Braze Reviews & Product Details

The ever evolving features - we have had a lot of opportunity to update and adapt our campaigns to new features and best practices that Braze provides. We are really looking forward to improving upon the user experience with BrazeAI features! Review collected by and hosted on G2.com.

Estimating audience sizes is tedious, as we have to hit calculate exact each time, and the variance could be huge if we don't. Would love if this was the standard. Also working with list data can be tough if we have lists from our offline databases, but need to target CRM campaigns by these lists, we'll have to upload in multiple pieces. Review collected by and hosted on G2.com.

Braze is more than a email campaign tool. It is a customer engagement and enhancement platform that encourages marketers to get to know their customers as people Review collected by and hosted on G2.com.

There is a bit of a learning curve. Practioner certification exam questions are difficult to understand. Review collected by and hosted on G2.com.

Braze provides a wide range of capabilities and is constantly introducing new features. It makes creating customer journeys remarkably simple. Review collected by and hosted on G2.com.

There aren't many downsides to Braze. If I had to choose something, it would be some small inconveniences in building out canvases (ex. inability to copy multiple steps at once) Review collected by and hosted on G2.com.

It's child friendly to implement basic and non-hierarchy system communications. Review collected by and hosted on G2.com.

It's integration with Shopify and data storing is the lowest caliber I have experienced between several platforms. Review collected by and hosted on G2.com.

Their multichannel automation capabilities are hard to beat and I expect their new jump into Ai will boost it's automation features further. Review collected by and hosted on G2.com.

Their pricing system is a bit too complex compared to competitors Review collected by and hosted on G2.com.

Robust functionality, its easy to use and fairly intuitive. The help content and resources. Review collected by and hosted on G2.com.

Search. Certain features are called intelligent and I don't know what that means. Begs more questions than answers Review collected by and hosted on G2.com.

Braze allows us to create seamless integrations within our platform through its APIs. This capability drives our campaigns and helps us enhance personalization. The UI is clear, enabling campaign managers of all CRM expertise levels to easily plug in and hit the ground running. Additionally, we have a dedicated Customer Support team that helps us across the board - from help when we have issues to creative & strategy brainstorms. Review collected by and hosted on G2.com.

While campaign owners of all levels can easily plug in and use Braze, to do more advanced integrations, we do need engineering investment on our side. Review collected by and hosted on G2.com.

I like using Braze because it is easy to use. I don't use all the functions that it has to offer, but I'm sure that those features are just as easy and simple to navigate. I mainly use Braze for work, so I'm thankful that Braze makes doing my job easy and quick! I use it multiple times a day to look up users information and backlog emails. Review collected by and hosted on G2.com.

I don't like that it doesn't remember my log in info. but i understand that it is for security purposes Review collected by and hosted on G2.com.

This tool is extremely easy to use, and the communication with the team is always open and transparent. New features are released regularly, and updates are clearly communicated to clients. In my experience, it’s the best tool for user testing, learning from your audience, and engaging with your user base. Review collected by and hosted on G2.com.

At the moment, I can't think of anything negative to mention. Review collected by and hosted on G2.com.

Easy to use, robust features, and good customer support. Review collected by and hosted on G2.com.

Some bugs slow us down sometimes. Their regular segments are lacking, so we have to pay for "extra" things like segment extensions. Review collected by and hosted on G2.com.