Semrush Features

Reports on the performance of social media posts and campaigns.

Allows the creation, management, and scheduling of content to be shared across social media channels.

Manage and post content across multiple social media accounts and platforms simultaneously

Provides features for managing and optimizing paid advertisements across social channels.

Allows for categorizing or grouping individual posts to streamline social media marketing campaigns.

Monitor hashtags, their trends, and analytics across all social media platforms

Manage multiple campaigns in one system

Initiate interactions with customers by proactively starting conversations or providing informational content

Establish rules for automatic propagation of social media posts across one or more channels

Analyze and gain insights into data in real-time

Accurately measure total web traffic and present data elegantly.

Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.

Accurately determine where most people enter your site and where they leave and present data elegantly.

Software automatically tracks standard user actions.

Able to set up custom variables to track any user activity on the site.

Accurately measure bounce rate.

Track user return rates and related metrics.

Track what proportion of users convert via a certain action.

See how many users proceed down a certain path to conversion.

Accurately measure total web traffic and display data logically.

Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.

Track user return rates and related metrics.

Track what proportion of users convert to customers via specific actions.

Gives users accurate reflection of how their search ratings compare with competitors.

Obtain live data for who is currently accessing your site.

Report on how any user activity has changed over time.

Report on user activity in the past and set up predictive models for the future.

Break down a population of users by demographics, sequence actions, time, and able to build custom segments.

Analytic tools are also available for mobile and tablet versions of websites.

Able to unify user data across devices, recognizing returning users.

Allows users to easily build customized reports and dashboards.

Enables users to search media channels for specific keywords, brand mentions, or topics

Allows users to build custom reports that can be shared with clients and stakeholders

Provides dashboards for quick visualizations of relevant media coverage and analytics

Able to access user-specific data such as location, language, gender, and activity while on the site.

Report on keywords used in internal searches.

Track load times on different devices and systems.

Analyze inbound marketing traffic to identify which campaigns are working best.

Track revenue and transactions.

Able to deploy promotional or other pop-up messages based on user actions.

System can self-monitor critical metrics and alert administrators when they reach concerning levels.

Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.

Able to test that event and variable setup are reporting data accurately.

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Product functionality for social advertising.

Overview of all media purchases and campaigns in a single interface.

Enables marketer to set metrics by which their campaigns are automatically optimized.

Amount and quality of inventory partner sites on which ads can be placed.

Enables marketers to edit campaigns in bulk as opposed to one piece at a time.

Allows marketer to upload campaign inventory in a single batch instead of one piece at a time.

Ensures marketer's ads are placed on respectable websites that won't damage brand image or reputation.

Ensures marketer's ad reach and performance is not inflated by bots or spam websites.

Allows marketer to set a limit on how many times a consumer sees their ad.

Allows marketer to set a daily or weekly campaign budget that the ad sever uses to make appropriate bids.

Tools offered for creating and optimizing creative components of campaigns.

Supports rich media display and video ads that involve user interaction.

Allows for ads to be placed in mobile apps.

Supports rich media mobile ads that involve user interaction.

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Ads that target individuals who have previously interacted with a brand or visited a specific website

Able to target desired audiences based on demographics and behavior variables.

Able to retarget previous impressions to your site across the web to increase conversion rates.

Able to tailor ads based on consumer general region, state or designated market area (DMA).

Able to match the marketer's ad with specific content on a site or page.

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Application Programming Interface - Specification for how the application communicates with other software such as other ad servers, DSPs, DMPs, etc.

Able to create custom reports to cater to specific metrics and key performance indicators.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took.

Provides features to allow scaling for large organizations.

Allows administrators to customize to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views.

Automates a process that requires a series of steps that typically require intervention by a several different users. Administrators can write rules to determine who and when a user needs to complete a step. Also includes notification of users when they need to take action.

Enables users to create and manage campaigns with the same content in multiple languages and currencies. Marketer can place ads on websites from around the world.

Alerts marketer of the performance of particular campaigns.

Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure

Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads.

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage advertised inventory that is featured and tracked across marketing campaigns

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Store, manage, and track all electronic documents in a centralized location

Create, save, and store files

Create, design and manage workflows for repetitive tasks

Manage, store and organize emails within the system or via third-party apps

Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads.

Track and manage schedules and meetings via an integrated calendar

Create, manage and track all task activities and progression

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Specify or track the date/time a project, task, etc., is due for completion

Manage contact details and communication with clients

Plan and coordinate all the resources, costs and time needed to execute assignments

Provides users with search tools in order to find the data they need quickly

Allows users to grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Allows software to be easily used on multiple mobile devices, including phone and tablet devices

Provides features for email and messaging alerts surrounding contact and company updates

Allows multiple users to access and collaborate on the platform

Provides features for users to follow domestic and international privacy and data colelction compliance laws

Allows user flexibility into manipulating and digging deeper into the data that is provided through the tool.

Allows users to export reports from the product into an .xsl, .csv, or .pdf file.

Allows marketer to add, track, and measure a multitude of social media accounts.

Offers a white labeling service for agencies or resellers to customize platform branding.

Alter the layout and content of reports

Gathers and compares social data from competitors to help keep tabs on competition and benchmark progess in the social sphere.

Analyzes and illustrates follower information such as demographics, location, interests, etc.

Tracks how much engagement (views, likes, favorites, retweets, comments, etc.) each piece of content receives to highlight which types of content resonate best with the target audience.

Tracks and measures the success of paid advertising initiatives run on social media sites.

Analyzes the performance of hashtags and identifies popular or trending hashtags.

Uses AI to accurately assess the sentiment of social media content based on keywords and phrases.

Identify the source channel that resulted in a new lead in the system

Analyze and gain insights into data in real-time

Interact with data visualization elements, such as charts and graphs, to drill down into data

View and track pertinent metrics to find patterns and gain insights from data

Track and interpret campaign performance metrics

Track and monitor a specific set of keywords

Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion

Track and document all activities across devices, networks, and other systems

Tracks metrics that provide insight into how a user interacts with any interface or product

Review data from past periods to reveal recurring tendencies and predict future performance

Helps users understand audience demographics and evaluate visitor behavior

Helps marketers measure return on investment (ROI) by analyzing campaign effectiveness against costs

Gathers data about the effectiveness, impact, and reach of marketing campaigns

Collects and reports on data relating to customer journeys, preferences, and history

Allows multiple users access to a unified, transparent overview of analytics, dashboards, and campaign results

Collect information from multiple sources

Tracks metrics that provide insight into how a user interacts with any interface or product

Track and monitor a specific set of keywords

Track visitors'/audience's responses across web pages and other optimized content

Track the performance of marketing campaigns across multiple channels.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Optimize and manage the search engine optimization efforts for a website or digital content

Generate or append custom campaign parameters to URLs

Receive data and information in real time

Track and document all activities across devices, networks, and other systems

Track the amount of clicks on individual products to measure campaign results

Manage, organize, and store contact information

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Manage, store and organize emails within the system or via third-party apps

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Manage various distribution channels, build relations with channel partners, and track their performance

Create, save, and re-purpose templates for emails, forms, etc.

Create, design and manage workflows for repetitive tasks

Analyzes historical and current marketing campaigns to inform future strategy

Creates reports and dashboards to analyze results of campaigns

Identifies which marketing campaigns resolved in open or closed opportunities

Collects marketing campaign performance data across multiple channels

Provides opportunities for brands and businesses to fix or modify existing or future campaigns via feedback

Uses artificial intelligence (AI) to predict campaign outcomes and suggest actions for optimization

Manage multiple campaigns in one system

Track and interpret campaign performance metrics

Track and analyze information regarding website visitors

Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)

Send automated marketing emails based on user actions over a predetermined period

Interact with data visualization elements, such as charts and graphs, to drill down into data

Analyze and gain insights into data in real-time

Alter the layout and content of reports

Ability to submit location data to a wide variety of digital services

Ability to submit location data to major aggregators

Consistently monitors search engines and directories and removes duplicate listings

Offers the ability to enhance listings with menus, photos, videos, or other rich data

Changes to location data are synced across listings immediately and in real time

Provides data or insights into listing performance and engagement

Monitor and report on ranking in local search results

Report on local citations and distribute accurate listing data to directories and search engines

Optimize or automate content for Google My Business

Monitor online reviews and brand reputation

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Provide insights and data visualizations from a comprehensive dashboard

Collect and analyze traffic data about website visitors

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Track the amount of clicks on individual products to measure campaign results

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Manage advertising space and its sales within your network or publication

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Monitoring and organizing references from a webpage to external sites and internal pages

Create, edit, and monitor product or property details displayed on listing websites (i.e. agency websites, third party listing sites)

Optimize and manage the search engine optimization efforts for a website or digital content

Track and monitor reviews of products or services

Provides a centralized platform for all competitive intelligence for teams to review and analyze.

Ability to capture changes your competitors make to their website to keep tabs on their features, plans, pricing, promotions, etc.

Track and document all activities across devices, networks, and other systems

Track and monitor a specific set of keywords

Tracks metrics that provide insight into how a user interacts with any interface or product

Ability to drag and drop projects and tasks within a marketing calendar.

Ability to organize recurring projects and tasks into standardized workflows.

Ability to assign team members specific roles on specific projects.

Ability to send automated alerts and notifications when projects have been updated and/or compelted.

A digital list of items that need to be completed

Provides benchmarking around search ads and display creatives against competitors to improve your paid marketing performance

Provide data around competitor's ad copy and can rank by popularity.

Ability to provide data around metrics such as market share, rank, ad spend, clicks, CTR, & CPC across all search engines.

Ability to evaluate the effectiveness of how competitors are acquiring customers through different channels.

Provides real-time alerts and sends notifications to users in-app or through email, text message or otherwise.

Ability to provide reporting and data exporting around paid search intelligence competitor data.

Ability to track the amount of traffic brought to competitors’ websites through PPC.

Provides data around which subdomains competitors are directing their paid traffic to most often.

Ability to create battlecards to showcase comparison of your products or services against multiple competitors.

Allows users to create a customizable dashboard to curate and highlight specific competitive data.

Provides competitive benchmarking and monitors growth and market share over time.

Allows users to manage data from a number of sources

Collect and analyze traffic data about website visitors

Ability to assign content tasks to writers, designers, and editors.

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Track and manage the scheduling of tasks

Ability to integrate with other tools, including project management tools, productivity tools, marketing technology, publishing tools, etc.

Ability to export all marketing activities to a PDF report to easily share results with relevant stakeholders.

Delivers instantaneous notifications to alert users to significant issues or changes that could compromise a website's SEO health.

Evaluates a website's overall SEO health and recommends actions to correct potential issues or improve content.

Maintains a full record of changes to website content or infrastructure, and provides access to historical snapshots or backups.

Provides an SEO web crawler that consistently monitors and identifies technical issues within a website.

Tracks metrics that provide insight into how a user interacts with any interface or product

Provides tools for backlink analysis and identifies relevant link building opportunities.

Suggests related keywords for a given search term and provides metrics such as keyword volume, difficulty, and competition.

Tracks organic rank for targeted keywords and reports on current and historical metrics for average position, visibility, share of voice, traffic, etc.

Provides keyword ranking data based on geographic location and device type.

Offers tools to optimize SEO content such as long-tail keywords, audience insights, content intelligence, or an AI writing assistant.

A report showing what actions customers perform

Track the amount of clicks on individual products to measure campaign results

Log and store the source of contacts/leads

Track visitors and purpose of visits

Unique word that contains letters or numbers that identifies specific campaigns

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Track and monitor a specific set of keywords

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Provides competitor data on key metrics such as backlinks, SERP rankings, organic search traffic, domain strength. etc.

Displays rankings and key metrics visually, such as through charts or graphs

Enables users to build customized SEO reports

Enables users to add their own branding to SEO reports

Receive data and information in real time

Review data from past periods to reveal recurring tendencies and predict future performance

Set a time to generate routine reports automatically

Enables users to visualize all scheduled social campaigns and content in a timeline or calendar.

Automates the content approval process to ensure social posts are approved by managers or clients before publishing.

Provides features for creating or editing social media assets.

Store and manage images

Monitors online media such as blogs, websites, and social media

Monitors media channels at the national level

Monitors international news coverage

Has an official API marketing partner status with at least three closed ecosystems (i.e. Amazon, Facebook, Google, etc.) to provide access to advertising inventory that is not available through open publisher networks and exchanges.

Recommends synonyms for typed words.

Provides alternative sentence phrasings.

Provides a built-in dictonary.

Reads back written text via audio.

Offers built-in machine translation.

Allow users to create custom style guides widely available across an organization.

Generates reports concerning personal writing habits, common errors, etc.

Software provides a built-in word processor, allowing users to enter text directly into the application.

Software integrates with other tools, allow users to utilize its features within other applications.

Software is available as a browser plug-in.

Create editorial calendars that can be accessed by multiple users. Schedule content in advance to post at a later date.

Create content plans or calendars for multiple users and schedule content in advance.

Provides NLP features for filtering data collection down to specific data points

Provides a wide selection of data sources for aggregated news and MARKET data

Allows users to make custom data collection queries

Provides features for users to verify, correct, and include additional information to a lead in order to enhance data accuracy

Provides advanced data points including but not limited to company size, org charts, technology installs, company funding history,

Provides features for tracking competitors websites including information such as pricing changes or new product features

Provides features for tracking competitor activity on social media

Allows users to benchmark their product against other competitors in order to understand competitive position in the market

Allows users to know how much financing has flowed to a particular industry with real deal activity visualizations

Allows users to create custom market intellignece dashboards

Allows users to build and export reports for market data

Allows users to inegrate dashboards with analytics platforms, CRMs and marketing automation software

Ability to track marketing campaign performance and return on investment (ROI).

Ability to compare marketing plans to historical activity.

Monitor the progress of projects from start to finish

Reporting on how each user, task or process has advanced since its initiation

Establish measurable goals and objectives and track their progress over a specific period of time

Track the status over time for a request, process, asset, or transaction

Measure time to completion or hours worked for projects

Track the status and progress of tasks

Ability to publish content either from the source it was created or through a third party.

Create and publication of content for social media platforms.

Allows users to generate text based on a text prompt.

Simulates human-like speech from text inputs.

Condenses long documents or text into a brief summary.

Use AI to generate content in the form of text, images, videos, etc.

Allows users to generate text based on a text prompt.

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Provides the ability to generate images from a text prompt.

Provides the ability to generate video from a text prompt.

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Use AI to generate content in the form of text, images, videos, etc.

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Use AI to generate content in the form of text, images, videos, etc.

Allows the user to monitor where and how often their brand appears in AI-generated search results and conversational AI platforms.

Provides users with the ability to analyze how AI platforms rank and surface their brand in AI-generated search results.

Enables users to evaluate how AI-generated content portrays their brand, detecting potential biases or misinformation.

Provides users with the ability to identify incorrect or misleading AI-generated brand mentions that could impact perception.

Provides users with the ability to analyze sentiment trends for their brand versus industry peers in AI-generated content.

Allows users to compare how frequently their competitors are mentioned in AI-generated search results relative to their own brand.

Allows users to adapt their content to align with the way AI platforms interpret and categorize information.

Offers users insights on how to refine messaging and content structure to improve AI-driven discoverability.

Enables users to receive instant notifications when their brand is referenced in AI-generated responses.

Provides users with detailed reports on AI-generated brand mentions, rankings, and sentiment analysis.

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Anticipates needs and offers suggestions without prompting

Set up connections to third-party platforms to improve business processes

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Works across multiple software systems or databases

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Set up connections to third-party platforms to improve business processes

Manage and support multiple languages

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Integration with Google Analytics to track and report website traffic

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Set up connections to third-party platforms to improve business processes

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Set up connections to third-party platforms to improve business processes

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Anticipates needs and offers suggestions without prompting

Organize and schedule projects

Identify advertising and promotional sources to be used in marketing efforts

Plan and strategize marketing campaigns

Identify and map entities within content to improve semantic understanding by AI systems

Connect content to entities and knowledge graph relationships to strengthen contextual signals

Evaluate content context, topic coverage, and meaning to improve semantic discoverability

Strengthen topical authority signals so AI systems recognize content as a credible source

Find prompts where competitors appear but your brand does not.

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

See where your brand appears in AI-generated answers.

Review data from past periods to reveal recurring tendencies and predict future performance

Connect data to tools like GA4, Looker Studio, Tableau, and more

Connect data to tools like GA4, Looker Studio, Tableau, and more

Structure content into retrievable passages optimized for AI search and retrieval pipelines

Optimize content structure and clarity to increase the likelihood of AI-generated citation

Analyze whether content is technically and structurally ready for AI retrieval systems

Evaluate how well content aligns with natural language prompts used in AI search environments

Assess how AI engines classify and represent the brand as an entity.

Track references and citations of organizational content within AI answer engines

Monitor when and how content appears within AI-generated responses

Analyze visibility and performance across AI-powered search and answer environments

Monitor brand visibility across regions and languages.

Measure brand prominence in AI-generated answers to specific queries.

Track which AI bots visit and index your site.

View and track pertinent metrics to find patterns and gain insights from data

Structure digital content so AI-powered search engines and answer systems can interpret and retrieve information accurately

Enhance content with structured data and schema markup to improve machine-readable meaning

Format headings, passages, and metadata to improve how AI systems parse and extract information

Prepare content for retrieval and citation within large language model search and answer systems

Receive data and information in real time

Observe and track the demand, usage, progress or quality of a system, product, or user

Track and interpret campaign performance metrics

Alter the layout and content of reports

Record customer information, purchase history, and other notes

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Use AI to generate content in the form of text, images, videos, etc.

Notifications via mobile devices

Review data from past periods to reveal recurring tendencies and predict future performance

Graphical representation of data

Form predictions based on past and present data/trends

Compare key metrics for the business against prominent players in the industry

Search and filter data across systems to locate required information by entering keywords or certain criteria

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Process of dividing customers into groups based on common characteristics

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Import and export data to and from software applications

Optimize and manage the search engine optimization efforts for a website or digital content

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

View and track pertinent metrics to find patterns and gain insights from data

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Set up connections to third-party platforms to improve business processes

Evaluating strengths and weaknesses of companies with the same target audience

Pre-designed layouts that can be customized to match preferences and requirements

Application programming interface that allows for integration with other systems/databases

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Analyze and gain insights into data in real-time

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Analyze and calculate business costs

Create custom predefined rules for prices for products and services

Track products that are for sale at a reduced price or part of coupon promotions

Evaluate the degree to which business operations bring monetary gains

AI-driven algorithms that allow for automatic repricing in real-time

Develop potential scenarios to identify risks and opportunities

Real-time price adjustment for a product or service to reflect changing market conditions, geolocation, customer behavior, etc.

At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them

Manage and handle various international currencies

Collect & analyze data from multiple sources to get insights into competing products, customer behavior, pricing & marketing strategies

Capture, organize and track product-specific data and information in a centralized location

Track and analyze key pricing metrics for reports, intelligence dashboards, historical data tracking, trend analysis, etc.

Present a catalog of inventory that customers can view

Design, communicate, and distribute incentives to perform a specific action

Create and manage price lists for products, customer segments, and geographic locations.

Making price adjustments to comparable property

Use simulation models and scenario planning to predict and compare strategy outcomes for prices and promotions

Track activity of your competitors

Adding retargeting pixels to track users who click a link and show them targeted ads

Application programming interface that allows for integration with other systems/databases

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Track and analyze information regarding website visitors

Online tool that takes a longer URL and condenses the link to optimize sharing through copy and paste techniques

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Create branded link campaigns or short links with one or multiple custom domains.

Interact with data visualization elements, such as charts and graphs, to drill down into data

Provides a channel for team members to share media files, communicate, and work together

Add customized logos and colors to align with company branding

Collect and analyze traffic data about website visitors

Used by marketers and advertisers

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

View and track pertinent metrics to find patterns and gain insights from data

Optimize and manage the search engine optimization efforts for a website or digital content

Securely stores data to prevent data loss or breaches

Analyze and gain insights into data in real-time

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Geographic location of visitors determines behavior of the software

Change or redirect the destination URL of a short link

Modifying a website's URL to enhance readability, branding, or campaign alignment

Import and export data to and from software applications

Track, analyze and report on click-through rates from URLs

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Set campaign schedules by selecting start, pause, and end dates

Define levels of authorization for access to specific files or systems

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Adapt content to display differently based on viewer location

Manage and support multiple locations

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Notifications that are delivered to users as soon as an event occurs

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Create landing pages or online forms designed to capture new leads and prospects

Monitoring and organizing references from a webpage to external sites and internal pages

Pre-designed layouts that can be customized to match preferences and requirements

Receive system updates as soon as any changes are made

Observe and track the demand, usage, progress or quality of a system, product, or user

Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws

Create, design and manage workflows for repetitive tasks

Track and interpret campaign performance metrics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Manage multiple campaigns in one system

Create and send email blasts/campaigns

Built-in website builder or integration with third-party site

Organize and manage the accomplishments and development of employees or performance of applications or systems

Discover the total number of backlinks, referring domains, and referring IPs going to a domain

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Manage advertising space and its sales within your network or publication

Personalize delivered content based on characteristics, preferences, behavior or other data across the network

Identify and respond to unexpected problems or failures (ie. "negative events")

A visual display that uses a color spectrum to show how visitors interact with areas of a web page

Highlighting or otherwise flagging areas that require review or change

An extended application or connector that enables users to perform additional services with their current set of tools

Create many versions of emails, forms, or actions and gauge which is most effective

Track and analyze user behavior within a system or network

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Active reporting of data and metrics

Process of dividing customers into groups based on common characteristics

Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history

Record active support and chat sessions for auditing and training

Measures how easily users can access, read, and navigate the site on mobile devices

Assemble applications and processes by dragging over and arranging pre-built components

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Discover the ranking of business based on location-specific keywords at the zip level

Create landing pages or online forms designed to capture new leads and prospects

Adapt content to display differently based on viewer location

Report on email bounce rate statistics

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Identifying problems across various website data points that can prevent the site from ranking on Google and other search engines

Track and interpret campaign performance metrics

Use AI to generate content in the form of text, images, videos, etc.

View and track pertinent metrics to find patterns and gain insights from data

Discover the total number of backlinks, referring domains, and referring IPs going to a domain

Review data from past periods to reveal recurring tendencies and predict future performance

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Manage and support multiple languages

Addition of necessary external data, applications, tools, or features

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Evaluating strengths and weaknesses of companies with the same target audience

Manage and support multiple locations

Use AI to generate content in the form of text, images, videos, etc.

Compare key metrics for the business against prominent players in the industry

Centralized repository to store content and assets

Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc.

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Creation and customization of dashboards

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Automatically create schedules based on business needs or employee availability and qualifications

Collect information from multiple sources

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Track and manage schedules and meetings via an integrated calendar

Leave comments and notes on documents for others to view

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Create, design and manage workflows for repetitive tasks

Schedules specific times for content to appear on social media platforms, blogs, websites etc.

An @mention is a way to tag or notify a specific person about a message/post

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Import and export data to and from software applications

Graphical representation of data

Observe and track the demand, usage, progress or quality of a system, product, or user

Define levels of authorization for access to specific files or systems

Track activity of your competitors

Search and filter data across systems to locate required information by entering keywords or certain criteria

Add customized logos and colors to align with company branding

Receive data and information in real time

Active monitoring of systems, applications, or networks

Market event via social media tools

Create and manage advertising campaigns on social media networks

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Active reporting of data and metrics

Set campaign schedules by selecting start, pause, and end dates

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Application programming interface that allows for integration with other systems/databases

Alter the layout and content of reports

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Add customized logos and colors to align with company branding

Create and manage advertising campaigns on social media networks

Find & retrieve relevant data or documents

Manage the process of evaluating documents or requests submitted for approval

Track and monitor a specific set of keywords

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and manage schedules and meetings via an integrated calendar

Create, design and manage workflows for repetitive tasks

Schedules specific times for content to appear on social media platforms, blogs, websites etc.

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Review data from past periods to reveal recurring tendencies and predict future performance

Application programming interface that allows for integration with other systems/databases

Graphical representation of data

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Market event via social media tools

An @mention is a way to tag or notify a specific person about a message/post

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Use AI to generate content in the form of text, images, videos, etc.

Tracks metrics that provide insight into how a user interacts with any interface or product

Provides a channel for team members to share media files, communicate, and work together

Monitor social media posts or web that mention a particular brand

Assemble applications and processes by dragging over and arranging pre-built components

Leave comments and notes on documents for others to view

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Create, save, and re-purpose templates for emails, forms, etc.

Track overall brand presence in AI with a unified metric.

Measure brand presence as a percentage of AI-generated conversations.

Audit and rate content for AI citation readiness.

Attribute web sessions and conversions to AI platforms.

Cluster queries by topic for clearer analysis.

Identify and rank cited domains to inform content strategy.

Check if key pages are accessible to AI crawlers.

Ability that lets users rebrand the software to make it look like their own

Preview content changes’ impact on AI responses before publishing.

Review and enhance schema for better AI comprehension.

Create and manage llms.txt files for AI crawler guidance.

Track brand visibility across ChatGPT, Perplexity, Gemini, Google AI Overviews, Claude, and more.

Application programming interface that allows for integration with other systems/databases

Generate AI-ready articles and FAQs within the platform.

Access curated or suggested prompts for coverage.

Provides a channel for team members to share media files, communicate, and work together

Filter visibility data by buyer persona or job role.

Manage multiple brands with separate dashboards.

Optimize and manage the search engine optimization efforts for a website or digital content

Alert teams to AI-generated brand inaccuracies or errors.

Access authentic user queries sent to AI platforms.

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Compare brand frequency and position versus competitors in AI content.

Observe and track the demand, usage, progress or quality of a system, product, or user

Edit text as needed

Check text for proper grammar usage

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Search for specific words or phrases within a document or database

Pre-designed layouts that can be customized to match preferences and requirements

Compare new data with existing records to detect duplicate entries

Create, save, and re-purpose templates for emails, forms, etc.

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service

Application programming interface that allows for integration with other systems/databases

Allow users to access multiple services after entering their login credentials once

Find & retrieve relevant data or documents

View and track pertinent metrics to find patterns and gain insights from data

Review the style of written or visual content

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Customizable sample documents that contain placeholder text or a standard layout that can be repeated for each new file

Interprets what a user is doing based on context and helps guide them through the process.

Active monitoring of systems, applications, or networks

Dictionary/Thesaurus

Alter the layout and content of reports

Review and analyze existing information across documents

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Graphical representation of data

Notifications via mobile devices

Import and export data to and from software applications

Automatic examination of submitted content

Input different types of content and edit text formats, fonts, font sizes, and colors

Access software remotely via mobile devices

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Ability to interact with the application using human languages such as English

Manage and support multiple languages

Centralized repository to store content and assets

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Highlighting or otherwise flagging areas that require review or change

Includes a variety of messaging formats including industry-specific (EDIFACT, HL7, X12)

Allows users to manage data from a number of sources

Receive system updates as soon as any changes are made

Analyze and gain insights into data in real-time

Provides a channel for team members to share media files, communicate, and work together

Add customized logos and colors to align with company branding

Plan marketing campaigns for events

Market event via social media tools

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Use AI to generate content in the form of text, images, videos, etc.

Import and export data to and from software applications

Manage the process of attracting and converting business prospects into leads

Group campaigns by project, client, or campaign for better management.

Customize contracts and forms to collect specific information

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Observe and track the demand, usage, progress or quality of a system, product, or user

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Pre-designed layouts that can be customized to match preferences and requirements

Pre-made examples and templates for emails

Web form that allows users to enter data that is sent and processed for different reasons

Automatically identify and save contact information of potential customers

Add customized logos and colors to align with company branding

Active reporting of data and metrics

Plan and strategize marketing campaigns

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Process of dividing customers into groups based on common characteristics

Set campaign schedules by selecting start, pause, and end dates

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Create and automatically send premade copy in response to customer messages

Assemble applications and processes by dragging over and arranging pre-built components

Predefined actions automatically performed on the occurance of specific events

Create and send email blasts/campaigns

Application programming interface that allows for integration with other systems/databases

Customize data fields to support various needs and use cases

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Graphical representation of data

Generate one-off reports that meet information requirements

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Connect to big data sources

Search and filter data across systems to locate required information by entering keywords or certain criteria

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Visualize and analyze customer experience across all touchpoints and channels

Tracking the status of previously identified performance measurements

Analytics that breaks the data in a data set into related groups/categories.

Create, save, and store files

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Receive system updates as soon as any changes are made

Specify or track the date/time a project, task, etc., is due for completion

Create, manage, or update project workflows.

Arrange tasks based on the level of priority or urgency

Configure existing workflows to meet your organization's needs

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Manage, store and organize emails within the system or via third-party apps

Timed notification for any upcoming task, deadline, appointment, or activity

Create, design and manage workflows for repetitive tasks

Assemble applications and processes by dragging over and arranging pre-built components

Identifying desired outcomes and important milestones and creating a plan on how to achieve them

Plan and coordinate all the resources, costs and time needed to execute assignments

Alter the layout and content of reports

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Predict future data based on historical data sets

See past and upcoming campaigns and communications in a calendar view

Track the amount of money spent on a certain product or with a certain supplier

Set & manage permission levels based on user roles and restrict access to only authorized individuals

Track and manage schedules and meetings via an integrated calendar

Application programming interface that allows for integration with other systems/databases

Use AI to generate content in the form of text, images, videos, etc.

Leave comments and notes on documents for others to view

Share and present designs

Provides a channel for team members to share media files, communicate, and work together

Visual representation of project's schedule, sequence and duration of tasks, benchmarks and dependencies

Estimate or forecast of a future scenario based on the study of present trends

Create budgets based on historical data and future projections

Create, manage and track all task activities and progression

Assign issues and tasks based on availability or required skills

Define levels of authorization for access to specific files or systems

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Manage the process of evaluating documents or requests submitted for approval

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Graphical representation of data

Receive data and information in real time

Centralized repository to store content and assets

Application programming interface that allows for integration with other systems/databases

Observe and track the demand, usage, progress or quality of a system, product, or user

Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers

Import and export data to and from software applications

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Search and filter data across systems to locate required information by entering keywords or certain criteria

Monitoring brand mentions, clicks, backlinks, and engagement of distributed content like blogs, press releases, or social media posts.

Automatic update of information / software

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users