, polls & chatbots. No developers or designers required! Outgrow has a host of design templates which are fully optimized for mobile, desktop, and tablet, and are easily embeddable into your advertising, websites, mobile apps, social media, SMS and email communication. In addition, there are over a 300 pre-made content pieces and funnels t

    Founded in 2009, Joomag is the all-in-one platform offering a suite of integrated solutions for every content marketing, digital publishing, corporate communications, and sales engagement need. Headquartered in San Jose, CA, the company delivers a unique, solution-based approach with its powerful flagship Crater™ Editor. Over 500,000 businesses both large and small are already creating, distributing, tracking, and monetizing their online content from a central platform, streamlining workflows an

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    ion interactive, by ScribbleLive empowers organizations to engage, target, and convert higher quality leads using a code-free, data-driven solution. From interactive infographics to landing pages, assessments, quizzes and more, ion interactive helps its customers build and leverage their interactive brand as an opportunity to quickly drive enticing and relevant online experiences and build revenue. Every buyer touchpoint is an opportunity for insight and understanding, and ion capitalizes on t

    Skyword
    (42)4.2 out of 5
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    The Skyword360 platform puts content at the core of all marketing activities. Skyword360 is designed to ensure all cross-channel planning, content creation, and activation aligns with an enterprise's overall content strategy and marketing goals. With this content-centric approach, marketing leaders are empowered to create unique and aligned customer experiences that differentiate their brands and drive measurable results. Skyword360 provides tools for all of the essential elements of content ope

    Opinion Stage is an interactive content creation service used by top brands, publishers, bloggers & agencies. Over 100,000 content creators have created polls, quizzes, surveys, slideshows, forms, lists and interactive articles using our easy and fast content creation tools. Opinion Stage content is used by our customers to drive engagement, increase traffic, gather qualified leads, generate revenue & extract actionable insights.

    Ceros
    (47)4.1 out of 5
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    Our cloud-based experiential content creation platform empowers marketers and designers to create rich, engaging web content without any coding or development. The Ceros studio is the only platform of its kind with the ability to produce bespoke experiential content at scale, allowing brands to holistically improve consumer touch points across the funnel. With Ceros, stunning interactive content experiences can be created in a fraction of the time and cost of leveraging traditional development

    Foleon (formerly Instant Magazine) is an online creative platform for quickly producing sales and marketing collateral that’s visually immersive, measurable, and proven to keep readers engaged. It empowers organizations to replace all their PDFs and printed communication assets with responsive, media-rich web publications. Foleon is perfect for: ➤ Corporate brochures ➤ Product catalogs ➤ Interactive white papers ➤ Proposals and presentations ➤ Digital annual reports ➤ Newsletters ➤ Customer mag

    UpContent
    (77)4.4 out of 5
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    Build trust and deepen relationships with curated content. A better way to discover, collaborate, and distribute relevant third-party content that helps turn leads into loyal customers. UpContent’s patent-pending technology helps reduce the amount of time spent searching for content by 65% on average and is available both as a standalone application as well as a premier Hootsuite Content Source and Stream. UpContent's suggestions are used by marketers worldwide to power their social media, ema

    Contentools help business plan, create, distribute and analyze content at scale through an intuitive and integrated content marketing automation platform and a database of talented content professionals (writers, designers, editors, managers, translators). With the cloud-based Contentools CMP, companies and marketing agencies can brainstorm and approve their editorial lines, create content for blogs, social media, and emails, organize and publish through an integrated drag-and-drop editorial cal

    NewsCred is on a mission to make marketing better for everyone. As the leading content marketing software, NewsCred provides the world’s most ambitious brands – Fidelity, Visa, Microsoft, ConAgra, Jockey, and more – with the best solutions in content creation, marketing management, cross-channel publishing, and measurement. Everyday, marketers rely on NewsCred to orchestrate their marketing across channels, collaborate with global teams, build brand awareness, and drive sales. NewsCred is rewr

    Curata provides two software solutions that have helped 1000s of marketers over the past 10 years to grow leads and revenue with content: Curata CMP (Content Marketing Platform) and Curata CCS (Content Curation Software). Curata CMP includes strategy, production and analytics modules that enables you to: Analyze marketing and sales pipeline impact Streamline your content production process Build a predictable content supply chain With Curata CCS, you can tap into the power of curated conte

    RebelMouse was founded in 2012 by Paul Berry, former CTO of The Huffington Post, with one goal: To build technology that enables companies to succeed in the world of distributed publishing. As the first Distributed Content Management System (DCMS), RebelMouse enables companies to succeed in a world where audiences are increasingly fragmented and social dominates content consumption. At its software’s core are intuitive and smart distribution tools designed to help increase organic reach. By u

    Content creation software for B2B enterprises

    RelayThat automatically resizes & remixes professional designs for every channel with no design skills required.​

    ClearVoice is content creation software with a built-in talent network. Built for marketing teams of all sizes, our self-service platform seamlessly connects in-house and freelance teams with an integrated workflow, allowing companies to ultimately create better content, more consistently. No matter the industry or niche, leading brands and agencies know they can turn to ClearVoice to create blog posts, articles, ebooks, infographics, case studies and more. With easy-to-use tools like a dynami

    Sparkle aggregates amazing content published by your fans online. Our customers uses Sparkle to drive engagement and increase reach. Founded on the belief that no content is as powerful as the content produced by consumers, Sparkle is on a mission to help organizations realize this potential to its fullest. By combining world class technology with a deep understanding of the challenges facing marketers, we allow organizations to drive a new level of engagement.

    Genially is an easy all-in-one online platform where users can create interactive and animated content without needing programming skills. It allows you to create infographics, presentations, posters, CVs, and other graphic elements that can be used to enrich websites and blogs. This communication tool, based on a Freemium model, offers the option of inserting third-party content (Social media timelines, maps, videos, audios, etc.). Genially is popularly used in education, marketing, and media

    AdvisorStream is an automated marketing platform that allows financial advisors to leverage fully-licensed content from the world’s leading publishers such as The New York Times, Forbes, Reuters, The Economist, Bloomberg and many more of the top publishers. Our publishing partnerships allow us to co-brand advisors and their brand on each piece of content to create engaging digital experiences for their clients and prospects; free of competing ads, pay-walls or any other calls to action. Advis

    Scoop.it provides the software and technology to make content publishing much more time-efficient and impacting for marketing and knowledge sharing within the enterprise. We also help millions of professionals and marketers with their daily curation and content monitoring. - Scoop.it Enterprise is used by thousands of businesses to manage content curation for content marketing (including SEO, traffic & leads generation). Scoop.it Content Enterprise also helps to share content within organ

    The world’s best brands rely on Contently for accountable content that fuels growth through audience engagement, builds brand awareness and improves ROI. Contently’s unmatched global freelancer network makes it easy to to create content that scales on demand, and our smart content strategy helps brands tell stories that resonate with their audience and enable sales. Focusing on empowering enterprises through content, Contently’s robust analytics make it easy to continuously optimize for premium,

    Kapost is a B2B Marketing Operating System that enables marketers to manage the marketing function amid the complexity of the digital age. Kapost aligns your organization's teams, tools and channels, so you can effectively execute, distribute and analyze content and campaigns across your buyer’s journey.

    SnapApp
    (55)4.0 out of 5
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    Optimized for quick response

    SnapApp is an interactive content creation platform that enables marketers to boost results by 2-3x across all their existing marketing programs. SnapApp empowers marketers to create, deploy, manage, and measure a wide range of interactive content across multiple channels, with full customization and design control to ensure content looks great on any device. Rather than one more thing to do, SnapApp lets you do more with what you already have – and get better results. SnapApp customers include

    Oracle Content Marketing, formerly Compendium, is a content marketing platform that allows you to create brand equity through compelling content, placed across multiple channels cost-efficiently, and into the minds of the audience members you want to reach.

    The seeds of DivvyHQ started to grow in the trenches of digital marketing agencies. As the volume of customer content increased, Divvy’s founders realized quickly that spreadsheets and generic project management tools weren’t the answer. Daily pain sparked the development of a better tool, one that was specifically tailored for managing the unique processes of content strategy, editorial planning and creative production. DivvyHQ was born on September 7th, 2011. Divvy's unique functionality com

    Drumup is an end to end social media content scheduling and discovery app, and can cut down your social media management effort by up to 90% (works with Twitter, Facebook and LinkedIn). It discovers relevant and engaging stories of interest to your social media audience from around the web, that you can schedule for multiple social media accounts. You can also add custom posts to your content queue for publishing. DrumUp also allows you to link your blog feed on your social accounts. In addition

    Atomic Reach
    (24)4.0 out of 5
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    Optimized for quick response

    It’s frustrating when you produce great marketing content and it still misses the mark. With Atomic Reach's actionable insights by your side, you save time, produce better content and deliver incredible results. Atomic Reach is a content intelligence platform that helps marketers and agencies create personalized marketing communications that drive more leads and customer loyalty.

    Share Content. Drive Traffic. Attach a call-to-action to every link you share

    Offerpop's Visual UGC Marketing SaaS platform empowers brands to encourage and leverage user generated content at every stage of the buyer journey, improving marketing performance. Leading brands and agencies use Offerpop’s Visual UGC platform to create campaigns and promotions from a library of templates to inspire the creation of quality UGC, manage and leverage UGC across marketing channels, and build consumer profiles to improve segmentation and targeting. The company is headquartered in New

    Pitchbox is a Link Building & Influencer Outreach Platform for SEO Agencies, Brands, and In-house teams. With Pitchbox, you can find targeted opportunities for outreach and build relationships with influencers, PR prospects, bloggers, and subject matter experts. Pitchbox helps you generate buzz in the press and social media, amplify your message, build links and improve rankings without getting bogged down with busy work.

    Content marketing software firm and resource hub. Content solutions for marketers, agencies and writers._

    All your content. All in one place. BrandpointHUB is a feature-rich content planning, collaboration and workflow platform that empowers modern marketers to produce better content, faster. Built by content marketers for content marketers, BrandpointHUB leverages Brandpoint’s 20+ years in the content business and experience with producing millions of pieces of content for some of the world’s best brands. With BrandpointHUB, teams save time and improve marketing ROI with the most intuitive and ro

    Paper.li uses natural language processing, machine learning and social signals to analyse and extract the most relevant and engaging stories from social media and the web.

    Capture Anywhere, Use It Everywhere- Sorc’d provides the most efficient and effective way to save, share and apply snippets of relevant content, creating smarter, more productive teams, flourishing thought leaders, and individuals who discover something new every day. Sorc’d empowers content creators to build stronger content, faster through a cloud-powered knowledge database of digestible snippets of relevant content, substantially decreasing research time and giving users more time to focus

    StoryPorts connects your content for easy use in email campaigns, web experiences and scalable marketing automation programs.

    Desk-Net is a powerful editorial management tool with an editorial calendar. Plan content across any number of platforms. Monitor statuses, manage topics, and coordinate tasks and staff. Desk-Net provides plugins for bidirectional integrations with WordPress and Drupal.

    Mintent is the only Project Management Tool Built exclusively for Marketers. Mintent lets your team create, manage, and measure all of your marketing projects in one place. It's free for up to 5 users, and up to 20 content items per month. No credit card required. Please inquire about Enterprise pricing.

    Love Your Readers - Engage and convert your audience with modern content experiences created, published and analyzed on Turtl’s cloud-based software. Beat Disposable Content - Turtl provides an end-to-end software platform for serving the right content at the right time to the right people. Say goodbye to boring content, low-resolution insights and misdirected effort and start delivering a sustainable content marketing strategy.

    Shorthand is the premier platform for creating immersive digital stories for the web. Used by top publishers and communications teams, including BBC, The Economist, Virgin.com, Bain & Company, Amnesty International, Save the Children, the Seattle Seahawks, The Sydney Opera House and hundreds of others, stories created in Shorthand boast some of the best engagement metrics on the web today. Shorthand massively reduces the time and cost to create high-end editorial, sponsored content, fundrais

    nDash.co provides content creation software & services to the world’s leading brands and agencies. Visit nDash.co today to sign up for free and start building your content community.

    Zmags Creator allows you to build the experiences your customers want and push them all to your digital properties with one click, no coding or IT support required.

    Ebyline is a content writers' marketplace.

    inboundli is a content curation platform designed for social marketing and sales enablement. The platform helps companies to use third-party content to achieve marketing goals cost-effectively. inboundli merges social signals and machine learning to power a highly customized workflow for curating content on social media, newsletters and blogs. By using curation companies multiply their online footprint and build effective communication channels for scaling inbound and outbound strategies. Mar

    iWriter is the fastest, easiest and most reliable way to have content written for your website.

    Noosh helps enterprises deliver on Content Marketing game plans by streamlining operations and enabling collaboration with vendors. The company’s products and Marketing Services Partners manage digital and print assets, cost structures, budgets, procurements, projects, and team interaction using an integrated cloud-based approach. Marketers who use Noosh are able to deliver Content Marketing projects at more competitive prices, in less time, and with higher quality.

    Opal is the marketing collaboration platform that makes it easy to build, view, and share your brand stories—because there's a better way to work.

    PostJoint is a new members-only content marketing platform where independent advertisers and bloggers meet to arrange publishing deals. Advertisers produce great content and bloggers offer to publish their posts. PostJoint streamlines the entire process, matches the audiences up, fosters new relationships and takes care of quality control.

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