[ Semrush Reviews ](https://www.g2.com/products/semrush/reviews) [ Semrush Reviews ](https://www.g2.com/products/semrush/reviews) # Semrush Pricing Overview [Editedit](https://my.g2.com/semrush/pricings) Free Trial ## Semrush Pricing Key Insights Last updated on Apr 29, 2026 * * * Semrush offers **5 pricing editions** , starting at **$0**. Semrush pricing tiers are designed to support different usage levels and team sizes. Semrush also offers a **free trial**. Higher-tier plans are available via direct consultation with the vendor. Compare the Semrush pricing table below to figure out the best fit for your needs. * * * Free — $0 / Per Month Pro — $139.94 / Per Month Guru — $249.95 / Per Month Business — $499.95 / Per Month Enterprise — Contact Us / Per Month Rated 4.4 / 5 \*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller. Pro $139.94 Per Month For freelancers, startups and in-house marketers with limited budget. Run your SEO, PPC, SMM and content projects with 40+ advanced tools and know your competitors’ traffic sources, rankings, social media results & more. - 10,000 results per report - 3,000 reports per day - Display advertising research - 500 keywords to track - 3 projects - 100,000 pages to crawl per month - 50 social profiles for monitoring - 10 social profiles for posting - 5 scheduled PDF reports Show More Guru $249.95 Per Month For SMB and growing marketing agencies. With Guru you get all the Pro features plus: Content Marketing Toolkit, Branded reports, Historical Data, and Extended limits. - 30,000 results per report - 5,000 reports per day - Display advertising research - 1,500 keywords tracked - Branded PDF reports - Historical data - 15 projects - 300,000 pages to crawl per month - 100 social profiles for monitoring - 30 social profiles for posting - 20 scheduled PDF reports Show More Business $499.95 Per Month For agencies, E-commerce projects and businesses with extensive web presence. With the Business plan you get all the Guru features plus: White label reports, API access, Extended limits, and sharing options - 50,000 results per report - 10,000 reports per day - API Access - Historical data - Product Listing Ads - Branded PDF reports - White label PDF reports - 5,000 keywords tracked - 25 projects - 1,000,000 pages to crawl per month - 300 social profiles for monitoring - 50 social profiles for posting - 50 scheduled PDF reports Show More Enterprise Contact Us Per Month - A custom solution to fit the marketing needs of your business. Need more? Contact us for Custom keyword databases, Custom limits, Unlimited crawling of large websites, On-site trainings, And other add-on features upon request. Show More Free $0.00 Per Month You can use Semrush with a free account, but the number of features and amount of data will be limited. - Position Tracking: 10 keywords, updated daily - Site Audit: 100 pages per month - Social Media profiles: track 5, post to 2 (schedule 10 posts) - On Page SEO Checker: recommendations for 10 keyword units per month - Domain & Keyword Analytics: 10 results per report, 10 reports per day - Brand Monitoring: historical data - 1 day, track 1 keyword in a project, 1 location, data sources - Web - Content Audit: 50 pages to audit - Post Tracking: 5 URLs - Topic Research: 2 topics - SEO Content Template: 1 template, 10 keywords to add - SEO Writing Assistant: 1 template Show More Semrush offers three options for monthly subscriptions: Pro for $139.95, Guru for $249.95 and Business starting at $499.95. All three plans are recurring subscriptions. You can purchase a monthly subscription and it will bill automatically on the same calendar day of every month; or you can choose an annual plan, and pay yearly. All plans include: - Site Audit - On Page SEO Checker - Position Tracking - Social Media Tracker - Social Media Poster - Backlink Audit - Marketing Calendar - Log File Analyzer - Brand Monitoring - Post Tracking - Content Audit - Organic Traffic Insights - PPC Keyword Tool - Organic Research - Keyword Research - Keyword Magic Tool - Ad Builder - Advertising research - Display Advertising - Backlinks - SEO Content Template - Sensor - Keyword Difficulty - Gap Analysis - Traffic Overview - Lead Generation Tool - Topic Research - My reports - Notes - SEO Writing Assistant - CPC Map Pricing information for Semrush is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Semrush must be conducted with the seller. You will find differences between Semrush subscriptions in: - Domain & Keyword Analytics - Historical Data - PLA Research - Display Advertising - Traffic Analytics - Number of Projects - Site Audit - Position Tracking - On Page SEO Checker - Social Media Toolkit - Content Marketing Toolkit - PPC Keyword Tool - PDF Reporting - Additional Users - API Access Save up to $800 on our annual plans. Pricing information was last updated on July 22, 2025 Show More ## Semrush Pricing FAQs Generated using AI Is Semrush free, or does it offer a free trial? Yes. According to G2 data, Semrush offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features. How much does Semrush cost in 2026? According to G2 data, Semrush pricing in 2026 starts at $139.94 and can reach $499.95 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Adobe's official pricing page for the most current details. Who is Semrush pricing best suited for? According to G2 reviewers, Semrush's pricing is best suited for marketing agencies, in-house SEO teams at mid-market companies, and digital marketing professionals managing multiple client accounts. G2 reviews from small business owners in marketing, construction, retail, and health sectors show strong adoption of the Pro plan, though many note the limits feel restrictive as client rosters grow. The Guru plan draws praise from growing agencies needing historical data and branded reports. G2 enterprise reviewers in technology, financial services, and retail gravitate toward Business or custom Enterprise tiers. Solo freelancers and early-stage startups frequently cite Semrush's pricing as a barrier, with several G2 reviewers recommending monthly subscriptions to manage costs during slower periods. What are the key differences between the free and paid versions of Semrush? Semrush's free account provides heavily restricted access, including only 10 keyword results per report, 10 daily reports, position tracking for 10 keywords, site audits limited to 100 pages monthly, and minimal social and content tools. G2 reviewers consistently describe the free tier as useful for basic exploration but insufficient for professional SEO work. Semrush's paid plans begin at $139.94 per month for the Pro tier, unlocking thousands of tracked keywords, expanded crawl limits, multiple projects, and scheduled reporting. Higher tiers like Guru at $249.95 per month add historical data, branded reports, and content marketing tools, while the Business plan at $499.95 per month introduces API access and white-label reporting. Is Semrush considered good value for its pricing? G2 reviewers overwhelmingly describe Semrush as a premium investment that delivers strong returns for those who use it regularly. The platform earns high ratings despite near-universal complaints about cost, suggesting the data depth and all-in-one convenience justify the price for active users. G2 reviewers frequently note that Semrush replaces multiple standalone tools, making the subscription cost-effective at scale. However, G2 users from small businesses, freelancers, and solo marketers consistently flag the pricing as prohibitive, with some reviewers mentioning alternatives like SE Ranking, Ahrefs, and Ubersuggest for cost savings. The add-on model draws particular criticism, with many G2 reviewers noting that essential features like AI visibility and social tools carry additional monthly fees beyond the base subscription. ## Top-Rated Alternatives [ ![SE Ranking](https://images.g2crowd.com/uploads/product/hd_favicon/6286ca913595e28266536f7a6049da23/se-ranking.svg "SE Ranking") SE Ranking 4.7/5(1,578) ](https://www.g2.com/products/se-ranking/reviews) [ ![Similarweb](https://images.g2crowd.com/uploads/product/hd_favicon/17db76ab58f8016604b4da1b08e1d3b4/similarweb.svg "Similarweb") Similarweb 4.4/5(1,176) ](https://www.g2.com/products/similarweb/reviews) [ ![Ahrefs](https://images.g2crowd.com/uploads/product/hd_favicon/c067b2882be712668bf2806974a7160e/ahrefs.svg "Ahrefs") Ahrefs 4.5/5(710) ](https://www.g2.com/products/ahrefs/reviews) [ View All Alternatives ](https://www.g2.com/products/semrush/competitors/alternatives) ## Semrush Pricing Reviews (2) ![Christine D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Christine D.") CD Christine D. Small-Business (50 or fewer emp.) 8/15/2018 More Options - - [Respond as Semrush](https://www.g2.com/survey_responses/semrush-review-844091/official_response/new) "Comprehensive SEO Tool with Impressive Client Reporting" 5/5 What do you like best about Semrush? I really appreciate how Semrush lets me keep track of SEO, traffic, site health, and much more all in one place, which saves me time and impresses my clients. The level of information provided is so helpful and impressive, and I like the agency-level area that showcases us to potential clients. I've tried many competitors but always stayed with Semrush. I like that many important areas of marketing can be found within one dashboard. The ability to create custom reports that look very professional really impresses my clients. I also love how it helps me with SEO and content ideas, backlink issues, and site health problems that I might not easily see. Review collected by and hosted on G2.com. What do you dislike about Semrush? I don't care for the monthly price, it is the most expensive out there. I would like to be able to implement some of the suggestions right from within Semrush. It's getting a little more complicated as they continue to move things around. Review collected by and hosted on G2.com. Recommendations to others considering Semrush: Give it a try, you will never look back. Well worth the money if you have more than five clients who you need to report to each month. Review collected by and hosted on G2.com. What problems is Semrush solving and how is that benefiting you? I use Semrush to track SEO, traffic, and site health, all in one place, saving time and impressing clients. It helps me find content ideas and identify backlink issues. The dashboard is comprehensive, and I can create impressive custom reports. Review collected by and hosted on G2.com. Show More 12/23/2025 Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Suzanne C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Suzanne C.") SC Suzanne C. Small Business Owner Small-Business (50 or fewer emp.) 1/29/2026 More Options - - [Respond as Semrush](https://www.g2.com/survey_responses/semrush-review-12275648/official_response/new) "Not suitable for solo small business owners + inflexible refund policy" 0/5 What do you like best about Semrush? Semrush is clearly a very powerful and comprehensive SEO platform. It offers an impressive range of tools and data, and I can see how it would be extremely valuable for experienced SEO professionals or teams who use it daily. The depth of features and analytics suggests it’s well-built for advanced use cases. Review collected by and hosted on G2.com. What do you dislike about Semrush? I resubscribed to Semrush after having used it briefly in the past when I had an assistant helping me. This time, I intended to use it myself as a solo small business owner. Within two days of resubscribing, it became very clear that I did not have the time, technical background, or bandwidth to use the platform effectively. I contacted customer support almost immediately, explained that I had not used the tool, and asked for a refund. I was polite, transparent, and acknowledged that this was technically a resubscription, even though my previous use had been with help and this was my first attempt to use it independently. Despite the request being made within two days, my refund was denied because the subscription was month-to-month rather than annual. The case was escalated internally and then closed as “final,” with no reconsideration possible. While I understand companies have policies, this experience felt particularly rigid given: • The extremely short timeframe (2 days) • The lack of actual product use • The reality that Semrush is heavily marketed to small business owners, despite having a very steep learning curve This platform may work well for experienced SEO professionals or teams, but in my experience it is not beginner-friendly and not forgiving to solo business owners who quickly realize it’s not the right fit. I would strongly encourage other small business owners to fully understand the refund limitations before subscribing and to be realistic about whether they truly have the time and expertise required to use this tool effectively. Review collected by and hosted on G2.com. What problems is Semrush solving and how is that benefiting you? Semrush is designed to solve complex SEO and digital marketing problems, such as keyword research, competitive analysis, and performance tracking at a very advanced level. While these capabilities may strongly benefit SEO professionals and agencies, they did not meaningfully benefit me as a solo small business owner. The platform requires a significant investment of time, technical knowledge, and ongoing use to translate the data into actionable outcomes, which I realized very quickly was not realistic for my situation. Review collected by and hosted on G2.com. 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